Fashion Branding Portfolio

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P a n c h a n i t c h R a t t a n a w i l a i : +66998656563 : PANCHANITCH@GMAIL.COM : LINKEDIN COM/IN/PANCHANITCH CREATE : DETERMINE : PERSEVERE M E D I A S T Y L I N G S T Y L I N G C O N S T R U C T I O N & S E T D E S I G N P A I N T I N G PORTFOLIO B R A N D M A N A G E R S T Y L E C R E A T O R

Work Experiences & Education

Fashion Design

Rangsit University

SIAM PARAGON luxury marketing [internship]

French communication & grammar

Chulalongkorn University

FASHION STYLIST ASSISTANCE

Preaw Sudsapda Maga

Asst. @Allybunnyruth , @Tu

FREELANCE

FASHION STYLIST

PRODUCER, CRETIVE DIRECTOR

: Production house under Newbrain studio Advertising serv ce

FASHION STYLIST & STYLE CONSULTANT : luxury lifestyle magazine HELLO! , PRESTIGE

FASHION STYLING CURRICULUM DEVELOPER AND SPEAKER

: seven year-experienced of Fashion & media lecturer at BangkokFA Thonglor BRAND MANAGER : Wansiri Aesthetic hospital

BRAND MANAGER : Meko clinic

Thai Fine Art
2011 ‘12 ‘13 ‘14 ‘15 ‘16 ‘17 ‘18 ‘19 ‘21 2020 ‘22-Now E d u c a t i o n E x p e r i e n c e s
Interior Design Design International Institute

Design and ensure all visual, communication align with the brand style and strengthen brand positioning

FASHION STYLING CURRICULUM

DEVELOPER AND LECTURER

Promotion & Campaign

Art Direction Luxurybusiness

Perform continued analysis of Brand Equity Survey and Competition data feeding the strategic discussion Orchestrate products launches and communication campaigns

Understanding market trends, competitors, and client trends in order to design the services and journey for the best to clients’ expectation

Burberry Thailand

Prestige 300 high flyer club

Bangkok FA

Rangsit University

Howtocreatestylesignatureanddevelop

Colortheory[mixingandpsychology]

Bodyconciousandthebestmatch

from Burberry Intensive class X Bangkok FA

from class attendances workshop

:BANGKOKFA& RANGSITUNIVERSITY

The seven years as a fashion styling curriculum specialist and lecturer at BANGKOKFA & Rangsit University have made me become a well-rounded fashion stylist. Researching before classes, sharing my fashion senses and experiences, and demonstrating my pure love for arts and fashion to students are the elements for which I will always feel thrilled and cherished. Every single implemented course stemmed from my extensive experience and dedicated research of the highest enthusiasm and excellence.

Example of my lecturer include fashion history and its silhouettes,color theory, stereotype of style and how to mix and match, Come along with how to create new style from personal character.

Editorial for HELLO! , Prestige Magazine

Personal Styling

0 1 C R E A T E

Brand : L’astelle

Created concept :Fresh, No rules bridal

Brand : FENDI

Created concept : Joyride biker

Brand : WIRELESS 98

Created concept : 30s modern lady

c o n c e p t f o r f a s h i o n s e t d e s i g n e d b y i n t e r p r e t a t i o n f r o m b r a n d ’ s c h a r a c t e r .

A E S T H E T I C

R O C E S S

Bring Bvlgari back to 20s Era, Bachelor girl with extraordinary outfits, luxury lifestyle living in L’apartement.

Decrypt20sstyle

: Masculine fashion [Tailor formal].

: Short bob hairstyle.

: Boyish characteristic yet still feminine.

P
01
INTERPRET
02

Luxury lifestyle fashion set for Prestige magazine.

Photographer:ApichartChaichula

Stylist:PanchanitchRattawiali

Model:SriritaJensen

Place:TheOkuraPrestigeBangkok

Outfits:TOMFORD,PRADA

Clients:BVLGARI

Clients : Bvlgari ,Narasiri

Celeb : Pimpisa Chirativath Ponprapra

Photo : Punsiri Sirivadchapan

Style : Peakpanchanitch

Clients : The Demis

Watch : Blancpain1735

Celeb : Nam Laks, Jongjin

Photo : Punsiri Sirivadchapan

Style : Peakpanchanitch

Personal Styling Mix & Match Characteristic style Design for Occasion

ClientSatisfy

Prioritized personal preference.

Fine out for the best match colors and silhouettes and create look for clients 02 03

Uncover client’s strong point weakness both from physical and character

Personal styling : daily outfit
01

Malayu and yala

fashion week

Responsibility :

Style creator and Show director

committee, workshop and program director for government sector.

Mapping the plan and manage short term event like fashion show to the ong term event ike seminar course

Branding workbook

MEKO CLINIC, WANSIRI HOSPITAL

Artistic direction BRAND

BRAND

Culture

BRAND StrategyBRAND

Communication

Promotion

& Campaign

PR & Media Planning

Develop relationship with cu

Reach out & Spread awarene clients

Client event planning

BrandArtistic Direction

Design Brand CI

Design Art Direction

Design experience

Control Production

Inspire : มทมาจากสรวงสวรรคอนเปนทอยของนางฟา จงเกดเปนแรง บนดาลของทองฟาและพระอาทตยในชวง summer หากแตลกเลนและวธ การใชสปรบใหเยนขน ไมเหมอนหนารอนทวไปในโลกมนษย , Element design เชนกรอบขอความใชแสงสขาวฟงและสของแสงทหกเหใน ธรรมชาต เปนตวแทนของความพรศกดสทธ และ มการเพมแสง Halo ท ตวนางแบบเปนลกเลนคลายรศมของนางฟา ทมาของชอธมคอ การชอ ของเดอนเลนกบภาษาเหมอนคาใหพร Gimmick : ทาง Product Owner สามารถใชลกเลนคาวา #up ในการโปรโมททา catchy
03 Brandmanagement,mappingprogress Culturetransferfor branding 04

HER OFESSIONAL LLS

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