ReAmp- Redevelopment of Former Oak Mountain Amphitheatre Property
OCTOBER 28, 2025:
ADDENDUM & EXTENSION TO RFQ FOR REDEVELOPMENT OF OAK MOUNTAIN AMPHITHEATRE
“To clarify requirements and next steps, the City of Pelham extends the deadline two weeks from Thursday, October 30, 2025, to Thursday, November 13, 2025 The request for qualifications submittals is intended to provide City staff with enough information about the developer to select and hold interviews with qualified teams and to generally understand the approach
To remove any undue pressure at this initial RFQ stage, the City hereby removes item 7 (Development approach) requirement for a Development Proposal, though respondents may include a simple concept Instead of a Development Proposal submitted at this initial RFQ stage, those selected to interview as a next step in the selection process should be prepared to present their general concepts illustrated through drawings, a diagram, or slides to demonstrate their understanding of the desired development resulting from the charette process and their proposed development approach Additional information will be provided to those shortlisted for interviews "
A path apart
INTRODUCTION & PURPOSE
The property is at the core of the City’s Entertainment District, a vibrant area in Pelham, designed to enhance culture, creativity, recreation, entertainment, and dining in the city. See Appendix A for a map and overview of Pelham’s Entertainment District.
The City of Pelham, Alabama (City) has recently purchased property located at 1000 Amphitheater Road, Pelham, Alabama. The 43-acre site was formerly occupied by the Oak Mountain Amphitheatre (Live Nation) and includes the creek and surrounding property on the west side of the site, as well as a oneacre property located across the creek on Hwy 119.
The City purchased the property for $5 3 million on July 29, 2025 At the demand of Live Nation, the entire property was cleared before closing, and all the structures and related infrastructure have been removed except for the surface parking lot. The current zoning classification is B2 general business
ENTRY VIEW
BISHOP CREEK TRAIL
The Process
On July 22-24, 2025, the City conducted a planning charrette to partner with the Pelham community to help shape the strategic direction and establish planning principles for future development The City received the final report on September 5, 2025
The Goals
To move this vision forward, the City is seeking the services of a qualified master development group to enter into a Master Development Agreement (MDA) with the City that will accomplish the following goals:
Provide a viable redevelopment plan that accomplishes the vision established as a result of the July 2025 charrette
Provide an option to purchase, on negotiated terms, for the acquisition and development of the City’s property.
Execute the items included and proposed as Master Development Services in the Request for Qualifications
MASTER DEVELOPER QUALIFICATIONS (RFQ)
Process Overview and Included Documents
Attached to this request for master developer proposal is the final report from the charrette Within that document, you will find the following:
Project description,
Site maps and visioning concepts
Development goals, objectives, and expectations based on the City’s vision, public and stakeholders’ input (i e mixed-use, commercial, residential, density, and architecture)
Site information (location, size, topography, floodplain, access, parking, etc )
Project area or community context (including location, surrounding businesses, etc )
Proposal & Submission Requirements:
Interested firms should submit a proposal that includes the following information:
General Information:
a Letter of Interest, including contact name and telephone number (cover letter)
b Type of Organization: Corporation, Partnership, Joint Venture, or Sole Proprietorship
c Names of shareholders, partners, principals, and any other persons exercising control over the entity(ies)
d Organizational Certifications:
i Copies of Certificate of Incorporation, Partnership Agreement, Joint Venture, or another organizational document
ii All applicable Licenses/Certifications
e Listing of all current or completed related projects, the Initial Contract Value, Change Orders, if any, and Final Contract Value If the project was not completed within budget, please explain the circumstances or justification for the Change Order(s)
f Two (2) years of audited financial statements
02 Firm/Development Team Overview:
A brief description of the firm, including its history, experience, organizational structure, key personnel, and qualifications for those who will be assigned to the project
Project Team:
Resumes and roles of key team members who will be involved in the project, including architects, engineers, sub-consultants, and the project manager Include an org chart with detailed background information for the principal staff members of the lead entity, sub-consultants, and any staff to be assigned to this project that accurately describes their employment history and relevant experience providing services similar to those in this Request for Qualifications
03 Relevant Experience:
Examples of similar projects completed by the firm, including renderings, images, and references Experience working with a public entity, knowledge of local and state laws, and experience in developing and managing large mixed-use developments
04
Approach & Methodology:
A detailed description of the firm's approach to completing the scope of work, including proposed methodologies and timelines that meet the development goals and objectives Describe how the proposed development will leverage and incorporate the site's opportunities, address the current site constraints and challenges, and achieve the planning principles identified in the master plan
05 Financial Capacity:
Demonstrate the firm's financial ability to undertake this project size and scope, including access to capital, financing, and leasing. Describe the various financing mechanisms and approaches the Respondent will explore for the development of this property Also, provide examples of how the Respondent has utilized these financing tools in the past Provide a preliminary and conditional proforma and sources and uses budget for the predevelopment and development phases
06
References:
Provide at least three (3) references from previous clients or projects of similar scope and size References shall include the following information:
1 Name of the contracting entity
2 Name, title, and telephone number of a contact person for each identified contracting entity to permit reference checks to be performed The identified party must be one who has first-hand knowledge regarding the operation of the development or project and who was involved in managing the contract between the Respondent and the contracting entity
3 Start and completion dates of the development or project
4 Identify which members of the Project Team listed above participated in the projects referenced Description of Respondent’s responsibilities, including planning, financing, construction, marketing, ownership, management, etc
07 Development Approach:
a. Proposed Concept:
A high-level overview of the proposed development concept, including site plan layout, unit mix (residential, commercial, etc ), square footage, parking, signage and wayfinding, connectivity within the development and within the entertainment district, and public space integration The plan should also include a parking layout that accommodates the parking needs for the proposed development and the parking required for the Pelham Civic Complex & Ice Arena The Civic Complex & Ice Arena requires approximately 900 parking spaces for 45 days of the year during the hockey season The average daily need for parking during other events is approximately 400 parking spaces
b. Potential Complementary Development
How the proposed development would incorporate “potential complementary development” into the overall Master Plan Describe potential uses for that property (Please see Page 32 of the Final Charrette Report )
c Innovation and Creativity:
How the proposed development will contribute to the community and offer the highest and best use for this property
Evaluation Criteria (up to 100 points total)
The selection committee and City Council will use the following evaluation criteria:
1 Developer/ Team Qualifications (up to 10 pts):
The development team's experience, expertise, and financial capacity
2. Developers' experience with similar projects (up to 10 pts):
Developers' experience in real estate development, marketing, leasing, and financing, including references related to similar projects
3 Development Concept (up to 20 pts):
The proposed concept is based on its feasibility, innovation, and alignment with community goals and the city's vision for this site
4. Financial Capacity (up to 20 pts):
The project's financial viability. Ability of the developer to secure the funding and tenants
5. Approach and Methodology (up to 10 pts):
Developers’ approach and timeline to completing the proposed development plan for the site
6 References and past performance (up to 10 pts):
The ability of the developer to meet project objectives
7 Community Impact (up to 20 pts):
The proposed development's potential impact on the community
Document Format and Required Information:
All proposal requirements and submission requirements above must be submitted electronically in a single PDF document In addition, six (6) bound hard copies must be submitted
Submission Schedule & Deadlines
Proposals must be submitted by 4:00 p.m. (Central Time) on October 30, to:
Pelham City Hall 3162 Pelham Parkway Pelham, AL 35124 Attn: City Clerk
Or email to: reamp-rfq-submissions@pelhamalabama gov
Deadline for Submission of Questions: 4:00 pm (Central Time) on October 13, 2025, via email to: reamp-rfq-submissions@pelhamalabama gov
City responses to all questions will be sent to requester(s) NLT 4:00 pm on October 20, 2025
Proposals due by 4:00 pm (CT) on October 30 to the address listed above or via email to: reamp-rfq-submissions@pelhamalabama.gov
City staff reviews completed November 10, 2025
Those submittals that move to final consideration may be asked to attend an individual meeting with city staff between November 4 and November 10 and present in a public meeting before the Pelham City Council in December 2025
Important: From the issue date of this RFQ until respondents are selected and notified by the City, respondents to this RFQ are not permitted to communicate their proposal or discuss the RFQ with any member of the City Council or City staff, except for submitting questions as instructed herein. If a respondent is found in violation of this provision, the City reserves the right to reject the respondent’s submissions
APPENDIX A
The District Background
The Pelham Arts & Entertainment District is a vibrant area in Pelham, Alabama, designed to enhance culture, creativity, recreation, entertainment, and dining in the city Situated along I-65 and US Highway 31, the district includes, from southwest along Amphitheater Road, to northeast, key locations including:
Campus 124
Pelham Civic Complex & Ice Arena
The Canopy at Oak Mountain Cahaba Valley Creek (also known as Bishop Creek), Highway 119 (restaurants and hotels)
Former Oak Mountain Amphitheatre Site (recently purchased by the City of Pelham) Creekside BBQ and the former Pizza Hut and Travelodge sites
One unique feature of the district is that patrons can purchase alcoholic beverages from licensed establishments and enjoy them outdoors within the district boundaries This setup aims to create a lively and engaging atmosphere for both residents and visitors This initiative is part of Pelham's commitment to creating a thriving community Additionally, the City of Pelham is expanding the district to attract more visitors and seamlessly connect with other developments like The Canopy and Creekside
Campus No 124
Campus No 124 is a key part of the district It is a mixed-use redevelopment of the former Valley Elementary School, located at 2408 Pelham Parkway, Pelham, AL The development was spearheaded by Schrimsher Properties and a successful public/private partnership between the city and the developer. It features retail spaces, restaurants, and entertainment options, making it a vibrant hub for the community The development is also connected to the Pelham Greenway trail system, which enhances its accessibility and appeal
The Canopy at Oak Mountain
The Canopy at Oak Mountain is a key part of the Pelham Entertainment District It is a mixed-use development that includes residential dwellings (more than 90% leased), retail spaces, and restaurants The Canopy is designed to enhance the community's lifestyle by offering a variety of amenities and services within walking distance of each other – like Taco Mac, Big Bad Breakfast and Cahaba Cycle The development is strategically positioned across from the Pelham Civic Complex & Ice Arena and the former Oak Mountain Amphitheatre site, making it a central hub for entertainment and recreation in Pelham
Pelham Civic Complex & Ice Arena
Pelham Civic Complex & Ice Arena is a cornerstone of the Pelham Entertainment District, playing a pivotal role in both local and regional activities This multifaceted complex is not only an arena for ice sports but also a versatile venue for a variety of events that cater to the diverse interests of the Pelham community and its visitors The facility boasts two NHL-sized ice rinks, making it a premier destination for ice hockey, figure skating, and public skating sessions The facility also includes a banquet hall, meeting rooms, and a multipurpose arena, which can host concerts, trade shows, and sporting events
Highway 119
Highway 119 in Pelham is an interstate exit commercial district that also caters to both residents and visitors, featuring a variety of restaurants and hotels This area offers convenient dining and accommodation options to visitors to Oak Mountain State Park, the Pelham Civic Complex, as well as sports tournaments in south suburban Shelby County
Creekside BBQ (and the former Pizza Hut & Travelodge sites)
Situated along Cahaba Valley Creek, this eatery has quickly become a local favorite, offering mouth-watering barbecue dishes prepared with traditional southern techniques. Creekside BBQ, renowned for its welcoming ambiance and delectable menu, serves as a cozy retreat for both residents and visitors to enjoy a hearty meal by the creek, thereby enhancing the district's charm
Adjacent to Creekside BBQ are the former Pizza Hut and Travelodge sites, which are set to undergo significant redevelopment The owner of this property has ambitious plans to transform these areas into vibrant commercial spaces that will further enhance the entertainment district He wants to work in conjunction with the Master Developer to ensure cohesiveness in planning and mutually beneficial development The redevelopment aims to introduce new retail outlets, dining options, and accommodations, contributing to the overall vision of creating a lively and walkable community atmosphere
REFERENCES & RESOURCES
City Plans & Documents
Ordinance Establishing the District
Pelham Arts & Entertainment District I Pelham, AL (Website Overview)
Pelham Comprehensive Plan - showing mixed use and general retail for subject area
Pelham Housing Market Analysis
Key Locations
Oak Mountain State Park
Pelham Civic Complex & Ice Arena
Campus No 124
Canopy at Oak Mountain
News Articles
Pelham Unveils Design Concepts for Oak Mountain Amphitheatre Site I Bham Now
