Aftermarket Daily News • November 3, 2023 by OserCommunicationsGroup

Specialty Equipment &

Daily AFTERMARKETNews

LAS VEGAS NOV. 3, 2023

AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH SEMA/AAPEX

Oser Communications Group

Elka: Experience the Edge

Schaeffler: Focused on Your Business

TRIMAX, a registered trademark of Wyers Products Group, Inc., has been a leading provider of innovative security solutions in the automotive and sports accessory markets since its establishment in 1987. Headquartered in Englewood, Colorado, TRIMAX is committed to delivering high-quality products that cater to various industries, including trailer and towing, power sports, marine, RV and bicycles. The company’s relentless pursuit of excellence has resulted in an extensive range of over 200 lifetime warranted

Elka has developed a product lineup for each offered vehicle configuration with multiple options, from entry level aftermarket OE replacement to fully adjustable models for extreme usage in difficult conditions. Elka’s racing background has helped to truly refine the art of tuning specifically for a vehicle, an application and even to different driving styles and preferences. Truck and Jeep Elka shocks are

As a motion technology company, Schaeffler’s mission to pioneer motion extends to the automotive aftermarket. Through the LuK, INA and Schaeffler brands, Schaeffler offers a full lineup of high-quality repair solutions for transmission, engine and chassis applications. Additionally, Schaeffler offers a comprehensive range of services tailored for repair shops, including trainings, detailed technical and service

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TRIMAX an Industry Leader in High Security Lock Systems BOOTH #56185

BOOTH #A2232

Fully Customized Caliper Covers from MGP

SATA RPS Cup System Enhances Body Shops’ Productivity

Counteract Balancing the Ultimate Choice

BOOTH #54067

BOOTH #31017

BOOTH #41105

Introducing MGP’s new high-tech laser imbedded technology program (LIT) – a precise and efficient way to create permanent fully customizable designs. MGP is an American-based company with its manufacturing facility located in San Diego, California. After years of extensive research, MGP has developed a process that allows the company to take the technology used in the aerospace and recreation industries and translate

When it comes to quality paint finishes, SATA sets the standard for the industry. The SATA painting system does just that, starting with the SATA Rapid Preparation System (RPS) multipurpose cups. The SATA RPS cups have a unique venting system that plays into the efficiency of the overall SATA system. The vents allow for an even flow rate through the cup – so, whether the cup is entirely full, half full or just has a couple ounces in it, the

In the realm of vehicle engineering, achieving a smooth and comfortable ride is paramount. Balanced wheel assemblies play a crucial role in providing a vibration-free driving experience. Among the various methods available, Counteract Balancing Beads have emerged as the industry’s leading solution for achieving impeccable balance in a large variety of vehicle types and sizes. There are many reasons behind the widespread adoption of Counteract Balancing Beads, including their positive

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Specialty Equipment &

Daily AFTERMARKETNews

LAS VEGAS NOV. 3, 2023

AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH SEMA/AAPEX

Oser Communications Group

Elka: Experience the Edge

Schaeffler: Focused on Your Business

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TRIMAX an Industry Leader in High Security Lock Systems BOOTH #56185

BOOTH #A2232

Fully Customized Caliper Covers from MGP

SATA RPS Cup System Enhances Body Shops’ Productivity

Counteract Balancing the Ultimate Choice

BOOTH #54067

BOOTH #31017

BOOTH #41105

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Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

AFTERMARKET

The SATA trueSun Your Daylight Solution The selection of the correct color shade for refinishing a vehicle requires a source of light that preferably reproduces the entire color range of visible light (daylight) as accurately as possible. The SATA® trueSun™ LED lamp,

which was especially designed for this purpose, allows a quick and precise professional color shade evaluation and identification within the paint shop. Accurate color retrieval, correct application of metallic paints or special effect materials and detecting critical mottling or other surface imperfections are playing a crucial role in the car refinish application process. A new high-precision LED module, especially developed with SATA, offers a true reproduction of the daylight to enable reliable color identification inside the body shop and help prevent expensive mistakes and high rework costs. Due to the uniform distribution of the light across the light cone, the SATA trueSun LED lamp allows the almost perfect reproduction of daylight. There are three defined positions,

Palmer Trucks, a third-generation, family-owned Kenworth truck dealer network based in Indianapolis, celebrated the opening of an all-makes TRP parts store and commercial truck service shop in Greenville, Ohio. TRP of Greenville will serve the local transportation industry by providing a full line of aftermarket parts for trucks, trailers and buses in addition to truck diagnostics and repair for customers across Western Ohio and Eastern Indiana. A robust line of aftermarket parts for commercial trucks, trailers and buses awaits customers for in-store pickup or delivery. General Manager Bill Evans comments, “We are excited to expand

but the trueSun’s light intensity can be adjusted into nine different positions depending on the color. The SATA trueSun lamp enables the painter to retrieve colors very quickly and precisely as well as evaluate the quality of the painted surface at the end of the application process with a secure and exact methodology. The second-to-none quality of the SATA trueSun LED lamp in terms of light intensity ensures an optimum of process security. The light remains at a constant level until the device has completely switched off – regardless of the actual charging condition of the lithium-ion battery. The charging condition is indicated on the built-in display. The lithium-ion battery is extremely durable, and has a built-in charging display. The battery has a long operating life, approximately 70 minutes at full light intensity, lasting for an entire day’s production in most shops. An automatic switch-off function in combination with a minimal, complete charging cycle of approximately 50 minutes, guarantees that the daylight lamp is always operational when needed. A completely noiseless cooling ventilation (“whispering ventilator”), easy operation, an ergonomically shaped handle as well as the integrated shock absorption, all on top of the extremely durable LED technology, are just some of the features designed to greatly improve the daily work of every professional painter. For more information, go to www.satausa.com, call 800.533.8016 or stop by booth #31017.

our regional footprint as a trusted source for commercial truck parts and repairs. Having parts on hand and ready maximizes uptime for local ag customers, work trucks and municipal fleets who frequent this area.” TRP of Greenville is located at 5378 Sebring Warner Road, Greenville, OH 45331, and is open from 8 a.m. to 5 p.m. on weekdays. Local truck drivers, technicians and business owners are welcome to join Palmer Trucks for a grand opening event on Wednesday, December 13 from 10 a.m. to 2 p.m. A free lunch, giveaways and door prizes will be included. Continued on Page 28

Specialty Equipment &

Daily News AN INDEPENDENT PUBLICATION NOT AFFILIATED WITH SEMA/AAPEX Kimberly Oser Publisher Tara Neal President Abeer Abiaad Vice President

WeatherTech: Made in America American manufacturing has been at the forefront of WeatherTech’s mission for years. Believing that the unnecessary exportation of American jobs needed to cease, Chief Executive Officer David MacNeil set out to help reverse this trend. WeatherTech does not have a focus on bringing jobs back to the United States, because they never left manufacturing on American soil. “Made in America” is a mantra by which the company lives and has been a driving force to further promote and inspire American-made consumerism. The company has laid a strong foundation that has allowed it to flourish into what it is today. These values can be seen in every product developed, every facility built and within each and every dedicated WeatherTech employee. From Product Development to Manufacturing to Marketing, WeatherTech has numerous, Illinoisbased facilities that house all branches of the company. Among the factories and warehouses where WeatherTech products are produced and housed sits the company’s modern headquarters, where ideas are brought to life. And

Anthony Socci President of Sales Yasmine Brown Production Manager/Art Director AJ Flick Senior Editor JoEllen Lowry Editor Heather Albrecht Customer Service Marcos Morhaim Senior Account Manager logistics@oser.com Logistics Enrico Cecchi European Sales Specialty Equipment & Aftermarket Daily News is published by Oser Communications Group ©2023 All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520.721.1300/Fax: 520.721.6300 European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy www.osercommunicationsgroup.com

Lee M. Oser Founder

just a few paces away, WeatherTech’s publicly accessible factory store can be found, which displays the best products in vehicle, home and pet protection, all of which are available for purchase. For more information, go to www .weathertechwholesale.com or stop by booth #55075.

Parts Authority Increases Support of UAF The University of the Aftermarket Foundation (UAF) announced that Parts Authority has expanded its support by two levels to Diamond Lifetime Trustee. The Diamond Lifetime Trustee level is reserved for exceptional benefactors with support of the foundation’s mission of funding scholarships and educational programs that bolster the automotive aftermarket industry, UAF said. “To anyone that is striving to build a successful career within the aftermarket, UAF is here to help. Take advantage of their AutomotiveScholarships .com resource,” said Randy Buller, President and Chief Executive Officer of Parts Authority. “UAF is a collective effort, a support network stemming

from within the industry. It is an honor to be part of it and contribute to shaping the future of the aftermarket.” “On behalf of the University of the Aftermarket Foundation, we sincerely thank Randy and the Parts Authority team for ascending not one, but two levels. Their impressive contribution helps expand UAF’s scholarship program and makes aftermarket education more accessible, both crucial for attracting and retaining talent in the industry,” said Bob Egan, MAAP, UAF chairman. “Parts Authority’s generous support is a testament to their commitment to the betterment of the industry and we enthusiastically welcome them to their new designation of Diamond Lifetime Trustee.”

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

CALSTART Begins Work on Plan for Zero-Emission Corridor Along Eastern Seaboard CALSTART, a mission-oriented industry nonprofit organization, announced the launch of a groundbreaking project to guide investment in commercial medium- and heavy-duty (MHD) zero-emission vehicle (ZEV) infrastructure along I-95, one of the nation’s most heavily traveled freight routes. The East Coast Commercial ZEV Corridor project will incorporate input from fleet operators, the charging and fueling industry, utilities and communities to determine the most equitable and efficient path forward to support MHD ZEV deployment. Funded by a $1.2M grant from the Department of Energy, the two-year initiative will define the locations, contributors and processes that will result in an unprecedented, advanced technology, zero-emission freight corridor up and down the Eastern seaboard. The CALSTART-led ZEV Corridor project will transform the I-95

from New thoroughfare Jersey to Georgia into a model of MHD ZEV efficiency, significantly improving the health and well-being of both drivers and the communities in and around the routes, as well as powering improvements and expansion across the industries that produce MHD ZEVs and their supporting infrastructure. CALSTART has worked for decades with government, vehicle and infrastructure manufacturers, and fleets to put into place revolutionary clean-air regulations and to create the clean transportation industry necessary to meet them. CALSTART’s efforts have resulted in California leading the nation in zeroemission transitioning. Other states and organizations across the country are following quickly behind by following CALSTART’s and California’s model. Electric vehicle adoption is rapidly

increasing in the United States, as is the number of commercially available MHD ZEVs. Accelerating the transition from heavily polluting trucks to ZEVs is critical to delivering cleaner air and mitigating climate-change effects. Building out commercial charging and hydrogen fueling infrastructure along I-95 will spur clean-technology industry expansion and enable more fleets to make the shift to clean vehicles. “The I-95 Corridor project, once completed, will put into practice the integration of zero-emission vehicles, infrastructure, and addressing climatechange issues that has been carried out in other areas of the country,” said John Boesel, President and Chief Executive Officer of CALSTART. “The successful implementation of this project will put to rest the unfounded concerns of zero-emission opponents by demonstrating that this technology is both economically feasible and a benefit to all.” Those opposed to electrification of the nation’s freightways have identified the cost and time required to build out the required infrastructure as prohibitive factors. CALSTART, however, has already solved that issue. Its recently released report, Phasing in U.S. Charging Infrastructure, details an efficient, cost-effective and relatively rapid buildout of that essential infrastructure, describing a phased-in approach that will keep pace with the MHD ZEV transition. The phased-in approach, the rapidly expanding commercial availability of versatile MHD ZEVs and CALSTART’s East Coast Commercial ZEV Corridor project will all work together to realize advanced, clean and quiet commercial trucking operations along the Atlantic seaboard. CALSTART will perform their study

with support from Momentum, TETC/I95 Corridor Coalition, National Renewable Energy Laboratory (NREL), Georgetown Climate Center and Clean Cities Coalitions from each state along the corridor. A second study, led by National Grid with a similar DOE grant, focuses on the I-95 corridor from Maine to New Jersey, and will, in combination with CALSTART’s study, provide a comprehensive analysis of the planning and investment needs that will lead to the construction of this cutting-edge electrified commercial transportation conduit. “Readying our grid infrastructure for electric trucks will require careful planning and close collaboration across state lines,” said Bart Franey, National Grid’s Vice President of Clean Energy Development in New York. “This DOE grant award brings the right stakeholders into the same room to chart a clear course for electric truck charging across the Northeast. This roadmap will inform efforts by states, utilities and the industry leaders to create a seamless truck charging network across the region.” About CALSTART A nonprofit organization with offices in New York, Michigan, Colorado, California and Europe, and with partners world-wide, CALSTART works with more than 300 member company and agency innovators to build a prosperous, efficient, and clean high-tech transportation industry. We overcome barriers to modernization and the adoption of clean vehicles. CALSTART is changing transportation for good. For more information, go to www .calstart.org.

Garmin Completes Acquisition of JL Audio Garmin Ltd. announced it has completed the acquisition of JL Audio, a privately-held U.S. company that designs and manufactures audio solutions, including speakers, amplifiers, subwoofers and other audio components for marine, aftermarket automotive, powersports, home and RV customers. “We are thrilled to welcome JL Audio to the Garmin team. JL Audio has a strong reputation for providing premium audio quality, and we are excited to integrate these highly regarded features into the Garmin ecosystem. Together, we look forward to providing a best-in-class audio experience for new and existing customers around the world,” said Cliff Pemble, Garmin President and Chief Executive Officer. JL Audio will continue operations at its current headquarters in Miramar, Florida, and in its facilities in Portland,

Oregon, and Phoenix, Arizona. The company employs more than 600 associates who will become part of the global Garmin team. The JL Audio brand name will be retained, and its products will be integrated into Garmin’s marine segment. Financial terms of the transaction will not be disclosed. Engineered on the inside for life on the outside, Garmin products have revolutionized the aviation, automotive, fitness, marine and outdoor markets. Dedicated to helping people make the most of the time they spend pursuing their passions, Garmin believes every day is an opportunity to innovate and a chance to beat yesterday. Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom.

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

UniClutch Launches Industry-Defining Clutch System in the United States UniClutch, a game-changing new clutch system, is launching two product types for the first time in the United States. Designed for efficiency and performance, this patented product will disrupt the global automotive aftermarket, benefiting everyone from drivers to automotive technicians and parts distributors. UniClutch and UniClutch Sport will be the first iterations of this system to launch in the United States. UniClutch’s dual core technology significantly boosts torque capacity without compromising drivability. Its one-of-a-kind, patented and adaptable design fits a multitude of vehicles, simplifies inventory management, expedites clutch replacement time and lessens common installation problems. Compared to UniClutch, UniClutch Sport offers a further 15% more torque capacity and a sport-tuned pedal feel for more serious enthusiasts. These features create a clutch system with mass appeal for consumers and aftermarket businesses alike, as the industry grapples with a continuously challenging supply chain and the need to find labor efficiencies. “We’re thrilled to introduce UniClutch to the United States after seeing strong early success in

the Australia market,” said Brad Davis, Chief Executive Officer of Clutch Industries. “Auto repair shop feedback has been very positive, especially from technicians praising a faster and easier installation process. It’s also been our experience that shops can carry 20 times less inventory without impacting their ability to service any vehicle. We feel confident that UniClutch has the potential to redefine the performance clutch market with this revolutionary design.” Clutch installation is typically an expensive, complicated and lengthy process. UniClutch’s sealed design eliminates the need for flywheel machining, while the Flex Fit technology and pre-alignment allows for hasslefree ‘bolt on’ installation in minutes. The patented modular technology adapts to different engines and transmissions, greatly reducing installation times and empowering technicians to quickly service a wider range of vehicles. For parts distributors, UniClutch’s patented Flex Fit technology will be transformative in inventory management, simplifying thousands of product variations to just a few. This creates a solution for the complex ordering

SmartTOP Additional Convertible Top Module Permanent Price Reduction for Bentley Continental GTC SmartTOP manufacturer Mods4cars has now permanently reduced the price of the retrofitted additional convertible top control for the Bentley Continental GTC Convertible. “This means more Bentley drivers can enjoy our smart additional functions and enjoy the open driving experience even more,” says PR spokesman Sven Tornow. The SmartTOP convertible top control is a supplementary module that is retrofitted and provides valuable functional enhancements to the convertible top. For example, the convertible top can be opened and closed while the vehicle is in motion at a speed of up to 40 km/h. Thanks to OneTouch, all it takes is a quick tap of the convertible top button and the process is carried out automatically. In addition, it is also possible to open and close the convertible top from a distance using the existing vehicles remote control. “The SmartTOP

customer can already open their convertible top while approaching their vehicle – a real time saver,” explains Tornow. No changes need to be made to the vehicle key for this function. In addition to the two main functions, the SmartTOP module delivers numerous features: It makes it possible to open and close the windows by remote control. Optionally, the hazard warning lights can be activated during the convertible top movement when activated via the remote control. On vehicles with a keyless entry package, it is possible to operate the convertible top by touching the door handle. When starting and stopping the engine, a running convertibles top movement will not be interrupted. The convertible top control can be completely deactivated if required. All functions are programmable according to personal preferences. The USB port

process for distributors, avoiding the challenges faced by an ever-changing supply chain. With UniClutch, parts distributors can provide consistent service to customers with a better return on investment. The product’s precision engineering and high-quality materials ensure longevity and reliability, decreasing the likelihood of clutch-related issues and subsequent maintenance costs for drivers. A unique QR code found on every UniClutch contains manufacturing and performance specifications for each unit. At launch, UniClutch will retail exclusively at select NAPA Auto Parts stores across the United States and is also available for purchase online via UniClutch.com.

attached to the SmartTOP allows the possibility to configure the module on the PC/MAC. In addition, software updates can be uploaded, which Mods4cars provides to customers free of charge. Included within the scope of delivery, is a specially developed plug-and-play adapter. With OEMquality connectors, it enables a simple connection between the SmartTOP module and the vehicle electronics. “When installing the module, all that is required is to simply plug together the precisely fitting connectors,” explains Tornow. “This means that anyone can quickly and easily install the additional control to obtain the convenience and functions of the SmartTOP module.” SmartTOP convertible top controls are available for the following vehicle brands: Alfa, Audi, Bentley, BMW, Chevrolet, Ferrari, Ford, Infiniti, Jaguar, Lamborghini, Land Rover, Maserati, Mazda, McLaren, Mercedes-Benz, Mini, Nissan, Opel, Peugeot, Porsche, Renault, Volkswagen and Volvo.

The realization of carbon neutrality, balancing the amount of greenhouse gasses emitted and absorbed; the use of solar power, wind power and other renewable energies; various energysaving measures – starting with the global movement to curb climate change, energy issues are moving forward at a bewildering speed. Today, with the advancement of digital transformation using AI, IoT, and other technologies energy, it is no exaggeration to say that a paradigm shift is underway regarding the resolution of energy and environmental problems. A technology called “energy harvesting” is newly attracting attention in the energy field. Harvesting is just that; it refers to a technology that “harvests” tiny amounts of energy from the surrounding environment and then converts it into electric power using voltage materials, modules, and sensors. It is also referred to as “environmental power generation.” This technology has two main advantages. The first is that it produces electric power from sunlight, vibrations (from roads, bridges and train tracks) and other natural elements, which provide environmentally friendly power sources. The second is proximity to the energy source. For example, let’s say you want to install an IoT device to detect landslide disasters deep in the mountains and operate it continuously. It would be unrealistic to install electric power cables and other wiring in that location. Furthermore, accessibility, maintenance and costs would be an issue if you used a battery-based solution. However, by using energy harvesting to capture energy from the surrounding environment, the device itself can produce electric power in places where wiring is impractical, allowing for operation of an IoT device semi-permanently. Energy harvesting is expected to be widely used in IoT devices necessary for continuous operation, such as in predictive maintenance for infrastructure equipment.

For more information, www.mods4cars.com.

For more information, go to www .murata.com.

About Clutch Industries With more than 70 years of design, development and manufacturing experience, Clutch Industries is the largest and most experienced clutch manufacturer in Australia. With millions of clutch kits produced for original equipment manufacturers and aftermarket customers, Clutch Industries services both the standard replacement and upgrade segments through six divisions: Passenger, Light Commercial, Commercial, 4x4 & Military, Performance and Motorsport. Clutch Industries is uniquely placed in terms of both experience and capabilities to provide the widest range of professionally engineered products in the market today. For more information, visit www .uniclutch.com.

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

DMA Rolls Out New MasterSeries Brand

Auveco Committed to Quality, Innovation Auto-Vehicle Parts LLC (Auveco) is connecting parts and people by delivering the world’s largest selection of body hardware and specialty fasteners. For over 100 years, Auveco has been manufacturing and distributing specialty automotive and industrial fasteners.

programs and technology to better serve customers: • E-commerce site auveco.com • EDI capabilities • FasTrack cost recovery software • Warehouse fulfillment system for fast and accurate order delivery

Comprehensive Product Range Auveco stands apart from other fastener suppliers due to its commitment to quality and innovation. Auveco offers a comprehensive selection of nuts, bolts, screws, clips, rivets, electrical, abrasives, assortments and other essential body hardware items, ensuring that technicians have access to the right components to repair or restore vehicles to their original specifications.

Dedication to Customers & Product To maintain a level of excellence, Auveco has a relentless focus on product availability while continually broadening the breadth of its portfolio by adding new products to its line each month. Auveco’s customer service and technical staff are fully trained to answer all questions regarding availability, pricing, delivery and technical information. Auveco’s company goal remains the same as it was a century ago, complete customer satisfaction. With a legacy expanding over a century, a diverse product range, a commitment to quality and an innovative approach, Auveco remains the go-to choice for professionals and enthusiasts alike. Auveco markets its products through traditional channels of distribution, selling only to authorized distributors and O.E. manufacturers.

Innovation and Adaptation Auveco’s dedication to innovation is evident in its continuous efforts to stay ahead of industry trends. As vehicle designs evolve, so do the fasteners required to keep them together. Auveco invests in research and development to provide cutting-edge fasteners that meet the demands of modern vehicles, including those with advanced materials and complex designs. Auveco is expanding its product coverage for industrial, recreational and marine applications. Auveco continually invests in new

For more information, go to www .auveco.com, call 859.341.6450, email mail@auveco.com or stop by booth #A3250.

Intune Auto Announces Acquisition by Highland Creek Partners Highland Creek Partners announced the strategic acquisition of InTune Auto, a leading software platform for auto repair shops. InTune Auto has been relentlessly pursuing innovation in the automotive aftermarket, raising $3 million to build a cutting-edge shop management system for mom-and-pop auto repair businesses. In just two years, InTune Auto has cultivated a loyal customer base that values its commitment to providing top-tier software tools to serve the modern motorist. The acquisition will transition InTune Auto’s customers to an industry market leader in auto repair shop management. This move promises to deliver an enhanced user experience, enriched with advanced features and powerful integrations. “We are incredibly excited to be partnering with Steve and Rameez,”

said Rahul Bhatia, Founder and Chief Executive Officer of InTune Auto. “They clearly share our vision for revolutionizing the auto repair industry. With their experience, background and resources, we are confident we will bring even more value to our customers.” The transition is taking place in Q4 2023, with an industry shop management enterprise leader servicing customers under a single brand by Q1 2024. About InTune Auto InTune Auto is a leading provider of shop management solutions, dedicated to creating the world’s smartest management system for automotive repair. InTune Auto was founded in 2021 by engineers from Two Sigma and Amazon and has grown to over a dozen employees with the mission of bringing modernization and automation to the

An interview with John Treece, President and Chief Executive Officer, DMA Industries.

lost that entrepreneurial spirit and the focus to serve our customers with excellence.

ADN: Where are you headquartered?

ADN: Are you launching any new products this year? If so, what?

JT: We are based in Loris, South Carolina.

JT : We started in 2008 with myself as President and Chief Executive Officer, and Chief Financial Officer Steve Bertling. DMA Industries has quickly grown to become a trusted supplier to the automotive and heavy-duty parts aftermarket industry. Serving OES, big box retail, wholesale and retail sales channels, we are a leading product development, engineering and diversified manufacturer whose portfolio of product brands has become some of the most recognized and respected in our industry. In addition, we are a leading private label manufacturer with over 60% of our global revenues coming from products produced by us but under the customer’s brand.

JT: We continue to grow and expand each of our product lines with new developments continually hitting the market in complete strut assemblies, shock, lift supports and brake wear sensors. We also plan to provide some surprises this year, so make sure to stop by and see our IVC entries. As a teaser, one new product we added coverage for in our Atlas Electric Lift Support, is a new Volvo application and to mark our 15th year anniversary, DMA is proud to announce the introduction of our groundbreaking MasterSeries line of ride control and brake products. Our MasterSeries is a game-changer, encompassing the RideMaster line, featuring top-quality coil springs, air suspension components, control arms and light chassis, as well as the BrakeMaster line, which includes precision-engineered brake rotors and advanced brake wear sensors.

ADN: What is your goal for the show?

ADN: Who are your target customers?

JT: Our goal is to build on our legacy of success through the launch of our new MasterSeries brands. Comprising ride control and braking products, this OEengineered complete offering provides exceptional quality and a globally diverse product sourcing strategy. AAPEX is a great opportunity to meet with our current and future customers, hear their perspectives and better understand their needs.

JT: OES, big box retail, wholesale and etail.

ADN: What can you tell us about DMA?

ADN: What is your company most proud of? JT: We are very proud of our customers’ shared successes as well as every one of our team members. Our company’s motto is “Built on Passion.” We expect excellence at every level of our organization. Though we have rapidly grown over the years, we have not independent auto repair shops that are underappreciated by traditional automotive aftermarket SaaS providers. About Highland Creek Partners Highland Creek Partners is a forwardthinking investment firm, focused on driving growth and innovation across

ADN: How do your products or services help your customers compete in their marketplace? JT: We have used the motto in the past, “The Brands That Build Your Business.” Our engineering and development team strives to meet the quality that rivals OE, yet we understand it is a competitive marketplace, and we are constantly looking for opportunities to consolidate applications allowing for better inventory turns for our customers. We also offer industry-leading coverage. For more information, go to www.dma industries.com, call 877.395.0213, email customerservice@dmaindustries.com or stop by booth #A3461. various industries. Its founders, Steve Lau and Rameez Ansari have over a decade of experience solving complex problems for everyday small and medium businesses. For more information, visit www.intune auto.com.

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

Braille Battery Knows What It Takes to Build a Winning Battery Braille Battery has developed the GreenLite G30 and G30HC for the offroad side by side and V twin motorcycle market. It is also expanding its drag racing market by bringing on a dedicated distributor for the B128L 12v and the race winning B168L 16 volt lithium battery. TCR, or Tony Christian Racing, was a pioneer in developing the race winning formula for the 16volt market. Less weight and more cranking power is the perfect solution for all types of drag racing, and they are currently used by top teams. Braille Battery manufactures its GreenLite and MicroLite lithium bat-

teries in its facility in Sarasota, Florida, and is the only “race grade” lithium battery supplying race series, prototype race car manufacturers and OEM factory built GT cars around the world. The power, performance and reliability of Braille lithium batteries is paramount and has a battery failure rate of less than half of 1% annually. With over 13 years of winning at the track, Braille Battery knows what it takes to build a race winning battery.

B&B Manufacturing Corp., designs and manufactures spark plug wire sets for a wide variety of American, European, Korean and Japanese motor vehicles. In a changing sophisticated industry, the company has maintained its leadership position by having the capacity to supply its clients with an extensive O.E.M. type product line, that provides reliability and improved performance to its end user. Exporting over 80% of its production to 24 countries, the company has a strong international presence in diverse markets, which has strengthened B&B’s leadership position in the industry. Its products are made in the United States. B&B Suppressor Wire is a highquality replacement wire set manufactured with latex silicone for superior conductivity. It has a static-free core with carbon impregnated to eliminate core burn off at the spark plug connection. This wire meets manufacturer’s standards for the product they replace. Platinum Class Laser Mag is the best quality replacement wire set ever made. Mag type custom tailored wire sets are manufactured with stainless steel wire wound over a suppressor type conductor to meet or exceed the original equipment manufacturer’s standards for the product they replace. OML The Platinum Racing Wire is the best option for race competition. It

delivers the ultimate electric performance through the best conductor ever made. It is engineered with a double pure silicone insulation braided for added pull strength, and a Ferro spiral conductor with a low resistance impregnated core, which creates an outstanding RFI choke suppression. It is extra thick (10mm) with a super conductor of 25 ohms per foot. Since vehicles with direct ignition systems were first introduced in 1989, an increasing number of cars and SUVs are being manufactured using Coil on Plug technology for ignition systems. In 2008, more than 80% of all new vehicle production utilized Coil on Plug technology. With the same superior product quality that characterizes all its offering, B&B introduced the new Coil on Plug line in 2010. Now, the program line consists of more than 350 part numbers, covering ignition coils up to 2021. The team at B&B Manufacturing works hard to provide clients with superior product quality and customer service that surpass their expectations. Its products have been designed and manufactured to meet and exceed the original equipment they replace.

For more information, go to www.braille battery.com or stop by booth #23420.

For more information, go to www .bbmanufacturing.com or stop by booth #A1153.

DBA Showcasing Full Range of Braking Components at Show Having engineered and manufactured cutting-edge brake rotors for nearly 50 years, the DBA name has become synonymous with technology and quality leadership. Many innovations in rotor technology bear the DBA trademark. Recognizing the customers’ need for a “one-stop brake shop,” DBA over the last decade or so has expanded its product offering, applying the same uncompromising quality approach to its range of brake pads that customers have come to appreciate from their market-leading brake rotors. Consequently, DBA is showcasing its full range of braking components at the 2023 SEMA Show. Leading the way at the top were the performance options, comprising 5000 SERIES twopiece brake rotors and their Xtreme Performance and Race Performance brake pads complements. The latter being a new addition to DBA’s range of brake pads, released to the market only a few months ago. This is not a pad for the faint-hearted. Initial track tests have confirmed superior stopping power over prolonged periods of time at extreme temperatures of up to 1,400 degrees Fahrenheit, thanks to a new, unique carbon fiber-enhanced friction formulation. Completing the lineup of upgrade and performance products is the 4000 Series rotor range and Street Performance brake pads. The 4000 Series rotor is arguably the most versaPalmer Trucks (Cont’d. from p. 4)

Palmer Trucks Regional Director Fred Dufour adds, “Palmer Trucks is excited to add distribution footprint in Darke County and the surrounding area to make quality parts and repair services more accessible. Until recently, customers spent more than one hour driving each way to reach our Dayton location.” TRP of Greenville will also house a

tile in DBA’s arsenal, featuring – like the 5000 Series – the patented Kangaroo Paw vane design for enhanced cooling and T3 slot pattern for superior outgassing and pedal feel properties. It is equally suitable for GVM upgrades and heavy towing on pickup trucks and 4WDs as it is for spirited driving and even light track work. Lastly, there is the Street Series family of braking products, DBA’s most comprehensive product line. Aimed at the trade and workshop market as a comprehensive OE-replacement offering, it comprises brake rotors and pads – including those specifically developed for electric vehicles. Having set the quality standard with its Street Series rotor range for many decades, DBA has developed its entire Street Series range on the same strict quality principles, giving customers the peace of mind that the parts will be of equal, if not better, quality than the original components they replace. As part of the Street Series display, DBA has also recently launched its new Hybrid Composite two-piece brake rotor for luxury and premium European vehicles, designed to offer vehicle owners a replacement option without compromising on the performance or looks of the original component. For more information, go to www.dbausa.com or stop by booth #23911. PacLease franchise of Palmer Leasing Group to serve the commercial truck rental and leasing market. A lineup of day cabs for agricultural applications and Ohio-market-ready dump trucks with five, six and seven-axle configurations will be available in addition to other medium and heavy-duty offerings. For more information, www.palmertrucks.com.

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

Safety, Comfort Reported as Key Priorities for Consumers

Tint World, PowerBass Deliver Unprecedented Value with The automotive industry is transifuture market scenarios. The report Premium OEM Audio Equipment tioning from gasoline/diesel-powalso covers leading companies with ered vehicles to alternative fuelpowered vehicles. Manufacturers are making significant investments in the development of electric vehicles. Furthermore, vehicle safety and comfort have become key priorities for consumers. Many developed countries have mandated installation of various safety devices in new vehicles. These regulations are helping to drive the demand for automotive electronics. Today, vehicle connectivity is cutting-edge as Gen Z consumers are interested in stylish vehicle cockpits and software-driven vehicle systems. Therefore, many automotive vehicle manufacturing companies offer innovative displays, heads-up displays (HUD), voice-assisted in-vehicle infotainment systems and many more electronic features. These advanced technologies all require various types of actuators, sensors, control modules and other electronic components. Increasing investments in autonomous vehicles are pushing manufacturers of automotive electronic products to make high-quality products that occupy less space but can offer high performance. Premium vehicles can have more than 100 ECUs to perform multiple operations from fuel injection to keyless entry. Connected vehicles or smart vehicles are capable of reducing the number of accidents by sharing road- and vehicle-related information such as road conditions, speed control, etc. Various safety features in vehicles such as lane departure warning, automated emergency braking, driver alert systems, etc. provide more safety and control. Furthermore, connected vehicles can share vehicle and occupant-related information with fleet managers, vehicle owners, etc., through realtime navigation. The Automotive Electronics: Global Markets for IC Engine and EVs report analyzes the automotive electronics market by application, vehicle type, propulsion type, sales channels and region. Furthermore, it includes various market dynamics such as drivers, restraints, trends and opportunities in the global market. Moreover, the report contains M&A and funding information, emerging technology analysis and analysis of ESG developments. The study is prepared in a simple, easy-to-understand format; tables and figures are included to illustrate historical, current and

information on product types, business footprint, revenue, employee strength, ESG rating, etc. It has also identified various small-scale and emerging players in the global and regional markets with their productrelated information. The report also includes a patent analysis of the automotive electronics market. Key Highlights • 51 data tables and 36 additional tables • An up-to-date overview and analysis of the global markets for automotive electronics (AEs) for IC engine and EVs • Analyses of the global market trends, with historical market revenue data (sales figures) for 2022, estimates for 2023, forecasts for 2024 and 2026, and projections of compound annual growth rates (CAGRs) through 2028 • Estimation of the actual market size and revenue forecast for automotive electronics global market in USD billion values, and corresponding market share analysis based on application, vehicle type, propulsion type, sales channel, and geographic region • Discussion of the major growth drivers, opportunities and challenges, technology updates, and the impact of macroeconomic variables influencing the market for automotive electronics as a basis for projecting demand in the next five years (2023-2028) • Country specific data analysis and market growth forecasts for the Unite States, Canada, Mexico, Germany, Italy, France, the U.K., Japan, China, India and South Korea, among others • Review of recently granted key patents and patent publications on automotive electronics market • Highlights of current trends in the global market for automotive electronics, emerging technologies and new developments in the industry • Understanding of ESG (Environmental, Social and Governance) perspectives in the global market for automotive electronics, with emphasis on ESG factors impact on performance, current status, future perspectives, and approach by automotive electronics companies to achieve ESG goals • Insight into the recent structure of the industry for automotive electronics, competitive aspects of each product segments, increasing R&D investments, market growth strategies, start-up fundings and company

Tint World ® Automotive Styling Centers, a leading auto accessory and window tinting franchise, announces a new partnership that allows customers to elevate their driving experience with high-quality, advanced PowerBass audio solutions. “Our mission is to build mobile audio equipment that outperforms the industry standard at competitive prices,” said Jeff Falk, National Sales Manager for PowerBass. “We’re dedicated to the quality and value of our OE Direct Fit Series and other offerings, and Tint World is the most trusted provider of automotive aftermarket retail and service. As the go-to brand for all things automotive, including high-performance audio for a wide range of drivers, they’re the perfect partner to help us take our business to the next level.” Tint World and PowerBass deliver industry-leading engineering and unprecedented value with PowerBass premium OEM audio equipment, including the OE Direct Fit Series of plug-and-play speakers and components. With products for every major vehicle line, the PowerBass OE Direct Fit Series offers a wider range of OEM audio solutions than any other manufacturer, as well as unique products for the OEM market. “At Tint World, we want to ensure our customers have convenient access to the best brands from around the world,” said Charles J. Bonfiglio, President and Chief Executive Officer of Tint World. “Partnering with PowerBass is a winwin-win solution. We’re helping PowerBass reach new markets and expand its product line, and their unique, innovative components further establish Tint World as the leading source of top aftermarket equipment and accessories. And consumers can rest assured that they’re getting the right solution at the right price.” PowerBass was founded in 2001 to bring great audio products to the value share analysis • Identification of the major stakeholders and analysis of their company competitive landscape based on recent developments, key financials and segmental revenues and operational integration • Descriptive company profiles of the leading players in automotive electronics market, including: • Aptiv plc • Continental AG • Denso Corp. • Hella GmbH & Co. Kgaa

market that offer sonic excellence, value and reliability. A vertically integrated company working with a family-owned manufacturing facility, PowerBass provides OEM speakers, amplifiers, electronics and more designed to enhance drivers’ listening experience and help retail partners in a rapidly evolving industry meet their customers’ needs and reach their customization goals. Tint World Automotive Styling Centers offer sales and installation of auto accessories, mobile electronics, audio video equipment, security systems, custom wheels and tire packages, window tinting, vehicle wraps, paint protection films, detailing services, nano ceramic coatings, maintenance and repair services and more. Tint World is also the leading provider of residential, commercial and marine computerized window tinting and security film services with locations throughout the United States and abroad, with franchise opportunities available worldwide. About Tint World Founded in 1982, Tint World Automotive Styling Centers is America’s largest and fastest-growing automotive accessories and window tinting international franchise, specializing in window tinting, protective films, vehicle wraps, audio and electronics, security systems, car and truck accessories, wheels and tires, detailing and ceramic coating and installation services. Tint World Mobile Services include marine, residential and commercial window tinting films, solar films, decorative films, safety and security films and protective ceramic coatings. Tint World has locations in the United States, Canada, Saudi Arabia and the United Arab Emirates, with master franchise opportunities available worldwide. For more information, go to www .tintworld.com. • Hyundai Mobis • Lear Corp. • Magna International Inc. • Panasonic Automotive Systems Co. Ltd. • Robert Bosch GmbH • Sumitomo Electric Industries Ltd. • Valeo • ZF Friedrichshafen AG For more information about this report, visit www.researchandmarkets.com/r/ m9i6o7.

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News platform into Prolec’s single-phase pad mount transformers across a wide range of sizes. The integration, testing and certification is performed in Prolec’s Monterrey, Mexico facility, one of the largest distribution transformer manufacturing facilities in North America. The UbiGrid DTM+ platform is the first distribution transformer monitoring platform providing real-time elec-

trical and physical transformer health data along with advanced grid analytics deployed at scale. By integrating the UbiGrid DTM+ platform into its transformers, Prolec eliminates the need for utilities to retrofit units in the field and reduces the total cost for a smart transformer.

RPS Cup Benefits • Bendable: The RPS cups have the built-in flexibility of the cup lid “neck,” which allows painters to tilt the cups forward or side to side to spray at many different angles, on parts, rocker panels

and bumper covers. • Clean: With SATA RPS, removing the cup from the spray gun becomes a clean and safe process. When the paint job is finished, squeeze the RPS cup and close the vent cap to create a vacuum inside. Now turn the spray gun upside down and pull the trigger to empty the material passage. • Safe: Due to the robust threaded connection between the cup and the lid, any chance of the cup becoming detached is avoided. • Refillable: The design of the cup allows the simple and clean topping off and the easy exchange of the material filter, if required.

SATA also has a version of the SATA RPS cups for UV coatings. The cup, lid and vent caps are completely black, not allowing light to cause the product to react in the cup. Painters or body techs who prime or paint using UV coatings can leave this in the cup all day, without having to mix small amounts throughout the day. To try the cost-effective SATA RPS cups in your shop, ask your local SATA dealer for samples or for a demonstration.

power sports industries, growing its trailer security product line and producing adjustable aluminum hitches. The company’s 60-page catalog now boasts a diverse selection of security products, catering to various needs within the automotive and sports accessory markets. One of the key drivers of TRIMAX’s success is its in-house design and patenting process. The company’s engineers focus on eliminating springs in their lock designs and prioritize lowmaintenance solutions. The locks and hitches are built using durable materials that are resistant to environmental elements such as weather, water, sand, salt, grime, dirt and dust. TRIMAX’s commitment to strength, function and style ensures that its products remain reliable and visually appealing, even after heavy use.

TRIMAX’s dedication to meeting customer demands is evident through its extensive range of keyedalike and cross-keyable products at no additional charge, providing convenience and security for customers who require multiple locks. The company’s innovative solutions, such as the TFW60 fifth wheel king pin lock and the TWL100/TWL400 Ultra Max Adjustable Wheel Locks, demonstrate its ability to identify practical needs and develop effective products. Throughout its journey, TRIMAX has been inspired by real-life scenarios and consumer feedback. Philip Wyers, an avid RVer, motorcyclist and boating enthusiast himself, draws insight from his own experiences to enhance the company’s product offerings. Additionally, the company takes into

account the potential challenges that its products may face in various environments, ensuring that the locks and hitches remain durable and reliable under different conditions. As the automotive and sports accessory markets continue to evolve, TRIMAX remains at the forefront of the security industry. Its unwavering commitment to quality, innovation and customer satisfaction has solidified its position as a trusted provider of MAX security solutions for all applications. Through a diverse range of products and an ongoing dedication to improvement, TRIMAX continues to safeguard the valuable assets of its customers with the resounding message: “Lock it or Lose it.”

systems and transmission components, each expertly designed to contribute to efficient power transmission, enhanced driving comfort, and reduced fuel consumption and emissions. LuK offers market-leading repair solutions and tailored services for professional maintenance. Specializing in engine components for the spare parts market, the Schaeffler brand INA focuses on four key systems: valve train, timing drive, front-end auxiliary drive (FEAD) and the cooling system. INA’s expertise in timing drives spans over a century, offering high-quality chain and belt drive components and kits for the aftermarket. For the front-end auxiliary drive, INA delivers tailored FEAD KITs and components designed for specific vehicle applications. For cooling systems, INA is dedicated to developing

efficient and durable components, from thermal management modules to a diverse range of water pump solutions. INA’s unwavering commitment to quality and innovation positions it as a top choice in the aftermarket for efficient and professional automotive repairs. Meeting the demands of dynamics, agility, safety and comfort in vehicles requires in-depth knowledge of the chassis system and its components. Schaeffler stands at the forefront of chassis technology, specializing in the development of superior wheel bearings and seals tailored for suspension, damping and bearings, thereby enhancing overall driving performance. With an aftermarket product portfolio that is comprehensive, efficient and of high quality, Schaeffler is committed to providing optimal solu-

tions for chassis repairs. Schaeffler’s continued focus on innovative chassis solutions represents the drive to create the chassis solutions of tomorrow. Visit Schaeffler at booth #A2232 to learn more about the exciting technology on display. The main attraction this year is the Ford F-250, with Schaeffler technology systems exhibits featuring the Ford E-Beam Axle, Thermal Management Module and Battery technology. Schaeffler is also highlighting its future product lines in the Mild Hybrid Transmission Module, Intelligent Active Roll Control System, Intelligent Rear Wheel Steering System, Trifinity Bearing and BMW Hybrid Engine System.

The UbiGrid DTM+ Platform from Prolec and Ubicquia Global energy infrastructure leader, Prolec, has teamed up with Ubicquia, an innovator in intelligent utility infrastructure, to build the industry’s first fully integrated smart transformer. The new transformers deliver real-time

monitoring and grid analytics. Units have begun shipping to North American utilities for field trials. The companies collaborated to integrate Ubicquia’s UbiGrid[TM] distribution transformer monitoring (DTM+)

SATA (Cont’d. from p. 1)

mixing cups or cans, and the cups require no adapters. They mount directly to SATA spray guns. Each case of SATA RPS includes the cups, strainers of your choice and lids. No additional accessories are needed. Each time you use a new RPS cup, you have a clean sterile cup that does not deliver accidental contamination from previous jobs into your paint work.

flow rate will stay the same. “It guarantees an even color match and film build throughout the paint job,” said SATA Dan-Am Co. Director of Sales and Marketing Tony Larimer. “What that means for a shop is that if a painter is mixing material, he might only need two ounces. He can mix just what he needs, get the same results and you don’t have the extra material that will go to waste.” The cups can be used for mixing, spraying and – when the job is complete – storage. For SATA spray gun users, there’s no need to buy additional TRIMAX (Cont’d. from p. 1)

security products, setting it apart as a trailblazer in the security industry. Originating as a bicycle transport product manufacturer, Wyers Products Group founder, Philip Wyers, encountered a problem with the existing roof-rack bike transport systems in the 1980s. To solve this issue, Wyers designed trunk-mount and trailer-hitch mount bike carrier systems and then created receiver locks, padlocks and other accessories to secure bicycles. The exceptional quality of Wyers’ locks caught the attention of well-known companies such as Thule and Yakima, who began incorporating TRIMAX locks into their own products. Expanding its horizons, TRIMAX ventured into the RV, marine and Schaeffler (Cont’d. from p. 1)

bulletins, a live support hotline and more, under the REPXPERT Service brand. Through these established brands, Schaeffler supplies the parts and services of yesterday, today and tomorrow’s vehicles to keep them running like new. With over 50 years of expertise in the automotive industry, LuK is a global development partner for leading vehicle manufacturers. The LuK brand provides comprehensive solutions for various transmission technologies, including manual, double clutch, automatic and continuously variable transmissions, covering emerging drive concepts like hybrid systems. The everexpanding portfolio encompasses all relevant product groups, from flywheels to power transmission, release

For more information, go to www .prolec.energy or www.ubicquia.com.

For more information, go to www .satausa.com, call 800.533.8016 or stop by booth #31017.

For more information, go to www.trimaxl ocks.com or stop by booth #56185.

For more information, go to www .aftermarket.schaeffler.us or stop by booth #A2232.

Friday, November 3, 2023

Specialty Equipment & Aftermarket Daily News

KUKUI, the leading provider of integrated marketing automation and business analytics solutions for the automotive industry, announced that Eric Harber has been named the organization’s new Chief Executive Officer to succeed Lorie Sharp. Harber is an experienced and accomplished executive with a demonstrated track record of building and growing companies by driving transformational business initiatives. Most recently, Eric served as an Operating Partner for Diversis Capital, a software company focused Private Equity firm,

where he served as an adviser to Chief Executive Officers, Founders and Boards of Directors. Prior to Eric’s Private Equity Operating Partner experience, he served as Chief Executive Officer of Flowroute Inc, a SaaS software business, where he led transformational growth for the company. “Eric is a seasoned executive with experience in software product development, sales, marketing and customer success and we are excited by the future potential of the company under his leadership,” said Hunter Witherington, SSM Partners. The

appointment of Harber demonstrates KUKUI’s Board of Directors’ commitment to build on the success of the company over the last couple of years and most importantly, to invest in new technologies to address the needs of KUKUI’s customers as rapid advancements in technology change the landscape of the automotive aftermarket industry. Harber brings over 25 years of experience leading and transforming global software companies through ever-changing competitive landscapes. “As an experienced SaaS software leader, I am honored to join KUKUI as Chief Executive Officer and am excited to build on the company’s

Elka (Cont’d. from p. 1)

exceed the parameters targeted by the manufacturer,” says Yan Pitre, Aftermarket Product and Racing Manager. Elka offers a wide variety of shock absorbers, including internal floating piston (IFP) or external reservoir with or without adjustments for low and highspeed compression. On its website, Elka also features three different “driver profiles” – categories into which it sorts its products. Instead of sorting by make or model, it sorts by sport. Elka recommends products based on how you’ll be using them. “We understand that people use their truck in a lot of different ways. It

can be hard to find the right balance between daily driving on the street, carrying extra weight for work and off-roading during the weekend. Our product has been developed to be able to adjust to these different needs and perform at a higher level,” says Pitre. Elka’s three categories of “Daily Driver/OE Replacement,” “Road & Trails Dual-Purpose” and “Dedicated Off-Road Driving” each have specific metrics and product pairings. With this handy tool, Elka helps you to find exactly which of its high-performance shocks suit your needs the best. Several new shock absorbers for

new models of trucks, SUVs and Jeeps will soon be available. Elka never stops to innovate. Elka is also working hard on releasing to the public its complete shock catalog lineup of coil-overs, springs and bump stops. This will give the opportunity to fit Elka shocks on any vehicle possible when highly customized and in DIY builds. Elka is currently looking for dealers to promote its new and current products.

Fuel Efficiency Enhancement What sets Counteract Balancing Beads apart is their unique ability to improve fuel economy. Counteract is the only balancing product that has been rigorously tested and proven to enhance fuel efficiency in both S.A.E and TMC type II tests. These independent tests confirm that vehicles equipped with Counteract Balancing Beads experience reduced rolling resistance and improved energy efficiency. By minimizing tire imbalance and optimizing weight distribution, Counteract Balancing Beads contribute to smoother and more efficient motion, resulting in noticeable fuel savings over time.

trucks, trailers, motorcycles and ATVs, Counteract Balancing Beads offer a versatile solution for different applications. This adaptability eliminates the need to stock various weight types, streamlining inventory management for tire shops and service centers. Furthermore, Counteract Balancing Beads can seamlessly accommodate aftermarket modifications, allowing for wheel and tire changes without the need for rebalancing or weight adjustments.

has resulted in a product that continues to meet and exceed industry standards, making it the preferred choice for professionals and enthusiasts alike. When it comes to selecting a wheel balancing method, Counteract Balancing Beads stand out as the ultimate choice. Their dynamic balancing precision, adaptability to diverse applications, positive impact on fuel efficiency and established track record make them a preferred solution for automotive professionals and enthusiasts. As the transportation landscape evolves, Counteract Balancing Beads continue to exemplify innovation that enhances performance, comfort, sustainability and fuel savings.

New KUKUI CEO Named

made of hard anodized aluminum (no rust!), assembled by hand and built to order at its manufacturing facility in Canada. Plus, Elka comes with a variety of adjustments depending on the model and vehicle to deliver an outstanding driving experience. Elka wants its clients to go faster and explore further. If you want your vehicle to look the best, provide better comfort and perform better (or all three!), a set of Elka’s high-performance off-road shocks will give it that edge. “We adapt our shock absorbers to correct the vehicle’s handling faults or Counteract (Cont’d. from p. 1)

impact on fuel efficiency. Dynamic Balancing Precision Counteract Balancing Beads offer an innovative and precise approach to wheel balancing. Unlike conventional static balancing, which involves attaching weights to the wheel rim, Counteract Balancing Beads are strategically placed within the tire itself. These beads disperse evenly throughout the tire’s interior, continuously adapting their positions as the wheel rotates. This dynamic balancing method ensures that imbalances arising from uneven tire wear, minor tread discrepancies or external factors are continually corrected. As a result, vehicles maintain a smoother ride with reduced vibrations, significantly enhancing overall driving comfort. MGP (Cont’d. from p. 1)

that into the high-performance products for automotive enthusiasts. MGP caliper covers combine these state-ofthe-art technologies along with 30 years of engineering experience to bring you the highest quality aftermarket parts that are held to OEM standards for custom brake caliper covers.

Seamless Adaptability Counteract Balancing Beads are exceptionally adaptable to various wheel sizes and types. Tailored to accommodate half-ton suspension and larger light trucks, commercial

Proven Track Record and Longevity With over 25 years of experience, Counteract has established itself as a trusted name in the automotive industry. Its commitment to innovation, precision and customer satisfaction has solidified Counteract’s position as a leader in the wheel balancing market. Counteract’s consistent focus on research and development

MGP is licensed by Ford, GM, Mopar, Honda, Acura, West Coast Customs, Saleen, Shelby, NHRA, World of Outlaws and more. MGP is the first to launch the Laser Imbedded Technology (LIT) program for ultimate customization. The New LIT program is generated by a highpowered system that produces a concentrated beam of UV light, instantly

curing the color pattern embedded into the substrate. The metal surface absorbs the energy from the beam and heats up, creating a permanent bond of the printed image. The laser imbedded technology can be controlled to vary the intensity, speed, color and pattern of the beam to create a wide range of designs and markings. Overall, laser imbedded technology printing on

leadership in the automotive aftermarket by providing repair shops with integrated and automated marketing, CRM and analytics. I look forward to working with the KUKUI team to provide innovative products, serve our clients and help those clients achieve their goals.” “The Board of Directors looks forward to our next stage of evolutionary growth as we continue to invest in our customers’ success through technology, and Harber is the perfect Chief Executive Officer to lead us there,” said KUKUI Executive Chairman, Jim Tallman. For more information, go to kukui.com.

For more information, go to www .elkasuspension.com, call 800.557.0552 or email info@elkasuspension.com.

For more information, go to www .counteractbalancing.com or stop by booth #41105. metal is a precise and efficient way to create permanent markings and designs, making it a perfect choice for custom artwork on a wide range of industrial, commercial and artistic applications. For more information, go to www .calipercovers.com or stop by booth #54067.