LOGOBRAND DESIGN & CONCEPT
the depth knowledge
Alamein International University
LOGO DESIGN
2 1
LOGO
2 3
OPTIONS
LOGOTYPE
SELECTED
LOGO & SLOGAN PHILOSOPHY TOWARDS THE DEPTH OF KNOWLEDGE
The university education process is a journey in the sea of knowledge, where you need a ship to carry you, a friend to help you, and a compass to guide you, to bring you to the depths of science and knowledge.. This is our story at Alamein International University.
Our university is the strong ship through which our students move across the different seas of knowledge. We have international partnerships with international universities and institutions, and our university professors are the loyal companions of their students in the journey of knowledge, while our administrative systems and employees are the compass that guides our students during their university life... Hence our slogan «Towards the depth of knowledge» came to express Alamein International University.. Hence the philosophy of our logo was born.
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جاتحت ثيح ،ةفرعملا رحب يف ةلحر يه يعماجلا ميلعتلا ةيلمع نإ يلإ كب اولصيل ،كهجوت ةلصوبو ،كنواعي قيدصو ،كلمحت ةنيفس يلإ .ةيلودلا نيملعلا ةعماج يف انتصق يه هذه .. ةفرعملاو ملعلا قامعا ملعلا راحب للاخ انبللاط لقنت ,,,ةيوقلا ةنيفسلا يه انتعماجف ةيملاع تاسسؤمو تاعماج عم ةيلود تاكارش نم اهيدل امب ؛ةفلتخملا يف مهذيملاتل نيصلخملا ءاقفرلا مه نيييعماجلا انتذتاساو ،ةقومرم ةلصوبلا مه انيفظومو ةيرادلإا انتمظنا تناك امنيب ،ةفرعملا ةلحر انراعش ءاج انه نمو ...ةيعماجلا مهتايح للاخ انبلاط دشرت يتلا مث نمو .. ةيلودلا نيملعلا ةعماج نع ربعيل »ةفرعملا قمع وحن« .يرصبلا انراعش ةفسلف تدلوت
STRUCTURE & MEASUREMENTS
6 LOGO
X prefered to be 20 mm 0.8 x 16mm 144¡ 0.875x 17.5mm 1x 20 mm 1x 20 mm 0.75x 15 mm 3x 60 mm 0.375 x 7.5 mm 0.5 x 10 mm 0.25x 5 mm 3x 60mm 0.75x 15 mm
Symmetric «A» letter
The smaller the size, the greater the interstitial space
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shifting left strok to get wide counter for «A» letter in small size
AIU LOGO VISUAL SOLUTIONS
Primary Usage «Big Size»
Primary Usage «Medium-Small Size»
Line «Medium-Small Size»
One Color « Very Small Size»
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LOGO WITHTYPE
LOGO Light&Dark
When placing the logo on a background, it›s important to consider its contrast and readability to ensure it remains impactful and easily recognizable.
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LOGO ClearSpace
The clear space around a logo is the minimum amount of empty space required to ensure the logo remains visually distinct and legible. It should be free from any text, graphics, or other visual elements that could interfere with its impact.
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C: 100 # 00aeef C: 100 M: 60 # 0066b3 C: 100 M: 80 K: 20 # 00377b
LOGO COLOR PROPERETIES FONT CHARACTERISTICS
يبرعلا زارطلا ورياك طخ فرحأ ةلئاع ةــيـلودـلا ينـــمـلـعـلا ةــعـماـج ةــيــلودـلا ينــــمـلـعـلا ةــعـماـج ةـــيــلودـلا ينــمـلـعـلا ةــعـماـج ةـــيــلودـلا ينــمـلـعـلا ةـــعـماـج ةـــيــلودـلا ينــمـلـعـلا ةـــعـماـج ةـــيــلودـلا ينــمـلـعـلا ةـــعـماـج
AVENIR
FAMILY ALAMEIN INTERNATIONAL UNIVERSITY ALAMEIN INTERNATIONAL UNIVERSITY ALAMEIN INTERNATIONAL UNIVERSITY ALAMEIN INTERNATIONAL UNIVERSITY ALAMEIN INTERNATIONAL UNIVERSITY ALAMEIN INTERNATIONAL UNIVERSITY
ENGLISH TYPE
NEXT FONT
16 AIU LOGO IN
DYNAMIC VSTION FACULTIES LOGOS OPTION 1
OPTION 2
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COLOR IDENTITY
COLOR CONCEPT using Cold Colors
Our visual identity incorporates shades of blue and crimson, inspired by the natural beauty of our coastal city and the spirit of the times, as well as the sophistication of industrial, technological, and scientific fields. It›s a reflection of our commitment to innovation, progress, and excellence in all aspects of our institution, and our dedication to preparing the next generation of leaders and innovators who will shape the future.
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،رصعلا حورو ةيلحاسلا انتنيدم ةعيبط لامج ةيرصبلا انتيوه دسجت« تلااجملاو ايجولونكتلاو يعانصلا ءاكذلا نع اهريبعت ىلإ ةفاضإ انمازتلا سكعت يهو .ةيزمرقلاو ءاقرزلا ناوللأا تاجردب ةيملعلا يف انينافتو ،انتسسؤم بناوج عيمج يف قوفتلاو مدقتلاو راكتبلااب ».انلبقتسم نولكشيس نيذلا نيركتبملاو ةداقلا نم مداقلا ليجلا ةئيهت
Vivid Cerulean Honolulu Blue Royal Air Force blue
Bleu de France Cerulean blue
blue
Violet blue Pale cerulean Cerulean crayola
frost Blue
Shadow blue
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Ocean
Hex #00aeef RGB 0, 175, 240 CMYK 100, 0, 0, 0 Hex #0066b3 RGB 0, 109, 176 CMYK 100, 38, 0, 31 Hex #5D8AA8 RGB 93, 138, 168 CMYK 45, 18, 0, 34 Hex #388AD6 RGB 209, 66, 53 CMYK 74, 36, 0, 16 Hex #2A52BE RGB 42, 82, 190 CMYK 78, 57, 0, 25 Hex #3C41CD RGB 238, 59, 52 CMYK 71, 68, 0, 20 Hex #324AB2 RGB 50, 74, 178 CMYK 72, 58, 0, 30 Hex #9BC4E2 RGB 155, 196, 226 CMYK 31, 13, 0, 11 Hex #1DACD6 RGB 29, 172, 214 CMYK 86, 20, 0, 16 Hex #6D9BC3 RGB 109, 155, 195 CMYK 44, 21, 0, 24 Hex #008ECC RGB 0, 142, 204 CMYK 100, 30, 0, 20 Hex #7285A5 RGB 114, 133, 165 CMYK 31, 19, 0, 35
Cerulean
NCS
Capri blue
Hex #00BFFF
RGB 0, 191, 255
CMYK 100, 25, 0, 0
True blue
Hex #2D68C4 RGB 45, 104, 196
CMYK 77, 47, 0, 23
Absolute zero
Hex #1F4AB8
RGB 31, 74, 184
CMYK 83, 60, 0, 28
Resolution blue
Hex #002387
RGB 0, 35, 135
CMYK 100, 74, 0, 47
Dodger blue
Hex #1E90FF RGB 30, 144, 255
CMYK 88, 44, 0, 0
Han blue
Hex #446CCF RGB 68, 108, 207
CMYK 67, 48, 0, 19
Cobalt blue
Hex #0047AB
RGB 0, 71, 171
CMYK 100, 58, 0, 33
Phthalo blue
Hex #000F89
RGB 0, 15, 137
CMYK 100, 89, 0, 46
Azure
Tufts blue
Hex #007FFF RGB 0, 127, 255
CMYK 100, 50, 0, 0
Denim blue
Hex #1560BD RGB 21, 96, 189
CMYK 89, 49, 0, 26
Egyptian blue
Hex #1034A6
RGB 16, 52, 166
CMYK 90, 69, 0, 35
Trypan blue
Hex #1C05B3
RGB 28, 5, 179
CMYK 84, 97, 0, 30
Hex #3E8EDE RGB 62, 142, 222
CMYK 72, 36, 0, 13
Cerulean blue
Hex #2A52BE RGB 42, 82, 190
CMYK 78, 57, 0, 25
Persian blue
Hex #1C39BB RGB 28, 57, 187
CMYK 85, 70, 0, 27
Navy blue (dark blue)
Hex #000080 RGB 0, 0, 128
CMYK 100, 100, 0, 50
Spanish blue
Hex #0070BB RGB 0, 112, 187
CMYK 100, 40, 0, 27
Ultramarine
Hex #3F00FF RGB 63, 0, 255
CMYK 75, 100, 0, 0
Y In Mn blue
Hex #224C98 RGB 34, 76, 152
CMYK 78, 50, 0, 40
United States
Air Force blue
Hex #00308F RGB 0, 48, 143
CMYK 100, 66, 0, 44
Sapphire blue
Hex #0F52BA RGB 15, 82, 186
CMYK 92, 56, 0, 27
Sapphire blue
Hex #0F52BA RGB 15, 82, 186
CMYK 92, 56, 0, 27
International klein blue
Hex #002fA7 RGB 0, 47, 167
CMYK 100, 72, 0, 35
US Air Force Academy blue
Hex #004F98
RGB 0, 79, 152
CMYK 100, 48, 0, 40
Aqua blue
Hex #00FFFF
RGB 0, 255, 255
CMYK 100, 0, 0, 0
Blizzard blue
Dark turquoise
Hex #00CED1
RGB 0, 206, 209
CMYK 100, 1, 0, 18
Cadet blue
Fluorescent blue
Hex #15F4EE
RGB 21, 244, 238
CMYK 91, 0, 2, 4
Light turquoise
Celeste Columbia blue
Hex #AFEEEE
RGB 175, 238, 238
CMYK 26, 0, 0, 7
Electric blue
Medium turquoise
Hex #48D1CC RGB 72, 209, 204
CMYK 66, 0, 2, 18
Celadon blue
Hex #007BA7
RGB 0, 123, 167
CMYK 100, 26, 0, 35
Sky blue
Hex #ADD8E6 RGB 173, 216, 230
CMYK 25, 6, 0, 10
Tiffany blue
Hex #00FFEF RGB 0, 255, 239
CMYK 100, 0, 6, 0
Turquoise
Turquoise blue Bright turquoise
Hex #08E8DE RGB 8, 232, 222
CMYK 97, 0, 4, 9
Blue green
Hex #0D98BA
RGB 13, 152, 186
Hex #40E0D0
RGB 64, 224, 208
CMYK 71, 0, 7, 12
Blue
Munsell
Hex #81D8D0
RGB 129, 216, 208
CMYK 40, 0, 4, 15
Morning blue
Robbin’s egg
Powder blue Teal Pacific blue
Maximum blue
24
CMYK
Hex #00D8D8 RGB 0, 216, 216 CMYK 100, 0, 0,
Hex #ACE5EE RGB 172,
CMYK
0,
Hex
RGB
CMYK
RGB
RGB
Hex
RGB
Hex
RGB
RGB
RGB
Hex
RGB
Hex
RGB
CMYK
RGB
CMYK
93, 18, 0, 27
15
229, 238
28, 4,
7
#84AEAC
141, 163, 153
24, 0, 1, 32 Hex #0093AF
0, 147, 175 CMYK 100, 16, 0, 31 Hex #B2FFFF
178, 255, 255 CMYK 30, 0, 0, 0
#D1EAF0
209, 234, 240 CMYK 13, 3, 0, 6
#4F97A3
79, 151, 163 CMYK 52, 7, 0, 36 Hex #47ABCC
71, 171, 204 CMYK 65, 16, 0, 20 Hex #7DF9FF
125, 249, 255 CMYK 51, 2, 0, 0
#B0E0E6
176, 224, 230 CMYK 23, 3, 0, 10
#008080
0, 128, 128
100, 0, 0, 50 Hex #1CA9C9
28, 169, 201
86, 16, 0, 21
Lavender blue
Hex #CCCCFF
RGB 204, 204, 255
CMYK 20, 20, 0, 0
Maya blue
Light cyan
Alice blue
Hex #F0F8FF
RGB 240, 248, 255
CMYK 6, 3, 0, 0
Beau blue
Hex #73C2FB RGB 115, 194, 251
CMYK
Honolulu blue
Hex #006DB0
RGB 0, 109, 176
CMYK 100, 38, 0, 31
Blue RYB
Pewter blue
Hex #8BA8B7 RGB 139, 168, 183
CMYK 24, 8, 0, 28
Curious
Hex #18A8D8 RGB 24, 168, 216
CMYK 89, 22, 0, 15
Baby blue eyes
Hex #A1CAF1 RGB 161, 202, 241
CMYK 33, 16, 0, 5
Carolina blue
Hex #4B9CD3 RGB 75, 156, 211
CMYK 64, 26, 0, 17
Little boy blue
Uranian blue
Hex #AFDBF5
RGB 175, 219, 245
CMYK 29, 11, 0, 4
Air superiority blue
Hex #72A0C1 RGB 114, 160, 193
CMYK 41, 17, 0, 24
Steel blue
Hex #4682B4
RGB 70, 130, 180
CMYK 61, 28, 0, 29
Blue jeans
Vivid blue sky
Baby blue
Ruddy blue
Blue gray
Hex #76ABDF RGB 118, 171, 223
CMYK 47, 23, 0, 13
Royal Air Force blue
Cornflower blue
Slate blue
French blue
54, 23, 0, 2 Hex #6699CC RGB 102,
CMYK
Hex #6CA0DC RGB 108, 160, 220 CMYK 51, 27, 0, 14
RGB
CMYK
RGB
RGB
RGB
Hex #4D4DFF RGB
255 CMYK 70, 70, 0, 0
RGB
RGB
RGB
Hex
RGB
RGB
CMYK
153, 204
50, 25, 0, 20
Hex #5D8AA8
93, 138, 168
45, 18, 0, 34 Hex #5DADEC
93, 173, 236 CMYK 61, 27, 0, 7 Hex #00CCFF
0, 204, 255 CMYK 100, 20, 0, 0 Hex #E0FFFF
224, 255, 255 CMYK 12, 0, 0, 0
77, 77,
Hex #6A5ACD
106, 90, 205 CMYK 48, 56, 0, 20 Hex #89CFF0
137, 207, 240 CMYK 43, 14, 0, 6 Hex #BCD4E6
188, 212, 230 CMYK 18, 8, 0, 10
#6495ED
100, 149, 237 CMYK 58, 37, 0 ,7 Hex #0077C0
0, 119, 192
100, 38, 0, 25
Blue sapphire
Indigo dye
Space cadet
Queen blue
Medium sapphire
Dark electric blue
Imperial blue Star command blue
Midnight blue
Royal blue dark
Bdazzled blue
Independence blue
Oxford blue
Yale blue
Prussian blue
Royal blue
Picotee blue
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Dark sapphire
Hex #126180 RGB 18, 97, 128 CMYK 86, 24, 0, 50 Hex #003153 RGB 0, 49, 83 CMYK 100, 41, 0, 67 Hex #1D2951 RGB 29, 41, 8 1 CMYK 64, 49, 0, 68 Hex #002D72 RGB 0, 45, 114 CMYK 100, 61, 0, 55 Hex #2E5894 RGB 46, 88, 148 CMYK 69, 41, 0, 42 Hex #2D5DA1 RGB 45, 93, 161 CMYK 72, 42, 0, 37 Hex #002147 RGB 0, 33, 71 CMYK 100, 54, 0, 72 Hex #436B95 RGB 67, 107, 149 CMYK 55, 28, 0, 42 Hex #191970 RGB 25, 25, 112 CMYK 78, 78, 0, 56 Hex #00356B RGB 0, 53, 107 CMYK 100, 50, 0, 58 Hex #00416A RGB 0, 65, 106 CMYK 100, 39, 0, 58 Hex #2E2787 RGB 46, 39, 135 CMYK 66, 71, 0, 47 Hex #002366 RGB 0, 35, 102 CMYK 100, 66, 0, 60 Hex #536878 RGB 83, 104, 120 CMYK 31, 13, 0, 53 Hex #005A92 RGB 0, 90, 146 CMYK 100, 38, 0, 43 Hex #007BB8 RGB 0, 123, 184 CMYK 100, 33, 0, 28 Hex #082567 RGB 8, 37, 103 CMYK 92, 64, 0, 60 Hex #4C516D RGB 76, 81, 109 CMYK 30, 26, 0, 57
TYPOGRAPHY IN DESIGN
Ultra Light
1 Typefaces FOR TITLE USE CAPCASE
Ultra Light Italic
AVENIR NEXT FONT / FAMILY
Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:. Italic
Medium
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
Medium Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
Demi Bold
Demi Bold Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
Bold Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
Heavy
Heavy Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
ABCDEFGHIJKLMNOPQRSTUVWXYZ 012345678910 ()&?!<>/*-_+=%»:.
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ForSuptitle
Size <pt 14
Use First Letter Capital
ABCDEFGHIJKLMNOPQRSTUVWXYZ
012345678910 ()&?!<>/*-_+=%»:.
Tahoma/Bold
abcdefghijklmnopqrstuvwxyz
012345678910 ()&?!<>/*-_+=%»:.
For Pragraphs
Size >pt 14
Use Scentence case
ABCDEFGHIJKLMNOPQRSTUVWXYZ
012345678910 ()&?!<>/*-_+=%»:.
abcdefghijklmnopqrstuvwxyz
012345678910 ()&?!<>/*-_+=%»:.
Tahoma/regular
2 GRID SYSTEM VERTICAL COLUMN FOR TEXT ELEMENTS
SLANTED COLUMN FOR IMAGES ELEMENTS AND SOME COLOR SPACES
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FACULTY OF PHARMACY
Vision & Mission
Excellence and leadership for improving health services on national and international levels through innovation in education, research and pharmacy practice. To graduate pharmacists with international standards for developed multidisciplinary health care practice fulfilling diverse needs of society members.
3 Type Design
USE: SWISS STYLE FOR TYPOGRAPHY DESIGN
Swiss Design, also known as the International Typographic Style or Swiss Style, is a type of graphic design characterized by minimalism, a block layout, and sans serif typefaces. The ethos of Swiss Design is to present information clearly and in a straightforward manner, making it a popular style for posters, signage, and web design.
ALAMEIN INTERNATIONAL UNIVERSITY
Alamein International University strives to prepare qualified graduates with high levels of competitiveness in the labour market regionally and globally and committed to professional values and ethics through outstanding educational programs based on theoretical knowledge and practical skills in accordance with international professional standards and quality levels and encourages applied scientific research to meet the needs of society and the environment.
Alamein International University strives to prepare qualified graduates with high levels of competitiveness in the labour market regionally and globally and committed to professional values and ethics through outstanding educational programs based
theoretical knowledge and practical skills in accordance with international professional standards and quality levels and encourages applied scientific research to meet the needs of society and the environment.
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TYPOGRAPHY
Alamein International University strives to prepare qualified graduates with high levels of competitiveness in the labour market regionally and globally and committed to professional values and ethics through outstanding educational programs based on theoretical knowledge and practical skills in accordance with international professional standards and quality levels and encourages applied scientific research to meet the needs of society and the environment.
ALAMINE
INTERNATIONAL UNIVERAITY
POWERFUL FUL AIU
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IMAGERY RULES
1 Photography
- Photography in our visual identity should focus on activities rather than individuals.
- capturing emotions and candid shots against a muted background.
- Additionally, the use of desaturated colors for photos of buildings is recommended.
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لادب ةطشنلأا ىلع ةيرصبلا ةيوهلا يف ريوصتلا زكرتي نأ بجي.دارفلأا نم ةيفلخ عم ةيبناجلا روصلاو رعاشملا طاقتلا ىلع زيكرتلا عم.ةهومم .ينابملاب ةقلعتملا روصلل ةيدامر ناولأ مادختساب حصني امك -
The university›s visual identity is critical for branding and marketing. Photography should aim to evoke emotion and tell a story, moving beyond traditional portraits. Background and lighting are also important considerations. Clear and well-lit backgrounds can detract from the subject, so use slightly blurred or textured backgrounds for a more dynamic and engaging visual identity that captures the essence of the university.
x x x ةيراجتلا ةملاعلل امساح ارمأ ةعماجلل ةيرصبلا ةيوهلا ربتعت ةفطاعلا ةراثإ ىلإ فدهي نأ ريوصتلل يغبني .قيوستلاو امك .تاهيرتروبلل ةيديلقتلا روصلا ازواجتم ،ةصق درسو نكمي .اضيأ نامهم نلاماع امه ةءاضلإاو ةيفلخلا نأ نع تيتشتلا ىلإ ةئيضملاو ةحضاولا تايفلخلا يدؤت نأ ةبوجحم ةعيبط تاذ تايفلخ مادختسا بجي اذل ،عوضوملا ةيبذاجو ةيويح رثكأ ةيرصب ةيوه ءاشنلإ جيسن تاذ وأ .ةعماجلا رهوج نع ربعت
Stationary
LetterHead
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This is a sample of how the visual identity is applied
Stationary Envelope
40
This is a sample of how the visual identity is applied
42 Home About Academics Students International Collaboration Apply Now SHAPE YOUR OWN IDENTITY THE FUTURE IS YOURS
TO AIU Showcase Website
WELCOME
This is a sample of how the visual identity is applied
Showcase
Roll ups
This is a sample of how the visual identity is applied
Our work on the visual identity showcases the stunning beauty and powerful impact that our team can create. Together, we can continue to push the boundaries and elevate the university’s presence to new heights that inspire and captivate all who see it
44 41 El-Amir Gameel, Zizinia, Alexandria, Egypt (+2)01033990001 (+2)035730465 Aqtardesign.com
