DIGESTS
: A L U D U D N O I T OPERA
ILED
H HAS FA T U O S L L A L A T O T THE SUM
There are divided opinions about Operation Dudula. To some, Operation Dudula is an anti-immigration movement causing mayhem. To others, it is a glimmer of hope. By Zithulele Sibanyoni
M
ost South Africans living in highly urbanised provinces reside in the townships. The population rate of the townships dwellers is continuing to rise at an exponential rate. This positively means an increased market to businesses operating in the townships and those in the surrounding areas.
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dwellers in the fight to curb our country’s social ills and to help curb unemployment and crime. Ways Township Businesses Can Include Local People.
Potential opportunities, on the other hand, are vested in the cities where the competition is even rifer. Life in the township, for many entails waking up daily to no hope for change. Poverty, unemployment, lack of opportunities and the consequential crime rate is climbing in close proportion with the rise in population growth. This needs more than the government to put off. Businesses operating in places affected by crime are also at the risk of being the targets for criminals.
Businesses in the townships are not required to hand over resources to the township dwellers. People need to be participants contributing towards their community, people generally dislike handovers. Business needs to empower people by investing financial resources towards small businesses, offering mentorships and other resources like uniforms and tools to get the job done. Big businesses can also procure services from the townships businesses and people. Investments should also be channeled towards ideas, and also towards ideas and innovations generation programs.
Businesses inherently have a responsibility towards the communities in which they operate, this should not be done merely to score B-BBEE point or, for public relations purposes or even because they are their source of profit, but out of a sense of a moral obligation. Township businesses needs to include township
The township economy is alive with possibilities and where there are people there is gold, businesses needs to know and do the right thing. Those in the field of consumer psychology also assert that businesses that are perceived to be socially responsible tend to be perceived in a viable positive light.
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