Marketing

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MARKETING

TRANSFER STUDENT ADVISEMENT SERVICES

TRANSFER MAP Marketing is concerned with the identification of wants and needs by buyers and the development of products, distribution channels, price and communications to satisfy those wants and needs. A marketing graduate will likely be involved in performance and management of many traditional areas of decision-making—sales, advertising, logistics and marketing research. OSU-Tulsa students take coursework in areas such as general marketing, consumer behavior, promotion, sales management, services marketing, electronic commerce, marketing research, channels and international marketing. While studying marketing, students often select courses in other fields such as international business, management, management information systems or finance to support a particular career choice within the marketing field. OKLAHOMA STATE UNIVERSITY DEGREE REQUIREMENTS • 45 hours must be upper-division. • A 2.0 overall and major GPA are required for graduation. • At least: 60 hours at a four-year institution; 30 hours completed at OSU; 15 of the final 30 and 50% of the upper-division hours in the major field completed at OSU. Limit of: one-half of major course requirements as transfer work; one-fourth of hours earned by correspondence; eight transfer correspondence hours.

HOW MUCH WILL IT COST? OSU is one of the best values in the Big 12 and has lower tuition and fees than many Tulsaarea schools and online-only institutions. Students taking 15 credit hours (full time) will pay approximately $5,231.25 per semester in tuition and fees and an estimated $630 for books and supplies. (Estimates based on 2017-2018 tuition and fee charges. Books and supplies will vary based on classes taken each semester.) OSU-Tulsa offers financial aid, scholarships and tuition waivers, with several dedicated specifically to transfer students. Possible options for Marketing majors include: • OSU-Tulsa Transfer Tuition Waiver Scholarship or • Regents Distinguished Transfer-Waiver Scholarship

• Dunbar Family OSU-Tulsa Scholarship • OSU-Tulsa President’s Distinguished Scholarship

Contact the OSU-Tulsa Office of Scholarships and Financial Aid at 918-594-8273 or tulsa.financialaid@okstate.edu to learn more.

COURSES INCLUDE • Brand Marketing • Consumer and Market Behavior • International Marketing • Marketing Research • Managerial Strategies in Marketing • Professional Selling • Promotional Strategy • Social Media Strategies Evening, hybrid and online courses make it easy for students to pursue a degree while working.

HOW LONG WILL IT TAKE? Use this chart below to see how long it will take you to complete your bachelor’s degree at OSU-Tulsa if you transfer with 60 applicable credit hours from your two-year institution. If you transfer with fewer than 60 credit hours, the number of semesters will increase accordingly. CREDIT HOURS/SEMESTER

6

SEMESTERS (EST)

10

9

7

12

5

15

4

You can increase the credit hours you take each semester by taking classes online or in a hybrid format, where classes meet one or two times in person and the rest of the time online.

YOUR MAP. YOUR DEGREE. YOUR CAREER.


Your Map to Success

Steps to take on your way to earning your OSU degree in Tulsa: FRESHMAN YEAR @ TWO-YEAR SCHOOL Meet with your academic advisor. Meet with an OSU-Tulsa academic counselor.

Follow OSU-Tulsa on Facebook, Twitter and Instagram to keep up on events and activities. CMYK / .eps

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JUNIOR YEAR @ OSU-TULSA

Complete admissions application to OSU. Meet with your academic advisor.

OSU-Tulsa has representatives on TCC campuses regularly and academic counselors can meet by appointment.

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SOPHOMORE YEAR @ TWO-YEAR SCHOOL

Meet with an OSU-Tulsa academic counselor to discuss how the credits you’re taking will transfer. Connect with faculty at OSU-Tulsa to learn more about the program and introduce yourself. Your OSU-Tulsa academic counselor can help with this. Submit your FAFSA with school code 003170 along with your OSU application to be considered for scholarships and financial aid.

CMYK / .eps

@osutulsa @osutulsa

Meet with your OSU-Tulsa academic counselor to choose your classes.

Meet with your OSU-Tulsa academic counselor to make sure you’re on track to graduate.

Network with your peers and build experience for your resume by joining a student organization.

Complete graduation application prior to the beginning of your final semester.

Consider adding a minor or certificate to gain additional skills or pursue your unique interests.

Volunteer or complete an internship to gain valuable experience in your field.

Polish your research skills by attending workshops at the OSU-Tulsa Library.

Consider participating in research with faculty.

Research graduate degree and certificate options. Connect with OSU-Tulsa Career Services to explore internship opportunities and discuss your career goals.

Attend Transfer Day in the spring or fall to finalize your transfer to OSU-Tulsa.

@okstatetulsa

Transfer admission requirements: 2.00 GPA for 60+ hours; 2.25 GPA for 24-59 hours; 2.25 GPA plus high school admissions requirements for 7-23 hours.

CAREER PATHS • Admissions counselor • Advertising account executive • Advertising art director • Agent • Consultant • Graphic designer • Market research analyst • Marketing executive • Media buyer/planner • Product/brand manager

SENIOR YEAR @ OSU-TULSA

Attend Career Services workshops for job searching, resumes and interviews, then attend the OSU-Tulsa Career Fair. Apply to jobs or graduate programs. Walk in OSU-Tulsa’s Graduation Ceremony.

POTENTIAL EMPLOYERS • Meeting, convention and event planner • Public relations account executive • Public relations officer • Sales representative • Social media manager • Sales manager • Video editor • Web content manager • Writer

• Federal, state, tribal and local government • Corporations • Advertising agencies • Hospitals and healthcare providers • Non-profit organizations • Retailers • Web publishers • Banks and financial institutions • Colleges and universities • Hotels, casinos and restaurants • Telecommunications companies

• Utilities • Software publishers • Defense contractors • Consulting firms • Startups

Some of these careers may require extra training or education.

SALARY POTENTIAL In 2016, OSU Marketing graduates reported an average salary of $45,326 and a high salary of $80,000 per year. -HireOSUGrads.com

GRADUATE STUDY Marketing graduates often continue their education by pursuing a master’s or doctoral degree or graduate certificate. Related graduate programs available at OSU-Tulsa include: • Master of Business Administration (MBA) • Mass Communication (master’s) • Business Data Mining Graduate Certificate • Business Sustainability Graduate Certificate • Entrepreneurship Graduate Certificate

• • • •

Human Resource Management Graduate Certificate Information Assurance Graduate Certificate Marketing Analytics Graduate Certificate Non-Profit Management Graduate Certificate

FOR MORE INFORMATION, CONTACT:

OSU-TULSA PROSPECTIVE STUDENT SERVICES 918-594-8355 | tulsa.info@okstate.edu | tulsa.okstate.edu/transfer Interested in pursuing this program at OSU in Stillwater? We can put you in touch with a transfer admissions counselor.

CONNECT WITH US OSU-Tulsa does not discriminate on the basis of race, color, national origin, sex, age, religion, disability, sexual orientation or status as a veteran in any of its policies, practices, or procedures. This includes, but is not limited to admissions, employment, financial aid and educational services. This publication, printed by Allegra Print and Imaging, Co., is issued by OSU-Tulsa Marketing and Communications Services. 3,000 copies have been prepared and distributed at a cost of $543.80. Copies have been deposited with the Publications Clearinghouse of the Oklahoma Department of Libraries. 12/17


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