ISSUE 32 THINGSGOOD COME IN THREES VIRTUAL BUSINESS CARD IN ONE OF LONDON’S MOST EXCLUSIVE COFFEECONVERSATIONSDISTRICTSOVER DAVIDINHOUSMEETS WITHYOURSKYROCKETBUSINESSBESPOKESTRATEGIES. OUR NEW TEAM MEMBERS ONSPOTLIGHTCYPRUS
by Nick CreativePortet,Director | Wreyford
THREESCOMETHINGSGOODIN
All the things you’ve grown to expect from PCD Club are still here for you. In this edi tion you’ll find the usual mix of diary dates, event reviews, member profiles, and links to interviews. I found David’s spotlight on Cyprus particularly compelling - you can hear all about the country’s rapid rise as a credible investment hub from three of the key players by clicking the links in the ar ticle.
If you’re not already a member, take a look at some of the exclusive live and virtu al events on offer, and you’ll find details of how to join us towards the end of the mag azine.
MEETWWW.PCD.CLUB
OUR MISSION REMAINS TO CONNECT PRIVATE WEALTH PROFESSIONALS.
EDITOR’S INTRO
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THREE BUSINESSES, GROW SKILLS, AND CREATE THE WORLD OF PRIVATE CLIENT ADVICE.
For the first time we’ve brought to gether our three PCD offerings un der one banner to offer you even more opportunities to build rela tionships, grow your business, and hear from oth er private cli entacrossadvisorstheworld.
THERE’S A SUBTLE, BUT TION.MAGAZINECHANGEIMPORTANTTOYOURTHISEDI-
YOUR CAREER AND BUSINESS.
ALL OF THIS EXPERTISE IS AT YOUR FINGERTIPS. WORK WITH US TO CREATE YOUR OWN CONTENT.
One of our own growth stories is PCD Media - our very own digital content creator. You’ll find our media team’s handywork through out this edition, filming and presenting en gaging video content.
LEARN FROM REAL CASEKEEPSTUDIESUP-TO-DATE WITH THE LATEST INDUSTRY TRENDSSUPERCHARGE
EDITOR’S INTRO
Last but not least there’s HNW Advisor, our education platform for anyone involved in the private client industry.
We can guide you through generating con tent ideas that really connect with your au diences. Next, we’ll film, produce, edit and package professionally, efficiently and cost effectively. And then we’ll help you to dis tribute your content through PCD’s own channels, membership database, and David’s own LinkedIn profile.
It’s the very best advice for high-net-worth client advisors. LEARN
ONE AIM - HELPING YOU TO DEVELOP NETWORKS, OPPORTUNITIES YOU NEED TO SURVIVE AND THRIVE IN THE ADVICE. GOOD THINGS REALLY DO COME IN THREES! WWW.PCD.MEDIA COMINGWWW.HNW.ADVISORSOON CREATE
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WANDERING AROUND MAYFAIR BETWEEN MEETINGS LAST WEEK, I WAS TUNING INTO SNIPPETS OF CON VERSATIONS ON THE STREETS AND COFFEE SHOPS OF ONE OF LONDON’S MOST EXCLU SIVE DISTRICTS.
them. I remember when I started working on Old Burling ton Street having moved from working in the City. The atmosphere was very different. Everything glittered around Old Bond Street and the surrounding streets. The pubs and coffee shops for everyday workers are there but very much tucked away compared with the commercial hubs around St Paul’s Cathedral and the Bank of England. The conversations are different too. On Mount Street, a glamorous Ameri can lady was talking into her phone:
THE PRIVATEER
The Privateer
by David Bell, Founder | PCD Club
William - stock.adobe.com 4
There is a thoselivewealthyconcentrationuniqueofpeoplewhotherebutalsowhoworkfor
“WELL, HE DID HIS MBA AT YALE AND NOW WORKS AT GOLDMAN SACHS, HE’S NOT EXACTLY A WALLFLOWER...”
THE PRIVATEER
I wanted to know more, but my flat white arrived at the wrong time as she carried on up the street.
There is a genuine dread of profession als in the West End of a move to the Wharf. It is the wealth management world’s Siberia. You get sentenced to travel back and forth on the Jubilee Line until you spot an exit strategy. I once worked with someone who said Mayfair, “is the centre, of the centre, of the centre of the world’s global elite”. It does have a special feel. The unique thing about this area is that you can peak into the world of wealth from street level. In other places, in other countries, it is mostly locked away behind gates and fences. You can see it for yourself.
He refers to an obscure Brazilian film as a segue into a protracted story about his travels in South America. Nice work. Had to be an interview, you couldn’t have pulled that move with friends or colleagues, they would shoot you down! It seemed to be going well, he was on the full charm of fensive. Trying to find out more about his interviewer, he asked about her motivation:
“I WAS TRAVELLING THE WORLD AS A MUSICIAN BUT THEN I REALISED UN LESS I AM EXCEPTIONAL I AM GOING TO BE BROKE MY WHOLE LIFE...SO THEN I THOUGHT BANKING!”
“WHAT’S YOUR FAVOURITE FILM?”.
Thwarted. I sat next to two people in a coffee shop job interview scenario on Jermyn Street. The younger guy trying to impress his new potential colleague. She asks him,
“I ESCAPED WORKING IN CANARY WHARF BY ONE DAY - IT WAS SO CLOSE!”
TAKE A LOOK AND KEEP YOUR EARS OPEN FOR CONVERSATIONS AROUND YOU, IT MIGHT JUST LIFT YOUR DAY.
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At the same time, in another coffee shop in another universe, a stressedout banker relates how they quit spreadsheets to travel the world as a musician ... As they departed the coffee shop, the interviewer related her narrow escape from working in a windswept territory on the Isle of Dogs,
“NOT ALL THOSE WHO WANDER AREJ.R.R.LOST”Tolkien
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NOT ALWAYS ON THE RADAR, THE REPUBLIC OF CYPRUS IS EXPERIENCING EXCITING GROWTH AS AN INVESTMENT HUB. WE VISITED THE MED ITERRANEAN’S THIRD MOST POPULACE ISLAND TO HEAR MORE ABOUT THIS REMARKABLE STORY.
THE REPUBLIC OF CYPRUS IS EXPERIENCING EXCITING GROWTH AS AN INVESTMENT HUB.
THE ADVANTAGES CYPRUS HAS TO OFFER 8
The team at Resolute Cy prus had an interesting per spective on the advantages the country has to offer. As a relatively new player in the investment fund landscape, there are inevitable cost ef ficiencies to be found. But just as impor tant is the attention and service you can expect – funds that would be classed as
Spotlight onSPOTLIGHTCyprusONCYPRUS
relatively small in more estab lished markets are taken very seriously in Cyprus and receive all the care and attention they deserve. This lower entry point is making it very attractive to private families and family offices. But things are moving fast and international institutional players are already moving to Cyprus to take advantage of all that the country has to offer. Add in current international events and there is a steady stream of businesses looking to relocate to Cyprus from more volatile locations, and this is having a positive effect on the country’s real estate market. Alkis Ha jittofis and Panos Hadjichristofis are your guides – catch up with them below.
For an update on the growth of the funds industry in Cy prus we turned to Andreas Yiasemides at PWC. A review after the financial crisis a decade ago saw the re structuring of the legal frame work and this has paid dividends, with the country now emerging as a reputable EU fund hub offering a modern, flexible and highly at tractive legal framework for alternative investment funds. The country has seen a remarkable growth trajectory for alterna
SPOTLIGHT ON CYPRUS
agement to up to 12 billion – Andreas tells this impressive story below.
THE GROWTH OF THE FUNDS INDUSTRYCYPRUS HAS GONE FROM ZERO ALTER NATIVE ASSETS UNDER MANAGEMENT TO UP TO 12 BILLION
CONSIDER SUBSCRIBING TO OUR CHANNEL9
tive AUM and not even alternativehasdecadelessadvance.slowicpandemthecouldthisInthanaCyprusgonefromzeroassetsunder man
Ultimately, the best kind of provider is someone that’s issourceForthemhaseryourecommendedbeentoandbyanoth-family...andthatworkedwithsuccessfully.me,mybiggestofbusinessreferrals.”
WatchClip 10
WATCH CARDBUSINESSVIRTUAL
It’s getting to the point where I’m being contacted by peo ple saying, “Oh, I’ve noticed on LinkedIn that you’re part of this community. I’ve heard about it through someone else. What’s that all about?” WATCH
I think now what we’re looking at is the next generation are looking to go into dealby-deal because they want a veto over every investment.”WATCH
Gareth Davies Founder | Mana Ventures
STAK - VIRTUAL BUSINESS CARDS
WATCH
For me, the digital aspect of STAK and the fact that these people that have gone to the site community have been vetted in some way...And that for me is invaluable because it just saves
The next generation are so much more focused on their impact, the impact on the world, and I think they want to bring that to fruition through the deployment of capi tal within the ESG space...the hard thing for what we do is actually finding what is gen uinely impact versus what is effectively, this term "greenwashing".
WATCH
WATCHWATCH
Well, working in a family office especially on an international basis, I guess what it taught me is most family of fices are dealing with big, serious issues.”
It’s really important that if somebody says, I want my own office, it’s basically starting with a blank piece of paper and saying, okay, why?”
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CARDBUSINESSVIRTUAL
Louise Creasey Co-founder | ADIRA
STAK - VIRTUAL BUSINESS CARDS
WatchClip
There’s a lot of generational change in terms of quence.”eventsforwardingoftionstionsfamilyplanning,successionalotmoreconversaabouttransi-ofwealth.Lotspeoplealsothink-aboutbringingliquidityasaconse-
WATCH
WATCH We quitesomebodywereworkcauseform,asomebody.wantedsomebodyone,hadwhereactuallytorecruitIt’snotrecruitmentplatbutjustbeofthenetwithinit,theyabletofindreallyquickly.”
WATCH
I think there’s been a lot of concentra tion in terms of succession planning, obvi ously looking at alternative ways to deploy capital from the usual diversified kind of portfolios that you see. I think beyond that, from a personal point of view, I think there’s more work that can be done in making sure that they are governed correctly.”
WATCH
WATCH
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of Appointmenthistory
for Equiom propertyowningMonegasqueSingaporeSCIs/SCPsFrenchresidential 13
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By Mahen B Surnam
and special guests to discuss busi ness, strategy and the latest key trends
Just before our London dinner in Novem ber, David managed to up with HOUS from markets.
catch
INHOUS
is an inde pendent residential property consultancy helping high-net-worth individuals from across the globe buy, sell and let excep tional property. INHOUS:DAVIDDirectorANGUSManagingJOHNSONDirectorDIXONofPrivate Clients ROSE DirectorLYLEof Private Clients STUDYCASE 1&2 David continued the conversation with special guests to un-pick two case studies focussing on purchasing a £3-5M Lon don property and a sports star going thtough a divorce. CASE STUDY SPECIAL GUESTS:ADAM OSPER, Managing Partner | Tilney HETAL (MEHTA) SANGHVI, Partner | Edwin Coe JESSICA SMITH, Senior As sociate | Howard Kennedy SHAMONIE BARMAN, Pri vate Banker-Director | Barclays INHOUS - CASE STUDIES David Meets INHOUS14
IN
the London and Dublin property
• He relocated to Dubai 3 years ago to build his business in the UAE / inter nationally from his new HQ.
• Husband has been the main carer with no income of his own.
• He doesn’t mind which part of Lon don, but many friends and contacts have properties in St John’s Wood.
SANDRINE LAURENT, 35
• Was married to husband for 12 years and they have 2 children.
• Mr Sharma would like to purchase a property with a budget of £3-5M in London where the family can stay during the Summer and throughout the year when visiting his daughter or on business.
MR SHARMA, 48
• Mr Sharma is married with 3 children aged 17, 14 & 11.
• His daughter is applying to universi ties in London to start a degree course in September 2022. She would like to have the option of staying in London after graduation in 2025 to pursue a career in Finance.
INHOUS - CASE STUDIES REPLAY REPLAY CASE STUDY 1 PURCHASING A £3-5 M PROPERTY IN LONDON CASE STUDY 2 SPORTS STAR GOING THROUGH A DIVORCE CONSIDER SUBSCRIBING TO OUR CHANNEL 15
• Retired tennis player based in London.
• Sandrine would like to return to France and her husband would like to stay in London.
• Has been resident in the UK with fam ily for 10 years.
• Asset base includes: €2M villa in Provence, £10M property in Chelsea, €5M investments managed in Switzer land and a £1M pension in the UK.
KEY FACTS
KEY FACTS
• Contracts are managed by trust com pany in Malta.
• Seven figure income generated by commentary and endorsements.
• He runs a successful retail business across India.
What do you do for Trident Trust?
How has your business adapted in light of COVID-19?
What has been your greatest achievement?
Two years on from the start of the global pandemic, I don’t know if we can talk about adapting anymore! Al though the situation of course presents ongoing challenges, it’s fairly normal ised now. As long as you have the right technology infrastructure, organisa tion and focus, then you should be in a good position. We have focused...
I only joined Trident Trust in Sep tember 2021 but in the short space of time, I have successfully been able to launch Loan Agency as a new product. On a more personal level, my greatest achievement is the way I have trans formed myself, becoming more physi cally active, and keeping myself fit and healthy.
Meet our Members: Mahen Surnam
The satisfaction of successfully closing a transaction within the agreed time line and parameters. The other great
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I lead the Loan Agency Services offer ing at Trident Trust and cover all as pects of managing the life cycle of loans issued by Private Debt Funds and other Financial Institutions. The services that we offer include Loan Administration, Facility and Security Agent, Note and Security Trustee roles.
aspect about the role is the Business Development side, as it gives me the chance to meet new people, and to at tend events, conferences and seminars.
To read in full click here
What do you love most about your role?
•MEET OUT MEMBERS•MEET OUR MEMBERS
What do you do for Rockpool Investments?
learning about the different industries they have been involved in. One of the other advantages of my role is that it often comes with the opportunity for a nice lunch!
How has your business adapted in light of COVID-19?
A number of our portfolio companies adapted, some made use of the fur lough scheme and CBILS loans and the majority reduced overheads where possible. Despite COVID-19, Rock pool invested into 5 deals in 2020 and 6 deals in 2021 however focussing on more resilient UK SMEs.
I particularly enjoy building relation ships with interesting entrepreneurs who have built up and later sold suc cessful businesses. I find it fascinating
What do you love most about your role?
MEMBERS•MEET OUR MEMBERSToread
Rockpool has been incredibly resil ient in the face of a very challenging two-year period. The team adapted well to working from home and now work three days a week from the office.
I head up the Relationships Team at Rockpool, which is a team of eight in dividuals who look after a large num ber of private investors and interme diaries. We help our clients to build portfolios of private equity and private debt investments.
in full click here
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During the pandemic we had regular check-ins via Teams to ensure the team stayed in contact – and to keep up mo rale we even had a company-wide vir tual beer tasting!
Meet our Members: Nick Shephard•MEETOUT
Build your brand with eyecatching content creation.
“COMPANIES USING VIDEO GROW REVENUE 49% FASTER YEAR OVER YEAR THAN COMPANIES THAT DO NOT USE VIDEO.” WWW.PCD.MEDIA MAKE IT HAPPEN 18
1 Design - Our experience in pro ducing digital content will ensure your ideas and themes are clearly communi cated.
PCD MEDIA
3 Cost - The cost per video using re mote recording is a fraction of the tra ditional professional recording set up, allowing you to make more content, more often with the same budget.
4 Reach - Leverage our network to reach new audiences via PCD Club’s established distribution channels and grow your visibility online.
VIDEO CONTENT MARKETING
4 REASONS IT MAKES SENSE:
2 Speed - Using remoting recording and our professional editing services, we can turn around your videos with in days allowing you to share ideas on topical themes.
PCD Media can work with you to de velop high-quality thought-leading video content that will capture the at tention of your prospects and poten tial collaborators. Along with cutting out the time and resource burden that accompanies video content creation, by working with us we provide you with access to a global network of private wealth professionals with whom you can share your content and collaborate.
Turning your expertise into video con tent that is worth sharing is one of the most powerful and cost-effective ways to give value to the market, while increasing your organisation’s visibility among your ideal clients.
2. Content idea generation - Us ing our ideas on creative themes to identify compelling topics for content.
a chartered accountant and worked as a senior wealth planner for Merrill Lynch and Lombard Odier.
3. Strategy development - Using our in-house design team to quick ly and cost effectively create branded content that looks great on websites and social media platforms.
He is able to share his contacts, exper tise, and insight into creating high-im pact content that will increase the vis ibility of your brand and attract your ideal clients and collaborators.
ONE-TO-ONE CONSULTING
Over the last decade, David has built one of the largest and most-collabora tive networks in the sector.
Skyrocket your business with bespoke strategies.
GET IN TOUCH WITH PCD MEDIA TO SEE HOW WE CAN HELP.
THIS SERVICE INCLUDES:
PCD MEDIA
Along with strategy development and content opportunities, David will guide you through how to grow your net work and build your brand by identi fying collaboration opportunities from across the PCD Club community of +10,000 private wealth professionals.
Work directly with David Bell (the founder of PCD Club and PCD Media) to develop a bespoke and marketing strategy to help your organisation meet its Davidgoals.is
1. Network building - Using our network to identify and introduce you to other professional partners interna tionally, who you could create content with as a pathway to doing business.
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Create with PCD Media. Build your brand with strategic content creation, tailor-made for you and your firm.
ANNEMARIE HUGHES
ANDREAS YIASEMIDES CHRIS KISSACK
CYPRUS - RESOLUTE HANNEKE FARRAND
JOHN BATES & SIMON SCOTT GRANT ATCHISON
JULIAN MELLING
SUBSCRIBE HERE
In recent months we have taken the opportunity to catch up with some key people in Cyprus, Jersey and the Isle of Man for some global insight. Catch up here. 21
MEET THE NEWEST TEAM MEMBERS OF PCD GROUP FORSPONSORSHIPMOREINFO OR TO SPONSOR AN EVENT, CLICK HERE TO SEND KAREN AN EMAIL. 22
Best vacation you’ve been on?
The creation of the events from A-Z, you get to see the event the whole way
Where are you from?
•MEET OUT MEMBERS•MEET THE TEAM
I have travelled a lot because of previ ous jobs but I would have to say Can ada or New Zealand, both a mixture of great food, adventures and even better people!
Meet the Team: Karen Brazier - Events Manager
What aspect of your role do you enjoy the most?
Motto or mantra?
A paramedic, a job that helps so many people on a daily basis.
through and I love the satisfaction from the sponsors and guests from the event.
If you could do another job for one day what would it be?
I am from a small village called Kings Langley in Hertfordshire which was the name inspiration for Game of Thrones.
What’s your role at PCD and where are you based?
I am the event manager at PCD and I am based in Brighton & Hove.
Let your light shine.
What aspect of your role do you enjoy the most?
MEET THE TEAM
PCD Group is all about being part of a community and to be part of creating that community is something very spe cial. We work hard and love bouncing ideas off one another.
MEET THE NEWEST TEAM MEMBERS OF PCD GROUP 23
Best vacation you’ve been on?
Meet the Team: Rori Maguire - Marketing Executive
What’s your role at PCD and where are you based?
I am the Marketing Executive at PCD Group and am delighted to be taken aboard such a fantastic team. I play an integral role in creating Digital Mar
If you could do another job for one day what would it be?
Everything happens for a reason.
keting campaigns, working with our experienced design team to bring cam paign and digital products and ideas to life. I am now based in Worthing.
On the weekend you can usually find me in my campervan, exploring or try ing out new food places. But having had the opportunities to travel to so many remarkable places, Naples, Italy has been my favourite trip by far. More to come!
Where are you from?
Professional Wingsuit Glider - an adrenaline junkie at heart.
Motto or mantra?
I was born in a town called Eastbourne. Yet Brighton has always been my home and became my stomping ground from a young age. It’s where I met all my closest friends and studied at Brighton university, it’s a great city.
DINNER FORDESTINATIONS 2022 Book tickets at www.pcd.club ZURICH - 22 SEPTEMBER GUERNSEY - 27 SEPTEMBER MANCHESTER - 12 OCTOBER MIAMI - 20 OCTOBER DUBAI - 3 NOVEMBER SINGAPORE - 14 NOVEMBER LONDON - 24 NOVEMBER JOHANNESBURG - 28 NOVEMBER CAPE TOWN - 6 DECEMBER 24