CORNELIA ALONSO
OVERVIEW
South San Francisco, often called “The Industrial City,” is a dynamic community just south of San Francisco, blending a historic industrial legacy with a modern identity as a biotech and innovation hub. Once known for its steel mills, shipbuilding, and meatpacking plants, the city has transformed into the “Birthplace of Biotechnology,” home to major life sciences companies and a thriving business sector. Its iconic hillside sign, South San Francisco The Industrial City, remains a proud landmark visible across the Bay.
Residentially, South San Francisco offers a diverse mix of housing, from mid-century single-family homes in quiet neighborhoods like Westborough and Sunshine Gardens to newer developments and condominiums designed for modern living. Its varied topography means many homes enjoy sweeping views of the Bay, San Bruno Mountain, or the city skyline. Families are drawn to its strong sense of community, local schools, and abundant parks and recreational amenities.
Convenience is a key appeal: South San Francisco sits at the crossroads of major transportation routes, with easy access to Highway 101, I-280, Caltrain, and BART, making commuting to San Francisco, Silicon Valley, and the Peninsula straightfor ard Add in a gro ing dining scene c lt ral di ersit and pro imit to
OLDHAM GROUP
BUYER PROFILES
Reaching the right audience for your property at the right time, and with the perfect messaging
01 04 02 03
Biotech & Tech Professionals: Typically aged 25–40, single or coupled, working in biotechnology, pharmaceuticals, or tech firms in South San Francisco or nearby Silicon Valley. Interests: Drawn to the city’s proximity to major employers and easy access to transit options like BART and Caltrain. Appreciate modern condos or updated single-family homes with short commutes and low-maintenance living. Enjoy a lifestyle that includes fitness studios, craft breweries, and quick weekend getaways via SFO.
Established Families: Typically aged 35–55, often with children, working in professional fields such as healthcare, education, or management. Interests: Attracted to South San Francisco’s family-friendly neighborhoods, parks, and reputable schools. Value spacious mid-century homes with yards, safe streets, and community amenities like sports fields and recreation centers. Enjoy family outings at Orange Memorial Park, hiking San Bruno Mountain, and neighborhood gatherings
First-Time Buyers: Typically aged 28–40, young professionals or couples ready to enter the housing market. Interests: Appreciate South San Francisco’s relative affordability compared to San Francisco and other Peninsula cities, while still offering central access to work and play. Drawn to smaller single-family homes, townhomes, or newer condos. Enjoy exploring diverse dining options, walking trails, and the convenience of being close to both the city and Silicon Valley.
Retirees & Empty Nesters: Typically aged 60+, often longtime Bay Area residents looking to downsize or relocate for convenience. Interests: Value single-story homes or condos near shops, healthcare facilities, and community resources. Appreciate quiet neighborhoods with views of the Bay or mountains Enjoy gardening, socializing with neighbors, and taking advantage of nearby cultural activities and outdoor recreation like walking trails and local festivals.
South San Francisco appeals to a broad spectrum of buyers, from biotech professionals and firsttime homeowners to established families and retirees With its mix of affordability, strong community feel, and unbeatable location between San Francisco and Silicon Valley, the city offers both opportunity and comfort in one of the Bay Area’s most connected hubs.
ABOUT OUR TEAM
The Oldham Group is a Collective of talented agents, staff, and support, led by Andrew and Jennifer Oldham - Founding Agents for Compass. Having closed over $1 Billion in sales volume during their career, Andrew and Jennifer lead a team that has substantially increased its business year over year while covering the expansive Silicon Valley, San Francisco Peninsula, Monterey Peninsula, and East Bay real estate markets. Because their agents have been selected based on their hyper-local expertise, they confidently represent a vast coverage area with in-depth knowledge across several counties. With over 85 years of combined real estate expertise in marketing, law, title, design, and escrow, they provide their clients talents and expertise unparalleled in the California market. Combining their knowledge and experience with their love and passion for residential real estate, local expertise, exceptional marketing, personal service and the backing of the nation’s best luxury brokerage, Compass, they will prove to you the Oldham Group difference.
$290 M+
Closed Volume in 2024
Over 200 #37
Transactions in 2024
Teams in the Nation
#11 #14
Teams in California
Top 100 producing agents or teams in the SF Bay Area.
SIMONE MCCARTHY
BAY AREA SPECIALIST
REALTOR® | DRE 02137539
650.376.7920
SIMONEMCCARTHY@COMPASSCOM
As a Bay Area native, Simone attended Carlmont High School, played soccer, went on consecutive mission trips with her St. Charles Parish, and cheered on her brother at St. Francis baseball games While at the University of Arizona, she studied journalism and channeled her passion for writing into a position as a beat writer for the Oakland A’s. Simone loves people, getting to know them, what makes them tick, and their ultimate goals and desires. She approaches each day with optimism and feels that the true reward comes from a job well done and the satisfaction of her clients Simone's commitment to seeing her own dreams come to fruition translates to her commitment to helping her clients find their dream homes. Simone's keen attention to detail, ability to look at multiple angles and perspectives, and knack for photos and videos make her a true gem in the real estate world.
AREAS SERVICED
San Mateo County Santa Clara County
Learn more by visiting https://oldhamgroupluxury.com/team
JENNIFER OLDHAM
TEAM LEADER
REALTOR® | DRE 01325650
415.707.5498
JENNIFER@COMPASS.COM
Jennifer is a high-performing real estate professional, who is not only an experienced realtor and loan officer, and but also a skilled negotiator and a real estate paralegal. What sets Jennifer apart is her ability to listen to her clients’ needs and use her in-depth knowledge of the real estate market to negotiate the best deal to exceed the clients’ expectations. With more than two decades of experience working for residential real estate, title, escrow, and specializing in high net worth clients. Jennifer knows exactly what it takes to buy or sell a home. This is one of the reasons why she has been an award-winning Realtor since 2000. When working with clients, Jennifer first learns about what the client wants, then clearly explains the process, sets goals, and works hard to accomplish the best result.
Jennifer has built the team on three simple principles: 1. Be Kind, 2. Be Professional, 3. Be an Expert. Jennifer ensures each one of the Oldham Group Team members exemplifies this mantra without exception.
Jennifer started in real estate 20 plus years ago in the Bay Area, and never quit. She loves
Learn more by visiting https://oldhamgroupluxury.com/team
seeing great families find the right home, and wonderful agents expand their real estate acumen and experience. An adrenaline junkie, Jennifer has sought out and excelled at every possible extreme sport, from racing dirt bikes to competitive boxing, ice skating to skydiving, she has done it all. Her motto “Don’t eff it up!” pretty much sums up Jenn’s leadership style. Funny and full of love, this bad ass hugger makes long lasting connections with her clients and team members alike.
ANDREW OLDHAM
TEAM LEADER | ATTORNEY
REALTOR® | DRE 01207289
650.640.3098
ANDREW.OLDHAM@COMPASS.COM
Originally a real estate lawyer, Andrew’s 40 years of real estate experience makes him uniquely able to tackle any real estate problem. From legal expertise, to escrow and title specifics, to brokerage, Andrew has done it all and he loves doing it, for his clients and his team.
Before starting the Oldham Group, Andrew had a long career as a real estate litigator, and real estate entrepreneur. After passing the bar, his real estate law career took off and he spent years in escrow litigation as a freelancer and salaried lawyer. In the nineties, Andrew founded a real estate company called eHome. eHome took advantage of burgeoning internet technology, and found a home for real estate there. They raised 30 million in capital and were the first to make the MLS searchable for clients, not just agents, and expanded to three states. When he’s not assisting clients and agents, or working with Compass to help them improve their tools and resources, Andrew loves walking Asilomar beach with his wife and business
Learn more by visiting https://oldhamgroupluxury.com/team
partner, Jennifer and their adorable Boston Terriers Abby and Quincy. Andrew prides himself on being a kind, and loving person first and foremost, and second (but just barely) an excellent real estate professional.
Jennifer Oldham
DRE #: 01325650 408 835 4119 jennifer@compass.com
Andrew Oldham
DRE #: 01207289 408 393 0773 andrew.oldham@compass.com
Laura Iseman
650.695.2750 laura iseman@compass com
Caitlin Yates
DRE# 02137957 650 207 8102 caitlin yates@compass com
DRE#: 02137539
simonemccarthy@compasscom
6503803062
DRE#:
South San Francisco, CA 94080
Pristine sunshine gardens charmer! Absolutely georgeous inside and out! Gourmet kitchen, Granite Countertops, Rich Hardwood Floors, Dual pane Windows, Walk to BART, Open Sunday 1 to 4pm , For details call ..(650) 523-5855
ADDRESS SUBJECT
1009 Sunnyside Drive, South San Francisco, CA 94080
1015 Sunnyside Dr, South San Francisco, CA 94080
1048 Sunnyside Dr, South San Francisco, CA 94080
322 Forest View Dr, South San Francisco, CA 94080
ADDRESS SUBJECT
1009 Sunnyside Drive, South San Francisco, CA 94080
1015 Sunnyside Dr, South San Francisco, CA 94080
CONTRACT DATE Sep 18, 2003 Jun
1048 Sunnyside Dr, South San Francisco, CA 94080
322 Forest View Dr, South San Francisco, CA 94080
ADDRESS SUBJECT
1009 Sunnyside Drive, South San Francisco, CA 94080
21 Emerald Ct, South San Francisco, CA 94080
328 Heather Way, South San Francisco, CA 94080
332 Heather Way, South San Francisco, CA 94080
ADDRESS SUBJECT
1009 Sunnyside Drive, South San Francisco, CA 94080
DATE
21 Emerald Ct, South San Francisco, CA 94080
328 Heather Way, South San Francisco, CA 94080
332 Heather Way, South San Francisco, CA 94080
ADDRESS SUBJECT
1009 Sunnyside Drive, South San Francisco, CA 94080
-
249 Westview Dr, South San Francisco, CA 94080
376 Holly Ave, South San Francisco, CA 94080
Sep 13, 2003 Jan 03, 2025 Sep 03, 2025
ADDRESS SUBJECT
1009 Sunnyside Drive, South San Francisco, CA 94080
249 Westview Dr, South San Francisco, CA 94080
376 Holly Ave, South San Francisco, CA 94080
CONTRACT DATE Sep 18, 2003 Jan 09, 2025 Sep 11, 2025
SOLD DATE Oct 17, 2003 Jan 24, 2025 Sep 19, 2025
Comparable property #1
South San Francisco, CA 94080 1015
Listing description
Welcome to 1015 Sunnyside Drive! This charming 3-bedroom, 2-bathroom home is situated in South City's desirable Sunshine Gardens neighborhood. Step inside and immediately feel at ease as natural light pours through the living room windows, creating a warm and inviting atmosphere. The spacious kitchen features generous cabinetry and a cozy dining area. The primary suite is peacefully situated at the rear of the home, offering garden views. Two additional bedrooms and a full bath provide comfort, flexibility, and space for family or a home office. Outside, the sun-soaked backyard is ideal for relaxing, entertaining, or enjoying the established fruit trees and plants. Additional highlights include laundry, a two-car side-byside garage, and extra driveway parking This move-in-ready home has 4,500 sqft of lot size offers unbeatable convenience with quick access to HWY 280/101, SFO, downtown San Francisco, BART, public transportation, parks, schools, shopping, dining and more!
Listed Date May 23, 2025
Contract Date Jun 16, 2025 Sold Date Jun 27, 2025
Comparable property #1
Comparable property #2
South San Francisco, CA 94080
5/8/25 SOLD 16.7% ABOVE ASKING
Listing description
Welcome to 1048 Sunnyside Drive where sophisticated design meets effortless living. This masterfully updated 3-bedroom, 2-bath residence offers a perfect blend of elegance and comfort. Step inside to sundrenched spaces framed by new windows, rich refinished hardwood floors, and solid-core doors that elevate every room. The gourmet kitchen is a chefs dream, featuring gleaming quartz countertops and bespoke finishes. Indulge in spa-quality bathrooms, including a sumptuous primary suite with a walk-in closet and a stunning private bath. A newly poured driveway enhances the homes impeccable curb appeal, setting the tone for the quality found within. Every detail has been thoughtfully curated for the discerning homeowner 1048 Sunnyside Drive isnt just a home its a lifestyle
Listed Date Apr 21, 2025 Contract Date Apr 24, 2025 Sold Date May 08, 2025
Comparable property #2
Comparable property #3
South San Francisco, CA 94080
322 Forest View Dr
Listing description
Welcome to this move-in ready 2-bedroom, 1-bathroom home nestled in the heart of Sunshine Gardensa great starter home with thoughtful updates throughout. Freshly landscaped front yard with new mulch, gopher wire, and landscaping fabric creates an inviting curb appeal. Step inside to new luxury laminate flooring and fresh interior and exterior paint. The expansive living and dining room features a cozy fireplace and new recessed lighting, perfect for relaxing or entertaining. The bright eat-in kitchen offers birchwood-toned cabinets with new hardware, a brand new gas stove, and a large picture window that fills the space with natural light. Down the hall, you'll find two spacious bedrooms and a full bathroom with a shower over tub Additional features include new light fixtures and a 1car garage Conveniently located near Sunshine Gardens Shopping Center, Safeway, and South San Franciscos newest recreation and parks center, with easy access to Trader Joes, Costco, I-280, and Hwy 101 Don't miss this opportunity to own a charming home in a prime location!
Listed Date Jun 12, 2025
Contract Date Jul 09, 2025 Sold Date Jul 28, 2025
Comparable property #3
322 Forest View Dr
Comparable property #4
South San Francisco, CA 94080
Listing description
Welcome to a cul-de-sac property located in the highly sought-after Sunshine Gardens neighborhood. This beautiful home has three bedrooms and a bathroom all situated on a single level for effortless living. This sunfilled home Features aliving room with a fireplace and seamlessly flows into the kitchen and dining area. The newly installed laminate floors and freshly painted interior create a warm and inviting atmosphere. Additional features include a one-car garage, washer/dryer hookups and dual pane windows throughout. The large lot is a blank canvas for you to bring your own ideas for enjoyment. Enjoy the serenity of the neighborhood while still being close to the city life, with easy access to freeways 101 and 280, as well as nearby schools, restaurants, transportation and shops like Trader Joe's, Starbucks, and Costco This fantastic property offers an incredible opportunity for expansion, making it the perfect place to turn your dreams into reality Don't miss out on this amazing chance to make this house your home!
Listed Date Oct 31, 2024
Contract Date Jan 13, 2025
Sold Date Feb 06, 2025
Comparable property #4
Comparable property #5
South San Francisco, CA 94080
Listing description
Welcome to 328 Heather Way a charming single story home in the desirable Sunshine Gardens neighborhood of South San Francisco This home is 1,031 SQFT with a spacious 4,500 SQFT Lot and features 3 bedrooms, 1 updated bathroom, a brand new roof, fresh interior and exterior paint, new light fixtures, and a cozy wood-burning fireplace with mantle The open-concept layout includes a spacious living and dining area, a remodeled kitchen equipped with wood shaker cabinets, new stainless steel appliances, and a gas stove. Other updates include: 200 amp electric panel, insulated attic space, new baseboards in living room and hallway, new doorknobs and hinges, new closet door pulls, new plugs and switches throughout, new faucet, vanity mirror, and shower fixtures in the bathroom. Enjoy a flat private back patio with grassy yard, and an attached 1 car garage with washer and dryer. Nestled on a quiet street with hillside views, this home is minutes from BART, Top rated Sunshine Gardens Elementary and El Camino High School, Costco, Trader Joes, Kaiser, and major biotech employers like Genentech
Continued on next page
$1,220 Listed Date Jun 12, 2025 Contract Date Jun 15, 2025
Date Jul 07, 2025
South San Francisco, CA 94080
328 Heather Way
Listing description (continued) and Roche With quick access to Highways 101 and 280, commuting to San Francisco or Silicon Valley is a breeze Don't miss this beautifully updated and well-located gem!
Listed Date Jun 12, 2025
Contract Date Jun 15, 2025
Sold Date Jul 07, 2025
Comparable property #5
328 Heather Way
Comparable property #6
South San Francisco, CA 94080
Listing description
Immaculate single-level 3 bedroom 1 bathroom, approximately 1,000 square feet, in Sunshine Gardens Move-in ready with thoughtful updates and abundant natural light Stunning hardwood floors flow through the main living areas The kitchen is bright and open with a skylight, shaker cabinets, and quartz countertops Central heating and modern flush-mount lighting in the bedrooms add clean, contemporary finishes throughout Fresh neutral paint completes the interior Outdoor living shines with a welcoming front porch, front yard pavers, and freshly laid mulch with seasonal flowers for curb appeal The private, low-maintenance backyard is perfect for weekend barbecues or container gardening. Off-street parking and a finished bonus room in the garage create flexible options for an office, playroom, or gym One of the biggest draws is the easy access to transit. The nearest BART station is about a 14 minute walk and local bus service is a ~2 minute walk Easy access to parks, shopping, and Bay Area commutes makes daily life simple and connected Professionally prepared and thoughtfully refreshed,
Continued on next page
Listed Date Aug 22, 2025
Contract Date Aug 28, 2025
Date Sep 17, 2025
Comparable property #6
South San Francisco, CA 94080
332 Heather Way
Listing description (continued)
this home is ideal for first-time buyers or savvy investors seeking singlelevel living with character and practical upgrades Open Sunday 1:30-5:30! TRANSACTION
Asking Price $999,000 Closing Price $1,275,000 PPSF $1,275
Listed Date Aug 22, 2025
Contract Date Aug 28, 2025
Sold Date Sep 17, 2025
Comparable property #6
332 Heather Way
Comparable property #7
South San Francisco, CA 94080
Listing description
A delightful 3-bedroom, 1-bathroom split-level home in the sought-after Sunshine Gardens neighborhood. With 1,070 sq. ft. of living space on a 4,500 sq. ft. lot, this home offers charm, comfort, and potential. The bright living room features dual-pane windows with shutters, hardwood floors, and a cozy fireplace, flowing seamlessly into the dining area with sliding doors to a spacious deck. The kitchen includes ample cabinet space, stainless steel appliances, and a window overlooking the lush backyard. The flexible layout includes one bedroom on the main level and two upstairs. All bedrooms feature hardwood floors and plenty of natural light. The bathroom offers a shower-over-soaking tub combination. The fenced backyard boasts a lawn, mature lemon trees, and room for gardening or entertaining A 1-car garage with washer/dryer and a driveway provide ample parking Located near parks, schools, shopping, dining, and major highways, this home is move-in ready and perfect for first-time buyers, or investors Schedule your tour today!
$1,225,000 PPSF $1,145
Listed Date Jan 03, 2025
Contract Date Jan 09, 2025 Sold Date Jan 24, 2025
Comparable property #7
249 Westview Dr
Comparable property #8
South San Francisco, CA 94080
Listing description
Fully renovated with permits, this single-level South San Francisco home blends modern style with exceptional functionality. Every detail has been thoughtfully upgraded, including a New Roof, Windows, updated Electrical and Plumbing systems, certified 200v power, and tastefully remodeled bathrooms ensuring quality craftsmanship and peace of mind. This threebedroom, two-bathroom residence features an open floor plan that fills with natural light from abundant windows, creating a warm and inviting atmosphere. A sleek sliding door seamlessly connects the living space to the spacious backyard, perfect for entertaining, gardening, or simply relaxing outdoors. The property offers ample room for enjoyment and future possibilities Ideally located near South San Franciscos vibrant amenities, this move-in-ready home delivers modern elegance, everyday convenience, and the ease of single-level living
Comparable property #8
376 Holly Ave
1 0 1 5 S u n n y s i d e D r i v e 3 2 1 , 0 5 0 4 4 9 9 $ 9 5 ,0 0 0 0 $ 9 5 ,0 0 0 0 $ 1 , 2 5 2 , 8 0 0 $ 1 ,1 9 3M a y 2 3 , 2 0 2 5 J u n 1 6 , 2 0 2 5 J u n 2 ,7 2 0 2 5 2 4 1 0 4 8 S u n n y s i d e D r i v e 3 2 1 ,1 3 4 4 5 2 1 $ 1 ,1 4 8 , 0 0 0 $ 1 ,1 4 8 , 0 0 0 $ 1 , 3 4 ,0 0 0 0 $ 1 ,1 8 2A p r 2 1 , 2 0 2 5 A p r 2 4 , 2 0 2 5 M a y 0 8 , 2 0 2 5 3 3 2 2 F o r e s t V i e w D r i v e 2 1 8 7 0 5 1 9 4 $ 9 9 8 , 0 0 0 $ 8 9 8 , 0 0 0 $ 1 , 0 0 ,0 0 0 0 $ 1 ,1 4 9J u n 1 2 , 2 0 2 5 J u l 0 ,9 2 0 2 5 J u l 2 8 , 2 0 2 5 2 7 2 1 E m e r a l d C o u r t 3 1 1 , 0 0 0 5 0 0 0
D O
Price estimate for 1009 Sunnyside Drive
Price to be Determined
Sold listing average (8)
$1,235,211
$1,191 Per Sq Ft 19 Days on Market
* This represents an estimated sale price for this property. It's not the same as opinion of value in appraisal developed by a licensed appraiser under the Uniform Standards of Professional Appraisal practice. The information contained herein is derived from the local MLS and does not purport to be complete nor, necessarily, accurate and should be independently verified; nor does it represent or constitute a legal analysis or financial advice. Changes in price, condition, sale, or withdrawal may be made without notice. All measurements and square footage are approximate. Equal Housing Opportunity. Compass and its agents disclaim any and all liability for representations and warranties, express or implied, contained in, or for omissions from, the information contained herein or any other written or oral communication transmitted or made available to the recipient. This is not intended to solicit property already listed. Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467.
Wow prospective buyers with a Zillow Showcase Listing.
Only a few listings each month receive the opportunity to be a Zillow Showcase Listing, let’s make one of them your home!
Your home will gain prioritized exposure by potential buyers when they search for properties on Zillow with over 226 million average monthly unique users.
Your listing will receive dedicated, branded "new property alert emails" sent to interested buyers.
With a limited number of listings per city, Showcase helps your home stand out with best-in-class media like high-resolution photography, interactive floor plans, room-by-room photo organization and virtual tours to impress potential buyers.
More page views on Zillow
More shares on Zillow
More saves on Zillow
One Unified Dashboard to Streamline Your Sale
Assess
Using Collections and Comparative Market Analysis, we can start by tracking market trends, pricing, and available inventory for homes that are similar to yours.
Strategize
By launching your listing not once, but three times with our 3-Phased Marketing Strategy, you can test your pricing strategy, generate early demand, and attract the strongest offers.
Analyze
With Insights, gain a more complete picture of traffic and engagement with your listing. Plus, the Reverse Prospecting tool lets us track how often your listing is liked or shared by clients working with Compass buyer agents, helping us focus on the most serious buyers.
Sell
With a validated pricing strategy and maximum reach to discerning buyers, we can secure the best possible sale outcome And when the sale is complete, I’ll be here to guide you through any future real estate needs.
Maximize your home’s value with the Compass 3-Phased Marketing Strategy
PHASE 1 / LAUNCH AS A COMPASS PRIVATE EXCLUSIVE
Validate Pricing
Unlike traditional brokerages that immediately launch your listing to the public exposing it to negative metrics like days on market and price drop history Compass gives you a strategic head start We showcase your home to a private audience first, allowing us to gather honest feedback on pricing with time to make adjustments before going public
PHASE 2 / LAUNCH AS A COMPASS COMING SOON
Generate Early Demand
Publicly launch your property as a Compass Coming Soon exclusively on Compass.com. This allows you to build buyer anticipation and interest, while staying protected from days on market and price drop history
Showcase your home to our nationwide network of top agents and their serious clients.
Begin to generate buyer interest without risking public days on market or price drops that impact your home's value
You may secure a buyer willing to pay a premium for certainty and a less stressful transaction
PHASE 3 / LAUNCH ON ALL PUBLIC WEBSITES
Sell Better
Go live on all public websites with the right price and maximum demand gained by pre-marketing
Receive key engagement insights on how agents and their buyers are interacting with your listing – data that is lost once it goes live on other public websites.
Ensure all inquiries come directly to me rather than other agents who may prioritize their own listings and are unfamiliar with your home Plus, listing as a Coming Soon on our website can help boost your ranking on Google
During this phase, you have greater control over your data, as photos of your home and personal information do not stay on the Internet
Backed by a validated pricing strategy and early buyer demand, your home is positioned for an efficient, lucrative sale delivering the best possible outcome when it goes live on all public websites
Pre-marketing drives results
Compass
Pre-Market Your Home as a Compass
Private Exclusive
Soft-Launch to an Exclusive Audience
Make your listing available to a network of thousands of top agents and their millions of clients.
Showcase Before Being Market-Ready
Pre-market your home to buyers before investing time or effort into preparing it for the public.
Test Your Price & Gain Insights
Know how buyers are engaging with your listing. These insights, available only before your home goes live on other sites, help you make adjustments to your pricing.
Attract Competitive Offers
You can get competitive offers from buyers who are willing to pay a premium for certainty and reduced stress
Generate Early Demand
Create early buyer anticipation and interest without accumulating days on market or damaging public price drops
Maintain Your Privacy
Your privacy is valuable. Photos and floorplans of your home are only visible to Compass agents and their serious clients
Guiding you home with the Compass Advantage
Investing Billions in Tech to Sell Your Home
At Compass, the technology of the future is already shaping real estate today. We’ve invested over $1 billion in our technology platform to help agents make buying or selling a home easier for you. This includes Compass One, an all-in-one client dashboard that enhances transparency and keeps you connected with your agent at every step of your journey
A Marketing Strategy for Every Home
As part of Compass, I have access to a dedicated in-house marketing and design agency of over 300 experts nationwide, making it more effective than ever before to reach your buyer how, when, and where it counts most.
A 33K+ Network of Top Agents Nationwide3
A network that arms us with privileged access to the homes you ’ ve been waiting to find and the prospects ready to buy
#1 Residential Real Estate Brokerage in the United States1
$216.8B 2024 Gross Transaction Value 2
Your Buyer Follows Compass
Digital Impressions
Leveraging our expansive digital footprint effectively attracts potential buyers to your listing.
Media Reach
Our in-house media team works with top publications to share compelling narratives about your home with your target buyer.
Website Visitors2
643B Impressions
1 123K+ Articles 1 in 2024
Outpreforming the competition in the San Francisco Bay Area
Captivating California
Since arriving in the Golden State, Compass has established itself as the top brokerage in the region.
Markets We Excel In
Lake Tahoe
Reno
Wine Country
San Francisco
Peninsula
Silicon Valley
Carmel/Monterey
Central Coast
Santa Barbara/Montecito
Los Angeles
Palm Springs
Orange County
San Diego
Brokerage in LA and SF by Sales Volume* #1
Number of employees 600+
Number of agents 7.9K+ 110+
Offices throughout California
A letter from Compass CEO Robert Reffkin
Thank you for considering Compass to guide you through your home sale. At Compass, we ’ ve built the #1 real estate brokerage by sales volume in the United States and within 10-years of launching our first sale on Compass com, our agents have achieved over $1 trillion in sales volume We’ve accomplished this by helping homeowners like you protect and maximize the value of your most important asset – your home.
Compass has developed a 3-Phased Marketing Strategy, drawing on best practices from real estate developers, professional home builders, and luxury marketers to create demand, build momentum, and ensure your home is best-positioned for success.
This phased marketing strategy can be far more effective than a single public launch. In the same way that Hollywood launches multiple trailers to build anticipation for a movie premiere, the Compass 3-Phased Marketing Strategy allows your agent to launch your listing multiple times, building similar excitement and demand
Your Compass agent will guide you through every step of the strategy to help you choose what works best for your home and help ensure it receives the attention, interest, and the offers it deserves
Thank you,
Robert Reffkin Founder & CEO
Pre-Market
Home Preparation
Photography
Pricing
Pre-List Marketing
Leveraging Our Exclusive
Agent Network
On-Market
Media Plan
Open Houses
Assessing Our Strategy and Monitoring the Market
Our Step-by-Step Plan
What to Expect
As your trusted advisor, I’ll be there to guide you throughout the home selling process to ensure that your experience is as seamless and stress-free as possible.
PRE-MARKET
1 Complete listing paperwork
2 Prepare your property for market
3
4
Pre-market and promote your property to Compass agents* Develop and execute our marketing strategy and media plan
ON-MARKET
5
6
7
8 List property online Show property and follow-up with leads
CLOSING
9
10 Schedule closing and work through contract terms Close on the property and assist with post-closing questions
Monitor the market, provide updates and assess strategy Review offers and negotiate the optimal contract
The Power of Photography
Beautiful photography is one of the most powerful tools for selling your home. Compass uses bestin-class photographers to show your home in its best light, make a positive first impression, and attract more buyers.
Pricing Your Property to Maximize Buyer Activity
Timing of Buyer Activity
A property receives the most traffic within the first few weeks of hitting the market. It is important to get the price right in order to gain the attention of interested buyers and maximize your home's position in the market.
Attracting Buyers Using Competitive Pricing
Using competitive analysis, market research, and Compass’ suite of AI-powered tools, we recommend a price for your property to generate the most activity and offers early on before buyers move on to newer listings.
Compass Off-Markets Lead the Way
Exclusive Access to California’s Hidden High-End Real Estate
By definition, the promotion of off-market listings is restricted to distribution within the listing’s brokerage.* Compass offers a unique advantage to our agents through Compass Private Exclusives. This special feature grants them access to off-market listings and enables them to share them with a network of 7,900+ California agents. This broadens the accessibility of luxury Private Exclusives to a larger pool of clients compared to other brokerages that are limited in size and regional breadth.
San Mateo & Santa Clara Counties: The Luxury Market Share Standard
Compass dominates the luxury market in San Mateo and Santa Clara Counties, outpacing the competition by a significant margin in the sale of homes priced above $5M.**
Reach more prospective buyers with intelligent digital advertising.
By leveraging Compass’ digital advertising tools and partnerships across social media and advertising throughout your listing process, we can generate demand to sell your home faster, and we meet potential buyers where they are, online.
Proprietary Targeting Optimized Performance
Compass helps generate buyer interest by using proprietary data to serve ads to Facebook and Instagram users.
Compass tracks and measures the results of every campaign which allows for continued optimization.
INSTAGRAM IMAGE AD
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Engaging Open Houses
Whether it be in-person or a dynamic virtual tour, open houses are one of the most important ways buyers connect with your home.
Of homebuyers attend an open house while searching for a home to buy*
Assessing Our Strategy and Monitoring the Market
Using proprietary tools such as Collections and Insights, we keep you informed of market conditions and traffic to your property.
Insights Collections
Collections allows us to have a collaborative conversation on your home selling process with instant updates on comparable listings and access to insider knowledge previously only available to the agent community.
Insights is a detailed, custom dashboard that allows us to assess the impact of our online marketing campaigns in real time. By capturing this data, we are able to further target our ads to buyers most interested in your home.
Complete listing paperwork
The listing agreement is a contract that explains our relationship and the high level of service that we will provide to you.
Begin to prepare your home for the market
Let’s determine next steps together
Continue to monitor the market and assess our strategy
Once your home is ready for market, we will reassess market data and finalize our pricing strategy to make sure we are in line with any recent market updates in your neighborhood.
Launch your property
