OTC Beauty Magazine | November 2022

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November 2022 | $6.00

Skincare and Cosmetics

A GUIDE TO GENERATING PASSIVE INCOME FOR YOUR STORE TIPS FOR BUILDING TRUST IN THE WORKPLACE

WHY EMOTIONAL INTELLIGENCE LEADS TO SUCCESS


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OTC Beauty Magazine November 2022


Every day can be a great Curls Day Natural ingredients join power to nourish and enhance your curls so they look amazing each and every day.

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Arrives in a countertop display OTC Beauty Magazine November 2022

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con ten ts

November 2022

In Eve ry Issu e

8 10 12 40

Emotional Intelligence Matters

EXPERT ADVICE Emotional Intelligence Leads to Success

MARKETPLACE Living The Dream

MANUFACTURER PROFILE Camille Rose

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URBAN CALL BRIEFS

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PRODUCT SPOTLIGHT

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EDITOR’S LETTER

Creme of Nature

TOP FIVE Conditioning Basics

OTC Beauty Magazine November 2022

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OTC BOOK CLUB Market Forces by Jill J. Johnson

CLIPPER TIPS Achieve a New Level of Versatility With Detachable Blades

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INDUSTRY NEWS

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BEAUTY AMBASSADOR

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COUPONS


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con ten ts

November 2022

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BUSINESS TIPS Increase the Odds of Improving Your Organizations Performance 4 Approaches to Building Employee Trustworthiness By Yoram Solomon, Ph.D. Building trust in your organization greatly benefits the employees, the culture, and the organization’s performance, which are all tightly related. Building trust is undoubtedly important for a company, and increasing the level of trust could have a transformative effect

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KNOWLEDGE TO KNOW 3 Easy Ways to Generate Passive Revenue for Your Store

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AD INDEX

FEATURE Goodbye Zoom Gloom: Six Tips for Better Online Training Facilitation

FEATURED House of Cheatham: Mike Barker

ON THE COVER

SHOW CALENDAR

READER FEEDBACK

OTC Beauty Magazine November 2022

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OTC Beauty Magazine November 2022

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Plant-Based & Fair Trade Beauty CEO: Ann Jhin Editor: Allyson Leak Art Director: Sam Choi Advertising Manager: Candace Smith

African Black Soap Sulfate-free, gentle, and

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detoxifying, this traditional cleanser is suitable for

Columnists: Lafayette Jones, Edward Murawski, Andis

all skin types.

Contributors: Dawn V. White, Yoram Solomon, Kate Zabriskie

Unrefined Shea Butter A nutrient-rich plant butter that promotes supple, soft,

To subscribe, call us at 678-805-3291 or visit www.otcbeautymagazine.com.

Subscriptions are no charge for businesses (including retailers, manufacturers, and distributors) in the U.S. of the beauty and barber supply industry.

smooth skin and hair.

For all other subscribers, yearly subscriptions (12 issues) are $48.00. Please send a check payable to OTC Beauty Magazine to: OTC Beauty Magazine; attn: subscriptions; 3587 Oakcliff Rd.; Doraville, GA 30340. Cover price is $6.00.

Unrefined Virgin Coconut Oil This antioxidant-rich oil protects and hydrates skin. Cruelty-free

OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. OTC Beauty magazine is published monthly by Jinny Corp. Postage paid at Auburn, AL and at additional mailing offices. Reproduction in whole or in part of any text, photographs or illustrations without written permission from a staff member is strictly prohibited.

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OTC Beauty Magazine November 2022

Post Master:

Please send address changes to:

OTC Beauty Magazine Attn: Subscriptions 3587 Oakcliff Rd., Doraville, GA 30340 Tel: 678-805-3291 Fax: 678-805-3292


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EDITOR’S LETTER

Emotional Intelligence Matters

A

ccording to the Institute for Health and Human Potential, Emotional Intelligence (or EI) is the ability to recognize, understand and manage our own emotions and understand and influence the emotions of others. More and more studies are highlighting the importance of EI concerning the overall success

of a business. When employees have high emotional intelligence, it can lead to better productivity, morale, and employee retention. For more ideas on incorporating some of the fantastic tenets of emotional development in your company, check out “Emotional Intelligence Leads to Success,” on page 10. Our November issue focuses on Skincare and Cosmetics. We’ve highlighted some great makeup and skincare trends in our Marketplace on page 12, Beauty Ambassador on page 62, and Top 5 on page 42. Our Manufacturer Profile this month features Camille Rose. Check out what the founder, Janell Stephens had to say about her inspiration for the brand on page 40. We also chatted with Mike Barker about his beautiful transition into retirement and the fond memories he has from his 26 years at House of Cheatham on page 48. I wish you continued success and hope you can carve out some time to pat yourself on the back for all of your hard work. Allyson Leak EDITOR

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EXPERT ADVICE BY ALLYSON LEAK

Emotional Intelligence Leads to Success Emotional intelligence is a vital asset to

breaths, or going for a walk to get fresh air at

have when it comes to business growth and

lunch.

Self-management Everyone gets stressed sometimes, but how

success. It is the ability to have awareness and self regulate one’s emotions. When your

Empathy

you handle and control yourself in those

employees incorporate the tenets of emotional

Empathy allows someone to see the other

moments matters. Ensure your employees

intelligence, it can increase productivity,

person’s perspective in a situation. Fostering

have the wellness tools and information to

build better relationships, and improve

an environment that encourages openness,

help them regulate their emotions.

staff retention. Check out the five pillars of

communication, and team building can help

emotional intelligence that you can start

build empathy in your employees, leading to a

Motivation

inserting into your company today.

happier work culture.

Motivation helps us keep going even in stressful moments. The root of motivation

Self-awareness

Relationship management

is the feeling that you have a purpose in life.

Self-awareness is when a person can recognize

Good relationship management can inspire,

If you can find ways to get to know your

their emotions. It lets someone know when

build trust, and guide your employees to

employees and find out what motivates them

it’s time to take a mindful minute if they are

maximize their potential. It involves leading

in life, it will show that you care and help them

stressed. A mindful minute may include

with compassion, focus, and harmony to affect

stay grounded and focused.

closing the eyes, taking a few long deep

your team’s performance positively.

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MARKET PLACE

Living The Dream Dark shades for fall and winter can create bold and beautiful looks. Dreamworld offers an amazing variety of lip shades, eye lashes, and polishes that can achieve this look. Check out a few other amazing brands that allow this look to come together effortlessly.

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Beauty

Tools

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OTC Beauty Magazine November 2022


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OTC Beauty Magazine November 2022

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Polished Nail Lovers will love the variety of shades. You might even want to consider selling acrylic beauty storage trays for nail polish for another complementary selling point.

These shades are great for complementing darker colored lips and can be offered when customers are looking for darker hues for their lip shades you can suggest neutral nail colors as well. You can also recommend any nail files, nail remover, and a clear topcoat.

Lash Out These luxury lashes are perfect for someones collection or even as a gift this season.

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OTC Beauty Magazine November 2022

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Decreases inner-fiber friction between each strand of hair Perfect for clean braids Seals and sets braids, locs, and twists Hydrates and locks in moisture

OTC Beauty Magazine November 2022

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BUSINESS TIPS BY YORAM SOLOMON, PH.D.

Increase the Odds of Improving Your Organizations Performance

4 Approaches to Building Employee Trustworthiness

B

uilding trust in your organization greatly benefits

relationships. Then, you must form new habits that will change your

the employees, the culture, and the organization’s

behaviors and build your trustworthiness, and thus the trust other people

performance, which are all tightly related. Building

have in you. Even then, it takes time and many repetitions of the new

trust is undoubtedly important for a company, and

behavior before it becomes natural. It won’t happen overnight.

increasing the level of trust could have a transformative effect.

Building trust would be easy only if two conditions are met. First, that trust

Sounds complicated? It’s achievable but requires a different approach than what you have heard about trust. If you want your efforts to be effective, that is.

would be absolute. In other words, there is an absolute, universal set of behaviors that, if followed, would build trust for everyone. Second, that all it took to change behavior would be to know what behavior you wanted to change and what new behavior you would like to adopt instead.

The process of increasing your trustworthiness has the following steps:

Identifying a critical relationship in which another employee (could be a coworker, a boss, or someone who reports to you) depends on

Unfortunately, neither condition is true. Trust is neither absolute nor universal. While some behaviors (such as telling the truth) are universal,

you. If they don’t trust you, they will not rely on you. Identifying your specific behavior that holds you back from being

others are not. In fact, the same behavior that would cause one person to

trusted by that person. Remember that trust is relative. That behavior

trust you could cause another person to distrust you—for example, risk-

might not cause someone else to distrust you, but it does cause the

takers trust other risk-takers, but those who avoid risk will not trust risk-

other person in this critical relationship not to trust you. The reason

takers because they believe they are irresponsible and reckless.

for focusing on bad behavior is because people respond much stronger (and negatively) to bad behavior than they do (positively) to

Furthermore, it is not enough to know what behavior you want to change. Knowledge is not enough. Behaviors are very hard to change. One study

positive behavior. Research proved that many times. Creating a S.M.A.R.T. (specific, measurable, achievable but not too

found that even if you know your goal, your probability of achieving it

easy, relevant and impactful, and time-bound) plan that will allow

is only 10%. Even if you committed, set a timeline, and made a plan to

you to form new behaviors that would negate the current ones. The

achieve that goal, your probability is still limited to 50%. You must first identify specific, critical relationships and specific behaviors that you must change in them. Those could be different in different 18

OTC Beauty Magazine November 2022

plan should consider the process of forming new habits. Execute until the new habit becomes automatic and doesn’t require thinking and effort anymore.


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Sounds easy? Well, it’s not. There are too many places where you can

You are still prone to making mistakes in identifying the right relationship

make mistakes. You may identify a relationship that is not critical, or the

and the behavior holding you back from being more trusted.

dependency of the other person in you is not important enough. You may identify the wrong behavior to work on and spend time and effort trying to

You still lack an accountability partner, threatening the retention of what

fix a behavior that is not holding you back from being more trusted in that

you learned.

relationship while not working on the behavior that does. Your plan might be too easy, too hard, not impactful enough, or otherwise easy to drop

External Coach

before forming new habits. Finally, according to that study, even if you do

You could either hire an external coach or have the company hire one to

everything right, you still only have a 50% probability of success.

take you through the process.

How can you increase your odds?

Pros:

The rest of this article will describe four approaches to building employee

• •

A coach is more experienced with the process and human nature. A coach could be your accountability partner throughout the execution phase and increase your probability of forming a new habit

trustworthiness.

from 50% to 95%.

Self-Study You could learn by reading books, taking online courses, or otherwise individually.

• •

Pros:

• • •

Cons:

You can do it at a convenient place and time. You can do it at your own pace.

It is typically the cheapest alternative on a per-person basis.

Cons:

The coach may not be familiar with the company’s people, dynamics, and culture. You may not trust the coach due to being external to the company and knowing them for a very short time. They can be costly, especially if coaching multiple people in the company.

Internal HR Professional

Lacking deep knowledge and experience, you are more likely to make mistakes, such as identifying the wrong relationship or the wrong behavior

The ultimate solution might be right under your nose—your human

to focus on.

resources professional.

Your retention will be the lowest, and so will the probability of forming

Pros:

new habits, given that nobody is holding you accountable.

They are already trained and experienced in human behavior in the organizational setting, and addressing these human resources issue

Workshops You could attend an open enrollment or company-sponsored workshops to help create the right plan.

Pros:

• • • •

Workshops typically address multiple employees in the company in

(trust) fits their job description. They are internal to the company and are very familiar with the people, the internal dynamics, and the corporate culture and goals. Having worked with the employees they are helping, they are more trusted by those employees than an external coach would. They are already on the company’s payroll.

parallel. You have an opportunity to interact with others and learn from their

The conclusion is straightforward: building trust in the organization is

challenges.

not simple. It should be addressed one relationship at a time, identifying

You can also ask others or the facilitator to review your plan.

behaviors that hold 1 party to that relationship from being more trusted

Peer pressure can provide motivation.

by the other party. It should also be treated by forming new habits that change behaviors, build trust, and transform the organization. The HR

Cons:

Professional is ideally positioned to help do that.

Meet Yoram Solomon, Ph.D.

Yoram Solomon, Ph.D., MBA, LLB, is the author of The Book of Trust®, host of The Trust Show podcast, founder of the Innovation Culture Institute™ LLC, and facilitator of the Trust Habits™ workshop. To book Yoram for a keynote or a workshop, enroll in his Trusted at Work online courses, get his books, get free content, or find out more information: www.trusthabits.com.

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© 2019 KAB Brands LLC

Embrace what comes naturally, Nurture your Curls!

© 2020 KAB Brands LLC

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OTC Beauty Magazine November 2022

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KNOWLEDGE TO KNOW By Dwan V. White

Easy Ways to Generate Passive Revenue for Your Store Today’s retail environment requires store

periods of sales and bring in a little extra

and hand out free samples and educate

owners to be more creative in ways they

monthly cash flow (even when sales are

about their products. Many stores put

generate revenue. While sales of beauty

good). These ideas take little effort to

product samples in their customers’ bag

products in OTC’s may be a bit steadier

coordinate and execute and help your

at checkout. But the personal touch of

than in mass retail, the current state of

store to become even more consumer-

connecting with a brand representative

the economy is the primary reason why

centric.

can have a greater impact on the

consumers are spending less (and with less frequency), even on their personal care and grooming necessities. Creating opportunities for passive revenue is a great way to help supplement slower

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OTC Beauty Magazine November 2022

potential for a future purchase. Beauty

1) Weekend Sampling Events Brands love grassroots opportunities to engage one-one-one with consumers

stores can charge brands a modest fee to set up an area to connect with customers. Your store can host a brand representative

every

weekend,

for


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holiday events, or even create a

allowed to show their videos in mass

unique special event, like for Back

retail, they most certainly would!

to School, to host multiple brand reps & their ambassadors.

The

3) Direct to Customer Delivery

latter works well for large stores

Service

with an appropriate amount of

You’ve seen the TV commercials from

space.

companies like Uber Eats and Instacart expanding their food and grocery

2) Video Advertising Many

consumers’

decisions

are

based

purchase on

watching

branded video tutorials and ads on their devices. At the store level, seeing videos can likewise have an impact on which products they purchase, as well as help them better understand how to use the products you sell. It doesn’t take much to

Meet Dwan V. White

put up a monitor or two in the store, insert a flash drive featuring looping videos submitted by brands, turn on the monitor when the store opens, turn it off when it closes. As with the previous suggestion, a modest advertising fee can be charged to brands to feature their videos directly where customers shop. If brands were

home delivery services to many other types of products, including personal care and grooming.

Registering as a

vendor with these companies to provide beauty product deliveries increases your visibility to a wider customer base and helps set your business apart with a service that offers an added measure of shopping ease and convenience.

Dwan V. White has been a multicultural beauty Marketing & Product Development intrapreneur & executive for over 20 years. She created and developed hair care brands such as, Aunt Jackie’s Curls & Coils, Originals by Africa’s Best, and Texture My Way. Currently, she is editor & founder of the Multicultural Beauty Insider, a new digital media network reporting news, insights, and trends throughout the business vertical.

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FEATURE BY KATE ZABRISKIE

Goodbye Zoom Gloom: Six Tips for Better Online Training Facilitation I’m Zoomed out. Done. Toast. Finished. Full. What part of not doing this for a while don’t you get? You know, I think they might be multitasking while I’m trying to teach. (You don’t say Sherlock.) This virtual stuff is here to stay, and I think I’d like to go.

Years after the world went home and most classrooms moved online,

well-rounded training facilitators must have the skills to successfully

a lot of people still haven’t cracked the code to great online teaching

navigate both environments.

and training. Instead of welcoming virtual learning and finding ways to work effectively from a distance, many diehard classroom trainers see online teaching and facilitation as a mediocre facsimile of the in-

The following tips should help.

person experience, and they pray for it to go away.

1. Adopt the right mindset.

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Will those prayers be answered? Yes and no. Many organizations have

Just as a cheetah and leopard are both cats but not the same, virtual

returned to in-person learning, but at the same time, a lot of places still

training and in-person learning are similar but different. To get virtual

favor virtual learning for all or some of their training. The bottom line:

learning right, stop thinking of it as a poor substitute, and embrace it

OTC Beauty Magazine November 2022


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for what it is – a separate entity with elements that are the same, better,

Reduce the likelihood of repeat requests by letting people know they

and worse than the in-person environment. Additionally, from the

will be on deck before it happens. “John, I’m going to talk through this

beginning, design with online learning in mind instead of translating

next idea, and then I will ask you to share an example.” John may not

classroom material to the virtual world.

have an example, but one thing is certain, he won’t be checking out and have missed what you just asked.

2. Remember the benefits. Attention spans are shorter when people go online, so virtual learning

5. Establish order.

works best in short segments of one to two hours. The good news?

“We have three hands raised. Let’s hear from Mae, followed by Keisha,

Truncated learning blocks are easier to schedule. Furthermore, people

and then Craig.” Ordering responses let’s people know you’ve seen

can engage in learning for 60-120 minutes and then go back to work.

them and reduces the possibility that people will talk over each other.

Additionally, if the program is longer than a two-hour block, there’s

Order is also useful when it comes to breakout rooms. When you

time to practice and reflect on what’s

have groups of more than three people,

learned between sessions. Finally, you

put someone in charge. “We’re going to do

can record virtual sessions with the

some breakout work in just a minute. If your

click of a button. If a learner steps out

first name comes first in the alphabet, you

or gets called away, catching up after

will be in charge of your team or you will

training is easy.

assign someone else to be in charge. What in charge means is paying attention to the

3. Devote more time to the setup and instructions.

clock, calling on all members of your group, and choosing a spokesperson. Again, if your first name comes first in the alphabet, you

Virtual training facilitators compete

are responsible for managing the discussion

with email, texts, instant messaging,

or assigning someone from your group to

and more. So, you don’t need a

do so.

Magic-8 Ball to conclude “most likely, yes” when you ask, “will people multitask during online training.”

6. Cricket proof your interactions.

The can, they do, and they will.

“Are there any questions?” Chirp. Just

Subsequently, online learners will miss information they might have

crickets and nothing else. When people don’t step forward, a certain

heard in the in-person classroom. Accept the idea and accommodate.

awkwardness can fill the virtual room. The solution? Avoid the problem by providing an escape hatch. For example, “I’m going to

Find a way to repeat or emphasize you important content and musthear information. For example, verbally give instructions, and immediately following type or paste them in chat.

pause for questions if you have them. If you do raise your virtual hand. If you don’t and you’re ready to move on, simply type the word “good” in the chat. With those type of instructions, one of two things will occur. Either you’ll get questions or a parade of “good” in the chat. Either way, you will avoid the sound of silence.

4. Let people know what’s coming. “I’m sorry. Could you repeat the question?” No participant wants

Victory in the virtual space comes with time, practice, and deliberate

to say those words, and no training facilitator wants to hear them.

attention. Start with these six steps and see what clicks.

Meet Kate Zabriskie

Kate Zabriskie is the president of Business Training Works, Inc., a Maryland-based talent development firm. She and her team provide onsite, virtual, and online soft-skills training courses and workshops to clients in the United States and internationally. For more information, visit www. businesstrainingworks.com.

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OTC Beauty Magazine November 2022

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OTC Beauty Magazine November 2022


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MANUFACTURER PROFILE BY ALLYSON LEAK

store placement of your items?

Janell: Our brand is definitely one of the

We seek to share the purest and warmest joy, happiness, trust and gratitude to each and every person who experiences our products. Check out our interview with the multifaceted entrepreneur Janell Stephens, to find out her inspiration for Camille Rose and how she continues to grow her beauty empire.

brands that are created for the culture. I also feel that because I am a textured hair girl, I have a better understanding of what our hair type needs and wants. Placement should definitely be front and center because of our beautiful packaging, it will be an attention grabber.

OTC: What marketing efforts do you feel have worked really well for your brand and what do you feel sets your brand apart?

Janell: We focus on digital and social marketing along with some grass root marketing. We have been able to get to know our consumers this way and it has been working really well for us. What sets us apart is that we really know our brand and the space that we are sitting in. We have created a collection of products that are rich in moisture with an infusion of herbs.

OTC: What inspired you to launch Camille

OTC: What are your top selling products

Rose and how did you get started? What

and why do you think they are doing so well?

inspired you to launch Camille Rose and

Janell: My hero products are my signature

OTC: What changes did you and your team

collection. This collection includes

have to make because of the pandemic?

Janell Stephens: Created initially as a

everything with a pink label. In this

Janell: During the pandemic we had to

means of curing the eczema of [my] five

collection there is Curl Love Moisture Milk,

pivot a lot! Our marketing plan included a

young children which started on their skin

Curl Maker, Almond Jai Twisting Butter,

ton of in store events as well as taking our

and also resulted in severe dryness of their

Algae Renew Deep Treatment, Sweet Ginger

beauty kitchen on the road to multiple cities.

hair. In a matter of three short years the

Cleansing Rinse, Curlaide Moisture Butter,

Because everything was shut down, we had

brand morphed into a multi-million dollar

Fresh Curl, Mint Condition which is a braid

to figure out a way to bring our ideas to

company with legions of fans, throngs of

and scalp spray. Just to name a few.

social. On our IG page we had more lives

how did you get started?

supporting retailers and groundbreaking partnerships that positioned the burgeoning brand as a certified leader in a space that was eager for what Camille Rose had to offer. 40

OTC Beauty Magazine November 2022

than normal. We had guests on our IG lives

OTC: How can OTC stores benefit from having your product line in their stores? What suggestions do you have about the

that included everything from hair events, cooking classes, selfcare classes, yoga, hair tutorials etc.


OTC: Did you come from an

Granger arrived in Galveston, Texas, on June

entrepreneurial family?

19, 1865, and announced that the president

Janell: Yes I did! A large amount of my

had issued a proclamation freeing them.

family worked for themselves. This is where I

BEAUTÉ NOIR FEST is truly a celebration

get my drive and my place of YES from.

of Juneteenth

and its history

and what

OTC: What is the best advice anyone has ever given you regarding your business?

it means

and stands

for with

regards

to

freedom of

Janell: My advice would be to grow at your

life, economics,

own pace and try to block out all of the noise

education, arts/

and distractions!

entertainment, food and the

OTC: How do you balance things being a mompreneur?

Janell: I pray daily, workout, order my steps and make sure I take time to stop and acknowledge all of the works that I have done.

black culture as a whole.

OTC: What was your inspiration for starting the Janell Ennis Stephens

OTC: Can you tell me about the BEAUTÉ

Foundation?

NOIR FEST and why it’s important to you?

Janell: My goal is to

Janell: It’s a celebration of Black Beauty,

help single moms who

Culture and Changemakers. This is a

are working and taking

celebration of Juneteenth and what it

care of their kids alone. I

stands for – Freedom Day. The official

have 5 kids and I know how

Independence Day of Blacks in America.

it is with two parents. Doing it alone can

This holiday commemorates the end of

be very hard. I just want to relieve some

slavery —which wasn’t until two years after

stress if I can.

hard

Abraham Lincoln issued the Emancipation Proclamation and the. Known to some as the country’s “second Independence Day,” Juneteenth celebrates the freedom of enslaved people in the United States at

OTC: Is there anything else you would like for our OTC readers to know about your brand?

the end of the Civil War. It is believed that

Janell: We seek to share the purest

many enslaved people still did not know

and warmest joy, happiness, trust and

they were free. As the story goes, some

gratitude to each and every person

250,000 enslaved people only learned of

who experiences our products.

their freedom after Union General Gordon

OTC Beauty Magazine November 2022

41


TOP FIVE

Conditioning Basics: Check out our Jinny top 5 products that help add shine, deep condition, and provide maximum hold.

1 3 4

Murray’s BEESWAX MU26000

Murray’s Beeswax is easy to apply yet stiff enough for the most

demanding hair styles. A must for

braids, dreadlocks and other hard

to hold styles. Murray’s imports the highest available grade of Beeswax from Australia.

2

Difeel Biotin Pro-Growth Root Stimulator 2.5 oz. SF14574

It helps with root reactivation and

promotes healthy

hair growth while strengthening and adding shine to the hair. The 99%

Hairobics Braid Gel HB3721

The AllDay LOCKS

Braid Gel helps lock styles in place and

natural blend with fortifying Biotin

also helps prevent hair loss while working to restore thinning hair

and stimulate the hair follicles at the root.

keeps them looking better longer. The

use of Tea Tree Oil will

reduce any itching that may occur.

Wrap Me Foaming Mousse

Let’s Jam Shining And Conditioning Gel Extra Hold

Coconut and shea

This hair gel

hair from the inside

conditioning strong

RR18305

oils deeply hydrate

provides a flake-free

out, leaving hair soft

hold. The styling gel conditions and

brilliant shine. Fast

great for braiding, smoothing edges,

and nourished with drying foaming

mousse leaves wraps soft and full of

body. Can be used for wash and wear

styles, defining curls, and taming frizz.

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CRO02927

OTC Beauty Magazine November 2022

shines and is great for styling. It’s

twisting, taming frizz and flyaways.


Earth - Made Skincare

All Natural Grapeseed Oil

100% Castor Oil

Helps restore the moisture balance to skin and hair for a healthier glow and longer locks.

Enriched with natural Vitamin E, this lightweight oil moisturizes skin and promotes healthy hair growth.

100% Avocado Oil

Hydrates and conditions both skin and hair. Use as a soothing massage oil for soft skin.

100% Almond Oil 100% Cocoa Butter Stick

Nature’s perfect moisturizer. Moisturizes and nourishes all skin types. Easy to carry for on the go hydration.

Nutrient rich nourishment that moisturizes and revives skin.

Cococare Products, Inc.

85 Franklin Road Dover, NJ 07801 Tel. 973-989-8880 Email: info@cococare.com

SCAN QR CODE TO VISIT OUR WEBSITE

OTC Beauty Magazine November 2022

43


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OTC Beauty Magazine November 2022

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OTC Beauty Magazine November 2022


OTC Beauty Magazine November 2022

47


FEATURE BY ALLYSON LEAK

OTC: What do you like most about the House of Cheatham brand?

Mike: Our brands solve a consumer’s problem with affordable prices all around the world. I like to think our brands have an opening price point at every price point.

OTC: Did you initially find anything about the House of Cheatham values appealing?

Mike: HOC had “zero” International business when I joined in 1996, and by 2021 it was 40% of our revenues. The international market is

Since 1996, Mike Barker has fostered an environment of success at House of Cheatham. He recently chatted with us about his transition into retirement, his wonderful memories at the company, changes in the industry, and the legacy he is leaving behind.

where growth remains and where amazing opportunities exist.

OTC: When did you know it was the right time to retire and how did you prepare for that decision?

Mike: Retirement- my bride of 43 years, my grown children, my grandchildren, and many

OTC: When did you start working at House of Cheatham and how did

friends all said it was time. Also, I turn 64 on October 29th and the average

that come about?

male lives to be 74 years of age. That is not a lot of time and I want to be

Mike Barker: August 1, 1996. My diverse background servicing in

with my family and friends. God has Blessed me and I’m grateful.

the United States Marine Corps 5 years active duty and my 18 years of management experience at United Parcel Service in various departments helped prepare me to grow the HOC business.

OTC: Do you have a favorite or an important memory that stands out? Mike: I have many stories of travel but the biggest is the life-long friends I have developed over the years from people from all across this wonderful

OTC: What inspired you to work in the hair and beauty industry? What

world we live in. I have worked with, eaten with, and prayed with some

drew your interest?

incredible people. I [will] share the most memorable experience which

Mike: My father-in-law was always talking about HOC (House of

started on September 10, 2001 and ended on September 15th, 2001. I

Cheatham) and always wanted me to join and we decided I would try it for

was in New York attending a hair show and just finished making dinner

one year. I must have enjoyed it because I have been CEO for over 20 years

reservations for my bride and I for our 22nd anniversary at the Eyes

and in the industry for over 26 years.

of the World restaurant in World Trade Tower. The next day I was at a Distributors’s show when the world stopped on September 11th, 2001. I

OTC: Do you come from a family that is in the Hair and Beauty business

ended up staying with a Broker friend and his sweet family and I rented a

or an entrepreneurial family?

car to drive home to Atlanta 3 days later because all flights were grounded.

Mike: My father was a retired Naval officer and started a building business.

I got the last rental car, and there were two others behind me in line, and

My father-in-law was a manufacturer’s representative prior to purchasing

they were heading south as well. We hit the road and it took over 20 hours

HOC in 1971 and an elected State Senator from Georgia. Both these men

because of the traffic, but it was an amazing sight along the way. So many

were mentors in business as well as many others who poured into me.

people were helping those stranded and offering food and shelter if needed. I will never forget that.

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OTC Beauty Magazine November 2022


On safari in Africa 2016

OTC: What will you miss the most about your team? Mike: My team is an incredibly talented, caring, and can-do attitude staff

Mike: Our industry is under attack by the big box retailers because they only want to carry “A” items and expect smaller manufacturers to pay to play and there is not enough margin for retailers’ demands, especially with

all of whom will be missed, and I have been blessed to work side by side

inflation being a challenge and retailers not accepting price increases. My

with them.

hope is that OTC and small manufacturers find a way to be the real driving force in our industry.

OTC: What would you say your leadership style was and why? Mike: My management style is to lead by example. In otherwards, I would not ask anyone to do something that I have not done. The Staff are

OTC: How long have you worked with Jinny Beauty and known Mr. Jhin? Mike: I have worked with Jinny’s since I entered this wonderful industry.

all grown-ups and professionals and know what the goals are and what

I first worked with Mr. Jhin whom I admired and respected on many levels.

is needed to achieve. My job as a CEO is to be the head cheerleader and

Mr. Jhin was a mentor to me being brand new in our industry, and I will

knock down walls when needed.

be forever thankful for that. Eddie Jhin is the second generation but has contributed mightily to our industry. Eddie and I share the same birthday,

OTC: What are some key things that have changed about the industry? Mike: The biggest introduction is “Natural .”It’s not a fad. I do think the

but I’m much older than he is and always like to wish him a happy birthday

straightening of hair is slowly coming back, and whatever company can

continued success in our industry.

first. The Jhin family are very dear to me and my family and wish them

come up with a “clean” and “healthy” way to straighten hair will do very well.

OTC: What are your hopes for the multicultural beauty industry?

OTC: What is the best advice anyone has ever given you? Mike: Best advice given to me is “be kind” by my mother and mother-inlaw. I have a plaque hanging in my office for many years with the following: How to work better OTC Beauty Magazine November 2022

49


• • • • • • • • •

Know the problem

OTC: Do you have any retirement plans? Mike: I serve on several Boards, consulting as I wish, visiting

Learn to listen

grandchildren, woodworking classes, and some travel. Working with some

Distinguish between sense and nonsense

non-profits.

Do one thing at a time

Accept change its inevitable Admit mistakes

OTC: We at Jinny and OTC Beauty Magazine, are wishing you all the best.

Say it simply

Is there anything else you would like to share?

Be calm

Mike: I want to thank Jinny OTC Beauty Magazine for their support over

Smile

the years and wish you continued success.

OTC: Can you share any advice for someone who may just be getting started in the industry?

Mike: Go to shows, read, visit retailers, OTC’s, salons and if possible, shadow experienced people.

OTC: What is the most important life lesson you have learned so far? Mike: That’s easy, follow the Ten Commandments; they’re not suggestions

My bride Leigh and I married 43 years in January

On safari in Africa 2016

“To me personally, I have mixed emotions. I am very happy for Mike that he now can spend more quality time with his family and do the things in life that he enjoys. But at the same time, it saddens me that I am losing a respected colleague that I have known for many years and sharing great and sometimes ugly memories with one another. At the end of the day, I think I will miss these types of “conversations” the most. I wish Mike and his family all the very best in health and happiness and I am grateful and honored that Mike was part of my life in this special niche industry and I want to say “thank you very much for all you have done for me personally and for my company for all these years!” Eddie Jhin, President of Jinny Corp. 50

OTC Beauty Magazine November 2022


OTC Beauty Magazine November 2022

51


INDUSTRY NEWS

The Curl Experts® at Ouidad Unveil NEW Flagship Salon in New York City’s Bustling Flatiron District

in

the

dynamic

neighborhood

downtown

offers

more

visibility to a diverse community of curly haired customers.

From

product

selection

to

specialized cutting techniques, the new Ouidad salon provides a personalized experience for every curl type—from loose curls and NEW YORK, New York: Ouidad®, the authority in curly hair for over 30 years, is bringing their customized approach of curl care to a new flagship location, now open in Flatiron, New York City.

waves, to spirals, tight curls, and coils—so clients can maintain their curl care between salon visits. Complete with 13 stations and six hooded chairs for color processing, the new location is equipped with an extensive menu of services, including recently

The new curl destination features 4,000 square feet of sleek,

expanded treatment and men’s grooming offerings.

modern design to accommodate its growing clientele and educational offerings for professional stylists looking to hone their skills and build curl confidence. Its ground floor location 52

OTC Beauty Magazine November 2022

“We are extremely proud to announce the opening of our new flagship in such an energetic spot of Manhattan. The Ouidad


OTC Beauty Magazine November 2022

53


CONTINUED.

experience is often life-changing, and this beautiful new salon is

specific curl needs, increasing their curl confidence.” - Beauty by

an important reminder of the hair magic that comes to life when

Imagination Director Of Business Development, Nikki Krause

you combine our professional heritage and the curl expertise of our talented stylists with curly customers,” shares Beauty by Imagination CEO, Francesca Raminella.

In addition to the two other Ouidad flagship salons located in Santa Monica and Fort Lauderdale, Ouidad will begin rolling out the Ouidad Salon Partner Program in 2023, focusing on partnering

The current roster of stylists includes some of the most skilled

with top-tier salons to turn them into the go-to place for Ouidad

curl experts in the industry, all of whom are trained in trademarked

Curl Care in different communities.

Ouidad

cutting

and

styling techniques. This

The new flagship location is

new location is home to

now open for those looking

a handful of stylists who

to get healthier, happier, more

were trained by Ouidad

hydrated curls with a custom

herself and have been with

approach to fit their unique

the brand for 20+ years.

curly needs. To see a full list of

And because every curl

products and services offered

experience is unique, there

at the salon, visit the salon’s

is a wide range of stylists

website.

who excel in specialized services such as color on curly hair and short curly

ABOUT OUIDAD

cuts.

Ouidad, the Original Curl Experts® was founded on one iconic idea: Let curls

In addition, licensed stylists can become Curl Experts

be curls. For over 30 years,

and obtain their Ouidad Certification by taking courses

we’ve perfected a unique,

that include mastering the Ouidad proprietary Carving

customized approach for

& Slicing Techniques as well as the Rake & Shake

each

Methodology to enhance curls to their optimum

The

a styling education from Ouidad can visit www. offered both at the new salon location and virtually.

“Professional education is a core part of Ouidad’s curl philosophy and this new flagship studio will allow us to better service our talented stylists. Not only are our educators passionate and committed to technical excellence, but our new space allows them to work closely and effectively with the stylists to master 54

OTC Beauty Magazine November 2022

type—Wavy,

Loose, Tight and Coily curls.

potential. Those licensed stylists looking to pursue OuidadEducation.com to view a list of classes that are

curl Ouidad

philosophy

knows curls inside and out. We’ve sourced the most sophisticated good-for-curl ingredients to create the ideal, targeted formulas for every curl type, in every condition. Our certified salons and flagship locations are staffed by the most skilled curl experts in the industry, trained in our trademarked cutting and styling techniques, and our expansive collection of professional products. Others may talk to curls, but only Ouidad speaks their language.


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OTC Beauty Magazine November 2022

55


INDUSTRY NEWS

Color Cosmetics Market To Reach US$ 140 Bn By 2031 Latest Fact.MR Study As per Fact.MR, a market research and competitive intelligence

e-Commerce websites. Advertisement and promotion through

provider, the global color cosmetics market is slated to expand at

various mediums, including magazines, television, social media,

a CAGR of more than 6% and be valued at over US$ 140 Bn by

etc., is also fueling market expansion. Campaigns and free sample

2031.

offerings are major promotional tools being used by market players. Get To Know More: https:// www.factmr.com/report/64/ color-cosmetics-market For

example,

The

Estée

Lauder Companies Inc. had US$ 14.29 Bn in revenue from all segments, where 89% of revenue came from cosmetic

products.

The

company gets 23% of its total revenue from online platforms. Growing product penetration via online sales channels is a primary factor influencing the global market. Cosmetics sales via e-Commerce websites are anticipated to witness a surge owing

Key Takeaways from Market Study

The U.S. is estimated to account for more than 80% of the

to increased Internet usage and rising adoption of smartphones

North American market, supported by increasing working

across regions, especially emerging markets.

women population.

This predicted progress is also attributed to wide accessibility

According to Fact.MR’s analysis, China is estimated to account

of a diverse range of products as well as consumer ability to

for more than 40% of the East Asian market share, supported

compare prices of different products offered through various

by aggressive advertising and promotion activities.

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OTC Beauty Magazine November 2022


MOISTURE-RICH HAIR COLOR* COLOR WITH

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PLACE AN ORDER WITH YOUR DISTRIBUTOR TODAY TO INCREASE YOUR SALES! *When used as a complete system. CremeOfNature.com

© 2022 Creme of Nature, Inc. All rights57 reserved. OTC Beauty Magazine November 2022


CONTINUED.

cosmetic products in recent years.

Germany is one of the potential markets in Europe, accounting for over 24% value share, supported by increased demand for

premium colour cosmetic products.

Lip products are anticipated to hold nearly 42% of the market in 2021, but nail products are expected to witness higher growth rate at a CAGR of 8.5% over the forecast period.

Premium brands of color cosmetic products are usually sold through drugstores and beauty specialist retailers.

Emergence of efficient and user-friendly distribution channels such as online retailing is one of the factors that is expected to aid market growth. Moreover, various leading chains such as Wild

Crème form in colour cosmetics reflects around 34% of the

Oats and Trader Joe’s develop and offer their products under

market in 2021.

private labels.

“Aggressive advertising and promotional activities particularly

Some of the leading companies offering color cosmetics are

featuring female celebrities as brand ambassadors, and rising

L’Oreal S.A., Johnson & Johnson, Benefit Cosmetics LLC, Revlon

consumer awareness related to the harmful effects of synthetic

Group, MAC Cosmetics, Procter & Gamble Co., Colgate-Palmolive

color cosmetic products, are the driving factors for the sales of

Company, Chanel S.A., Laverana GmbH & Co. KG, Clarins Group,

color cosmetic products,” says a lead analyst at Fact.MR.

Coty Inc., Ciate London, Chantecaille Beaute Inc., Avon Products Inc., and Unilever PLC.

Increased Demand for Organic Color There is a large consumer base with high income and preference for

Competition Landscape

quality color cosmetic products such as organic color cosmetics.

The market is highly competitive with the presence of several well-

Consumers want to know how their beauty products are produced

established brands such as L’Oreal, Estee Lauder, Revlon, Chanel

and from where they are sourced. Moreover, consumers are very

S.A, and LVMH. Cosmetic companies are having to become highly

concerned whether products are compatible with their skin or not.

innovative with their new product launches.

Organic color cosmetic products are derived from organically

Due to increased demand for low-end color cosmetics, several

produced or grown plants or animals and are not genetically

new brands are emerging in the market. Challenger brands such

modified organisms or GMOs. These factors are increasing

as Fenty Beauty gained popularity in color cosmetics quite rapidly

consumer affection towards organic products across regions.

due to a wide range of offerings. Fact.MR has provided detailed information about price points

Who is Winning? Retail storage space and product availability are important in creating demand for a product in the personal care market. Manufacturers are trying to shift from niche channels of distribution to mainstream mass retailers in response to rising consumer demand for green products.

Major retailers such as Walmart Stores, Inc. and Target Brands, Inc. are emphasizing on natural and organic color cosmetics. Furthermore, supermarkets such as Loblaw Companies Limited and Safeway Inc. are expanding their product lines. This has resulted in significant increase in the sales of color

58

OTC Beauty Magazine November 2022

of color cosmetics, manufacturers positioned across regions, sales growth, production capacity, and speculative production expansion in the recently published report.

L’Oreal recently filed an international patent for the technology used in customised hair color products used by its direct-toconsumer brand Color & Co.

Web: www.factmr.com


OTC Beauty Magazine November 2022

59


INDUSTRY NEWS

Sapelo Skin Care Launches Innovative New Sea Lavender Mist Dewy Toner and Skin Refresher Sapelo Skin Care – a leading luxury skincare line carefully

formulated by a team of physicians and cosmetic scientists in Savannah, Georgia – recently launched a new Sea Lavender Mist toner and skin refresher. Originally developed for The Spa at Sea

Island to incorporate into their signature facial, this cutting-edge ionized mist is now available to the general public.

The new Sea Lavender Mist is $32 for a one-ounce bottle and is

available online at sapeloskincare.com or at The Spa at Sea Island.

The new Sea Lavender Mist complements Sapelo Skin Care’s popular 2-Step Skin Recovery System, which faithfully recreates the body’s natural immune system response, gently infusing

healing peptides and micro-nutrients without

Inspired by the soft morning mist that rises over

damaging the skin.

the banks of coastal Georgia’s rivers and barrier islands, Sapelo Skin Care’s Sea Lavender Mist is

Sapelo Skin Care serums, creams, cleansers and

charged with lavender and geranium and features

masks are precisely formulated in small batches

a range of nutrients designed to deliver superior

using natural, organic marine and botanical

hydration and promote healing.

“Our new Sea Lavender Mist

Southern-inspired ingredients such as magnolia oil

and gardenia stem cells. Featured in Vogue, Allure

complements the Sapelo Skin Care product

and InStyle, the Sapelo Skin Care line is currently available at high-

response and works in harmony with the skin’s

Avenue and the Spa at Sea Island, and online at sapeloskincare.

line, which mimics the body’s natural healing natural regenerative power,” said Sapelo Skin

Care co-founder Stephanie Duttenhaver. “We’re thrilled to offer an exciting new toner and skin refresher that’s formulated to help your skin look and feel its best.”

Key ingredients include Pro Vitamin B5, a deep-penetrating

moisturizer with wound healing and anti-inflammatory properties; Chrondus Crispus, a seaweed that is naturally rich in mineral

salts, proteins and amino acids; a special Hyaluronic Acid formula

designed to deliver sustained hydration; Psudoalternomonas Ferment Extract, an anti-aging compound that increases collagen

and elastin production; as well as amino acids like Proline, Alanine and Serine, which help to repair the skin and balance moisture levels. The Sea Lavender Mist minimizes transepidermal water loss

(TEWL) and is designed to help the active ingredients penetrate more efficiently and deeper into the skin for optimal results. 60

ingredients and are crafted from distinctly

OTC Beauty Magazine November 2022

end retailers and spas in the United States, including Saks Fifth com.

ABOUT SAPELO SKIN CARE: Proudly headquartered in Savannah, Georgia, Sapelo Skin Care offers a luxurious collection of natural products that blend

emerging discoveries in the science of skin rejuvenation with the tradition of gentle Southern skincare. Inspired by the twicedaily tides that define life along the Georgia coast, Sapelo Skin

Care products provide a surge of nourishment and hydration for healthy skin cell development. Infused with a profusion of Southern-inspired botanical ingredients, Sapelo Skin Care products are strategically designed to replicate the body’s natural

immune response, delivering a gentle cascade of biologically

active peptides and cell-signaling molecules. This acclaimed product line has been featured in Vogue, Allure and InStyle and includes a wide range of skin recovery systems, cleansers, masks and serums. Learn more: sapeloskincare.com.


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BEAUTY AMBASSADOR HOT PINK EYESHADOW AND BOLD COLORS ARE D E F I N I T E LY T R E N D I N G R I G H T N OW. H O T P I N K I S A C O L O R T H AT M A K E S A S TAT E M E N T. W H E N YO U R C U S T O M E R S COME IN ASKING FOR BRIGHT C O L O R E D E Y E S H A D OW, Y O U CA N A L S O S U G G E S T T H AT NEUTRAL LIP SHADES LOOK G R E AT W I T H B O L D C O L O R S O N T H E E Y E S. YO U C A N ALSO POINT THEM IN THE D I R E C T I O N O F A G R E AT M A K E U P S E T T I N G S P R AY T H AT CA N B E A P P L I E D T O H O L D T H E L O O K I N P L AC E .

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BOLD COLOR

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63


To be successful, you have to have your heart in your business, and your business in your heart

Thomas Watson, Sr. former CEO, IBM

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65


SHOW CALENDAR NOVEMBER | DECEMBER 2022

WHEN

WHAT

WHERE

NOVEMBER

CONTACT

November 1-3

In-cosmetics Asia

www.in-cosmetics.com/asia/en-gb. html

November 3 - 5

Azerbaijan International Beauty Industry Exhibition

www.beautyexpo.az

November 3 - 5

COSMOBEAUTE INDONESIA 2022

www.cosmobeauteasia.com

November 13

2022 Health & Wealth Summit,

Miami, FL

www.hwsummit.biz/

November 20

Barbercon Atlanta

Atlanta, GA

www.Barbercon.com

DECEMBER November 1-3

In-cosmetics Asia

www.in-cosmetics.com/asia/en-gb. html

November 3 - 5

Azerbaijan International Beauty Industry Exhibition

www.beautyexpo.az

November 3 - 5

COSMOBEAUTE INDONESIA 2022

www.cosmobeauteasia.com

November 13

2022 Health & Wealth Summit,

Miami, FL

www.hwsummit.biz/

November 20

Barbercon Atlanta

Atlanta, GA

www.Barbercon.com

PREMIUM HAIR CARE FOR LESS

66

OTC Beauty Magazine November 2022


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OTC Beauty Magazine November 2022

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OTC Beauty Magazine November 2022

69


Store name

Phone

Address

Jinny Invoice Number

Date

ATLANTA

1-800-936-8733

I. 2. 3. 4. 5.

CHICAGO

1-800-535-6110

DALLAS

1-800-925-4669

FORT LEE

1-856-735-0089

Signature

HOUSTON

1-713-343-5636

LOS ANGELES 1-877-644-0167

Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. Fill out the coupon, supplying all necessary information. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. NO RETURNS will be accepted on coupon purchases.

Store name

MIAMI

1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.

Phone

Address

Jinny Invoice Number

Date

ATLANTA

1-800-936-8733

I. 2. 3. 4. 5.

CHICAGO

1-800-535-6110

DALLAS

1-800-925-4669

FORT LEE

1-856-735-0089

Signature

HOUSTON

1-713-343-5636

LOS ANGELES 1-877-644-0167

Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. Fill out the coupon, supplying all necessary information. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. NO RETURNS will be accepted on coupon purchases.

Store name

MIAMI

1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.

Phone

Address

Jinny Invoice Number

Date

ATLANTA

1-800-936-8733

I. 2. 3. 4. 5.

CHICAGO

1-800-535-6110

DALLAS

1-800-925-4669

FORT LEE

1-856-735-0089

Signature

HOUSTON

1-713-343-5636

LOS ANGELES 1-877-644-0167

Purchase the required amount of the vendor’s products. Coupon good for ONE TIME PURCHASE ONLY. Fill out the coupon, supplying all necessary information. Return the refund coupon* along with a copy of your original Jinny invoice** per Manufacturer’s request. You’ll receive a credit from your Jinny Beauty Supply Accounting Department to be used on your next Jinny invoice. NO RETURNS will be accepted on coupon purchases.

MIAMI

1-866-616-3200

NEW JERSEY 1-844-358-8967

*Original only, NO COPIES will be accepted. **Copy of invoice MUST ACCOMPANY refund for credit.


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READER FEEDBACK Let your voice be heard!

In this segment, OTC Beauty Magazine wants to find out what is important to you, our loyal readers. Posing a handful of questions each month, our goal is to learn through feedback how to better serve you. We ask that you take a few minutes to share your thoughts; write responses on this sheet and mail it back to us, or send it via email.

여러분의 목소리를 내세요! 여러분의 목소리를 내세요! OTC 뷰티 매거진은 소중한 여러분의 의견을 수렴하려고 합니다. 매달 몇 가지의 질문을 통해 여러분의 의견을 듣고, 좀더 발전된 잡지를 만들고자 합니다. 약간의 시간을 내 주시어 여러분의 생각들을 전달해 주세요. 질문지에 답변을 하여 저희 사무실로 보내주시거나 이메일을 보내 주시면 됩니다. (연락처는 이 페이지 맨 밑에 있습니다)

What are some of the most important skincare and cosmetic items in your store?

Do you currently have an area in your store specifically for skincare and cosmetics?

Are there any other topics that you would like to see covered in the OTC Beauty Magazine?

When we receive your feedback we will choose a few answers to feature in the next month’s issue. You could be famous just by answering a few questions – simple as that! We look forward to hearing from you and thank you for supporting this publication. 보내주신 답변 중 몇몇을 뽑아 다음달에 기재하도록 하겠습니다. 몇 개의 질문에 답변을 함으로써, 여러분이 잡지에 실릴 수 있는 것입니다! 여러분의 성원에 감사 드리며, 많은 참여 부탁 드리겠습니다.

Name (성함) _________________________________________ Store Name (​상호명) __________________________________ State (주) ___________________________________________ 74

OTC Beauty Magazine November 2022

Mail this form to: (보내실곳: ) OTC Beauty Magazine, Attn: Editorial Dept. 3587 Oakcliff Rd. - Doraville, GA 30340 Email: editor@otcbeautymagazine.com


OTC Beauty Magazine November 2022

75


AD INDEX Advance Beauty Care ............................................................................... 66

Hair U Wear ................................................................................................... 19

Afam ......................................................................................................... 53, 59

House of Cheatham .................................................................... Cover, 38

Alaffia ................................................................................................................. 6

Innovative Beauty ...................................................................................... 45

American International Industries ....................................................... 47

Inspired Beauty ........................................................................................... 11

AMPRO ........................................................................................................... 25

J Strickland & Co ........................................................................................ 27

Angela Manufacturing .............................................................................. 31

KAB Brands .................................................................................................. 23

Andis ............................................................................................................... 47

Namaste ........................................................................................................ 35

Caliber Professional ................................................................................. 13

Nefertiti’s Secrets ...................................................................................... 51

Cantu ............................................................................................................ IBC

Procter & Gamble .......................................................................................... 7

Canvas Beauty ............................................................................................ 61

R&R Corp. ...................................................................................................... 17

www.curlychichaircare.com

www.afamconcept.com

www.alaffia.com

www.supernailprofessional.com

www.shinenjam.com

www.angelamanufacturing.com

www.andis.com

www.caliberprocorp.com

www.cantubeauty.com

www.canvasbeautybrand.com

Cococare Products, Inc. .......................................................................... 43 www.cococare.com

Creme of Nature ................................................................ 57, Back Cover www.cremeofnature.com

Developlus .................................................................................................... 37 www.developlus.com

EDEN BodyWorks ...................................................................................... 75 www.edenbodyworks.com

E.T. Browe Drug Co Inc. ............................................................................ 55 www.palmers.com

Fantasia Industries Corporation ........................................................... 15 www.fantasiahaircare.com

Fisk Industries ................................................................................................ 9 www.difeelbeauty.com 76

OTC Beauty Magazine November 2022

www.hairuwear.com

www.houseofcheatham.com

www.godefroybeauty.com

www.haskbeauty.com

www.jstrickland.net

www.aphogee.com

www.orshaircare.com

www.nefertitisecrets.com

www.mbib.com

www.thenextimage.com www.onnaturalusa.com

Straight Arrow ............................................................................................ IFC www.manentail.com

Suavecito ......................................................................................................... 3 www.suavecito.com

Taliah Waajid .................................................................................................... 5 www.unclejimmyproducts.com

Walker And Company ............................................................................... 29 www.getbevel.com

Xtreme Personal Care ............................................................................... 26 www.barbasolelectric.com

XBI ...................................................................................................... 21, 22, 65 www.okaypurenaturals.com


COMING SOON!

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OTC Beauty Magazine November 2022

77


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