August 2023 Pet Insight

Page 1

Pet Insight August 2023 Inside • Special Report: PetSmart 2 • Market Focus: San Antonio 6 • 2023 Leading Retail Pet Executives 10 Leading Retail Pet Executives

Advocate for the right muzzle

Challenging muzzle stigma

For decades owners of muzzled dog have experienced prejudice when out and about. However, amongst younger owners, the mood is shifting. The stereotypical status “aggressive dog” sporting a muzzle is a thing of the past. A new study Company of Animals on behalf of Baskerville (2022)* found that 31% of the nation’s dog owners acknowledging their need for a muzzle during visits to the vet or a groomer. It is therefore hardly surprising that 61% of these muzzle purchasers cite “stressful situations” rather than “aggression or biting” as their reason for purchasing this training tool. With this insight, pet professionals can leverage their influencer status to normalize muzzle usage and pave the way for fighting the stigma around muzzles.

Fabric muzzles are cruel, outdated and extremely dangerous

Wearing a fabric muzzle even briefly will interfere with one of the dog’s most sensitive and essential respiratory process: panting.

By design, fabric muzzles only allow the dog to breathe through the nose thus ruling out every kind of exercise, temperature fluctuations or stress levels for the dog lest their health and welfare be at risk. A normal body temperature for a dog is between 38.3°C and 39.2°C but an increase in any of the aforementioned factors can cause major distress and sadly, rapid death even within minutes of wearing a restrictive muzzle.

We believe that as canine professionals you have the influence to steer public opinion and educate dog owners of the risks in using products that are unsafe for dogs and people alike.

Basket muzzles are the most ethical option

The Baskerville™ study* found that 62% of muzzle users cited “comfort” as a requirement for their purchase decision while 54% acknowledged the ability to pant happily as being crucial to their choice.

Designed by experts for over 35 years, Baskerville humane muzzles guarantee high standards of safety both for dog and owner, while allowing the best comfort possible for the dog to pant, drink and take treats.

Elected as the Best dog muzzle**, Baskerville is recommended and used by behaviourists and vets around the world

Respect the dog’s welfare: they can pant, drink and take treats easily.

Advanced bite protection

Strong but lightweight

Why choose 1 2 3

Easily adjustable & suitable for most dogs

Baskerville is a trademark and copyright of the Company of Animals ©2023 Company of Animals
Sources: See Research muzzle survey 750 respondents US/UK/Germany / Insider US 2021 For more information on the Baskerville Muzzle range and muzzle tips and advice please visit companyofanimals.com Find us

They’re part of the family.

The finest omega-3 fish oil for pet health. Nordic Naturals makes the highest-quality fish oils on the planet to help support optimal health for dogs and cats. Beloved pets are part of the family, just like our Nordic Pet collection is an important part of our complete family of pure, fresh, and great-tasting omega-3 products. Give your customers and their cherished pets the finest omega-3 oils with Nordic Pet products.

Special Report

PetSmart

By store count, PetSmart holds the distinction as the largest pet retailer, operating about 1,660 pet stores in the United States, Canada and Puerto Rico, along with more than 200 in-store PetSmart PetsHotel dog and cat boarding facilities. The company continues to focus on serving pet parents and solving their problems in an assortment of ways. In addition to carrying a wide range of pet food and assorted accessories, PetSmart also offers services like dog training, pet grooming, PetSmart Doggie Day Camp and pet adoption. The company this year has ushered in a new store opening as well as novel partnerships that support the humanization of pets and their pet parents. Meanwhile, PetSmart’s charitable arm is making substantial investments to help improve access to veterinary care across the country.

In April, PetSmart hosted its latest grand opening celebration at its newest location in Surprise, AZ. The new store spans more than 16,400-squarefeet, providing a comprehensive lineup of products for cats, dogs, fish, birds, reptiles and small pets. The store also offers services including pet training, adoptions through PetSmart Charities and a full-service grooming salon where dogs and cats can receive hands-on care from academy-trained and safety-certified stylists.

PetSmart Veterinary Services: In 2022, noting the increasing strain on the veterinary care system, PetSmart launched PetSmart Veterinary Services (PVS), an independent business ownership model that allows veterinarians to open their own franchised practice inside a PetSmart store. Its first hospital opened in September 2022 in Peoria, AZ. “Since announcing PVS, we have received a tremendous response from veterinarians across the country expressing interest in becoming business owners and excitement for the opportunity to begin building their own practice,” said John Bork, Senior Vice President of Vet Health Services at PetSmart. “Opening this first hospital location brings great momentum to the future of

PVS and the continued support of veterinarian professionals who we know will do anything for pets through their expertise and diligent care.”

Through PVS, veterinarians can open their own franchised practice, making it possible to operate an independent business at the fraction of the cost of starting a new practice on their own. PVS performs the build-out for each of the hospitals and provides some of the cutting-edge veterinary equipment necessary for the operation of the hospital. In addition, each owner receives administrative support from PVS’ experienced team of dedicated industry experts. Meanwhile, to ensure the highest standard of care, every PVS hospital will maintain American Animal Hospital Association (AAHA) accreditation, giving the hospitals a competitive edge and pet parents more confidence in the care provided to their beloved pet. “PetSmart Veterinary Services is all about putting veterinary hospital ownership back in the hands of veterinarians,” said Dr. Jaime Klimsey Pickett, DVM and Owner of the Peoria location. “Since I began practicing veterinary medicine, I have seen the difference in the care provided to pets and the happiness and fulfillment of the veterinarians themselves when they are in control of their own business. This independent ownership model empowers doctors to continue to do what they love while supporting their own career and personal development. It is a win-win for veterinarians across the country.”

In 1994, PetSmart pioneered the veterinary services in retail stores model when it partnered with Banfield Pet Hospitals—now owned by Mars—to open in-store veterinary clinics in many of its retail locations, according to the American Animal Hospital Association. The American Veterinary Medical Association (AVMA) reported in 2022 that even with the new franchise model, many of PetSmart’s existing in-store veterinary clinics are still operated by Banfield. Banfield itself had also offered a franchise model for its PetSmart partnership but discontinued those offers in

2009, according to the AVMA. Mars acquired Banfield in 2007.

Healthy & Happy Pets: PVS is a point of focus in PetSmart’s first corporate social responsibility (CSR) report, “A World Through Their Eyes,” released in March. Recognizing the opportunity to take a greater role in setting the standard around key issues, PetSmart formalized CSR as a cross-functional discipline to document the impactful work already happening, while identifying new opportunities to drive meaningful business and societal change. “This report captures the important progress we’ve made and sets the foundation for continued industry leadership across our commitments to our people, the pets in our care, the planet and the communities we serve,” said J.K. Symancyk, President and CEO of PetSmart. “I’m proud that our priorities reflect the thoughts, beliefs and passions of our more than 50,000 associates who are at the heart of everything we do.”

The report focuses on three key priority areas: Healthy & Happy Pets, Empowered People and Responsible Stewards. The latter two areas feature initiatives like doubling financial support to associates through the PetSmart Associate Assistance Foundation, funded by the company and associates, bringing total support to $6 million in grants for more than 4,500 associates since the program’s inception; and diverting 58 percent of waste in stores and 1.8 million pounds of e-waste from landfill through donation and recycling programs.

PetSmart made good on its stewardship goals this July by becoming the Pet Sustainability Coalition’s first retail-focused ICON member, its highest membership level, alongside its all-natural pet products subsidiary Only Natural Pet. “PetSmart has had a long-standing partnership with the Pet Sustainability Coalition and we’re grateful for their support and guidance along our sustainability journey,” said Joanne Dwyer, VP of Corporate Social Responsibility and Sustainability who joined PetSmart to guide the company’s CSR strategy.

PG 4 / PET INSIGHT
Pet Insight (ISSN 2164-9294), a monthly magazine, is published by Executive Insight Properties. Subscription rates $75 per year in the US, $100 Canada, all other countries $150. © 2023 Pet Insight. All rights reserved. No item or portion may be reproduced without written permission from the Publisher. Postmaster: Send address changes to: Pet Insight, P.O. Box 2067, Issaquah, WA 98027.

Market Focus

San Antonio

Keeping animals safe is a top priority for animal rights officials and law enforcement in San Antonio and surrounding cities. City officials and legislators are aggressively advocating for animal rights and educating pet owners on the resources available to keep pets safe and how to become wiser, more conscientious pet owners. The city is also fast emerging as a hotbed for innovation and creative approaches in the pet retail community.

Within the San Antonio market, 30 different companies represent 75 pet specialty store locations, an increase of three store locations since 2022. San Antonio houses 54 pet stores, followed by neighboring Boerne and New Braunfels each with four locations and Bulverde and Helotes each with two locations. Breaking down the pet specialty retailers in the San Antonio market, Petco, PetSmart and Pet’s Barn represent nearly half, or 46 percent; the 20 single-store retailers account for 27 percent and the remaining 27 percent of retailers consist of multi-store retailers, notably Woof Gang Bakery, Pet Supplies Plus, Jupe Mills, Petland and Strutty’s Feed & Pet Supply.

San Antonio has a strong footprint of pet specialty retailers; however farm stores are also a key part of the market, owing to San Antonio’s long history with the agricultural industry.

Pet Specialty Speaks Out

“I love that I am making a difference in pets’ lives,” said Maricela Martinez, who owns the re-branded The Waggery, formerly SouthPaw Waggery. “I opened The Waggery because there wasn’t a place that I could find the quality of goods I was looking for—especially in certain areas of town. Since opening, I’ve had many people transition their pet over to new food, and they are so grateful as their pets’ health and overall condition has improved significantly. This has brought me closer to the community and more eager to carry the best of the best.”

PAWsitively Sweet Bakery is celebrating a milestone anniversary this year as the company has been part of the pet industry for 10 years. “San Antonio is an emerging market for pet businesses,”

said Esther Foster of PAWsitively Sweet Bakery located on Blanco Road in San Antonio. “We are celebrating 10 years and have seen major changes during that time. We continue to see more pet owners giving more thought to what they buy for their pets, and we're happy to be part of that journey.”

For Diana Farrar, Owner of Fifi & Fidos Pet Boutique, the ability to help people with their animals and to help the animals themselves is one of the things she enjoys the most about operating a pet business. “We primarily specialize in dog and cat nutrition, and it’s very rewarding when we have an animal that is just not doing quite right, and we’re able to help them by changing their diet or adding supplements in,” she explained. “It’s very rewarding because we’re able to help the animal, and we’re also helping the human behind them. I always tell everybody, Google can be your best friend or your worst enemy. I know how to search through Google to get good results. I know how to search—most people don’t. I always tell them, sure you can get on Google, but for example, if you type in 'raw diets,' you’re going to get 10,000 pages of conflicting information, and that can be very intimidating and very scary to somebody, especially if they’re trying to do right or if they have a dog who isn’t doing well or has a certain disease condition. They rely on us, and we become the experts and can hopefully guide them down that path.”

“It can be scary especially when we don’t know what’s going on with the dog or if the dog has been diagnosed with a specific disease,” she added. “That’s even worse because we just don’t know. It’s very scary for pet owners. I’ve been doing this for a long time, and so I’m able to help walk them through. I know a lot of the treatments that would probably be recommended by their vets. I know a lot of things I can hold their hand with. With a lot of vets, you have 10 minutes with them, and they may not be able to explain everything as thoroughly. We’re able to help with additional information on things for them and help them make their decisions they need to make.”

One of the biggest challenges Mar-

tinez addresses that retailers in other regions might not have to overcome is education.

“My greatest challenge has been learning how to explain to people that the food their vets typically prescribe is actually not good for them at all,” she explained. “It takes time to educate people on the importance of reading labels and learning what’s good and bad and what to look out for. Also, with small boutiques, the price point is a bit different than big box stores on certain products. Not all people appreciate paying for quality—it’s a matter of having them understand if you’d rather have to buy a new leash every year or pay more for one that will last you for years.”

One unique challenge is how “San Antonio is still behind the pet market trends and has been growing slowly compared to other metropolitan areas like Austin, Dallas and Houston among others,” Foster said. “We have found pet parents in San Antonio are more price conscious than other cities. Competition is fierce for the percentage of pet parents that are willing to purchase premium pet products. We have seen many pet businesses come and go throughout the last 10 years because it can be a challenging market.”

“There are fairly few retailers in town that are like we are,” Farrar said. “There are two other stores that I know of, and a couple more that are thinking about moving towards the holistic side of pet. It’s an interesting demographic here because if you were to look at the demographics and you look at the income in one certain area, there have been stores that have come in and out of the area and have not been successful. If you were to look at our medical center area, for example, you have a lot of doctors there, but don’t forget they also have tons of student debt. So their actual disposable income isn’t as much as you would think it would be. If you base your business decision on locating here on that demographic, not taking into consideration they don’t have the disposable income to do a lot of the higher level stuff, it’s interesting because we’ve

r Cont'd on Pg. 8

PG 6 / PET INSIGHT

We’re Local Everywhere®

Our Expertise, Your Success

Our team of experts is your secret weapon. We’re here to educate and support you on all our brands. We deliver success so you can delight pet parents and grow your business.

Connecting Pet Specialty Retailers to the Best Brands

Providing top-quality products for pets—whether furry, feathered or finned—is our passion. That means in-demand brands, more options and innovative products pet parents are looking for.

One to Two Day Delivery to US Locations

We know your needs can change at any moment. Through our national network, we’re able to deliver products to most areas in the continental US within two days. We’re local everywhere®.

Market Focus: San Antonio

r From Pg. 6

had businesses come and go. They were trying to sell to that demographic that just wasn’t there.”

“In San Antonio proper, we have a lot of people that just disregard pets entirely,” she continued. “I work with a lot of the rescues, and we have people that believe animals are not living breathing things—that they’re objects. Overcoming that is difficult. We’re working with the rescues to educate to try to make things better. But we do have a large percentage of the population that thinks animals are disposable. And that’s hard to deal with, especially as much as we love our animals.”

In mid-July the weather forecasted temperatures rising above 104 degrees, preceded by several weeks of temperatures higher than 100 degrees. “Thank heavens [elected officials] have come up with legislature that if the temperature is over X degrees, you are not allowed to leave your dogs out in it. I’m the type that if I see a dog that’s been left out, whether they have shelter, whether they have water, it doesn’t matter; it’s too bloody hot and I will call it in,” Farrar said. “I have no hesitation about doing that at all. I will call on them because that’s cruelty to animals. It’s awful, and I’m sure we are losing a lot of the strays simply because of the heat. It doesn’t look like it’s going to be lightening up anytime over the next couple of weeks. Through the end of the month and into August it’s going to continue to be this hot or hotter. It’s just horrible.”

The way forward is through raising awareness and educating the community. “We are bringing more education to people and people are starting to realize it’s just a slow slog. But working with the rescues and the animal control folks, I’m probably going to go in a couple of weeks to speak to the city council and make noise,” Farrar said. “That’s the only way we are going to get anything done is by being the squeaky wheel and by being really loud. I am a resident of this town, I’m a taxpayer in this town and I’m a business owner in this town. So going in front of the council with those three hats on should help gain their attention. I’m a business owner, solid citizen that has been in

here paying my taxes so listen to what I’m saying. I think the more of us who get together, the more we’re going to be heard and the more effective we can be at changing laws and regulations. The state legislature finally has put some teeth behind some of the regulations, which is a good thing and so then it has to trickle down here. We're fighting. We need to rearrange the budget a little bit and designate funding to not only street repairs but animal facilities and things like that. We need to redirect some of the dollars that aren’t being used wisely. It’s true in every city.”

Pure relationships have helped The Waggery survive and thrive in the San Antonio market, Martinez said. “It’s so important to develop relationships with your customers—I’ve become friends with some and have even ended up hiring a couple!” she said. “That one-on-one relationship leads to loyalty and leads to them referring you to their friends and family with confidence. My shop’s aesthetic has also been a big factor—my shop doesn’t look like a typical dog shop. Appearance and flow is very important to me, and many people appreciate the vibe they get when they come to The Waggery.”

In addition to its retail store, PAWsitively Sweet Bakery operates a commercial kitchen facility, which has helped the company thrive in the San Antonio market. “It gives us the ability to create and bake our biscuits, pastries and cakes,” Foster explained. “From the beginning, we have invested in professionals that have helped us develop and improve our products and brand. We can make product changes and introduce new products quickly. We have experienced team members that allow us to change, evolve and continue to grow. All those advantages have allowed us to get through the turmoil of the past few years.”

“We are very fortunate we have very loyal customers,” Farrar said. “It’s our customer service and word of mouth that allows us to grow and to survive and thrive. We do what we do and if we say we’re going to do it, we do it and we do our jobs well. Everybody is very well trained. We’re very small—there’s four of us here but everyone is very well trained to be able to answer all ques-

tions. We do delivery now. We do a lot of curbside. Big companies can’t tap dance like the smaller ones can.”

“It's being able to tap dance,” she added. “If we see a change in trends and buying habits we’re able to immediately pivot and that’s the advantage of independent businesses, is we can do that so easily. We’re not stuck with having to wait for somebody at corporate to give us the OK to change something. We see that with a lot of franchises or the corporately owned bigger stores. They can’t move as fast as we can. If somebody said today, for example if there was a recall on something that I saw coming down the road, that would be out of my store and by tomorrow, I will have a delivery coming in replaced by something else that I trust. I can do it instantly. People trust us, they trust our word and they know our word is good. Every single product I have in my store, I know who makes it, where it’s made, what it does, what it doesn’t do. My whole staff is very well versed. Getting a new product into my store, you have to jump through hoops. I’m feeding it to my pets too. if it isn’t safe for my pets it is certainly not safe for my customers’ pets.”

Meanwhile at The Waggery, “my customers are people who spoil their pet and want the best for them,” Martinez said. “They are open minded and love to learn and hear about all things food, gear and supplies. They are willing to venture into something different, as long as it benefits their pet. They aren’t afraid to invest in their pets’ health.”

Foster said the pet parents that frequent PAWsitively Sweet Bakery are “obsessed” with their pets and are willing to look for unique pet offerings outside the four walls of redundant big box chains. “They stop in because they want something special and different from what they find in the big box retailers,” she said. “Our staff goes above and beyond to cater to each dog and their human companions so our customers enjoy the experience.”

The San Antonio market is buzzing with dedicated and trustworthy pet retailers who are readily available to guide pet owners' decisions. The market is a hub for supporting and advocating for responsible pet ownership.

PG 8 / PET INSIGHT

Leading Retail Pet Executives

Thepet industry is often described by leaders as a community-oriented, dynamic and ever-evolving community in which to work and thrive.

The people involved in the industry genuinely care about the impact they are making and are dedicated to bettering the lives of pets and their parents. Retailers take a consultative approach with customers. Merchants research and review which products will make it onto their shelves to ensure pet owners have access to top tier items for their pets. Retailers are constantly in front of category trends while guiding and ensuring pet owners have access to premium, topnotch products designed to address specific needs and preferences.

The select executives included in Pet Insight’s 2023 Leading Retail Pet Executives take their responsibility seriously. Each year Pet Insight recognizes retailers who stand out for their commitment to ensuring pets and pet owners have access to the latest innovation and products that combine superior quality, abide by tight safety guidelines and evoke a positive reaction from both pets and pet parents.

The Pet Insight staff congratulates the retailers included in this year’s special report and wishes them continued success in the pet industry.

Jake Ambler assumed his position as Product Merchant at Family Farm and Home in 2010. He previously worked at Tractor Supply Company as a store manager.

Stacia Andersen assumed her role at PetSmart in 2019. Andersen previously served as Brand President of Abercrombie & Fitch and held leadership roles for Target. Andersen has taken on leadership roles for non-profit organizations including the Minneapolis Institute of Arts and the Musical Instrument Museum. She attended Buena Vista University.

Valerie Arn has been a Corporate Grocery Buyer for Kroger since 2011. She was previously a sales executive for Greg G. Wright & Sons and an account executive with Martiny & Company before that. Arn earned a bachelor’s degree in international studies and business from Miami University.

PG 10 / PET INSIGHT Special Feature
Valerie Arn Buyer—Pet Food and Cat Litter Stacia Andersen Executive Vice President and Chief Customer Officer
High Animal Protein, Low Carbohydrates Functional Probiotics High-Meat Recipes Low in Carbohydrates Low Glycemic Ingredients LOW GI Request info at sales@nulo.com Scan QR code to find a retailer near you! nulo.com

Leading Retail Pet Executives

Scott Arsenault joined Ren’s Pets in 2012. With more than 15 years of experience providing executive leadership, senior level sales and marketing in both corporate and franchise environments, he oversees the company’s real estate strategy and budgeting process. Arsenault sits on the Board for Legault Groupe and Homes Alive Pets. He was the Co-Founder of Persuasive Marketing. He attended D’Youville College and Simon Fraser University.

Andy Avigdor joined My Pet Market as General Manager in 1992. Avigdor assumed his current role of owner and CEO in 2019. His hobbies include hiking and traveling.

Wendy Bartz-Soppa has been with Chuck & Don’s, and successor Independent Pet Partners since 1992, holding various positions throughout the company. Bartz-Soppa was appointed Director of Consumables when Chuck & Don’s was acquired by Independent Pet Partners. In 2020, she was appointed Director of Purchasing and in 2023 Senior Director, Merchandising.

John Atkins assumed his current role as CEO upon joining Smithland in 2020. Currently, Atkins also serves on the Board of Directors for IndiePet, the Independent & Neighborhood Pet Retail Association. Previously, he worked at Support-4-Retail, Neiman Marcus, C-A-L Ranch Stores, The Home Depot, Tractor Supply, Bass Pro Shops and Kmart. He earned an MBA from Vanderbilt University.

Dianna Bailer has been Chief Marketing Officer for EarthWise Pet since 2021. She attended CATC Design College in Sydney, Australia. In her free time, Bailer enjoys all things animals, motocross riding, digital technology and sustainable technology/energy.

Brad Bedwell is a 20-year veteran with Walmart who is currently Senior Merchandising Director, Pet Durables, Services and Business Development. Bedwell joined the company as an analyst and customer service representative in 2003. He worked through several marketing manager roles before assuming his current role in 2021.

PG 12 / PET INSIGHT

Oil ELSEY'S ® we speal, for cats.

Pine is a sustainable litter option that is environmentally friendly with fast absorption for long-lasting odor control.

Ultra+ is our longest lasting litter with extended odor control and premium performance.

Homestyle Pouches are a first-to-market cat food option featuring an all-meat recipe with no added water or fillers.

DR.ELSEY'S. • cleanprotem'" Dr.Elsey'scteanprotein™ isa highprole infoodthatnaturally optimize syourcarsappetite and bodyma ssthroughsimple,high qu ality ingred ients.

Leading Retail Pet Executives

Kari Benjamin Buyer—Pet and Ag

Kari Benjamin assumed her current position in 2005. Benjamin joined Murdoch’s Ranch & Home Supply in 2002 as a Purchasing Assistant. She enjoys fishing, hunting and golfing.

Mike Berglind joined Runnings in 2008. He earned a degree in agricultural economics/business administration from North Dakota State University. In his free time, Berglind enjoys spending time with his grandchildren, camping, cooking and smoking meat and North Dakota State University Bison football.

Bryan Bonner joined Russell Feed & Supply in 1983 and assumed his current role of Operations Manager in 2001. Prior to operations, he was a Store Manager for 15 years. Bonner attended Tarrant County CC in his hometown of Fort Worth. He enjoys hunting with friends and family, riding trails on his motorcycle and when the opportunity presents itself, flying his plane.

Mark Boonnark founded Healthy Spot with partner Andrew Kim in 2007. Prior to his venture into pet retail, Boonnark was a Media Buyer for ad agency RPA. He graduated from UC Berkeley.

Bremer Planning Manager

Chelsey Bremer is Planning Manager for Healthy Spot. She first joined the company in 2017 as Retail Sales Keyholder and held several roles including Assistant Retail Manager, Purchasing Coordinator and Purchasing Analyst Buyer before assuming her current position in October 2022. Bremer worked previously as an executive intern with Target and a pet care specialist with PetSmart. She attended Pepperdine Graziadio Business School and Antelope Valley College.

Brinegar VP Category Management Center Store

Natasha Brinegar assumed her position as VP of Category Management, Center Store for Food Lion in 2018, after joining the company in 2016. Brinegar started her career with Food Lion in 1998 as a buyer before a six-year interlude with Delhaize America where she held roles including Private Brand Product Manager and Category Manager. She attended the University of North Carolina.

PG 14 / PET INSIGHT
Chelsey Bryan Bonner Operations Manager Natasha Mike Berglind Buyer Mark Boonnark Co-Founder and CEO

Leading Retail Pet Executives

Josh Bruening has served as General Manager for Poudre Pet and Feed Supply since 2008. He first came to the company in 2001 as a Store Manager before working as a Study Director for Genesis Laboratories in Wellington, CO from 2005 through 2008. Bruening attended Colorado State University and Slippery Rock University of Pennsylvania.

Denyelle Bruno CEO

Denyelle Bruno became CEO of Pet Food Express in 2022. She was previously CEO of Tender Greens and the Magnolia Wellness Group. Bruno has held several executive positions as well, including President of Retail for Dry Bar and VP of Retail for Peet’s Coffee. Bruno attended UC Santa Cruz and the University of San Francisco. She enjoys hiking, kayaking, woodworking and karaoke outside of work.

Director of Buying— Pet

Ryan Burke assumed his position as Director of National Buying for ALDI USA in October 2022. Burke first joined the company in 2015 as a District Manager based in the Orlando, FL area. Burke earned a bachelor’s degree in marketing from the University of Florida.

Bethany Busick Senior Buyer—Pet

Bethany Busick is Senior Buyer for Pet Care for Big Lots, having assumed her current position in May 2021. She first joined the company in 2012 as a Merchandise Coordinator. Busick attended Ohio State University and the University of South Carolina.

SVP Proprietary Brands and Global Sourcing

Matt Byrnes joined PetSmart in 2007 and held various roles in merchandising, supply chain and store operations before taking on his current position. Byrnes also worked several years in Asia leading PetSmart’s global sourcing efforts. He earned an MBA and a bachelor's degree in decision sciences from Miami University.

Cantarella Associate Merchant— Wet Cat Food

Nick Cantarella assuming his role as Associate Merchant—Pets for Walmart in July 2021. He previously worked in procurement for J.B. Hunt Transport Services and prior to that, operated Firefly Productions, a professional real estate drone video, photography and marketing sevices company. Cantarella attended Texas A&M University.

PG 16 / PET INSIGHT
Matt Byrnes Josh Bruening General Manager Ryan Burke Nick

Leading Retail Pet Executives

DeNita Carani President

DeNita Carani became President for Pet Wants in 2022. She attended the University of Georgia and California Coast University. Carani is an aspiring golfer, travel lover and voracious reader in her free time.

Taylor Chamberlain VP—Merchandising; Hard Goods

Taylor Chamberlain joined PetSmart in 2022. She previously worked at Petco for more than five years where she rose to Vice President of Owned Brand Supplies. She graduated from Virginia Commonwealth University and Santa Reparata School of Art in Florence, Italy.

Kye Corn

DMM—Pets

Kye Corn joined AAFES in 2006 and has held multiple buying positions across different categories before assuming his current position as Divisional Merchandise Manager in 2018. Corn attended University of Oklahoma and Angelo State University. His hobbies and interests include spending time with his family and dogs and all things outdoors.

Ailedys

Castellon Category Manager— Consumables

Ailedys Castellon assumed her position as Category Manager for Pet Supermarket in 2021 after joining the company in 2018 as a Senior Inventory Manager. She previously held similar roles at CVS Health and Navarro Discount Pharmacy. Castellon earned a bachelor’s degree in accounting from Florida International University.

Amy College CMO

Amy College joined Petco in 2019 and is responsible for developing and driving the global merchandising strategy for the health and wellness company across all categories including Petco’s beloved owned brands. College attended the University of Minnesota and brings two decades of experience across merchandising, demand planning, forecasting as well as vendor management.

Ron Coughlin CEO

Ron Coughlin is responsible for driving Petco’s business strategy, direction and overall performance. Since joining in 2018, Coughlin has spearheaded Petco’s transformation from a traditional pet retailer into a health and wellness company dedicated to improving the lives of pets, pet parents and partners. Coughlin brings more than 30 years of experience working with some of the world’s top consumer brands.

PG 18 / PET INSIGHT

Rawhide Alternative Dog Chews

VET RECOMMENDED 100% RAWHIDEFREE

EASILY DIGESTIBLE

NO ARTIFICIAL FLAVORS

HIGH IN PROTEIN

LONG LASTING LIMITED INGREDIENT OPTIONS

Leading Retail Pet Executives

Christine Davenport Buyer—Pet

Christine Davenport is a Buyer for WinCo Foods. She studied business administration and management at earned a general retail management certificate from Umpqua CC.

Andrée Davis Category Analyst and Special Projects Manager

Andrée Davis became Category Analyst & Special Projects Manager for Tomlinson’s Feed this year. She first came to the company in 2014 and held several positions including Sales Associate, Store Trainer and Merchandise Manager before assuming her current role. Davis attended the University of Texas and she enjoys tending to houseplants, arranging floral cuts, acrylic painting and knitting.

Kaitlyne De Luca Category Analyst—Pet

Kaitlyne De Luca has been Category Analyst I Pet for Giant/ Martin’s since 2021. Prior to that, she supported the Giant Company as an in-house business analyst with Mars Petcare and a planogram analyst with SAS Retail Service. De Luca attended Shippensburg University and enjoys spending time with her husband, three sons and dog, Beau, in her free time.

Nate Deno Vice President Hardgoods and Specialty

Nate Deno first joined Chewy in 2018 as VP of Merchandise Operations and Analytics before assuming his current role. He previously served as Divisional Merchandise Manager for assorted categories for Amazon and held similar positions at Target before that. Deno earned his bachelor’s degree in finance and management information systems from the University of Minnesota.

Erin DeAngelis CM—Cat Food and Litter

Erin DeAngelis has been in her role since 2022. She first came to the company in 2015 and has held several other positions including Buyer—Collars/Leads, Toys and Apparel and Category Manager—Dog and Cat Hardgoods. She attended Michigan State University and enjoys traveling, spending time with family and friends and taking long walks with her German Shepherd, Paya, in her spare time.

Nicole DeToma Category Merchant—Pet

Nicole DeToma assumed her position as Category Merchant for BJ’s Wholesale Club in 2011 having first joined the company in 1991. Other roles she’s held include Business Merchandise Analyst, Senior Supply Chain Analyst and General Merchandise Analyst.

PG 20 / PET INSIGHT

with toys + accessories for dogs + cats!

Leading Retail Pet Executives

Brannon Dixon came to helm Feeders Pet Supply and ChowHound Pet Supplies in 2019. He attended Indiana Wesleyan University and earned a bachelor's degree in business administration. He enjoys the outdoor activities, reading, traveling and spending time with his wife, three children and two dogs.

Gabriela Dobson Senior Merchant—Pet

Gabriela Dobson assumed her position as Senior Merchant—Pets for Walmart in January 2021. She first joined the company in 2014 as a Senior Buyer of Fine Jewelry. Previously, Dobson honed her expertise in jewelry as a buyer for Zale, Sears as well as Ultra Diamonds where she started her career in 2005.

CM—Dog Toys, Apparel, Seasonal and Electronic Training

Tracy Donnelly joined Pet Supplies Plus in 2012. Previously, Donnelly worked at Sears Holdings and Ulta Beauty. She graduated from Michigan State University with degrees in merchandising management and apparel and textile design. She enjoys spending time with her husband and two kids along with her Tibetan Terrier, Wilma.

Dowson Merchandise Manager Pet,

Ryan Dowson assumed his role as Merchandise Manager upon joining Smithland Pet and Garden Centers in 2013. Dowson earned a bachelor’s degree from Stonehill College and his MBA from Southern New Hampshire University. Outside of work, Dowson enjoys spending time with his family, hiking, jogging, camping and gardening.

Driman Vice President Marketing

Idan Driman has been VP of Marketing for Pet Valu since 2021. He earned an MBA from Tel Aviv University. In his free time, Driman enjoys basketball as a Toronto Raptors fan and sports in general, traveling, food and doing all these things with his family.

CMO

Stacy Dubinski has been Bentley’s Pet Stuff’s CMO since 2022. She came to the company with more than 20 years of experience pioneering transformational marketing initiatives that propelled profitable revenue growth, brand and market expansion for key customers including Amazon, Wayfair, Target, Walmart, Home Depot and Bed, Bath. Prior to that, Dubinski was VP of Marketing and Brand Management at Hollander Sleep and Décor. She attended Florida State University.

PG 22 / PET INSIGHT
Idan Brannon Dixon CEO Tracy Donnelly Stacy Dubinski Ryan
Farm and Lawn and Garden

Leading Retail Pet Executives

Kristin Dutton joined Kahoots after nine years of working with Petco. She assumed her current role in 2016. She graduated from Marist College. In her free time, Dutton loves getting up early to walk her dogs, watching her son play baseball and spending time with family.

David Ekey came to SpartanNash in 2020. He earned a bachelor's degree in merchandising management from Michigan State University. Ekey enjoys outdoor sporting activities including golf, boating and skiing. His family has two cats: Rocco and Oakley.

Channels

Chris Eilitz joined Independent Pet Partners in 2020 to lead Store Operations and Services. After adding the Stores Organization to his purview,he assumed his current role which also incorporates e-commerce. Prior to IPP, Eilitz held several leadership roles within Target, PetSmart and Adidas. He attended St. Cloud State University and Concordia University—St. Paul. Eilitz enjoys spending time with family, the outdoors, traveling and sports of all types.

Consumables

James Elasky joined PetSmart as a VP of Merchandising in 2020. His span of responsibility is food, treats, litter and the pharmacy. Elasky progressed through leadership roles in merchandising, planning and allocation while at Target for almost 16 years. He has spent his whole career in retail after starting out with Best Buy after college. He attended the University of Minnesota for undergrad and grad school studies.

Christi Emery assumed her current position with Mud Bay in 2021. She first joined the company in 2014 and previously held roles including Senior Category Manager, Treats and Private Label, and Director of Category Management and Supply Chain. She attended Washington State University. She enjoys hiking, kayaking and various outdoor activities.

Laura Leah English founded pet retailer Pet Planet in 1996 and she remains CEO of the company that has locations in Canada and in Arizona. English is also Board Chair of the Kali’s Wish Cancer Foundation.

PG 24 / PET INSIGHT
Christi Emery VP of Category Management and Supply Chain Kristin Dutton VP of Merchandising & Private Brands David Ekey Category Manager Laura Leah English Co-Founder and CEO Chris Eilitz Head of James Elasky VP Merchandising

For years, pet parents have used black lights to discover where their furry family members may have accidentally eliminated waste in the home. After several years of research and testing, Boxie® Innovation Lab confirmed cats respond to these visual cues without the aid of black lights.

Patent Pending Glo™ cat litter offers an ultraviolet visual stimulant for cats to eliminate waste in the litter box for the first time. When combined with an Outdoor Attractant™ and Boxie’s trademark Paw Feel Attractant™, your cat will know better than ever that Glo™ is the only place to go.

Premium Pet Care Solutions © 2023 Boxiecat LLC Boxiecat LLC | sales@boxiecat.com | 877-817-0253 | boxiecat.com ENGINEERED FOR FELINE VISUAL SUPERPOWERS
New Boxie® Glo™
UV sparkles only cats can see WITH UP TO 8X MORE RODS THAN A HUMAN BEINGS’ EYES, YOUR CAT IS ABLE TO HUNT FOR PREY IN LOW LIGHT AND CAN SEE IN THE ULTRAVIOLET SPECTRUM ULTRA VIOLET SPECTRUM VISIBLE SPECTRUM (HUMAN)
Natural Attractions™ Cat Litter

Leading Retail Pet Executives

Glen French has served as Chief Administrative Officer for Feeders Pet Supply since 2017. In that time, French operated several fitness endeavors including A Bout Time Fitness and iLoveKickboxing.com. He held executive financial positions at Strothman and Company and Cape Electrical Supply. French attended Bellarmine University and earned and MBA from University of Louisville.

Sara Gallant has been with Tail Blazers since 2008. Outside of pets, she enjoys growing plants, graphic design and the outdoors. Gallant attended the Southern Alberta Institute of Technology and Mount Royal University.

Peter George has served as Marketing Manager for Paw Street Market since 2015. He concurrently owns and operates Peter George Creative, specializing in marketing, graphic design and photography. Previously, George was a visual media design and marketing specialist for QCCanada. George attended Capilano University.

Josh Gordon is VP of Purchasing for Rural King Farm & Home Store. He began his career with Rural King in 2004 working in store management and ascended to various roles including Buyer, Senior Buyer, Divisional Merchandise Manager and Category Manager before assuming his current in 2022. Gordon attended Lake LandCollege and also served as a volunteer firefighter.

Merchandising Director—Dog Food

Gatlan Gray is Merchandising Director—Dog Food for Walmart. He first joined the company in 2014 and held several roles including Senior Business Development Manager for Ground Beef and various buying roles within the meat department before assuming his current role in 2021. Gray attended Texas A&M University.

Zack Grey started a dog obedience and behavior business in 2004 which lead to opening his first pet supply retail store in 2007.Grey’s initial venture into the pet industry began in 2001 when he left a career in entertainment to become a personal assistant to a Hollywood dog trainer. Grey attended UC Santa Cruz. In his free time, he cares for his animal entourage and also enjoys cooking and travel.

PG 26 / PET INSIGHT
Gatlan Gray Peter George Marketing Manager Zack Grey CEO and Owner Josh Gordon VP Purchasing
www.canophera.com Boost your sales sustainably. THE NATURAL DESIRE TO CHEW. #Canophera long-lasting. no artifical ingredients. no plastic. a perfect way to Relieve stress naturally. strengthens teeth and keeps them clean. contact us via usa-orders@canophera.com to order now. take a step towards happy dogs and a better environment.

Leading Retail Pet Executives

Tanbir Grover oversees the company’s omnichannel marketing, e-commerce and marketing analytics, including its loyalty program. Prior to joining Pet Valu, Grover served as VP, Digital at the Co-operators Group Limited in 2020. Prior to that, he held a number of different roles at Lowe’s Canada. Grover also held senior digital and marketing positions at the Hudson’s Bay Company and Sears Canada. Savannah

Nancy Guinn opened the first Dog Krazy in 2006 with her Chief Eating Officer Piglet the Bulldog. Guinn enjoys traveling, reading and spending time with her dogs: Pork Wonton, Stir-fry Fatguy, Tala and Sushi; pig, Jimmy Dean; and macaw, Max. The Guinns retired last year to travel the US in their RV with their pets but realized the world needed more Dog Krazy locations. They are opening two stores in Virginia and are scouting locations for 2024.

Savannah Guzman has served as General Merchandise Leader for HEB since 2015. She first came to the company in 2012 as a global sourcing intern. Guzman attended the University of the Incarnate Word.

Jennifer Hannah has been Operations Manager for Grants Pass, OR-based Mini Pet Mart since 1995.

Brent Hauberg is CEO of Tail Blazers and has held that position since 2003. Hauberg is in charge of the day-to-day operations and procedures of the franchise system, as well as all marketing programs. He has also been the VP of Tail Blazers since 2000. From 1992 until 2004, Hauberg owned a Vitamin Warehouse store, a retail store specializing in vitamins and health food items.

Jason Heffelfinger leads all aspects of Petco’s service businesses including the strategy, expansion and operations of their veterinary care department, as well as their grooming and dog training departments, and the expansion strategies for external services. Heffelfinger joined the health and wellness company in 2015. He holds a master’s degree from Southern Methodist University.

PG 28 / PET INSIGHT
Brent Hauberg CEO Guzman Director General Merchandise; Pet Jason Heffelfinger Chief Services Officer Nancy Guinn President Jennifer Hannah Operations Manager

Why choose air-dried?

ZIWI is the global leader and innovator of air-dried nutrition. Ethically and sustainably sourced in New Zealand, we combine the nutrition found in raw diets with the safe convenience of dry foods through our Z-TWINTECH® air-drying process.

Free from bacteria like E-coli,

Convenient ready-to-serve raw alternative salmonella and listeria

96% meat, organs, bones and

New Zealand green mussels

Nutrient dense recipes crafted in biologically authentic ratios

us. ziwipets.com Contact ZIWI for more information and for sales: +1-877-464-9494
we through

Leading Retail Pet Executives

Kristen Heinz Senior Buyer—Pet

Kristen Heinz joined Dollar General in 2009. Prior to assuming her current role in 2018, Heinz served the company in various roles including Senior Buyer of Personal Care, Senior Director of HBA and Brand Manager of Private Label, Pet, Paper, Home Cleaning and Diapers. She attended Syracuse University and spends her free time with her family.

Stephanie Herrington Category Manager Household and Pet

Stephanie Herrington assumed her role as Category Manager for Brookshire Grocery in 2014. She first came to the company managing ads in 2008. Herrington earned both a bachelor’s degree and an MBA from University of Texas at Tyler. She also attended Trinity Valley CC.

Bill Hoffman Vice President Vendor Management

Bill Hoffman became VP of Vendor Management for Pet Food Express in 2023. He has built a relationship with Pet Food Express since 2001 serving as a Sales and Marketing Broker representing several premium pet brands. Hoffman and his wife enjoy traveling in their Airstream every chance they get.

Allen Hughes President—Retail

Allen Hughes is President— Retail for Chewy. He first joined the company as VP and General Manager—Category and Product in 2021. Hughes spent his previous nine years at Amazon working most recently as General Manager/Director overseeing the company’s Fire TV 3P products. He attended the University of Iowa Tippie College of Business and earned an MBA from Harvard Business School.

Paul Hunt VP Private Brands

Paul Hunt became VP Private Brands for Chewy at the start of 2023. He was previously SVP of global sourcing, product development and branding for PetSmart. Hunt has also held various leadership roles with Sam’s Club, most recently as VP DMM; Walmart, senior category manager of live goods; Meredith Corp as director of retail marketing; and Nestle Waters as a senior marketing manager.

Adam Jacobson Executive VP

Adam Jacobson joined Pet Pantry Warehouse in 1995 before assuming his current role in 2005. He is also involved with the site selection, purchasing and ground up construction of owner-occupied commercial real estate properties housing Pet Pantry retail stores. His family partnered with the Ruuds to bring Raised Right, a human-grade pet food company that makes whole food recipes for dogs and cats to market.

PG 30 / PET INSIGHT
Keep Unwanted Pests Away ® ® ® ® ® Safe & effective with no harsh chemicals. Our trio of Natural Flea & Tick products feature skin soothing Cedar, Rosemary, and Peppermint oil that kills fleas & ticks and repels to prevent an infestation. Our Spray can be used directly on your dog or their bedding, and our eco-friendly, flushable wipes are ideal for targeting prone areas, including under the collar. Safe for dogs 12 weeks and older. DEET FREE ECO FRIENDLY REFILL
Bug Off!

Leading Retail Pet Executives

Dale Johnson DVP—GMM Consumables and General Merchandise

Dale Johnson joined Walgreens 32 years ago and has held several positions in the company ranging from store operations to several merchant roles. He assumed his current role in 2022. He enjoys traveling and reading.

Anthony Kile Buyer

Anthony Kile first came to Big R Stores in 2011, working his way through numerous positions including Sales Associate, Assistant Manager, Store Manager and assuming his current position in 2021. In his spare time, Kile enjoys making art and fishing. He and his wife of five years are raising their 12-year-old son, 2-yearold daughter, a pug named Alfred and a long-haired cat named Coco.

Susanne Kogut President Petco Love

As President of Petco Love, Susanne Kogut leads a team dedicated to making communities and pet families closer, stronger and healthier. Since joining Petco Love in 2013, Kogut’s thought leadership in the animal welfare field has helped raise the bar and set a new standard for animal sheltering in our country. Industry-wide, she champions foster care and fights to celebrate and recognize organizations that are saving lives.

Bryan Kramer Director of Category Management

In 2021, Bryan Kramer assumed his current role. Previously, he was the Senior Category Manager at Mud Bay and the Director for Consumable Brands at Animal Supply Company, an organization where he served in a variety of roles since 2010. Kramer also worked with Evergreen Pet Supply.

Jennifer Kovacs VP Design, Collaboration and Omni Experience

Jennifer Kovacs joined Petco in 2019. With deep fashion expertise and years of experience as head of the pet supplies business for the health and wellness company, Kovacs is responsible for leading Petco’s owned-brand design team, as well as curating unique assortments and collaborations. Previously, Kovacs spent 20 years in a variety of leadership roles at Nordstrom.

Tim Krom

Sr. Buyer—Pets and Wild Birding

Tim Krom joined Theisen’s in 1992 and took on his current purchasing position in 1995. He enjoys attending Global Pet Expo to see what direction to steer his stores and loves the continued humanization of companion pets. He enjoys spending time with his three Cavalier King Charles Spaniels: Charlotte, Cagney and Lacey. His “me time” is listening to 70s/80s music on vinyl and attending live theater.

PG 32 / PET INSIGHT

boost your bowl

WIT H FREEZE-DRIED RA W TOPPERS & MIXERS

VISIT US AT SUPERZOO! BOOTH 1368

DINNER MORSELS DINNER DUST

Leading Retail Pet Executives

Matthew Kutas has owned and operated Toronto-based Uberdog since 2018. He concurrently is CEO of Gustav Pet Concierge which he co-founded in 2022 and also owns Fluff Dog Wellness Spa. Kutas has served as a board member on the Mount Pleasant Village BIA since December 2021. He attended Dalhousie University.

Robbin Lacy GM Business Manager; Pet, Baby and GM

Robbin Lacy has been Center Store Category Manager for United Supermarkets since 2017. He first came to the company in 1994 having working as GM Manager at various stores. Lacy attended South Plains College. He enjoys spending time with his family and pets and being outdoors hunting, fishing and camping in his free time.

Mark Lanza joined EarthWise Pet following the purchase of the Pet Depot franchise earlier this year. Lanza was with the Pet Depot franchise since 2008, following parallel careers in both pet retail and manufacturing as well as the motion picture industry. Lanza has worked with a number of animal control and wildlife rehabilitation efforts including accompanying his mother who helped raise lion cubs for Tippi Hedren at the Shambala Refuge.

Co-Founder

Tamm Lee is Vice President and Co-Founder of Pet Club. Founded in 1990, Pet Club is a family-owned independent chain of retail stores in Northern California and Sacramento. Lee is a graduate of UC Berkeley and lives in the Bay Area with his daughters, Shelby and Lindsey and wife, Veronica.

Isabelle Lemay is interim CEO for Groupe Legault, owner of Mondou and Ren’s Pets. She first joined Mondou in 2016 as CFO. Lemay attended HEC Montreal and in her free time enjoys running, biking, hiking and spending time with her family.

Christopher Letson

Sr. CM—Pet; Dog Food and Treats

Chris Letson first joined Fleet Farm in 2012, starting as a category manager for various different categories before assuming his current role as Senior Category Manager for Dog and Cat Food, Treats and Litter in 2020. He attended North Michigan University. Letson enjoys camping and other outdoor activities in his free time.

PG 34 / PET INSIGHT
Isabelle Lemay Interim CEO Matthew Kutas Owner Mark Lanza Vice President Tamm Lee Vice President and
©ANPP 2023 All Rights Reserved Quality manufacturing is our priority from sea to shelf. Alaska Naturals is part of the Trident Seafoods family of brands. Treat your best friend to the taste of Alaska Naturals®. Our pet treats and food toppers are made from Alaska Salmon and Alaska Pollock that are sustainably wild-caught in the pristine waters of Alaska. Visit: TridentSeafoods.com/AlaskaNaturals •SUSTAINABLY CAUGHT •WILD ALASKA SALMON •WILD ALASKA POLLOCK •MADE IN USA •FRESH FISH TASTE • NO SYNTHETIC FLAVORS • NO ARTIFICIAL COLORS • GRAIN FREE REELED IN FOR THE DOG YOU LOVE SEAFOOD PET PRODUCTS your best friend to the Alaska Naturals®. treats and food are made from Alaska
Alaska Pollock that
in
waters of Alaska. TridentSea f • SUSTAINABLY CAUGHT • WILD ALASKA SALMON • WILD ALASKA POLLOCK • MADE IN USA • FRESH FISH • NO SYNTHETIC • NO ARTIFICIAL • GRAIN FREE
IN
YOU LOVE SEAFOOD
and
sustainably wild-caught
pristine
REELED
FOR THE DOG

Leading Retail Pet Executives

Buyer—Animal Health, Livestock Feed and Pet Food

Michael Lindsay is Pet Food and Livestock Buyer for Bomgaars Supply as of May 2023 following its acquisition of Orscheln Farm and Home last year. Lindsay previously served as Buyer for Orscheln for more than 10 years and held similar positions with Farm King Supply in his tenure with that company. Lindsay attended Spoon River College.

Michelle Lonergan CEO

Michelle Lonergan enjoyed a successful 15-year banking career before starting up Tabby & Jacks in 2007. She attended Eastern Illinois where she earned her business degree and obtained her CPA. Lonergan lives with her husband, daughter, dogs and cat. In addition to being passionate about animals and pet nutrition, she enjoys outdoor activities including cycling, paddle boarding and hiking.

Claudia Loomis first came to Cherrybrook Premium Pet Supplies as evp in 2005. In 2021, she was named President of the newly rebranded CB Pet Market. Loomis worked with her husband Roy at Cherrybrook for 17 years before selling their e-commerce part of the enterprise, retaining and rebranding their award winning retail stores and grooming salons. In her free time, Loomis enters dog sport events with her champion Samoyeds.

Glen Lusk assumed his current position in 2001 after joining Petland in 1998 as a District Manager. Besides overseeing purchasing, Lusk also oversees merchandising, warehousing and logistics for the 36 corporate stores.

Specialty

Grant Lundgren joined PetSmart in 2003. Lundgren held several buyer and director roles overseeing cat and dog consumables before assuming his current role in 2022. Before PetSmart, Lundgren worked at Kohl’s in men’s and young men’s apparel. He attended Brigham Young University.

Darren MacDonald Chief Customer Officer

As Chief Customer Officer, Darren MacDonald oversees all aspects of Petco's customer experience, including the company’s marketing, digital, customer service, analytics and data science, loyalty, and membership departments. An accomplished innovation executive, MacDonald brings to this role 20 years of global digital strategy and business development experience. He holds an MBA from UCLA.

PG 36 / PET INSIGHT
Claudia Loomis President Grant Lundgren Vice President MP&A

Leading Retail Pet Executives

Kendalee MacKay Chief Merchandising Officer

Kendalee MacKay is the CMO, with oversight of the merchandising, proprietary brands and demand and inventory replenishment departments. Prior to joining Pet Valu, MacKay held multiple positions with Loblaw Companies Limited. MacKay attended Nova Scotia CC.

Julie Maday assumed the role of CEO at IPP in 2023. She joined the company in 2021 as CFO. Now with a narrower focus and a strong desire to return to the roots of neighborhood pet, Maday and the team at IPP are ready to get back to growth and are excited to welcome their pet parents into their 66 stores. Maday attended the University of Minnesota and calls herself a ‘crazy dog mom’ and a ‘Peloton junkie’ who enjoys all things outdoors.

Richard Maltsbarger President and CEO

Since joining the company in 2018, Richard Maltsbarger and his leadership team have grown Pet Valu into Canada’s leading pet specialty retailer. Prior to joining the company, he held multiple senior positions at Lowe’s Companies over a 14year tenure, serving most recently as COO for US operations. He attended the University of Missouri and Washington University in St. Louis, MO.

Christine Martin-Bevilacqua Chief Administrative Officer

Christine Martin-Bevilacqua has served in her role since 2011, with oversight of the human resources, franchise sales, real estate and risk departments. Martin-Bevilacqua joined the company in 2002 as VP Human Resources and has held various positions. Martin-Bevilacqua earned a bachelor's and master's degrees from the University of Windsor and from York University.

Sr. Buyer and Global Brands Manager

Niaomi Maundrell assumed a communications role within The Bone & Biscuit in 2013. She is currently the Senior Buyer and Global Brands Manager. She supports the franchise with location openings, brand awareness and monthly incentives. Maundrell attended the University of British Columbia and enjoys outdoor activities and exploring wine regions of the world.

Georgann McConn

VP Corporate Store

Georgann McConn joined Pet Pros in 2011 as Controller, moving to General Manager of Pet Pros in 2016 and assuming her current role in 2022 when EarthWise Pet acquired Pet Pros. McConn attended California State University. She lives with her husband Tony, pups, Bandit and Chloe and her cat Leo. Her hobbies include boating, golf and being outside whenever it’s not raining.

PG 38 / PET INSIGHT

Leading Retail Pet Executives

Shawn McGhee founded Hollywood Feed in 2006 where he continues to lead the organization. At Hollywood Feed, McGhee oversees the overall operations and strategy, including the recent acquisition of PetPeople. Before devoting his work fulltime to Hollywood Feed, he served as EVP of Merchandising, Marketing and Supply Chain at AutoZone. He then led the teams at Office Depot, serving as President of North America.

Tabitha McKinney

Sr. CM Dog and Cat Food

Tabitha McKinney assumed her current role in 2020. She first joined the company in 2004 and held a number of roles including Assistant Store Manager and Aquatics Manager before coming to her current position. McKinney attended the University of Louisville Recently, McKinney was project manager for the company’s acquisition of Phydeaux.

Marney McGovern

Senior Category Manager—Supplies

Marney McGovern joined Mud Bay in 2000 and currently holds the position of Senior Category Manager—Supplies. She graduated from St. Cloud State University. McGovern also enjoys competitive driving with her miniature horse, Rocket.

Senior Merchant Pet Supplies

Kirsten Meier joined Sam’s Club in 2016 and is the Senior Merchant responsible for overseeing pet supplies, managing the brick-and-mortar as well as the e-commerce businesses. Meier holds a bachelor’s degree from the University of San Diego and received a master’s degree from the Walton School of Business at the University of Arkansas.

DMM—Hardlines

Andrew Miller assumed his current position in 2021, but came to C-A-L Ranch Stores in 2015 where he held roles including Merchandising Assistant, Assistant Buyer, Junior Buyer and Buyer. Miller earned a degree in business management from Brigham Young University Idaho. In his spare time, he enjoys fishing, shooting, music, family and is a Braves fan.

Teresa Miller founded Treats Unleashed with her husband, Ian in 2002. Opening the 20th store this fall, Miller is proud of the team she has built and the relationships she has formed with customers and vendor partners. As a board member of IndiePet, she is dedicated to growing the organization with tools and member benefits that will strengthen the independent pet channel.

PG 40 / PET INSIGHT
Andrew Miller Shawn McGhee President Teresa Miller Owner Kirsten Meier

Leading Retail Pet Executives

Joshua Moss assumed his role at All The Best in 2016, after working for the family-owned business for 12 years in a variety of roles. Moss oversees finance, inventory and technology. He also manages vendor relationships and develops All The Best’s private label selection. He graduated from Western Washington University and lives with his family in Seattle.

Angelique Muñoz Buyer—Pet

Angelique Muñoz is the buyer for pet food at Grocery Outlet. Since joining in 2009, Muñoz has held positions as a Store Manager, Store Director, as well as Buyer across dry grocery, frozen food, general merchandise and more. Muñoz likes to ride her motorcycle, make things and travel.

VP Merchandising— Pet and Pet Services

Kyle Murphy has been VP of Merchandising, Pet and Pet Services for Tractor Supply Company since 2022. He previously held several merchandising roles with Target overseeing categories including storage, utility and floor care and patio furniture and hayneedle.com as a buyer for outdoor categories. Murphy attended the University of Nebraska.

Lindsay Mutschler Chief Financial Officer

Lindsay Mutschler joined Concord Pet Food & Supplies in 2000 and worked as a sales clerk before being named Director of Finance in 2006. She attended Cabrini College. Mutschler enjoys riding horses and paddle boarding.

Buyer—Dog and Cat Hardgoods

Brianna Nelson has been Buyer for Pet Supplies Plus since August 2022. She first joined the organization in 2019 as an Associate Buyer. Nelson held similar roles in previous positions with The Sharper Image and Walgreens. Nelson attended Michigan State University and volunteers her time with the Michigan Humane Society.

Howard Nelson is the President and Owner of Doggie Style Pets, a multi store pet retail company founded in 2005. Nelson previously owned The Pet Mechanic Veterinary Center. He was formerly the CEO of the Pennsylvania SPCA, Executive Director of the Washington Humane Society, Fannie Mae VP and Coopers & Lybrand Financial Analyst. He earned a master’s degree from Temple University.

PG 42 / PET INSIGHT
Brianna Nelson Moss Co—CEO Kyle Murphy Howard Nelson President and Owner
All Animal Health-Care Multi-Purpose Products Trusted Value Brand Vet Approved First Aid Solution Safe Around the Eyes & Ears Pecking Sores, Fowl Pox & Bumble Foot Hot Spots, Ear Infections, Ringworm & Itchy Skin Safe on Abcesses Wounds & Rashes Good Margins  Great Pricing  877-944-0795  banixx .com  Versatile, Safe + Effective

Leading Retail Pet Executives

Michelle Nicholson joined Feeder's Supply in 2004 as Purchasing Manager, also overseeing Store Operations, Distribution and Maintenance until assuming her current role as VP Purchasing and Merchandising. She and her husband David, who also works for the company,enjoy traveling and spending time with family and friends.

Mary Ortizcazarin assuming her current role as Chief Merchandising Officer for Independent Pet Partners this year. She attended University of St. Thomas in St. Paul, MN. In her spare time, Ortizcazarin enjoys going to her cabin in Wisconsin.

Marella Oviedo has been Chief Marketing and Innovation Officer for Three Dog Bakery since 2021. She previously operated a marketing consulting service and was also marketing director for The Nature’s Bounty Co. Oviedo began her marketing career with Kraft Foods where she held various associate brand manager and brand manager roles from 2004 through 2010. Oviedo earned an MBA from Cornell.

Mike Palmer began working at Premier Pet Supply—founded by his uncle—in 1994, after graduating high school. A few years later he was running the business. He became an owner in 2000 and in the last seven years has taken that one store to a total of 13 spread throughout the metro Detroit area. Palmer enjoys spending time with family, traveling and staying physically active.

Pilar Palomino assumed her position as Buying Director for Mondou in 2021. She previously held similar positions with Claire de Lune Inc., where she worked the previous nine years. Palomino attended Concordia University and McGill University.

JoAnn Parente and her brother George opened the first store in 2001. Parente was a nurse in Philadelphia before she came back full time in 2004 to help grow the company. They now own and operate seven retail natural pet stores in eastern PA and Central NJ. She attended Holy Family College earning a BSN. Parente enjoys cooking, gardening and taking care of her two senior rescue dogs Abbie and Gio.

PG 44 / PET INSIGHT
Pilar Palomino Buying Director Marella Oviedo Chief Marketing and Innovation Officer JoAnn Parente Co-Owner Mike Palmer Owner

Why Science-Based Nutrition is Leading Pet Food Growth

Like all things in life, it can be tempting to chase the latest trends. They’re new and offer an exciting world of possibilities. However, in pet food, we’ve seen that pet owners are becoming more actively engaged and informed about the health of their four-legged friends, and instead of foods with trendy ingredients, super premium pet foods with science-based, targeted nutrition are growing in popularity. In fact, super premium is currently the largest price tier within the total dog and cat pet food category and has the largest dollar growth within the dry dog pet food category. Since the first day together with your pet, you promised them their best life possible. For most consumers, that starts with feeding them proven nutrition that can lead to visible differences in their health, inside and out. Nutrition that not only tastes good but is also healthy and enables them to live their best life. Targeted nutrition formulas meet different nutritional needs depending on the dog’s or cat’s age, size, activity level and special needs such as sensitive skin and stomach. In fact, three-quarters of dog owners think it is important to buy food formulated for their dog’s size, breed, life stage or other need. Four out of 10 pet owners say they “would pay more for a food that was made specifically for their pet’s nutritional needs.” Outcome-based brands, such as Pro Plan® and Purina ONE®, are driving most of the growth in super premium.

We believe nutrition starts with understanding nutrients, not just ingredients. The best ingredients are the ones that work together to enhance one another’s performance. A smarter nutrient blend is more digestible and effective for a pet than a single ingredient. That’s why we don’t formulate our pet food on an ingredient basis but instead measure how different formulations affect a pet’s overall health. Every ingredient in every Purina dog and cat food recipe was selected for a specific purpose, and with your pet’s health in mind. You can visit purina.com/ ingredients to see pictures and read ingredient descriptions and benefits of every ingredient in every Purina food. We also believe that innovation should be pursued relentlessly, always focusing

A Difference From Day ONETM

on the pet’s nutritional needs, safety and well-being. Our innovation and product cycles are guided by research, and we apply our unrivaled scientific experience in pet nutrition, physiology and behavior to make new discoveries and push boundaries, creating real nutritional solutions that make a profound difference in the lives of pets. We have more than 500 scientists, veterinarians and nutritionists on staff, who work tirelessly to uncover breakthrough nutrition that helps dogs and cats live longer, healthier lives. This dedication to advancing nutritional science to help pets live longer, healthier lives led us to establish the Purina Institute, the global voice of Purina’s science, in 2018. The Purina Institute is pioneering the science of pet health. It is bringing a voice to research to reinforce our commitment to nutrition— because science is more powerful when it is shared. As a global professional organization, the Purina Institute shares Purina’s leading-edge research, as well as evidence-based information from the wider scientific community, in an accessible, actionable way so veterinary professionals are empowered to put nutrition at the forefront of pet health discussions to further improve and extend the healthy lives of pets through nutrition.

The result of our focus on science and research is a series of recent groundbreaking nutritional innovations like Pro Plan® Calming Dry Dog Food, a dog food that contains an optimal ratio of EPA and DHA to support calm behavior, and Pro Plan® LiveClear®, a revolutionary cat food that reduces allergens in cat hair and dander by an average of 47 percent starting with the third week of daily feeding. Our Pro Plan® Bright Mind® and Purina ONE® Vibrant Maturity® formulas both help fuel senior dogs and promote mental sharpness, and the new Purina ONE® with Microbiome Balance® formulas are shown to help balance bacteria in 28 days, promoting gut health, providing immune support and supporting your pet’s microbiome.

As consumers shop for the targeted nutrition their pets need, ensure your stores have the right assortment of science-backed formulas your consumers are looking for.

Retailers carrying the targeted dog and cat food products their consumers want are able to turn shoppers into loyal consumers who know they won’t have to look anywhere else to find what their pets need.

SUPPLIER PERSPECTIVES PET SPECIALTY
Purina trademarks are owned by Société des Produits Nestlé S.A.

Leading Retail Pet Executives

Greg Penno oversees all new items for MrPets and founded the company in 1996. He enjoys skiing and playing video games.

Andrea Petrone has been Chief Merchandising Officer for Pet Food Express since 2022. She attended the University of Missouri. In her free time, she enjoys gardening, walking her dog, Lola, and swimming, along with spending time with her two daughters and indulging in her passion for home design.

Katy Petzak assumed her current role in 2022. She joined Meijer in 2013, having held several positions including Planner and Buyer. Petzak attended Saginaw Valley State University and Oakland University Graduate School. In her spare time, she is engaged with sustainability efforts on her local city board and within Meijer as the Sustainability Lifestyle Captain.

JP Phinney and now wife Amy Phinney established the first Unleashed store in 2008, though the enterprise began a year earlier at the North Carolina State Fairgrounds Marketplace and State Fair. As an animal lover throughout his life, Phinney spent many years working odd jobs including in pet retail, before settling into leadership roles at Goodyear Tire & Rubber Co. The State Fair opportunity served as a catalyst to join his wife on a new pet endeavor.

Alison Potts Bailey is Manager and Nutrition Consultant for The Whole Dog Market. She first joined the company in 2019 as Assistant Manager, Nutritional Consultant and Social Media Content Creator before assuming her current role in 2022. Bailey previously was Founder and CEO of Bloom Dog Wellness. She attended Jefferson State Community College.

Al Puntillo joined Mud Bay in 2013. He was appointed Co CEO in July 2022. He previously spent 12 years with Animal Supply in many roles including Director of Sales. Puntillo attended Washington State University. He enjoys playing and watching sports and traveling with his family.

PG 46 / PET INSIGHT
Alison Potts Bailey Manager and Nutrition Consultant Katy Petzak Buyer Dog Food and Treats Al Puntillo Co—CEO JP Phinney Co—Owner

Leading Retail Pet Executives

Qaqish President and CEO

Fadi Qaqish is owner and founder and has been President and CEO of Detroit K-9 Pet Supplies since 2003. In his spare time, he enjoys spending time with family and dog, Zach.

Jeff Rayes VP—Merchandising

Jeff Rayes joined Pet Supplies Plus in 2005. He assumed his current position in 2021 after being the VP of Consumables. He previously worked for Royal Pet d.b.a. Pet Supplies Plus and many levels in grocery retail. Rayes attended Walsh College and earned his MBA in finance from Walsh College. His hobbies include golfing, bowling and spending time with family and friends.

Trent Ricksger Senior Product Merchant—Pet

Trent Ricksger is a 21-year veteran with Wilco who is currently Senior Product Merchant. He first came to the company in 2003 as a Replenishment Buyer. Ricksger attended Oregon State University and Linn-Benton CC.

Chelsea Roberts CM—Pet Supplies

Chelsea Roberts has been Category Manager II for Kroger since 2021. She first joined the company in 2016 as a Category Manager, managing canned goods, fabric care, dry meal solutions and hot cold cereal. Roberts attended Eastern Kentucky University and enjoys spending time with her husband and two daughters, reading and watching University of Kentucky sporting events.

Kelly Rodriguez Senior Buyer—Pet

Kelly Rodriguez assumed her role in 2021 after joining Target in 2011 as a Merchandise Specialist. She’s worked in several roles with the company including Business Analyst, Digital Planner—Toys and Buyer—Cookies, Crackers and Seasonal Snacks. Prior to joining Target, Rodriguez was a shoe specialist for Bon Ton Stores. She studied marketing at the University of St. Thomas.

Co—Founder

Brad Romero and his wife Sally founded Ben’s Barketplace in 2005. Though Romero has a background in welding, it was his career with the California Highway Patrol and working with the K-9 unit that led him to pet care. Romero retired from the CHP as the K9 trainer for his department. The company name is a tribute to the first canine that he handled, a yellow lab named Ben. Ben was the 1999 Western States Police Canine Association’s Narcotics Detection Champion.

PG 48 / PET INSIGHT
Fadi Brad Romero

Fight Odors Caused by Bacteria with Hinoki Cypress Wood!

Timber Fresh all natural cat litter provides excellent odor control while invoking a woodland feel with the power of Hinoki Cypress.

Multiple Sizes

Designed with a simple goal in mind, Next Gen Pet products provide functional and environmentally friendly products safe for pets made with natural ingredients.

www.nextgenpet.com

• Clumping •
Lightweight

Leading Retail Pet Executives

Chris Rowland is a seasoned retail veteran who joined Pet Supplies Plus in November 2012 and assumed the role of CEO a year later. Prior to that, he spent 15 years at PetSmart in various senior executive roles and eight years at a discount retailer in Canada. He is pet parent to Bella, a French Bulldog, and PSP’s Chief Bird Officer, Phoebe, an Umbrella cockatoo.

Anna Ruddick Associate Merchant—Dry Cat Food

Anna Ruddick oversees dry cat food and e-commerce for Walmart. She started with the company in 2008 as a Design Implementation Manager and held roles including Store Design Manager and Senior Manager Store Space Design before assuming her current role in 2020. She worked as an interior designer for BSW International and The Hill Firm. She attended the University of Oklahoma and Carl Albert State College.

Ericka Rude has been Senior Buyer, Pet Care for Target since 2019. She first came to Target in 2008 as a Business Analyst. Rude earned a bachelor’s degree in business from the University of St. Thomas.

CM—Center Store; Pet and Candy

Nathan Schefelker is Category Manager for Schnuck Market, overseeing pet and candy. He first joined the company in 2012 as a Receiving Clerk, working various positions including Grocery Clerk, Grocery Manager, Center Store Manager and Center Store Training Lead before assuming his current role in 2020.

Schefelker attended Eastern Illinois University and Kaskaskia College.

Rudolph SVP—Marketing

Heather Rudolph has been SVP of Marketing for Pet Evolution since 2022. She came to the company with a 17-year background in franchising. Rudolph attended the University of Northwestern, St. Paul. In her free time she is a “hardcore foodie” who also loves baseball, golf, Boundary Waters, camping and X-country skiing.

Sherri Schwandt Buyer—Pet; Small and Companion Animals

Sherri Schwandt has held her role since 2020. She joined the company in 1997 as a Cashier, then took on several roles including Office Clerk, Assistant Pet Buyer and Buyer across several other categories before assuming her current role. In her free time, Schwandt enjoys hiking the Sawtooth Mountain range, rafting, foraging and spending time outdoors with her two kids, black lab, Bo, and frenchton, Auggie.

PG 50 / PET INSIGHT
Nathan Schefelker

Leading Retail Pet Executives

Bethany Segrest Sr. Director, Category Management

Bethany Segrest first joined Tractor Supply Company in 2012 as a Buyer and assumed her current position in 2018. She previously served as Associate Director at Hill’s Pet Nutrition and also Marketing Director for Acosta. Segrest earned a bachelor’s degree in English language and literature from Wake Forest University.

Kaitlyn Shadiow VP Pets

Kaitlyn Shadiow became VP of Merchandising, Pets for Walmart this year. She first joined the company in 2019 as VP of Merchandising, Patio & Garden. Shadiow attended UC San Diego and the Kellogg School of Management at Northwestern University. In her free time, Shadiow enjoys spending time with her family and Sheepadoodle.

Mike Seitz has helmed the company since 2008, having first served as President before assuming his current role in 2012 as CEO where he’s overseen EarthWise Pet through a blend of acquisitions and franchise development to over 200+ locations. Seitz attended the Evans School of Public Policy and Governance at the University of Washington and Brigham Young University.

Shane SVP and Chief Merchandising Officer

Kristin Shane was named CMO in 2022 after joining the PetSmart team in 2019 as SVP of Merchandising. She spent more than a decade at Target progressing through several roles to become Vice President Merchandise Manager of Beauty and Personal Care. Shane earned an MBA and bachelor’s degrees from Indiana University.

Steve Shamou came to the company in 2009 as Store Manager before becoming Co-Owner in 2016. Premier Pet Supply currently has 13 locations across metro Detroit, opening of four new locations in 2022. He has eight cats—four kept at home and four enjoying local celebrity status as store cats. Shamou attended Oakland University, In his free time, he enjoys golf, rock hunting the coasts of Michigan with his wife and maximizing family time.

Sherman Buyer

Lynna Sherman assumed her position as Senior Buyer and Assortment Planner upon joining Treats Unleashed in 2018. Prior to Treats Unleashed, Sherman held buying and category management roles at Luxottica Retail. She graduated from Thomas More University. She enjoys spending time with her family and pets, watching the Cincinnati Reds and supporting GRRAND—Golden Retriever Rescue & Adoption of Needy Dogs.

PG 52 / PET INSIGHT
Kristin Lynna Steve Shamou Co-Owner

CAT LITTER

Ultra Micro Probiotic Crystals and Ultra Max Probiotic Li er Additive are packed with beneficial probiotic spores that awaken when pet urine is introduced into the li er box and quickly consume organic ma er preventing bad environmental bacteria from establishing odor-producing colonies keeping homes and li er boxes smelling fresh.

CRYSTAL CAT LITTER

YEARS OF INNOVATION

To add the proven profitability and excellent odor control of Ultra Probiotic Crystals, Ultra Max Probiotic Li er Additive or any Ultra Crystal Cat Li ers contact us at: sales@ultrapet.com or 864-261-3546 ext. 104.

ENHANCED WITH ODOR ELIMINATING PROBIOTICS INTRODUCING

Leading Retail Pet Executives

Sumit Singh is the CEO of Chewy and serves on the company’s Board of Directors. He led the company through its IPO in 2019. Singh was subsequently named to the 2020 “Bloomberg 50.” Prior to Chewy, Sumit held senior leadership roles at Amazon and Dell for a combined experience of nearly 20 years of global leadership. He holds a master’s degree from the University of Texas at Austin and an MBA from the University of Chicago.

Michael Squatrito EVP—Retail Operations

Mike Squatrito joined Rumford Pet Express in 2021 as Executive Vice President. He earned a bachelor’s degree from Lyndon State College and a master’s degree from Springfield College. Squatrito enjoys spending time with his family and dog Willow, mountain biking, snowboarding, hiking and standup paddle surfing in his free time.

Michael Stepto first came to Pet Food Center in 1996 as Assistant Store Manager and held several other positions including Store Manager and Director of Operations before assuming his current title. Stepto attended Kemper Military School and College and Murray State University. He enjoys hunting, fishing, boating, snow skiing, cooking and grilling.

Howard Soldan II

President and CEO

Howard Soldan II has been President of Soldan’s Pet Supplies since 2000. His father Howard Soldan Sr. established the company in 1955 and he first came to work in the family business in 1979 after graduating high school. He enjoys nature, kayaking, biking and walking in his spare time,.

Karen Stebbins

Cat. Dvlp. Mgr.—Private Brands; Pet and Baby

Karen Stebbins assumed her position as Category Development Manager for Peapod Digital Labs in 2021, after joining the company as a Private Brand Product Management Specialist. She came to Peapod from Retail Business Services and prior to that was a forecast analyst for Delhaize America. Stebbins attended Westbrook College/UNE and Husson University.

Chad Stewart Buyer—Cat and Dog Food, Pet Supplies and Pet Treats

Chad Stewart assumed his position as Grocery Buyer for Publix Super Markets in 2017, having first joined the company in 2011 as an IT Buyer. He previously worked as an Account Manager for Crown Equipment Corporation and Barloworld Logistics. Stewart earned a bachelor’s degree in marketing from the University of South Florida.

PG 54 / PET INSIGHT

Dog Friendly Kind and humane training solutions

Effective Innovative designs for quick results

The Halti No Pull Range

Halti Headcollar

Our latest design with responsive no-pull function. Strong & lightweight with a comfort noseband and no metal work on the dog’s face.

Sizes: 0,1,2,3,4,5

Available in*:

Halti No Pull Harness

Easy training with two no pull features. Chest panel for harness stability and padded leg straps for comfort.

Sizes: S | M | L

Available in:

Halti Training Lead

We always recommend that Halti Headcollars and Harnesses are used with our versatile double clip Halti Training Lead for the best no pull results.

Sizes: S | L

Available in:

Easily Adjustable Flexible range for different breeds of dog

Comfortable Soft padding for dog comfort at all times

44% of dogs pull on the lead1

of owners saw immediate no pull results2

Halti is a trademark and copyright of the Company of Animals ©2023 Company of Animals
www.companyofanimals.com | orders@wearecoa.com Find us
As the inventors of the world’s first dog headcollar, Dr Roger Mugford and the team at Halti have designed a leading range of no pull products, that have been providing unbelievable results with even the strongest pullers for over 40 years!
40
Sizes 0-4 available in black and 2-4 in red
Source: 1See Research Baskerville U&A March 2022 750 respondents | 2CoA Consumer trials 70 dog owners 2018

Leading Retail Pet Executives

VP

and Pet Health—Specialty

Brad Stoneberger is the VP of Specialty Merchandising at PetSmart. During his 11 years with the company he has held several leadership roles within the PetSmart merchandising team. Prior to PetSmart, he held various roles with Home Depot and was a CPA at Clark, White & Associates. He attended Fort Lewis College and Cornell University for his bachelor’s and master’s degrees, respectively.

Merchandising Director—Pet Health

Jessica Struthers is a 13-year veteran of Walmart who assumed her current position in 2021. She first joined the Walmart team in 2009 as a Category Team Assistant. Struthers earned a bachelor's degree in family and consumer sciences, fashion merchandising from the University of Georgia.

Jennifer Strickland Fowler is CEO of Destination Pet, having assumed that role in August 2022. She previously held leadership roles at Tenet Healthcare in Dallas, TX, including VP of Operations, and Millennium Health in San Diego, CA. Fowler earned a postgraduate degree in pharmacy from the University of Florida.

Diego Suarez became Chief Marketing Officer for Woof Gang Bakery in 2022. He attended Florida International University. In his free time, Suarez enjoys swimming, hiking, traveling and spending time with his dog.

Deborah Gregg Suchman co-founded Polkadog Bakery since its opening in 2003. She earned a bachelor’s degree in fine and studio arts from Colorado College.

J.K. Symancyk became President and CEO of PetSmart in 2018. He previously served as CEO of Academy Sports + Outdoors and President of Meijer. Symancyk began his career at Walmart. He is Chairman of PetSmart Charities and a board member of Retail Industry Leaders Association. He graduated from the University of Arkansas.

PG 56 / PET INSIGHT
Deb Suchman Co-Owner
MADE IN THE USA Double up on what dogs love. Chews for dogs L ong -lasting SALES@RUSHDIRECT.NET // 1-800-881-4590 // RUSHDIRECT.NET ® DOUBLE TREAT your dog with our amazing flavors! PEANUT BUTTER greek yogurt Chicken Turkey & cranberry liver Bacon & cheese pumpkin denta-mint beef

Leading Retail Pet Executives

Miles Tedder is Chief Marketing Officer and Chief Supply Chain Officer at Pet Supplies Plus. He first came to the company in 2013. Tedder previously held similar logistics leadership roles at Annas Linens, Retail Process Engineering, LLC, Party City Corporation and The Sports Authority. Tedder attended Limestone University and earned an MBA from Mercer University.

AdreAnne Tesene Co-Owner

AdreAnne Tesene founded Two Bostons in 2005. She sits on a number of industry and community boards where she utilizes her talent of pushing to the next level. Outside of her business, her passions include her family: two cats, two dogs, two human kids, and one amazingly patient husband.

Rian Thiele has been the CEO of Pet Evolution since 2012 and is also the company’s co-Founder. He and his partner began the company looking for better solutions for supporting their pets’ allergies and digestive issues. They have grown Pet Evolution into a franchise with nine stores open, 13 territories yet to come and 11 regional developers signed. Thiele attended St. Mary’s University and Concordia.

Bianca Thompson has been the Associate Category Manager GM & Consumables for Fresh Thyme Market since 2022. She joined the company in 2019 and held several roles including Pricing Coordinator and DC Replenishment Buyer before assuming her current role. Thompson attended Kendall College and has four dogs. She loves to cook and bartend.

Justin Tichy oversees all operations and execution for Petco. Additionally, he is responsible for company-wide logistics, including oversight of the distribution centers for the health and wellness company. A sales and retail veteran, Tichy brings more than 25 years of experience leading high-energy, results-oriented teams. He holds a master's degree from the University of Phoenix.

Merchandising

Jason Trickett has been VP of Merchandising for Ren’s Pets since 2019. He first came to the company as Director of Purchasing in 2018. Trickett attended Toronto Metropolitan University and enjoys spending time with his family and playing with dogs Scout and Bob in his free time.

PG 58 / PET INSIGHT
Justin Tichy Chief Pet Care Center Officer and COO Miles Tedder COO Rian Thiele CEO Jason Trickett Vice President Bianca Thompson Assoc. CM—GM and Consumables
We're Single! The ULTIMATE Limited Ingredient Food AgainstTheGrainPetFood.com 847-537-0102 The first and only 100% SINGLE INGREDIENT canned food for dogs! We’re the manufacturer so you’ll love our WIDE MARGINS! MADE IN USA ONE ingredient 100% NOTHING ELSE! TM Unique Loaf-in-gravy texture

Leading Retail Pet Executives

Co-Owner and Buyer

Heidi Vanorse Neal became VP of Community Outreach for Earthwise Pet this year. She was formerly the owner of Loyal Biscuit Co., which was acquired by Earthwise Pet in 2022. Neal attended Thomas College in Waterville, ME. In her spare time, she enjoys lazy Sundays out on the lake spending time with family and her dogs.

Merchandising

Meghan Verrell has been Director of Merchandising for Hollywood Feed since 2022. She first came to the company in 2017, taking on several roles including Store Manager, Category Manager and Merchandising Team Manager before assuming her current role. Verrell attended the University of Memphis, Loewenberg School of Nursing. In her free time, she enjoys reading, traveling and yoga.

Bonnie Volpe VP/DMM

Beverage, Breakfast, Pet and Bakery

Bonnie (Volpe) Walker has served as VP/DMM Grocery/Sundries/Bakery for BJ’s Wholesale Club since 2014. She first joined the company in 1991 as an Assistant Buyer. Walker attended Mount Ida College and has completed executive leadership programs from Babson College and Cornell University.

Joe Watson joined Petland in 2005 and worked as COO and VP of Operations before being promoted to President and CEO in 2011. Watson attended Ohio University and is an Army veteran. He enjoys pets, running and outdoor activities.

Director—Private Brands

Betsy Weakland came to Pet Supplies Plus in 2022, taking on the role of Director of Private Brands. She attended Kalamazoo College. Weakland enjoys traveling and movies, gardening and spending time with her family—pets included. She recently took up acrylic painting.

Daniel

President and Chief Development Officer

Daniel Webb is one of the founding members of EarthWise Pet, formed in 2007. He assumed his current roles in 2010. Webb attended Brigham Young University where he received both his bachelor’s and MBA degrees. Webb’s hobbies include playing basketball with his kids, singing, participating in local drama and theatre events, and being actively involved in his church community.

PG 60 / PET INSIGHT
valuepetsupplies.com/private-label-diy

Leading Retail Pet Executives

Nico Weidel is the Chief Supply Chain Officer with oversight of the company’s omnichannel supply chain operations and procurement. Prior to joining Pet Valu in 2022, Weidel held multiple senior positions at the Hudson’s Bay Company. Prior to that, he held senior positions at the CHRIST Jeweler and Watchmaker. Weidel earned a master's degree from the Technical University of Dortmund.

Deb Wilson is currently serving as Co-CEO at All the Best Pet Care. Wilson has spent more than 35 years in the pet industry and held positions at Animal Supply Company, Pet Food Express and Pet Food Experts. She attended Bellevue College. Wilson is an avid runner with multiple marathons under her belt and is active in animal rescue. She lives in Seattle with her rescue French Bulldog, Frankie.

Shari White SVP Merchandising— Consumables

Shari White joined Petco in 2017 and is responsible for driving the company’s consumables business, as well as their Global Brands & Wholesale departments. In 2018, she played an instrumental role in the health and wellness company’s bold move to become the first and only major retailer of pet food to take a stand against artificial ingredients. She holds a master’s degree from Northwestern University.

Orlena Yeung VP Brand

Orlena Yeung assumed her position as VP, Brand for Chewy in 2018. She previously was head of the intelligent customer experiences group for Capital One and also held various leadership roles with MDx Medical (Vitals) as Chief Product and Marketing Officer, with CBS Interactive as VP, Marketing and Product for CBS Interactive Music and Microsoft as Xbox global brand manager before that. Yeung attended the University of Puget Sound.

Senior Category Manager

Evan Young has been Directr of Merchandising—Pets for Meijer since 2021. He first joined the company in 2014 and held several roles including Business Analyst, Buyer and Inventory Manager before ascending to his current role. Young attended Grand Valley State University. He enjoys golfing, traveling, spending time with his wife and son and attending and watching professional sporting events.

Tom Youngworth is Senior Category Manager for Westlake Ace Hardware. He first joined the company in 2001. Youngworth previously was VP of Sales at Tobin/Standard Seed Company. He attended Yankton College and enjoys playing tennis, going to baseball games and spending time with his family in his free time.

PG 62 / PET INSIGHT
Evan Young Director—Pet

We hope you had an exciting and productive time at SuperZoo catching up with your fellow pet professionals, making connections with suppliers, sampling a host of new products and discovering strategies to drive success for your business. We don’t know about you, but we’re already hyped to see what next year’s SuperZoo will have in store – catch you there!

EDUCATION: AUGUST 15-16, 2023 MANDALAY BAY | LAS VEGAS, NV WWW.SUPERZOO.ORG AUGUST 16-18, 2023 Me: Need more SuperZoo! SuperZoo: Save the Date.
16-18. MARK YOUR CALENDAR NOW WEDNESDAY - FRIDAY
August
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.