12 tools and tips that will enhance your blog content

12 Tools And Tips That Will Enhance Your Blog Content

Kevin Ocasio

12 Tools And Tips That Will Enhance Your Blog Content As site owners, we want nothing more than to write better blog content that provides readers’ with the information they seek.

Regardless of the niche that you’re in, you know that good blog content positions you at the top of search results. Most importantly, it generates more revenue for your business.

However, content creation is a source of frustration for a lot of site owners, especially those who are still new in the industry.

If you find yourself in this situation, how do you ensure that you produce quality posts without wasting time?

I’ve put together 12 free tools and tips which you can use immediately.

They should help you come up with better content ideas, incorporate compelling visuals, optimize for SEO, check for errors, and more.

Let’s get started right away.

How To Create Good Blog Content [12 Tools + Tips] #1: Google Keyword Planner The Google Keyword Planner tool is a classic when it comes to finding profitable keywords.

While GKP somewhat hides important keyword information from free users, saving it for advertisers, it’s a great tool to get you started.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content Before you use GKP, make sure that you sign up for an Adwords account first.

Enter Tools, then fill out the form fields to start your keyword research.

#2: Know the purpose of your content Good blog content starts with a clear goal. One reason why many pieces of content fail is that they weren’t created with a sole purpose in mind.

Before you write content, think about what you would like to achieve. Be very specific about it.

Are you looking to drive more awareness around your new product or service?

Do you want to build connections with industry influencers?

#3: BuzzSumo

If you’re running out of creative ideas, BuzzSumo can help you explore new topics to write that increase your engagement.

What it does is that it shows you the best pieces of published content on the web based on social shares.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content That way, you’ll know what type of content works for your blog audience, especially your followers on social media.

#4: Write for scanners People’s reading experiences have changed especially now that almost everyone relies on the web for any information.

So, if you want to get your message across, hook online readers from the get-go, make sure that they can find what they’re looking for at a glance. This is where scannability comes in.

Tips to write good blog content for scanners include the use of simple words, subheadings, bullet points, numbered lists, and inbound and outbound links.

#5: PicMonkey or any image editing tool

Visuals add appeal to any piece of content. They tell a better story, break up a huge body of text, and increase the time people spend on your site.

Luckily, easy-to-use photo editing and graphic design tools have emerged. I primarily use PicMonkey to brand and add filters to all the images on this blog.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content If your blog posts include infographics and charts, I suggest you use Canva. Other great options include Pablo, Snappa, and Recite.

#6: Add a storytelling element With so many blog posts published on a regular basis, how do you stand apart from the competition? Is there a surefire way to differentiate yourself?

Create a greater psychological impact on your readers and inspire them to act on your content. The secret is to incorporate a storytelling element.

There are different ways for you to accomplish that. You can share a personal experience that relates to your topic, use ďŹ ctional scenes, or awaken people’s senses with vivid descriptions.

#7: Yoast WordPress SEO plugin

Incorporating SEO into your blog content ensures that it gets a higher ranking on Google and other search engines.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content For bloggers who use WordPress as their content management system, Yoast makes an amazing plugin.

It fixes your blog post by checking your keyword density, internal and external links, keywords in images and meta descriptions, the length of your sentences, and more.

#8: Understand your blog readers Before you proceed to research and write a blog post, first, you need to know what resonates with your audience.

This is where you’ll need a clear profile of your ideal reader, otherwise known as a marketing or buyer persona.

Personas are key to successful content since they help you meet the needs of your readers. Aside from knowing your audience’s demographics, discover their likes and dislikes.

Start looking for these details on Amazon (product reviews section), Facebook groups, your blog comments section, and Quora and Reddit.

#9: Emotional Marketing Value Headline Analyzer Neil Patel mentions Emotional Marketing Value Headline Analyzer as one of the tools he uses to create good blog content.

This free headline tool analyzes the emotional impact of your blog titles on your readers. It scores headlines using percentages, with 100% being the perfect score.

It’s no secret that adding an emotional trigger to your headline copy increases your chance of reaching your content goals.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content #10: Write longer posts While any article length is acceptable as long as it delivers a great message, longer posts tend to perform well.

Lengthier articles (800 to 2,000-word posts) in general provide more value to readers since they contain more angles and details.

Not only that, they allow you to address your main keyword better and link to relevant topics on your blog. Longer posts are great for users and search engines alike.

#11: Grammarly Need help writing error-free content? Grammarly’s free version basically checks your blog posts for any spelling, punctuation, and grammatical errors.

Regardless of the topic or type of content you write, creative or technical, you can count on Grammarly to make your writing better.

I believe this will serve as a convenient and fast alternative to hiring a proofreader or waiting for a someone else to give you a second opinion.

#12: Add a lead magnet within your post I’ve always considered lead magnets to be a brilliant way to provide free value to your readers.

Lead magnets are extremely beneďŹ cial especially if your goal is to gather more email subscribers. Great lead magnet ideas include ebooks, checklists, cheat sheets and templates.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content If you can’t create a lead magnet yourself, hire a skilled freelancer on Fiverr to help you. Make sure to specify your campaign goals and lay out all the details of your lead magnet.

Conclusion These twelve tips should be able to guide you in producing good blog content every time.

Remember that successful content positions you at the top of SERPs, helping you attract and engage prospective customers.

12 Tools And Tips That Will Enhance Your Blog Content

12 Tools And Tips That Will Enhance Your Blog Content Let me know how these strategies work out for you!

12 Tools And Tips That Will Enhance Your Blog Content