BELLO mag #64

Page 67

IT’S ALWAYS FUN TO TAKE A FASHION TRIP DOWN MEMORY LANE! I THINK THAT BY ADMIRING THE PAST, WE ARE ABLE TO UNDERSTAND THE PRESENT AND FORECAST THE FUTURE. THIS SEASON DURING MERCEDES-BENZ FASHION WEEK IN NEW YORK, TWO BELOVED DESIGNERS CELEBRATED THEIR 25TH ANNIVERSARIES AND PRESENTED COLLECTIONS THAT LEFT US BREATHLESS. TWENTY-FIVE YEARS OF DESIGNING, INSPIRING AND SHARING SOUNDS LIKE A LONG TIME, ESPECIALLY IN THE RAPID PACE THE WORLD OF FASHION LIVES IN WHERE FAST FASHION IS MAKING IT MORE DIFFICULT FOR DESIGNERS TO STAND OUT AND ESTABLISH THEMSELVES, BUT IN REALITY, IT’S NOT.

This has not been the case for Zang Toi or BCBG Max Azria. Au contraire. They have been able to capitalize on social media exposure while keeping their souls intact and their buyers pleased. That is why they are celebrating 25 years of recognition among their loyal clients, respect in the industry, and success!

67

BCBG Max Azria: The Pret-A-Porter Icon I guess when it comes to Max Azria, fashion is as romantic and personal as love itself. I you don’t think so, ask his muse and wife, Lubov Azria. This power couple has taken over the world of luxury because they have established

their brand upon the sentiments of their lives and who they are as individuals. Every piece you see down the runway is a reminder of the collaboration of these very creative individuals. The support and trust they have in one another has allowed them to grow their brand and gain the respect and admiration of their consumers.

November 2014 - BELLO


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