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TheBusinessEnvironmentAGlobalPerspectiveendowsstudentswithatoolsetforidentifying,analysingandplanningforexternal(PESTLE)andinternalfactorsin businessstrategyCengageAdvantageBooks:EssentialsoftheLegalEnvironmentToday,5thBusinessintheglobalenvironmentChapterThebusinessenterprisein focusOPENINGCASESTUDY–TheiconicbrandofLeviStraussIntroductionWhatdoesthebusinessBusinessintheglobalenvironmentChapterThebusiness enterpriseinfocusOPENINGCASESTUDY–TheiconicbrandofLeviStraussIntroductionWhatdoesthebusinessThebookprovidesbroadanddiscursive coverageoftheexternalenvironmentWewouldliketoshowyouadescriptionherebutthesitewon’tallowusInanuncertaineconomicenvironmentwithfastpacedchangingculturesandcontexts,today'sorganizationscanseematrickyandcomplexworldtounderstandItprovidesatrulyinternationalperspective, focusedondevelopingaswellasadvancedeconomiesThecontemporaryissuesareexploredandstudentsarechallengedtothinkThistextchallengesstudentsto thinkcriticallyaboutglobalissuesthataffectthebusinessenvironmentandprovidesthemwithawealthofpedagogicalfeaturesthathelpcementIntroductionPART I:THEBUSINESSINTHEGLOBALENVIRONMENTIntroductiontotheBusinessEnterpriseGlobalisationandtheBusinessEnvironmentPARTII, PARTI:GLOBALCONTEXTGlobalizationTheGlobalEconomyAnalysingGlobalIndustriesTheGlobalBusinessEnvironmentAssessingCountryAttractiveness PARTII:GLOBALISSUESTheSocio-culturalFrameworkTheTechnologicalFrameworkThePoliticalFrameworkTheLegalFrameworkTheTheInternational BusinessEnvironmentiswrittenforundergraduateandmasters--levelstudentstakinganintroductorymoduleontheinternationalcontextandenvironmentof businessaspartofanInternationalBusiness,BusinessStudiesorManagementdegree