Sell Through Kit
Fall 2025
Makiki
OluKai's ultimate lightweight adventure sneaker, designed to blend style, durability, and purpose in one sleek silhouette. Engineered to handle the diverse terrain— from wet to dry, rocky to sandy, and even sprinting alongside lifeguards—Makiki is trail-ready but equally comfortable on city streets or vacation strolls.
Men’s Makiki
Women’s Makiki
Leathers & Boots
Crafted from the finest leather, our shoulder season assortment offers an array of shoes and boots that are versatile as they are stylish.
Men’s Papakū ‘Ili
Women’s Pehuea Lī ‘Ili
Women’s Mi‘i
Women’s Pehuea Mid
Men’s Lae‘ahi Lī ‘Ili
Men’s Lae‘ahi Lauhala
Men’s Lae‘ahi Mid
Slippers
Inspired by the Hawaiian lifestyle, our slippers are designed with purpose—distinct pairs for indoors and outdoors, so you can enjoy the best of both worlds.
Men’s Hamani Hulu
Women’s Hale Mule
Women’s Mi‘i
Women’s Pehuea Mid
Men’s Moloā Slipper
Men’s Hanohano
Men’s Puku‘i
Sell Through Tools & Support
From hidden reefs explored by foot to traversing rugged trails on horseback, the spirit of adventure is alive and well at OluKai. Paired with a dynamic catalog of lifestyle photography, our brand toolkit brings each campaign to life, offering access to the Hawaiian Islands and a lifestyle that inspires us all.
Wooden Tabletop Graphics
Contact your sales rep to place an order.
Ocean Lifestyle Brand Tabletop Holder Graphic 90239
Fall Brand Tabletop Holder Graphic 90240
Women’s Pehuea Mid Tabletop Holder Graphic 90241
Men’s Papakū ‘Ili Tabletop Holder Graphic 90242
The Eddie Party Wave Holder Graphic 90243
90158
8"w × 4"h × 1.81"d Graphics ordered separately
Wooden Tabletop Holder
Slatwall Header Graphics
Contact your sales rep to place an order.
Surf Slatwall Header Graphic 90244
Men’s ‘Ohana Slatwall Header Graphic 90245
Women’s Makiki Slatwall Header Graphic 90246
Women’s Southshore Slatwall Header Graphic 90247
Surf Canoe Slatwall Header Graphic 90248
Slatwall Header Sign
Timeless Logo | 90151
Frame: 36"w × 10"h × 2"d
Graphic Insert | 90152
Graphic: 34.75"w × 9.35"h
Display is compatible with standard slatwall. Graphics ordered separately
Hero Display
Contact your sales rep to place an order.
Dual Gender Active Hero Display Graphic 90249
Hero Display 90155 Frame: 14"w × 7"h × 2.06"d Graphic: 14"w × 11"h
Dual Gender Slipper Hero Display Graphic 90250 Surf Hero Display Graphic 90251
Makani Freestanding Fixtures
We are proud to offer the Makani fixture. The program will elevate the OluKai experience. The fixture is designed to be modular—please see below merchandising options.
Makani Fixture
80280-WLWL 34"w × 73"h
Double-sided
Holds up to 144 units of products
All of Our Makani Fixtures Include:
Makani Fixture Merchandising Options
Fixture graphics and accessory attachments ordered separately. Contact your local sales rep to review what merchandising options work best for your store.
· 24 footwear pegs
· 1 double-sided header
· Hardware for assembly
· Assembly instructions
· Endcap return or header plug
· Attachment hardware for 2+ fixture set-up
Double Fixture Set-Up
Reverse Side of Fixture
Slatwall and Fixture Display Tools
Contact your sales rep to place an order.
80284-WLWL
8"w × 12"h × 3"d
Display is compatible with standard slatwall.
Graphics ordered separately.
80285-WLWL
24"w × 12"h × 5"d
Display is compatible with standard slatwall.
Graphics ordered separately.
Large Showcase Box
Small Showcase Box
Wet Sand Principle Showcase Box Graphic 90252
Drop In Heel® Showcase Box Graphic 90253
Makani Header Graphics
Contact your sales rep to place an order.
Surf Canoe Makani Fixture Header Graphic 90254
Women’s Makiki Makani Fixture Header Graphic 90256
Surf Makani Fixture Header Graphic 90255
Makani Fixture Header Graphic
Makani Endcap Return Display Tools
Contact your sales rep to place an order.
80290-WLWL 10"w × 26"h
Return Endcap Display Example
Small Endcap Graphic Frame 80288-WLWL 10"w × 26"h Graphics ordered separately.
Endcap Fitting Mirror
Men’s Moloā Slipper
Small Endcap Graphic 90257
Men’s ‘Ohana
Small Endcap Graphic 90259
Women’s Mani
Small Endcap Graphic 90258
Women’s Southshore Small Endcap Graphic 90260
Ama Fixture
Contact your sales rep to place an order.
Ama Fixture Header Graphic 90199
24.13"w × 72.5"h
Product Display Tools
Contact your sales rep to place an order.
Shoe Riser Kit 01075
Includes two risers per kit
Riser 1: 13"w × 3.5"h × 3.75"d
Riser 2: 13"w × 2.75"h × 3.75"d
Women’s Sandal Foot Form
80109 - Right
Women’s size 7 For product display only right foot only
Peg Talkers 90090
5.14”h x 3.20”w
Large Slatwall Shelf
80287-WLWL
24"w × .75"h × 12"d
Holds up to 3 shoes
Compatible with standard slatwall and Makani fixture.
Slatwall Peg
80283-4R4R
14" deep
Holds up to 6 pairs of sandals or shoes
Compatible with standard slatwall and OluKai fixtures
Tabletop Graphic Stand 90158
8"w × 4"h × 1.81"d
Floor Mat 90156
34”w x 23.5”
Makani Fixture Shoe Shelf
80286-WLWL
10"w × .75"h × 6"d
Holds one shoe
Compatible with standard slatwall and Makani fixture.
Speed Rail Peg 80118
14" deep
Holds up to 6 pairs of sandals or shoes Compatible with speed rail
Nested Riser Set 90153
15”w x 6”d x 8”h, 13”w x 6”d x 6”h, 11”w x 6”d x 4”
Co-Op Program
Our co-op program enables retail partners to build awareness, drive demand, and develop a deeper connection to OluKai.
For retailers looking to partner on custom marketing opportunities, please reach out to: retailmarketing@olukai.com
*Prior approval is required for all custom requests.
Offerings Include
a. Print advertising
b. High-impact billboards
c. Unique, high impact instore graphics
OluKai Brand Imagery
Sign-up for Bynder to recieve exclusive access to content like:
• Social media shares for Facebook, Instagram and Twitter
• Website banners
• Downloadable assets like lifestyle photography and videos
For more information, contact us at retailmarketing@olukai.com. We’d be happy to assist you in building your digital channels.
Signing Up is Easy!
Scan the QR code or visit archipelago.getbynder.com to register today to begin accessing content.
Product Training Videos
OluKai Kulanui training program enables retail staff to discover engaging and inspirational brand content about OluKai. By completing content, staff can also earn rewards. Register today! For more info contact retailmarketing@olukai.com.
US Accounts
Learn more about the OluKai brand and earn rewards. Scan the QR Code or visit myagi.com/s/retailmarketing to register.
Canada Accounts
Learn more about the OluKai brand and earn rewards. Scan the QR Code or visit myagi.com/s/canada to register.
Co-Op Window Menu
Contact your sales rep to begin the co-op process.
All window options are available in vertical and horizontal formats.
Sunset Seascape Dual Gender
Women’s Lifestyle
Men’s Lifestyle
Men’s Moloā Slipper
‘Ohana Hook Up
Women’s Upcountry
Surf Canoe
The Eddie Party Wave
A portion of all OluKai proceeds goes to the Ama OluKai Foundation, a 501 (c)(3) nonprofit founded in Hawaii in 2014. Committed to preserving and celebrating the cultural heritage and aloha spirit of Hawai‘i, our nonprofit helped to excel countless initiatives, ensuring that the people, places, and communities that define these special islands can continue to thrive for generations to come.
Learn more at AmaOluKaiFoundation.org
