Area Winter 2015 by ORIA

AREA T H E O F F I C I A L P U B L I C AT I O N O F T H E O R I E N TA L R U G I M P O R T E R S A S S O C I AT I O N , I N C .

NORS ‘15 SPECIAL ISSUE

WINTER 2015

AmericasMart Floor Plans Market Previews Atlanta Buyers Guide

Vi si t Ja Us Sp nu In ac ary At la e #2 8-1 nta -2 0 05

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From the President’s Desk Dear Friends,

markets is truly great. I urge each of you to see for

azine is readied for press, we’re watching live footage

tories in your stores.

As I write this letter and another issue of AREA mag-

of a robot the size of a refrigerator landing on a comet that is hurtling and turning through space at a speed almost beyond comprehension. One

yourself and take the opportunity to freshen the invenAnother blessing of our industry is the opportu-

nity it gives us to help and support thousands of weavers and their families. Many of

our members and retail partners are

cannot help but feel that we are

taking steps to provide healthcare

blessed to be living in a time of

and

such enormous achievement and

educational

opportunities

through existing NGO’s in those

when remarkable progress is being

countries such as Care & Fair,

made on many fronts.

We are also blessed to be

Project Mala and The Nepal Burn &

ues to make steady progress. The

Charitable Fund was established a

Cleft

working in an industry that contin-

Hospital.

The

ORIA

process of rug making always starts

decade ago to facilitate donations.

(although

on our website, ORIA.org.

More about the fund can be found

small, knot by knot, with speed not

quite

matching

Rosetta/Philae) that results in magnificent, valuable

My good friends Rakesh Agarwal and his wife

products. Similarly, the business of rugs starts

Dolly, owners of Rug & Home, are examples of what

ordered by entrepreneur family owned companies and

remarkable couple is dedicated to giving back in a

small—with weavers’ looms often contracted or

ends in award-winning, trend-setting home décor enjoyed around the world. We are, indeed, blessed to

make our livings and provide for our families in an industry that is about art, beauty and value.

Our industry is also about innovation. On a

recent trip to India I saw a fantastic array of products

being produced for U.S. markets at many different

price levels. Many importers including our own mem-

our industry can accomplish in these efforts. This

major way to the producing centers in India where their careers began. They have established ‘health

camps’ where volunteer doctors and nurses from the U.S. work hand in hand with their Indian counterparts

from local hospitals to provide healthcare to needy villagers. Their particular focus is on eye surgery to address the widespread problem of cataracts among

Indian women as young as 40. Expenses for the vol-

bers are very directly involved in the creative devel-

unteers are paid by local charities and individual

our industry since the recession is due, in part, to its

their website, www.visionexpress.net.

opment of such products. The current resurgence of ability to progress, adapt and expand—fueled by fresh

thinking and creativity. The product that will be offered by various importers at the upcoming January

donations. More information about the program is on

As we count our many blessings, I wish you all

a peaceful, healthy, happy, and prosperous New Year. Sincerely,

REZA MOMENI President - Oriental Rug Importers Association, Inc.

6 Winter 2015

AREA

Winter 2015

Published by the Oriental Rug Importers Association, Inc. 400 Tenafly Rd., #699, Tenafly NJ 07670 • 201-866-5054 • www.oria.org

President Vice-President Treasurer Secretary Executive Director AREA Advisory Committee

Editor-Emeritus Editor-in-Chief Editor Contributing Author Contributing Author Production

Reza Momeni Kami Navid Behrooz Hakimian Ramin Kalaty Lucille Laufer Reza Momeni, Chrm. Dennis Dilmaghani Archie Cherkezian Lucille Laufer Sally James Carol Milano Ellyne Raeuber Artistic Color Graphics

Contents

Index to Advertisers

From the President’s Desk

Atlanta Market Preview

From HQ

Cover: The persimmons, butter yellows, ivories, and pale blues

In the News

counterpoint in the cushions, sofas, and walls featured in this sitting

New & Antique Product Gallery

Design Focus: John Beckmann Handmade Rugs Are Pivotal To This Designer’s Work

exhibited in a dazzling flatweave’s alternating bands find their

Merchandising Marketing To Millenials

In case you missed it,

HERMES, one of the most famous brands in fashion

industry,

has

taken Persian Tabriz carpets as inspiration for designs their Fall 2014 collection.

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Suppliers to the Carpet and Rug Industries:

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Packing & Shipping Supplies Tags & Tagging Supplies Rug Display Clips Fringes, Edging & Binding Tape Wool Yarns, Cotton & Linen Threads Needles, Scissors & Rug Repair Tools Rug Shearing Machines Moths Sprays, Moth Balls & Flakes Staple Guns & Staples Rug Padding Brass Stair Rods Inks, Paints, Dyes & Markers Pens, Pen Holders & Brushes Rug Cleaning Supplies Spot, Stain & Color Removers

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New Product Gallery FAR LEFT Glypha Blue Grunge. This 100 knot design in 80% wool and 20% silk features a large scale medallion in a beautiful combination of tones that are blended for a watery effect that is striking but not garish. Indigo blue pops amongst rust, cream, thundercloud grey, and soft bronze. LEFT Smudge Multi. Graphic and bold, a standout among a sea of neutrality and safe plays, this 100 knot piece in 80% wool and 20% silk makes a strong statement in any setting yet can harmonize with room elements and share attention as needed. Both designs are available from stock in all standard sizes up to 13x18 and can ordered in custom sizes, shapes, and colors.

TAMARIAN ATLANTA SHOWROOM #6-E-18

Hand-tufted in India of 100% wool, the Beckett Collection offers a welcome retreat from the ordinary rug. While each piece is adorned with gorgeous transitional patterns, beautiful two toned color combinations, and soft wool texture, Beckettâ&#x20AC;&#x2122;s most defining characteristic is its clever spray effect, which adds a sense of movement and visual intrigue to the collection. FAR RIGHT: BC-1 Slate. RIGHT: BC-3 Mist.

LOLOI ATLANTA SHOWROOM #4-D-2 LAS VEGAS SPACE #B-480

28 Winter 2015

New Product Gallery The new Anise Collection of hand tufted space dyed polyester rugs from KAS features a high/low texture with a mix of loop and cut pile. Shown here: design 2422 Indigo Courtney, also available in a neutral sand palette. Made in China, Anise is offered in five sizes including round. KAS will be exhibiting at both the Atlanta and Las Vegas markets during Winter 2015 where they will showcase over 200 new rug introductions as well as new pillow and poufs. KAS is pleased to announce that their popular Bob Mackie Home™ and Donny Osmond Home™ collections will be ready for immediate shipment at market time.

KAS ATLANTA SHOWROOM #4-C-9 LAS VEGAS SPACE #B-175

New from Momeni: The Rio Collection. Shown left: RIO 03 Red. Hand-Tufted in China with spaced dyed yarns of 100% polyester, it brings a pop of pattern to a space with this eye-catching and whimsical William Morris inspired design. Also New: Momeni’s Havana Collection. Shown far left: design HV06 Sand.This subtle design is handtufted with tip shearing of 100% polyester in China. Inspired by oversized intricate florals, the allover floral motif in a creamy ivory over a solid ground adds a versatile look that goes well with a variety of furnishings and décor.

MOMENI ATLANTA SHOWROOM #4-B-2 LAS VEGAS SPACE #B-425

AREA

New Product Gallery Nourison introduces the Dynasty Collection, a new

collaboration with Barclay Butera. Inspired by his

many trips to the culture rich lands of the far East,

Barclay is thrilled to introduce this remarkable

collection of fine carpets with Nourison that are

designed to add a bit of magic to any room setting from

formal to casual. Dynasty includes an array of rugs with

all the color and flavor of a fine Asian art collection. Each

design is artfully crafted with rich heritage and significant

symbolism of the great dynasties which they represent.

The Dynasty Collection from Barclay Butera will be

treasured additions for today’s environments and are surely

destined to become tomorrow’s collector’s items. Dynasty is

powerloomed and hand finished of 80% New Zealand Wool

and 20% Nylon. Shown here: DYN03 (near left) and DYN05 (far left).

NOURISON ATLANTA SHOWROOM #3-F-2 LAS VEGAS SPACE #C-112 Tibet Rug Company will be showcasing its newest sensation

“Wrought Iron Blue,” a stunning Tibetan rug inspired by the beautiful ornamental iron work gracing the streets of Paris. The bold design

illuminated in a field of penetrating teal-blue gradients is an elegant

addition to the modern home. In addition, the

company will feature “Suzani 9” from its award

winning soumak collection—a traditional

Uzbekistan design woven with New Zealand wool.

Vibrant colors combined with subtle abrash create a

look and feel that pleases the contemporary eye

while honoring tradition. Sizes range from 2’x3’ to

10’x14’ and 3’x10’ runners. FAR RIGHT: Suzani 9

from the Suzani Collection. RIGHT: Wrought Iron

Blue 100-count, woven of lustrous hand-spun 100%

Tibetan wool. Sizes range from 2’x3’ to 12’x15’: also

available in 8’ and 10’ runners.

TIBET RUG CO. ATLANTA SHOWROOM #5-D-5

30 Winter 2015

New Product Gallery

Feizyâ&#x20AC;&#x2122;s new Sabrine Collection is hand woven in a Soumak construction of bamboo viscose in India. The minimalist patterns and subtle color palettes of the Sabrine Collection add casual elegance to any room they grace. Stunning striations run throughout each piece giving them dimension and interest.

FEIZY LAS VEGAS SHOWROOM #C 399

ORIA CHARITABLE FUND 2014-2015 DONOR HONOR ROLL GOODS & SERVICES Rugs and services for the 2014 Silent Auction were graciously donated by the following companies: AmericasMart Atlanta Amici Bashian Caravan Capel Chaman Antique Rugs

Explore Airtrans Services Jaunty Kas Kalaty Loloi Lotfy & Sons Momeni Nourison Oriental Weavers Tamarian Tibet Rug Co. Revita Rugs

PLATINUM $15000 + Nourison GOLD $2000-4999 + ABC Carpet & Home (Wooster House) Safavieh BRONZE up to $999 Association of Rug Care Specialists Atiyeh International

Design Focus

John Beckmann Handmade Rugs Are Pivotal In The Work & Words of This New York Designer For Manhattan-based interior designer John Beckmann, handmade decorative carpets are a pivotal element in his

work characterized by a contemporary luxurious minimalism and located primarily in the tri-state area in addition to

Chicago and Los Angeles. “Start with the rug, find something you must have, and the rest of the room will fall into place,” comments the designer who founded his firm Axis

Mundi in 2004 and is renowned for his contrarian architec-

tural proposals that have shaken New York’s architectural elite. Fifteen years ago, he discovered the “honesty” and artisanship of the handmade rug which he finds otherwise

lacking in the machine-made counterpart. “Handmade car-

pets are expensive and have an inherent value that is worth

something,” he comments. “They have an esthetic that clients appreciate. They are pieces of art.”

True to his modern esthetic, Mr. Beckmann has only

used contemporary carpets with graphic patterns and bold

colors mainly from Nepal. Indeed, he remarks, “I’m not afraid of pattern and color even though we might be con-

sidered minimalist. Our work has glamour and a luxurious feel to it.” While he orders rugs in custom sizes and might

occasionally tweak a color or two, he is averse to custom

OPPOSITE A silver platinum shag rug enhances this living room’s cool sleek look while endowing it with a soft textural dimension. Photography by Mark Roskams.

STORY BY ALIX G. PERRACHON

AREA

Design Focus

ABOVE The mochas and creams in a silk Tibetan rug’s zebra-inspired pattern are echoed in the cow skin pillows while the rug’s silver blue highlights are reflected in this living room’s walls. Photography by Mikiko Kikuyama. OPPOSITE A striped flatweave exhibiting bands of ivory alternating with various shades of blue creates a bold graphic statement in this otherwise stark hallway. Photography by Mark Roskams.

ordering from scratch. “I like the client to see the car-

rug’s color is his foremost consideration, its emotion-

the rug, it sells itself. Also, I can’t buy rugs from a

statement piece,” he says.

pet we are ordering,” he comments. “When you see

picture or online!” For this reason, and because many

al impact is equally critical. “For me, the rug is a As the scale of the rug versus that of the room is

clients can’t or don’t want to wait six months, he buys

critical, the rug must be room-sized ideally framed by

rugs from Nepal, he has also used Swedish pieces and

space looks ridiculous!” he notes. Looking ahead, he

from stock whenever possible. In addition to Tibetan

kilims for their graphic impact.

a 12- to 18-inch wood floor border. “A 6x9 in a large would

consider

placing

two

irregular-sized

With Mr. Beckmann, the rugs are paramount in

Moroccans in the same space. “A lot would also

is designed, the hunt for the carpet is on! When shop-

continues. Color is the connecting thread between

the decorative process. Once the architectural space

ping for rugs, he does so in tandem with searching for

the sofa. For him, the decorative process follows a

depend on how adventurous the clients were,” he

rugs in adjacent spaces. In one instance, the steel blue accent in a striped flatweave was the springboard for

specific logic starting from the larger pieces and

the color in the shag rug in the next room. He also

from big to small,” he says. “It’s much easier to be

that of the rug. “The color of the floor is important

wards. I let the rug color be my inspiration.” While a

of the space,” he adds.

working down to the smaller ones. “I always work

inspired from the carpet rather than working back-

34 Winter 2015

pays attention to how the floor color coordinates with

and considered in relation to the overall desired feel

Design Focus

AREA

Design Focus

ABOVE A luscious silk shag Tibetan rug with its variegated shades of persimmon, complemented by those in the Lenin poster hanging above, create a luxurious warmth in this living room. Photography by Adriana Bufi. OPPOSITE The kaleidoscope-patterned Tibetan rug displaying vibrant splashes of red, black, green, and yellow are the defining statement in this living room. Photography by Mikiko Kikuyama.

When it comes time to mixing and matching col-

ors and patterns, the designer says: “That’s when the

Mr. Beckmann is very specific about where rugs

need to go in the home. For him, their place is in the

fun begins!” Unafraid of color, he also relishes the

living room, lounge, entry, hall, and bedrooms. “I

the most part, people are afraid of color and making

collectors,” he comments.

you work with color, the better you get at it with

here to stay: “They are increasingly popular with my

challenge of coordinating pattern with pattern.” For

bad decisions,” continues the designer. “The more

never use them in dining rooms as they become dirt For the designer, handmade decorative rugs are

time.”

clients and I don’t see this trend changing,” he con-

designer acclaimed in the 1970s for his chrome-plat-

wall carpeting and I can’t even remember the last

his own version of minimalism infused with color

peting is a “dirt collector” in his opinion which can

Trained by Joseph P. Durso, the minimalist

ed high tech look in the 1970s, he delights in creating and a glamorous comfort often juxtaposing elaborate

fabrics with contemporary rugs. In several instances, he has used fabrics reminiscent of their 19th century

antecedents with Tibetan rugs. “The impact is unbelievable!” he exclaims.

36 Winter 2015

cludes. “There is absolutely no going back to wall-to-

time I used it.” Because it traps dirt, broadloom car-

either cause or worsen allergies—a fact his clients are keenly concerned about. Hence for these pragmatic health and esthetic reasons, the future for the handmade decorative rug is bright.

Design Focus

AREA

Design Focus

38 Winter 2015

Design Focus

About The DESIGNER John Beckman obtained a BFA in Environmental Design from Parsons School of Design. While a student, he apprenticed with the acclaimed minimalist designer Joseph P. D’Urso who was greatly influential in his work. He collaborated with a host of other design luminaries before starting Axis Mundi in New York in 2004. He is renowned for his understanding of the relationships between architecture, design and contemporary art. Although not a registered architect, Mr. Beckmann’s enjoys unveiling unconventionalyet-charismatic creations that run in direct opposition to New York City’s architectural establishment. Considered mavericks, he and his Axis Mundi team

The New York Times, as well as online publications

have challenged high-profile projects by renowned

such as Architect’s Newspaper, ArchDaily, BldgBlog,

architects like Jean Nouvel and Renzo Piano with far

Curbed, Dezeen, Designboom, Domus, and The New

more imaginative designs. Although none of his

York Observer. He has been a guest on Bloomberg

buildings have been constructed, Mr. Beckmann’s

TV, and LX-TV’s Open House. He has been a visit-

presence on the scene is influential and his ideas are

ing critic at Yale School of Architecture, Pratt

gearing discussions in new directions.

Institute, NJIT, and Parsons The New School for

Axis Mundi’s recent projects have been featured

Design. He has juried several competitions including,

in Metropolitan Home, Spaces, C3, Archiworld, and

most recently, the Interior Architecture Award for the Chicago AIA 2011. Mr. Beckman is the recipient of a grant from the Graham Foundation for Advanced Studies in the Fine Arts and was awarded a MacDowell Colony Fellowship in 2010. He edited and contributed to the book

The

Virtual

Dimension:

Architecture,

Representation and Crash Culture (Princeton Photograph by Daniel Perna.

Architectural Press, 1998), one of the first books dealing with the implications of digital technologies on the fields of architecture and design.

OPPOSITE A bold black-and-white jagged-patterned rug designed by John Beckmann is the esthetic focal point in this study area. Photography by Andrew Garn.

AREA

Merchandising

Marketing to

MILLENIALS

by Carol Milano

40 Winter 2015

Merchandising They’re a bigger generation than the Baby Boomers,

find a better, cheaper deal,” says Professor Mishra.

and already represent $1.3 trillion in consumer spend-

They value quality. “They don’t want to break the

between 1982 and 2000, who now account for 26% of

it’s been used. This is why Target is a perfect store for

ing. These are the 83 million Millennials, born

the nation’s population, according to the U.S. Census Department. By 2020, Millennials will be one-third of America’s adults.

Although a diverse group, Millennials have sev-

eral traits that are increasingly significant for retailers and importers.

bank, but they also want something that will last after them—it’s the intersection of quality, price and something trendy.”

Millennials follow their interests. “They’ll spend

more on things that matter, like sports gear for athletes and home furnishings for their first apartment. If

they find themselves in a store with their favorite items (like Nike or HomeGoods), they will easily

TRAITS AND TRENDS

spend $100 without thinking.”

stresses Michael A. Levin, associate professor of mar-

keting at Otterbein University in Westerville, Ohio.

REACHING OUT

“They are delaying life-stage markers, such as first

house, first car, and first marriage. They tend to have

focus on design and quality,” declares Ryan Higgins

of Tamarian Carpets in Baltimore. “We’re grooming

contrast to Baby Boomers’ rebelliousness and

that one day they may want a rug.” He hopes to cre-

Millennials were hit hard by the recent recession,

strong, caring relationships with their parents, in stark

Their marketing strategy to Millennials is “to

future customers, trying to prepare them for the fact

Generation X’s alienation against their parents.”

ate some sense of urgency by communicating the

with brands outside of traditional media, and expect

from for a long time. Because they’re socially aware

As a high-tech generation, “They want to interact

brands to be on social media. Even store brands need

Facebook pages,” he says, “and retailers need

Pinterest boards.” When it comes to fashion,

“Millennials hold a distinct sense of quality. In rela-

tion to the price point, they think about quality as the number of times they can wash an item before it falls

uniqueness and value of a product they could benefit and environmentally-consciousness, Mr. Higgins

believes, young consumers are likely to care about the art and the craft of rug-weaving, once they understand

that hand-carding and hand-dying, for instance, are increasingly rare.

“We’ve changed our traditional ads to reach out

apart. For example, a $20 dress that can hold up for 20

to the younger set. Whether old or young, a consumer

In a brief survey for this article, Karen Mishra,

house —or to really like it so they’ll save up for it,”

Business in Raleigh, found some similar attitudes

include very modern rug design in our repertoire—we

washings is considered a bargain.”

professor of marketing at Meredith College School of among her students in September 2014:

They’re thrifty shoppers. “They have their

favorite stores, for quality and low price. But they’ll also comparison shop and go online when they can

has to be affluent enough to have this product in their

Mr. Higgins acknowledges. “It’s important for us to always try to have something cutting-edge to appeal to younger people. Telling my 30-something friends,

‘This is the cool stuff we’re doing,’ builds word-ofmouth.”

OPPOSITE: The cutting edge, new “Karmangie” design from Tamarian is targeted towards the Millennial market.

AREA

Merchandising Tamarian uses social media extensively, for start-

including one showing Mr. Robin’s baby son—con-

are fun. They don’t translate into ‘come to the

consumers that Kush Rugs “doesn’t worry about kids

ing conversations with Millennials. “The messages store’—we tell the oriental rug story, without pushing

the product. We’re grooming them,” says Mr.

vey the store’s family-friendliness, signalling young being in our gallery, or even on the rugs.”

In a neighborhood where they’re popular, pets are

Higgins, who prefers ‘guru’ as his Tamarian title. In

welcome. The website features a dog; shoppers can

staff members; assign them more creative roles.

deceased ‘Shop Dog,’ a Rotweiler, sat on a stack of

your own business, he emphasizes, rely on younger “Whenever a new social media pops up, our young

people tell us, ‘My friends want to know about this.’

They know the slang. With each young person we [hire], everything they bring to the table adds a new facet for us. They’re helping us grow.”

Even for a high-tech generation, though, “You

can’t get everything over the Internet. With certain

bring dogs to the store, and even remove leashes. The rugs, with paws crossed. Local residents stopped in just to greet him. “It’s a great ice-breaker,” Mr. Robins discovered, “and wonderful opportunity to demon-

strate the resiliency of what we have to offer” to any-

one concerned about keeping a rug clean and freshlooking.

Their casual, friendly, intentionally unintimidat-

things—like oriental rugs—you need to touch and

ing attitude “resonates with younger people. For us,

get online. Know what you’re selling! If you do it at a

and communicating that we’re real people. Rebecca

life,” he predicts.

come to the gallery, they feel a connection to us from

feel and know the story behind it. You can’t get that fair and reasonable price, you’ll have customers for

ONE STORE’S APPROACH

“The way we present ourselves appeals to

younger people,”observes Brian Robins, co-owner

(with Rebecca Lurie) of Kush Handmade Rugs in

Portland, Oregon. Website photos (www.kushcar-

pets.com ) often include 20-somethings. In the store’s

trendy Pearl District, young people stroll and browse.

“In nice weather, our door is open. The fact that they’ll walk into our rug gallery says we’re doing something right. That’s beneficial for making connec-

tions—not necessarily selling, just meeting people. Someone wandering in today might buy a few years

from now.” It’s not unusual when a shopper says, “I

stopped in a year ago. Now I’m here for a rug.”

“Oriental rugs can be intimidating,” Mr. Robins

admits. They plan store windows to show rug variety, with a balance between modern and traditional, while

connecting with people in ways beyond rugs. “They’ll

have a theme or idea, like color.” Blow-up posters—

42 Winter 2015

it’s creating an idea, giving someone a little laugh,

and I put ourselves in ads sometimes, so when people the photo.” (See examples below and opposite page.)

Millennials want to see things in tune with their

own style, says Mr. Robins. “They usually move away

Merchandising from more traditional motifs, to something more modern, with color or pattern. Our Mosaic line is

ADVICE FOR RETAILERS

more in line with what the younger crowd likes:

accessible, colorful, cleanable, moderately-priced.

attractive packaging, because Millennials will buy

products that fit the ‘cheap chic’ image, advises

modest footprint. They’re more interested as floor

instance, should show them how to customize the

We think they’ll be future clients.”

bookcase to a million shoppers. The savvy retailer

They often want a smaller rug that may have a more covering becomes increasingly fashionable for them.

Kush strives to make ads eye-catching beyond the

Store brands should feature interesting names and

Professor Levin. “A household furnishings store, for

product. They understand that a retailer sells the same

demonstrates how a Millennial buyer can make that

rug. “We focus more on brand-building; we’re trying

into a one-in-a-million bookcase!”

hear, ‘Oh, Kush—I see your ads,’” reports Mr.

activities, so a retailer supporting a social cause

Portland Monthly, and the designer-oriented Grey

to do something [meaningful] and allow them to show

to start a relationship. Away from the store, we often

Robins. They advertise in the local Pearl Magazine, Magazine.

To reach Millennials, they’ve redesigned their

entire website to be fully accessible on every kind of

This group helps causes through social media and

should utilize both. “Give Millennials an opportunity their friends what they’re doing,” says Professor

Levin, citing the effectiveness of the recent “Ice Bucket

Challenge”

for

the

non-profit ALS

mobile device. “It’s a challenge! Now, we write, put

Association.

can sort by color, because some customers told us

tional images, showing smiling Millennials with

be sure your platform transcends as many devices as

(According to FutureCast, a Kansas City marketing

up articles immediately, and change categories. We they’d like to do that. To connect with young people, possible. You have to keep making changes to keep

up. Our younger staff are a tremendous asset, plugged into new media. They’ll ask, ‘Have you heard of this? My friends use it.’”

For promotion campaigns, choose multi-genera-

either parents or their own children, he recommends. firm, nearly 23% already have kids.)

The trade publication BedTimes Magazine advis-

es that today’s young adults—often slower to marry than previous generations—are less likely to be mat-

tress-shopping. To generate interest, suggests an arti-

cle in the magazine, approach Millennials with out-

reach they can relate to, such as sponsoring a music concert or creating online quizzes about mattresses.

SUMMARY

To attract Millennials, “Consider how you want

people to engage with you. Make your gallery as relaxed as possible,” Mr. Robins encourages.

“I see our customers using social media to reach

out to Millennials, and definitely getting strong posi-

tive reactions,” says Mr. Higgins. Fortunately, “One

thing the Internet can’t take away is that relationship

[which] people like for higher-priced products.”

AREA

ORIA Members Directory MEMBERS AMICI IMPORTS, INC. 335 Centennial Ave., Suite 7 Cranford, NJ 07016 (908) 272-8300 FAX (908) 272-8310 E-mail: amiciimports@amiciimports.com URL: www.amiciimports.com Jeffrey DeSantis, Pres. Charles F. Cashin, V.P.-Sales AMINCO, INC. 505 Winsor Drive Secaucus, NJ 07094 (201) 601-9200 (888) 501-9200 FAX (201) 601-4747 E-mail: mail@amincoinc.com Mikel Banilevi, Partner. David Banilevi, Partner ANADOL RUG CO. 1088 Huff Rd. Atlanta, GA 30318 (404) 350-8558 FAX (404) 350-3418 E-mail: anadolrugs@aol.com Suat Izmirli, Pres. Eloisa Izmirli, Sec’y Gafoor Khan, Sales ARIANA RUGS, INC. 666 N. Robertson Blvd. Los Angeles , CA 90069 (310) 289-8800 (888) 696-4960 FAX (310) 289-8808 E-mail: sales@arianarugs.com URL: www.arianarugs.com Ahmad Ahmadi , Pres. Alex Ahmadi, V.P. Nadra Ahmadi, Sec’y ASIA MINOR CARPETS, INC. 236 Fifth Ave. New York, NY 10001 (212) 447-9066 FAX (212) 447-1879 E-mail: info@asiaminorcarpets.com Alp Basdogan, Pres. ATIYEH INTERNATIONAL, LTD. P.O. Box 3040 Newberg, OR 97132 (503) 538-7560 FAX (503) 538-8239 URL: www.atiyeh.com E-mail: rugs@atiyeh.com Leslie Atiyeh, Pres. Thomas J. Atiyeh, Exec. V.P. BASHIAN 65 Railroad Ave. Ridgefield, NJ 07657 (201) 330-1001 (800) 628-2167 FAX (201) 330-0878 E-mail: bashian@compuserve.com George G. Bashian, Jr., Pres. Garo Bashian, V.P. Ralph Bashian, V.P. Chintan Singh , Nat’l Sales Manager

44 Winter 2015

BENJAMIN RUG IMPORTS 20 Meadowlands Parkway Secaucus, NJ 07094 (201) 617-9000 (800) 334-1345 FAX (201) 617-9354 E-mail: tom@benjaminrugs.com URL: www.benjaminrugs.com Benjamin Aziz Stephanie Cohen Charles Bowering, Nat’l Sls Mngr. BOKARA RUG CO., INC. 50 Enterprise Ave. North Secaucus, NJ 07094 (201) 601-0040 FAX (201) 601-0055 E-mail: info@bokara.com URL: www.bokara.com Jan Soleimani, Pres. Gabriel Vaknin, V.P. CAPEL, INC. 831 North Main St. Troy, NC 27371 (910) 572-7000 FAX (910) 572-7040 E-mail: mail@capel.net URL:www.capelrugs.com John Magee, Pres. & CEO Allen Robertson, VP-Sales Cameron Capel, VP-Nat’l Accts. CARAVAN RUG CORP. 8725 Wilshire Blvd. Beverly Hills, CA 90254 (310) 358-1222 FAX (310) 358-1220 Mois Refoua, Pres. Nabi Rahmati, Sales Jay Nehouray, Sales David Nehouray, Sales Mario Cordero, Warehouse Mngr. WILLIAM CHERKEZIAN & SON, INC. /TAPIS INT’L 11835 Carmel Mountain Rd. Ste.1304 San Diego CA 92128 (818) 266-8383 William Cherkezian CONCEPTS INTERNATIONAL /Prestige Mills 3401 38th Ave. Long Island City, NY 11101 (718) 683-5051 FAX (718) 683-5080 E-mail: ckalison@prestigemills.com Peter Feldman, Pres. Charles Kalison, VP THE CREATIVE TOUCH 401 Penhorne Ave., Suite 4 Secaucus, NJ 07094 (201) 866-1933 FAX (201) 866-1935 E-mail: info@creativetouchrugs.com URL: creativetouchrugs.com Baki Ildiz, Pres.

D & K WHOLESALE div. Dilmaghani (Medhi Dilmaghani & Co., Inc.) 540 Central Park Ave. Scarsdale, NY 10583 (914) 472-1700 FAX (914) 472-5154 (800) 545-5422 & (877) DIL-RUGS E-mail: sales@dkwh.com URL: www.dkwh.com Dennis A. Dilmaghani Essy Kashanian EASTERN ORIENTAL RUG CENTER INC. 50 Schmitt Blvd. Farmingdale, NY 11735 (516) 962-2175 (800) 538-5625 E-mail: info@eorconline.com Khalil Nabavian Hushang Nabavian Bahram Nabavian Benny Nabavian Pooya Nabavian EBISONS HAROUNIAN IMPORTS 44 E. 32nd St., 7th Fl. New York, NY 10016 (212) 686-4262 (800) 966-6666 FAX (212) 779-4262 E-mail: info@ebisons.com URL: www.ebisons.com Ebi Harounian, Partner Michael Harounian, Partner Maurice Harounian, Partner Melissa McMee, Designer ELIKO ORIENTAL RUGS, INC. 102 Madison Ave., 4th Floor New York, NY 10016 (212) 725-1600 (800) 733-5456 FAX (212) 725-1885 E-mail: elikorugs@aol.com URL: www.ElikoRugs.com Babadjian Bassalali, Pres David Basalely, Partner Soloman Bassalely, Partner Richard Garrad, Sales Mahtab Etessami, Sales FEIZY IMPORT & EXPORT CO. Feizy Center 1949 Stemmons Freeway Dallas, TX 75207 (214) 747-6000 (800) 779-0877 FAX (214) 760-0521 E-mail: salesinfo@feizy.com URL: www.feizy.com John Feizy, Pres./Founder/Owner Cameron Feizy, V.P. Sales Nasser Garroussi, V.P.-Finance FRENCH ACCENT RUGS & TAPESTRIES 36 East 31st St., Ground Floor New York, NY 10016 (212) 686-6097 (888) 700-7847 FAX (212) 937-3928 URL: www.farugs.com Kevin Rahmanan, Principal Khosrow Banilivi, CEO Bijan Nabavian, Treas. Danny Shafian, Operations Mngr.

HAROUNIAN RUGS INTERNATIONAL CO. 261 Fifth Ave., Ground Floor New York, NY 10016 (212) 213-3330 (800) 682-3330 FAX (212) 545-0657 E-mail: info@HRIRUGS.com URL: www.HRIRUGS.com David Harounian, Partner Lee Harounian, Partner HENRY GERTMENIAN CO. 1449 Mission St. San Francisco, CA 94103 (415) 863-0377 FAX (415) 621-3538 E-mail: Hgertco@aol.com. Paul H. Gertmenian, Pres. Alfred Gertmenian, V.P. Kay Gertmenian, V.P. India-Nepal Daryl K. Wong, Principal David Zarrabi, Sls Mngr. JAUNTY CO. INC. 13535 S. Figueroa St. Los Angeles, CA 90061 (213) 413-3333 (800) 323-3342 FAX (213) 413-0828 E-mail: info@jauntyinc.com URL: www.jauntyinc.com Mike Navid, Pres. Kami Navid, V.P. KALATY RUG CORP. 156 Duffy Avenue Hicksville, NY 11801 (212) 683-7222 (800) ALL-RUGS (800-255-7847) FAX (212) 689-2705 E-mail: info@kalaty.com URL: www.kalaty.com Mirza Kalaty, Pres. Ramin Kalaty, V.P. Soheil (Mike) Kalaty, V.P.-Sales Farshad Kalaty, V.P. Client Relations Ariel & Kamran Kalaty, Mktg. & Promotions KAS ORIENTAL RUGS, INC. 62 Veronica Ave. Somerset, NJ 08873 (732) 545-1900 (800) 967-4254 FAX (732) 545-5836 E-mail: info@kasrugs.com URL: www.kasrugs.com Rao Yarlagadda, Pres. Hari Tummala, Exec. V.P. Kranthi Yarlagadda, V.P. Operations Santhi Yarlagadda, V.P. Business Dev.

F. J. KASHANIAN RUG CORP. 600 Meadowlands Parkway, Suite 22A Secaucus, NJ 07094 (201) 330-0072 FAX (201) 330-9779 E-mail: info@fjkashanian.com URL: www.fjkashanian.com Jonathan Kashanian Firooz Kashanian Gilda Kashanian LOLOI RUGS 4501 Spring Valley Rd. Dallas, TX 75244 (972) 503-5656 FAX (972) 387-0436 E-mail: aloloi@loloirugs.com URL: www.loloirugs.com Amir Loloi, Pres. Greg Oâ&#x20AC;&#x2122;Connell, G.M. LOTFY & SONS INC. 3901 Liberty Ave. North Bergen, NJ 07047 (201) 867-7733 FAX (201) 867-0766 E-mail: lotfysons@aol.com URL: www.Lotfyandsons.com Marty Banilevi, Pres. Lotfollah Banilevi, V.P. Sheila Rahmanan, V.P. MARCELLA FINE RUGS 2910 Amwiler Ct. Atlanta, GA 30360 (770) 582-1800 (800) 786-7847 FAX (770) 582-1807 E-mail: mail@marcellafinerugs.com URL: marcellafinerugs.com Firooz Nahai, Pres. Fereydoun Nahai, Principal MARJAN INTERNATIONAL CORP. 41 East 31st St. New York, NY 10016 (212) 686-8488 (800) 862-7526 FAX (212) 576-1511 Morad Ghadamian Moradi, Pres. Khalil Ghadamian Moradi, V.P. MASTERLOOMS, INC. 5 Sampson St. Saddle Brook NJ 07662 (201) 556-9444 E-mail: masterlooms@aol.com Nasser Rahmanan, CEO MER CORP. 50 Spring St. Ramsey, NJ 07446 (201) 783-8563 TOLL-FREE: (800) 341-4176 FAX (201) 783-8561 E-mail: mercorp@att.net URL: merrugs.com Albert Moomjy, Pres. Robert Moomjy, V.P. Kathy Buttigieg, Sales Support

MERRIFIELD ORIENTAL RUGS 8501 Tyco Rd. Vienna, Virginia 22182 (703) 876-4000 FAX (703) 876-9819 E-mail: merrifieldorientalruginc@yahoo.com Sayeed Hasanzadah, Pres. Lili McDonald, Store Mgr. & Marketing Dir.

Sponsored by ORRA Inc.

10:00 a.m. - Noon Building 1, Floor 4, 4-G-7

America’s Magnificent Carpets® Awards 6 p.m. | The Westin Peachtree Plaza

The rug and home industry’s signature event, recog-

nizing the newest area rug introductions in a night of dreams, imagination and artistry.

SATURDAY, JANUARY 10

Decorating your Home for the Holidays with David Tutera

Presented

Celebrity

Wedding

Entertaining Expert, TV Host & Author David Tutera 2 p.m. Building 1, Floor 14, Seminar Room

Best known for transforming the ordinary into the extra-ordinary, David Tutera is a world renowned

wedding and event designer and one of the most

ORRA is continuing this popular program geared

sough-after entertaining experts around. His unique

Phil and his committee will focus on a specific group

true lifestyle and entertaining icon. Learn how to

toward our on-going efforts to educate our members. of rugs that members should become familiar with. To register contact orra@orrainc.com.

Walking the Market with Phil Menendian, Education Chairman Sponsored by ORRA Inc. Meet at

1:30 p.m. Building 1, Floor 2, ORRA Booth

DESIGN = EMOTION = SALES

Presented by Jamie Durie of HGTV’s

talent, style and eye for design have labeled him as a

transform your home this holiday season through the eyes of David Tutera, when he shares his secrets and

tips on adding personality to your home through décor and home product. 15th Floor Launch Party

4 p.m. Building 1, Floor 15 Celebrating the launch of our newest design floor fea-

The Outdoor Room

turing top of the line home décor, furnishings and

Hear simple design tools and concepts that create

For a complete list of Market events, please visit

2 p.m. Building 2, Floor 10, Seminar Room emotional environments for customers and in turn

increase sales

more.

http://www.americasmart.com/january#/

AREA

BUYERS GUIDE

FRIDAY, JANUARY 9

N O R S ’15

Oriental Rug Importers Association

MARKET HIGHLIGHTS ANADOL RUG CO. 3-D18

Firm’s Market Highlights:

Mahal and Tabriz designs. From our own factories in

Oushak, Turkey and Mazar-i-Sarif, Afghanistan, we

offer genuine quality rugs in decorative colors at the most

Anadol’s Angora Ushak Collection consists of faith-

competitive prices in the market.

blend of naturally dyed angora and Anatolian hand-spun

ARIANA RUGS, INC.

fully reproduced antique Ushaks realized in a special

wool showing a true antique Ushak patina. These dou-

2-604, 606, 608, 705, 707, 709

ble-knotted, high-end rugs are true to their original hand-

Firm’s Market Highlights:

are made exclusively in Ushak, Turkey in sizes 2x3 to

before, Ariana Rugs has created a collection that has

spun wool. Thirty original 19th century Ushak designs

Pushing its traditional designs even further than

oversize, runners and unlimited custom size options.

revived the well-known elephant print, a signature piece

offers both Vintage and 3D Vintage, which features

Northern Afghanistan, where the design originated, as

The semi-antique, double-knotted Vintage Collection

hand-carved details that give a high-lo texture. These

in many Afghan homes. This collection is made in imagined by the Uzbek and Turkmen tribes. The materi-

multi-toned, high-end rugs are overdyed and fused with

als are sourced locally and the finishing is based on the

oversize, runners and unlimited custom size options. The

The company’s Barchi Collection is like no other:

glitter in Turkey. There are 14 colorways in sizes 2x3 to

Vestige Collection is double knotted in Turkey of 100%

firm’s signature look—low pile and soft color palette.

exceptional designs, exclusive finishes, and attention to

wool. This high-end offering is made of hand-stitched

detail create an exquisite, vintage Moroccan collection.

There are 14 colorways available in sizes 2x3 to over-

ity organic wool, are available in several unique designs,

The Sterling Silver Collection features abstract pat-

custom sizes/colors are always available.

pieces that also are overdyed and fused with glitter. size, runners and unlimited custom size options.

These hand-knotted Afghan rugs, made from high-qual-

with sizes ranging from 6x9 to 12x16. Special orders and

BUYERS GUIDE

terns cast in a modern grayscale effect. Each one-of-a-

Company Statement:

for strength and exceptional durability, features contrast-

finest quality rugs to the next level, daring to imagine an

tral ground. Abstract expressionist motifs in shades of

ing it into being by developing an incredible line of

kind piece, crafted in India from bamboo fiber known

ing lines and irregular forms that fragment across a neu-

blue, pink, black, gray, brown and white appear illuminated by a soft light; with a touch of foot-tickling soft-

Celebrating the finer things in life, the firm has taken its even higher-end, more luxurious style, and then, bring100% hand-spun silk rugs.

ness. Available in 10 colors, with special requests in up

BASHIAN

size, runners and unlimited custom size options.

Firm’s Market Highlights:

to 100 colors welcomed; sizes range from 2x3 to overCompany Statement:

5-F9

Bashian’s Atlanta showroom will present a host of

Anadol is a leading manufacturer/importer with more

innovative designs and qualities, all programmed for

true reproduction antique Ushak, Sultanabad, Agra,

www.bashianrug.com. The collections include every-

than 28 years of production experience and know-how at

52 Winter 2015

2015 and featured on the company’s website

N O R S ’15

Oriental Rug Importers Association

MARKET HIGHLIGHTS thing from value-priced contemporary and traditional

ments with updated palettes to create a stunning group:

With 80 designs, the Greenwich Collection has some-

made in India using New Zealand and Argentine wool

Keshan, Gabbeh and Shiraz. The hand knotted Legacy is

thing to please every taste. These ever-adaptable rugs are

with a 1/2” brush fringe. Sizing ranges from 2’6x9 to

are available in sizes 2’6x8, 4x6, 6x9, 8x10 and 9x12.

multi; and Shiraz in classic red and silver grey.

Oushak-inspired designs, is hand knotted in India; while

color combinations make each rug in Capel’s Martha’s

rary designs that are hand tufted in India from fine 60-

quality, this collection features pure New Zealand wool

hand tufted in India using a wool and viscose blend and

The Vintage Collection, made of hand-spun wool in 24 the Chelsea Collection includes 40 inspiring contempo-

10x14. Keshan is available in blue/red; Gabbeh in red

Dramatic, sweeping floral designs and extraordinary

Vineyard Collection a work of art. Offering unmatched

count wool in sizes 6x9, 8x10, 9x12, and 10x14.

yarns in India. Martha’s Vineyard is available in three

Bashian is among America’s oldest importers of fine

from 2x3 to 9’3x13’6.

specialty and department stores with extensive pro-

Capel is America’s oldest and largest privately-owned

Company Statement:

handmade rugs and a key supplier to better furniture,

new hues —black, chocolate and cream—and in sizes

Company Statement:

grammed lines and personalized, efficient service.

rug manufacturer and importer, founded in 1917 by A.

Bashian Website (http://www.bashianrug.com), Bashian

tion of the Capel family for three generations. Known

Dealer Support Materials:

Oriental Rug Buyer’s Guide, Pre-Printed Four Color Direct Mail Postcards, Product Information Hangtags,

Leon Capel. The company has thrived under the direcfor its variety of unique designs, Capel offers a wide

selection of constructions and styles with convenient

Sales Training Literature.

services for dealers such as online ordering, custom rug

CAPEL INC.

Dealer Support Materials:

3-C-13

Firm’s Market Highlights:

sizes and same day shipping.

Hi-Res PDFs at www.capelrugs.com

Sprightly flowers and vines dance across your floor!

CARAVAN RUG CORP.

Collection is inspired by crewel embroidered linen bed

4-G1, 4-E3

woman. The antique bed curtains that inspired the rugs

Caravan, in its 4-G1 showroom, will be showing the

The Gainsborough line from the Williamsburg®

hangings made 250 years ago by a New England

are part of Colonial Williamsburg’s collection of 18th century decorative arts. Gainsborough is made of 100%

wool in laurel, porcelain and silver birch colorways and

/CARAVAN MODERN COUTURE

Firm’s Market Highlights:

Bamyan Collection, first introduced in 1984. These attractive, high-end, traditional rugs that recreate and

compare with 18th century Agra, Sultanabad and Tabriz

available in sizes 5x8, 7x9 and 8x11.

antique masterpieces, especially in their finishing and

collections of rugs in the world. With the Biltmore®

Hand spun and vegetable dyed in Afghanistan, these

The Biltmore House has one of the most extensive Legacy Collection, Capel adapted these traditional ele-

time-honored techniques, ensure exceptional quality. rugs come in many designs and in colorways that include

AREA

BUYERS GUIDE

designs to the finest quality hand-knotted rugs.

N O R S ’15 white, silver, blue and earth tones. Sizes range from 2x3

Alexa Hampton, Sherrill Canet, Howard Slatkin, and

to mansion sizes; custom sizes also available.

Nina Campbell.

Himalayan hand-spun wool rugs (some mixed with

Catalogs, Brochures, Digital Images on Request.

The firm’s Caravan Modern, a collection of fine

superb quality silk, others with art-silk, bamboo, linen or

Dealer Support Materials:

aloe) on view in showroom 4-E3, is woven by master

CREATIVE TOUCH, INC.

Among the many other ever-enticing collections to be

Firm’s Market Highlights:

weavers in Nepal and India.

seen at the showroom are the Next Generation, Classic, French, Everest, Hemp, Kilim, and Cloud Bamboo col-

lections. These high-end designer and celebrity rugs are available in sample sizes, room sizes, over-sizes and cus-

tom sizes and may be viewed on the firm’s website.

5-F2

Creative Touch, a five-time-award-winner in

Atlanta—winning in January of 2008, 2009, 2010, 2011

and 2012—will be showing many beautiful collections.

Among the firm’s newest collections is Evanesce which

combines soft soothing tones of grey and neutrals with

Dealer Support Materials:

both modern and traditional design elements.

Design Program and One-on-One Training; Caravan

fashion forward designs that are right on trend, from

Catalog, National Advertising, Web Support, Blue Print

Website (www.caravanrug.com).

Bamboo Silk is an exciting collection offering very bold patterns with splashes of vibrant sari silk to geo-

metric and organic motifs. Also not to be missed is the

CONCEPTS INTERNATIONAL

wonderful Ikat Collection with its new muted designs in

Firm’s Market Highlights:

bright, strong Ikat designed rugs will also be on view.

3-D18

a softer color pallet. For those who love bold color,

Concepts International brings a bit of exotic North

Sizes vary in available stock. Custom design, color

tures traditional Moroccan designs. Hand loomed in

time. Please contact the firm at 201-866-1933 to discuss

Africa to Atlanta with its Agadir Collection which fea-

India these striking 100% banana silk pile rugs come in

PRODUCT PREVIEWS

three colorways—dark blue/white, grey/white, and white/grey—in sizes 6x9, 8x10, 9x12, and 10x14; and in custom sizes and colors.

option, and size needs can be met with quick turn-around your needs.

Company Statement:

The Creative Touch Classics captures the texture, color, design and quality of the antique rugs that can only be

The Delhi Collection is, of course, hand knotted in

found in private collections and at higher-end antique

knot Indo-Tibetan weave pile construction were created

we have studied market trends in design and color and

India. Three distinctive transitional designs in a 100-

from 100% bamboo silk. Six colorways are available in

sizes 6x9, 8x10, 9x12, and 10x14; also in custom sizes

and colors upon request. Company Statement:

Concepts International continues to expand its rug

assortment in order to showcase a wide range of rugs,

dealers. For our new Creative Touch Modern collections have created desirable new product lines. Visit our

showroom at AmericasMart, Building 1 on the 5th floor,

5-F2, during the International Area Rug Market in January 2015, or visit www.creativetouchrugs.com. ELIKO ANTIQUE & DECORATIVE RUGS

primarily handmade. Production includes collections

2-708

tures programmed, standard-size collections as well as a

Eliko Antique & Decorative Rugs now has a new cus-

produced in Morocco, India, China, and Nepal, and feawide range of custom products. Several of these collec-

tions are creations by well-known designers, including

54 Winter 2015

Firm’s Market Highlights:

tom rug division specializing in hand-knotted contempo-

rary and reproduction antique rugs, including custom

N O R S ’15 sizing, color matching and the ability to produce your

tom sizes.. Custom capabilities are always possible.

Asia and the Middle East and its own mill in Turkey,

Keeping the classic tradition of making rugs alive and

Company Statement:

Eliko provides a highly personalized service, rapid

sound: French Accents’ rugs are reproduced using the

taining a high level of quality and value. The firm can

weaving antique carpets hundreds of years ago. Our

strike-off turnaround and short lead times while main-

exact same techniques and materials that were used in

work in all materials including wools of all types, silks,

foundation is rooted in providing quality service to our

including contemporary and traditional Tibetans,

mise on quality, design or materials. We only provide the

cotton, jute, hemp and bamboo silk to produce any style

Moroccans, Cotton Agras and Oushaks, hand-knotted

with different shear levels and flatweaves.

In addition, the company will be presenting its latest

collection of antique and semi-antique Turkish Oushaks,

for NORS 2015. The collection includes a variety of

customers, therefore French Accents will never comprovery best.

Dealer Support Materials:

Catalogs and Website (www.farugs.com) HAROUNIAN RUGS INTERNATIONAL CO.

sizes and one-of-a-kind designs. As always, the compa-

6-A1

Serapis, Sultanabads, and Tabrizes. Each piece has been

HRI presents a comprehensive selection of new prod-

ny will feature a large selection of reasonably priced

hand picked for its quality, color scheme and decorative

aesthetics.

Company Statement:

Firm’s Market Highlights:

ucts, unique designs made specifically for the Atlanta Market. HRI’s Private Label, Custom Brand, Buy Direct and Stock/Sample programs continue to be successful

Premier supplier of antique and semi-antique decorative

and profitable for its customers and buyers throughout

unmatched inventory, great customer service and rea-

retailer’s and designer’s returns and margins. New con-

carpets to dealers, decorators and collectors; known for

sonable pricing.

the Market. HRI’s programs are tailored to maximize temporary designs, traditional transformations, and

Dealer Support Materials:

unique constructions have been developed for the

Professional Photographs upon Request, Interactive

at 800-682-3300 or Info@HRIrugs.com to make an

Full-Color Brochure, Complimentary Search Service,

Website.

FRENCH ACCENTS 4-E16, 18

Firm’s Market Highlights:

French Accents will feature a new line inspired by

16th century Aubussons. This classic design has been

transformed with a new twist—a contemporary twist.

While original Aubussons presented 50 to 125 shades of

Atlanta Market during NORS 2015. Please contact HRI appointment to experience these exclusive opportunities. At HRI, Creativity is Always at Work.

The firm’s Willow Collection is hand woven, made of

linen and art silk in India. The six designs incorporate a

geometric pattern that flows evenly throughout the rug in a high-low texture, creating a luxurious look and feel.

The soft, washed colors of cream, beige light blue, grey

and light green are perfect for any transitional or con-

temporary setting. The collection is available in sizes

color, the firm’s new line evokes a beautiful French

5x8 and 8x10.

Colors have been transformed, yet the design will forev-

fine hand-spun New Zealand wool. Six designs feature

country aesthetic using no more than 2 to 3 neutral tones.

The Vogue Collection from India is hand knotted in

er be kept original—just like the classics. These

all soft washed color palettes in allover designs that

silk highlights and will be offered in standard and cus-

9x12, and 10x14. The Aria Collection from India is hand

Aubusson carpets are made using hand-spun wool with

define casual elegance. Available sizes are 6x9, 8x10,

AREA

PRODUCT PREVIEWS

designs. Working directly with trusted mills throughout

N O R S ’15 knotted using a blend of New Zealand wools. Inspired by antique Turkish designs, the firm’s design team intro-

needlepunched flat pads; and LockSet, an economical

line of synthetic underlays, the firm carries RubberNet.

duces a 21st century take on a traditional look. Each

RubberNet is a line of open-weave natural rubber pads

ing a rug that is perfect in both transitional and tradi-

available in full rolls, and is prepackaged in standard and

design has a style that blends warm earth tones produc-

tional settings. These rugs are available in sizes 6x9,

8x10, 9x12, and 10x14. Company Statement:

Retailers, Designers, Home Flooring Buyers, and Carpet

Connoisseurs are cordially invited to visit HRI’s Atlanta

Market Showroom in space 6-A1 or to visit HRI’s Las

Vegas Showroom at the World Market Center space B-

420. Take a journey with us through our Classical,

Traditional, Transitional and Contemporary takes on the

endless possibilities we can creatively construct for the

21st Century home. Please contact HRI at 212-213-3330

or at info@hrirugs.com.

which includes EcoNet, SecureNet and MagNet. Each is custom sizes.

Company Statement:

Providing the highest quality and widest selection of

padding products, allowing retailers to satisfy all their

area rug pad needs in one place, satisfaction guaranteed. Dealer Support Materials:

No Minimum Order on Single Pre-Packaged or Custom Size Pads to Full Rolls and Truckloads; Drop Shipping;

Website with Product Information; Free Samples; and Product Literature.

JAUNTY CO. INC.

Dealer Support Materials:

5-F1

Store Sales Training Sessions, Catalogs, Brochures,

Jaunty, Inc. will be showing its Napa Collection of

Swatch Programs, Custom Sample Rack Programs, In-

Advertising Support, Online Order Processing, Award Winning Customer Service & More.

Firm’s Market Highlights:

hand-knotted hemp rugs that are accented with wool to

lend an air of sophistication while adding a wonderful sense of texture. Made in India in six transitional pat-

JADE INDUSTRIES, INC.

terns, these rugs come in nine home-enriching color-

2-503

ways: brown, gray, cloud, sable, ash, blue, platinum,

PRODUCT PREVIEWS

Firm’s Market Highlights:

wheat and charcoal. Sizes are 3’6x5’6, 5x8, 8x11 and

ket, will be introducing Rubber Anchor Green, its new

Hand tufted in India, the Vista Collection in eight tran-

Jade, offering the most earth-friendly pads on the mar-

natural rubber rug pad.

Part of the firm’s popular

Rubber Anchor line, Rubber Anchor Green is extra eco-

friendly as it contains recycled rubber; and through its

partnership with Trees for the Future, the company will

9’6x13.

sitional designs draws attention to its cut and looped wool pile accented with viscose. Multi-dimensional con-

struction gives these rugs their unique surface character

and graceful elegance. They are available in 11 color-

plant a tree with every Rubber Anchor Green pad sold.

ways—gray, haze, tan, ash, teal, midnight, sand, stone,

in a rug pad: non-slip, comfortable and most of all in

3’6x5’6 to 9’6x13.

Rubber Anchor Green is everything the consumer wants

today’s world, eco-friendly. Customers choosing between an eco-friendly rug pad and one that is not eco-

friendly will choose eco-friendly every time.

aqua, ebony and smoke—and in sizes that range from The Capri Collection of contemporary-patterned flat-

woven rugs owes its wonderful sheen and texture to its

100% viscose yarn. Made in India in seven colors—plat-

Rubber Anchor, Rubber Anchor II, and EcoNet are nat-

inum, silver, blue, multi, neutral, smoke and char-

rapidly renewable resources. Also, in addition to UltiMat

to 9’6x13.

ural rubber non-skid pads that are made sustainably from and

OptiMat,

56 Winter 2015

the

reversible,

rubber-backed,

treuse—the rugs come in sizes that range from 3’6x5’6

N O R S ’15 Dealer Support Materials:

or quality standards and unsurpassed customer service.

Advertising Support, (800) 323-3342 Toll-Free Number,

and Las Vegas.

Catalog & Brochures, Point-of-Purchase Pamphlets,

Kalaty has showrooms in New York, Atlanta, High Point

Sales Training and Website, www.jauntyinc.com.

Dealer Support Materials:

Appear on Other Websites.

Sizes and Shapes, Plus Instant Stock Checking; Rug

Jaunty’s Programmed Lines Are Not Permitted to

KALATY RUG CORP. 4-G14

Firm’s Market Highlights:

A User-Friendly Website that Includes All Collections, Rack Programs with Display Samples; Comprehensive Co-op Advertising Program; Broad Assortment of Room Setting Images in Its Advertising Bank.

Kalaty’s website (www.kalaty.com) offers special

KAS

collection with zoom capability for viewing rugs in

Firm’s Market Highlights:

user-friendly features including larger images for each

detail, plus all sizes and shapes available for each col-

4-C9

KAS starts the 2015 year in its new updated Atlanta

lection. It is easier than ever for viewers to search by

showroom opened last year in 2014, 4-C9. KAS will not

the company’s popular Kalaty Custom program, where

marketplace in 2015, but will also have a wonderful

selected rugs by utilizing the firm’s broad palette of col-

pouf collection at this show. Also, the company’s two

color, size, weave type and rug style. The site includes

dealers and their customers may custom color a group of

ors and state-of-the-art software. Custom-color rugs are available in short lead times through authorized dealers

and designers. New consumer and dealer-friendly cus-

only be bringing new designs and trends in rugs to the

assortment of in-stock merchandise in its pillow and new license programs have recently come into stock and will be available for sale at the show: Beautiful and lux-

tom programs have recently been added to the Kalaty

Custom page of the website. One of the newest programs

ships custom-size area rugs up to 15x20 rugs from any

of six of the most popular Loriloom™ collections in 35 days or the company will offer a 20% discount.

Three of the company’s newest transitional collec-

tions, all made in India, include Barcelo, a high-end

hand-knotted collection made of 100% premium handspun wool in a Turkish weave; Milano, a high-end hand-

knotted collection made of 100% Silkette™; and

Delano, a high-end hand-knotted collection made of

100% premium hand-spun wool which has been treated

with a special wash.

Company Statement:

Kalaty goes to great lengths to develop products, ser-

vices and marketing tools that both engage and help

dealers and designers meet the needs of their customers.

Highly regarded for integrity, creativity and color con-

sciousness, the company is also renowned for its superi-

KAS Anise Collection: 2422 Indigo Courtney

AREA

PRODUCT PREVIEWS

is the GRAND Quick-ship program, where the company

N O R S ’15 urious wool and viscose blend handmade rugs in the Bob

Mackie Home Collection™ and earth tone machinewoven and fun, trendy, multi-textured handmade rugs in

its Donny Osmond Home Collection™.

A fashion and design innovator, the company is bring-

ing fresh new looks in many trend categories. Some

looks you will see include fresh and updated natural

fibers, flatweave constructions, updated and textural

relaxed living indoor/outdoor selections, new looks and

trend colors on classic favorites, and bright geometric patterns and designs to liven up your spring selling floor. New trends to look for include relaxed tweed

heathered looks in the wool and viscose Birch Collection

and also fun transitionals featuring dip-dye and cut-and-

loop effects in the new Canvas Collection. Also expand-

ed will be the firm’s line of gorgeous handmade, bright tropicals in the Coral Collection. Company Statement:

KAS consistently brings new designs and qualities to the

handmade and machine-made marketplace at fair prices.

LOLOI Beckett Collection: BC-3 BC-3 Mist Beckett Collection: BC-1 Slate

We pride ourselves on back-up stock, a great customer

service team, and a knowledgeable nationwide sales force.

Dealer Support Materials:

Brand New Fall 2014 Full Color Look Book and New

2’5x7’7, 3’9x5’2, 5’2x7’7, 7’7x10’5, and 9’6x3’6.

PRODUCT PREVIEWS

Pillow Pouf Catalog, Nationwide Sales Force, Sales

The Imperial Collection finds inspiration from fine

Website, New Social Media Program to Include:

color for today’s interiors. This collection, expertly

Training, Arm Rack Programs and Displays, Dealer

Facebook, Pinterest, Instagram, Twitter, and Houzz.

Drop Ship Capabilities and a New State-of-the-Art

Warehouse in Calhoun, GA. LOLOI RUGS

4-C7

traditional rugs, while updating the design, feel, and

hand-knotted in India, shines in elegant hues like silver, slate, taupe, and dune thanks to its 100% hand-spun vis-

cose from bamboo. Made from one of the smoothest

fibers available, Imperial feels irresistibly silky under-

foot. There are 5 designs to choose from, available in sizes 2’3x3’9, 2’5x7’7, 3’9x5’2, 5’2x7’7, 7’7x10’5, and

Firm’s Market Highlights:

9’3x12’2.

a series of beautifully distressed sumacs crafted of 100%

100% jute fiber, the Nomad Collection from India pays

Loloi’s Cyrus Collection, hand-knotted in India, offers hand-spun viscose from bamboo. The luxe look is smart-

ly softened by intentional breaks in the pattern so that each piece appears like a well-worn antique. And with sizes measuring up to 9’6x13’6, this collection offers a

statement piece for rooms of any dimension. There are 7 designs to choose from, available in sizes 2’3x3’9,

58 Winter 2015

Featuring rich colors, ethnic patterns, and an earthy homage to tribal design while updating the look for

today’s interiors. The thick, hand-knotted pile and bold

design make for an eye-catching centerpiece in any

room. There are 4 designs to choose from, available in

sizes 2’3x3’9, 2’5x7’7, 3’9x5’2, 5’2x7’7, 7’7x10’5, and

9’3x12’2.

N O R S ’15 ern design Gabahs and Super Kazaks finer than any

Founded in 2004, Loloi has become a fashion leader spe-

commercially made Kazak. There will be silver wash

category, and a premium producer of textiles. Under the

inventory on view.

pany has won two consecutive ARTS Awards for “Best

Tyson’s Corner. You can visit them at 8501 Tyco Road,

“Best Outdoor Manufacturer,” and one in 2013 for

703-876-4000 or by email at merrifieldorientalrug-

Carpets Awards and three Atlanta Visual Display Awards

Company Statement:

cializing in medium- to high-end area rugs in every style

expert direction of area rug veteran Amir Loloi, the com-

Rug Manufacturer” in 2010 and 2011, one in 2012 for

“Green Manufacturer.” Its eight America’s Magnificent

for sophisticated showroom design attest to the compa-

rugs as well among the veritable cornucopia of all new

The company is located at a beautiful spot near

Vienna, Virginia 22182, or reach them by telephone at

inc@yahoo.com.

Merrifield Oriental Rugs is dedicated to offering out-

ny’s commitment to innovation and quality.

standing service and rugs of incomparable quality.

LOTFY & SONS

MICHAELIAN & KOHLBERG, INC.

Firm’s Market Highlights:

2-805, 807

Made with the finest handspun wool and vegetal dyes,

Lotfy & Sons’ Manor Collection interprets a wide range

2-704, 706

Michaelian & Kohlberg will be showing a very special

collection of rugs from the MK Afghan Project. This

of designs from a variety of sources to create rugs that

production is sanctioned through the U.S. Department of

warm and rich traditional coloring, Manor’s 12 designs

a leading exporter of handmade rugs and to sustain a tra-

suit any décor requirement. In jewel tones as well as

offer a variety of transitional geometric patterns. Most

designs are available in sizes 5x7 to 10x14.

Defense to help restore Afghanistan to its former role as ditional handicraft as well as a way of life which is vanishing in other parts of the world. Carpet weaving sup-

The firm has an extensive inventory of fine rugs from

ports thousands of weavers, many of whom are women

rugs. The high-end Oushak Collection, made in India,

however, continues to be a cottage industry where the

around the world which includes gallery and oversize comes in 6 appealing designs and colorways in sizes 6x9

to 12x15; while the Super Kazak Collection offers a vari-

ety of designs and colorways in sizes 2x3 to 12x18.

From Pakistan, the company offers 12 lovely Mahal

who have few other options for work. Carpet weaving, actual hand-weaving takes place largely in small rural

villages, often in homes. These carpets are a bridge between a proud and rich heritage of artisans in

Afghanistan and the Westerners who enjoy these beauti-

designs in 14 colors; sizes are 3x5 to 12x18.

ful carpets.

tion from India in handspun wool in exciting designs and

Website: www.michaelian.com

Also on view will be a colorful contemporary colleccolors. The rugs are available in sizes 8x10 up to 12x15

and in custom sizes.

MERRIFIELD ORIENTAL RUGS 2-813, 815

Firm’s Market Highlights:

Merrifield is bringing an abundance of new rugs to

Atlanta for your perusal, from very fine Afghans to very fine Ushaks. You will also find Suzanis, Khotans, mod-

Dealer Support Materials: MODREN RUGS

2-712, 714

Firm’s Market Highlights:

One of a kind high-lows and washed down Orientals.

Contemporary Nepalese.

Renaissance Aubusson and Savonnerie carpets.

Company Statement:

With the opening of Modren Rugs, Jeffrey Soleimani,

AREA

PRODUCT PREVIEWS

Company Statement:

N O R S ’15 formerly Vice President of Renaissance Carpets &

Dealer Support Materials:

product offerings to a larger audience. Modren Rugs

Internet or Mobile Media.

Tapestries, can now bring contemporary service and

spans the centuries to provide its customers with new

Collection Catalogs and Brochures Accessible Via the

urban contemporary designs while never forgetting the

MOMENI, INC.

also will be showcased and available.

Firm’s Market Highlights:

beauty of the classic European Renaissance carpets that

Dealer Support Materials:

Call 516-909-1500; Email Renrugs@gmail.com; or Visit

the Website: Modrenrugs.com

4-B4

Casa is a collection of transitional and bold contemporary patterns in bright colors, machine-made in

Turkey from the softest blend of polypropylene. It fea-

tures exciting patterns that fashion a statement piece for

MOHAWK HOME (KARASTAN)

any space.

3-A1

Made to emulate popular one-of-a-kind chobi designs

Firm’s Market Highlights:

and silver-wash colors, Momeni presents the Ziegler

Mohawk Home/Karastan USA’s Sultana with its

Collection, machine-made in Turkey from the softest

modern take on a classic Agra design. Taking a step

The Dunes Collection of contemporary rugs features a

unique tone-on-tone field and border offers a special,

blend of polypropylene.

away from the traditional for a more casual look and

high-low pile effect that creates depth and texture,

colorway. It is available in 5 sizes ranging from 4x6 to

nature-inspired designs create a playful collection of

feel, this high-end rug is made of Axminster wool in one 10x14.

adding interest to each unique design. Bold color and

The soft and plush Spice Market Collection presents a

multitude of global patterns with a worn and distressed

look that suggests a distinct tribal influence. These high-

end, made in the USA rugs which have been designed to

PRODUCT PREVIEWS

emulate a vegetable-dyed look are made in a variety of

colors of PET space-dyed fiber that is stain resistant.

Featuring a fine Oushak design in gray ombre, the high-end Contessa Design is made of wool with viscose highlights. Sizes range from 4x6 to 10x14.

Company Statement:

Karastan specializes in manufacturing the most luxuri-

ous, soft, durable, and elegant machine-made rugs in the

marketplace today. Our rugs are manufactured using sophisticated,

custom-made,

and

technologically

advanced Axminster and Wilton looms in Eden, North

Carolina. Karastan offers a wide variety of different designs, styles, sizes, and constructions--perfect for any

home. Today, Karastan continues to revolutionize the

world of Oriental rug manufacturing with its rich tradi-

tion of superb craftsmanship coupled with manufactur-

ing innovation and world-class technology.

60 Winter 2015

MOMENI Havana Collection: RHV06 Sand Rio Collection RIO 03 Red

N O R S ’15 rugs hand-tufted in India of 100% wool.

available. Also, one-of-a-kind Persian rugs from Bidjar,

Momeni, a market leader in high-fashion designs, and

small and scatter rug sizes.

known for its keen design sense, creates and manufactures both classical and contemporary handmade rugs

from around the world. The company strives to offer

Baktiar, Isfahan, Heriz and Tabriz will be available in In addition, the firm carries countless traditional program lines from India. Designs include Esfahan, Kashan,

Herati, Mir, Mahal and Heriz, as well as geometrics.

unique, fresh designs in a range of qualities—from hand

Colors include red, navy, ivory, gold, rust, and black,

power-loomed rugs—at a great value.

12x18; runners from 6’ to 30’; square and rounds from

Full Color Catalogs, Brochures, Ad Materials; Website

20.’

tufted, hand knotted, and hand hooked to its popular

Dealer Support Materials:

(www.momeni.com); Sales Seminars; Nationwide, Experienced Sales Force; Broadloom, Custom Concepts and B2B Network.

NEMAN INTERNATIONAL, INC.

among others. The rugs come in assorted sizes: 2x3 to

3x3 to 12x12; and foyer sizes 4’ wide in lengths of 8’ to Company Statement:

Family owned company dedicated to outstanding cus-

tomer service and satisfaction; known for its exclusive designs of Oriental carpets and rugs from India, Pakistan

and Iran; four-time winner of Atlanta Market’s

3-E15, 17

Magnificent Carpets Award.

Neman International moved this past summer to a

Website: nemanintl.com, Updated Daily with Over 1000

Firm’s Market Highlights:

new, permanent Atlanta showroom on the third floor.

The firm will display its hand-picked Peshawar

Collection from Pakistan: divided into two categories,

Dealer Support Materials:

Rugs to Choose From: Indian, Pakistani, Persian and Turkish.

regular and antique processed reproductions, these recre-

NOURISON

Sultanabad, Zeigler, Mahal, Geometric and European

Firm’s Market Highlights:

ated masterpieces come in a variety of designs including

patterns. The collection is available in today’s popular

designer colors: tone-on-tone, ivory with assorted color

3-F2

In collaboration with Barclay Butera, Nourison debuts

the Dynasty Collection. These fine carpets were inspired

borders, light and aqua blue, soft shades of green, taupe,

by Butera’s extensive travel to the culture-rich lands of

14x26; also in custom sizes, runners from 6’ to 30’,

sent with color and flavor, the rich heritage and signifi-

dark brown, terracotta and rust. Sizes range from 2x3 to

foyer, rounds and squares 3x3 to 14x14.

A large selection of Oushaks in different textures of

the Far East. Artfully crafted, they attest to, and reprecant symbolism of the great Asian dynasties. The rugs

from Barclay Butera’s new collection will be treasured

wool on wool and wool on cotton in low shear and full

additions to today’s environments and are surely des-

over 20 patterns of original Oushaks, Art & Craft and

are fashioned from 80% New Zealand wool and 20%

pile will be on view. The Oushak lines are reflected in Polonaise designs and are available in a spectrum of col-

tined to become tomorrow’s collector’s items. All rugs nylon, and are powerloom woven and hand finished.

ors, including peach, ivory, gold, powder blue, and light

Company Statement:

upon request. From Turkey come semi-antique

that produces extensive collections of area rugs, broad-

rust, tone-on-tone, browns, camel and beige. Sizes range

points from low to mid-market to luxury. A fully verti-

green. Sizes run from 4x6 to 12x15 with custom sizes

Anatolian rugs offered in a multitude of colors including

from 2x3 to 9x12, with runners and foyer sizes also

Nourison is a leading global floor covering company

loom carpet and home accessories at multiple price cally integrated company, Nourison oversees almost

AREA

PRODUCT PREVIEWS

Company Statement:

N O R S ’15 ORIENTAL WEAVERS 3-A2

Firm’s Market Highlights:

Oriental Weavers continues to build on its extremely popular PANTONE UNIVERSE rug collection. Seven

total collections have been introduced thus far and have

enjoyed tremendous success, with the three most recent collections fulfilling the customer-requested higher-end,

handcrafted options. The 2015 PANTONE Color of the

Year will soon be announced and because of its exclu-

sive partnership with PANTONE, the company will have available right after the announcement, rug offerings featuring the soon-to-be fashion forward color. By part-

nering with the company, retailers will be on the cutting

edge of what’s hot in color and design.

The highly anticipated Tommy Bahama area rug col-

lection was introduced this year to rave reviews. The

NOURISON The Dynasty Collection from Barclay Butera DYN03 (right) and DYN05 (left)

every aspect of the manufacturing process and produces over 85% of their product assortment from sustainable,

natural fibers. Their quality, extensive inventory and

PRODUCT PREVIEWS

speed to market has made them valuable partners in the

home furnishings and hospitality industries. They are

known for their ability to combine technology and the

best traditional craft to create exceptional quality carpets

that today grace boutique and grand-scale properties as

well as thousands of residences across the globe.

Nourison was founded in 1980 by the Peykar brothers in

New York and still remains a family-owned company. Dealer Support Materials:

Dealer Website with Online Order and Stock-Check;

Consumer Website with Full Product Information, Editorial Content, and Dealer Locator; 800 Line with

24/7 Stock-Check; National Co-Op Advertising; BiAnnual Inserts and Mailers; Full Color Catalogs;

Product Information Videos; Full Range of Product

Sales Material.

62 Winter 2015

ensemble boasts a wide variety of colors, designs and

constructions—in both indoor and outdoor offerings— fully representing the Tommy Bahama brand. From tra-

ditional to botanical, all the way to global and coastal, in a large range of price points, the collection has something for every consumer. The mantra at Tommy

Bahama is ‘Make Life One Long Weekend’ and these rugs help create an environment that will do just that. Company Statement:

Known around the globe for its fashion-forward designs

and cutting edge technology, Oriental Weavers is the world’s leading area rug manufacturer specializing in

producing beautiful, high-quality, and affordable indoor

and outdoor rugs for over 40 years. The company’s laser

focused dedication to the area rug segment results in

superior design work, unparalleled stocking capabilities

and the best customer service in the industry. For more

information on OW’s product assortment, visit

www.owrugs.com.

Dealer Support Materials:

Color Catalog, POP Kits, User-Friendly Displays,

Advertising and Website.

N O R S ’15 RADICI USA

Revita. Merging classical Italian artisanship and tradi-

Firm’s Market Highlights:

nology ensures safe and effective cleaning that restores

tional rug restoration techniques with 21st century tech-

Radici USA expands its selection of rugs in 2015 with

life and vitality to area rugs, and peace mind for all.

and Ambassador. The Duomo Collection features bril-

Please contact us at revitaRUGS.com or at 1-855-

the addition of three new collections: Duomo, Excellent,

liant colors of grey, red, turquoise, beige, brown and

Company Statement:

5REVITA, and we will be glad to further elaborate on

black with white accents. Designs are casual to contem-

our services. Shipments from nationwide clients, mer-

color tones with modern floral and geometric designs. It

basis with quick turnaround.

touch, combining style and durability.

ROMANI, INC.

features a sophisticated color palette of greys and beiges.

Firm’s Market Highlights:

porary. The new Ambassador Collection features warm is made of olefin with a heat-set finish to ensure a soft

The firm’s new Excellent Collection, also modern, All three of the firm’s new collections will be featured in

Atlanta in January.

Be sure to stop by Radici USA’s showroom in Atlanta

at Americasmart in January, showroom 6 F 8. Visitors

are also invited to stop at Radici’s booth at Surfaces

(S6135). Radici’s website is www.radiciusa.com, or you

may contact them at 1-800-741-2009, or at info@radiciusa.com.

REVITA RUGS 2-505

Firm’s Market Highlights:

chants and area rug cleaners are processed on a daily

2-605

At NORS ‘15 Romani Inc. will exhibit a variety of

new designs from India including a strong collection of multi-colored Indian hand-knotted rugs.

In addition, a collection of Peshawars from Pakistan in

a variety of color combinations will be on view, as well as Persian rugs. These outstanding rugs are available in

sizes 2x3 to 13x20. SAFAVIEH 5-A2

Firm’s Market Highlights:

Safavieh announces a series of new collections in a

revitaRUGS cleans and restores valuable area rugs.

variety of price points that will debut at NORS ‘15 at the

Hereke silks, viscose and other natural fibers, are all

Collection has been expanded with a new hand-woven

Antique rugs and tapestries, 100% natural Persian or

washed with water, soft to the touch and without any

harsh smelling chemicals. The firm removes color runs

due to floods or those caused by improper washing, even

on the most delicate of natural silk Persians. Pet odor

removal is 100% guaranteed: the odor is not masked;

instead the uric acid which has crystallized deep within

the rug fibers is removed. In fact, the firm’s proprietary

technology kills all germs and bacteria 100 times more

firm’s showroom, 5-A2. The Ralph Lauren Home wool kilim collection. Martha Stewart Rugs will debut new weaves and constructions in hand-knotted, handtufted and machine-made categories. The Isaac Mizrahi New York Rugs Collection offers colorful new hand-tufted florals to single-repeat damasks.

The Dip Dyed Collection combines color and texture

to create fashion-forward ombre effects. Each one-of-a-

kind rug is hand-tufted of wool and dyed twice to pro-

effectively than bleach. At the same time, these process-

duce motifs in striking gradations of color against a solid

The firm’s nationwide standing brings it rug mer-

The Mirage Collection evokes images of Hollywood

es are safe enough to touch bare skin, even a baby’s skin. chants, collectors, and consumers who entrust the cleaning and restoration of their rugs to the expert hands of

ground. It is available in 20 designs in standard sizes.

glamour with sophisticated tone-on-tone pattern created in organic viscose yarn that emulates the look and feel of

AREA

PRODUCT PREVIEWS

6-F8

N O R S ’15 silk. The velvet-soft rugs, hand loomed by skilled arti-

Reasonable pricing and impeccable customer support.

standard sizes.

Full-Color Catalog & Binder with E-Mail Support, Sales

sans, offer a soft, velvety texture and are available in all

Company Statement:

Safavieh is a leading importer of the most beautiful rugs

Dealer Support Materials:

Training & Literature, National/Local Co-op Ad

Program, Specialized Customer Care Dept., Mobile

in the world with award-winning collections that span

Showroom (Coast to Coast).

globe. Please visit www.safavieh.com.

TAMARIAN CARPETS

the wide spectrum of rug-weaving traditions around the Dealer Support Materials:

6-E18

Color Catalogs, Sales Training, Promotional Literature,

Tamarian’s Glypha Blue Grunge Collection confident-

National & Local Advertising Co-Ops, Direct Mail,

Firm’s Market Highlights:

and Internet Services.

ly flaunts its large scale medallion design. Woven with a

SHALOM BROTHERS, INC.

watery effect, it is striking but not garish. Indigo blue

3-D8, 3-E8

Firm’s Market Highlights:

Shalom Brothers’ winning, high-end Mesa Collection

beautiful combination of tones that are blended for a pops amongst rust, cream, thundercloud grey, and soft

bronze. This 100-knot, 80% wool and 20% silk rug is

available in stock in all standard sizes up to 13x18 and in

returns to Atlanta with 6 new designs and color combi-

custom sizes, shapes, and colors.

transitional designs in 12 colorways. Hand woven and

name: VN quality is a low pile stitch featuring wool and

nations added to the already existing 12 contemporary to

finely hand knotted in India using 100% semi-worsted New Zealand wool, these rugs come in sizes 2x3, 8x10,

9x12 and 10x14; with custom sizes upon request.

The new Samode VN Bagh Collection lives up to its

art silk with a finish that enhances Old World qualities. Bright tapestry tones softened by texture and finish keep

The Atelier Collection, new for the January 2015 mar-

ket, is hallmarked by its predominantly geometric and

PRODUCT PREVIEWS

linear patterns, as well as by its wool and silk construc-

tion. Both call attention to, and complement, an eye-

catching high-low texture that shows itself in both bright and earth-toned colors. Hand knotted in 8 designs and

colors, these rugs come in sizes 2x3, 8x10, 9x12 and

10x14; custom size ordering options available with short lead times.

A very finely woven collection of Turkish hand-knot-

ted rugs will also be on display. Their high sheen and luster finish—the result of a special additional wash—

and the use of plush, soft 100% worsted wool, make these rugs a standout. Made in India in sizes 8x10, 9x12 and 10x14.

Company Statement:

Extensive collections of hand-knotted and hand-tufted

programmed rugs; Manufacturing benchmark in quality;

Color and designs from all regions of the world;

64 Winter 2015

TAMARIAN Glypha Blue Grunge and Smudge Multi

N O R S ’15 the piece lively but not gaudy. These rugs are in stock, available in standard rug sizes up to 13x18 as well as

custom.

Graphic and bold, a standout among a sea of neutrali-

ty and safe plays, Karmangie Garva doe not mince

words. Rugs that make a statement are rising in popular-

ity and while the market fatigues on the quieter road, this

piece sings. Despite its striking features and bold prima-

ry colors, when in setting this 50/50 wool and silk rug

can harmonize with room elements and share attention

as needed. It is available in stock in standard rug sizes up

to 13x18 as well as custom. Company Statement:

Tamarian has become the leading importer of Tibetan

rugs in the United States by combining a rich and diverse

product array with unparalleled service. Tamarian con-

tinues to grow through expanding design collections,

unique marketing tools, innovative design technology

TIBET RUG Wrought Iron Blue and Suzani 9

and an unwavering commitment to offering clients the absolute best experience in the business. Over the years,

with the philosophy of preserving the timeless traditions

of Tibetan rug making while protecting the natural and human resources that are the heart and soul of the busi-

ness.

Dealer Support Materials:

Printed Catalogs, Brochures, Direct Postcard Mailers, Email Blasts, 1200 Color Pom Box, Advanced Custom

Rendering Package with Color Yarns, On-Line

Photo/Media Access and Full On-Line Inventory, Status

Updates, and Customer Statements. Every Tamarian rug

features a “QR CODE” label that directly links to

imagery and real-time inventory information using a free app of the user’s choice.

TIBET RUG COMPANY 5-D5

Firm’s Market Highlights:

Originating in Kathmandu, Nepal, Tibet Rug

Company offers hand-knotted rugs woven of lustrous

hand-carded, hand-spun 100% Tibetan wool. The firm is

now offering a stunning new line of soumaks. These

exquisite, handmade rugs are woven in traditional

Suzani and Kazak designs with New Zealand wool.

Vibrant colors combined with subtle abrash create a look

and feel that pleases the contemporary eye while honor-

ing tradition. These beautiful flatweave rugs are pro-

grammed in sizes from 2x3 to 10x14 and 3x10 runners.

Custom sizing is available.

Also to be shown at NORS ‘15 is the new 100-count

Wrought Iron Blue inspired by the beautiful ornamental iron work seen throughout Paris. The large-scale design

illuminated by a background of rich teal-blue gradients is a perfect complement to the contemporary home.

Sizes range from 2x3 to 10x14; also available in 8’ and 10’ runners.

In addition, the firm will continue to feature the ever popular Kimono Gold inspired by asymmetrical pattern-

ing and movement in traditional Kimono textiles. Large-

scale cherry blossoms radiate color against a blended

gold background interspersed with watery blues/grays to

balance the overall warmth. The bold shapes and colors,

reminiscent of historical styling, accentuate the linear

AREA

PRODUCT PREVIEWS

Tamarian has nurtured a strong partnership with Nepal

N O R S ’15 texture of the wool which is a distinguishing character-

Magnificent Carpets Awards, Atlanta 1999, 2004, 2005,

istic of Tibetan weaves.

2010, and 2011.

Creative, distinctive designs, vivid color palettes and

Informative Website; Brochure with Designs/Sizes

Company Statement:

attractive pricing that fill a unique niche in the contem-

porary American market. Winner of seven America’s

Dealer Support Materials:

Updated Annually; Office/Warehouse Open 6 Days Per Week; and Rapid, Responsive Shipping.

AMERICA’S MAGNIFICENT CARPETS AWARDS January 9 - 6 PM Peachtree Ballroom, Westin Peachtree Plaza

PRODUCT PREVIEWS

Meet the Designers At The Breakfast of Champions January 10 - 10 AM Museum of Introductions, Bldg 1 AmericasMart® Atlanta celebrates the creativity,

reception and light entertainment followed by the much-

al America’s Magnificent Carpets® Awards. This signa-

the hand-hooked/hand-tufted, hand-knotted, flat weave,

International Area Rug Market® featuring the National

by a panel of industry experts.

artistry and passion of the Area Rug Industry at its annu-

ture event is staged in conjunction with The Atlanta

Oriental Rug Show sponsored by The Oriental Rug

anticipated ceremony. Thirteen winners will be named in

machine-made and outdoor rugs categories as decided All rugs in consideration for the Awards will

Importers Association (ORIA).

hang in the Museum of Introductions on Building 1,

January 9 at 6 p.m. in the Peachtree Ballroom at the

January 10 at 10 a.m. buyers are invited to personally

Building 1. Industry leaders will gather for a cocktail

Breakfast of Champions.

The awards will be presented on Friday,

Westin Peachtree Plaza, connected to AmericasMart

66 Winter 2015

Floor 4 from January 7 through January 10. On Saturday,

view the winning rugs and meet the designers at the

N O R S â&#x20AC;&#x2122;15 bridge to Building 2

stairs restrooms

escalators

cafĂŠ

elevators

stairs

stairs stairs restrooms

show office

stairs

AISLE J

stairs

entrance

registration escalators elevators

Second Floor

restrooms

Second Floor East Wing Rug Exhibitors As of November 15, 2014

Abdo Mostafa Rugs . . . . . . . . . . . . . . . . . . . . . .916 American Cover Design . . . . . . . . . . . . . . . . . .708 AM Home Textiles . . . . . . . . .2-1013, 1015, 1017 Ariana . . . . . . . . . . . . . . .604,606,608,705,707,709 Boga Oriental Rugs . . . . . . . . . . .612,614,713,715 Caravan Rug . . . . . . . . . . . . . . . . . . . .613,615,617

Eliko . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .708 Jade Industries . . . . . . . . . . . . . . . . . . . . . . . . . .503 Lotfy & Sons . . . . . . . . . . . . . . . . . . . . . . .805,807 Merrifield . . . . . . . . . . . . . . . . . . . . . . . . . .813,815 Michaelian & Kohlberg . . . . . . . . . . . . . . .704, 706 Modren Rugs . . . . . . . . . . . . . . . . . . . . . . .712,714 Oriental Rug Importers Association . . . . . . . . .600 Oriental Rug Retailers Association . . . . . . . . . .509 RevitaRugs . . . . . . . . . . . . . . . . . . . . . . . . . . . .505 Romani . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .605 Vantage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .610 Well Woven . . . . . . . . . . . . . . . . . . . . . . . . . . . .609

FLOOR PLANS

to Westin Peachtree Plaza

Denotes ORIA Member

AREA

N O R S ’15

NOURISON 3-F-9

KARASTAN 3-A-1

SMYRNA 3-F-3

CENTRAL ORIENTAL RUGS/ NATCO 3-A-7

DYNAMIC RUG 3-A-11

restrooms

stairs

NOURISON 3-F-2

CORRIDOR A

ORIENTAL WEAVERS 3-A-2

stairs

CORRIDOR B

escalators

CORRIDOR E

CORRIDOR F

elevators

stairs

CORRIDOR C

CO RR ID O R

SHALOM 3-D-8

CLASSIC HOME 3-E-5 PASARGAD 3-D-10

stairs

KALEEN 3-C-9

restrooms

CAPEL 3-C-13

stairs SULTANHAN 3-D-14 MOBAYEN 3-D-16

AZAD USA 3-D-7

BUYERS GUIDE

stairs

RUG COLLECTION 3-D-20 ANADOL 3-D-22

ANADOL 3-D-11

CORRIDOR D

NALBANDIAN RUGS 3-E-19

NEMAN 3-E-15

CORRIDOR E

CONCEPTS INTERNATIONAL 3-D-18

CHAMAN ORIENTAL RUGS 3-D-13

escalators

elevators

Third Floor

restrooms

ANADOL . . . . . . . . . . . .3-D-11, 22 AZAD U.S.A. . . . . . . . . . . . . .3-D-7 CAPEL . . . . . . . . . . . . . . . . .3-C-13 CENTRAL ORIENTAL RUGS . .3-A-7 CHAMAN ORIENTAL RUGS .3-D-13 CLASSIC HOME . . . . . . . . . . .3-E-5 CONCEPTS INT’L . . . . . . . . 3-D-18

68 Winter 2015

DYNAMIC RUG . . . . . . . . . .3-A-11 KALEEN RUGS . . . . . . . . . . . .3-C-9 KARASTAN . . . . . . . . . . . . . .3-A-1 MOBAYEN . . . . . . . . . . . . .3-D-16 NALBANDIAN RUGS . . . . . .3-E-19 NATCO PRODUCTS CORP. . .3-A-7 NEMAN. . . . . . . . . . . . . . . . .3-E-15

NOURISON. . . . . . . . . . . . .3-F-2, 9 ORIENTAL WEAVERS . . . . . . .3-A-2 PASARGAD CARPETS . . . . .3-D-10 RUG COLLECTION . . . . . . .3-D-20 SHALOM. . . . . . . . . . . . . . . .3-D-8 SULTANHAN . . . . . . . . . . . .3-D-14

Denotes ORIA Member

N O R S ’15

MUSEUM OF INTRODUCTIONS (MOI) 4-B-1

FOUR HANDS 4-A-1

L. R. RESOURCES 4-F-9

restrooms

STYLECRAFT 4-A-2

CORRIDOR B

LOLOI 4-D-2

CORRIDOR A

elevators

escalators

CORRIDOR E

stairs

CORRIDOR F

stairs

LOLOI 4-E-1

stairs

CORRIDOR D CARAVAN RUG CORP. 4-E-3

restrooms

FRENCH ACCENTS 4-E-16

LIBERTY ORIENTAL RUGS 4-D-1

CORRIDOR G

CORRIDOR E

AZAD RUG CO. 4-G-3

seminar room

KALATY 4-G-11

escalators

elevators

stairs

MOMENI 4-B-2

stairs

F. J. KASHANIAN 4-G-4

KALATY 4-G-14

KAS 4-C-5

Fourth Floor

restrooms

AZAD RUG CO. . . . . . . . . . . .4-G-3 CARAVAN RUG CORP. . . .4-E-3; G-1 F. J. KASHANIAN . . . . . . . . . .4-G-4 FOUR HANDS . . . . . . . . . . . .4-A-1 FRENCH ACCENTS . . . . . . . .4-E-16

GLOBAL CRAFT . . . . . . . . . . .4-E-8 KALATY . . . . . . . . . . . . .4-G-11,14 KAS . . . . . . . . . . . . . . . . . . .4-C-5 KASHEE BROTHERS . . . . . . .4-E-12 L.R. RESOURCES . . . . . . . . . .4-F-9

LIBERTY ORIENTAL RUGS . . .4-D-1 LOLOI . . . . . . . . . . . . . .4-D-2, E-1 MOMENI . . . . . . . . . . . . . . . .4-B-2 MUSEUM OF INTRODUCTIONS 4-B-1 STYLECRAFT . . . . . . . . . . . . .4-A-2

Denotes ORIA Member

AREA

BUYERS GUIDE

stairs

CARAVAN RUG CORP. 4-G-1

GLOBAL CRAFT 4-E-6

KASHEE BROTHERS 4-E-12

CORRIDOR C

N O R S ’15

JAUNTY 5-F-1

HOME ACCENTS ALLIANCE 5-F-5

BASHIAN 5-F-9

DEVGIRI EXPORTS 5-A-1

restrooms

SAFAVIEH 5-A-2

stairs

AMER RUGS 5-D-2

stairs

CORRIDOR D

CORRIDOR B

CORRIDOR A

elevators

CREATIVE TOUCH 5-F-2

escalators

stairs CORRIDOR E

AMADI 5-F-6

stairs

PACIFIC COLLECTION 5-E-1

stairs

CORRIDOR F

CORRIDOR C

restrooms

stairs

CORRIDOR G

ZOLLANVARI 5-E-3

TIBET RUG CO. 5-D-5

RIVIERA HOME 5-D-1

MARCELLA FINE RUGS 5-C-10

SAFAVIEH 5-C-1

stairs SILK ROUTE INTERNATIONAL 5-D-7

GO HOME 5-E-6

SOUTH AFRICA’S LIFESTYLE HUB 5-E-16

CORRIDOR E

MASTOUR GALLERIES 5-E-10

BUYERS GUIDE

escalators elevators

stairs

Fifth Floor

restrooms

AMADI . . . . . . . . . . . . . . . . .5-F-6 AMER RUGS . . . . . . . . . . . . .5-D-2 BASHIAN . . . . . . . . . . . . . . . .5-F-9 CREATIVE TOUCH . . . . . . . . . .5-F-2 GO HOME . . . . . . . . . . .5-A-7; E-6 HOME ACCENTS ALLIANCE .5-F-5

70 Winter 2015

JAUNTY . . . . . . . . . . . . . . . . .5-F-1 MARCELLA FINE RUGS . . . . .5-C-10 MASTOUR GALLERIES . . . . . .5-E-10 PACIFIC COLLECTION . . . . . .5-E-1 RIVIERA HOME . . . . . . . . . . .5-D-1 SAFAVIEH . . . . . . . . . . . .5-A-2; C-1

SILK ROUTE INT’L . . . . . . . . . 5-D-7 SOUTH AFRICA’S LIFESTYLE HUB 5-E-16 TIBET RUG COMPANY . . . . . .5-D-5 ZOLLANVARI . . . . . . . . . . . . .5-E-3

Denotes ORIA Member

N O R S ’15

ORIAN 6-F-1

OBEETEE 6-F-9

SURYA 6-F-11

HAROUNIAN RUGS INTERNATIONAL 6-A-1

restrooms

stairs

ELK GROUP INTERNATIONAL 6-F-2

CORRIDOR A

elevators

escalators

RADICI U.S.A. 6-F-8

stairs

CORRIDOR E

stairs

CORRIDOR F

CORRIDOR D

GO HOME 6-A-2

stairs

CORRIDOR C

stairs

NEW! restrooms

THE LIGHT GARDEN 6-D-1

RIZZY HOME 6-G-4

CORRIDOR G

stairs

COURISTAN 6-D-11

DALYN RUG CO. 6-C-5

UNITED WEAVERS 6-C-1

stairs

The Market Club 6-G-5 BUNGALOW 6-E-10

CORRIDOR G

CORRIDOR E POWELL FURNITURE 6-E-17

escalators elevators

Sixth Floor

stairs

bridge to Building 2

BUNGALOW . . . . . . . . . . .6-E-10 COURISTAN, INC. . . . . . . .6-D-11 DALYN RUG CO. . . . . . . . . .6-C-5 ELK GROUP INT’L. . . . . . . . .6-F-2 HAROUNIAN RUGS INT’L . . .6-A-1 LIGHT GARDEN, THE . . . . . .6-D-1

LINON HOME . . . . . . . . . . .6-G-6 DÉCOR PRODUCTS . . . . . .6-G-6 OBEETEE . . . . . . . . . . . . . . . .6-F-9 ORIAN . . . . . . . . . . . . . . . . .6-F-1 POWELL FURNITURE . . . . .6-E-17 RADICI U.S.A. . . . . . . . . . . . .6-F-8

RIZZY HOME . . . . . . . . . . . .6-G-4 SURYA . . . . . . . . . . . . . . . . .6-F-11 TAMARIAN . . . . . . . . . . . . .6-E-18 UNITED WEAVERS . . . . . . . .6-C-1

Denotes ORIA Member

AREA

BUYERS GUIDE

TAMARIAN 6-E-18

LINON HOME DÉCOR PRODUCTS 6-G-6

N O R S ’15

Atlanta International Area Rug Market featuring the National Oriental Rug Show (NORS)

EXHIBITORS

EXHIBITORS LIST

ABDO MOSTAFA RUGS . . . . . . . . . . . . . . .2-916 AMADI . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5-F-6 AMER RUGS . . . . . . . . . . . . . . . . . . . . . . . .5-D-2 AMERICAN COVER DESIGN . . . . . . . . . .2-708 AM HOME TEXTILES . . . . .2-1013, 1015, 1017 ANADOL . . . . . . . . . . . . . . . . . . . . . . .3-D-11, 18 ARIANA . . . . . . . . . .2-604,606,608,705,707,709, AZAD RUG CO. . . . . . . . . . . . . . . . . . . . . . .4-G-3 AZAD U.S.A. . . . . . . . . . . . . . . . . . . . . . . . .3-D-7 BASHIAN . . . . . . . . . . . . . . . . . . . . . . . . . . .5-F-9 BOGA ORIENTAL RUGS . . . .2-612,614,713,715 BUNGALOW . . . . . . . . . . . . . . . . . . . . . . .6-E-10 CAPEL . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3-C-13 CARAVAN RUG . . . . . . . . . . . . . . .2-613,615,617 CARAVAN RUG. . . . . . . . . . . . . . . . . .4-E-3; G-1 CENTRAL ORIENTAL RUGS . . . . . . . . . .3-A-7 CHAMAN ORIENTAL RUGS . . . . . . . . .3-D-13 CLASSIC HOME . . . . . . . . . . . . . . . . . . . . .3-E-5 CONCEPTS INT'L . . . . . . . . . . . . . . . . . . 3-D-18 COURISTAN, INC. . . . . . . . . . . . . . . . . . .6-D-11 CREATIVE TOUCH . . . . . . . . . . . . . . . . . . .5-F-2 DALYN RUG CO. . . . . . . . . . . . . . . . . . . . .6-C-5 DÉCOR PRODUCTS . . . . . . . . . . . . . . . . . .6-G-6 DEVGIRI EXPORTS . . . . . . . . . . . . . . . . . .5-A-1 DYNAMIC RUG . . . . . . . . . . . . . . . . . . . . .3-A-11 ELIKO . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2-708 ELK GROUP INT'L. . . . . . . . . . . . . . . . . . . .6-F-2 F. J. KASHANIAN . . . . . . . . . . . . . . . . . . . .4-G-6 FOUR HANDS . . . . . . . . . . . . . . . . . . . . . . .4-A-1 FRENCH ACCENTS . . . . . . . . . . . . . . . . . .4-E-16 GLOBAL CRAFT . . . . . . . . . . . . . . . . . . . . .4-E-8 GO HOME . . . . . . . . . . . . . . . . . . . . . .5-A-7; E-6 HAROUNIAN RUGS INT'L . . . . . . . . . . . .6-A-1 HOME ACCENTS ALLIANCE . . . . . . . . . .5-F-5 JADE INDUSTRIES . . . . . . . . . . . . . . . . . . .2-503 JAUNTY . . . . . . . . . . . . . . . . . . . . . . . . . . . .5-F-1 KALATY . . . . . . . . . . . . . . . . . . . . . . . .4-G-11,14 KALEEN RUGS . . . . . . . . . . . . . . . . . . . . . .3-C-9 KARASTAN . . . . . . . . . . . . . . . . . . . . . . . . .3-A-1 KAS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4-C-5 KASHEE BROTHERS . . . . . . . . . . . . . . . .4-E-12 L.R. RESOURCES . . . . . . . . . . . . . . . . . . . .4-F-9 LIBERTY ORIENTAL RUGS . . . . . . . . . . .4-D-1

LIGHT GARDEN, THE . . . . . . . . . . . . . . . .6-D-1 LINON HOME . . . . . . . . . . . . . . . . . . . . . . .6-G-6 LOLOI . . . . . . . . . . . . . . . . . . . . . . . . .4-D-2, E-1 LOTFY & SONS . . . . . . . . . . . . . . . . . .2-805,807 MARCELLA FINE RUGS . . . . . . . . . . . . .5-C-10 MASTOUR GALLERIES . . . . . . . . . . . . . .5-E-10 MERRIFIELD . . . . . . . . . . . . . . . . . . . .2-813,815 MICHAELIAN & KOHLBERG . . . . . .2-704, 706 MOBAYEN . . . . . . . . . . . . . . . . . . . . . . . .3-D-16 MODREN RUGS . . . . . . . . . . . . . . . . . .2-712,714 MOMENI . . . . . . . . . . . . . . . . . . . . . . . . . . . .4-B-4 MUSEUM OF INTRODUCTIONS . . . . . . .4-B-1 NALBANDIAN RUGS . . . . . . . . . . . . . . .3-E-19 NATCO PRODUCTS CORP. . . . . . . . . . . . .3-A-7 NEMAN. . . . . . . . . . . . . . . . . . . . . . . . . . . .3-E-15 NOURISON. . . . . . . . . . . . . . . . . . . . . . . .3-F-2, 9 OBEETEE . . . . . . . . . . . . . . . . . . . . . . . . . . .6-F-9 ORIAN . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6-F-1 ORIENTAL RUG IMPORTERS ASSOC, . .2-600 ORIENTAL RUG RETAILERS ASSOC. . . .2-509 ORIENTAL WEAVERS . . . . . . . . . . . . . . . .3-A-2 PACIFIC COLLECTION . . . . . . . . . . . . . . . .5-E-1 PASARGAD CARPETS . . . . . . . . . . . . . .3-D-10 POWELL FURNITURE . . . . . . . . . . . . . . .6-E-17 RADICI U.S.A. . . . . . . . . . . . . . . . . . . . . . . .6-F-8 REVITARUGS . . . . . . . . . . . . . . . . . . . . . . .2-505 RIVIERA HOME . . . . . . . . . . . . . . . . . . . . .5-D-1 RIZZY HOME . . . . . . . . . . . . . . . . . . . . . . .6-G-4 ROMANI . . . . . . . .2-605 RUG COLLECTION . . . . . . . . . . . . . . . . .3-D-20 SAFAVIEH . . . . . . . . . . . . . . . . . . . . . .5-A-2; C-1 SHALOM. . . . . . . . . . . . . . . . . . . . . . . . . . . .3-D-8 SILK ROUTE INT'L . . . . . . . . . . . . . . . . . . 5-D-7 SOUTH AFRICA'S LIFESTYLE HUB . . .5-E-16 STYLECRAFT . . . . . . . . . . . . . . . . . . . . . . .4-A-2 SULTANHAN . . . . . . . . . . . . . . . . . . . . . .3-D-14 SURYA . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6-F-11 TAMARIAN . . . . . . . . . . . . . . . . . . . . . . . .6-E-18 TIBET RUG COMPANY . . . . . . . . . . . . . . .5-D-5 UNITED WEAVERS . . . . . . . . . . . . . . . . . .6-C-1 VANTAGE . . . . . . . . . . . . . . . . . . . . . . . . . . .2-610 WELL WOVEN . . . . . . . . . . . . . . . . . . . . . . .2-609 ZOLLANVARI . . . . . . . . . . . . . . . . . . . . . . .5-E-3

DENOTES ORIA MEMBER

72 Winter 2015

IT’S ALL HERE AT L A N TA

J A N U A R Y 2 0 15

Discover the first Market of the year — where global trends and buying opportunities in all categories of Home and Rug await you in one convenient destination. VISIT YOUR COMPLETE HOME, RUG, & GIFT DESTINATION THIS JANUARY AmericasMart.com/January

The Atlanta International Gift & Home Furnishings Market Showrooms: January 6 –13, 2015 Temporaries: January 8 –12, 2015 ®

The Atlanta International Area Rug Market featuring the National Oriental Rug Show