
1 minute read
Brand design Design process
Assignment and customer needs.
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Delikat Experience. Increased customer traffic. Investigation. primary sources. Mystery shopper. Interviews. Desk research. secondary sources. Background.
Design presentation with advisors. Make adjustments.
New experience Eventss. Ambiece. Following up on the client. Vinoteca.
Presentation and proposal submission.
Validation.
This project was born from the need to improve the dining experience at Delikat, a restaurant that was struggling to attract and retain customers. Through a thorough analysis of primary and secondary sources, we identified several shortcomings in the restaurant's service and ambiance that were deterring customers from visiting. 1 3 5
New experience. Concept and space "Vinoteca". New visuals. Follow-up plan.