Product Design Portfolio 2018

DESIGN PORTFOLIO 2018 PELIN ERKUVUN S E L E C T E D P R OJ E C T S C O M P L E T E D DURING BACHELOR DEGREE AND MASTER OF SCIENCE STUDIES AT P O L I T E C N I C O D Ä° M I L A N O BETWEEN 2012-2018

2

ABOUT

C U R R I C U L U M V I TA E

C O N TA C T Adress: Via Piacenza 4, 20135 Milan, Italy E-mail: pelinerkuvun@gmail.com Cell: +39 333 8019011

3

Born in Istanbul, Turkey in 21/03/1993, living and studying in Milan since 2012.

E D U C AT I O N Politecnico di Milano Master Of Science in Product Design for Innovation Current GPA: 102/110 Completed all curricular courses, except compulsory internship and continuous thesis study.

Politecnico di Milano Bachelor of Science in Product Design GPA: 91/110 Italian Scientific High School Istanbul, IMI 1 year italian language study courses plus 4 year high school GPA: 68/100

2016 - ongoing

2012 - 2015

2007 - 2012

EXPERIENCES Project Hack the Icon, Nutella 11/03/18 - 12/03/18 The First Analogic Hackathon for Upcycling the Nutella Jar PepsiCo Design&Innovation Workshop 27/02/17 - 03/03/17 The Next Mixology Bar Experience The project is awarded in third prize by Mauro Porcini, the Chief Design Officer of PepsiCo and selected for further development.

TRAINING COURSES Il Consorzio POLI.design Rhinoceros - Fundamental&V-Ray NABA Nuova Accademia di Belle Arti Photography: Introduction to creative use of photography

LANGUAGE SKILLS Turkish: Native Italian: written/spoken advanced English: written/spoken advanced IELTS 2015, Score: 7

COMPUTER SKILLS Indesign, Illustrator, Photoshop, Rhinoceros, Autodesk Inventor, Autocad, Keyshot, Maxwell Render, SketchbookPro, Office Programs

12/11/15 - 17/12/15 17/10/15 - 16/01/16

4

CONTENTS

PROJECTS

5

1. NEBULA

06

The Mixology Bar Experience for PepsiCo and W Hotels

2. BRUNO

16

Painting with light

3. COLLO DI COLOMBO

26

The set of vase and armchair for outdoor spaces

4. MIRTHA

32

Inflatable water flask

5. SWING

42

Furniture line for clothing retails

6 . T R I O D I P O R TA PA L A Z Z O

54

Packaging for markets of the city of Turin

7. S PA C E F O R I N S P I R A C T I O N

66

Conceptual design and visionings for Space

J U M P M E TO T H E M O O N EVA suit concept for lunar activities

B R E A K AWAY A comforting opening to Earth and Space

S M A R T S PA C E An interactive kitchen environment

8. VOLT

84

Upcycling the Nutella Jar for Generating Light

9. MASCULU E FIMMINA Reinterpretation of “Testa di Moro” pots

88

6

1 NEBULA

MIXOLOGY BAR EXPERIENCE

Nebula, a mixology bar with a real cloud in it's center: it is pure, natural yet unexpected.

It's a bar about discovering the hidden senses starting from its ambient and expanding to the smelling experience of cocktails offered.

We are asked to design a day-to-night time alcoholic/non-alcoholic mixology bar experience for W Hotels around the world where PepsiCo's craft portfolio products of Caleb's, 1893 and Stubborn will serve as the foundation of this bar experience.

Basicly people will experience the new generation mixology drinks in a multisensorial environment with amplified entertainment and meanwhile this atmosphere will make people capture the unusual emotions at the Nebula Bar.

7

PA R T N E R C O M PA N Y : PEPSICO

CLIENT: W HOTELS

THE NEXT MIXOLOGY BAR EXPERIENCE: PEPSICO D E S I G N & I N N O VAT I O N WORKSHOP 27/02/17 - 03/03/17 PROFESSORS:

Mauro Porcini Richard Bates Te m a n E v a n s REALIZED BY: Pelin Erkuvun Chiara Cacciola Carolina Giorgiani Maddalena Mariani

— N E B U L A I S AWA R D E D 2000 EURO BY THE PEPSICO DESIGN GROUP HEADED BY MAURO PORCINI, CHIEF DESIGN OFFICER OF PEPSICO. —

8

MIXOLOGY C O C K TA I L S HIGHLIGHTING SCENT: THE FORGOTTEN SENSE Cocktails highlight the scent experience before taste to rediscover this forgotten sense. Coctails names are inspired from the athmosphere and each of them include ingredients that highlights the flavours of the PepsiCo craft products they mixed with.

TROPO-SPHERE Served smoked in a cloche (burned flavors over the cloche) Caleb’s — orange hibiscus, kola nuts and gin evening addition: black cardamom a warming spice with smoked flavor that lends it a distinct aroma

S T R ATO - S P H E R E Trapped and iced smoke (to broke with a hammer)

Stubborn — agave, vanilla and mezcal evening addition: juniper detectable and delectable note of pine scent with a strong aromatic smell

9

MESO-SPHERE Bottled smoke (two shot to share) Stubborn — black cherry, cinnamon and whisky evening addition: tea Lapsang smoked flavor given by the burned pine wood, so the taste is definite and full-bodied

THERMO-SPHERE Trapped smoked upside down (served with a strew)

1893 — nut roots, ginger and dark rum evening addition: pure cocoa mass tannic taste, astringent and in contrast with the acidity of the ginger

10

CLOUD IN THE BAR I N T E R I O R , D AY - T I M E

LOGO DESIGN

MIXOLOGY BAR

A C C E S S O R I E S & D E TA I L S ARMCHAIRS Mutation series, Furniture designed by Maarten de Ceulaer.

BARTENDERS LOOK Translucid raincoat with elegant look designed for bartenders that have to work under the damp athmosphere of the cloud.

11

12

C L O U D TO N E B U L A INTERIOR, NIGHT- TIME When it comes to night time, the lights in colors of blue and purple turns the cloud at the center to almost a real nebula: a cloud of gas and dust in outer space, visible in the night sky either as an indistinct bright patch or as a dark silhouette against other luminous matter.

13

14

SCENT EXPERIENCE IN THE WHOLE AMBIENT The scent experience is expanded to the bar ambient through bubbles containing fragances that exaggerate products: fresh, natural and unusual. These bubbles are released to the environment through transparent tubes and one's they touch the skin they blow up and leave flavours.

(Inspired by: COSxStudioSwine)

1.

2.

15

16

2 BRUNO

PA I N T I N G W I T H L I G H T

Bruno, the interactive light concept for children, has arisen from the ideas developed by Bruno Munari and aims to reconsider his projects for children and to bring them in todays' reality benefiting from the LED technology.

Bruno is defined as the creation of an emotional, interactive experience for children involving single and collective projection of light. Through the projections, it aims to create a dynamic space, a game which in fact becomes an educational activity with color and shape combinations that improves children's awareness.

Bruno creates a dematerialization of Munari's books physical experience and turns them into a perceptual experience in contact with light, interacting with other kids projection and so giving an identity to their space with the projected light.

17

COURSE NAME: L I G H T , M A N , S PA C E I N CONTEMPORARY DESIGN: LED TECHNOLOGY CHANGE O F PA R A D I G M PROFESSOR: Carlotta de Bevilacqua THEME OF COURSE: HUMAN INTERACTIVE LIGHT POLITECNICO DI MILANO A.Y. 2016 - 2017 REALIZED BY: Pelin Erkuvun Simone Cimino

Nicole Maccari Alessandra Majoli

18

RESEARCH &

1

CONCEPT

TA R G E T CHILDREN, AGED BETWEEN 4-7

DEVELOPMENT 2

REFERENCE THEORY OF COGNITIVE DEVELOPMENT OF JEAN PIAGET Children aged between 4-7 is included under the phase of "Intuitive thought substage".

In this phase, children show the beginning of the use of primitive reasoning. They tend to become curious and have the interest of reasoning and wanting to know why things are the way they are, they increase participation and socialization in everyday life.

3

REFERENCE B R U N O M U N A R I , I L A B O R ATO R I PER BAMBINI, MILAN The lab is a place of creativity, knowledge, experimentation, discovery and selflearning through the game. A space to develop the ability to observe with eyes and hands to learn to look at reality with all the senses and to know more about where to stimulate creativity.

19

4

I N S P I R AT I O N A L W O R K S PIĂ™ E MENO Bruno Munari, Giovanni Belgrano, Corraini Edizioni, 1970 The "More and Less" visual game consists of 72 cards with different images. Many of these images are on transparent funds so they can superimpose them to compose more complex images by stimulating the child's creative abilities.

PRELIBRI Bruno Munari, Danese, 1980 They are a series of 12 small books dedicated to children who have not yet learned to read and write, designed to fit their hands and assembled using different types of materials, colors and bindings.

They offer a variety of stimuli, feelings and emotions, which arise from the combination of perceptions and images.

5

CONTEXT S I N G L E C H I L D I N P R I VAT E ROOM, CHILDREN IN SHARED/COMMON PLACES,

20

CONCEPT:

1

PA I N T I N G W I T H

SELECTING GEOMETRIES FROM 'PRELIBRI'

LIGHT

Use the geometries present in the Prelibri, studied by Bruno Munari and dematerialize.

Booklets 6 and 7 of the prelibers have been chosen as they have: PRELIBRO 6: Geometries that change color through the filters PRELIBRO 7: Overlapping geometries create other geometries 2

OVERLAPPING GEOMETRIES AND COLORS SET OF GEOMETRIES Give the single child the ability to superimpose colors and geometries for composing images thanks to their imagination and creativity.

SUBTRACTIVE SYNTHESIS OF COLORS By overlapping the colors, we get several combinations to associate with the forms.

By combining the three subtractive primary colors (cyan, magenta and yellow), you get the three primary colors (red, green, and blue), 6 colors in total.

21

SET A Filters based on PRELIBRO 6 1

2

3

4

5

6

2+6

2+4

3+4

1+3

1+6

2+3

12 geometric combinations 18 total geometric combinations x

4+5

5+6

4+6

3+5

1+2

1+5

6 colors 1 0 8 TO TA L C O M B I N AT I O N

SET B Filters based on PRELIBRO 7 1

1+4

2

4+5

3

1+2+4

4

2+4

5

4+6

3+1

6

2+3

14 geometric combinations 20 total geometric combination x

2+5

2+1

2+6

5+6

1+2+3

3+4

3+5

6 colors 1 2 0 TO TA L C O M B I N AT I O N

22

PA I N T I N G W I T H LIGHT

3

INTERACTION BETWEEN C H I L D , L I G H T A N D S PA C E Give more children the opportunity to play with projections as if they "paint with light" by combining geometries and colors that derive from their devices, so that they can feel it more their proper place.

Scanned by CamScanner

CONCEPT:

READY-MADE OBJECT: R E C O N T E X T U A L I Z AT I O N O F A TO R C H Taking an existing torch for children and reinvent it's interior (optical scheme) for it's new function without changing it in appearence.

Scanned by CamScanner

23

OPTICAL SCHEME Form Diapositives

Light Source

Lens of Condensation

CMY Color Filters

Lens of Projection

Wall

SECTION AND COMPONENTS LED: Light source: CREE XML-T6 or L2 O U2 Power: 30 W Light flux: 2000 Lm Max LED life time: 50,000 h

GEOMETRIC FILTERS: Transparent plastic filters resisting to heat.

Material: Polycarbonate Thickness: 0,75mm Double screen printing for the part that does not have to transmit light (black part)

COLOR FILTERS: Transparent plastic filters resisting to heat.

Material: Polycarbonate Thickness: 1mm Lenght field: 400-700 nanometers

24

P R OJ E C T I O N S M A D E B Y S I N G L E C H I L D

25

C O M B I N AT I O N S M A D E B Y C H I L D R E N

26

3 COLLO DI COLOMBO

T H E S E T O F VA S E A N D A R M C H A I R F O R O U T D O O R

Collo di Colombo is a new set for Serralunga which includes a new independent vase plus cushion that fits perfectly after minor modification into the “Uovo di Colombo” designed as a vase originally by Carlo Colombo. After the modification over the original vase, the new product turned into an armchair which is previously served as only a vase.

The topic of the course was to analyse the famous bar in Milan “Blanco Milano” and to consider Serralunga as reference company for designing new products. The goal was the ability to analyse deeply the locals' needs and taking into account all the characteristics of the Company.

The inspiration for Collo di Colombo comes out from the locations' need for modular outdoor spaces to introduce and adapt various activities in different hours of a day and an accentuated visibility of place. After studying needs of Blanco Milano we have designed new modular set “Collo di Colombo” that easily designated as an independent vase, an armchair also an additional vase unit formed by joining together an armchair and an independent vase.Collo di Colombo offers a more functional and aesthetical solution by highlighting the qualities and values to Serralunga. It becomes a monolith in search for the unexpected and the sensation of calmness with simplified form and essential volume.

27

C O M PA N Y O F R E F E R E N C E : SERRALUNGA

PROFESSOR: Manuela Celi Francesca Lavizzari M E TA P R O G E T TO S T U D I O POLITECNICO DI MILANO A.Y. 2013 - 2014 REALIZED BY: Pelin Erkuvun Gaia Dognini Daniele Di Giorgio Laura Faré

28

Finaly, having the shape of a bias-cut egg it leaves only to imagine that something could complete it, continuing the tangent line to assume the true shape of a neck.

This idea forms the Collo di Colombo.

COMPONENTS N E W I N D E P E N D E N T VA S E Material: HDPE Texture: Orange peel Color: Neutral CUSHION Fills the void of Uovo di Colombo product and turns into an outdoor armchair.

Material: Polyurethane Integral Skin Foam Color: Neutral UOVO DI COLOMBO

BY CARLO COLOMBO Material: HDPE Texture: Orange peel Color: Neutral

29

LED LIGHT SYSTEM Opportunity for an accentuated visibility of the place.

Included in the kit of Serralunga: RGB LED Source 9W (E27) - 100/240V Shuko plug IP44 Stainless steel AISI 316 mounting plate 3m black cable.

Everything is placed in the housing at the base.

Section representing housing for lighting kit and pot.

30

Background interior image: Evolution Design, Rural House Renovation in Zhoushan, China

31

32

4 MIRTHA

I N F L ATA B L E WAT E R F L A S K

Mirtha is a water flask produced through the use of innovative FIDU Technology found by designer Oskar Zieta. The product has flat and compact form which covers less space in place compare with most of the similiar water flasks.

Mirtha offers her users a unique, unusual form which permits easy carriage in bags and backbacks. The usage of the FIDU Technology gives a new easthetic for stainless steel and combines it with the characteristic of high rigidity due to the work hardening of the material.

These characteristics permit Mirtha to become an innovative solution for its users.

It creates a puzzling effect of the flask by showing a light and blow-like form which seems delicate, yet resistent to pressure, deformation and punch.

33

PROFESSOR: Alessandro Deserti Marta Rink Antonio Armilotta PRODUCT DEVELOPMENT STUDIO POLITECNICO DI MILANO A.Y. 2015 - 2016 D U R AT I O N : 4 W E E K S REALIZED BY: Pelin Erkuvun Carolina Giorgiani Gabriele Renna Va l e n t i n a T a m i a z z o

34

TA R G E T Students and working people in search for new design products.

BIDIMENSIONAL FORM Suitable to transport in backpacks/bags FIDU TECHNOLOGY Sustainable, personalised, high rigid products with new aesthetical results.

35

36

PRODUCTION PROCESS FLASK FIDU TECHNOLOGY

1

2

3

4

1. Rolling of steel to obtain

thin sheet

2. Cutting metal sheet 3. Laser cutting the

outlines of two joined flask with top and bottom sides and placement of inflating valve in the center 4. Laser beam welding

between top and bottom side sheets 5. Inflating simultaneously

two flask

6. Removal of inflating valve

and seperation of two inflated flask with laser cut

7. Justification of the circular

form of the neck through a mandrel 8. Laser beam welding of

threaded ring to the neck of the flask

37

5

6

7

8

S TO P P E R INJECTION MOULDING

38

39

M AT E R I A L S

C A PA C I T Y

S TO P P E R : Polypropylene

0,75 L

FLASK Stainless steel, AISI 304

Dimensions in mm

240

33

44,8

130

40

40

41

42

5 SWING

F U R N I T U R E L I N E F O R R E TA I L S

Swing is the furniture line for clothing retails designed for Alcalain, Company leader in the production of retail furnitures.

Swing is inspired by the free movement of rotation of a swing and concentrates on the idea of creating free positioning and fluctuating dispositions in retail spaces.

The difference of Swing from Company's existing lines becomes the versatility of forms through very limited number of components it has. Project aims to create variety of modular compositions starting from same pieces and their ripetitive usages.

Swing is developed also to be transportable as flat packaging to be assemblied easily by salesperson in stores. The Swing line is composed by a basic module, shelf and mirror module and their integrated variations.

43

PA R T N E R C O M PA N Y : ALCALAIN

PROFESSOR: Alessandro Deserti Marta Rink Antonio Armilotta PRODUCT DEVELOPMENT STUDIO POLITECNICO DI MILANO A.Y. 2015 - 2016 D U R AT I O N : 5 W E E K S REALIZED BY: Pelin Erkuvun Carolina Giorgiani Gabriele Renna Va l e n t i n a T a m i a z z o

44

SWING PRODUCT LINE Different configurations for different needs through the ripetition of pieces. Swing presents 17 pieces and in total forms 5 modules.

45

46

FROM ROUNDED B A S E TO RISULTING FORM In order to obtain the rotation functionality we designed the series starting from a ring base which works as a linchpin. The ring base provides free rotation in order to answer the needs and to improve the stability.

5 13

TUBES & ASSEMBLY The tubes are made in steel with black colored furnish and have 30mm diameter.

They present tapered endings in order to be assemblied easily and to be secure.

47

8

7 9

6 11

PA R T S 1. Ring Base 2. Tube 155cm 3. Tube 120cm 4. T-tube, high 5. T-tube, low 6. Clothes Rack, 60cm 7. Clothes Rack, 90cm

3

8. Bifacial Mirror,

assemblied on MDF

2 10

12

4

9. Shelf, steel metal sheet 10. L-shaped clamp, steel

metal sheet

1

11. C-shaped clamp, steel

metal sheet

12. Clamp, steel metal sheet 16

15

14

13. Tube Stopper, steel 14. Bolt, steel 15. Screw, steel 16. Wig nut, steel

48

BASIC MODULE Composed from 2 clothes rack with width of 60 cm and 90 cm and shelf module.

The ring base at the center permits rotation flexibility of the system from two sides separetly, which makes it suitable for usage as a center element in retails.

49

SHELF MODULE Shelf assembly system developed ad hoc for Swing line permits eligibility of placement.

This assembly system we developed is for an easy adjustment of height between shelves and for an easy removal of them.

Shelves in stainless steel present two lateral half-sided C-shaped clamps welded directly on the bottom side for direct assembly on the structural tubes joined with the other half of clamps. Joining of clamp needs two bolts, screws and wignuts for each side.

50

MIRROR MODULE The mirror can be a single module or an integrated part for different configurations.

The mirror is bidirectional and can be assembled through the its' insertion inside four clamps: two C-shaped on the upper side, and two L-shaped on the lower side. Joining needs four bolts, screws and wignuts for each side, eight in total. The mirrors' weight is calculated as 15 kg.

51

I N T E G R AT E D M O D U L E S The integrated module is the combination of each element which contains shelves, mirror and multiple clothes rack. The number of elements can be multiplied by adding ring base which maintains the stability of all module.

52

53

54

6 T R I O D I P O R TA PA L A Z Z O PA C K A G I N G F O R M A R K E T S O F T H E C I T Y O F T U R I N

Trio di Porta Palazzo is a packaging unit with 3 different sizes made of corrugated cardboard for Ghelfi Ondulati Spa, for the sales of fruit and vegetables at the market of Porta Palazzo in Turin.

The project arose from companies brief: “Realization of container goods or packaging units for the local markets of Turin, where at least one element of innovation has to be achieved through the use of digital printing technology.�

As the market of Porta Palazzo represents cultural, historical and economical importance of Turin and Piemonte region; the aim of the product goes beyond the transportation of goods and gives opportunity to enrich the unique values of this place by introducing new experiences and communication line for Market's customers. Trio di Porta Palazzo provides functionality improvement in use and provides mobile applications which makes improvement in communication among the Market participants.

55

PA R T N E R C O M PA N Y : G H E L F I O N D U L AT I S PA

G R A D U AT I O N P R OJ E C T O F BACHELOR DEGREE SUPERVISOR: Mario Bisson POLITECNICO DI MILANO A.Y. 2014 - 2015 I N D I V I D U A L P R OJ E C T

56

P O R TA PA L A Z Z O M A R K E T PIAZZA DELLA REPUBBLICA, TURIN Porta Palazzo is the largest open-air market of Europe and appears as an attractive place for European tourists.The market represents a commercial system, alternative to shopping centers integrating various consumption of goods.

MARKET AS MEETING POINT OF TURIN Porta Palazzo is a historical place in Turin and is imortant for the values it represents.

The market represents itself as a meeting point for variety of people (tourists, Italians, immigrants, families, students, elder people etc.).

57

CASE: INCOMPETENCE OF A N I N N O VAT I V E C O M U N I C AT I O N S Y S T E M The main problem of the Market is lack of communication among participants and managing the Market with old traditional business mentality. Now it is time for the Market to adapt itself to new living habits, changes in family structure and applied recent technological services in order to upgrade brand value of Porta Palazzo and satisfy both customers and clients today's contemporary needs.

58

H O W I S I T P O S S I B L E TO O F F E R S O L U T I O N S TO P O R TA PA L A Z Z O T H R O U G H A PRODUCT FOR GHELFI

Using it's iconic image as a reminding of the historic value the market represents.

O N D U L AT I S PA ?

1 . D I G I TA L P R I N T I N G TECHNOLOGY FOR: Creating visual identity system.

Services/offerings for a wide variety of customers.

Creating internet and social media connections.

Improving perceptive elements and information about the market.

2. FORM/FUNCTIONALITY Easily assembled and can be dismantled, safe storage and ergonomic carriage.

Varying dimensions in order to adapt changing client needs. As example, people change their food shopping habits as compared to past by buying less amount of goods nowadays.

CLOSURE

FOLDING makes the assembly quicker and requires just a single hand gesture.

59

1

2

PRODUCTION PROCESS 1. Die cut drawing with

3

4

graphics 2. Digital printing on corrugated cardboard, E flute: thickness 1,5mm.

3. Obtaining die cuts including creasings, half cuts and graphics.

4. Gluing the 4 area indicated in grey 5. Folding the 2 glued sides

5

THE FORM MINIMIZES THE D U R AT I O N O F ASSEMBLY AND THE M AT E R I A L WA S TA G E .

60

LARGE 26x14x12 cm TA R E : 1 5 0 g r C A PA C I T Y : ~ 2 k g

MEDIUM 20x14x10 cm TA R E : 1 3 0 g r C A PA C I T Y : ~ 1 . 5 k g

SMALL 18x14x8 cm TA R E : 1 1 0 g r C A PA C I T Y : ~ 1 k g

61

62

CONNECTED: M O B I L E A P P L I C AT I O N Mobile application designed by using QR codes and AR technology provides customers to make navigation to explore certain incentives and experiences.

Through this application it can be possible in a moment to reach information on: Suggestions of salesman Healthy recipes Seasonality of goods Catalogue of the market Events in Turin Turistic visits Reuse of the packaging

63

64

65

AMARE LE DIFFERENZE (Loving Differences) wording appearance over the package cover is written becouse of two reasons at first Amare Le Difference phrases appears on the facede of Porta Palazzo Market. Second reason is that it's territorial,cultural, historical character and due to it's multietnical transformation.

66

7 S PA C E 4 I N S P I R A C T I O N C O N C E P T U A L D E S I G N F O R S PA C E

Space means the future, the search for limits and possibilities. As a designer, it is an unknown field full of inspiration which has exteremly different living habits compared to our daily lives on earth.

Space4Inspiraction, the concept design course I took, was aimed to develop visionings for ESA, European Space Agency. We were asked to create three concepts in three different areas related to EVA suit, interplanetary missions and food in space. In below pages our conceptual design works are represented by the name of Jump Me To The Moon, Break Away, Smart Space respectively.

67

SUPPORTED BY: E U R O P E A N S PA C E A G E N C Y

PROFESSORS: Annalisa Dominoni Benedetto Quaquaro CONCEPT DESIGN STUDIO POLITECNICO DI MILANO A.Y. 2016 - 2017 REALIZED BY: Pelin Erkuvun Claudia Catalani Giulia Conte Carolina Giorgiani Chiara Stopponi A r t u r o Te s t e r i n i

68

E VA S U I T C O N C E P T F O R L U N A R A C T I V I T I E S

J U M P M E TO T H E M O O N In the next 20 years we imagine the Moon as a place for scientific research and construction, but also possible to established a touristic game area where to enjoy, making special activities by using the low gravity condition of Moon. JMTTM suit designed to provide more comfort and flexibilty to body activities during walking, jumping and working on the moon surface.

Basicly the suit gives astranouts to extent their mobilty freely meanwhile tourists by wearing this suit will enjoy safely to experience the unique environmental condition of Moon.

THE MOVEMENT EXPERIENCE EXPLOITING low gravity on the moon RUNNING AND JUMPING effectively on the surface S AV I N G energy and time

69

70

SPIN-IN FROM EARTH Focusing on the action of jumping, we got inspired by the leg prothesis for running used by the parathletes. Taking it's shape we designed special blades to be integrated on the EVA suits' boots.

BOOTS AND THE BOUNCING SYSTEM

3

1. SOLE The rugged non-slip sole grips on uneven terrain.

2. SENSORS The sensors scan the ground and vibrate when they identify an obstacle to ensure safety of users.

3. MECHANISM Blades can go up and down through a piston.

4 . M AT E R I A L Carbon fiber is used to provide great energy return to help bouncing.

5 1

5. TEXTURE The texture inside allows the friction with the insoles of the boots.

2 4

71

HELMET Enlarged view Visors become a screen for Augmented Reality

SUIT Considering that in the next 20 years the suits will be lighter and tighter we focused on the details to facilitate the mobility.

B A C K PA C K Light and easy to fit Balancing system is included Joints for protection

BOUNCING SYSTEM

BALANCING SYSTEM GYROSCOPIC EFFECT In order to allow rebalancing of the body when the stabilization is lost during the activities, a gyroscope is placed in a strategic position, inside the backpack where it corresponds to the body barycenter.

How gyroscopic effect works: https://en.wikipedia.org/wiki/Gyroscope

72

L U N A R TO U R I S M A C T I V I T Y Tourists can enjoy an augmented reality game environment that involves running and jumping movements on the Moon surface. The games will draw a virtual path, rich of challanges on a real moon panaroma which will permit to experience the lunar gravity.

VISOR AS SCREEN

73

74

A C O M F O R TA B L E O P E N I N G TO E A R T H A N D S PA C E

B R E A K AWAY “Breakaway� is a project thought to combine the moment of relaxation with the creation of a new, private space for each astronaut to escape mentally and physically from the tiring rhythms of the stressful spaceship life during long-term interplanetary missions.

Inside these pods astranaut focuses to breathtaking view of the space on the other hand as an alternative these pods will be able to turn into the Earth scene view which help to create psycological link into astranaut's brain that makes himself feeling natually like on Earth during his rest.

WHY? Sleeping pods on ISS are inadequate for long-term space missions where the major part of the astronauts present sleeping disorder that becomes harmful especially after the first six months on Space.

75

76

R OTAT I O N O F THE CAPSULE S

MODE 1 Relaxing mode: the astronaut is pointed towards outside for the space panaroma.

77

THE NEST MODULE Six individual capsules are radially placed along the circumference of the spaceships' extended new module 'Nest' located at the end of spaceship. The placement of those pods has been specially planned in order to save more interior space at the module.

R OTAT IO N When it is time to sleep, the capsule rotates of 180° along the axis.

MO DE 2 Sleeping mode: the astronaut turns his back to the outside for sleeping/enjoying world panaromas through Oled.

78

CAPSUL E STRUCTURE

OUT ER GL ASS L AYER Fixed to the spaceships' circumference and reinforced with an hexagonal patterned metal frame.

Thickness: 20 cm GL ASS L AYER The electro-optical film technology enables the glass to be either opaque or transparent for privacy / visibility when it is need.

OLED Fabric layer with oled technology allows a thin display, foldable and rollable.

MAT T RESS AND BL ANK ET Water is used for protection from radiations.

CO MPOSIT IO N Mattress: 80% water, 20% waterproof fabric Blanket: 90% water, 10& waterproof fabric LOWER B ODY Made of aluminium and polyethylene to shield from radiations.

79

TH E EM B R ACIN G COV E R The blanket pulls on automatically following the track, then it tightens around the person thanks to sensors that alert him of the presence. Later, the blanket pushes the astronaut to the mattress to replicate the sensation of the gravity of Earth inside the bed.

1

M UL TI SENSORI AL EXPERI ENC E The oled displays different suggestive Earth panoramas for travelling mentally 2

The user chooses which one to watch The experience is fulfilled thanks to the use of scents Sound helps to completely immerge in the experience

3

80

A N I N T E R A C T I V E K I TC H E N E N V I R O N M E N T

S M A R T S PA C E A new, revolutionary way to eat in the International Space Station. By 2050 astronauts will compose meals in an easier, customizable and faster way; thanks to a new, smart kitchen module that shapes itself to deliver food. From the evocative gesture to the clean environment everything contributes to offer a complete experience.

DYNAMIC MODULE THANKS TO A F U T U R I S T I C M AT E R I A L TECHNOLOGY: C L AY T R O N I C S This “kitchen� module is made of Claytronics, a developing material that combines nanoscale robots (catoms) and computer science to form tangible 3D objects that users can interact with. Known also as 'Programmable matter' these catoms have the ability to move around, communicate with each other, change color, electrostatically connect to other catoms which can be molded and changed into almost anything.

Further explanation on claytronics: http://www.cs.cmu.edu/~claytronics/ video: https://www.youtube.com/ watch?v=JN7BUKb0OIA

81

82

E V O C AT I V E G E S T U R E S I N T R O D U C I N G N E W G E S T U R E S I N S PA C E .

The claytronics structure of modular wall changes its scene as per to selected each different kind of meal menu. This modular wall eliminates monotony in eating habits of the astronaut, also creates strong interaction between human and the spaceship.

1

2

3

4

83

1. GRABBING: Occasionally the wall appears like a branch with fruit. This growth offers the natural gesture of grabbing food from a tree, like on Earth, to make the eating moment more emotional.

2. REFILLING: 5

6

The food dispenser and the packaging comes out from the wall like shown on the images. The packaging is sensitive to hand pressure, so to be filled up it opens like a flower and closes when the desired amount of food has been reached.

84

8 VOLT

U P C YC L I N G T H E N U T E L L A J A R F O R G E N E R AT I N G L I G H T

The project is realized during two day analogic hackathon event “Hack the Icon� organized by Nutella brand. Mainly required from us to make a brand new upcycled product includes prototype sample by using the empty iconic Nutella jar that consumed by customer.

We aimed to develop a torch named Volt, basically works by appliying dynamo system that transforms mechanical energy to generate electricity. Energy for lightining is obtained in a very simple way, only with rotation of a crank handle. This torch has also USB connection to charge the battery directly as an another alternative way to maintain lightining.

Volt can be use at any outdoor locations where there is no electricity supply or also during in case of emergency such as an earthquake and similiar situations.

Finaly, Volt is an inspiring product aimed to increase customers awareness on a sustainable lifestyle.

85

PA R T N E R C O M PA N Y : NUTELLA, GRUPPO FERRERO

EVENT: HACK THE ICON

THE FIRST ANALOGIC H A C K AT H O N TO U P C YC L E THE ICONIC NUTELLA JAR 11/03/18 - 12/03/18 PROFESSOR: Giulio Ceppi

REALIZED BY: Pelin Erkuvun Fabio Iacomino L O C AT I O N : Spazio Avanzi, Upcycle Bike Cafe, Milano

86

P R O TO T Y P I N G

cogw

dyn

divid

battery light swit

In 24 hours we realized a perfectly functioning prototype of the product including all electronical parts. The shell of the product is made in polypropylene. All components of the prototype are represented on the exploded view.

87

Power: 3 modes of power: 6/25/50 lumens Illuminates 1-2 person.

crank handle

junction

wheel

screws

namo

der

LED circuit board

tch

USB charging point semi transparent divider

USB entry switch

Charging: 1 minute of handle rotation permits 5 minutes of lighting.

Also rechargable with USB.

88

9 MASCULU E FIMMINA R E I N T E R P R E TAT I O N O F M O O R ' S H E A D P O T S

The collection of Masculu e Fimmina reinterprets in a contemporary key the terracotta pots “Moor's Head� which have historically important meaning in the traditional life of Sicilian people.

The project finds its' main reference and inspiration from focusing on the hybridization of modern and catanian languages.

Masculu e Fimmina (male and female in the Catanian dialect) enhances the Catanian legend about the vases by bringing together the faces of its' lovers. The inspiration from Kazimir Malevich's paintings is considered in order to create an avant-garde aspect in our designed vases.

This collection represents the modernisation of living spaces, the consideration of contemporary and future lifestyles and the transition of authentic objects into modern form.

89

PA R T N E R C O M PA N Y : MICAC'ERA GROUP

M AT E R I A L D E S I G N : C E R A M I C C O N TA M I N AT I O N S WORKSHOP 11/05/15 - 15/05/15 PROFESSOR: Marinella Ferrara Vincenzo Castellana REALIZED BY:

Pelin Erkuvun Gaia Dognini Anna Focaroli

90

" I F W E WA N T T H I N G S TO S TAY A S T H E Y ARE THINGS W I L L H AV E TO CHANGE." Giuseppe Tomasi di Lampedusa, The Leopard

91

I N S P I R AT I O N F R O M KAZIMIR MALEVICH'S PA I N T I N G S The search for a contemporary language has led to a representation based on essence, lightness, and cleanliness.

The formal heaviness of the traditional black marble heads, so full of significance, was abandoned through eliminating any realistic and natural content, perspective, colors, negating volume and recovering surface bidimensionality.

Combining men and women faces on the same vase in order to remember the two lovers of the legend of “Testa di Moro�.

92

Realization of the clay model in 1:2 scale

520 mm

93

94

95

T H A N K YO U !

C O N TA C T

Adress: Via Piacenza 4, 20135 Milan, Italy E-mail: pelinerkuvun@gmail.com Cell: +39 333 8019011

PELIN ERKUVUN PORTFOLIO | 2018 All rights reserved ©