Ridge Business Journal: June/July/August 2017

Page 1

Your resource fo r what ’s happenin g on the Ridge! www,paradisechamber.com

June/July 2017

Party in the Park Turns 20! By Mark Thorp Membership/Events Coordinator, Paradise Ridge Chamber of Commerce

S

where: PaPararkdi, PesearCosomnmanund ityBlac k

Olive, Paradise , June 15th hen: Every Thursday 31st, 2017 through August

w

ummer brings a new season of fun and entertain- ment to the Paradise Ridge. ime: Check out the community’s “go to” for activities, paradisechamber.com/ events. Over twenty years of growth, our Party in the Park Music and Marketplace has matured into the hub of summer activity, produce, commerce, and music. Working to increase local spending, Party in the Park Music and Marketplace strives to create a friendly hometown experience to showcase our beautiful mountain abode. Party in the Park adopted the slogan ”It’s Cooler Up Here” in celebration of our fresh summer evenings under the stars and pines of Paradise. This was the brainchild of past Chamber president Max Barteau, who along with his wife, Charli, donated thousands in funds to youth programs through the Comeback Diner food and beverage concession over summers past. In honor of twenty years of community collaboration, we provide a window into the past for reflection. Our event rook root in 1997 as the Paradise Farmers’ Market and Street Fair, held at Paul Bryne Aquatic Park. Part of its mission was to connect the community with non-profit organizations, and provide a platform for fundraising. George Siler, executive director for Youth for Change, comments on the event’s conception: “Youth for Change had received some funding (a partnership with Paradise Unified School District and Butte County Department of Behavioral Health) that included a request to develop a community advisory board. About

T

5:30 p.m. to dusk

the same time, KC Fowler, from Feather River Hospital, was wanting to do something similar. We joined forces and started the Paradise Ridge Community Network. We wanted to do a community event, and Jeannie Mantle from the Private Industry Council suggested a Farmers Market and it took off from there.” Vendor booths, farmer booths, and artisan/crafter booths are available: visit

paradisechamber.com and click on the “Party in the Park” banner. The free-tothe-public community concerts attract consumers to EAT, DRINK and BUY Paradise while showcasing local talent. To make it clear, there is no such thing as a free concert. It may be freeto-the-public, but Party in the Park Music and Marketplace is a labor of love from your Chamber, your Town, and

New Director Joins Chamber Board

Jenn Brooks Regional Vice President, Arbonne

J

enn has lived on the Ridge for 13 years and has been a consultant with Arbonne for over 6 years. She is the proud wife of Charles Brooks and has two boys, Liam (7) and Tyler (5). She holds a B.A. and a M.A. from Chico State in Music. Her work history includes employment with Paradise Hospice and Northstate Cardiology, and she has also worked as a Professor of Music at Chico State and Butte College.

Jenn is a member of BNI and participates in other local/regional business networks and events. Jenn reaches out to Chamber members and the business community at large to network. Her community activities include participation in Wine in the Pines, Children’s Community Charter School events and fundraisers, fundraising for Relay for Life and causes that are near and dear to her family. Jenn plans to bring her collaboration skills to work in the Chamber, and will help to re-establish a PRCOC Ambassador Program, bringing “amazing people into the Chamber.”

Marketing Matters! Chamber Options for Success By Mark Dale Cedar Creek

Reach more customers easily Connections and conversation.

Those are sure-fire ways to increase your business’ visibility and bottom line. But marketing doesn’t have to be something fancy—or expensive, or even difficult! Paradise Ridge Chamber of Commerce members enjoy a built-in marketing opportunity with their annual dues. Let’s head over to ParadiseChamber.com and see if you’re effectively using your membership to grow your business. First login to your chamber membership (Member Center>Member Login). What? You don’t have a username and password yet? It’s easy to get one: Just click the “sign up now” link and you’ll receive it via email. Once you login, you’ll see a wealth of resources, including a calendar of chamber-

focused events, the chance to update any contact information for your business, a chamber member directory, chamber documents (including logo, RidgeBucks participation information and tips for hosting a ribbon cutting event) and even sections where you can post “hot deals” for members and post jobs that need filling. To make the most of your chamber marketing, head over to the sections for company information. The site is automatically populated with your company’s basic information, but this is where you can enhance your chamber listing by adding your website, customized text and more descriptive keywords. Any changes you make will automatically update your listing at the chamber’s general website—and since that’s where potential customers go to search out businesses, you’ll have put the right information out there for them. New residents as well as long-term community members appreciate doing business with chamber members—

and this is the place for them to find you. You’ve finished with the basics at the Member Information Center (MIC), now it’s time to connect and engage with potential customers. Do you have a new product line or a new service? Make an event to promote it then submit it via the MIC and, once approved, your event will automatically be promoted on the chamber website—allowing you to reach more people than you can on your own. Want to have a special sale? Issue a “hot deals” posting via the chamber’s MIC and you’ll have members walking in your door to do business with you. It’s easy and quick—and a great way to network with fellow chamber members.

How to create a ho-hum booth at Party in the Park Hundreds of Ridge residents and visitors attend the chamber’s popular Party in the

marketing, continues on page 5

your local hospital and business community. Funds for operating expenses (insurance, permits, licenses, signage, entertainment, marketing, promotions) come from sponsorships from local businesses and organizations, and volunteer support is provided by the Paradise Ridge Chamber of Commerce, the Town of Paradise, California Voca-

party, continues on page 7

Business Briefs Feather River Hospital Announces New Cfo Ryan Ashlock will be the new Vice President for Finance and CFO for Feather River Hospital, effective May 15th, 2017. Ryan has served with Adventist Health since 2012, most recently at Glendale Adventist Medical Center as Director of Finance. Prior to his service at Glendale, Ryan was at Roseville for three years. He also worked for more than three years at KPMG, LLP, as a Senior Associate. Ryan holds an accounting degree from La Sierra University in Riverside, California, and an MBA from the University of California, Davis. Ryan is married to Elle (Taggart), and they enjoy spending their free time golfing and traveling. Seasonal Activities at Lava Creek Golf & Disc Course Lava Creek Golf and Disc Course is a public 9 hole golf course. Exciting and challenging, it features rolling hills, mature trees lining the fairways, wild life, and a creek that makes the spring and summer days pleasant and enjoyable. Lava Creek accepts tee time reservations a week in advance. Carts are limited, so it is advisable to reserve your cart in advance. Couples twilight is every Monday at 5:00 pm--husband/wife /daughter/father, 2 ladies, etc. Ladies meet and play every Wednesday morn-

briefs, continues on page 6


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.