Listing Presentation - Property Management

Agenda.

Your situation and timing.

OBrien Real Estate Asset Management.

Steps to successful leasing.

Why OBrien Real Estate.

Marketing and preparation.

Getting the right price.

Maximising your return.

Next steps.

Your situation and timing.

Leasing your home is one of the biggest financial decisions that you will undertake.

OBrien Real Estate has not only the experience and expertise to handle your asset, but we also ensure we know your market place thoroughly so that the ultimate return can be achieved.

We understand that the decision to lease your investment property must be carefully thought out before choosing a property manager. We appreciate the journey is often an emotional one, but many of our people are likely to have been through similar circumstances, so we like to think that talking to us is like getting advice from a trusted advisor.

Making such important life decisions is something our team assists with on a regular basis.

We are committed to offering a personalised service unlike any other, because after all, leasing out your property is a personal experience and we don’t take that lightly.

OBrien Real Estate Asset Management.

Choosing an agent can be difficult.

At OBrien Real Estate, we invite you to ask questions to ensure you feel confident in your decision. With our local knowledge and experience, we have built a network of tenants in your area, waiting to find the perfect home.

OBrien Real Estate is built on trust, local experience and a hands-on approach. We’ll be by your side every step of the way, ensuring you are kept up to date throughout your campaign.

Steps to successful leasing.

Accurate appraisal.

Our goal is to lease your property for the best price to the best tenant in the shortest possible time.

Presenting your property.

Your property’s presentation is paramount, so we’ll make recommendations to improve your return.

Advertising and marketing.

More exposure, utilising Australia’s premier real estate websites.

Accompanied viewings.

Our expert leasing team accompany prospective tenants highlighting the features and benefits of your investment, therefore maximising your return.

Receiving applications.

Tenancy screening is carried out using the National Tenancy Database, and the latest in validation technology.

Tenant selection.

Our professional property managers will outline your options, providing recommendations on whom to lease your investment to.

Preparing for tenancy.

Specific lease documentation is prepared. Bond and initial rent collected. Tenancy obligations and expectations outlined.

A thorough condition report with photographic records are prepared and assistance with utility connections.

Ongoing management service. We provide a peace of mind approach to protecting your asset.

We outline our service overleaf.

Why OBrien Real Estate.

Regular periodic inspections.

We inspect your investment regularly in accordance with the Residential Tenancy Act 1997. The tenant is also notified of any defects for which he/she could be considered responsible for.

Monthly and annual financial statements.

Our office produces annual financial tear statements during the first week of July, which provides a summary of income and expenditure for the financial year. This will save you time and money when dealing with your accountant.

Property maintenance.

Early response to maintenance requests is key to good tenanting.

Access to experience, qualified and reliable tradespersons.

All our trades offer first class service, a competitive rate and a fast turnaround. Our tradespeople all work after hours in case of an emergency.

Constant meetings to focus on Daily meetings to ensure our landlords finances and assets tenancy co-operation, arrears are protected and secure, to give you peace of mind. and property maintenance.

Assistance with landlord insurance requirements.

Your insurance requirements will differ depending on what sort of property you own. It is critically important for you to have a policy that adequately covers investment properties.

Timely payment.

Reliable landlord payments are crucial. Our professional staff follow strict procedures and legal guidelines to ensure your rental payments are made in accordance with the lease agreement.

Regular rent reviews in accordance with the RTA.

Reviewing the rent payable regularly in line with the market and any property improvements ensures your investment return is maximised.

Experienced VCAT representation.

Representing our landlords’ investments in VCAT for the best outcome.

Professionally trained in lease renewal negotiations.

Our leasing professionals can negotiate lease renewals and long term leases to protect your investment returns.

Conflict resolution.

Our professionals are highly trained in conflict resolution, ensuring positive tenant relations reflecting in good property maintenance.

Marketing and preparation.

Preparation management and property home styling.

Professional copywriting and editorial submissions.

Preparation is fundamental to the process of listing your property. Ensuring your property looks its best in marketing will improve your rental price.

Through a professionally written editorial submission sent to various media outlet channels, we’ll look to extend your reach.

Promotion by agent.

Your agent will promote your property through various channels including; client database, email alerts, weekly private inspections and public weekend open for inspections.

11 Address Street, Suburb

Photography and video.

Floor plans.

Digital media.

We’ll make recommendations on how to best capture the features of your property through photography – including daylight or twilight images.

2 dimensional and 3 dimensional floor plans, illustrate and promote the unique features of your property to tenants, including room layout and outdoor site layout (optional).

OBrien Real Estate use only premium online listing tools such as; realestate.com.au, social media channels and additional websites where applicable and effective.

Getting the right price.

Tenant demand.

Knowing the demand in the market place is probably the most important aspect. If there are limited properties on the market and high tenant demand, it’s the agent’s responsibility to understand this scenario and endeavour to create a multi offer situation to achieve the best price for you.

Location affordability.

This is best gauged by comparable properties that have been lease. Our agent will demonstrate why there is a big importance placed on not pricing yourself out of your area affordability. This will create the competition required to achieve the best price for you and best tenant.

Direct market competition.

It is so important to place your asset in the market at a realistic rental price. Knowing your competition and knowing that your property is not on the market in isolation, but in competition with others, can mean better tenants and less days vacant. Your agent will look closely at the competition and the market place, and will always aim to achieve the highest price possible in the current market.

Maximising your return.

Whether you’re a seasoned property investor or you’ve purchased your first investment property this year, maximising the value from your property is generally a top priority.

There are 8 simple ways to get the best returns from your property investment.

1. Good presentation is the key to maximising return on investment. A well-presented property attracts interest and creates increased competition among prospective tenants, enhancing the prospects of a higher rental return.

2. When a rental property becomes vacant it pays dividends to look at it through the eyes of a tenant and note anything that requires attention. Nothing turns prospective tenants off a property more quickly than scuffed or dirty paintwork, stained carpets, dripping taps, broken doors, loose window locks, cracked glass, poorly maintained electrical appliances and fittings or a door hanging by one hinge. The outside shouldn’t be overlooked either, since that’s what the prospective tenant sees first.

3. If improvements such as new carpets or painting are considered necessary, its preferable to use neutral colours that will fit with most people’s taste rather than bold fashion statements that may be off-putting to some would-be tenants.

4. Before spending a substantial amount of money on renovations, it is advisable to seek professional advice about the likely benefit, both in terms of increased rental and the property’s potential to provide greater capital growth in the future.

5. It also makes good sense to maintain properties in tip-top condition throughout a tenancy in order to retain good tenants.

This will optimise the likelihood of success with rent reviews and lessen the chances of having to outlay large sums of money to bring the premises up to scratch when it is vacated.

6. Above all, investors need to be realistic about rents and understand exactly where their property fits into the marketplace. Just as vendors often have an inflated idea of the worth of their home, landlords can have unrealistic expectations that can sour the property investment experience for them.

7. Tax Depreciation Schedule helps you to maximise tax deductions on your investment property each financial year. A comprehensive depreciation schedule is an essential to investigate the potential to: • reduce your taxable income • increase your cash flow 8. Annual Check-ups help you ascertain current market values, where your property sits in the market and allows you to see whether you’re in a position to increase your portfolio. At OBrien Real Estate we advise that you should have your investment property and principal place of residencies reviewed annually. This enables you to understand your current net wealth in your property portfolio.

Next steps.

Signing of the agency authority.

Property presentation.

Book photographer.

Review and set all marketing.

Go to market.

Tenant approval process.

Handover property.