OTC Beauty Magazine | October 2022

CLIP-IN EXTENSIONS, PONYTAILS, BANGS BRAIDS AND MORE TO GET THE WOW WITHOUT THE COMMITMENT.

In Every Issue

EDITOR’S LETTER

The Right Process Leads To

OTC BOOK CLUB

RecruitCONSULT! Leadership: The Corporate Talent Acquisition Leader’s Field Book

EXPERT ADVICE

4 Tools

Social

CLIPPER TIPS Andis ReSURGE Shaver Maintenance

MARKETPLACE

The

of

NEFERTITI’S SECRETS

Alaffia

BRIEFS

contents

BUSINESS TIPS

Why Conscious Curiosity Is The Soft Skill Separating Good Recruiting, From Great Recruiting

Jeremy Eskenazi, SHRM-SCP

It’s amazing how connecting dots makes the work of HR and recruiting teams so much easier. Knowing what the business does, how it makes money, and what’s happening in your industry is important. So is knowing what hiring managers are looking for – and how to interact with the right candidates. And yet, many are not doing these things.

EDITOR’S PICKS

BEAUTY AMBASSADOR

READER FEEDBACK

KNOWLEDGE TO KNOW

AD INDEX

ON THE COVER

Kuza® is focused on creating hardworking products that promote healthy hair and glowing skin. The Kuza® Indian Hemp Hair & Scalp Treatment is a perfect match for textured hair. The petrolatum hair & scalp treatment is specifically formulated with indian hemp and fine oils (coconut, sweet almond and avocado) that work hard to smooth, soften and seal in moisture.

Tips for Protecting The Hair While Using Heating Devices

the Customer & Employee Experience to Transform Your Business

CEO: Ann Jhin

Editor: Allyson Leak

Art Director: Sam Choi

Advertising Manager: Candace Smith

Arabic Translator: Laura Albast

Columnists: Lafayette Jones, Edward Murawski

Contributors: Dr. Shanessa Fenner, Jason S. Bradshaw, Jeremy Eskenazi

To subscribe, call us at 678-805-3291 or visit www.otcbeautymagazine.com. Subscriptions are no charge for businesses (including retailers, manufacturers, and distributors) in the U.S. of the beauty and barber supply industry.

For all other subscribers, yearly subscriptions (12 issues) are $48.00. Please send a check payable to OTC Beauty Magazine to: OTC Beauty Magazine; attn: subscriptions; 3587 Oakcliff Rd.; Doraville, GA 30340. Cover price is $6.00.

Please send address changes to:

OTC Beauty Magazine Attn: Subscriptions 3587 Oakcliff Rd., Doraville, GA 30340 Tel: 678-805-3291 Fax: 678-805-3292

The Right Process Leads to Progress

Well-structured processes and workflows are like the oil that keeps your business running smoothly. A well-thought-out strategy for every part of your business is essential to continued success. Getting organized can help projects move to completion easier and let employees understand how things work at your company. According to an Office Depot survey of 1,290 small business owners from smallbusiness.com, 63 percent of small business owners believe office organization correlates to their profitability. It is a great time to evaluate your processes and systems and to see where automation can help. The more you automate, the easier it can be for you and your team. Check out page 10 with our tips on social media management tools that offer everything from content creation to scheduling posts ahead of time and managing your content calendar.

Our October issue focuses on Electric Hair & Beauty Styling Tools. We’ve highlighted some fantastic styling tools and heat protectants in our Marketplace on page 12, and our new feature, Editor’s Picks, has a few of my faves from Dreamworld on page 68. Our Manufacturer Profile this month features Alaffia. We chatted with Marketing Director Mimi Edwards about the story behind the brand and their upcoming projects on page 18.

Allyson Leak EDITOR

I truly hope you enjoy this issue and that you find time to reflect on your success and reward yourself for all of your hard work.

FANTASIA STYLING FOAMS!

Heat Protector Styling Foam

Protects hair from dry & dullness caused by hot tools

Locks in Moisture Separates & Defines Curls

Frizz Buster Styling Foam

Eliminates Frizz Smooth Styling Flexible Hold

Enhances Styles Non Drying Formula

Hair Polisher Styling Foam

Adds Volume, Body & Shine Smoothes & Detangles for better control

Moisturizing Aloe Formula No Stick, Fast Dry

EXPERT ADVICE

BY ALLYSON LEAK

4Tools For Social Media Management

When it comes to brand growth and customer engagement, social media marketing reigns supreme. It’s essential as a small business to make sure you are utilizing the platforms that make the most sense for your business. Here are some social media management tools that are great for helping to automate some of the processes. These can be very helpful, especially when you have a small team.

#1 CANVA

Launched in 2013, Canva is an online design and publishing tool with a mission to empower everyone in the world to design anything and publish anywhere. It’s easy to use and does not require design skills. You can create polished flyers and artwork for social media. The drag-and-drop interface and hundreds of templates make it an excellent tool for creating a buzz for your business. Canva offers free, pro, and enterprise pricing tiers.

#2 SPROUT SOCIAL

Sprout is built on the premise that social media would change how the

world communicates and virtually every aspect of how business operates. With Sprout you can schedule social media posts ahead of time. You can manage your content calendar and utilize their analytics tools to see how well each post performed. Sprout Social offers a 30-day free trial and higher pricing tiers for access to more features.

#3 BUFFER

Buffer is working to build the best products to help customers build their brands and grow their businesses on social media. You can schedule your posts in advance and connect to Facebook, Twitter, Instagram, Pinterest, and Linkedin. There is also an option for team collaboration so everyone can stay in the loop about the messages your store promotes. Buffer offers a free plan and three pricing tiers to upgrade.

#4 HOOTSUITE

Hootsuite allows you to manage all of your content in one place. Schedule and publish content to your social channels, track effectiveness in real time, and crank the volume on your top-performing content.

Styling Tools & Tips

The right tips for using heat styling tools, along with a good conditioning regimen can help create shiny and healthy hair. You can let your customers know that you care about the health of their hair by showing them straightening tools and complementary items like heat protectants, deep conditioners, and even bonnets to wear while sleeping to reduce breakage and hold in moisture.

ALMOND OIL

Sweet almond oil is an all-natural skin nourishing oil. Perfect for nourishing and reviving any skin type. Almond oil is easily absorbed and won’t clog pores, promoting clear, soft, healthy skin. It’s ideal for the entire body.

ARGAN OIL

Argan oil, also known as Moroccan oil, is made from the kernels of the argan tree. Argan oil is rich in vitamin E and essential fatty acids. It’s great for daily softening cuticles among other things. Argan oil has healing, conditioning and anti-aging properties to keep the skin and hair nourished and revitalized.

Jamaican Black Castor Oil

The Tropic Isle Living Jamaican Black Castor Oil Protein Conditioner is infused with Avocado Oil, Grapeseed Oil & Vitamin E. This protein-rich conditioner strengthens and repairs over-processed or damaged hair while decreasing hair breakage and increasing moisture retention. All hair types can look forward to rebuilding and strengthening their hair.

Jamaican Black Castor Oil Leave-In Conditioner & Detangler

The Tropic Isle Living Jamaican Black Castor Oil Leave-in Conditioner and Detangler uses Aloe Vera juice which serves in adding moisture, softness, manageability, and retention to the hair.

Caliber Breeze 2 In 1 Cool Air Styling Iron

This unique 2 in 1 straightener and curler has an iron clasp that captures the hair for a user-friendly styling experience and helps to lock in moisture for a smooth healthy appearance. After reaching the desired temperature, airflow works to flash-cool heated hair, locking in the hairstyle.

Caliber Black Durable Titanium Flat Iron

This flatiron has a lightweight design, one hour automatic shutoff, and soft touch button technology for high digital precision. The 360 degree swivel cord and smooth plates make styling easier.

CHI Silk Infusion

CHI Silk Infusion is a reconstructing complex product enriched with silk, wheat, and soy proteins that will revitalize and help strengthen the hair. Its lightweight formula restores hair to its healthiest state by providing incredible softness, manageability, and shine without build-up.

CHI Keratin Silk Infusion

The CHI Keratin Silk Infusion is an amazing beauty product that is sulfate-free, parabenfree, and gluten-free. It helps restore dry, damaged hair with its antioxidant-rich formula without stripping hair of its natural oils. This rich leave-in treatment repairs the cuticle to reduce frizz and improve shine. CHI’s hair products also protect against heat damage.

MANUFACTURER PROFILE

Olowo-n’djo Tchala founded Alaffia with a desire to create positive change by empowering the community he grew up in and many others. The fairtrade beauty brand was inspired by his upbringing in the village of Kaboli in Togo, West Africa and represents beauty, equality, and empowerment. We got a chance to chat with Mimi Edwards, Marketing Director at Alaffia about these core principles and how it all got started.

OTC: What is the mission of Alaffia?

Mimi Edwards: Our success is measured by empowerment. Empowerment Projects are Alaffia’s mission in action, funded by the sales of Alaffia products. Alaffia invests in our communities because it is our moral responsibility and to ensure African resources empower African communities. The goal is to alleviate poverty and encourage gender equality. Our Empowerment Projects include several EducationBased Projects, Maternal Health, FGM Eradication, Eyeglasses and Environmental Sustainability. All of Alaffia’s projects empower Togolese communities to provide their skills and knowledge to the rest of the world and rise out of poverty.

OTC: What was the inspiration for launching Alaffia and how did the brand get started?

Mimi: Our founder Olowo-n’djo Tchala has a truly remarkable journey. He grew up in the small village of Kaboli in Northern Togo, West Africa, dropping out of school in 6th grade to help support his family through farming and collecting shea nuts, he witnessed many injustices in his community- such as poverty and gender inequality – this is what compelled him to want to do more.

OTC: What are the collections under your umbrella?

Mimi: We carry an array of products from Facial, Babies & Kids, Hair and Body products

OTC: Who is your main audience and what sets your brand apart from the rest of the industry?

Mimi: Our audience consists of consumers looking for high quality products for the entire family. We carry an array of products from beauty, facial, kids and hair products.

OTC: Why is fair trade important to you?

Mimi: We are certified minority owned and operated, Good manufacturing practice certified, and of course our Fair-trade certification via ECOCERT, which is very stringent in their process & standard. We like to state we go beyond fair trade paying 3 to 4x above the fair wage.

OTC: The work that is being done at the Alaffia Foundation is wonderful and so necessary. Can you tell me about any recent projects?

Mimi: We are happy to announce that we are expanding our Maternal Care empowerment model to the US. Proceeds from sales of our Beautiful Curls collection will support our US Maternal Care project, called Beautiful Arrival- Here in the US minorities die during childbirth at a higher rate. We are partnering with two organizations which support marginalized communities- Equity

Before Birth by providing support such as access to critical services and needs - Sista Midwife improves pregnancy & birthing outcomes through training & transparency.

OTC: What trends do you feel are most prevalent in the multicultural beauty industry right now?

Mimi: The trend right now is authentically loving your hair whatever the texture may be. Here at Alaffia we take the complexity out of choosing the right products for your

hair needs. Our products offer the right balance of moisture for each hair type and its listed right on the product label - from cleansing & conditioning to choosing the right styler!

OTC: How can OTC stores benefit from having your products in their stores?

The consumer is looking for products that actually perform based on their unique needs. The profit margin allows for the consultation of the consumer.

OTC: How do you share product knowledge with your customers and retailers?

Mimi: Regular merchandising visits educate store personnel as well as in store activations and social media educate our consumers.

OTC: What does the future hold for Alaffia? Are there any new projects or products you’re working on?

Mimi: We will continue to create high quality products for our consumers while impacting communities through our sales and empowerment projects.

BUSINESS TIPS

BY JEREMY ESKENAZI, SHRM-SCP

It’s

amazing how connecting dots makes the work of HR and recruiting teams so much easier. Knowing what the business does, how it makes money, and what’s happening in your industry is important. So is knowing what hiring managers are looking for – and how to interact with the right candidates. And yet, many are not doing these things.

The best HR pros have learned that the only way to be successful is to be consciously curious-- meaning they are self-motivated to learn more deeply about how their and other businesses work and thrive.

Corporate training cannot fill a gap when employees are not curious – it may result in you retaining even less. If you’re not curious, it ultimately means you’re operating at a status quo. Forcing yourself through training

that you find boring or ignoring the opportunity to gain more insight to improve your role as a consultative HR or talent acquisition professional is a lost opportunity. It doesn’t have to be so! Being curious on your own is important because it helps you:

the answers to inform your next few steps. This can be through industry newsletters or podcasts, following influencers on social media, or even online courses. The point is to go beyond where you normally would in your quest for information, even if it’s hard and you feel that you have an answer – keep digging!

✓ Gain credibility

✓ Improve your ability to assess candidates

✓ Create a better candidate experience by better explaining the company’s strategy and how the role adds value

✓ Become an expert in the commercial language of your organization and your industry

✓ Build and manage relationships with all key stakeholders: hiring managers, candidates, employees, and leaders.

Share your intention and take advantage of the discussion by asking questions. When you tell people you’re interested and want to learn, they’re often more willing to share with you. Build on answers they give and ask for their personal perspective on a matter. We will all invest more time when people show active listening, feel that their perspectives are valued, and the person is trying to understand what they are sharing.

The “process” of recruiting isn’t hard -- but it does take capabilities and competencies that are rarely taught. Setting and managing expectations tops the list, but what differentiates good from great recruiters is the skill of conscious curiosity, and it requires focus. Corporate workplaces haven’t evolved to teach this yet – training rarely leaves us feeling more informed or energized. Conscious curiosity is also not a step you can build into best practice recruiting processes. Nobody will tell you to be more curious nor can it be measured, so how might you approach working your curiosity muscle.

Ask your questions in a way that demonstrates that you care about their answers and demonstrate some comprehension on your end. Repeat the response back to them in your own words and ask if you still have the information correct. Reply to them with your thoughts on why you find what they are saying interesting or ask clarifying questions about a particular aspect of the discussion. Most important –don’t forget to thank them for sharing with you.

Five Key Tips to Practice Conscious Curiosity

Note that there is work in building this skill. These tips may give you some extra help developing this new cerebral muscle.

Admit you are not the expert and ask if there is anything else you should have asked to gain more knowledge of a particular area. Invite them to share info with you, even if you don’t ask. There is an opportunity to further connect with others when you admit you don’t know something and want their help to learn. Vulnerability is a strength when connecting with others and can often deepen the conversation to a more personal level which gives you new insights but is also a very human way to connect and build relationships.

Do your own research about the business or industry and actually use

Show you care! Don’t forget human interaction and how it feels when people are interested in you as a person, what you care about, how you

are doing, and what’s new in your world. As you practice curiosity, you will seem like a more caring person as well. Caring people attract positive energy and make it easier to ask more questions or have people trust you with more information. Recruiting is all about relationships and they are extremely hard to build when people can sense you don’t care and are not interested in what they have to say.

what they are looking for the first time.

At its most tactical application, conscious curiosity can help you better understand roles in more business units faster which can make you more versatile. This can also lead to improving your ability to screen candidates and ask more probing questions to hiring managers to hit the mark on

Take the opportunity to be a cut above and turn on the conscious curiosity engine now. Understand how the company makes money, have chats with different departments and probe deeper. Remember, being curious means listening twice as much as you speak. Recruiters are often chatty to begin with, so this is your reminder to listen to show you’re interested in them! Asking insightful questions beyond where you are today will help shape your own brand as a top recruiter capable of bringing in top talent because you truly understand, and you care!

Jeremy Eskenazi, SHRM-SCP

Jeremy Eskenazi, SPHR, SHRM-SCP, CMC, is the founder of Riviera Advisors, a boutique talent acquisition optimization consulting firm. Riviera Advisors does not headhunt, it specializes in recruitment training and strategy consulting, helping global HR leaders transform how they attract top talent. From best practice recruiting, to improving speed to hire, to candidate experience, Riviera Advisors is a go-to place for strategic talent advisors. For more information, visit www.RivieraAdvisors.com.

BY DR. SHANESSA FENNER

Tips for Protecting

The Hair While Using Heating Devices

A woman’s treasure is her “crowning glory” and we want to look our very best at all times. Most of us have at least one heating device: flat iron, curling iron, straightening comb, etc. These devices can lead to damage to the hair if we are not careful.

1. Use a heat protectant.

You should always apply a heat protectant spray before using any heating devices on the hair. This protects the hair from heat damage.

2. Make sure the hair is completely dry before using a heating tool. The hair should be completely dry before using a heating tool. This will prevent singeing of the hair.

3. Use the correct temperature setting for your hair. If you have fine hair, do not use the highest setting. For medium to coarse hair, you can use a hotter setting but be careful not to leave it on the hair too long or longer than ten seconds.

4.

While blow drying the hair, move around the head to different sections as you dry it. Be careful of applying too much heat in one section. There is a risk of burning the hair.

5.

Wear a satin bonnet when you go to bed and/or sleep on a satin pillowcase. The satin will keep the hair from frizzing and wearing the bonnet to bed helps to maintain the hairstyle.

6.

Use a hair mask or deep conditioning treatment. A moisturizing hair mask or deep conditioning treatment will strengthen the hair and give it the moisture it needs to keep the hair healthy, shiny and manageable.

7.

Invest in high-quality hair tools. You get what you pay for so invest in quality hair tools for your hair. Poor quality heat styling tools can cause more damage than highquality tools

8.

Do not use heat every day. Try to reduce the frequency of using heat on the hair. You can wrap the hair or use rollers instead.

9.

Use a hydrating oil. After using a heating device and styling of the hair, use a hydrating hair oil or oil sheen on the hair. It helps to keep the hair strong, shiny, and protects the ends of the hair from splitting.

Meet Dr. Shanessa Fenner

Dr. Shanessa Fenner is an elementary school principal, TV show host, former radio personality, writer and model.

FEATURE

BY JASON S. BRADSHAW

Focus on the Customer & Employee Experience to Transform Your Business

As busy leaders and business owners, you are faced with a seemingly endless list of things to do to keep your business operating and an everincreasing list of ideas on how to improve your business. However, you are encouraged to throw out the hundred plus to-do items and ideas; instead, focus on the experience you deliver and start with these three fundamental steps.

The three fundamental steps are:

1 - Define the Promise;

2 - Measure the Gap(s); and

3 - Share the Stories

But before unpacking the steps to improving the experience to transform your business, let’s clarify a couple of important elements.

Firstly, the term experience, in this context means the customer experiences, the employee experiences, the experiences that you

promise, and ultimately, the ones you deliver. You may even make experience promises about your brand and products but for now, focus on Customer and Employee experiences. Also, as you will quickly understand, the singular experience, the transaction, is just as important as the plural, collective experiences.

Each of these steps applies to customers and employees equally. If you don’t know where to start, start with your employees’ experiences. Investing in improving your employees’ experience will undoubtedly result in increased productivity and improved customer experiences.

Step 1 Define the Promise

Ok, step 1 actually comes in 2 parts and starts with defining what you mean by the words customer/employee experience. Defining what you mean by the term(s) and ensuring every Team Member understands it, is crucial. Part 2 of step 1 is to define what you promise to deliver for your customers/employees.

Every day people check in to 2-star hotels, and fly low-cost airlines, while at the same time people are checking-in to 5-star hotels and flying first class. In both instances, there are companies that make a profit and those that don’t; the difference is clear. Some companies compete on price, and others, who win, win by delivering consistently on the experience that their ideal customers are drawn to and are willing to pay for.

So don’t be afraid of defining your promise and sharing it broadly, there are customers who will choose your company, and your promise over your competitors if you deliver on your promise consistently.

But beyond prospects and customers being drawn to your promise, the superpower of defining your promise is that every Team Member will understand that above all else their priority is to deliver on the promise.

Step 2 Measure the Gap(s)

So you’ve defined what you promise to deliver to your customers; there may be multiple promises, and now is the time to measure the gap between the promise(s) and the reality. To get started, just measure the gap between one of your promises. Your main promise.

For example, if you promise to deliver your product within 24 hours, start measuring how often you actually deliver within 24 hours. If you 100% of the time deliver within the promise, then start measuring the gap of the next promise.

However, if you aren’t delivering on your main promise, then your mission is to focus on closing the gap, every day being 1% closer to delivering on your promise.

If you are wondering where to start to measure, it is as simple as asking your customer/employee “Did we deliver on (insert your promise)?”. Then follow up by asking what was the impact of us delivering/not delivering as expected?

Step 3 Share the Stories

Companies worldwide send out surveys, and you probably will too, as you measure the gap. But don’t be one of those companies that send out surveys and then keep all the data locked up.

The power of step 3, Share the Stories, is in sharing with your team and celebrating the impact of delivering on your promise. The celebration of delivering on your promise reinforces what great looks like and the behaviors required to achieve success.

However, it is also important to share, just as broadly, the stories and the impact on customers when you fail to deliver on your promise. This not only reinforces the value of delivering on the promise, it provides a clear coaching point. An opportunity to identify, and fix, what processes, systems or tasks create the break in delivering on your promise.

By following these three steps you will build a business that has loyal raving fans, a business that continues to evolve, stays relevant and grows.

Meet Jason

Jason started his first business at the age of 14, differentiating himself by the service he provided. For the last 3 decades, he has worked with some of the world’s most recognizable brands, improving the experience to transform the business. Jason is a best-selling author and is considered a global guru on customer experience and a leading authority on experience management. www.jasonsbradshaw.com

Deborah Wright Marketing Representative

William Porter, Ph.D Retired Professor, Author

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BY LAFAYETTE JONES

Founder of Kaazim & Company, Inc.

Dr. Robyn S. Joppy

Deborah Wright Marketing Representative

Deborah Wright is a native and resident of North Carolina. She is CEO of Alignment Life Coaching (alignmentlifecoach@gmail.com) and a Marketing Representative for Melaleuca, an international wellness, health and beauty company.

Alignment Life Coaching helps clients develop life strategies that integrate and align aspects of their lives to accomplish their goals and fulfill a purpose. As a director for Melaleuca, Deborah markets the company’s 400 botanical and natural products that facilitate health and wellness. Melaleuca’s products also include Sei Bella, a beauty line of cosmetic, skincare and hair care products.

Deborah is also a member of Every.Black, an organization and network of entrepreneurs serving those who aspire to create wealth through entrepreneurship.

In addition to the business and entrepreneurship endeavors, Wright owned and operated Weddings, etc. This business provided wedding planning and consulting with the “Wright Touch.” She also co-founded and co-owned Wright’s Janitorial Service, with the motto of “cleaning the Wright way.”

She has a bachelor’s in psychology and a master’s in education and counseling from Meredith College and North Carolina State University, respectively. Additionally, she is a licensed and ordained minister. Her professional background and experience include human resources management/administration, organizational consulting, individual and family counseling, teaching, and higher education administration.

Wright’s community involvement has included serving on the board of directors for Pregnancy Life Care Center, the Big Brothers/Big Sisters Program for underserved youth and a variety of church-related community activities. She currently serves as the board of directors’ chairperson for The Encouraging Place, a faith-based nonprofit organization that focuses on race awareness and racial reconciliation.

Dr. Robyn S. Joppy

Author, Speaker, International Shades of Beauty

With over 20 years of combined experience in corporate and regulatory compliance, Dr. Robyn S. Joppy, best-selling published author and award-winning international speaker, is an expert in her field. Over the years, she has worked in both

“Efforts and courage are not enough without purpose and direction.”

- John F. Kennedy

Author, Speaker, International Shades of Beauty

Bob Crumley Hemp Entrepreneur

Timbuktu Kaazim

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the healthcare and dental industries as well as the nonprofit sector. In addition, she worked as the vice president of corporate compliance and integrity at an international human services organization, served as an integrity consultant for faith-based organizations, trade associations and more. Dr. Robyn’s first book, “Integrity Matters. Be Your Word: Building a Sustainable Compliance & Integrity Program That Works,” was released in 2019 and became an Amazon Bestseller.

Joppy is committed to helping people and finds true pleasure in connecting with others. Over the course of her career, she has conducted over 200 workshops and 100 keynote presentations, as well as co-authored the article “One Company’s Perspective on Employee Education: E+E+E=E” (Compliance & Ethics Professional, 2014). Her entrepreneurial spirit and extensive knowledge of the industry drove her to create the Compliance Gazette, a newsletter distributed to over 3,500 domestic and international employees on a quarterly basis.

Her true passion is education and self-improvement. She is a graduate of Drexel University, Syracuse University, Pennsylvania State University, and George Washington University. Joppy believes the key to success is continuous self-development and is constantly seeking to learn more and continuously enhance her skills in public speaking, compliance education and training, human resource development, mentoring and coaching, international relations, and market research and analysis.

Her in-depth knowledge of national healthcare policies and financing issues, compliance requirements and trends, legislation and initiatives has helped her establish long-lasting relationships with some of the leading medical and professional societies and a wide network of contacts within trade associations, congressional members, hospitals, senior citizen groups and other special interest communities.

After working many years in corporate America, Joppy took the leap into entrepreneurship and founded One Accord Consulting Firm, LLC in June 2016 and Pearls Management in 2018. Moreover, she is a visionary; her dream became a reality in 2019 when Pearls Management launched the International Shades of Beauty (ISOB) Hair and Beauty Trade Show in Dubai. On November 6, 2020, she and ISOB made history as the largest virtual hair, beauty, and wellness tradeshow of its kind. During her interview on the Dr. Joe L. Dudley, Sr., Legacy Project (www.patreon. com/joedudleysr), she talks about how Dr. Dudley, co-founder of Dudley Beauty Products, was honored at the show. As a result of her passion for serving people and commitment to philanthropy, she also founded Project Cultivate Corporation in December 2020, a nonprofit organization that serves girls across the globe.

Joppy is a woman of faith and is driven to teach, educate, and present information on the importance of integrity/ethics in business and relationships. She is highly sought after by faith-based organizations, corporations, and governmental entities to address the topic of integrity and

its connection to building a solid foundation of compliance. She is quickly becoming an international beauty influencer and is regularly contacted for interviews, contributing and co-authoring articles, magazines, and books.

Additionally, she has been a member of the Health Care Compliance Association (HCCA), the Society of Corporate Compliance and Ethics (SCCE) and the Northeastern Educational Research Association (NERA).

William Porter, Ph.D. Retired Professor and Author

Dr. William Porter is Professor Emeritus at Elizabeth City State University in North Carolina, where he has taught for over 30 years. He has a Ph.D. in geography from the University of Maryland, College Park, and has extensive experience in the concept of critical thinking as an effective means to learning. He also has experience in writing grant proposals and peer-reviewed articles in scientific journals. His work in the study of teacher literacy in the public schools is reflected in the article in which he was the co-author, entitled, “The Relationship Between Content Preparation and Literacy of Science Teachers and High School Enrollment Size,” published in the journal, Research in Geographic Education.

In the past 40 years, Porter has been a Sunday school teacher and an active participant in Bible study sessions in the African Methodist Episcopal Zion Church denomination, where he is currently a member of the Grace AME Zion Church in Raleigh, North Carolina. He is also a member of Every.Black (www.Every.Black), a company that assists entrepreneurs in creating wealth by leveraging technology and utilizing a strategy of global networking.

Currently, Porter is the author of several inspirational books. He writes about the experiences people have that are considered unusual, extraordinary, and sometimes miraculous. He has published two nonfictional books: “Life in the Spirit” and “Miracles in the Lives of Ordinary People.” His current focus is on fictional novels about interpersonal relationships and stories of people’s desire to have the proverbial “Heaven on Earth” in their life’s journey. Books in this series include “Heaven Can’t Wait or Can It? Dreams of Love, Deceit, and Hope;” “Heaven Can’t Wait or Can It? The Sequel;” and “Heaven Can’t Wait or Can it? The Fruition.”

He also provides work sessions to cosmetologists and entrepreneurs interested in becoming professional writers. Most recently, he has established a book club where people of faith can discuss books that

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BY LAFAYETTE JONES

have spiritually-focused and Biblically-based material, as well as share testimonies of God’s influence in their lives. The Inspiration Book Club meets virtually on Zoom the first Saturday of each month from 6:00 p.m. to 7:00 p.m. Eastern Time. For more information, visit the website WilliamPorterLife.com

Bob Crumley

Hemp Entrepreneur

Having developed the vision of reintroducing the Hemp Industry into North Carolina, Bob Crumley co-wrote the original statute design, founded the North Carolina Industrial Hemp Association and Founder’s Hemp, a vertically integrated Hemp company. A serial entrepreneur with experience in government, textiles, banking and law, he is a 1974 graduate of Appalachian State University and a 1980 graduate of Wake Forest University School of Law. He has been a licensed attorney for over 35 years. He is the founder of Crumley Roberts, LLP. Starting the law firm in 1989, Crumley grew it into North Carolina’s largest consumer law firm with 16 offices and over 130 employees. He sold the firm in 2012. Bob has founded and operates a multi-million dollar real estate development company with holdings in shopping centers, office buildings and development land, and a music publishing company in Nashville. He has written two books and is a featured keynote speaker around the nation for businesses, law schools and community leadership and trade groups on topics ranging from personal and business development to “The Art and Power of Encouragement.” Crumley is also on the advisory board for the College of Business at Western Carolina University.

Married for over 39 years, he is the father of two grown daughters, has one grandson and one granddaughter.

Timbuktu Kaazim

Founder of Kaazim & Company, Inc.

Timbuktu Kaazim is the founder of Kaazim & Company, Inc., an independent contracting and investment funding company, which focuses on bridging entrepreneurs from various industries with virtual business services. In addition, her company silently invests in innovative products or brick-and-mortar small businesses. She was born at home with her mother wearing a Dizzy Gillespie shirt, with the assistance of a midwife in Longview, Texas. She then moved to Wilmington, North Carolina, where she attended grade and high schools. Kaazim was always present in her community from the beginning, participating in many community events such as David Walker Day and staying active with community groups like Jazz-A-Ma-Tazz, managed by the late, talented Cynthia Tyson. Kaazim continued her education at Saint Augustine’s College and remained in the Raleigh/Durham area since that time. She has over a decade of experience in the corporate arena accompanied by an MBA, which has allowed her to maneuver business-specific endeavors successfully.

From a young age, her parents instilled in her “to do for self,” resulting in a strong passion for entrepreneurship and helping others be successful by sharing her experience, education and resources. She created a blog entitled Women That Crushed Wednesdays that related the lives of historical women of color to the lives of women today. She also assisted with Justice Served NC, Inc. Expungement Clinic and served as an ambassador for the Dudley Mastermind Group RDU Chapter. However, she is now focused on mentoring African-American girls through engagement, exposure, and empowerment with the nonprofit organization Girls Talk Movement.

Her most prized contributions to the world are her two sons, Avarie and G’Zahn. She enjoys traveling, reading, writing and spending as much time as possible with her family and friends.

Each month, Urban Call Briefs covers subjects that provide readers of OTC Beauty Magazine with information on multicultural consumers, Hispanics and African Americans, who are the fastest growing consumer segments in the U.S. The mission of this column is to build a bridge of communications and information between manufacturers and retailers and the ethnic consumers they wish to serve better. The column offers resources covering marketing, retail merchandising, consumer research, purchase behavior, fashion and beauty trends, industry events and people, trade association news, new product launches and a potpourri of information designed to help the readers make intelligent decisions about the customers they serve. Urban Call is a registered trademark of Segmented Marketing Services, Inc. (SMSi). For more information, call 336-759-7477 or visit www.segmentedmarketing.com.

The preceding article is the property of SMSi – Urban Call Marketing, Inc. and may not be reproduced without written permission from the author.

Deep Conditioning Essentials

Healthy hair from root to tip can be achieved with products that moisturize and help reduce damage. Check out our Jinny Top 5 products for conditioning and hair growth.

1.

Pomegranate & Honey Leave-In Conditioner

MI64225

Healthy hair begins with the proper conditioner. The lightweight formula smells good and feels great, adds shine, and prevents frizz

2.

Rosemary Mint Scalp & Hair Strengthening Oil

MI06732

Encourage stronger and healthier hair with this scalp and hair strengthening oil. Infused with Biotin, it can be used for daily hair care or specialized scalp treatments and features more than 30 essential oils and nutrients.

3.

Sunny Isle Jamaican Black Castor Oil

JBCO011

Sunny Isle Jamaican Black Castor Oil is processed the “old-fashioned” Jamaican way. The organic castor beans are roasted and ground by a manual grinder, and boiled to extract the 100% pure, dark brown organic castor oil. SIJBCO roasts our castor beans longer than other brands, giving the oil its dark brown color and a higher ash content-making our Jamaican Black Castor Oil more effective for strengthening, moisturizing and growing hair than any other brand of castor oil on the market.

4.

Doo Gro Mega Thick Growth Oil

NP75192

Doo Gro Mega Thick Growth Oil helps thicken and strengthen weak, damaged hair. Its special blend of oat protein, oat extract, meadow foam seed oil, vitamins, pure herbs, shea butter and botanical thickeners provides needed nourishment for strong, healthy, growing hair. Doo Gro Mega Thick Growth Oil is safe for children and can be used on all types of hair including color treated, relaxed and braided.

5.

Kaleidoscope Miracle Drops

KS82326

Kaleidoscope Miracle Drops is the liquid gold of hair products! This hair and scalp oil is filled with essential oils to combat dry scalp, aid in hair growth, and offers a lightweight shine to hair. Kaleidoscope Miracle Drops are infused with cooling peppermint to enhance blood circulation. The tea tree oil helps to cleanse the scalp and combat dryness. Aloe extracts assist with nourishing and moisturizing the hair follicles to prevent breakage and shedding.

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Leadership: The Corporate Talent Acquisition Leader’s

by Jeremy M. Eskenazi

In this frank, realistic, and forward-thinking field guide, readers will learn: Organizational Talent Acquisition leadership does not happen in a vacuum and relationships are key; regardless of budget, resources, or industry, there are always effective Corporate Staffing strategy solutions available; Corporate Talent Acquisition leadership is an active process that must be focused; leading and managing Corporate Talent Acquisition is a distinct profession. Today, the position of recruiting leader has become significantly more complicated due to company globalization, and rather than administrators, corporations now look to employ true talent acquisition strategists who can drive competitive value for their organization and “win” through quality employees. While laying out strategic workforce plans for future development of talent strategies, Eskenazi’s unique business approach introduces the benefits of transitioning to this new-age form of recruiting, and he hopes his readers will be relieved to discover that what could be very stressful has been diffused, broken down into solutions, and presented with humor.

JBS Beauty Club has all your accessory needs with necklaces, earrings, scarves, sunglasses, etc. Stock your store with only the best from JBS. As part of the largest beauty supply distributor, you can always buy items by the piece and at great prices. For more information, call 800-361-0786 or visit them at 4300 Northeast Expressway, Doraville, GA.

CLIPPER TIPS

Andis reSURGE Shaver Maintenance

By Andis Company

The Andis® reSURGE® Shaver is quickly becoming a staple for barbers and stylists looking to provide the smoothest shaves for their clients. To keep your tool in top shape, it’s important to perform routine cleaning and maintenance with these easy steps.

Cleaning

To clean, grasp both sides of the foil assembly and lift it off of the shaver. Gently tap the base of the foil on a flat surface and use the provided brush to remove any remaining debris. Next, remove the cutters and lightly brush any hair out from them. Then, rinse the foil and cutters under water to remove any remaining debris. Andis Cool Care Plus® should then be sprayed on the foil and cutters to disinfect for ten minutes in-between clients.

Replacement of Foil and Cutters

46 OTC Beauty Magazine October 2022 You may need to replace the foil assembly if you notice any decrease in cutting performance after following the above maintenance steps. To begin, remove the foil by grasping both sides and lifting it off of the shaver – make sure to not remove the individual foils or they may accidentally be damaged. Repeat this process with the cutters. To install new cutters, hold on both sides, line up the small metal shaft on the underside with the notch on the shaver drive and push down firmly until it snaps into place. Put the new foil on, and you are all set to continue shaving. For more information and to view how-to videos on the reSURGE, visit andis.com today.

Sponsored by Andis Co.

Biolage Professional Introduces Strength Recovery Collection, Infused With Vegan Squalane for Effective and Gentle Damage Repair

The

Biolage Professional, a worldwide leader in salon haircare, introduces the Strength Recovery Collection infused with 100% vegan squalane. The collection, which features four products, repairs, strengthens and increases softness and manageability, promoting 3X stronger hair after one use* and 73% less breakage** while maintaining, vegan, cruelty-free, paraben-, mineral oil-, and colorant-free formulas.

Chemical damage from color and texture services and mechanical damage from heat styling can deplete essential lipids from the hair, making the surface of hair fiber weak and prone to breakage and split ends. All products in the Strength Recovery collection are formulated with vegan squalane, an ingredient sustainably sourced from olive trees. Vegan squalane is an excellent hair emollient and antioxidant that mimics skin’s natural oils; it acts as a protective agent, helping reduce breakage while adding shine and softness.

This collection embodies “repair that cares,” featuring powerful and gentle repairing ingredients and luxurious and conditioning formulas to create a unique sensorial experience. This is the first collection launched from the brand since its August 2022 rebrand announcement that further solidified the company’s commitment to sustainability, as the collection features vegan and cruelty-free formulas and 100% PCR plastic packaging.

“We are so excited to introduce the Strength Recovery collection,” says Assistant Vice President of Biolage Professional Aurelie Croze. “Biolage is known for its gentle and caring formulas and we wanted to launch a repair range that reflected our heritage. The Biolage Strength Recovery collection is our unique approach to repair that cares, with powerful formulas that restore even the most damaged hair while upholding our highest sustainability commitments. I love that the entire range is vegan, cruelty-free and free of mineral oil, parabens and colorants, and that it’s infused with skincare super ingredient vegan squalane, one of the best ingredients to reduce damage and boost moisture.”

“I’m so excited for the launch of the Biolage Strength Recovery collection,” says Biolage Global Ambassador and celebrity stylist Sunnie Brook. “As a stylist who is constantly using heat on my clients and myself, this line has become a staple in my kit and in my own bathroom to prevent and protect against damage.”

“This collection ensures the integrity of my clients’ hair, even with the traditionally damaging heat and chemical styling that come with

high-performing

treatments and

that

to

styling

editorial and red carpet events,” says Biolage Global Ambassador Cynthia Alvarez. “This collection is like insurance for my clients’ hair, repairing existing damage and strengthening the hair to prevent against further damage, and I love that these products embody Biolage’s mission of combining powerful results with innovative and nature-inspired formulas.”

The Strength Recovery collection features a shampoo, deep treatment pack, and leave-in spray that are ideal for all hair types, as well as a conditioning cream ideal for medium to thick hair types. The shampoo, conditioning balm, and deep treatment pack are available at salons, Ulta Beauty, Amazon, JCPenney and Hair.com, and the leave-in spray will be available at the same retailers in mid-to-late September. The products in this collection are competitively priced per ounce, with an MSRP of $16-$24. For salon professionals, the Strength Recovery collection will be priced at $8-$12 per product. Learn more about the brand-new Strength Recovery collection at Biolage.com.

*system of Strength Recovery System of Shampoo, Conditioning Cream and Strength Repairing Spray vs. non-conditioning shampoo.

**system of Strength Recovery System of Shampoo and Conditioning Cream vs. nonconditioning shampoo.

ABOUT BIOLAGE PROFESSIONAL:

In 1990, Biolage Professional was born from the mind of hairdresser and entrepreneur Arnie Miller, who saw the opportunity to bring out hair’s natural beauty, touchable and full of movement. Since its conception, the brand has been inspired by natural ingredients, and known for its iconic white packaging and signature fragrance. Biolage Professional is recognized worldwide as a leader in salon haircare, offering high-performance, professional-quality products inspired by botanicals — and that reputation continues to grow. Biolage Professional is committed to consistently improving its formulas and sustainability standards, and is proud to announce that as of Aug. 1, 2022, the brand is 100% vegan, cruelty-free approved under the Leaping Bunny program by Cruelty Free International, and its signature bottles are made from 100% post-consumer recycled plastic. We recognize that sustainability is a journey of continuous improvement, and we invite you to join us.

EDITORIAL/MEDIA INQUIRIES: For all media inquiries, including sample requests, please contact Alexa Lewis: biolage@ agencyguacamole.com // 310-878-2560.

Beauty Empowerment

Heyday is on a mission to cut through the noise in the skincare industry and educate their customers about the beauty of their unique skin, to empower them to put their best face forward.

LUNA fofo

This innovative tool goes aboveand-beyond just cleansing your skin. By tracking and responding to internal and external factors that affect skin health (i.e. changes in climate, diet, and water intake), the LUNA fofo builds a customized skin profile and cleansing routine in seconds. With the help of an intuitive app that syncs directly to your phone, you’ll always be up to speed with your evolving skin.

Jade Roller

Unwind with this ancient Chinese modality that feels equally rejuvenating and relaxing.

Ice Roller

This handheld, intuitive ice roller is the ultimate fix for early morning eye puffiness or reducing inflammation (like from an acne

breakout). This tool can be used daily for a moment of rejuvenation. Just pop it in the freezer between uses and you’re ready to go.

Facial Cleansing Brush

This massaging brush offers a moment of indulgence, with gentle bristles that stimulate blood flow and the lymphatic system to energize skin while it sweeps away dead skin and other daily grime.

Foreo Iris Illuminating Eye Massager, Mint

Just one minute of the device’s gentle tapping vibrations increases product penetration, boosts circulations, and drains toxins. This massage technique leads to an enhanced, nutritive supply of blood flow—increasing collagen production, smoothing lines, and enhancing tone and radiance. The intensity of the device’s transdermal sonic waves are adjustable to your preferences.

Intentional ingredients. Impressive results. Enjoyable everyday. www.heydayskincare.com

SPF Hat

Hats are a great complement to your daily SPF, so we love this accessory to add some bonus sun protection to any look.

Silicone Mask Brush

Use this brush as a spatula to slather on just the right amount of product. It’s made with smooth silicone that feels great on the skin and is easy to clean.

ZIIP Microcurrent Device + Golden Gel

ZIIP is a revolutionary device that uses nano and microcurrents to communicate with your

skin cells, increasing their effectiveness, prompting them to heal, and encouraging collagen and elastin production. The result?

Healthy, lifted, glowing skin that gets better over time. The starter kit also includes ZIIP Golden Gel to serve as a moisturizing link between your ZIIP and your skin.

Dry Brush

With natural bristles and an ergonomic grip, our dry brush is an invigorating pre-shower ritual. This ancient, timetested practice stimulates blood flow to encourage lymphatic drainage and serves as an effective physical exfoliant to boost skin radiance and soften texture.

TOOL Talk

WITH YOUTUBE BARBER ACADEMY EDDIE

The barbers that come into your shop are busy entrepreneurs. When you can offer them a variety of tools as well as knowledge on those tools, it could help with the overall customer experience. This month I am sharing some inspiration on clipper blades. For more tips you can share with your customers, make sure to scan the QR code at the bottom of the page with a link to our video.

Tip #1

Great barbers can set themselves apart by knowing where and when to deploy each tool. Starting with the taper blade, it comes stocked on our X ERGO clipper. You will notice it is curved to help with scooping and blending but its true value lies in the forgiveness. When you are trying to remove dark spots or detail your blend, the taper blade will help reduce the chance of errors. The fade blade is a blade barbers use to remove harsh skin lines.

Tip #2

Our hottest clipper blade we can’t seem to make enough of are the Faper blades. This blade mixes the forgiveness you get from a Taper blade and the ability to remove harsh lines like a fade blade. Think of it as a Hybrid blade of Fade and Taper blade that can do it all!

Tips #3

If you want the closest cut possible (outside of an electric shaver) check out the NEW revolutionary Saber trimmer which never snags or pulls due to the new “The One” game changing beveled moving blade. If you are in the market for the most powerful shaver, the new S|C Rebel fits the bill. Check out the QR code & join me to expand on this topic further on The Youtube Barber Academy.

BIO: Edward Murawski grew up in Niagara Falls, New York where he went to school for barbering. After being inspired by a few of his teachers and after several years in the field, he became a barber instructor for over ten years. During that time, he started his YouTube channel and became a part of the Gamma+ | Stylecraft team where he helps bring the best teaching and techniques to other educators. He also helps to test their tools from prototype to finished product. Each month Edward will bring educational and informative tips from his 20 years in the industry.

Edward Murawski

Youtube Barber Academy: 125K subscribers

Shop Owner | Creative Education Director

Gamma+ | Stylecraft

The UlTimate Curl Definer

ALOE AND MORINGA OIL NATURAL GROWTH CURL DEFINER

Aloe and Moringa Oil Natural Curl Definer is a natural gel that provides long lasting hold, defines & restores curl pattern, and stimulates new hair growth. This innovative formula is alcohol free, non flaking and non sticky. It reduces frizziness and enhances shine with a special blend of Moringa Oil, Aloe Vera and Natural Extracts. Excellent for all hair types and textures.

ALL-IN-ONE LEAVE IN TREATMENT

Nefertiti’s Secrets® All-In-One Leave In Treatment is formulated to work equally well on a variety of hair types & textures. This lightweight formula contains Natural Extracts of Sage, Rosemary, Horsetail, and Nettles to soften, strengthen, and stimulate new hair growth. It also contains Keratin Protein to help repair damaged hair and increase shine.

In addition, Moringa Oil, which is a rare and luxurious oil has been added to increase moisture levels and provide essential vitamins & minerals. These vital nutrients have been proven to increase the overall health of the hair & scalp

Vice President of Marketing & Brand Management, House of Cheatham, LLC

“Use the passion you have for your business to build strong relationships with people who can help you and your business grow.” Camille Wright

Earth - Made Skincare

All Natural Grapeseed Oil

Enriched with natural Vitamin E, this lightweight oil moisturizes skin and promotes healthy hair growth.

100% Avocado Oil

Hydrates and conditions both skin and hair. Use as a soothing massage oil for soft skin.

100% Cocoa Butter Stick Nature’s perfect moisturizer. Moisturizes and nourishes all skin types. Easy to carry for on the go hydration.

100% Almond Oil Nutrient rich nourishment that moisturizes and revives skin.

100% Castor Oil

Helps restore the moisture balance to skin and hair for a healthier glow and longer locks.

Cococare Products,

Franklin Road Dover, NJ

Tel. 973-989-8880

info@cococare.com

SHOW CALENDAR

OCTOBER | NOVEMBER 2022

WHEN WHAT WHERE CONTACT OCTOBER

October 2 - 3

Premiere Columbus Columbus, OH www.premierecolumbusshow.biz

October 9-10 International Esthetics, Cosmetic & Spa Conference West Palm Beach, FL www.iecscflorida.com

October 13 - 14 BeautyIstanbul Istanbul, Turkey www.beauty-istanbul.com

October 23 - 24 Image Expo Houston, TX www.theimageexpo.com

October 23 - 24

NOVEMBER

Premiere Birmingham Birmingham, AL www.premierebirminghamshow.biz

November 1-3 In-cosmetics Asia

November 3 - 5

November 3 - 5

Azerbaijan International Beauty Industry Exhibition

www.in-cosmetics.com/asia/en-gb. html

www.beautyexpo.az

COSMOBEAUTE INDONESIA 2022 www.cosmobeauteasia.com

November 13 2022 Health & Wealth Summit, Miami, FL www.hwsummit.biz/

November 20 Barbercon Atlanta Atlanta, GA www.Barbercon.com

ATLANTA 1-800-936-8733

CHICAGO 1-800-535-6110

DALLAS 1-800-925-4669

FORT LEE 1-856-735-0089

HOUSTON 1-713-343-5636

I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY.

2. Fill out the coupon, supplying all necessary information.

3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request.

LOS ANGELES 1-877-644-0167 MIAMI 1-866-616-3200

4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice.

5. NO RETURNS will be accepted on coupon purchases.

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

ATLANTA 1-800-936-8733

CHICAGO 1-800-535-6110 DALLAS 1-800-925-4669

FORT LEE 1-856-735-0089 HOUSTON 1-713-343-5636

I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY.

2. Fill out the coupon, supplying all necessary information.

3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request.

LOS ANGELES 1-877-644-0167 MIAMI 1-866-616-3200

4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice.

5. NO RETURNS will be accepted on coupon purchases.

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

ATLANTA 1-800-936-8733

CHICAGO 1-800-535-6110

DALLAS 1-800-925-4669

Date

FORT LEE 1-856-735-0089

HOUSTON 1-713-343-5636

I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY.

out the coupon, supplying all necessary information.

Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request.

LOS ANGELES 1-877-644-0167

You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice.

NO RETURNS will be accepted on coupon purchases.

FORT LEE 1-856-735-0089

HOUSTON 1-713-343-5636

MIAMI 1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

Jinny

LOS ANGELES 1-877-644-0167

MIAMI 1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

ATLANTA 1-800-936-8733 CHICAGO 1-800-535-6110

I.

the required amount of

DALLAS 1-800-925-4669

2.

out the coupon, supplying all necessary information.

FORT LEE 1-856-735-0089

good for ONE

HOUSTON 1-713-343-5636

PURCHASE ONLY.

Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request.

LOS ANGELES 1-877-644-0167

4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice.

NO RETURNS will be accepted on coupon purchases.

MIAMI 1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

ATLANTA 1-800-936-8733 CHICAGO 1-800-535-6110 DALLAS 1-800-925-4669

FORT LEE 1-856-735-0089 HOUSTON 1-713-343-5636

I. Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY.

2. Fill out the coupon, supplying all necessary information.

3. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request.

LOS ANGELES 1-877-644-0167

4. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice.

5. NO RETURNS will be accepted on coupon purchases.

DALLAS 1-800-925-4669

1-800-535-6110

FORT LEE 1-856-735-0089

1-800-936-8733

HOUSTON 1-713-343-5636

MIAMI 1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

LOS ANGELES 1-877-644-0167

MIAMI 1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted.

**Copy of invoice MUST ACCOMPANY refund for credit.

J2 Lip Crayons

When I have to travel for work and I’m in between business meetings, there are a few things I always keep with me in my backpack or purse for a quick beauty fix. I love these lip crayons because they can be used as a liner or as an all over lip color. My hair is natural, so the Dreamworld turbans really come in handy for keeping my style in place, especially when my hair is in twists. And, I’m really loving these colors from OPI, that are perfect for holiday vibes.

IT’S IMPORTANT TO KNOW WHAT HAIR TRENDS ARE POPULAR AMONG YOUR CUSTOMERS AND CORNROW STYLES ARE THE GO TO TREND OF THE SEASON BECAUSE OF THE VERSATILITY.

BRAIDS ARE THE PERFECT PROTECTIVE STYLE FOR THE HAIR. PEOPLE ARE ALSO GETTING CREATIVE BY ADDING BEADS, CLIPS, BROOCHES AND ALSO A VARIETY OF COLORS, TOO.

Let your voice be heard!

In this segment, OTC Beauty Magazine wants to find out what is important to you, our loyal readers. Posing a handful of questions each month, our goal is to learn through feedback how to better serve you. We ask that you take a few minutes to share your thoughts; write responses on this sheet and mail it back to us, or send it via email.

this form to:

OTC Beauty Magazine, Attn: Editorial Dept.

3587 Oakcliff Rd. - Doraville, GA 30340

Email: editor@otcbeautymagazine.com

Afam ......................................................................................................... 11, 21 www.afamconcept.com

Alaffia 6 www.alaffia.com

American International Industries 17 www.supernailprofessional.com

AMPRO .................................................................................. 29 , Back cover www.shinenjam.com

Angela Manufacturing 5 www.angelamanufacturing.com

Andis 47 www.andis.com

Caliber Professional .................................................................................. 65 www.caliberprocorp.com

Camille Rose 57 www.camillerose.com

Cococare Products, Inc. 59 www.cococare.com

Crazy Color ................................................................................................... 60 www.crazycolorus.com

Dreamworld 24, 40, 41, 45, 73, 79 www.dreamworldproducts.com

E.T. Browe Drug Co Inc. 13 www.palmers.com

Fantasia Industries Corporation 9 www.fantasiahaircare.com

Hair U Wear IFC www.hairuwear.com

Innovative Beauty 53 www.godefroybeauty.com

Inspired Beauty 75 www.haskbeauty.com

KAB Brands

37 www.aphogee.com

Kuza Cover www.kuzaproducts.com

L’Oreal 43 www.loreal.com

Mamado Intl. .................................................................................................... 3 www.mamadousa.com/

Murray’s Worldwide 31 www.parnevu.com

Nefertiti’s Secrets 66 www.nefertitisecrets.com

R&R Corp. ...................................................................................................... 49 www.thenextimage.com, www.onnaturalusa.com

Softee 25 www.softeeproducts.com

Softsheen Carson 55 www.softsheen-carson.com

Strength of Nature

23 www.africanpridehair.com

StyleCraft Inside Back Cover www.stylecraftus.com

Straight Arrow 33 www.manentail.com

Taliah Waajid 39 www.taliahwaajidbrand.com

Twist It Up Comb 27 www.twistitupcomb.com

Xtreme Personal Care 28 www.barbasolelectric.com

XBI 7, 15, 51 www.okaypurenaturals.com

StyleCraft

For over 30 years, StyleCraft has provided stylists and barbers with innovative and functional tools equipped with the latest technology and robust design. StyleCraft understands the importance of innovation and quality craftsmanship. With a focus on performance and quality, edgy colors, and metallic finishes, S|C has sparked the attention of millions of followers.

Take a look at a few brand highlights…

• Over thirty years of continuous research.

• Innovative products with cutting-edge technologies.

• Constant innovation and verification of novel solutions.

• Production with the highest quality standards.

• Beautiful finishes and meticulous attention to detail.

• Offers product education

• Gives back to charities that align with their core values

SABER

With a whisper-quiet digital motor, the perfect blade combination, a 4-hour cordless run-time, and a micro-USB port, it’s a game changer in the shop, salon, at home, and on the go. Unlike other hair trimmers, the Saber Trimmer has a sleek and modern slim tapered design with a full metal super durable body that incredibly only weighs in at 3.5 ounces, offering ultimate comfort and agility.

REBEL

The StyleCraft Rebel foil shaver is the professional choice for dry shaving the face, neck, or scalp. Perfect for a quick touch-up at the end of the day. The super-torque motor provides 11,000 rpms of smooth shaving power that will not nick or snag. Lithium-ion technology offers a 100-minute run-time with a 60-minute recharge time. The Rebel shaver can be used corded or cordless, and the soft matte finish provides a comfortable grip while the Gold Titanium foils offer hypoallergenic properties for a superior shaving experience for even the most sensitive skin.