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Business cards are less “cards” and much more portable advertisements with built-in callto-action and are great to visualize and practice corporate identities.
The focus of this project was learning how to use little space most efficiently while not making it look crowded, but still providing essential information.
While color can be a very helpful accessories to ones design, the focus here was to avoid color completely and focus on basic design principles like black and white effects.
For the back side of the card I used black effects to increase perceived values such as dominance and intimidate adversaries.
Whereas for the front page I implemented white effects in order to associate the card with goodness and security.
mentary forms and colors. Trying to expand my possibilities with simple tools.
We’re told from childhood to “never judge a book by its cover.” But in reality, covers offer valuable clues to potential readers about what they may find inside a book.
Here I used the expectation effects principle in order to achieve the highest amount of interest towards the inside of the book. This is the most important aspect of designing a book cover.
When people have expectations about something, it influences how they perceive and react to that thing.
United Sodas of America is an early start up launched in May of 2020. Due to Covid19 the company focused mainly on building out it’s online
presence and have launched 12 flovors so far. With clean and colorful branding, a direct-to-consumer business model, and a variey of classic and unique flavors the
brand immediately went viral. In this project I implemented the brand identity into a simple three fold broshure reflecting the corporate identity.
front page back side pattern two pages combined as one act as a single page
three fold
Bold Chair:
Designer: BIG-GAME Distributor: Moustache Release: 2009
Barcelona Chair:
Designer: Ludwig Mies Van der Rohe & Lilly Reich
Distributor: Avalon Design Release: 1948
This project was dedicated to historical furniture design pieces, where we were given the choice of picking our own favorites. As seen on the designs I chose the Bold Chair by Big-Game (2009) as well as the Barcelona Chair by Ludwig Van der Rohe & Lilly Reich. My intention for this design was to choose two very different looking designer pieces but implement them into a poster that can represent them both equally without taking away any of their attributes. As a fun fact after designing the Bold Chair poster I now own one.
As a product design student, it is important to be able to create 3D models to visualize the desired design. This exercise did a great job introducing me
into the 3D shaping and rendering world. It tought me how to practice building real life objects and stack them together into one whole model. Following up
I used the software Solidwokrs Visualize (CAD) to render the entire file as well as fitting it into various background to adjust lighting and persepcitves.
We are expected to create a better future, so why not act?
The motivation for this project was based off the term resilience and how to spread awareness towards a more critical thinking as well as popular topics like climate change, air pollution, pandemics, and etc.
The assignment was to create a full brand out of scratch including designing the shirt, sourcing fabric, developing shirt patterns and sewing it all together. Our design is available on etsy and on our website veerkraxt.
We are Veerkraxt, a shirt brand from Austria.
Because we stand for strength and resilience. Veerkraxt means resilience in Dutch and we need resilience to stand up to climate change, pandemics, etc. We must fight together and spread this message. That’s why we make t-shirts that we sew, print and design from materials discarded by commercial industries. This means that we meet all the requirements for a resilient shirt, as our process steps are totally transparent, so Veerkraxt in its own way - and should remind everyone that taking the first step into a more resilient world is not that difficult.
A T-shirt project raising awareness for resilience.
This rendering was created for a 3D modeling class. The assignment was to render an electronic device of our choice on Adobe Photoshop. Which made me choose the Apple Air Pods Max in the color Sky Blue.