OFVC Show Guide 2026 by OFVC Show Guide

SHOW GUIDE CONTENT

PRESIDENT

Kelly Ciceran ONTARIO APPLE GROWERS, HCO

VICE PRESIDENT

Douglas Darling NPF & VGA

GENERAL MANAGER / TRADE SHOW

Glenna Cairnie

DIRECTORS

Victoria Buma BERRY GROWERS OF ONTARIO, HCO

CONVENTION PARTNERS

Kelly Ciceran ONTARIO APPLE GROWERS, HCO

Catherine Clark FARMERS’ MARKETS ONTARIO, HCO

Douglas Darling NPF&VGA

Barbara Hipple-Roller NPF&VGA

Matt Peters N.M. BARTLETT INC., HCO

Kevin Vallier AGRITOURISM ONTARIO, HCO

Torrie Warner NPF&VGA

Jennifer Whalen OMAFA

Curtis Wiley NPF & VGA

CHAIR/FACILITIES

Kevin Schooley N.M. BARTLETT INC., HCO

SPEAKER PROGRAM

Stephanie Vickers OMAFA

Katie Goldenhar OMAFA

SPEAKER CO-ORDINATOR

Beverly Cantelon

ACCOMMODATIONS

Catherine Clark FARMERS’ MARKETS ONTARIO, HCO

POSTER SESSIONS

Cara McCreary OMAFA

Denise Beaton OMAFA

MARKETING/WEBSITE

Steve Watt BRIGHT LIGHT COMMUNICATIONS

COMMITTEE MEMBERS AT LARGE

Douglas Darling NPF & VGA

Barbara Hipple-Roller NPF & VGA

Ken Slingerland NPF & VGA

Torrie Warner NPF & VGA

SESSION CHAIRS

Melanie Anderson BYWARD

MARKET DISTRICT AUTHORITY

Katie Baikie ECOLOGICAL FARMERS ASSOCIATION OF ONT.

Nicole Berardi OMAFA

Amy Bowen

VINELAND RESEARCH AND INNOVATION CENTRE

Ryan Brewster

BREWSTER CROP MANAGEMENT

Elmer Buchanan FMO

Victoria Buma BGO

Kathryn Carter OMAFA

Deanna Chakarova

ST. CATHARINES FM

Tejendra Chapagain OMAFA

Travis Cranmer OMAFA

Chevonne Dayboll OMAFA

Erika DeBrouwer OMAFA

Chris Duyvelshoff OFVGA

Evan Elford OMAFA

Melanie Filotas OMAFA

Cary Gates

FLOWERS CANADA GROWERS

Kristy Grigg-McGuffin OMAFA

Jenny Groenhide THUNDER BAY COUNTRY MARKET

Jennifer Kelly BROCK UNIVERSITY

Kelley Knight OMAFA

Stefan Larrass OFVGA

Cora Loucks OMAFA

Sarah Marshall OTFG

Wendy McFadden-Smith OMAFA

Kevin Montgomery OMAFA

John Molenhuis OMAFA

Josh Mosiondz OMAFA

Jeff O’Donnell OMAFA

Erin Panek OMAFA

Erica Pate OMAFA

Andrew Phillips

AVONMORE BERRY FARM

Elaine Roddy OMAFA

Erin Rowe SUDBURY MARKET

Janice Ruddock OCCA

Bernie Solymar BGO

John Steele OMAFA

Amanda Tracey OMAFA

Dan Tukendorf OFVGA

Kevin Vallier

AGRITOURISM ONTARIO

Dennis Van Dyk OMAFA

Sean Westerveld OMAFA

PROUDLY GROWING IN CANADA

PRESIDENT’S WELCOME

On behalf of the OFVC Board and Planning Committee,

WELCOME TO THE 24TH

ONTARIO

FRUIT & VEGETABLE CONVENTION

Welcome to the 2026 Ontario Fruit & Vegetable Convention! With over 110 expert-led educational sessions, and close to 3 acres of trade show exhibits, and engaging events like the Farmers & Friends Reception and Rise ‘N Shine Breakfast, our 2026 convention promises to deliver the innovation and connections you need to help your operation thrive.

A sincere thank- you to everyone who helped make this event possible - Glenna, Steve, Bev, speaker session chairs, organizing committee, and so many dedicated volunteers whose tireless efforts have shaped every detail of this event. Their passion and professionalism are the backbone of OFVC’s success, and I’m grateful for their commitment.

It is with mixed emotions that I share the news of Glenna Cairnie’s retirement after an extraordinary tenure as OFVC General Manager. Since 2007, Glenna has been a driving force behind the growth and success of this convention.

LAND ACKNOWLEDGEMENT

Her leadership, vision, and commitment have helped shape OFVC into the dynamic event it is today.

We also want to recognize two exceptional volunteers whose long-standing dedication has greatly contributed to the success of this event – Tom Tancock and Ross Parker. On behalf of the board and our entire community, we extend our sincere thanks to Glenna, Tom, and Ross and wish them all the best.

Enjoy the convention, make new connections, and take full advantage of the opportunities ahead.

Thank you for being

part of OFVC 2026 !

Kelly Ciceran PRESIDENT

The Ontario Fruit and Vegetable Convention acknowledges that Niagara Region is the traditional territory of the Hatiwendarank, Haudenosaunee, and Anishinaabe peoples that made up the Mississaugas of the Credit First Nation, Six Nations of the Grand River First Nation and Haudenosaunee Confederacy, many of whom continue to live and work here today. This territory is covered by the Upper Canada Treaties and is within the land protected by the Dish With One Spoon Wampum agreement. Today this gathering place is home to many First Nations, Métis, and Inuit peoples and acknowledging reminds us that our great standard of living is directly related to the resources and friendship of Indigenous peoples.

Protect

EXHIBITOR LIST

511 A & L Canada Laboratories

609 A.M.A. Horticulture Inc.

1124 Abell Pest Control

407 Acti-Sol

323 Adama

933 Adams County Nursery Inc.

632 Advantage Packaging Ltd.

929 AEF Global Biopesticides

307 Agricorp

1205 Agricultural Credit Corporation

215 Agriculture & AgriFood Canada

308 Agriculture & Food Laboratory –University of Guelph

1028 Agriculture Wellness Ontario

1005 AgriFresh Technologies Canada Inc.

1426 AgroEcoPower

828 AgroHaitai Ltd.

1430 Alfalfa Green Organic Fertilizers

1408 Anatis BioProtection

908 Andermatt Canada Inc.

1126 Arbourdale

213 B4 Networks

620 BASF Canada Inc.

1021 Bayer Crop Science

211 BCM Insurance Company

601 Belchim Crop Protection Canada

1111 Benchmark Equipment Sales & Service

1001 Berg Equipment

507 Besseling Group North America Inc.

224 BHF Robotics

830 BioBee Biological Solutions Canada Inc.

1033 Bioline Agrisciences

1201 BK Industrial Power Inc.

1414 Black Earth

604 Burgess Baskets

521 C. Frensch Ltd.

328 Cadman Power Equipment

806 Canadian Fruit Tree Nursery Co-operative Ltd.

1030 CanGrow Crop Solutions & Bioline Corp.

1334 Carbon Robotics

326 Central Ontario FS

425 Ceragen

428 Christian Farmers Federation of Ontario (CFFO)

626 Cog-Veyor Systems Inc.

809 Cohort Wholesale

524 ConnectedCrops

931 Cool Climate Oenology & Viticulture Institute

420 Corteva Agriscience Canada Co.

1007 Crescent Oil/Fuels Inc.

1022 Croptracker

1208 Crown Bin & Pallet

325 DecoMerch

913 Delta Irrigation (formerly Heartnut)

822 Desjardins

1402 Dey’s Equipment Centre Inc.

333 Distribution Importation Jean Gagnon Inc/Antonio Carraro

1029 Dominion and Grimm Inc.

1418 Drone Spray Canada

1025 DuBois Agrinovation Inc.

1129 Eastern Manufacturing & Design Inc.

1203 Ecocert Canada

400 ECO+

527 Ecological Farmers Association of Ontario (EFAO)

1416 Ecorobotix Inc.

1035 Elite Agri Solutions

723 Enza Zaden

1434 Escarpment Renewables

1320 ET Grow Inc.

708 Farm Credit Canada

935 Farm for Profit/ Greencrop Agri Products Ltd.

1211 Farm Power Equipment Inc.

826 Felco (Pygar Canada)

1032 Fenwick Berry Farm/ Ready-Set-Grow

404 Finite Robotics

508 First Genesis Inc./ Sunflower Rubber & Plastics

403 FMC Canada

1132 Food Banks Canada & Feed Ontario

500 Fruit & Vegetable Magazine

506 FruitSecurity Holland/ Fruit Support Europe

533 G.C.Duke Equipment Ltd.

1300 Gintec Shade Technologies Inc.

1209 Global Horticulture Inc.

729 Go Green Run Green Inc.

1120 Gowan Canada

1432 GPS Ontario

334 Grand River Robotics

1020 Grape Growers of Ontario

532 Grapevine Harvest Inc.

327 Green Lea Ag Center

1108 GreenFlow Corp.

1106 Grindstone Creek Nursery Inc.

422 Gripple Canada

727 Gro-Bark (Walker Industries)

429 Growers Mineral Solutions

235 GrowMás

927 Growtec Solutions Inc.

534 H20 Technologies

309 Haggerty AgRobotics

1107 Hedwig Group of Companies

435 Hermann J. Wiemer Nursery

1318 Hindle’s Clarksburg Hardware

526 Hort Americas Canada Corp.

331 Houweling Americas Distribution Ltd.

131 Huebel Grapes Estates Ltd.

733 Huplaso

606 Huron Fruit Systems

523 i2i Automation Inc.

1009 IntelliCulture

1306 Irritec USA

431 Jagoda JPS

427 Jamaican Liaison Service

227 Knights Grapevine Nursery

329 KOOLJET Refrigeration Inc.

832 Koolmees Equipment Inc.

1130 Koppert Canada

1011 Lakeside Grain & Feed Ltd.

623 Lakeview Vineyard Equipment Inc.

405 Lambert Peat Moss Inc.

105 Leading Edge Equipment Ltd.

430 Leaffilter North of Canada Inc.

301 Maximum H2O

409 Maxstim Products Inc.

1227 MD Micros

705 Meester Insurance Centre

624 MNP LLP

502 Monte Package Company

802 Moore Packaging Corporation

1436 Munckhof Fruit Tech Innovators

823 N.M. Bartlett Inc./ Provide Agro Corp.

800 Natural Insect Control

1104 Netafim-An Orbia Business

1101 Niagara Agricultural Vineyard Equipment

1422 Niagara College –Research & Innovation

1332 Niagara Irrigation Initiative Project

909 Niagara Orchard & Vineyard Corp.

1326 Niagara Wireless Internet Co. (NWIC)

512 NNZ Inc.

529 Norseco S.E.C.

415 Nufarm

608 Nurture Growth Bio Fertilizer Inc.

704 NutriAg Ltd.

701 Nutrien-UAP

501 O’Neils Farm Equipment

1034 Oasis Therapy

1308 Occupational Health Clinics for Ontario Workers (OHCOW)

1229 Office of the Employer Advisor

314 OMAFA – Agriculture Development

1231 Omega Fruit Sea Buckthorn

221 Oneida New Holland

1024 Ontario Federation of Agriculture

921 Ontario Fruit & Vegetable Growers’ Association – The Grower

901 Ontario Orchard Supply

1031 Ontario Outbuilding

312 Ontario Soil & Crop Improvement Association

1310 Oxford Pallet & Recyclers Ltd.

804 Penn Refrigeration Ltd.

229 Planet Paper Box Group Inc.

424 Plant Products

200 Plant, Grow Share A Row

801 Premier Equipment Ltd.

706 Princeton Wood Preservers Ltd

1121 ProduceTech Inc.

731 Production Lareault Inc.

925 Pure Life Soil Inc.

1006 R & W Equipment Ltd.

109 Redtrac International Ltd.

1328 Remmy Inc.

1424 Rovensa Next North America

1204 Rovero Systems

607 Rupp Seeds

1235 Save On Energy Central & Southwest Delivery Team

530 Second Harvest

515 Seedway LLC

525 Seminova

1233 Sharda Cropchem

1410 SK Cornerstone Group

107 Slimline Manufacturing Ltd. (Turbomist)

504 Smart Home Designs Niagara Inc.

103 Sovema

303 Sterling Marking Products

700 Stokes Seeds Ltd.

209 Strawberry Tyme Farms Inc.

612 Syngenta

1324 Talk Wireless

505 TD Bank

528 Tessier Greenhouses

907 The Cider Keg

1134 The Smart Energy Company

201 Thiessen Tillage Equipment

426 Thunderbird Plastics Ltd.

1105 Timac Agro Canada

233 Tirecraft

332 TSLC

411 Tunnel Tech

605 Twistyer Products Inc.

725 Unitec Canada

310 University of Guelph - Coop Education & Career Services

421 VandenBussche Irrigation & Equipment

531 Velocity Green

707 Vineland Growers Co-operative Ltd.

824 Vineland Research and Innovation Centre

1207 Vines to Vintages

321 VineTech Canada Inc.

121 Vitis-import

401 Vivid Machines

735 Wafler Nursery

610 Wellington Produce Packaging

1223 Whiffletree Farm and Nursery Inc.

1312 Willow Drive Nursery

510 Willsie Equipment Sales

305 Workplace Safety & Prevention Services

433 Yara Canada

CONVENTION CENTRE MAP

TUESDAY Noon – 6:00 pm

WEDNESDAY 7:00 am – 9:15 pm

THURSDAY 7:00 am – 5:30 pm

Complimentary shuttle bus service is provided between the Niagara Falls Convention Centre, the Embassy Suites Fallsview Hotel and the Wyndham Fallsview Hotel.

THANKS TO OUR SPONSORS

PREMIUM CONVENTION PARTNERS

CONVENTION PARTNERS

FRIENDS OF THE CONVENTION

SESSIONS DAY

WEDNESDAY, FEBRUARY 18, 2026

Session Chair(s): Jennifer Kelly, Brock University; Erin Panek, OMAFA

Session Chair(s): Wendy McFaddenSmith, OMAFA

Session Chair(s): Sean Westerveld, OMAFA

Session Chair(s): Jeff O’Donnell, OMAFA; Dan Tukendorf, OFVGA

Session Chair(s): Elaine Roddy, Evan Elford, OMAFA

9:30 Aromatic Enhancement of Vidal Table Wine through Increased Volatile Thiol Production Dr. Jennifer Kelly, Brock University/ CCOVI 10:00 Considerations When Canning Cider and Wine Rachel Allison, Penn State, USA 10:30 Evaluating Cider Apple Cultivars to Support a Developing Industry Dr. Andréanne Hébert-Haché, Centre de recherche agroalimentaire de Mirabel, Québec 11:00 Hard Cider Consumer Trends: Landscape of Change Dr. Shanthanu Krishna Kumar, Penn State University State College, USA

9:30 Curculio Chronicles: Adventures in Keeping Fruit on the Branch Hannah Fraser, OMAFA 10:00 The Hidden Threat to Nectarine Beauty: Thrips and Their Control Dr. Justin Renkema, AAFC; Dr. Rose Buitenhuis, Vineland Research and Innovation Centre 10:30 Bacterial Spot of Peach and Tree Health: Management Perspectives from Down South Dr. Hehe Wang, Clemson University, USA 11:00 Precision Pollination: A Novel Approach for Improving Yield Security Dr. Matt Whiting, Washington State University, USA SPONSORED BY:

9:30 Financial Advice for Growing your Farm Business Christine Arezzi, Bluewater Lavender Farm 10:00 It All Starts with a Plan: The Journey of Lavender from Field to Future Zion Hilliker, B&B Family Farm, USA 11:00 Managing a Commercial Lavender Farm Anita Buehner, retired lavender farmer 11:30 Q&A Period

9:30 Growing Opportunities in Public Sector Local Food Procurement Steven Roberts, Vineland Growers Co-Operative/Norfolk Fruit Growers Association; Daniel Overbeek, Produce Express; Wendy Smith, Mohawk Medbuy Corporation MEALsource; Jillian McCallum, Student Nutrition Ontario 10:30 Speed Networking: Buyers and Sellers for School Food Programs Student Nutrition Program, Lead Agencies, Food and Logistics Coordinators SPONSORED BY:

9:30 Exploring Specialty Legumes for Diversifying Small-Scale Production Evan Elford, OMAFA 10:00 Can Edamame Transcend a Niche Crop Status to Mainstream? Martin Williams, University of Illinois, USA 10:30 Root to Shoot– Troubleshooting Production Issues in Snap Beans Elaine Roddy, OMAFA 11:00 Decoding the Legume Root Zone: Driving Agronomic Innovation with Genomics Rebecca Doyle, McMaster University SPONSORED BY:

All sessions, presentations, and speakers, subject to change. Visit ofvc.ca for up-to-date information.

(Some presentations may be live streamed.)

Session Chair(s): Amanda Tracey, OMAFA

Session Chair(s): Kevin Vallier, Agritourism Ontario

Session Chair(s): Tejendra Chapagain, OMAFA

Session Chair(s): Bernie Solymar, Berry Growers of Ontario

Session Chair(s): Elmer Buchanan, Havelock Farmers’ Market

9:30 Tobamoviruses and Plant Resistance Jonathan Griffi ths, Agriculture and AgriFood Canada 10:00 Bye Bye Bravo? Foliar Disease Management in Tomatoes without Chlorothalonil Katie Goldenhar, OMAFA 10:45 Buried Battles: The War Against Soil-borne Diseases Amanda Tracey, OMAFA SPONSORED BY:

9:30 From the Field to the Tunnel: Challenges and Opportunities Jérémie Pitre, Sébastien Couture, Les Entreprises Pitre, Québec 10:00 A Review of Plant Growth Regulator Use in Blueberry Production Dr. Josh VanderWeide, Michigan State University, USA 10:30 2026 Crop Protection Regulatory Update Chris Duyvelshoff, OFVGA 11:00 Crop Protection Update Philip Northover, Gowan; Jordan Kotewicz, CoHort Wholesale; Claude Dubois, AEF Global SPONSORED BY: 9:30 4Rs on Vegetables: Insights from Onion and Carrots Charlie Lalonde, The Holland Marsh Growers’ Association 9:45 Decision Support Tools for Soil Fertility Management: An Overview Tejendra Chapagain, OMAFA 10:00 Picketa Systems for Making Nutrient Management Decision on Horticultural Crops Domenic Blass, University of Guelph 10:30 Soil Data for Making Nutrient Management Decisions on Horticultural Crops Sarah Lepp, Soil Optix Inc. 11:00 Decision Support Tools for Soil Fertility Management Bryan Stennet, NutriAg SPONSORED BY: 9:30 The Pursuit of Excellence: How to Cultivate Unstoppable Excellence in Yourself and Your Organization Sarah Wells, Olympian 10:30 From the Farm to City Hall and Queen’s Park: A Playbook for Agritourism Tim Hudak, Counsel Public Affairs 11:30 AO AGM Kevin Vallier, Darlene Downey, Agritourism Ontario

9:30 2025 Market of the Year Award Reeann Slater, Metcalfe Farmers’ Market 10:00 Supporting Rural and Agriculture Communities Through Farmers’ Markets Honourable Rob Black, Senator, Ottawa 11:00 Support Local Ontario OFA–FMO Partnership Catherine Clark, Elmer Buchanan, FMO 11:30 FMO Annual General Meeting Lisa Cooper, Uxbridge Farmers’ Market

Session Chair(s): Wendy McFadden-Smith, OMAFA

SESSIONS DAY

Session Chair(s): Kathryn Carter, OMAFA

Session Chair(s): Sean Westerveld, OMAFA

Session Chair(s): Katie Baikie, Ecological Farmers Association of Ont.

Session Chair(s): Kevin Montgomery, OMAFA; Janice Ruddock, OCCA

WEDNESDAY, FEBRUARY 18, 2026 All sessions, presentations, and speakers, subject to change. Visit ofvc.ca for up-to-date information.

2:00 Preparing for the Arrival of Spotted Lanternﬂ y Carla Cassone, Julie Holmes, Diana Mooij (virtual), Cdn Food Inspection Agency; Dr. Wendy McFadden-Smith, OMAFA 2:30 The Impact of GRBV on Grape and Wine Composition and Mitigation Strategies Dr. Raul Cauduro Girardello, UC Davis, USA 3:00 Beetlemania 2025: Why Japanese Beetles Boomed and Options for Management Dr. Kyle Wickings, Cornell University, USA; Dr. Wendy McFaddenSmith, OMAFA 3:30 Size Matters: The Beneﬁ ts of Virtuous Pruning on Grapevine Trunk Disease Dr. Mark Sosnowski, South Australian Research & Development Institute; With special support from SPONSORED BY:

2:00 Thinning Peaches with ACC (Accede) Dr. Shan Krishna Kumar, Penn State, USA 2:30 Irrigation in Peach Orchards Dr. Srijana Thapa Magar, University of Georgia, USA ( Live stream ) 3:00 Tree Fruit Hardiness and Tools for Reducing Cold Damage Dr Matt Whiting, Washington State University, USA 3:30 Soil Health Testing–What We’ve Learned from Ontario Orchards and Vineyards Heather White, University of Guelph SPONSORED BY:

2:00 Finding Your Niche Steve & Anita Buehner, retired lavender farmers

2:30 Beyond the Basics: Building a Farm That Thrives, Adapts, and Stands Out Zion Hilliker, B&B Family Farm, USA 3:30 Ontario Lavender Association AGM

2:00 Considerations for Starting-up Angie Koch, Fertile Ground Farm 2:30 Enterprise and Markets Overview Angie Koch, Fertile Ground Farm 3:00 Considering the Soil Ken Laing, Orchard Hill Farm 3:30 Next Steps, Q&A and Resource Sharing Angie Koch, Fertile Ground Farm; Ken Laing, Orchard Hill Farm

2:00 Get Your Cider ON–An Overview of the Drink ON Apples Marketing Program Janice Ruddock, OCCA; Lynn Sullivan, Drink ON Apples; Renee Sferrazza, Wine by Renee 2:30 LCBO–The Changing Landscape of Beverage Alcohol in Ontario and How You Can Get Involved Chris Robertson, Mark Wilson, Katelyn Guilleman, LCBO 3:00 What are You Missing in your Cider Business–We May Have an Answer! Chris Gillis, Durham College Centre for Craft Beverage Innovation; Derek Cartlidge, Thornbury Craft Cider 3:30 Ontario Craft Cider: Rooted in Our Orchards, Growing for the Future & Presentation of Ontario Craft Cider Awards Renee Sferrazza, Wine by Renee

(Some presentations may be live streamed.)

Session

Chair(s): Travis Cranmer, OMAFA

Session Chair(s): Kevin Vallier, Agritourism Ontario

Session Chair(s): Erika DeBrouwer, Kristy Grigg-McGuffi n, OMAFA

Session Chair(s): Andrew Phillips, Avonmore Berry Farm

2:00 When is the Best Time to Plant Garlic and Potential Intercropping Options Travis Cranmer, Stephanie Vickers, OMAFA 2:15 Garlic Pests and Diseases in 2025 Travis Cranmer, OMAFA 2:30 Shifting Alliance: The Complex Relationship Between Fusarium and Garlic and Its Implications for Management of Dry Rot Christel Leyronas INRAE Centre PACA, France 3:30 The Yield Advantages of Clean Seed Travis Cranmer, OMAFA

2:00 Making Group Tours Magical Sara Oliveira, White Meadows Farm; Christy Hiemstra, Clovermead; Mark Saunders, Saunders Farm 3:00 ON Farm Fun Agritourism App Unveiling Wes Worsfold, BitBakery Software

2:00 Viruses of Strawberries, Blackberries, and Raspberries Dr. Jonathan Griffi ths, Agriculture and AgriFood Canada 2:30 Best Approaches for Strawberry Disease Management in the Field and Glasshouse Dr. Kerik Cox, Cornell University, USA 3:00 The Dirt on Blueberry Nutrition Cheyenne Sloan, Michigan State University, USA 3:30 Water Wisely: Practical Irrigation Decisions for Berry Growers Philippe-Michael Caron, Dubois Agrinovation; David Klyn-Hesselink, Fenwick Berry Farm; Dalton Cooper, Strawberry Tyme Farms SPONSORED BY: 2:00 Increasing Premium Quality Fruit by Choosing the Right Rootstock Dr. Lee Kalcsits, Washington State University, USA 2:45 Replant Disease Tolerance, Nutrient Uptake and Other Unique Ways Geneva ® Apple Rootstocks Interact with Soils Dr. Gennaro Fazio, US Department of Agriculture ( Pre-recorded ) 3:30 Physiological Links Between Rootstock Cold Hardiness and Tree Decline in Apple Dr. Jason Londo, Cornell University, USA SPONSORED BY:

Chair(s): Erin Rowe, Sudbury Market

Session

2:00

Cultivating Community Online–How to Grow on Social Media (Workshop; 2 hours) Emma Chapman, Emilie Quinn, Nuage Agency Facilitators: Jenny Groenhide, Thunder Bay Country; Erin Rowe, The Sudbury Market

THURSDAY, FEBRUARY 19, 2026 All sessions, presentations, and speakers, subject to change. Visit ofvc.ca for up-to-date information. (Some presentations may be live streamed.)

Session Chair(s): Kathryn Carter, OMAFA

Session Chair(s): Chevonne Dayboll, Kelley Knight, OMAFA

Session Chair(s): John Steele, Melanie Filotas, OMAFA

Session Chair(s): Stefan Larrass, OFVGA

Session Chair(s): Nicole Berardi, Cora Loucks, OMAFA

Session Chair(s): Elaine Roddy, OMAFA

Session Chair(s): Kevin Vallier, Agritourism Ontario

Session Chair(s): Erika DeBrouwer, Kristy Grigg-McGuffi n, OMAFA

Session Chair(s): Josh Mosiondz, OMAFA; Chris Duyvelshoff, OFVGA

9:30 Soil Health Testing–What we’ve Learned from Ontario Orchards and Vineyards Heather White, University of Guelph 10:00 Impact of Cluster Thinning on Wine Grape Yield and Fruit Composition Dr. Josh VanderWeide, Michigan State University, USA 10:30 Behind the Vine: Production Costs Uncorked John Molenhuis, OMAFA 11:00 Tissue Nutrient Concentrations in Cabernet Franc Vineyards in Pennsylvania Dr Cain Hickey, Penn State Extension, USA ( Live stream )

9:30 Robotic Apple Thinning–Early Results & Path to Robotic Harvesting Matt Stevens, Finite Robotics; Gerbe Botden, Blue Mountain Fruit Company 10:00 Robots, Research and Results: Ontario Crops Research Centre-Simcoe Squash Trial Torin Boyle, University of Guelph; Kaya Moore, Haggerty Robotics 10:30 agroTRAX– Robotics Platform for Tabletop, Vine Grown and Greenhouse Crops Konrad Konerth, Konexxio; Kevin Howe, Howe Family Farms 11:00 Grower Experiences with Robotics & Technology Cole Jones, Local Line

9:30 Knowing all Your Costs of Production for Tree Nuts John Molenhuis, OMAFA 10:00 Irrigation Strategies for Nut Crops Dr. Luigi Manfrini, University of Bologna, Italy 10:30 Irrigation Strategies for Nut Crops:Insights from Walnut and Chestnut Case Study Dr. Luigi Manfrini, University of Bologna, Italy 11:00 Efﬁ cient Irrigation during Dry Years and WaterPermit Basics for Nut Growers Badrul Masud, OMAFA

9:30 Ergonomics and Return to Work Strategies Shawn Chadwick, Workplace Safety and Prevention Services 10:00 Farm Injuries and WSIB Administration Shawn McGowan, Agri-Business HR Solutions

10:30 Practical Health and Safety Resources for Employers of TFWs Eduardo Huesca, Occupational Health Clinics for Ontario Workers Inc. 11:00 60 Years of the Seasonal Agricultural Worker Programme (SAWP) Althea Riley, Jamaica Liaison Service; Eric Poliah, Trinidad and Tobago Ministry of Labour SPONSORED BY:

9:30 Crop Hub & CropIPM: A Year in Review Ian Williams, Zengenti; Nicole Berardi, OMAFA 10:00 Building Better Tools Together: Help Improve Crop Hub & CropIPM (1.5 hours) Ian Williams, Zengenti; Nicole Berardi, OMAFA

9:30 Where do Fungicides Fit for Sweet Corn? Kris McNaughton, OMAFA 10:00 Surprises from Studying Sweet Corn Production Over the Last Quarter Century Martin Williams, University of Illinois, USA 10:30 Insect Vectored Diseases in Vine Crops–A Primer Elizabeth Buck, Cornell Cooperative Extension, USA 11:00 Watermelon Production: Cultural Practices and Cultivar Selection Wenjing Guan, Purdue University, USA SPONSORED BY:

9:30 Leading the Way with Next Level Service Angela Grant Saunders, Saunders Farm 10:30 Crafting a Beautiful Brand–Capturing Content That Connects Hollis English, Content Creation Coach for Entrepreneurs

9:30 Integration of On-site Weather Data with Decision Support Systems (DSS’s) Jon Clements, University of Massachusetts, USA 10:00 Best Antibiotic Alternatives for Fire Blight Management in Apples Dr. Kerik Cox, Cornell University, USA 10:30 The Effect of Crop Load in Relation to Hard Cider Juice Quality Dr. Shanthanu Krishna Kumar, Pennsylvania State University, USA 11:00 From Orchard to Market: Climate Impacts on Apple Quality in Long Cold Chains Dr. Carolina Torres, Washington State University, USA

9:30 Behind the Spray: What It Takes to Bring Products to Market Pamela Livingston, Syngenta Canada 10:00 PMRA Risk Assessment Overview PMRA Speaker TBD 10:30 Minor Use 101 Josh Mosiondz, OMAFA 11:00 Health Canada’s Pesticide Compliance and Enforcement Update Ann-Marie Cooper, Health Canada SPONSORED BY:

SPEAKER BIOGRAPHIES

Dr. Rachel B. Allison

Dr. Allison is a Postdoctoral Scholar in the Department of Food Science at Penn State, specializing in wine chemistry. She holds a PhD in Food Science from Cornell University, where her research focused on reductive aromas in wine and canned wine packaging. A Wine & Spirits Education Trust scholar and award-winning communicator, she is passionate about the intersection of wine education and science communication and brings a unique perspective to teaching and tasting. She was recognized as a Future 40 Tastemaker by Wine Enthusiast in 2024.

Christine Arezzi

Christine is a seasoned professional with more than twenty years of experience in the insurance and financial services industry. Holding the Professional Financial Advisor (PFA) designation, she is known for her thoughtful, client-focused approach and deep industry expertise. Five years ago, Christine and her husband, Mass, combined their entrepreneurial spirit with a love of the land by founding Bluewater Lavender Farm in Wiarton, ON, where they work alongside their young son. Balancing financial expertise with farm life, Christine brings the same dedication, care, and longterm vision to both her professional practice and her family-run business.

Maureen Ballatori

Maureen is passionate about transforming the food, beverage, and agriculture landscape through smart brand strategy. As Founder and CEO of Agency 29, she values helping brands discover their unique voice and bring their stories to life with creative solutions that really work. You’ll often find Maureen speaking at industry events or behind

the microphone hosting her Spilled Salt podcast, where she brings together innovators from all corners of the food and agriculture world. She believes the best ideas happen when people connect and collaborate, and her approach is all about building genuine partnerships rooted in shared values. Maureen stays busy serving on national and global boards because she’s committed to doing more than just building great brands—she wants to nurture an entire community of food and agriculture innovators. Her sweet spot is combining strategic thinking with creative problemsolving to create real, lasting change in the industry.

Nicole Berardi

Nicole is a Technology Transfer Specialist with the Ontario Ministry of Agriculture, Food and Agribusiness (OMAFA). As the project lead for the Ontario Crop Protection Hub and CropIPM, she is driving the development of innovative digital tools that help deliver pest management information to Ontario’s agriculture sector. Passionate about making a tangible impact, Nicole is committed to enhancing these digital tools by prioritizing user needs and practical solutions. Nicole holds a PhD in plant physiology from the University of Guelph, combining scientific expertise with a dedication to advancing Ontario’s agricultural sector.

The Hon. Rob Black, Senator (ON)

The Honourable Rob Black, P.Ag. (Hon) is a Canadian senator representing Ontario and is Chair of the Senate Standing Committee on Agriculture and Forestry.

Photo Credit: © Senate of Canada / © Sénat du Canada

Domenic Blass

Domenic is an MSc candidate in Plant Agriculture at the University of Guelph. His research examines how nitrogen management can support integrated pest management in field vegetable production systems. His work focuses on the use of novel nitrogen management strategies—including nitrogenfixing endophytic bacteria and real-time tissue nutrient analysis—to improve fertilizer efficiency and manage foliar fungal diseases in carrots, celery, and onions. Based in Ontario’s Holland Marsh, he hopes his work will provide growers with practical, evidence-based tools to improve crop health and support more sustainable production practices.

Gerbe Botden

Gerbe is the Vice-President of Blue Mountain Fruit Company in Thornbury, ON. He is actively advancing robotic technologies in high-density apple systems. Working alongside research and technology partners, Gerbe focuses on practical, scalable automation solutions that improve labour efficiency and crop quality.

Amy

Bowen

Amy is the Director of Consumer, Sensory and Market Insights at the Vineland Research and Innovation Centre. Her research uses sensory and consumer science to understand the drivers that impact consumer preference, choice and adoption of horticultural products and technologies along the value chain. Amy has a PhD in Biological Sciences with a specialization in Plant Science, Oenology and Viticulture from Brock University, a BSc. Honours in Molecular Biology and Genetics from the University of Guelph and is a Certified

Sommelier. She sits on the Scientific Advisory Panel of the Canadian Institute of Food Science and Technology and the Innovation Steering Committee of the Canadian Produce Marketing Association. She leads the Ontario Horticulture Research Priority setting process at Vineland on behalf of OMAFA.

Torin Boyle

Torin grew up on a 50-acre farm in the Niagara region, where his family produced sweet corn and snap peas. With both parents being University of Guelph agriculture graduates, Torin followed in their footsteps, completing his undergraduate degree and a Master’s in Plant Agriculture at the University of Guelph in 2016. From 2016 to 2018, he served as Manager of the horticultural teaching and research farm at KPU in British Columbia. He later returned to Niagara to join the cannabis industry as an agronomist and breeder with CannTrust Inc. Over the next

six years, he progressed through a series of leadership roles, eventually becoming Master Grower, a position he held until the organization entered CCAA proceedings in 2023. That same year, Torin accepted the role of Manager of the Ontario Crops Research Centre–Simcoe with the University of Guelph. He is currently completing his Master of Business Administration at the Gordon S. Lang School of Business part time while working.

Elizabeth Buck

Elizabeth is a Vegetable Specialist with Cornell Cooperative Extension’s Cornell Vegetable Program serving fresh market producers in NY’s seven western-most counties. Her extension program is focused on helping commercial growers of all sizes and production philosophies identify the root cause of field challenges, resolve problems economically, and enact effective long-term management plans. Elizabeth’s work balances research,

field diagnostics, grower consults, and teaching across a wide variety of crop protection and horticultural topics.

Anita and Steve Buehner

Retired former owners of Bonnieheath Estate Lavender & Winery, Steve and Anita Buehner experienced farm transition and diversification, beginning in 2009. Working through business planning, execution, and daily management challenges, they took great pride in seeing their business grow to be a recognized agritourism destination.

Rose Buitenhuis

Dr. Buitenhuis is Director of the Biological Crop Protection Program at the Vineland Research and Innovation Centre. She is responsible for the development and implementation of integrated pest management (IPM) technologies against pests and diseases,

supporting sustainable crop management practices for ornamental and production horticulture. Rose received her MSc in Biology at the University of Leiden in the Netherlands in 1997, and her PhD in Entomology at Laval University, Québec in 2003. She worked as a post-doctoral fellow at Agriculture and Agri-Food Canada in Harrow and the University of Guelph. She has been at Vineland since 2010.

Philippe-Michael Caron

Philippe-Michael has been part of the agricultural scene for 25 years and a member of the ‘Irrigation Association’ between 2012 and 2022 as a Certified Agricultural Irrigation Specialist. He is now part of Dubois Agrinovation working as the Senior Irrigation Advisor and OntarioAtlantic Sales Manager.

Carla Cassone

Carla is an Operational Manager for the Plant Operational Specialist Unit in Ontario at the Canadian Food Inspection Agency (CFIA). The unit covers the fertilizer, seed and plant health programs and includes invasive species such as SLF. She is also co-chair with OMAFA for the Ontario Critical Plant Pest Management Committee SLF Task Force.

Shawn Chadwick

With a background rooted in agriculture and hands on experience in the field, Shawn brings a unique perspective to his role at WSPS. His expertise in front line human resources and health and safety management has been honed over the years within the industrial, agricultural, fishery and food processing sectors, while navigating both provincial and federal legislation. Shawn’s academic foundation includes an advanced diploma in business administration with a major in human resources, OHS certification and CRST designation.

Tejendra Chapagain

Dr. Chapagain is Soil Fertility Specialist in Horticulture with OMAFA. He received his master’s degree in Horticulture and PhD in Plant Science from University of British Columbia (UBC), Vancouver, with a focus on intercrop experiments assessing the effect on land productivity, biological nitrogen fixation and cycling, carbon sequestration and water use efficiency. He subsequently worked as a post-doctoral research agronomist at the University of Alberta and most recently as a Senior Research Associate in the Department of Plant Agriculture at the University of Guelph. He currently deals with soil fertility related issues in horticultural crops, including development of soil fertility and nutrition guidelines and reports, as well as soil fertility management practices in Ontario’s horticultural crops. He is also coordinating OMAFA’s soil lab accreditation program.

Emma Chapman

Emma is the Co-Founder of Nuage Agency and a detailoriented digital marketing expert specializing in social media strategy and execution. Known for her strong project management skills and creative problem-solving, Emma brings structure and innovation to every client engagement. With a keen eye for design, she consistently balances visual impact with functionality, helping ideas move seamlessly from concept to execution.

Alex Chesney

Alex is a dietitian and farmer living and working on her family’s fruit and vegetable farm in Southwestern Ontario. Alex’s dietetic practice works together with her role as a farmer: her work is rooted in food, nutrition, and agriculture education and communication. Alex creates spaces for people to experience and interact with their food at its source, and provides education about how it’s grown, how to prepare it, and the nutritional properties it provides. Pickyour-own fruits and vegetables, on-farm

workshops and tours, recipe development, communications (social media, newsletters, blog posts), and produce home delivery (paired with nutrition tips, recipes, and tips and tricks for food storage and preservation) keep her busy daily. Alex is also the current Chair of the Berry Growers of Ontario and is proud to help represent and promote the thriving Ontario berry industry through research and marketing efforts.

Catherine Clark

Catherine is the Executive Director representing 180 member farmers’ markets. She is responsible to deliver and implement several programs such as a robust group insurance program for members; operating and managing two MyMarket verified farmers’ markets in the GTA; carries out the delivery of a verified local farmer program. She is also surrounded by qualified experts in the field of communications, marketing and social media within the organization. She is an OFVC Board member, Horticultural Crops Ontario Treasurer and Board Director of the Canadian Farmers’ Markets Association.

Jon Clements

Jon is a native Vermonter and received his BS Degree in Wildlife Management in 1977 at the University of Vermont. After several intervening jobs, including short-order cook and hardware/ garden center store manager, and a stint as day-care provider to his two daughters, Jon began his career in orchards as a Research Technician at the University of Vermont. While there, he received his MS in Plant & Soil Science in 1998 and shortly thereafter took a job with Michigan State University Extension as Berrien County Horticulture Agent. Jon returned to New England in 2000 as Extension Tree Fruit Specialist at the University of Massachusetts. Jon prides himself in being able to provide one-on-one and one-to-many Extension outreach to Massachusetts and New England orchardists with an emphasis on modern, intensive orchard production

practices and integrated pest management. Jon is based at the UMass Cold Spring Orchard in Belchertown where he also manages numerous applied research and demonstration orchard blocks of apples, peaches, and cherries.

Ann-Marie Cooper

Ann-Marie is a Pesticide Compliance and Enforcement Officer with Health Canada’s Environmental Health, Consumer Products and Pesticides Directorate. She is a graduate of the University of Guelph, completing a Bachelor of Science in Biochemistry and a Masters of Science in Environmental Biology. AnnMarie started her career in the Biological Control Industry just as many greenhouse growers were adopting Integrated Pest Management (IPM) systems. She developed biocontrol programs for greenhouse, strawberry and raspberries in high tunnels. Over the past decade, Ann-Marie has been delivering Health Canada’s pesticide compliance mandate to pesticide manufacturers, vendors, importers and users throughout Ontario.

Sébastien Couture

Sébastien is an agronomist and crop manager for Les Entreprises Pitre. After completing his master’s degree in plant biology, with a specialization in phytopathology and biological control in greenhouses in 1999, he held various positions within the greenhouse industry in Quebec, including research professional at Laval University, crop manager at Les Productions Horticoles Demers, and advisor at Climax Conseils. In 2024, he joined Les Entreprises Pitre as crop manager and agronomic strategist. He actively participates in the development of tunnel-grown strawberries, raspberries, and blackberries in the beautiful HautesLaurentides region.

Food and Agribusiness. Travis works with growers, consultants, industry, and researchers to improve production and pest management strategies for Alliums, Brassicas and leafy greens. Travis managed a roadside market growing fruit and vegetables near Sarnia, where he was then motivated to complete a BSc in Biology and MSc with a focus on plant pathology from the University of Guelph. Travis tries to incorporate practical and scientific knowledge to advance the Ontario vegetable industry. Trials with a garlic focus include work on cultivar performance, virus-freed clean seed, planting dates, fusarium management, intercropping as well as leek moth and nematode management.

Rebecca Doyle

Dr. Doyle is an Assistant Professor of Biology at McMaster University, where she studies how beneficial soil microbes can help crops thrive. Her team focuses on legumes like green peas and uses genomics to identify microbes that improve nutrient uptake, boost yields, and increase resilience to stress. Through Genome Canada’s BENEFIT project, Dr. Doyle works to develop bioinoculants that reduce the need for costly nitrogen fertilizers—saving growers money while protecting the environment. Her research aims to deliver practical, science-based tools for sustainable and profitable farming.

Chris Duyvelshoff

of Canada. Chris has a Bachelor of Science in Agriculture in Horticulture and Master of Science in Plant Agriculture from the University of Guelph.

Evan Elford

Evan is the New Crop Development Specialist with the Ontario Ministry of Agriculture, Food and Agribusiness (OMAFA) based in Simcoe, ON. He works on developing information related to specialty crop production for a range of crops including non-traditional fruits, vegetables, grains, and other crops such as hops. Evan grew up on a hog farm in Cannington, ON and prior to joining OMAFA, he completed a BSc and MSc at the University of Guelph in Plant Agriculture, worked for industry associations, a horticultural farm operation, and as a field technician with the University of Guelph.

Ali English

Travis Cranmer

Travis is a Vegetable Crop Specialist with the Ontario Ministry of Agriculture,

Chris is Crop Protection Advisor at the Ontario Fruit & Vegetable Growers’ Association (OFVGA) in Guelph, ON. Chris’ role is to ensure that OFVGA’s members have access to the crop protection tools they need to protect their valuable crops. This includes seeking new registrations for edible horticulture crops and supporting continued access to currently registered products. He reviews and advocates on crop protection regulatory policy at both the federal and provincial levels. Chris is also actively involved in crop protection matters with the national association of Fruit & Vegetable Growers

Ali is the Executive Director of the Ecological Farmers Association of Ontario (EFAO). She holds a BSc in Food Production and the Environment from McGill University and a MSc in Agroecology from the Norwegian University of Life Sciences. Prior to working with EFAO, Ali helped run a CSA farm business and worked on developing training opportunities and resources for new farmers. Ali is very grateful to have the opportunity to support and learn from ecological farmers and growers – land stewards, innovators and community builders who are doing such critical work.

Hollis English

Hollis is a Content Creator Coach for Entrepreneurs and Speaker with over 2 decades of experience in entrepreneurship. Growing up on a potato farm in Alliston, ON she learned a lot about agriculture and family lifestyle. She spent 14 years growing their family business, Murphy’s Farm Market and Bakery, with her siblings where they specialize in exceptional experiences, handmade baked goods and

fresh produce. She helps her clients develop brands and businesses that truly connect with their audiences on social media by leaning into the real human experience. She crafts lifestyle content that speaks authentically through honest storytelling and bespoke candid behind the scenes moments. She believes kindness and empathy are the keys to great leadership and building genuine connections with others is what life (and business) is all about. The pursuit of creativity and her 4 children keep her days and her heart full.

Scott Fisher

Scott is the Compliance and Advisory Officer with the Compliance, Enforcement and Intelligence Unit of the Ministry of Agriculture, Food and Agribusiness. He has worked with OMAFA for more than 18 years and came from industry prior as an owner/operator.

Quintin Fox

A lifelong co-operator, Quintin has over 25 years of experience in governance consulting, training, and facilitation across the UK, Europe, and North America. He has held senior roles in the charitable, non-profit, and co-operative sectors and specializes in governance training and strategic planning for boards of co-operatives and agricultural organizations. Quintin has designed and delivered award-winning governance programs for farmer-led organizations, including Gay Lea Foods Co-operative, Do More Ag Foundation, Ontario Federation of Agriculture, Ontario Fruit and Vegetable Growers Association, Egg Farmers of Ontario, Holstein Canada, and SEMEX. A graduate of the University of London and a Fellow of the Plunkett Foundation, Quintin is also the former Chair of Boundless Accelerator, a Regional Innovation Centre supporting business growth and innovation.

Hannah Fraser

Hannah has been the entomologist for horticulture crops with OMAFA since 2000 and has over 30 years of experience in applied pest management and technology transfer. Her areas of focus include integrating innovative, sustainable strategies into IPM programs to protect crops against problematic native insect pests and responding to the threats posed by invasive species.

Christopher Gillis

Chris is the founder of the Centre for Craft Beverage Innovation (CCBI) at Durham College, a trusted partner to craft beverage makers for more than a decade. Under his hands-on leadership, CCBI has helped breweries, cideries, and emerging beverage brands improve consistency, enhance production efficiency, and bring innovative products—from craft beers and ciders to kombucha, seltzers,

and non-alcoholic beverages—to market. Chris has led major projects including the development of one of Canada’s first great-tasting non-alcoholic craft beers, the Ontario Hop Terroir collaboration with OCB and OHGA, and the creation of a quality management system designed specifically for small craft breweries. Chris brings 35+ years of expertise grounded in mechanical engineering and a career spanning large manufacturing organizations and his own consulting practice. He has worked across Canada, the US, Mexico, and the UK, guiding both public and private sector clients, including leading the Town of Ajax to the world’s first ISO 9000 certification for a fully functioning municipality.

Raul Girarardello

Raul is an Assistant Project Scientist in the Department of Viticulture and Enology at the University of California, Davis, with more than 15 years of experience in grapevine and wine science, including working in the wine industry and performing research and education.

Katie Goldenhar

Katie is the pathologist for horticulture crops with the Ontario Ministry of Agriculture, Food and Agribusiness based in Guelph, ON. She works to strengthen the province’s horticultural sectors through extension education and applied research on improved disease identification, monitoring and management. Katie received her Master of Science at Michigan State University in plant pathology.

Angela Grant Saunders

Angela is the Director of Beauty & Flavour at the award-winning Saunders Farm in Munster, ON. She is passionate about cultivating amazing fun, food, and memories with her team, and exceeding guest expectations. With over 25 years in agritourism and a background in teaching and performance, Angela brings a vibrant, detail-driven approach to creating

transformative farm experiences—rooted in her belief that laughter makes moments extraordinary. She loves working alongside her husband Mark, the original Director of Fun, and she is proud of what they have created together: from the most amazing family farm in the world, to three amazing kids following their own paths. Angela’s enthusiasm makes her a master of creating impactful memories.

Jonathan Griffiths

Dr. Griffiths obtained his BSc H from Carleton University, a MSc in Plant Biology from Western University, and PhD from the Botany Department at the University of British Columbia. Research in the Griffiths lab focuses on the genomics and molecular biology of plant viruses. Major research projects include plant virus diversity and monitoring using bees, and genetic resistance to tomato brown rugose fruit virus. Located near Niagara in Vineland, ON, the Griffiths lab studies viruses infecting major fruit crops in the region including tree fruits, grapes, berries, and greenhouse tomatoes.

Wenjing Guan

Dr. Guan is a Horticultural Extension specialist and Clinical and Engagement Associate Professor located at the Southwest Purdue Agriculture Center in Vincennes, IN. Her extension and applied research programs focus on developing and delivering sustainable vegetable and fruit production practices to Indiana growers.

Katelyn Guilleman

Katelyn is the Product Manager, Category Management - Beer & Cider, for LCBO.

Drew Harner

Dr. Harner is an Assistant Professor of Viticulture and Extension Specialist with Virginia Tech and Virginia Cooperative Extension, based at the Alson H. Smith Jr. Agricultural Research

and Extension Center in Winchester, VA. His research program addresses existing and emerging challenges to wine grape production faced by producers in Virginia, including the Spotted lanternfly, and his program seeks to advance high-quality, sustainable wine grape production in Virginia and the Mid-Atlantic. With other members of VCE, he regularly provides workshops, webinars, and other resources to both new and experienced wine grape producers.

Janice Harris

From a young age, Janis was always drawn to pretty flowers believing flowers may be in her blood. Although growing up on a vegetable farm, she wanted nothing to do with farming. After going away to post-secondary education and having a successful optical career, Janis returned to her roots which re-kindled her love for flowers and farming. Harris Flower Farm, located just north of St. Thomas in SW Ontario, is a 7-acre seasonal cut flower farm that provides beautiful flowers for local farmers’ markets, weddings and events. It is their 17th growing season. Flowers are produced from April to October and in November and December wintergreens are used in arrangements. They grow a large variety of annual, perennial, bulb and woody stem flowers. Janis is the incoming elected Vice President for the Association of Specialty Cut Flower Growers.

Andréanne HébertHaché

Andréanne is executive director and researcher at the Centre de recherche agroalimentaire de Mirabel (CRAM). She holds a PhD in Biological Sciences from Brock University with a focus on plant biology, oenology, and viticulture. Her work explores winter hardiness, frost protection, rootstock-clone interactions, and new grape cultivars adapted to Québec's climate. In addition to wine science, Andréanne advances cider research, particularly evaluating new cider apple varieties to foster innovation. Passionate about

northern viticulture, she promotes applied research to strengthen Québec's grape and cider industries.

Cain Hickey

Cain is an Assistant Teaching Professor of Viticulture in the Plant Science Department of Penn State’s College of Agricultural Sciences. Cain has presented at state, regional, national, and international academic and industry conferences, and has developed and coordinated numerous extension workshops and webinars. Cain has authored peer-reviewed journal articles, extension publications, facts sheets, extension videos, and trade publications. He currently teaches fundamental and applied viticulture in the classroom. Cain works with Penn State Grape and Wine Team colleagues and the Pennsylvania grape and wine industry to solve vineyard management issues and optimize grape production practices.

Christy Hiemstra

Working alongside her husband Chris, Christy has helped build and transform Clovermead into a beloved destination for families to explore, learn and play. Christy helps guide the farm’s vision while ensuring it remains a warm, family-centered place where guests feel welcomed and valued. Clovermead welcomes thousands of school children to learn about the wonderful world of honeybees in the spring and crops and pumpkin growth in the fall.

Zion Hilliker

Zion is the owner and operator of B&B Family Farm in Sequim, Washington, where he has been cultivating lavender with his family for more than 13 years. Established as a family venture, the farm has grown to over 14,000 lavender plants and is recognized for its highquality essential oils and handcrafted products. Zion holds a business degree from Peninsula College and has more than a decade of experience in lavender oil

distillation. His background blends practical agricultural expertise with business acumen, allowing him to manage both the production and operational aspects of a successful farm enterprise.

Julie Holmes

Julie is the Plant Health Survey Biologist for Ontario, working as part of a national team to design, coordinate and administer the national Plant Health Surveillance Program for Canada, which includes target invasive species such as the spotted lanternfly. Julie provides technical training and support for operational staff and enjoys the many opportunities for collaboration with partners and stakeholders who share in the goal of protecting Canada’s ecosystems from invasive species.

Kevin Howe

Kevin is a fifth-generation fruit and vegetable grower based in Southwestern Ontario. He farms alongside his two brothers, growing 25 acres of strawberries—both in soil and in innovative tabletop tunnel systems—along with 80 acres of watermelon and 220 acres of pumpkins. Their produce is sold directly to consumers at two on-farm markets, as well as to major retail chains across North America. A strong advocate for sustainable production and continuous innovation, Kevin has led trials on emerging technologies, including the use of UV-C light robots to reduce pesticide use in strawberries. He is a past president of the Ontario Berry Growers Association and currently serves as chair of the Berry Growers of Ontario’s Achene Committee, which focuses on variety development and plant propagation. Kevin is passionate about pushing the industry forward through collaboration, data-driven practices, and the responsible adoption of new technology.

Conservative Party of Ontario, CEO of the Ontario Real Estate Association, media pundit and now Partner at Counsel Public Affairs — Tim helps organizations and leaders use high-impact advocacy to achieve public-policy goals. At Counsel, Tim provides strategic, practical guidance to clients across the country, drawing on deep policy experience and a reputation for clear thinking, candid advice, and solutions that get results. Before joining Counsel, Tim served seven years as CEO of the Ontario Real Estate Association, transforming it into one of Ontario’s most influential advocacy groups and earning recognition as one of the most powerful figures in North American real estate for five consecutive years. He previously spent 21 years in elected office, including roles as Cabinet Minister and Opposition Leader.

Eduardo Huesca

Eduardo has worked with Ontario temporary foreign agricultural workers and their employers since 2007 on occupational health and safety issues. Eduardo manages OHCOW’s two federally funded temporary foreign agricultural worker projects.

Tim Jennings

Tim Hudak

With three decades in the public spotlight — as an MPP, Leader of the Progressive

Celebrating his 40th year of continuous professional theatre experience, Tim is a passionate social advocate known for creativity, financial acumen, and remarkable energy. He joined the Shaw Festival as its CEO in late 2015. During his tenure, the Shaw has welcomed over 3 million attendees. Prior to that, he led theatres in Canada and the USA and toured or produced Canadian work in over 40 countries. He has served on more than a dozen industry boards, including the association for the American Theatre (TCG) – where he was board Treasurer for 3 terms. He was a founding member of TCG’s EDI Institute in 2013. He is board member of Ontario Culture Days, and on several industry tourism task forces. Mr. Jennings was honoured with the 2024 Spirit of Niagara award for business leadership, and

in the same year The Shaw was honoured for outstanding leadership in Equity, Diversity, Access and Inclusion efforts by the Canadian Association of Fundraising Professionals.

Cole Jones

Cole founded Local Line from his university dorm room in Waterloo, ON with a mission to improve our food system by shortening our food supply chains. Since 2017, Cole has led Local Line’s growth to a 25-person team that has helped over 10,000 farmers around the world sell direct to customer.

Lee Kalcsits

Dr. Kalcsits is an Associate Professor of tree fruit physiology in the Department of Horticulture at the Washington State University Tree Fruit Research and Extension Center in Wenatchee, Washington, USA. He serves as the Endowed Chair of Tree Fruit Environmental Physiology and is also the Program Leader at the WSU Wenatchee Tree Fruit Research and Extension Center. His research program works towards understanding the physiological interactions between environment, horticultural management and genetics of apple, pear, and sweet cherry. He has published more than 80 peer-reviewed publications in this research area.

Jennifer Kelly

Dr. Kelly (PhD Brock University, St. Catharines, ON) is currently the Senior Scientist in Oenology at the Cool Climate Oenology and Viticulture Institute (CCOVI), Brock University, ON, and an Adjunct Professor in the Faculty of Biological Sciences. Her research interests are focused on industry-directed mitigation strategies for a changing climate, understanding green technologies in wine production, consumer behaviour and uptake of new varieties suited to our climate, as well as optimizing the production of no and low alcohol wines.

Dave Klyn-Hesselink

With over 25 years of experience growing berries in Ontario, Dave is a fruit producer and berry plant propagator, driving innovation in the berry industry. As owner of Fenwick Berry Farm, Dave continues to experiment with cuttingedge production systems, including soilless substrates and high tunnel technology as well as more traditional growing methods. His work includes trialing new berry varieties and growing techniques with strong potential for sustainable commercial use, prioritizing high yielding quality fruit with great flavour. Under his leadership, Fenwick Berry Farm propagates and fruits a broad range of strawberry plants, raspberry and blackberry long canes, along with additional orchard and field crops.

Konrad Konnerth

Konrad is the Founder and President of KONNEXIO Inc., a London, ON based company specializing in advanced automation and agricultural robotics. Since 2003, KONNEXIO has developed proprietary automation platforms—adapto™ and agroTRAX™—which provide scalable, standardized solutions for industrial automation and greenhouse robotics. These platforms reflect Konrad’s commitment to innovation, sustainability, and technology transfer in the advanced manufacturing, medical device and agri-tech sectors. Konrad holds degrees in Mechanical and Industrial Engineering from Germany, with a 1-year academic exchange in Lisbon, Portugal. His early career included strategic roles at Siemens and OKU Automatik, focusing on production planning and high-speed automation systems design. After immigrating to Canada in 1994, he became Technical Director at OKU Canada before founding KONNEXIO. In addition to his entrepreneurial work, Konrad serves as the Past Chair of the Board at TechAlliance, Southwestern Ontario’s Regional Innovation Centre. In this role, he provides strategic oversight and advocacy for the region’s technology ecosystem, supporting startups, scale-ups, and cross-sector innovation.

Shanthanu Krishna Kumar

Dr. Kumar is an Assistant Professor of Tree Fruit Physiology at The Pennsylvania State University, where he established the Tree Fruit Physiology Lab in January 2024. His appointment includes 75% Extension, 20% Research, and 5% Teaching. His program integrates applied physiology with grower-centered solutions, focusing on tree training and pruning systems, plant growth regulators, crop load management, frost protection, color improvement, and pre-harvest practices that influence postharvest quality. He teaches HORT 432: Sustainable Tree Fruit Production in the Department of Plant Science. His Extension priorities include statewide thinning recommendations in spring and ripening and nutrition updates in fall. Dr. Kumar earned his PhD in cider apple physiology and genetics from Cornell University and his MSc in postharvest physiology of peaches and nectarines from the University of Guelph, ON.

Ken Laing

In 1979, after Ken graduated from the University of Guelph’s horticulture program, he and his wife Martha started farming near St. Thomas, ON. Orchard Hill Farm has produced a wide variety of small fruit, vegetable and field crops organically since 1989. In 2020, Orchard Hill Farm became the horticultural site for Living Labs (an Agriculture and Agri-food Canada program) in co-operation with the Ecological Farmers Association of Ontario (EFAO). The goal was to develop no-till strategies for organically grown vegetables.

Charles Lalonde

Charles began his consulting business in 2008 following a lengthy career with both the federal and provincial governments. In 2012, he began coordinating projects for the Holland Marsh Growers’ Association, focusing on various aspects of water and soil sustainability.

His work included a root vegetable wash water project, a soil de-dirting initiative at carrot harvest, promoting cover crops, and several on-farm projects addressing the components of 4R nutrient stewardship. In 2023, Charles assisted researchers with a literature review and field work examining phosphorus fertilization and its potential for environmental loss. The following year, he led a study evaluating how current grower practices align with 4R requirements. His presentation will highlight the many unique features of the Holland Marsh, how they influence nutrient use, and the ways growers are implementing 4R practices.

Christel Leyronas

Christel is a senior scientist at the Plant Pathology research unit of INRAE’s center in Avignon, France where she has worked since 2005. Her research projects cover fundamental questions about disease epidemics all while being rooted in concerns with direct

importance for production in the field. She collaborates with horticultural sectors that encounter fungal diseases. With the overall objective of optimizing the reasoned protection of crops, her work aims to: 1) identify and characterize pathogens, 2) identify reservoirs of inoculum and 3) evaluate the aerial dissemination at local to global scales. She works mostly on diseases caused by fungi with broad host ranges including Botrytis cinerea (grey mold), Sclerotinia sclerotiorum (white mold), and Fusarium proliferatum. Whereas B. cinerea and S. sclerotiorum have caused recurrent epidemics for decades on various horticultural crops in France, F. proliferatum has only recently emerged as a pathogen on garlic.

Pamela Livingston

Pamela is a Senior Regulatory Portfolio Manager at Syngenta Canada, currently managing the herbicide portfolio with extensive experience across

Focus Crews Where It Counts

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fungicides and insecticides. With 14 years in regulatory affairs and 8 years in field trial research spanning all three crop protection disciplines, she brings a comprehensive understanding of product development and registration. As the current Minor Use Lead for Syngenta Canada and at former companies, Pamela have championed minor use crops and projects for over 12 years.

Jason Londo

Dr. Londo is an Associate Professor of Horticulture at the School of Integrative Plant Science, Horticulture section at Cornell University. He leads the fruit physiology and climate adaptation program on the Cornell AgriTech campus. His research uses a combination of field, greenhouse, and molecular approaches to understanding the effect of temperature on winter dormancy and cold hardiness physiology, phenology, and growing season fruit ripening processes in grapevine and apple. Applied science approaches

include testing of plant growth regulators, foliar fertilizers and amendments as a mitigation mechanism for stimulating winter acclimation, extending dormancy, delaying budbreak, and reducing fruit quality disorders. Additionally, his program uses transcriptomic and epigenomic approaches to understanding plant acclimation and phenotypic plasticity. Extension activities range from the development of cold hardiness prediction models and associated web-based applications to in depth fruit schools designed for reciprocal knowledge transfer between researchers and growers.

Luigi Manfrini

Luigi is an associate professor at the Department of Agricultural and Food Sciences, University of Bologna. His research focuses on the application of new technologies and precision management in relation to environmental effects on fruit tree physiology, aiming to develop innovative strategies that enhance orchard sustainability while maintaining high fruit quality and yield. He is actively involved in national and international projects on precision management, sustainable fruit production, and efficient resource use. Luigi currently serves as Chair of the Mechanization, Digitization, Sensing, and Robotics working group within the International Society for Horticultural Science and as Secretary of the EUFRIN Working Group on Digital Orchard. He holds a PhD in Precision Orchard Management (2009) and an MSc in Agricultural Sciences and Technologies (2004). Author of over 130 scientific and professional publications, his work contributes significantly to the advancement of sustainable and digital horticultural practices worldwide.

horticultural and field crops, with a focus on organic and niche potatoes. Hugo manages participatory on-farm research and training activities.

Badrul Masud

Dr. Masud is the Water Quantity Engineer with the Ontario Ministry of Agriculture, Food and Agribusiness. His role with the Ministry involves helping Ontario producers improve their production by providing irrigation and water management expertise to the province. He is passionate about helping farmers access practical tools, data, and support for smarter water management. He holds a PhD in Environment and Sustainability and is a licensed Professional Engineer.

Jillian McCallum

Wendy McFadden-Smith Wendy has been working in applied research on fruit pest management since 1990. She originally worked at the Horticulture Research Institute of Ontario and subsequently for the University of Guelph in Vineland. She was a private consultant with McSmith Agricultural Research Services from 2000-2008 after which she returned to the Ontario Ministry of Agriculture fold. She teaches at Brock University in her spare time.

Shawn McGowan

Hugo Martorell

Hugo is the Québec Regional Program Coordinator at The Bauta Initiative at SeedChange. He works with farmers, regional seed companies and small-scale breeding programs to increase seed diversity, quality and quantity across

Jillian is a food procurement specialist with extensive experience supporting large-scale student nutrition programs across Ontario. She has worked closely with lead agencies, distributors, growers, and public-sector partners to strengthen access to fresh, local fruit and vegetables in elementary and secondary schools. Jillian has led regional procurement initiatives, supplier mapping, data analysis, and pilot projects focused on increasing local purchasing, improving distribution pathways, and aligning publicsector demand with Ontario’s agri-food supply. Her work spans operational logistics, and partnership development— helping schools navigate procurement barriers while identifying new opportunities for growers and food businesses to enter the public-sector market. Jillian is passionate about building sustainable, scalable models that support both student nutrition and Ontario’s agricultural economy. She brings a practical, systems-minded perspective to public-sector local food procurement and is committed to helping strengthen farm-to-school connections across the province.

As owner of Agri-Business HR Solutions, specializing HR with a focus on agriculture, Shawn manages all human resources needs such as onboarding, employee relations, employee communication, job development, Labour Market Impact Assessments, permits. He liaises with Service Canada and programs like FARMS/CanAg. Shawn assists farmers with employee transitions, employee communication strategies, acts as liaison with government and organizations, and participates with the Ontario Fruit and Vegetable Growers’ Association’s Labour Committee. He is developing the first employer focused fair to help farmers interact and develop relationships with support services for farms and employees. He has attended the A.R.M.T.T. meeting in 2023, created Canadian Agricultural Human Resource Council (CAHRC) courseware, and instructs the Micro Credential for CAHRC. He also works with the El Salvador and Kenya’s Foreign Affairs Ministries and sits on the Norfolk Agricultural Advisory Committee and other boards.

Kris McNaughton

Kris is the Vegetable IPM Specialist with the Ontario Ministry of Agriculture, Food and Agribusiness. With over 20 years of experience in vegetable herbicide research, she has worked extensively with crops such as tomatoes, sweet corn, peas, and beans.

John Molenhuis

John has been with the Ontario Ministry of Agriculture, Food and Agribusiness as the Business Analysis and Cost of Production Specialist for the past 25 years. He is the lead for OMAFA’s horticulture cost of production reports. John has a degree in Agricultural Business from the University of Guelph.

Diana Mooij

Diana is a Program Specialist in the Invasive Alien Species section at the Canadian Food Inspection Agency (CFIA). Since joining the agency, she has been involved with the development and implementation of the invasive alien species program and the invasive plants program. At the CFIA, she has served as the national lead for the flighted spongy moth vessel certification program since 2012. In 2021 she also became the CFIA’s program lead for spotted lanternfly.

Kaya Moore

Kaya is the Research Coordinator at Haggerty AgRobotics, where she leads research initiatives in collaboration with Innovation Farms Ontario and the AgRobotics Working Group. She oversees all phases of data collection, analysis, and reporting, ensuring projects generate meaningful insights that advance agricultural innovation. Kaya holds a Master of Environment and Sustainability, which informs her commitment to integrating sustainable practices into emerging agtech solutions. Passionate about addressing gaps in the agricultural industry, she works to bridge technology, research, and on-farm needs to support a more resilient and environmentally responsible future for agriculture.

Josh Mosiondz

Josh is the Minor Use Coordinator with the Ontario Ministry of Agriculture, Food and Agribusiness. He

works to secure new pest control product registrations for Canadian Minor Crop Producers.

Sara Oliveira

Sara is the Business Manager at White Meadows Farms in Niagara, where she has helped lead guest experiences, group tours, and retail operations since 2019. With a Diploma in Hospitality, Tourism and Leisure and a Bachelor of Business Administration in Hospitality Operations from George Brown College, she brings a strong foundation in service and business strategy to agritourism. At White Meadows Farms, Sara has developed structured training systems for seasonal staff, ensuring consistent, high-quality experiences across busy periods and multiple locations. She has also managed partnerships with major travel operators, including coordinating luxury cruise excursions requiring smooth logistics, communication, and execution on the ground. Sara is passionate about

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creating farm experiences that feel meaningful and engaging for guests -- bridging agriculture, education, food, and hospitality. She believes magical group visits come from thoughtful preparation, empowered teams, and the right balance of information, storytelling, and experiencing firsthand where our food comes from.

Dan Oliver

Dan is the Agronomy, Seed & Compliance Manager with Nortera Foods. In his role, Dan supports Nortera’s agriculture teams across Canada and the United States on various agronomic issues while facilitating continuous improvement projects in vegetable crop production and supporting various regulatory and customer compliance initiatives. Dan lives on, and operates, a 300-acre hobby cash crop farm with his wife and two young children near Strathroy, ON.

Emilie Quinn

Emilie is the co-founder of Nuage Agency, a full-service social media marketing agency for innovative North American brands. Emilie launched Nuage Agency with the goal of helping brands connect with their communities online. Brands and organizations trust Nuage Agency to design and execute marketing strategies that educate, entertain, and speak to their audience’s values — blending sharp strategy with a human-first approach. Emilie began her marketing career in the craft beer industry, where she was responsible for customer engagement and quickly learned that the strongest brands are built on genuine connection. That early experience shaped her philosophy: social media is about people, conversation, and community, not virality. Emilie’s mission is to educate her clients that social is meant to be social, that people crave authenticity, and that a brand’s strongest marketing channel is its community.

Alireza Rahemi

Alireza is an Assistant Professor of Horticultural Science at Morehead State University in Kentucky, USA. He received his PhD in Horticulture and conducted part of his doctoral research at the University of Florida. His thesis research focused on the genetic diversity of wild almonds using molecular techniques. He has also investigated wild grape species and their potential use as rootstocks during his postdoctoral research at the University of Guelph. Before joining MSU, he served for several years as a postdoctoral research associate at Virginia State University. He has extensive experience in horticultural research, teaching, and extension, and has authored several publications on plant propagation, phenology, and physiology. One of his recent works is a book on grape rootstocks.

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Paul Raymer

Paul grew up on a dairy farm in Oxford County and received his certification in Mechanical Engineering Technology from Fanshawe College –specializing in Mobile Equipment Design. Paul has a wide range of agricultural, industrial, and military experience, working on various engineering teams such as John Deere and General Dynamics. One of Paul’s successes was being instrumental in pioneering a real-time, crop sensing, variable rate nitrogen application system for late season corn. His passion for technology in agriculture lead him to develop and educate farmers and agronomists across North America and Internationally on the opportunity for utilizing higher definition soil maps with SoilOptix ®. Co-founding the company in 2013, Paul has since become a global leader in soil mapping and has seen the team through immense growth, overseeing operations in 30+ countries.

Justin Renkema

Dr. Renkema is a Research Scientist in Entomology with Agriculture and Agri-Food Canada in Vineland, ON. His research program focuses on developing integrated pest management strategies in vineyard, tree fruit, berry and specialty crops. Justin has a PhD from Dalhousie University, was a post-doctoral researcher at Dalhousie University and University of Guelph and an Assistant Professor of Entomology at University of Florida. His current projects include biological control of spotted wing drosophila in berries, cyclamen mite management in strawberry, leafhoppers and vectors of grapevine red blotch virus in vineyards, mites and flea beetles in hops, and plum curculio and ambrosia beetles in tree fruit.

of Jamaican workers employed in Canada under the Seasonal Agricultural Workers Programme (SAWP). In this role, she leads a dedicated team of officers who work across various Canadian provinces to ensure the well-being, rights, and interests of Jamaican farmworkers are protected and upheld. With a career in public service spanning over two decades, Mrs. Riley has made significant contributions to government operations and labour administration. Prior to joining the Jamaican Liaison Service in 2005, she held a number of senior positions within the Jamaican government, where she developed her expertise in governance, strategic planning, and organizational management. In 2023, Mrs. Riley was appointed Chief Liaison Officer, becoming the head of the JLS. She has played an instrumental role in strengthening partnerships between the Federal Government of Canada and the Jamaican Government, improving support systems for farmworkers, and enhancing operational efficiencies within the Liaison Service. Mrs. Riley is passionate about public service and believes in the power of government institutions to transform lives. She remains committed to advancing the goals of the Seasonal Agricultural Workers Programme while upholding the legacy of trust, discipline, and excellence that the JLS is known for.

Steve Roberts

Steve is the Sales Director - Vineland Growers Cooperative Ltd in Jordan Station, ON and has over 12 years in Canada’s produce industry working with Canadian growers. He is also currently on the OPMA Board of Directors.

Elaine Roddy

Elaine is the Vegetable Crop Specialist, with OMAFA. She has a BSc (Agr) University of Guelph – Natural Resources Management (Crop Science Specialization) and is involved in field research demonstration trials and technology transfer. She specializes in asparagus, cucurbits, legume vegetables and sweet of crop production, pest management and marketing.

Janice Ruddock

Janice is a passionate advocate for the Ontario Craft Cider industry. She played a key role in elevating awareness of authentically local, “rooted in the ground” Ontario Craft Cider and was one of the principal architects behind securing a multi-million-dollar, multi-year Cider Marketing Fund. Through the Drink ON Apples Marketing Campaign, more than 75,000 consumers across Ontario have sampled 100% Ontario Craft Cider in 2025— helping grow its market share from 16% to 23% of the total cider category. Respected by colleagues, partners, and peers, Janice is widely recognized as a dedicated supporter of entrepreneurs and businesses that take risks, defy the odds, and pursue their passion for delivering high-quality products and services to their markets.

Renée Faith Sferrazza

Althea Riley

Althea currently serves as the Chief Liaison Officer of the Jamaican Liaison Service (JLS), an arm of the Ministry of Labour and Social Security (MLSS), with responsibility for the oversight and support

Chris Robertson

Chris is the Senior Director for Beer, Cider & Ready-toDrink at the LCBO. He has over 25 years of experience in the industry as a buyer, marketer, and business leader.

Renée is a sommelier, wine writer, and television personality who has built a career connecting people to what’s in their glass through storytelling, education, and authenticity. Based in Toronto, she leads Wine by Renée, a media and communications company that creates national beverage content for television, print, and digital platforms, including ELLE Gourmet Canada, Distillery District Magazine, and CHCH Morning Live. A passionate advocate for Ontariogrown products, Renée works closely with winemakers, cider producers, and growers to promote the quality and identity of Canadian beverages. She is also the

co-founder of Pekin the Chef, an AI-powered food and drink pairing platform built on sommelier logic. Whether speaking at conferences, leading tastings, or filming on location, Renée’s goal remains the same—to celebrate local agriculture and showcase how thoughtful growing and craftsmanship turn fruit into lasting industry success.

Reeann Slater

The Metcalfe Farmers’ Market is deeply honoured to be named the Ontario Farmers’ Market of the Year for 2025. This recognition reflects the dedication of our vendors, volunteers, and community, whose commitment to local agriculture and handcrafted excellence has shaped our market for more than four decades. Metcalfe stands out for its strong emphasis on producer-based vendors, high transparency standards, and its unwavering support of small, independent Ontario growers and makers. Our market continues to expand its programming, foster meaningful community engagement, and provide a welcoming, accessible space for families, farmers, and visitors alike. We extend our heartfelt thanks to Farmers’ Market Ontario ® for this incredible honour and for recognizing the hard work and passion that make Metcalfe Farmers’ Market a leader in local food and community connection.

Steve Smith

Steve, BSc, BEd, is a maple syrup producer, educator, and community leader based in Meaford, ON. He serves as President of the Meaford Farmers’ Market and as a Provincial Director with both Farmers’ Markets Ontario ® and the Ontario Maple Syrup Producers Association. After graduating from the University of Toronto, Steve worked in residential construction before completing teacher training at University of Western Ontario. He spent more than 20 years as a teacher and principal in Toronto before retiring to Meaford, where he built his own rammed earth home and expanded his maple syrup operation into a well-loved local source of

maple goodness. Steve is passionate about sharing the craft of maple syrup production and explaining its many benefits.

Wendy Smith

Wendy is a sixth-generation settler in Stoney Creek, ON and is the Sourcing Manager, Mohawk Medbuy Corporation. She has over 30 years health care nutrition, most of which has been in procurement. Wendy is also the Co-Chair of the PEACH Health Food Group, a Board Member with Nourish Leadership, a national movement for better food in healthcare, and sits on the Canadian Food Policy Advisory Council.

Mark Sosnowski

Dr. Sosnowski leads the Horticulture Pathology team at the South Australian Research and Development Institute. Since completing a PhD in plant pathology in 2002 at the University of Adelaide (UA), he has been responsible for research on managing grapevine trunk diseases in both Australia and New Zealand, collaborating with colleagues here in Canada, Europe, USA and South America. He is the Oceania regional representative and a past Chair on the International Council for Grapevine Trunk Diseases. In addition, he has led biosecurity research focusing on impact management of exotic grapevine pathogens in collaboration with Cornell University and also leads research on management of almond trunk disease in collaboration with UC Davis. An affiliate Associate Professor at UA, he also supervises post-graduate students. Dr. Sosnowski has 23 years of grapevine disease research experience and draws from this to provide the industry with the latest information for effective management of grapevine diseases.

Nathan Stacey

Nathan is a Small Farms Extension Specialist and Soil Scientist with Oregon State University. As a member of the statewide Small Farms Extension team, he helps support a group of 16 small

farm agents who provide educational programming, technical assistance, and community development for Oregon’s small farmers, rancher, and land stewards. Owing to his interest in sustainable soil management, he also serves as the vice president of the board for the Western Cover Crop Council. He earned a PhD in Soil Science from Washington State University and has conducted on-farm research investigating the use of organic amendments, cover cropping, and composts in soils and agricultural production.

Bryan Stennett

Bryan is the South Western Ontario territory manager for NutriAg Canada. For over 13 years he has focused on providing growers with the most up-to-date farming and agronomy solutions ranging from seed to harvest, specializing in the use of today’s precision ag farming technologies.

Matt Stevens

Matt is President and Head Grower at Finite Robotics. He has spent two decades in technology development focused on vehicles, batteries, and telemetry. Matt was formerly CEO of FleetCarma, which was acquired by Geotab. At Geotab, he led Geotab’s product management function and sustainability efforts globally. Matt is now focusing that experience on developing orchard robotics – operating a test orchard near Simcoe, ON. In addition to growing apples commercially, Matt grows a variety of stone fruit, pears, pawpaws, and berries. Matt also holds a PhD in Engineering from the University of Waterloo.

Lynn Sullivan

Lynn is the Marketing Director for the Drink ON Apples™ Cider Marketing Program, administered by the Ontario Craft Cider Association and supported by the Ontario Minister of Agriculture, Food and Agribusiness. Lynn’s passion for craft cider grew out of her 20+ years in the Ontario

craft wine industry and the growth and development of culinary tourism in Prince Edward County, ON.

Alexis Szarek

Alexis is an agritourism entrepreneur and farmer who has built successful on-farm events by blending agriculture, storytelling, and guest experience. As the founder of Bloom Flower Festivals, she has transformed working farmland into immersive destinations that attract thousands of visitors each season, while staying grounded in the realities of farm operations, weather, labour, and logistics. Alexis brings a practical, honest, and often humorous perspective to agritourism, sharing real-world lessons growers can apply immediately. She believes that while visitors may come for the flowers, what they truly leave with are the memories created on the farm.

Srijana Thapa Magar

Dr. Thapa Magar serves as an Assistant Professor and Peach Extension Specialist in the Department of Horticulture at the College of Agricultural and Environmental Sciences (CAES). Driven by the needs of growers and industry stakeholders, her program is dedicated to addressing critical production challenges in the Southeast US peach industry. Her research focuses on optimizing irrigation and fertilization practices, developing effective frost protection strategies, refining training and pruning techniques, and evaluating new peach varieties and rootstocks suited to the region’s unique climate conditions. Building on her PhD work, which included the development of Smartirrigation Peach App to provide site-specific irrigation scheduling and fertilizer recommendations for Georgia growers, Dr. Thapa Magar integrates precision agriculture tools into her research and Extension efforts. Her Extension

program focuses on delivering datadriven recommendations to enhance the sustainability, resilience, and profitability of the peach industry in Georgia and across the Southeast.

Carolina Torres Carolina is the Associate Professor and Endowed Chair in Postharvest Systems in the Horticulture Department. Her program focuses on fruit quality throughout the supply chain (from farm to table) on apple, pear and sweet cherry. Some of her research areas include fundamental and applied research on fruit physiology and technology for different tree fruit production systems. Specifically, how the environment affects fruit quality before and after harvest and physiological disorder development. Carolina has more than 25 years of experience doing research, teaching, leading research groups, and working with the fruit industry.

Amanda Tracey

Amanda has been a Vegetable Crop Specialist with OMAFA since 2018. She also spent several years working in agriculture before starting with OMAFA. She received her BSc from the University of Guelph and her MSc from the University of Windsor in Invasion Biology, specifically invasive plant species.

Dennis Van Dyk

Dennis is a vegetable crop specialist with OMAFA based out of Guelph. His portfolio of crops includes potatoes and root vegetables (carrots, parsnips, rutabagas, turnips, radish, daikon radish and horseradish).

Ashley Vandermaarl

Ashley has been working at La Primavera Farms in various capacities since beginning as field crew in 2008. She now works as field manager and wholesale coordinator. Her job entails crop planning and buying seed, planting, picking, designing and managing wholesale clientele.

Stephanie Vickers

Stephanie is the Soil Management Specialist for Horticulture Crops with the Ontario Ministry of Agriculture, Food and Agribusiness. Based in Vineland, ON, she works with growers, researchers, and industry partners to assess new practices and technologies that improve soil health and sustainable production in Ontario’s horticulture sectors. Her current projects include assessing the use of under-vine cover crops in commercial vineyards and cover cropping/intercropping options in garlic production.

Environmental Sciences of Clemson University, located at the Edisto Research and Education Center in South Carolina, USA. To address bacterial disease concerns of stakeholders, her lab conducts foundational and applied research to study the epidemiology, ecology, and genetics of plant bacterial pathogens and develop sustainable and data-driven strategies for disease management. Working closely with peach growers and other peach team members, she has been leading multiple research projects to monitor chemical resistance in the bacterial spot pathogen in southeastern peach orchards, explore the mechanisms of resistance and modeldriven strategies to mitigate resistance, and develop more sustainable measures for managing bacterial diseases and improving tree health.

Sarah Wells

Heather White

Heather is a Knowledge Mobilizer with Soils At Guelph, an initiative of the University of Guelph that advances and mobilizes science-backed knowledge supporting sustainable soil management. She holds a Bachelor of Science in Environmental Science and a Master of Science in Capacity Development and Extension. Throughout her career, Heather has worked in Ridgetown, Guelph, El Salvador, Toronto, and Sudbury, supporting agricultural research, community development and outreach, but her journey began in the flat fields of Chatham-Kent, where she held her first jobs under the hot summer sun.

Hehe Wang

Dr. Wang is an Associate Professor of Plant Bacteriology and a member of the Clemson Peach Team in the Department of Plant and

Olympian Sarah Wells inspires audiences to embrace excellence without limits. Her philosophy centres on the idea that excellence isn’t about perfection — it’s about breaking free from limiting beliefs and constantly striving to outperform who you were yesterday. Renowned for her practical strategies, compelling storytelling, and high energy delivery, Wells empowers audiences to find their own excellence, transform challenges into opportunities for growth, and achieve lasting success. Wells doesn’t just talk about overcoming adversity, she hurdled it on the world’s biggest stage. An Olympic hurdler for Team Canada, Wells made her Olympic debut at the London 2012 Games. She had remarkably qualified for the Games after being sidelined for nine months with a stress fracture in her left femur. She went on to compete at the 2013 Summer Universiade, winning silver in the 4x400m relay. After being out for another six months with a reoccurrence of the stress fracture, she came back to capture her fourth Canadian title in 2015 and win a pair of medals at the 2015 Pan Am Games in Toronto. Her mission is to prove that excellence is not exclusive — it’s contagious.

Dr. Matt Whiting

Dr. Whiting leads an applied, whole-tree physiology research, extension, and teaching program at Washington State University that addresses key issues limiting tree fruit growers’ ability to efficiently, consistently, and sustainably produce superlative fruit. His team takes a pragmatic and collaborative approach to solve industry challenges central to orchard production efficiency (eg. development of planar architectures, mechanization of operations), yield security (eg. pollination biology, precision pollination systems), and fruit quality. Dr. Whiting’s program goal is to improve orchard production efficiency while growing the highest quality fruit. Over his 20 years at Washington State University, Dr. Whiting’s program has secured more than $12M in research funding and published 100+ research/extension publications. His extension program has been leading the transition to high efficiency orchard systems using a model of grower collaboration throughout Washington state, and around the world.

Kyle Wickings

Kyle is a professor of soil biology and turfgrass entomology at Cornell University. He holds a bachelor’s degree from the University of

Buffalo and a PhD from the University of Georgia. Kyle maintains research and extension responsibilities at Cornell AgriTech in Geneva, NY. His lab is currently studying alternatives to neonicotinoid insecticides in preparation for the Birds & Bees Protection Act which will impact NY’s turfgrass industry later this year. His program also studies the potential for turfgrasses to serve as hotspots for belowground biodiversity in parks and other greenspaces.

Ian Williams

Ian is a front-end developer at Zengenti Ltd (UK), where he leads the technical development of OMAFA’s Crop Protection Hub and CropIPM websites. He specialises in React, TypeScript, and data-driven design, focusing on building tools that make complex agricultural information accessible and easy to use. Over the past few years, Ian has worked closely with OMAFA to deliver major improvements in usability, performance, and content management across both platforms. Beyond his development work, Ian enjoys exploring how technology can help connect people with knowledge in more meaningful ways.

Marty Williams

Dr. Williams is Chief Executive Officer of the Wood Family Farm of northern Missouri. He is an Affiliate Professor in the Department of Crop Sciences at University of Illinois Urbana-Champaign. Marty has a farming background and a 25-year history of leading public-sector crop science research. He has a well-documented, internationally renowned reputation for framing high-caliber research, elucidating critical problems in crop production, and delivering solutions to vegetable seed and food processing industries in the U.S. and beyond. His teams are recognized for significant contributions to the improvement of edamame, snap bean, and sweet corn. He has received numerous special invitations to present his research in Africa, Asia, Australasia, Europe, the Middle East, and

throughout North America. Dr. Williams provides leadership to the Weed Science Society of America and the International Sweet Corn Development Association and is a fellow of the American Association for the Advancement of Science.

Wes Worsfold

Wes is the CEO of BitBakery Software, a Waterloo-based software design and development agency that transforms bright ideas into user-centred digital products. Over the last months, Wes has led the development of ON Farm Fun, Ontario’s first-ever agritourism app, helping connect travellers with local farms and experiences across the province. A lifelong advocate for innovation and entrepreneurship, Wes has taught and mentored countless students and startups through his work with the University of Waterloo’s Velocity incubator, Communitech, Conestoga College, and other community programs. Passionate about giving back, he believes that technology works best when it brings people together, whether that’s in the classroom, the community, or out in the fields of Ontario.

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FARMERS’ MARKETS

ONTARIO ® AWARD OF EXCELLENCE

Metcalfe Farmers’ Market Named 2025 Ontario Market of the Year

BY JEANINE MOYER

The Metcalfe Farmers’ Market has officially earned its place among Ontario’s best. Named the 2025 Farmers’ Markets Ontario Market of the Year, the rural market south of Ottawa is being recognized not just for its local produce and loyal vendors, but for a remarkable turnaround that has revived community spirit and transformed it into a regional draw.

Once a quiet Saturday stop with dwindling traffic, the market is now thriving, thanks to bold vision, creative programming and a dedicated manager who is committed to seeing the market succeed.

“Receiving this award is truly an honour,” says Reeann Slater, manager of the Metcalfe Farmers’ Market. “It feels incredibly rewarding to have our hard work, dedicated vendors and supportive community recognized at this level.”

Since 1993, the market has been serving the local community of Metcalfe and surrounding neighbours, including visitors from Ottawa and Cornwall. Over the years, the market began to slow down, but when Slater took on the manager role in 2020, she revitalized its spirit and set it firmly on a path of renewed growth. Since then, the market has grown from 35 local producer vendors to more than 80, expanded the season with night market events, updated signage, decorated a storage container and added a dedicated children’s pay area to make the market family friendly.

“We’re committed to supporting local growers and providing an authentic, welcoming market experience to everyone who visits,” says Slater.

The outdoor Metcalfe Farmers’ Market runs every Saturday from May to October at the Metcalfe fairgrounds and attracts 200-2,000 during market days.

The COVID-19 pandemic challenged Slater early in her market manager role, but it didn’t slow down her initiative. Wednesday evening night markets started up in 2021 because of the pandemic, and continue to serve as a game changer for the market. Slater says the night markets draw in a different crowd of visitors, like cottagers or families that would otherwise be at sporting events during regular Saturday market

Photo: Market Manager Reann Slater

days. In 2025, Slater organized two night markets, noting that the popularity has extended to surrounding community markets too.

In recent years, new seasonal market events like Christmas, Easter and spring markets, have proven a popular method of diversifying market activities and drawing new visitors. These offseason markets are held at indoor facilities in the Metcalfe area, and Slater says they not only provide additional opportunities for vendors but bring the community together too.

Slater is committed to growing the Metcalfe Farmers’ Market while maintaining its connection to community and local producers. “Every purchase makes a difference,” she says, explaining that farmers’ markets are more than shopping – they are about supporting local families, strengthening community and enjoying fresh, high-quality food grown close to home.

“The Farmers’ Market of the Year award reflects the passion, teamwork and commitment that go into every market day in Metcalfe and inspires us to continue growing, improving and celebrating local agriculture together,” says Slater.

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FEATURED SPEAKER Judy Croon

Food banks are vital partners in addressing food insecurity across Ontario and Canada. Farmers have a powerful role in this effort – by working with Feed Ontario and Food Banks Canada, surplus crops can be redirected into food banks, transforming potential waste into fresh, nutritious food that strengthens communities and food systems.

Feed Ontario

For more than 30 years, Feed Ontario has been working behind the scenes to make sure good food reaches people across the province who need it most.

As the largest network of its kind in Ontario, Feed Ontario represents more than 1,200 food banks and hunger-relief organizations across the province. The organization partners with farmers, and agri-food businesses to deliver fresh, nutritious food and get it into local communities and to those who need it the most. Through their network, Feed Ontario delivers millions of pounds of food across Ontario, serving more than one million people each year.

“Demand at food banks has never been higher,” says Carolyn Stewart, Chief Executive Officer with Feed Ontario. “Last year, Ontarians made 8.7 million visits to food banks – the highest level on record and the ninth straight year of increases. That’s why locally grown food matters so much. It delivers fresh, high-value nutrition and plays a key role in supporting families in our communities.”

With its provincial network, Feed Ontario is able to leverage food resources, infrastructure and labour to serve local communities.

Feed Ontario doesn’t just get food on shelves – it keeps shelves stocked, strengthens the network that serves communities, and pushes for lasting change. The organization focuses on three pillars to feed Ontario – including delivering fresh, healthy food (FeedON), helping food banks grow stronger with training and support (Feed Possibility), and using research and advocacy to tackle the root causes of hunger in Ontario (Feed Change).

The organization also works closely with farmers and companies throughout the agri-food value chain. Stewart says, “We are fortunate to have farmers who have been long-standing, generous donors, who

continue to support food banks across the province.”

In an effort to share the generous donations of local food from farmers and food companies across the province, Feed Ontario started a pilot program in 2023, Feed Collaboration. This local-first initiative brings food banks, regional partners, and food donors together to keep food bank shelves stocked. The program makes it easy for farmers and other food producers to donate surplus fresh or non-perishable food. Stewart explains that donations first help meet the needs of the local food bank and any additional food is then shared with other communities in need throughout the province, reducing waste and increasing the reach of donated resources. Since its inception, this collaborative model has helped rescue more than six million

Interested in supporting Feed Ontario?

Donate surplus produce or products directly through Feed Collaboration – it’s set up so one donation can support both your local food bank and others across Ontario. Contact Adelaide Wimpenny (Associate Director, Operations and Programs) at adelaide@feedontario.ca or (416) 656-4100 ext. 2934.

Carolyn Stewart, Chief Executive Officer with Feed Ontario

pounds of food and brought dozens of new food partners into the network.

“For anyone with excess harvests, seasonal surpluses, or products that otherwise might go unused, Feed Collaboration offers a meaningful way to support neighbours in need while reducing waste and strengthening community food systems across the province,” says Stewart. “For many farmers, it’s a chance to see the food you grow make a real difference, right in your home community.”

Food Banks Canada

As food insecurity continues to rise across the country, food banks have become a critical part of Canada’s social and economic network. Food Banks Canada is a national charity working to end food insecurity by supporting a network of over 5,500 food banks and community partners through programs, research, advocacy, and food sharing initiatives.

One in four people in Canada struggles with food insecurity. Let’s work together to get food to the people who need it most – you can make an impact in your community and beyond.”

Food banks provide vital food, dignity, and hope to millions each month and are increasingly important partners in the agri-food value chain. Through its national network, Food Banks

Canada works with farmers and agri-businesses to move food efficiently from farm to community.

According to National Zero Waste Council, there’s a significant portion of food produced in Canada that isn’t consumed. That’s why Erin McAllister, Director of National Food Acquisition and her team are working diligently with farmers and agri-food companies to find unique, mutually beneficial ways to secure food.

By working directly with farmers, McAllister helps identify opportunities to redirect surplus crops into the food bank system. In a recent case, acres of Ontario green beans that were unmarketable as seconds, and otherwise destined for livestock feed, were harvested, packaged, and distributed to food banks, delivering much-needed fresh nutrition to local communities.

McAllister points to another example of partnership with a carrot grower in Leamington, Ont., who was able to work collaboratively to provide 1.3 million pounds of seconds into the food bank system. “Those carrots didn’t just support the farmer’s local community, they had a national impact,” says McAllister. “We were able to distribute these carrots to food banks in every province and one territory. It demonstrates how strong collaboration across the supply chain can reduce waste, support farmers and help provide nutritious food for food banks and those that need it most.”

The organization offers a range of creative solutions and partnership opportunities to collaborate, from tax incentives for donations to investment opportunities in infrastructure that move food from the field to food banks, as well as value-added processing. “We are looking forward to working together to become part of the food supply chain,” McAllister says, “by creating solutions that source and redirect food to those who need it most.”

Want to connect with Food Banks Canada? Visit www.foodbankscanada.ca or contact Erin McAllister, Director National Food Acquisition: emcallister@foodbankscanada.ca or 905-510-6824

Creating Content that Feels Real

BY JEANINE MOYER

In a world of filters, trends, and perfectly curated feeds, showing up authentically online has never felt more challenging – or more important. Entrepreneur and content creation coach Hollis English is working to change that. From childhood produce stands to building Murphy’s Farm Market and Bakery in Alliston, Ont., she understands that real connection drives success, and now she helps entrepreneurs, especially farmers, show up online with honesty and confidence.

fits best, rather than chasing the one that’s currently most popular.

“Give yourself permission to focus on one channel and let go of the pressure to be everywhere,” she advises. “Find the easiest way for you to create content there and build from that.”

For English, talking comes naturally, so video is her go-to for promoting her business on social media. For others, writing may feel more intuitive, making blogs or written posts a better place to start.

2. W hat is the tone or personality of my business?

English believes people don’t connect with perfection – they connect with what’s real. When audiences are invited behind the scenes to see the work, care, and challenges that go into farming and growing their food, trust builds and engagement can deepen.

Content that connects

“Social media offers opportunities to foster relationships with customers, build a brand and to share your personality,” says English. “It can be a tool to invite people to get to know you, your brand, your business or your farm.”

No matter how you identify – farmer, farmers’ market vendor, entrepreneur, or farm market owner – English encourages approaching social media with a business mindset. She shares three powerful questions entrepreneurs can ask themselves about how they want to show up online, along with three practical tips to help create content that feels aligned, authentic, and sustainable – without losing your personality in the process.

Three questions to ask yourself before creating content

1. W hat form of communication do I enjoy most?

Or, as English says, “What lights you up?” She acknowledges that content creation can feel daunting, which is why she stresses the importance of starting with what feels most natural – determining the way you want to show up on social media. That begins by choosing the platform that

English describes this as the emotional energy of a brand – where the how of content creation really takes shape. Your tone or personality might be polished, educational, nostalgic, funny, personable, or family-oriented. Whatever you choose, it should feel natural and true to who you are. She reminds entrepreneurs that professionalism doesn’t have to mean polished, adding that “when you show up naturally and authentically, content can feel easy.”

Hollis English

3. W hat do I want to say or share?

This is the what of content creation. English points out that identifying the tone and personality can easily help determine content themes, or buckets.

English encourages entrepreneurs to think about three types of content: authenticity, value, and connection. These focus areas can be applied to any message. A farm, for example, might showcase authenticity by sharing its multi-generation family history. Value can be expressed by highlighting what matters most to your customers and helpful tips for your audience. And connection, often the most powerful of the three, can be as simple as creating content that feels genuine, relatable, and good to engage with.

Trying to be “perfect” online isn’t just tiring, it’s exhausting. When you focus on creating content in a way that feels natural and actually enjoyable, and reflects your business, it stops feeling like a chore.

“Ask yourself what your customers want to learn about, what they want to see, or be notified of,” suggests English. “Sometimes content can be as easy as announcing when asparagus will be available, or it can be a video of spring planting to get followers excited about the coming season.”

Three tips for curating meaningful content

1. O rganize content by seasons

“Seasons are obvious and easy content if you’ve got a farm or food-focused business – and they make sense,” says English, suggesting

that content can follow the rhythms of planting, growing and harvesting. She also says that content can extend to produce of the seasons, like offering followers recipes or a behind the scenes look at how fruits and vegetables are grown.

English notes “you can go deeper here to connect with your audience by sharing what spring feels like on the farm too.” She also suggests an education angle can work well with seasonal content too.

2. I dentify yourself as a content creator

When content is created from an “I get to do this” place instead of “I have to,” it comes across more positively and authentically. English encourages creators to fully step into that role and make content part of their routine. “I’m the person with the tripod in the field,” she says, explaining that she now brings her camera everywhere and is always watching for moments worth capturing.

She acknowledges that showing up on camera can feel uncomfortable at first, but returning to the why makes all the difference. “Remind yourself that you’re there to connect with your customers,” English suggests. Keeping that purpose in mind can help you show up more naturally on camera, gain buy-in from family or staff when gathering footage, and turn content creation into a habit rather than a hurdle.

3. J ust do it

English encourages entrepreneurs to make content creation a habit. “Get into the practice of hitting record, or writing down a post or idea when the moment strikes,” she suggests, noting that these in-the-moment captures are often the most natural, genuine, and impactful. She also emphasizes that content doesn’t need to be posted right away, or even at all. “It’s the habit of collecting and creating content that makes the difference,” English says.

Authenticity wins

At the heart of English’s approach is a simple but powerful reminder: showing up as yourself matters. Trying to be “perfect” online isn’t just tiring, it’s exhausting. When you focus on creating content in a way that feels natural and actually enjoyable, and reflects your business, it stops feeling like a chore. Giving yourself permission to show up as you, in a way that feels good, makes content creation easier, more authentic, and a lot more fun – while still helping your business and connecting with your audience.

Stronger Together on the Farm

BY JEANINE MOYER

Courtney Stevens has one message for those in the farming community: you’re not alone.

As the chief creative officer at Wilmot Orchards, Stevens knows what it takes to manage a farm business, lead a team of 25 young adults, and interact with farm visitors.

Located in Newcastle, ON, Wilmot Orchards is more than just an apple orchard and pick-your-own blueberry farm – it’s a destination that draws 25,000 visitors each year during its short, 18-day blueberry season. Stevens grew up on the farm, learning the ropes alongside her parents from the ground up. Today, she’s shaping the orchard’s future –navigating farm succession, launching innovative marketing strategies, and creating on-farm events that extend the season. Her days are full, but over the years, she’s discovered an important truth: you can be amazing at what you do without having to do it all on your own.

Stevens believes it’s crucial for fellow farmers to know they’re not alone. That’s why she openly shares her experiences – and the three pillars she relies on for success: cultivating a dependable team, reaching out for professional support, and making sure to take care of yourself along the way.

Build a great team

“Build a team you can trust,” advises Stevens. “In my experience, I’ve learned that if you take care of your team, they will take care of you.”

For many of Stevens’ staff, Wilmot Orchards is their first job and introduction to the workforce. She’s developed a thorough orientation, communication, and training system that creates both a productive and enjoyable work environment. Stevens places a great deal of trust and responsibility in her team of 15–20-year-olds. While the staff is all seasonal, many return year after year – not just for the work, but for the supportive, team-oriented atmosphere. She’s also a strong advocate for giving staff room to grow, welcoming new ideas, and making the orchard a place where work can be fun.

Seek professional support

Stevens strongly believes in surrounding yourself with a trusted team of expert advisors. From bookkeepers and accountants to lawyers and succession-planning specialists, she has seen firsthand the value these professionals bring to her family’s business.

“You can’t do everything yourself, or be an expert in everything,” points out Stevens. She notes that, in many cases, the upfront costs of investing in farm advisors can add up, but that investment will always pay off. And, in some cases, seeking advice from professionals may only be on an as-needed basis, like working with a conflict resolution specialist or environmental consultant.

your own well-being, your business will suffer too.”

“No matter what form it takes, investing in yourself isn’t just for your own benefit,” Stevens says.

“It strengthens your farm, your work, and everyone around you.”

She emphasizes that supporting yourself as an individual is especially important for women and entrepreneurs. Personal support can take many forms – working with a mental health professional, hiring a babysitter or housecleaner to carve out time to focus on the farm, or investing in a mindset or business coach.

Strength in support

For Stevens, the lesson is clear: taking care of yourself isn’t a luxury, it’s a cornerstone of a thriving farm business. By investing in her own well-being, she’s been able to focus on what she does best, whether it’s leading her team, innovating marketing strategies, or creating memorable experiences for visitors.

“Supporting yourself and building a dependable team around you allows you to show up fully in the areas where you can make the biggest impact, and in turn, strengthens your business, your team, and your community,” she says.

As Stevens proves, success doesn’t mean doing it all alone – it means building the right support around you so you and your farm can flourish.

Courtney Stevens showing team support.

•42 storeys high with 613 spacious

Two-Room Suites

•Fallsview and Presidential Suites

•100 yards from the brink of Niagara Falls

•Located beside Niagara Fallsview Casino and OLG Stage - 1 block from the Niagara Falls Convention Centre

•Over 20,000sq.ft. of flexible meeting or banquet space

•Professional meeting planners to assist with on-site/off-site arrangements and activities

•In-house sound, lighting and audio/visual services provided by Encore

•High-speed wireless internet

Horticultural Crops Ontario

Workingtogether,HCOmemberssupportdiverseand vibranteducationalopportunitiesforgrowersin Ontario.Weareproudtobepartnersindeliveringthe OntarioFruit&VegetableConvention.Proceedsfrom theOFVCareinvestedbackintotheOntario horticulturalsectorthroughthememberorganizations.

HCO Members BerryGrowersofOntario

Wednesday, February 18

5:00 pm – 6:30 pm

Be part of this great gathering and enjoy entertainment, local Ontario wines, craft beers and ciders, hors d’oeuvres, and great conversations with fellow attendees.

Complimentary drink tickets for 2-Day and Single Day Wednesday only pre-registrants.

FEATURED ONTARIO WINES

Featherstone Estate Winery Sauvignon Blanc

The Organized Crime Winery Pinot Gris

The Organized Crime Winery Cabernet Franc 2019

Westcott Vineyards Winery

Temperance (Pinot Noir/Gamay)

Westcott Vineyards Winery Violette (Sparkling)

FEATURED ONTARIO CRAFT BEERS

Blackburn Beer Company Light Lager

Wellington Brewery SPA Special Pale Ale

FEATURED ONTARIO CRAFT CIDER

Thornbury Craft Co. Premium Apple Cider

THANKS

FEB 17–18, 2027

Niagara Falls Convention Centre, Niagara Falls, Ontario

Celebrating Service: Tom Tancock Receives NPF & VGA Award of Merit

BY JEANINE MOYER

Tom Tancock has been named the 2025 recipient of the Niagara Peninsula Fruit & Vegetable Growers’ Association’s (NPF & VGA) Award of Merit, an honour that recognizes individuals who have demonstrated exceptional commitment and dedication to the industry.

A lifelong St. Catharines, Ont. farmer, Tancock began attending industry events as a teenager, along with his dad. That early exposure fostered a passion for networking and learning that stayed with him throughout a lifetime of industry involvement. His wife, Molly Tancock says “Tom strongly believed in new ideas and the importance of education for farmers.”

Tom and Molly began farming together in 1991, when he took over the family farm from Tancock’s father. Together, they managed a grape and cash crop farm on 5th Street Louth, in St. Catharines. A farmer first, Tancock, balanced his time in the fields and vineyard with his industry contributions.

From the early 1980s through to 2010, Tancock was actively involved with his local branch of the Soil and Crop Improvement Association. During this period, he contributed to the Environmental Farm Plan

and supported research that helped advance the adoption of on-farm environmentally friendly practices, such as chopping grape brush.

Tancock was also a strong advocate for local farmers. In the early 2000s, he became involved with the Lincoln Waterways group, where for 15 years he lobbied the government against onfarm waterway restrictions, supported research initiatives, and worked to educate the public and policymakers on the shared responsibility of maintaining clean waterways.

For more than 30 years, Tancock served as an NPF & VGA director. He was always involved in the organization’s annual conference, so it was a natural progression when he took on the role as an Ontario Fruit and Vegetable Convention (OFVC) director. Molly notes that Tancock looked forward to attending the convention every year and always brought home new ideas. Molly also volunteered alongside Tom, helping at the OFVC for many years. Not only did they make a good team at the convention, but the two worked closely together on their farm too. “I loved working with Tom, we were a team and always worked better together,” she says.

Tancock credits his involvement in NPF & VGA and the OFVC for many of his lifelong friendships, and for countless opportunities to meet some of the greatest people in the industry. His advice to fellow farmers and industry members: get involved.

Some of Tancock’s best memories were visiting with farmers and

industry experts at the OFVC. The tradeshow was his favourite part of the convention. It was on the tradeshow floor that Tancock could learn about new equipment and industry technology and discuss new farming techniques with old friends and new acquaintances. He believed the trade show was one of the most effective ways to introduce new ideas to the industry and an excellent opportunity for attendees to learn.

Established in 1957, the NPF & VGA Award of Merit stands as one of the organization’s longest-running accolades, celebrating leaders whose contributions have helped shape and strengthen agriculture. Tancock now joins a distinguished list of past recipients whose service and impact continue to resonate across the industry.

At the time of printing, OFVC learned that Tom Tancock has passed away. Our condolences to the Tancock family. Rest in peace.

Honouring Decades of Dedication Behind the OFVC

BY JEANINE MOYER

Behind every successful Ontario Fruit and Vegetable Convention (OFVC) is a dedicated volunteer committee – and this year, OFVC is celebrating two recently retired exceptional volunteers whose long-standing commitment has contributed to the success of the event – Tom Tancock and Ross Parker.

Ross Parker

For more than 30 years, Ross Parker has been a volunteer with the OFVC. He says his connection to the convention and the entire industry has been a very rewarding experience.

Parker started Red Trac International (now owned by D&W Group) in Vineland, ON in 1980. He has been a key figure in the industry throughout his career and says he’s grateful to have had the opportunity to serve the agriculture industry, providing equipment and service to multiple generations of growers. Not only has he seen an evolution in technology and equipment in fields, vineyards and orchards, but he’s also witnessed the growth of OFVC.

“Working with the convention team, I’ve watched it grow from just a few meetings and twenty exhibit booths to the premier event that we know today,” says Parker, noting the achievements aren’t limited to the size of the event, but that the OFVC also gives back to the industry,

funding industry initiatives research, marketing and other association identified programs. “Everyone can take pride in what we’ve achieved and in our recognition as a leading horticulture convention in North America.”

Parker also received the Niagara Peninsula Fruit & Vegetable Growers Association (NPF & VGA) Award of Merit in 2009. He says he’s personally proud to have contributed to the OFVC throughout his industry career, “to be involved with this group of people who I consider the industry leaders has been so rewarding for me.”

Tom Tancock

Tom Tancock has also been a longtime volunteer with OFVC. He’s been a convention director since the event began and is strong advocate for bringing networking and education to growers.

A life-long farmer in St. Catherines, ON, Tancock, along with his wife Molly managed a cash crop and vineyard. He was also active in local

agricultural organizations, including the local Soil and Crop Improvement Association.

Tancock says he’s pleased with how the OFVC has grown and advanced over the years, and he’s proud of his role as a director and the board’s efforts to help shape it into the premier event it is today. Reflecting on the evolution of the convention, Tancock says it’s great to see that the funds from the event are still being invested in the industry, like research, consumer education, and promotions.

“I always learn something at industry events, especially OFVC where you can meet old and new friends, hear about the latest technology and equipment, and take away new ideas for your own farm,” says Tancock.

Tancock is also the 2026 recipient of the NPF & VGA Award of Merit.

Photo: (L to R) Tom Tancock, Ross Parker, Glenna Cairnie and Craig Parker.

At the time of printing, OFVC learned that Tom Tancock has passed away. Our condolences to the Tancock family. Rest in peace.