A BPO Sales Engine that Increases your Revenue via:
• Inside Sales, Marketing, and Messaging expertise
• Data Capture, Analysis, Reporting
• Sales Management, Effectiveness, and Enablement
• Speed To Market dexterity / flexibility
Industries Supported: Life Sciences – Medical Device, Pharmaceutical, Animal Health
Consumer Packaged Goods, Consumer Healthcare
Emerging Markets / Telecommunications
Senior Care – Home Health, Hospice, Skilled Nursing
Midwest Locations: Madison, WI and Appleton, WI
Paul’s Story:
Paul F. Stetka
Paul F. Stetka | LinkedIn
10 Years within the BPO Industry. 30 Years in the Healthcare Industry.
Blessed to have worked 15 years within the Pharmaceutical Industry with companies such as AstraZeneca, GSK, and AbbVie.
Continued advancement through success in Field sales, earning promotions to Therapeutic Specialist, Regional Trainer, Corporate Trainer, Product Training Manager, Product Marketing Manager, in the U.S. and Globally with 3 continents of responsibility.
Applied acquired knowledge as a Consultant and Executive at previous companies, developing Field sales and Inside sales teams, for clients in Healthcare and CPG.
Prepare for Success: President / Founder
o BPO – Healthcare, CPG, B2B,
o Training and Education
o Consulting Services
• West Corporation: VP of Sales / Operations
o Healthcare Division
o Consumer Packaged Goods Division
• CareSouth: Vice President of Sales & BD
• Golden Living: Corp. Director Mkt / Sales Training
• Abbott International: Corp. Product Manager
• GlaxoSmithKline: Corp. Product Manager
• AstraZeneca: Therapeutic Specialist
BUSINESS CENTER FOOTPRINT
A BPO SALES ENGINE: INDUSTRY & SALES EXPERIENCE
Industries Supported
• Emerging Markets / Telecommunications
• Medical Device Companies
• Pharmaceutical Companies
• Animal Health Care
• Consumer Health
• Consumer Packaged Goods
• B2B
• B2C – Individual Customers
• Consultative Selling
• Account Mgt.
Sales Experience
• Territory Development
• Lead Generation
• Specialized Client Services - Campaigns
• Long Term / Short Term Projects
Our Sales Experience allows us to support any Industry!
PREPARE FOR SUCCESS:
HEALTHCARE / MARKET EXAMPLE
Industries Supported
• Medical Device Companies
• Pharmaceutical Companies
• Animal Health Care
• Consumer Health
• Consumer Packaged Goods
• Telecommunications
• Senior Care Companies – SNF, Home Health, Hospice
Nurture Loyal Clients Develop New Clients Make New Clients - Loyal Team Sell
Generate Customer Interest, Quick Sales Cycle Singular Coverage In a Defined Geography New Biz Devlopment Business Recovery Full Account Mgt.
Field / IST's Share Clients
Increase Sales / Revenue Interim Field Coverage
Sales
PREPARE FOR SUCCESS - PFS
CAPTURING EFFORT AND DATA
EXAMPLE OF A CONTACT SEQUENCE OR ALGORITHM TO DRIVE AWARENESS, TRIAL AND USAGE.
PHONE CALL FOLLOWED BY EMAIL, LITERATURE, OR SAMPLES)
INSIDE SALES:
ACQUIRE NEW CUSTOMERS, SELL TO EXISTING CUSTOMERS
• TYPE OF CLIENT: UROLOGY MEDICAL DEVICE & REPAIR
• PRODUCTS: SELL SERVICE CONTRACTS – 1, 2, 3 - YEAR DEALS
LEAD GENERATION: BREAK / FIX / REPAIR CYSTOSCOPES
• PIPELINE GENERATED:
~$2.7M (FULL YEAR)
• SALES GENERATED: ~$630K (FULL YEAR)
• COMMENTS:
o INCREASED UNTAPPED REVENUE FROM SC’S, OLD AND NEW EQUIPMENT –2016-2021
o REVENUE DATA ON BROKEN / REPAIRED CYSTOSCOPES PROVIDED – NOT IN SOW FULL ACCOUNT MGT –
INSIDE SALES:
GENERATES CUSTOMER INTEREST THEN, HANDS OFF TO FIELD
• TYPE OF CLIENT: UROLOGY MEDICAL DEVICES
• PRODUCTS: INTRO’S / DEMOS TO CUSTOMERS
• PIPELINE GENERATED:
~250 + APPOINTMENTS IN 9 MONTHS
• REVENUE EXAMPLE:
1 LG DEVELOPED INTO A $1MILLION SALE NOT ON FIELD REP’S RADAR! LEAD GENERATION
INSIDE SALES & FIELD SALES:
COLLABORATE TO ACQUIRE, RETAIN & GROW CUSTOMERS
• TYPE OF CLIENT: UROLOGY MEDICAL DEVICE
• PRODUCTS: CYSTOSCOPES & MONITORS
• PIPELINE GENERATED:
19 FIELD REP LEADS IN 7 MONTHS
• SALES REVENUE EXAMPLE: OVER $500K IN NEW SALES
• COMMENTS:
o ADDITIONAL SALES & COLLABORATION WITH FIELD SALES TEAM SELL
Medical
Device:
Pharma:
CLIENTS THAT WORK(ED) WITH US:
Diverse Companies
PREPARE FOR SUCCESS –PFS
FOR SALES, FOR SERVICE, FOR RESULTS
Questions?
Confidential Information Agreement:
Protection of Confidential Information. The Recipient agrees to keep all Confidential Information confidential. The Recipient will take all commercially reasonable measures to protect the Confidential Information using at least the degree of care taken with respect to its own confidential and proprietary information.
Nondisclosure of Confidential Information. The Recipient agrees it will not disclose to any third party the relationship between it and the Disclosing Party and it will not use and will not disclose, directly or indirectly, any of the Confidential Information or any modifications or improvements of the Confidential Information to or with any person or organization other than to those who need to know the Confidential Information in connection with the Relationship and are obligated to keep the Confidential Information
