.
CONNECTING THE FUTURE LEADERS OF THE WEALTH SECTOR
"It really is a springboard for the next generation of trust, and it allows people the exposure to build their networks early on." Stefan Le Marquand, Assistant Manager | Highvern, London
NEXTGEN SPONSORSHIP
WELCOME IN MARCH 2022, PCD CLUB LAUNCHED A NEW GROUP FOR YOUNG PROFESSIONALS IN THE WEALTH SECTOR TO MEET THEIR PEERS AND BUILD NETWORKS.
wealth firms are all well represented. It is a great opportunity for sponsors to build relationships while they are open to new connections. By sponsoring an event, you are demonstrating to your younger staff your commitment to their
After the pandemic, many newly qualified and
training and development. The event can be a
associate level professionals had missed out on
great platform for you to start training younger
the usual forums for building connections. Our
staff on business development.
NextGen group aims to remedy that. Sponsoring a NextGen event can elevate your The group has proved extremely popular with
brand to those in the room and those watching
events attended by 100+ professionals being a
on social media.
regular occurrence at the London events held
assets at every event, which promotes your brand
throughout the year.
The typical format is a
to the sector. If you are trying to recruit talented
seated lunch on a Friday or a reception format for
young professionals to your firm, presenting
the Summer Party.
the key people in the right setting can be a great
We create photo and video
approach. We are now approaching sponsors looking for exposure to this group for the following reasons:
On top of visibility for your firm, you can provide a platform for upcoming talent, making younger
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Our audience is made up of the leaders of the
professionals feel committed to the firm and
future.
bought into the firm's growth objectives.
The best talent from the top private
PCD Club is the premier business networking forum for NextGen international private wealth professionals.
PRE-LUNCH DRINKS
VINOTECIA CITY, LONDON 3
SPONSOR OFFER WE DO THINGS DIFFERENTLY.
OUR APPROACH.
OUR NEXTGEN EVENTS WILL HAVE A MAXIMUM
PCD Club aims to understand our sponsor’s
OF ONE SPONSOR PER EVENT. THE PACKAGE
objectives to maximise impact and drive new
INCLUDES:
business. Feedback from our previous sponsors shows 95% of past sponsors would sponsor a
z
Lead speaking slot
z
10 tickets for your team to attend
z
Pre-event promotion of team and key
PCD event again.
OUR UNDERSTANDING.
messages z
During event feature in marketing materials
The PCD Club team discuss the sponsor’s
z
Post event follow-up and introductions
objectives for the event, in particular their target
z
Event photography and video
industry segments. We know the Private Client
z
Interview opportunity at the event
industry and PCD Club Founder, David Bell uses
z
Follow-up opportunity in digital magazine
his extensive network & industry knowledge to
z
Brand awareness through emails to
identify the best opportunities for the sponsors.
members about the event.
We take networking one step further: we actively facilitate collaborations and work with our members to help them build their network.
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OUR EVENTS We host 3 NextGen events in London each year, open to members and non-members.
NETWORKING DINNER
THE CLERMONT, CHARING CROSS 5
WHAT'S INCLUDED Hand-Picked Table Guests Sponsors can invite
Speaking Slot During the dinner, sponsors are in-
guests to the event who are interested in net-
vited to address the audience. During this speech,
working with their industry peers and making
they introduce their business & team creating the
new contacts. More often, sponsors request new
opportunity to follow up during the event or after-
introductions to guests joining their table facili-
wards.
tated by David Bell. This allows them to use the event to expand their networks through strategic
Social Media The sponsor's brand and picture of
introductions.
the team members will be promoted on social media during the event. Sponsors will also be in-
Key Networking and Introductions Sponsors
cluded in mail outs to members and our full mail-
will receive the full guest list of attendees prior
ing list.
to the event. During the reception and following the event, David Bell will facilitate connecting the
Website Feature Sponsors will feature on the PCD
sponsor to relevant professional contacts. He will
Club event page where all members will sign up
be working with you during the event and after-
as well as the gallery pages post event.
wards to maximise impact and ensuring a ROI. Bespoke Publications PCD Club produces a quarBrand Awareness Sponsors have the opportuni-
terly magazine. There is scope to feature sponsors
ty to brand the event including displaying ban-
in the content of our digital publications.
ners, sharing collateral and creating gift bags for guests on their table or for the whole guest list.
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NETWORKING DINNER
THE CLERMONT, CHARING CROSS 7
NEXTGEN FEEDBACK THE VALUE OF NEXTGENS IN THE PRIVATE WEALTH INDUSTRY NextGen Committee Member "I think it's that diverse, tailored mix that really fosters collaboration. I know before walking into the room that there will be people there that I can work with in the future and so it's great for my own personal development." Henry Wood, Associate | SPF Private Clients
PCD Club London "We all ended up having lunches with other people we've met at the PCD NextGen events. We've invited them to our own networking events as well. We've introduced them to colleagues, which is a great platform. It's almost like the roots, that we need to provide that greater network going forward." Rachel Sutton, Portfolio Manager | Cazenove Capital
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NETWORKING DINNER
THE CLERMONT, CHARING CROSS 9
WHO ATTENDS PCD NEXTGEN EVENTS ATTRACT EMERGING TALENT FROM LEADING FIRMS IN THE PRIVATE WEALTH SECTOR. Guests are typically professionals with less than 5 years professional experience. They come to these events to meet industry peers, share knowledge and build their own practice. Quality Connections All guests will have been in the wealth industry for less than 5 years and want to grow their business connections. High-End 98% of current members enjoy the premium venues, first-class service and high-end dining club feel of the events.
FIND OUT MORE TODAY 10
OUR MEMBERSHIP IS CURRENTLY MADE UP OF: 20% Lawyers 18% Investment Managers 15% Private bankers / Financial Advisors 13% Trustees 13% Property related 6% Property related 6% Current Brokers 9% Other
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MEET THE TEAM “When we arrived in London
“I think I speak for the whole
as young professionals, all the
team
networking opportunities were
members include some of the
about meeting people within
most innovative people in their
your own profession. It created an environment
industries. The best part of my job is the fact
of competition, not collaboration. I was tired of
that I get to have regular contact with our
only ever meeting other accountants so David
community, helping them to be in the right
and I decided to organise a little dinner, above a
places at the right times, and watching as they
pub in east London, just to see what happened…"
grasp opportunities and grow their businesses."
Sophie Bell, Co-Founder | PCD Club
Lucy Ashworth, Client Administrator | PCD Club
I
say
that
our
“When we organised that first
“As PCD’s Events Manager, my
dinner in 2005 - not really being
focus is to create memories for
sure whether anyone would turn
our guests and sponsors with
up - I would have never imagined
an unforgettable experience
that it was the start of a journey that would
over drinks and carefully thought out food. It's
see us organising events across continents (in
an honour to be a part of an organisation that
one case in the middle of a full-blown riot in
values networking as a key skill. I thoroughly
Hong Kong), building up a community of 10,000
enjoy contributing to the excellence of our
leading names in private wealth, facilitating
events. And look forward to the years ahead.”
hundreds of collaborations and new business
Karen Brazier, Events Manager | PCD Club
initiatives every year, forging lasting friends and having fun every step of the way.” David Bell, Co-Founder | PCD Club
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when
David Bell Co-Founder
Sophie Bell Co-Founder
Lucy Ashworth Client Administrator
Chris Mathison Head of Design & Creative
Karen Brazier Events Manager
Rori Maguire Marketing Manager
#JOINTHECLUB
Leon Peskett Digital Marketing Assistant
Olivia Gallichan Junior Content Creator 13
CLOSING REMARKS "In today’s challenging environment, high and ultra-high-net-worth need trusted advisors more than ever. In our work with private wealth professionals, we have found that those who invest the time to increase their visibility, embrace challenges as opportunities, and remain open to collaborate through uncertainty are putting themselves at the front of the queue to meet fast-changing needs in today’s fast-changing world." David Bell, Founder | PCD Club
CONTACT: SPONSORS@PCD.CLUB
Private Client Dining Club is a company registered in England and Wales under number 09157445 whose registered office is 3rd Floor, 20 New Road, Brighton BN1 1UF. You can contact us by writing to us at the given address or by emailing members@pcd.club or phoning +44 20 3004 9599.
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