Embracing Community:
Effective Community Engagement & Partnerships
Victor, Victor & Victoria Who is Victor Flores?
- Principal of REDW, LLC (National CPA Firm)
- President of the Oklahoma Tribal Finance Consortium
- Chairman of the Oklahoma Native Economic Impact Study
- Founder of the OSU Tribal Finance & Accounting Program
- Founder of the Oklahoma Reservation Economic Expo
- 2nd Most Popular on LinkedIn in OK
Victor Flores, MBA MHA Boards / Affiliations:
- United Way of Central of Oklahoma
- Asian Chamber, VP of Board
- Oklahoma Israel Exchange
- Oklahoma Rookie League
- Collective for Children
- Minority Chambers of OKC
- OKC Chamber, Edmond Chamber, Moore Chamber…
- Visionary of the Year
- Pink Tie Guy
My GOAL today…
Don’t Be Disconnected!!!
Embracing Community: Effective Community
Engagement & Partnerships
The Menu:
Appetizer:
- Forging Relationships
Main Course:
- Know Your Community
Dessert: - Find the GOAT…
Appetizer: Forging Relationships
What can you do to create discussions to Forge Relationships?
Are you participating in Local Events?
Are you Using Your Space to Inform your Neighbors?
Are you Consistent and Getting Involved?
Are you allowing Ambassadors to Lead?
YOU
Forging Relationships
• Who Are You Talking To?
Local Events?
• It’s NOT only about you and your organization…
• Are you in the community with YOUR brand?
Consistent Messaging
Passion is not a seasonal thing…
Do people know your brand and are YOU helping with the messaging?
Who Are Your Ambassadors?
- “Coach” the best…
- Then let them lead!
Main Course: Know Your Community
Leverage the Community for Knowledge Be A Partner For Your Community Research & Engage
Leveraging the Community for Knowledge
- Don’t ASSUME!
- TALK to your Target
- Market Research
- Cultivate a sense of Belonging
Be a Partner For Your Community
- Scarcity vs Abundance…choose one…
- If ABUNDANCE…
• Who can you collaborate with?
• Know your stakeholders interests
• Sharing of resources and capacities
• Loose or Formal Partnership
Research & Engage
- Educate Yourself…
- RESPECTFULLY Engage
- NIKE!
- Show Up in the Community
Dessert: Find a G.O.A.T.
Your Cause Expert Field / Area Community Partner
How Do You Find a GOAT?
- Target Leaders “On the Ground”…
- Create Mutually Beneficial Opportunities (What is their WHY?)
- Just ask for a Mover & Shaker…
GOATs remember to keep FUN in FUNdraising
…
BALANCED Relationship with the Community
Community YOUR CAUSE
Parting Thought…
