WHY IS MOBILE SEO IMPORTANT? We would like to begin looking at a few components that are important while optimizing your website on a mobile standpoint.
Optimize Title Tags and Meta Descriptions Since they inform search engine web crawlers what your page is about, optimizing your title tags and meta descriptions is crucial in increasing mobile rankings for your page. The title tag is the first thing that users see in the SERPS, so you want your tags to be strong, and relevant. Meta descriptions, however, are just as important. They provide a brief summary of the page and search engines (Google, Bing) show meta descriptions in search results and can impact click-through rates. The ideal length of title tags should be about ~50-60 characters, and meta descriptions should be ~155-160 characters.
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