Porsche’s true colours
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hree contemporary artists and one contemporary car have united to produce a one-of-a-kind series of multimedia photographs in an NFT auction to raise money for the Australian Centre for Contemporary Art. An NFT is a digital asset that marks ownership of products that reside online, such as art or music. NFTs are purchased to assign ownership of digital creations to the buyer, giving them unique and exclusive ownership of the artwork which can be used as a physical or digital print. To celebrate its first fully electric and most digitally advanced sportscar, Porsche has commissioned a bespoke Australian artwork livery by contemporary artist Nigel Sense. Taycan was the vehicle of choice, as it represents the beginning of a new era in car design. The choice is appropriate as a canvas featuring a fantastical transition space filled with traveller’s tales, a vastness punctuated by movement that accesses the masks of common humanity.
The drama and movement is captured in three distinct photographs, highlighting contrast while finding common ground with the Taycan in the environmentally conscious architecture. Sense’s artwork was transformed into the vehicle livery on a new Porsche Taycan, before being photographed to create three unique digital artworks in the form of multimedia photographs. Local neo-expressionist and social expressionist artist Nigel Sense’s pieces are popular among Porsche owners. ‘My work is maps and painted lines that lead to the unknown, with symbols and imagery that I’ve corrected on the way,’ says Nigel. ‘It’s the emotional feeling of movement going from one place to another, that excitement to see what’s over the horizon. The beauty of living a life well-lived.’ Forming part of the celebrations of 70 Years of Porsche in Australia, this collaboration represents the first digital artwork project based on the blockchain technology Ethereum for Porsche in Australia.
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