Kindship

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A Kinship Planning Service

for Hispanic Immigrants in NYC

Alejandra Gumuzio, Carlos salom & Tania Guiloff

Our story of origin

Foster Care System in the U.S.

Challenges of foster youth

Limited networks of support Hispanic Community in NYC

Ale & Carlos
Tania

The urgency that united us

Socio-political landscape

Heightened risk of family separation

Kinship

A mechanism to protect the youth of mixed-status Hispanic families in NYC from entering the foster care system.

A system more fragile than ever

Our white space

LegalAID CHILDWELFARE

Mixed-status Hispanic families in risk of separation Kinship

HispanicORGS

Most efforts are made to support families in reaction to crisis.

Few of them focus on prevention.

Our guiding question

What are the barriers AND ENABLERS OF KINSHIP pLANNING?

What we learned

Hispanic CBO

Legal advocates/ practitioners Lived Experience

Child Welfare Advocates Kinship Advocacy

Stakeholder Groups

Faithbased orgs Immigration rights expert

Child Welfare Workers

In a mountain of challenges, prevention comes last Language and legal barriers makes navigation complex Complex family structures makes informed decision-making difficult

Organized information about the kids empowers caregivers

It is a deep socio-emotional process

Envisioning our concept

Building Blocks—What’s needed

Make the Need Visible

Make an Informed Choice

Secure Legal Protection Network & Info Hub

Build the Child’s Repository During Emergency After Emergency Pre Emergency

Child as the Access Key Kinship Caregiver Support Navigation

Make the Need Visible

Building Blocks— Our focus

Make an Informed Choice

Secure Legal Protection Network & Info Hub

Build the Child’s Repository

Child as the Access Key Kinship Caregiver Support Navigation

Pre Emergency During Emergency After Emergency

A service that helps Hispanic families in NYC proactively plan kinship arrangements—guiding conversations with their children and potential kin, and organizing key information before a crisis occurs.

From system to people

The challenge of proximity

Community Partnership: Our testing ground

learnings &

insights

trust, time & space

Our approach to testing with the community

1st interactions indirect last interactions face to face 2nd interactions through intermediary

Dot-voting posters

DESIGN EXECUTION

WhatsApp as a key channel

KEY LEARNINGS

WhatsApp is widely used and familiar to the community: 75% of participants use WhatsApp always Easy to integrate—no extra onboarding required

Effective for broad communication but align to key concerns (mistrust for sensitive information)

Scratch-off cards

DESIGN EXECUTION

Trust in the messenger to drive adoption

results KEY LEARNINGS

Confirmed diverse needs and varying stages of preparedness within the community

Trust in the messenger is essential to drive initial engagement: ~90% of cards were returned with full contact info

DESIGN

LasPersonasqueTeAcompañan ¿Quiénes son las personas más importantes en tu día a da?

EXECUTION

Testing & learning directly with parents

EXECUTION KEY LEARNINGS

“Gut-feeling” kin choices often shift with guided reflection; mapping full networks helps reveal the best fit.

Children’s voices are essential— incorporating them into the service strengthens trust and relevance

Education is key—families need to understand why making a plan matters, even if temporary

Crafting our Secret Sauce

Our research, made tangible

Building trust first

Community Centers and churches word

The kickoff workshop

Take the kit home

Discreet in public powerful in private

The Navigation Guide

ASSESS your needs and decide where to begin

Including the Child’s Voice

Bringing Them In, Playfully

Building the Child’s Repository

Choosing the Right Kin

check your gut feeling with legal requirements

WhatsApp Support

Q&A

Reminders newsletter

Taking the Final Step

LEGALY binding INFORMAL

Families walk away with a clear, shared backup plan...

...safely, and gaining peace of mind.
Where we are aiming to

PHYSICAL PHYGITAL DIGITAL

CBO embedded Plug and play Direct to users

2025

NYC

Families Served: 104

2026

NYC, NJ, MIA, LA

Families Served: 1,040

2027

NYC, NJ, MIA, LA, HOU

Families Served: 3,050

A reality where every family can plan for their children's futures with ease, confidence, and agency.

Prepared with love, just in case.

Thanks :)

Ale, Carlos & Tania

Questions

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