independent pub/bar of the year Independent pubs and bars account for a significant proportion of Scotland’s on-trade, and in sponsoring the SLTN Independent Pub/Bar of the Year award, Asahi UK celebrates the vital role which the free trade holds in Scottish society. Judges will look for an outlet which relishes its independence – a pub or bar which is responsive to its customers’ needs, and is both popular and commercially successful.
Judges will consider: ›
Marketing initiatives.
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Product range.
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Recruitment, training and motivation of staff.
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Investment and reinvestment in the business.
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Customer service - standards and initiatives.
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Sustainability against new competition.
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Financial performance.
For the purposes of this award independent pubs and bars are classified as licensed premises which hold a premises licence, and belong to a free trader who owns and operates no more than three outlets.
Supported by
At Asahi UK, we have our eye firmly on the future of the beer industry and the global trends that will be affecting your business now and tomorrow. It’s this, combined with our unmatched expertise in the category, which makes us proud to be the UK’s leading super premium beer business. www.asahibeer.co.uk
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