in collaboration with P.S./M.S. 031 The William Lloyd Garrison School Integrative
Lakeisha
Mehta
Supanit Loharjun
Studio II Capstone Project Cut
| Rhea
|
Parents are expected to stay up to date with a minimum of 4 to 5 school-related applications in addition to flyers and other in-person announcements.
However, it's crucial to recognize that caregivers may have varying levels of capacity, access to technology, and availability for engagement.
Students with greater family engagement are more likely to:
SHOW BETTER STUDENT BEHAVIOR
ENHANCED
SOCIAL SKILLS
HAVE HIGHER ACADEMIC ACHIEVEMENT
Source: The Annie E. Casey Foundation (2022)
WHERE?
The Bronx is one of the low rated school districts compared to other boroughs in NYC.
86%
Students from low-income families
17% Students learning English
Source: New York City Department of Education (2022)
WHERE?
The Bronx is one of the low rated school districts compared to other boroughs in NYC.
WHY NOW?
Ideal learning
Learning & teaching loss
Learning during COVID
COVID teaching+learning loss has impacted low-income communities the most. Source: Policy Analysis for California
Education (2021) Learning
Time
WHERE?
The Bronx is one of the low rated school districts compared to other boroughs in NYC.
WHY NOW?
COVID teaching+learning loss has impacted low-income communities the most. English, Math and Science average has declined over the past few years.
WHY US?
We are a team of immigrant women who leveraged the power of a strong educational foundation.
INDONESIA
12 year old Lakeisha taking a picture during class break
THAILAND
13 year old Pun being proud of her new Detective Conan inspired haircut
INDIA
15 year old Rhea making besties during a class picnic
career planning resources
Charter School Network
POTENTIAL SPONSORS:
Grant fund and partnerships
Skill Development
After school program directory
School-based community centers
free after school programs
After school programs & skill building
Youth Development & Family Support Programs
Parent-led coalition
PARENT TEACHER ASSOCIATIONS
PARENT TEACHER CONFERENCES
ANALOGOUS INSPIRATION
UNITED FEDERATION OF TEACHERS
NDA PROGRAMS INFORMATION&INSIGHTS
NYC EDUCATION LANDSCAPE
ORGRANIZATIONS&
Multi-lingual communication
Notifications & 1:1 tutoring
SCHOOLS ACCOUNT
COMMUNICATION&MANAGEMENT LEARNINGPLATFORMS
Family Engagement
Learning, Communication & Management
SIZE DOES NOT FIT ALL.
We aim to incentivize family engagement by meeting parents where they are.
ONE
in collaboration with P.S./M.S. 031 The William Lloyd Garrison School Integrative
Lakeisha
Mehta
Supanit Loharjun
Studio II Capstone Project Cut
| Rhea
|
PARENT PLAYGROUND
LOW EFFORT ENGAGEMENT
e.g., Respond to teachers' messages on ClassDojo 150 Points
PERSONAL SCOREBOARD WEBPAGE
SCHOOL EVENTS
Plug-in
VIRTUAL IN-PERSON
MEDIUM EFFORT ENGAGEMENT
e.g., Complete reading sprints at-home 350 Points
HIGH EFFORT ENGAGEMENT
e.g., Volunteer to chaperone the Winter Carnival 500 Points
TRENDS
DASHBOARD
REWARD STORE
e.g., Redeem 750 points for grocery from a local deli
EXISTING TOUCHPOINTS
QUANTIFYING ENGAGEMENT INTO REWARD POINTS END USER INTERFACE
REWARD REDEMPTION
Scan QR Code
MOBILIZATION EFFORTS
Cold Emails
Neighborhood
Social Media
Th e WilliamLloyd GarrisonSchoo l
District 7, Bronx
RESEARCH METHODS
Expert Interviews 14 To test the service feasibility by piloting a low-fidelity probe
FEASIBILITY DESIRABILITY Co-design Workshops 08 To test the desirability of the concepts and build a library of engagement points VIABILITY R commendation Surv 22 gather teachers' commendations on e w effort engagement rategies. Cultural Probe 07 To test the service feasibility by piloting a low-fidelity probe Usability Testing 12 To test the usability of interface A/B Testing 05 To test the brand voice with the users Business Model Testing 04
PARENT DASHBOARD
LIVE SCORE BOARD
NOTICE BOARD
PLUG-IN INTEGRATION
FEATURED ACTIVITIES
REWARDS STORE
CENTRALIZED SCHOOL RESOURCES
SCHOOL DASHBOARD
FAMILY ENGAGEMENT
STUDENT PERFORMANCE
TRENDS REPORT
VALUE PROPOSITION
Support local businesses
Build Parent Community
Centralized communication Trends report to inform future family engagement
Unifying all school related communication
Learning activities for parents and children
Better accountability habits
CAREGIVERS
SCHOOL
COMMUNITY
WHAT MAKES PARENT PLAYGROUND WORK?
We are 3 immigrant strategists from different backgrounds hoping that good education is inclusive and accessible to all.
Cut Lakeisha Rhea Mehta Supanit Loharjun
THANK YOU
