NSIDE Coastal Bend Oct/Nov 2012 by NSIDE Corpus Christi

NSIDE OCTOBER.NOVEMBER 2012

THE ORTIZ CENTER

MAKING YOU LOOK LIKE A HERO

A TALE OF TWO MARTINIS

TOP SHELF CC Liquor Catering

Coastal Bend Business

CONNECTING PEOPLE WITH NATURE

THE TEXAS STATE AQUARIUM WILDLIFE CARE CENTER

BROADWAY TAKES OVER CORPUS CHRISTI

First-Class Style MARIA DEL RIO

» STYLE & SUBSTANCE FEATURING HILLARY REYNA1 N S I D E C O A S TA L B E N D

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W E L F I T U S O I IF Y ORPUS CHR C YOU’D BE HOME BY NOW! You make a lot of CHOICES when you travel. One choice should be easy. Corpus Christi International Airport offers: • Service from 3 Major Airlines • Free Wi-Fi • Convenient and Affordable Parking • No Long Lines • No Hassles

WHY DRIVE YOURSELF CRAZY

driving to another city, wasting time, gas and money while investing in someone else’s airport? Book your flight today! And be HOME when you land. corpuschristiairport.com N S I D E C O A S TA L B E N D

Long Family Commitment to South Texas Personal Commitment to My Customers Call us today and find out how much you can save! Farmers offers Auto, Home, Commercial and Life Insurance.

Ruben Bonilla Insurance Agency

2727 Morgan Ave, Ste 300 Corpus Christi, Texas 78405

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361.881.1033

www.RubenBonillaInsurance.com

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co-publisher’s note NSIDE Coastal Bend Business

P U October/November B L I C A T I 2012 ONS publisher / Eliot Garza

eliot@nsidesa.com

co-publisher / coastal bend / adrian Garza

adrian@getnside.com

co-publisher / san antonio / Janis Maxymof

janis@getnside.com

publisher / austin / angela strickland

angela@getnside.com

staff executive editor

contributing writers

Erin O’Brien

Chelsea Allen Mandy Ashcraft Bart Braselton Kim Bridger Fred Fish Richard Glover Adam Hinojosa Samantha Koepp Juan de Lascurain Connie Laughlin Jody Joseph Marmel Kristi Pena Deborah Perry Sharon Schweitzer Rebekah Sillman Sarona Winfrey

creative director Elisa Giordano

graphic designer David Hassmann Everyone knows that hanging up an “open” sign is no longer enough to make yourself known to potential customers. And even traditional and social media marketing efforts may not be enough to do the trick. More small businesses are recognizing that to make an impression, you also need to get out of your comfort zone and connect with your business’ local community. That community connection is essential not just for offering moral support, but also for helping your small business stand out and compete against the volume pricing and billion-dollar marketing campaigns of giant corporations. Community involvement changes the game. Consider the following ways to add value to your company through giving, and watch for the positive returns. It’s so easy to say, “I don’t have any money.” But then, when I think of how easy it is to waste dollars at a time on things that don’t really matter (like those daily fancy coffee drinks that are filled with calories I’m trying to avoid or the newest office supplies that are bought in excess and never used). It’s time to change that. Philanthropy can also be in the form of service. Consider volunteering to help out at an annual event for a cause you are passionate about. This is something you can do personally, and you can get your employees involved. You will be amazed by how many people will join you in your efforts to give back to the community. Do you sometimes feel that your gift is small and wonder what good it could possibly do? A giving “team” boosts donation dollars to the next level. Get others involved: family, friends, co-workers, clients and even prospects. Everyone starts somewhere. Become a consistent giver in the small opportunities that exist, and over time, you may develop into an experienced, generous philanthropist. As you begin making philanthropy a key component in your company, notice what happens. You will end up with so much more in return. The effects are amazing! Personally, I wouldn’t have it any other way, and that’s why philanthropy is one of NSIDE’s key components.

Adrian Garza

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executive assistant Elena Flores

photography Dustin Ashcraft Priscilla Boren

www.getnside.com For advertising information, please call 361.548.1044 or email adrian@getnside.com. For editorial comments and suggestions, please email adrian@getnside.com.

PUBLIC ATIONS

18402 U.S. Highway 281 N, Ste. 201 San Antonio, Texas 78259 Phone: 210.298.1761

nsidethisissue october/november 2012 cover story 24

Maria Del Rio

With her unique vision and extensive beauty expertise, the owner and master stylist of Salon Palomo treats clients to the ultimate in European luxury and elegance right here in Corpus Christi.

profile

CC Liquor Catering

Dynamic duo John and Megan Gordon raise the bar at celebratory occasions and help make some of the hottest parties in the Coastal Bend happen at this fully licensed and insured liquor and bartending service.

departments

cover story | maria del rio

11 32 34 36 40 44 46 50

Feature Dine Spirits Real Estate Travel Etiquette Espa単ol Style & Substance

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nside coastal bend staff eliot garza

nside publications publisher C: 210.373.2599 E: eliot@nsidesa.com

erin oâ&#x20AC;&#x2122;brien

nside PUBLICATIONS executive EDITOR E: erin@getnside.com

elisa giordano nside publications creative director C: 646.280.8785 E: elisa@getnside.com

david hassmann nside PUBLICATIONS graphic designer

elena flores

nside coastal bend executive assistant C: 361.793.6767 E: elena@getnside.com

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CORPUS CHRISTI 4639 Corona, Ste. 1., Corpus Christi, TX 78411 Phone 361.855.5627 Fax 361.851.2234

CORPUS CHRISTI Medical Openings: Registered Nurses for travel and local assignments Licensed Vocational nurses for travel and local assignments Certified medical assistants General Positions: Diesel Mechanics • Automated Drafters and Blue Prints • Fire and Alarm Technicians Accountants • Compliance Officers • Administrative positions Skilled and Unskilled labor positions

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Coastal Bend advisory board

Wayne Lytle is general manager for Lithia Dodge, a Dodge automobile dealership located in Corpus Christi. Lytle is a longtime resident of the Coastal Bend region who has more than 23 years of experience in the automobile business. Prior to becoming the general manager for Lithia Dodge in December 2005, Lytle worked as the truck sales manager for John Creveling, owner of Creveling Dodge. Lytle’s current responsibilities include overseeing all aspects of the dealership’s sales, service, parts, body shop and office operations. He also holds a position on the board of directors for the Texas Dodge Dealers Advertising Association.

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Ruben Bonilla is the owner of Ruben Bonilla Insurance Agency with Farmers Insurance Group. In 2005, he earned a Bachelor of Arts from the University of Texas - Austin. Since opening his business doors in 2007, Bonilla has grown his business by selling home, auto, commercial and life insurance products to the Corpus Christi community and surrounding areas. In addition, he is on the Corpus Christi Literacy Council, and he is a board member for the Corpus Christi Chamber of Commerce. He is also a member of the Hispanic Chamber of Commerce, and he volunteers as a mentor for the Big Brother/ Big Sister organization. The Corpus Christi Chamber of Commerce recognized Bonilla in 2008 by awarding him with the Young Entrepreneur of the Year award for his accomplishments in growing his business and helping contribute to developing the Corpus Christi community. Bonilla’s goal is to make sure that his clients and their families are taken care of in the event that life throws them a curve ball by providing friendly and informative customer service.

Carol A. Scott, APR, PRSA fellow, is a principal in Kailo Communications Studio. She has worked as a sole practitioner and small agency owner since 1995 following positions with the American Heart Association and the Corpus Christi Regional Transportation Authority. She is past president of the Texas Public Relations Association (TPRA) and past chairman of the Public Relations Foundation of Texas. In 2004, she was named the recipient of Golden Spur award, TPRA’s highest individual honor. She was inducted into the Public Relations Society of America’s College of Fellows in 2005. She is also a past chair of the Universal Accreditation Board for Public Relations that oversees the accreditation process. She is president of the Corpus Christi Independent School District Board of Trustees and serves as a board member for the Corpus Christi Education Foundation, the Corpus Christi Ballet and the Coastal Bend Diabetes Initiative. Scott has served as chair and co-chair for numerous organizations. Scott is a graduate of Texas A&M University – Kingsville. She and her husband, Mark, are active members of Parkway Presbyterian Church and the Coastal Bend community, and they have two children: Christopher and Alexandra.

Jim Salamenta is the general manager of the SMG-managed American Bank Center. Originally from Newington, Conn., he attended Western Connecticut State University in Danbury and began his career at the O’Neill Center in Connecticut in 1994 with OGDEN Entertainment. Salamenta moved to Corpus Christi in July 2006 to oversee all aspects of the Operations Department at American Bank Center. In May 2010, he was promoted to general manager of Corpus Christi’s premier event center, where he actively seeks opportunities to boost the venue’s convention center and concert bookings. During his 17 years of experience, Salamenta has worked with the world’s biggest event promoters, producers and artists at a total of four buildings around the nation. He continues to build American Bank Center’s reputation as the entertainment mecca in Corpus Christi. At the helm of the most architecturally pleasing venue in South Texas, Salamenta sees great potential in Corpus Christi, a city he calls a “diamond in the rough.”

John Valls holds a BBA in Marketing from Sam Houston State University and an MBA from Texas A&M University - Corpus Christi. He is a principal with Valls Consulting Group (VCG), a business development and public affairs consultancy. VCG specializes in business development and public affairs for various clients in a wide array of industries, as well as provides marketing and advertising services. Valls has served as an adjunct professor at Del Mar College, the University of the Incarnate Word and Park University NAS, instructing in the areas of marketing and management. He has served his community on several boards, including the Corpus Christi Convention and Visitors Bureau, the Corpus Christi Chamber of Commerce, the American Red Cross - Coastal Bend Chapter, the Del Mar College Foundation and the Corpus Christi Regional Transportation Authority. On a statewide level, he serves on the Texas Transit Association Board of Directors, and nationally, he serves as chairman of AAPA’s Public Relations Committee. Valls is a past chair of the Leadership Corpus Christi Alumni Association and Board of Governors. In 2008, he was honored as the Leadership Corpus Christi Alumni of the Year.

Trey McCampbell is the chief administrative officer of American Bank and chairman of the board for the Board of Regents for Del Mar College. McCampbell’s family has deep roots in the Coastal Bend, and he has been involved in community and business affairs for more than 30 years. He graduated from Del Mar College with an A.A. degree and from Texas A&I University Corpus Christi with his BBA. He later received his MBA from Corpus Christi State University. He is a certified public accountant. McCampbell currently serves on the boards of the Art Museum of South Texas, South Texas Public Broadcasting and the South Texas Botanical Gardens & Nature Center. He has previously served on the boards of the CCSU Alumni Association, the Corpus Christi Symphony Orchestra, the Creative Arts Center, the Corpus Christi Chamber of Commerce, the Workforce Development Corporation and the Harbor Playhouse. McCampbell has been instrumental in several community initiatives, including Destination Bayfront and Vision 2000. He is an active member of Leadership Corpus Christi as a graduate of Class XI, general chair of Class XXI and 2005 honoree of the Leadership Corpus Christi Outstanding Alumnus Award. He was also selected as the 2003 Caller Times Person of the Year and as one of Del Mar College’s 75 Distinguished Alumni in 2010.

Bart Braselton is the executive vice president of Braselton Homes, the Coastal Bend’s oldest and largest homebuilder and neighborhood developer. Born and raised in Corpus Christi, Braselton is the third generation of Braseltons building in the Bay area. Returning to Corpus Christi after earning a BBA in Finance, as well as a BBA in Real Estate, from the University of Texas - Austin, Braselton began working in the family business as a construction superintendent. Braselton Homes has since grown into one of the nation’s “top 200” builders, earning consistent rankings in the annual list compiled by Builder Magazine. Braselton, a graduate of Leadership Corpus Christi Class 18, has served on many local community and business committees and boards, including positions with the Food Bank of Corpus Christi, Bayfest, the American Heart Association, the Builders Association of Corpus Christi and the CCISD Boundary Committee. Most recently, Braselton began serving as the vice president of the Board for the Citizens in Support of the Corpus Christi Police Department, a foundation envisioned by the police chief to support the men and women of the CCPD. Braselton and his wife, Michelle, are active church members at Corpus Christi’s Bay Area Fellowship.

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Common Scams Targeted at Businesses Business owners should use just as much diligence with their money and personal information as individuals. By: [Kristi Pena] A former Better Business Bureau (BBB) president received a fax promising to reduce credit card debt, collections, unsecured debt and tax obligations. Suspicious of the fax, he took it to his local BBB for review. The document contained a fake check and the seal of a government agency that no longer exists. The trained eyes at BBB immediately recognized it as a scam. However, not all scams are obvious, especially those targeted at businesses. Scammers can easily find information about your business that will make their claims seem more legitimate. Businesses can avoid falling victim to this and other types of scams by using the same tactics as individuals. Research any unsolicited offers; do not pay fees or shipping charges up front; and visit bbb. org to ensure any business-to-business dealings are legitimate. Here are some common schemes to watch out for:

Advance fee loans

Scammers may offer your business a loan to help

cover previous debt or an expansion. The interest rate is low, and the amount will more than cover your needs. All you have to do is send the bank a small fee, and it will disburse your money immediately. Such loans are illegal and generally a scam. Once you send in the fee, the crooks disappear with your money, and you never see a dime of the loan.

Prepaid shipping charges

Scammers call businesses to order large specialty items, giving a credit card number that initially checks out. In order to seal the deal, the caller asks the business to cover the charge of shipping the bulky items. Happy to help out a customer, the business owner complies and sends the money, only to find out later the credit card the customer used was stolen and the scammer has disappeared.

Charging for free services

BBB recently discovered an online service offering conflict resolution for a fee â&#x20AC;&#x201C; a service BBB offers completely free of charge. Do your research before hiring an outside firm to help with everyday problems. Make sure there are no government or

BBB programs that may offer the same services for much less or even free.

Overpayment

A customer orders a big-ticket item and sends in a check to pay for it, only the check is several hundred dollars more than the price of the item. The honest businessman sends the item, along with a reimbursement for the difference, only to see the check bounce several weeks later. Especially when dealing with first-time customers, wait for any checks to clear your bank before shipping an item or offering a refund.

BBBâ&#x20AC;&#x2122;s mission is to be the leader in advancing marketplace trust. BBB accomplishes this mission by creating a community of trustworthy businesses, setting standards for marketplace trust, encouraging and supporting best practices, celebrating marketplace role models and denouncing substandard marketplace behavior. For more information, please contact Kristi Pena, regional PR manager for BBB, at 210-828-8752. N S I D E C O A S TA L B E N D

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Intensify, Enhance, Abate Keep up with cutting-edge technology, maintain top-tier performance and avoid legal issues by putting best practices in place to thrive in the 21st-century market. By: [CONNIE LAUGHLIN]

Intensify your focus

Are you computing in the cloud or living in one? Actually, you can live in the cloud. The cloud is for everything: It services enterprise computing and personal needs. You can rid your shelves of books and photo albums and store them in the cloud. You can enjoy streaming movies and music. We don’t have time to slowly test the water, as breathing air in the 21st century puts us smack dab in the middle of the largest sensory overload of all ages with an unsurpassed advancement in technology. Embrace it. Business 101 isn’t for sissies – be ready to implement cutting-edge technology and ensure you’re “current” by continually examining and learning new regulations and critical performance data from multiple experts, vendors and industrial networking associations. Multitasking means so much more now than it used to. During any given hour of work, your focus should be on meeting daily objectives, new methodologies, generating revenue, herding employees, asset protection and risk management. Unless you’re a superhero, how will you hone in before you zone out?

Enhance performance

Performance must be cutting-edge today or you’ll be forgotten in a heartbeat by savvy consumers as they line up for services from those with more enticing offers. Fewer employees are needed in fields such as automation and service, as outsourcing has taken the lead in design, manufacturing, communication and a multitude of services. This doesn’t mean there’s less work to be done, though. Our needs will never be met as we continually struggle to compete in a world hungering for the finest in content, service and overall experience. The 19th century saw only a small percent of women visiting hair salons, as this was seen as a luxury by women busy baking and sewing their own clothes. The 20th century indulged even those in low-income brackets with bustling nail and hair salons on every street corner. The 21st century finds women from all

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walks of life flocking to various spas and salons for body, skin, hair and nail beauty. Today, you can’t get away from the media blasting commercials for facial injections, fat suction, latest fads for hair and nails, vein removal, gastric bypass, teeth bleaching and

tices in place. If you’re not up to speed on the U.S. labor statutes and regulations as they apply to business, you’ve got a huge problem. Deal with it now. We live in a litigious society, and with this stinking thinking, you’re bound to find yourself in the midst of a mess one

As our needs and wants evolve, so do the ways we earn a living. other unmentionables. While our needs and wants evolve, so do the ways we earn a living. Can you believe it was only 25 years ago that NASDAQ started freaking out because stockbroker Thomas Peterffy began to execute trades using a computer? It won’t be long before our cotton T-shirts will charge our mobile devices and there’s a credit card coming your way that will replace all of the ones you carry in your wallet.

Abate risk

Tort (sic) is now being served; would you like a glass of 1990 Chateaux Latour Pauillac to go with it? You might as well – before your attorney takes your last dime defending your failure to practice due diligence. Stay out of the legal arena with best prac-

of these days, especially if you’re not highly skilled in employment law and human resources. It’s kind of like when I talk to my 90-yearold mother; I have to remember she has no idea what I’m talking about at times because she hasn’t kept up with our new age of technology and regulations. At 90 years of age, my mom can pretty much do what she wants and get by with it. Can you? But then again, mom isn’t running a business.

Connie Laughlin is a business consultant for UniqueHR. For more information, you may contact her at 361-852-6392 or conniel@uniquehr. com.

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Each event should incorporate something guests will remember.

Look Like a Hero

Wow your guests with a fun and worry-free holiday party this season with the help of the Ortiz Center, your one-stop shop for the ultimate in event coordination. By: [Rebekah Sillman]

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As we plan for the upcoming holidays, it is easy to think about the fun, family and food that await us. But with all of the extra activity, the holidays can also bring on extra stress both at home and at work. We spend every waking moment trying to wrap up projects, meet yearend goals and get it all done before taking time to spend with family and friends. And that doesn’t begin to list all of the shopping, decorating and other activities at home to prepare for the holidays! Then to add to it all, there is that small thing you need to plan: the company Christmas party. So how can you make it all work? That’s where the team at the Ortiz Center can help. First and foremost, book your event early. There are so many events in the November-to-January timeframe for the holidays that dates just won’t last. By booking early, you have a better chance of getting the date and time you know will work best for your company, co-workers and guests. If your company hosts a holiday party that is for clients, you may want to consider when they are hosting their parties to avoid causing conflicts for the guests. Too many events in one week can be exhausting, and guests may not stay long enough for you to truly get an opportunity to spend time with them. It is also important to think about the venue and room size for your event. If the venue is difficult to get to or the space is too small, the event will start off on the wrong foot. We are happy to offer a variety of room sizes, along with easy access for most of the Corpus Christi area. We work as a one-stop shop. That means we will coordinate your entire event. This ranges from menu plan-

ning to beverage options. Our executive chef, Phil Ferry, enjoys creating delicious menu items that everyone is sure to love. Many clients prefer different food stations for their holiday parties because of how the stations help get guests to mix and mingle. Our team can also work with vendors to coordinate décor and specialty items like photography, entertainment and others. In addition, we spend a great deal of time ensuring each event has all of the details in place from timing to audiovisual items. Ultimately, we want to make you look like a hero. By allowing us to use our resources and great relationships with local vendors, you get the benefit of a worry-free event and more time with family and friends. Think about last year’s holiday party. What was it that kept everyone talking about the event? Each event needs to incorporate something people will remember. Was it a great band, a photo booth or the décor that really set the holiday mood? Here at the Ortiz Center, we decorate the entire facility and include much of the décor as part of our holiday packages. It allows us to take one more piece of the puzzle off of your hands. We love to help create events where everyone enjoys great food and entertainment and makes great memories. We hope you join us this holiday season!

Rebekah Sillman is the general manager for the Congressman Solomon P. Ortiz International Center. You may contact her at rebekah@pocca.com or 361-885-6229, or visit www.facebook. com/theortizcenter.

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Palmedia: Opportunities Abundant With its broad variety of options, La Palmera’s advertising program ensures the premier shopping and dining destination has more to offer than what’s available in the stores. By: [Sarona Winfrey]

As businesses look for ways to increase customers and sales, they must weigh the opportunities and advantages. What’s the best balance of traditional vs. social media? Will outdoor signage or event sponsorships reach more customers? And where will my message be most visible? Even though targeting consumers is becoming much more fragmented and costly, La Palmera has developed an effective and efficient way for businesses to reach customers. Palmedia utilizes dozens of advertising opportunities available throughout the mall and beyond to provide advertisers with a package to fit their needs and budget. With more than 600,000 visitors every month, La Palmera’s position as the premier shopping and dining destination in South Texas makes it the per-

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fect venue to reach a target audience in any combination of ways. Opportunities include exclusive event sponsorships, interior signage and wallscapes, product placement, product sampling, custom displays, exterior signage and sky murals, as well as traditional retail merchandising kiosks, product sampling and temporary leasing displays. “La Palmera is the top shopping destination within a 200-mile radius,” said La Palmera General Manager Fred Walters. “We have more than seven million visitors a year and draw from drivable markets such as Victoria, Rockport, Kingsville, the Rio Grande Valley and Mexico. “The irony is, as we draw shoppers to our own retail and dining, we provide an audience for other

businesses to advertise their product or service. We’re able to provide a consistent built-in audience for advertisers with a variety of ways to deliver the message, all in one place.” In addition to the economic boost from tourism in the Coastal Bend, the local economy remains healthy for residents, as well. According to Corpus Christi Trends data, since June 2008, jobs have increased 29 percent, the unemployment rate is below the national average and residents have more disposable income because the cost of living index is a relatively low 80.6. La Palmera provides an almost endless list of opportunities for signage throughout the mall, both inside and out. Backlit ads placed with the mall directory are available in eight high-traffic areas,

La Palmera provides an almost endless list of opportunities for signage throughout the mall, both inside and out. while two- and three-tier backlit column displays provide visual impact on both the main and upper levels of the mall. Lighted messaging is also available towering over Center Court, as well as near busy escalators. La Palmera also utilizes large wallscapes, murals and floor graphics in hightraffic areas, along with window clings placed at entrances to deliver messaging. “We can be as traditional or out-of-the-box as clients would like to be,” Walters said. “We can produce table tents for the food court and center court dining areas, wrap the interior of our elevator with messaging or host vehicle and other large-scale displays. We have a lot of flexibility.” The frontage of La Palmera along South Padre Island Drive is seen by more than 150,000 vehicles passing daily, so those looking for outdoor advertising options will find plenty to choose from. There are two large lighted sky mural displays facing SPID. There are also multiple other exterior signage and mural locations, including the parking garage, main entrance and lawn areas. Other options include pole banners and backlit valet parking signage, as well as the outdoor electronic marquee located on Staples Street between La Palmera and The Shops at La Palmera. There are a number of sponsorships available throughout the year. Seasonal opportunities include holiday and special events appealing to families, including Santa and the Easter Bunny, and can include the arrival event, photo set and more. La Palmera also offers year-round visibility to moms and families via its Undersea Adventure Children’s Play Area and Tide Turners Kids Club, while Wave Walkers (Mall Walkers Club) provides a more mature demographic. Those looking to appeal to a more general audience might opt for messaging wrapped around the base of the 2,000-gallon feature aquarium in the La Palmera Cafés food court. Businesses wanting to reach a more high-end demographic might opt for a sponsorship via the mall’s valet parking service, including “leave behind” messaging that can be placed in the vehicles. “If someone wants to go into business and is looking for a good location, we can certainly accommodate them, as well,” Walters said. “That’s what makes this such a great venue. You can make your business more successful as a La Palmera tenant or as a Palmedia client. We really do offer something for everyone.”

For more information on Palmedia, go to www.palmediacc.com, call 361-9913755 or email info@palmediacc.com. Located in Corpus Christi, Texas, La Palmera is a one-million-square-foot superregional mall with more than 100 retail and restaurant tenants, including Dillard’s, JCPenney, Macy’s, P.F. Chang’s and Coach. Acquired in July 2008 by IMI and Trademark Property, La Palmera is the first mall to be awarded LEED® Silver for Core and Shell 2.0 established by the U.S. Green Building Council (USGBC). Following a $50 million renovation, the mall features a new outdoor main entrance, a 600-seat food court with a 4,500-gallon feature aquarium and a children’s ocean-themed play area. For more information on La Palmera, go to www.lapalmera.com. To learn more about The Shops at La Palmera, visit www.theshopsatlapalmera.com or call 361-991-3755. N S I D E C O A S TA L B E N D

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Broadway Takes Over Corpus Christi American Bank Center is set to astound and entertain the whole family with its exciting Broadway in Corpus Christi 2012-13 season. By: [Samantha Koepp]

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A rock ‘n’ roll legend, some ballroom enchantment and an eruption of paint will take over the American Bank Center Selena Auditorium during the upcoming Broadway in Corpus Christi 2012-13 season! Presented by Jam Theatricals, Broadway hits featured during this season include Disney’s Beauty and the Beast, Elvis Lives! and Blue Man Group. This is a one-of-a-kind, must-see series that will entertain and amaze the whole family. Disney’s Beauty and the Beast (Saturday, Dec. 22, 2012) The animated family favorite singalong movie comes to life! A love story of a how a young woman and a young prince, who is transformed into a beast, learn to love and be loved beyond appearances. Extravagant costumes and exquisite set designs will make you feel like you are part of the magic. Elvis Lives! (Sunday, Feb. 17, 2013) Elvis will be in the building! Experience the rise of the king of rock ‘n’ roll and his days of reign over music fans all over the world. The various stages of the icon’s life will be portrayed by finalists from Elvis Presley Enterprises’ worldwide Ultimate Elvis Tribute Artist Contest. Truly a theatrical concert tribute like no other! Blue Man Group (Tuesday, May 28, 2013, and Wednesday, May 29, 2013) An intense, visually stimulating party that pulls in the whole audience! An over-the-top performance by blue painted figures who ensure the show is nothing less than spectacular. From musical performances to comedy skits, props of all kinds and amazing technology are used to engage the crowd to utilize all of their senses. Guarantee your seats for all three shows this season by purchasing a season subscription. Subscription prices range from $90 to $170, depending on seat choice. Please call the subscription hotline at 361-826-4742 or visit www. broadwayincorpuschristi.com for information about becoming a subscriber of the Broadway in Corpus Christi 2012-13 season. Sign up for American Bank Center’s Fans First e-newsletter at www.americanbankcenter.com, and be the first to receive special pre-sale details.

SMG-managed American Bank Center is Corpus Christi’s premier event center providing unprecedented guest experiences. Follow us online at www.americanbankcenter.com, www.facebook.com/ americanbankcenter or www.twitter.com/ americanbankctr.

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A Pearl in the Rough Everything you need to know about the formation of the natural gems, once believed to be the tears of gods By: [Adam Hinojosa]

Traditional beliefs There have been a lot of mysteries and myths surrounding the creation of pearls for centuries. In a lot of cultures, until very recently, pearls were believed to be the tears of gods. It was also believed, after the aforementioned belief was done away with, that pearls were the dewdrops filled with moonlight that fell into the oceans and were eventually swallowed by oysters. Adam Hinojosa is the executive vice president and general manager of Fine Jewelry Office Studio, located at One Shoreline Plaza, 800 N. Shoreline Blvd., Ste. 340, South Tower, Corpus Christi, Texas 78401. Reference: Bulbul Satsangi, ArticlesBase

Other myths Many people are of the opinion that when wild oysters ingest a grain of sand as a foreign body, it results in the production of nacre. However, oysters, as they live in the sea, ingest and expel the sand and irritants on a constant basis. It is only when something becomes lodged – in the form of a piece of bone or shell, coral or a parasite – that the oyster will start the production of the nacre.

So how is a pearl actually formed? A pearl is a natural gem – one that is produced by a living organism. When a foreign substance is introduced in the mussel or an oyster, it coats it with a substance that is referred to as the nacre. Nacre is the same material that is used by the oyster for building the shell. It is these layers of nacre that build up to make a pearl.

Natural versus cultured pearls Most of the natural and wild pearl-

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producing oyster beds have been eliminated as a result of pollution, drilling and overfishing. Most of the pearls we see today are cultured pearls. Cultured pearls have the same properties as natural pearls. The only difference between the two is the method of production. In the case of cultured pearls, a technician usually opens the shell of the oyster and inserts the irritant, and that stimulates the production of the nacre through an artificial process instead of the natural process.

Difference between seawater and freshwater mussels Seawater oysters have a round shell bead that is usually grafted in as the irritant. This comes traditionally from an American freshwater mussel. This process of grafting in the irritant is known as nucleating. Oysters are usually suspended in the water using rafts, and in such a process, they are at risk from parasites, typhoons, predators and even algae. When it comes to freshwater mussels, they have a small piece of mantle tissue that is introduced in as the irritant. This mantle tissue comes from the nacre-producing tissue of some other mussel. In due course of time, this tissue will desiccate, leaving behind a solid pearl. In freshwater culturing, mussels are generally farmed in inland rivers and lakes.

What is the nacre like? The nacre of a pearl is made out of

calcium carbonate. It is usually a collection of crystals of calcium carbonate. These crystals are aligned with each other in such a fashion so that when the light passes along the axis of the crystals, it is reflected and refracted by the others, producing a rainbow of colors and lights.

The harvesting and processing of pearls The harvesting of pearls is a timeconsuming process. Out of the millions of oysters that are seeded every year, only a small proportion of them (usually less than 50 percent) eventually survive for bearing the pearls. Also, out of those that survive and produce pearls, not all will give you pearls that are of marketable quality. All of the pearls that are produced in random numbers by the oysters need to be sorted further in terms of shape, size, luster, color and blemish. Usually, a single oyster will produce pearls that are of the same color, but they are very likely to differ in terms of other factors like shape, size and surface area. In addition to this, they further need to be matched and drilled for the purpose of stringing, which is a highly laborious task that requires a large amount of skill. It should be known that in order to find 50 matched pearls of the same quality to be used in making a single 16-inch necklace, a pearl processor will have to sort through as many as 10,000 pearls. This is why good quality pearl necklaces aren’t cheap!

Be Here - enjoy your Life! Sip, Savor, Taste - Downtown CC

Havana - Upscale Bar and Ultra Lounge

Bleu Bistro and Azur Bar

500 N. Water Street, Corpus Christi, TX

- Happy Hour from 4-7:30pm - VIP Booths with Bottle Service Available - Walk-in Humidor with Premium Cigars - Tapas Menu Served until 8pm - Friday’s – International Night with Live Music - Saturday’s – House DJ - Hours: 4pm - 10pm, Monday through Wednesday 4pm - 2am Thursday, Friday, Saturday - Additional Services: Full Service Catering, Private Parties

For Reservations and for Booking Special Events Contact Marcus at marcusrsoliz@msn.com or call Havana at 361.882.5552 or Bleu Bistro at 361.887.2121.

- French-American Cuisine and Fine Cocktails - Relaxed – upscale dining atmosphere - Prime Steaks and Seafood - Extensive Wine List - Specialty Cocktails - Additional Services: Full Service Catering, Private Parties, Private Room, Outdoor Covered Patio Seating - Hours: 5pm - 10pm, Monday through Thursday 5pm - 12pm, Friday and Saturday

For Reservations and for Booking Special Events Contact Marcus at marcusrsoliz@msn.com or call Havana at 361.882.5552 or Bleu Bistro at 361.887.2121.

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Caring for Wildlife

The Texas State Aquarium’s Wildlife Care Center furthers the aquarium’s mission and message of connecting people with nature and inspiring conservation of the Gulf of Mexico. By: [Chelsea Allen and Richard Glover]

Early in its history, the Texas State Aquarium became a federally permitted animal rehabilitation facility. All of the sea turtles in its Tortuga Cay exhibit have been rehabilitated and deemed nonreleasable. Now they are ambassadors of the aquarium’s mission and message of connecting people with nature and inspiring conservation of the Gulf of Mexico. Additionally, the aquarium treats sick and injured shorebirds, raptors and marine mammals, spending between $70,000 and $100,000 each year toward wildlife rehabilitation. Thousands of protected, threatened and endangered species along the Texas Coast become ill or injured each year. Although some have been impaired by predators, diseases or other natural causes, most are brought to the aquarium’s Wildlife Care Center with problems caused directly or indirectly by humans. The aquarium staff stabilizes the animal, evaluates its condition and provides comprehensive medical treatment. After several years of planning and grant funding, a much-needed addition to the Wildlife Care Center began construction in late January 2012. This new flight cage is vital to the rehabilitation process of primarily raptors. In order for a bird to be cleared and deemed “releasable,” it must be able to perform natural behaviors as seen in the wild. The main behavior focused on is flying. A bird must be able to fly in order to do two things: hunt and escape predators. If a bird cannot hunt or avoid

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predators, it may starve or fall prey to other animals due to its inability to fly. The new flight cage and bird mews were completed in early summer and are now being used by many rehabilitation birds such as juvenile great horned owls, white-tailed hawks and redshouldered hawks. The new flight cage dimensions dramatically increase the space available for bird rehabilitation. With a much larger area (more than 5,000 square feet), birds are able to fly longer distances and regain strength from their injuries or illnesses. Bird mews also serve an extremely important purpose in the rehabilitation process. When a bird first arrives at the Wildlife Care Center, it is treated and cared for in the hospital until it is healthy enough to be outside for a period of time on its own. With the new mews (individual spaces totaling more than 1,000 square feet), birds are outside in a protected area that is large enough for them to fly around and get the exercise they need in order to recover. Each mew is equipped with hanging perches and grounded perches so birds move around the space instead of staying stationary within the mew. From 2009 through 2011, the Texas State Aquarium Wildlife Care Center treated and transferred three Atlantic bottlenose dolphins to other institutions; treated 18 green sea turtles, while transferring 15; and treated 815 birds. Of those birds

– representing more than 60 species – 195 were rereleased into the wild and 37 were transferred to other institutions.

For more information, visit www.texasstateaquarium.org or call 361-653-2654.

CoRPuS CHRiSTiâ&#x20AC;&#x2122;S fiRST And only eXCluSive SAlon. HAiR, nAilS, wAXing, lASeR & AnTi-Aging SAlon.

Salon Palomo 2033 Airline Rd., Corpus Christi, TX 78412 across the street from the Corpus Christi Athletic Club

361.855.8841

Hours: Tuesday - Saturday 9am-7pm N S I D E C O A S T A L B E N D 23 www.salonpalomo.com

Art of Hair and Beauty The

Maria Del Rio and her staff pamper the Coastal Bend with firstclass style at Salon Palomo, Corpus Christi’s own unique and elegant beauty haven. By: [Jody Joseph Marmel] Photography: [Priscilla Boren]

alon Palomo opened in 2002, when owner and master stylist Maria Del Rio moved to Corpus Christi. Having previously owned Salon Silhouette, one of the most popular salons in West Texas, Del Rio had to relocate to Corpus Christi for family reasons. The Coastal Bend welcomed her more than a decade ago, and her faithful following keeps growing every day. “I had an early love of doing hair,” Del Rio says. “It started when I was a child and I created new hairstyles for my Barbie dolls. I would cut and style their hair as if I was the professional that I have become over the years.” While in high school, she decided to make a lifetime commitment to “the art of hair and beauty.” Her dream became a reality with her extensive knowledge and the creativity she utilizes on each client who walks into the salon. She has personally trained her staff of 30 stylists, nail technicians, estheticians and other specialists who work at Salon Palomo, which is an asset to all of their clients. The techniques Del Rio has perfected are shared by her skilled team of experts in the art of beautification. “When I weighed the option of opening a salon versus joining an-

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other team, there was no doubt in my mind which route I would take” – thus, Del Rio’s career as an owner and master stylist was born. And she chose a career in one of the most important industries that men and women crave, as the desire to look their best has become a favorite ex-

two. Just make an appointment, and you will see the elegance for yourself. Remember to leave some extra time to get your nails done or to have that facial you’ve always wanted. Del Rio and her staff are not the only one-of-a-kind fixtures in this five-star salon. Each piece of furniture

Del Rio is an extraordinary hostess, which is the perfect finishing touch to her expertise in the world of beauty. penditure of their discretionary income. Del Rio is an advocate of all the services Salon Palomo offers. Looking at the vast array of offerings, it seems difficult to leave the salon without having more than one service performed. Many clients choose to stay at the salon for more than an hour or

is custom-made. “Every piece within the salon is unique.” This added touch contributes to the exclusive reputation that Salon Palomo has made for itself. Add in the part of an upcoming TV project known as the “Third Coast Divas,” a reality TV project which will be filming its first season in early 2013:

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Stay tuned for updates and more information about “Third Coast Divas.”

Discovering what lies behind the scenes can be almost as intoxicating as being a client at Salon Palomo. With Maria Del Rio starring in this TV project, it is bound to be entertaining, elegant and everlasting with an eccentric European flair, as this talented woman reaches out to the world from the classy and creative Coastal Bend.

Del Rio has been cast as one of the four powerful female business owners, and the salon will be featured in the show. Another “wow” factor has been added to the never-ending list that Del Rio and her staff have created. Del Rio is proud that Salon Palomo accommodates a vast range of clients. From the elderly on fixed incomes to celebrities Del Rio knows through her film and television connections, the eclectic customer base keeps the salon as unique as its staff and owner. Not to mention the beautiful artwork, sculptures, handmade furnishings and chandeliers that put together this sensational salon. Del Rio is the interior decorator: “It is part of my vision of the ideal salon and spa.” Describing Salon Palomo, Del Rio says, “it is a salon where people can get the luxury of Beverly Hills or Europe in Corpus Christi.” A few years from now, “I want to make Corpus Christi a worldwide mecca for hair, just like those sought after in Los Angeles and New York City.” And there is no doubt that she will accomplish this goal. Knowing that you do not have to “fly to Houston, New York City or Milan for true experts” has become Salon Palomo’s mission. With services that include haircuts, precision bobs, up-dos for weddings, highlights and lowlights, color, perms and sizzling styling is just the beginning of this heavenly hair haven.

“Salon Palomo is a salon where people can get the luxury of Beverly Hills or Europe in Corpus Christi.” Traveling to the other areas within the salon, permanent makeup, eyelash extensions, permanent eyelashes, eyelash perms and permanent hair straightening are some of the other top choices among clients. Entering the spa zone brings relaxing and beautifying treatments on any given day you choose. These services include full-body waxing, facials, laser hair restoration, microdermabrasion, chemical peels and extractions. Del Rio adds another European touch by offering a glass of wine to add to your relaxing time spent at the salon and day spa. She is an extraordinary hostess, which is the perfect finishing touch to her expertise in the world of beauty. Eventually, “we want to do worldwide simulcasts of Maria Del Rio’s techniques. This will be targeted to salon professionals throughout the world to

benefit from her unique skill set.” Her team of staff members applaud this future goal. Since they have learned from a master of a multitude of skills, others should be able to share this honor. “Always be aware of the public’s perception of you and your business,” Del Rio says. “There is a thin line between honest success and reflections of that success. Know the difference and practice it.” Even though the future goals are worldwide expansion, Del Rio knows the key to success lies within the client base. “Despite the salon’s growth, my focus is always on the customer.”

For more information on Salon Palomo, visit www. salonpalomo.com. You may also call a staff member Monday through Saturday between 8:30 a.m. and 7:30 p.m. at 361-855-8841. N S I D E C O A S TA L B E N D

★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★ ★

Top-shelf entrepreneurs John and Megan Gordon serve up spirits to Coastal Bend partygoers at CC Liquor Catering. 28

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By: [Deborah Perry] Photography: [Priscilla Boren]

partially hosted bar or fully hosted bar services for 20 to 2,000 guests at venues that don’t have their own liquor license. “We offer our clients a sliding scale of services that they can customize to make their day special,” John says. And simply not having to worry about the alcohol component of their event and associated laws is one of the major perks when working with CC Liquor Catering. “Because our company works in a wide variety of places under a wide variety of conditions, we have to be savvy with all the complicated and complex TABC rules, regulations and licensures,” Megan says. “We deal with it day in and day out so our clients don’t have to.” As a Corpus Christi native, Megan graduated from Flour Bluff High School. She worked in several San Antonio bars, waitressing her way through St. Mary’s University. John is a Texas transplant from Arkansas. He graduated from Mary Carroll High School and worked his way up through the bar ranks over the years, managing both small and large nightspots. The pair were married and worked in Austin for several years, but moved back to Corpus Christi in 2003 to be closer to family. With John’s extensive bar experience and management skills and Megan’s lively personality, the pair opened Orchid Hall, an 8,000-square-foot facility for special events, in June 2003. “It was a hair-brained idea,” Megan says. “Hotels are nice, but pricey, and a hall can be rough around

busy with events over the holidays, and I could help out full-time, so we just went all in.” “We looked at each other and said, ‘Why not?’” Megan laughs. Over the years, the Gordons have cultivated valuable relationships with venues such as the Texas State Aquarium and USS Lexington, as well as numerous local caterers. The Gordons complement one another and create an extremely efficient team, each bringing different strengths to the proverbial bar. “Our company is the perfect blend of what I love and limits what I don’t like,” Megan says. “I love the interaction with people, and I get to run a bar and am usually done by midnight or so.” John is key in back-of-the-house issues, while Megan is the “voice” of the company. “I’m the person that brides and hosts call with questions and concerns, but John makes the business profitable. He created inventory sheets, consumption formulas and really makes sure that we are efficient at what we do,” Megan says. “When we get a call for a function for 1,200 guests, he’s the one I talk with about quantities … ‘How much Crown do we really need for this?’” In order to execute three and four parties simultaneously, the Gordons employ a dozen bartenders on any given month. And Megan is extremely particular about whom she hires. “I am very aware that my bartenders are the face of my company,” Megan says. “Guests will have more interaction with my bartenders than any other vendor, and I want that interaction to be memo-

The Gordons complement one another and create an extremely efficient team, each bringing strengths to the proverbial bar. ★ ★ ★ ★ ★ When cocktails are called for, John and Megan Gordon often get that call. For the past decade, the owners of CC Liquor Catering have helped make some of the Coastal Bend’s hottest parties happen. The fully licensed and insured liquor and bartending service has been serving up drinks to area weddings, fundraisers and private parties from Kingsville to Victoria to Rockport. “We decided not to be everything to everyone, but instead to specialize in liquor catering only and be that ‘go to’ niche business,” Megan says. The husband-and-wife team has been filling a void by augmenting what venues and caterers offer: scenic locales and great food. Armed with a Texas Alcoholic Beverage Commission (TABC) catering and mixed-beverage license, they provide cash bar,

the edges. We wanted to offer something in between – a better, more affordable place to hold events.” In 2005, the Gordons began to get inquiries about offsite bar services, and by this time, they realized that Orchid Hall was not going to make it. Closing the hall – and realizing failure – was tough. “That experience was the hardest and most valuable lesson of my life,” Megan says of knowing when to stop digging. They kept the liquor license and re-grouped, each getting a full-time job and starting again. Two or three offsite events per month grew to eight to 10, with many more during the holiday season. Megan started working the business full-time in 2009. Never thinking they could support a family of five, John continued to work full-time until in November 2011, when he lost his full-time job. “It was perfect timing,” John says. “We were super

rable – in a good way! “They need to be friendly, but not too friendly, and be able to read the type of crowd they are dealing with. Being polite and observant – like asking a guest as they walk to the bar, ‘Another scotch and soda, sir?’ – really goes a long way.” John finds being chameleon-like is one of his best bartending qualities. “As someone approaches, I can size them up quickly,” he says. “I can be more formal – ‘Hello, how are you?’ – or more relaxed, like, ‘Hey, talk to me, goose!’” As the mother of three young children, Megan often bartended for the company while she was pregnant, which was tough to do. “But I got the best tips I’ve ever gotten when I was pregnant! They must have been sympathy tips,” Megan laughs. As of late, private parties have been the company’s largest growth sector. These types of bookings have increased more than 200 percent over N S I D E C O A S TA L B E N D

“You can always retake a class, but you can never relive a party.” – Drew Navikas

★ ★ ★ ★ ★ “When I sell liquor, it’s called bootlegging; when my patrons serve it on Lake Shore Drive, it’s called hospitality.”

– Al Capone

★ ★ ★ ★ ★ “I’ll stick with gin. Champagne is just ginger ale that knows somebody.” – M*A*S*H

(Hawkeye, “Ceasefire,” 1973)

★ ★ ★ ★ ★ the last three years, with some hosts calling 12-plus months in advance to lock CC Liquor Catering in. “I love it when a return client calls me to come back into their home,” Megan says. “This tells me that they liked their last experience with me and trust me to come back. That means a lot to me.” The Gordons continue to carve out additional ways to grow their business that make real sense. They now have margarita machines and small amounts of specialized barware. The company also utilizes Square, a wireless credit card system that makes them unique among competitors. In 2011, they purchased their own commercial properties and moved operations – going from 400 square feet to 1,500 square feet. They have become landlords, as well, renting out part of their space. “Owning our own commercial property has long been a dream of ours,” John says. For now, the dynamic duo is poised to stay busy as their 2012 and 2013 social calendar continues to fill up. They have built their business through hard work while encountering challenges and failures along the way, but always loving what they do: being part of celebratory occasions in the Coastal Bend.

For more information on CC Liquor Catering, visit www.ccliquor.com.

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“Beer is proof that God loves us and wants us to be happy.” – Benjamin Franklin

★ ★ ★ ★ ★ “If you drink, don’t drive. Don’t even putt.” – Dean Martin

★ ★ ★ ★ ★ “It is well to remember that there are five reasons for drinking: the arrival of a friend, one’s present or future thirst, the excellence of the wine or any other reason.” – Latin proverb

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NSIDE dine

sweet splurge Enjoying a Nutella espresso mug cake with fresh raspberries from the comfort of your favorite coffee mug provides you with both a delectable dessert and an easy way to control your portions. By: [Mandy Ashcraft] Photography: [dustin ashcraft]

Portion control is important when looking for a sweet splurge, and there’s no better way to limit portions than to create a dessert where you can mix, bake and eat the entire thing in one regular coffee mug. That being said, this also contains Nutella and espresso powder and only cooks for three minutes, so if you get the “it’s everything I’ve ever wanted” rush of emotions … don’t feel bad. You’re not alone.

For more recipes, visit www.mandyashcraft. com.

Ingredients: 4 tbsp flour 3 tbsp sugar 1 tsp espresso powder or instant coffee (try Starbucks VIA Extra Bold) 1 egg 3 tbsp cocoa powder 3 tbsp Nutella 3 tbsp milk 2 tbsp vegetable oil Pinch of salt Whipped cream Fresh raspberries (or blueberries, strawberries, etc.)

Directions:

1/ In a regular-sized coffee mug (10 oz.), add egg and whisk lightly with a fork. Add milk, salt, espresso powder, sugar, cocoa and oil to the mug. Mix together. 2/ Add Nutella and mix evenly.

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3/ Fold in the flour carefully with a fork. It is very important that you do not over-mix, or the consistency will be too tough and not like fluffy cake. Mix slowly just until the flour is mixed in.

4/ Microwave on high for three minutes. 5/ Allow to cool and top with whipped cream and berries.

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NSIDE spirits

A Tale of Two Martinis (A mostly true short story) By: [fred fish]

Without a word between them, they walked in and surveyed the moment. His calm matched his Tommy Bahama clothes. She simply made casual appear elegant – even with the slight rain falling outside.1 The room was dimly lit, and the chorus of blended conversations almost overwhelmed the French bistro music playing in the background. They moved left to fade out of the open space near the doorway and into the mix of others enjoying Azur Bar. Leaning toward the bartender, he said, “Cinco vodka. Up. No vermouth. Lemon twist. Shake it hard.” She took the more delicate approach: “I must get out of these wet clothes and into a dry marti-

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ni.”2 There were smiles all around, as the bartender knew her drink without further comment. The room had that feel you find easily in Vegas, or with some effort in Austin or Houston – but this was a little-known patois spot in Corpus Christi. It was time to enjoy just a moment of escape. With a glance down the bar, the guy in the tuxedo stood out. You’re thinking Ian Fleming’s 007, and such an immediate response to “martini” and “tuxedo” might be correct – except this is South Texas. Here, we don’t say anything that sounds like “shaken, not stirred,” unless we’re talking about the pretty ladies dancing to N’Rumba on a Friday night at the Havana club. Still, the image of a strong Texan in a tuxedo with a martini in hand is precisely the mood evoked by Bleu Bistro’s Azur Bar. The exact origin of the martini is not really known. It certainly dates back as far as the mid-19th century, when the chosen alcohol for a martini was gin. Prohibition kept gin as a popular choice for making martinis3 until the late 20th century, when the vodka martini replaced the traditional gin martini as the favored selection. The vodka martini has since soared in popularity, boosted by well-financed advertising campaigns, the advent of flavored vodkas and the trends spawned by Hollywood’s creations such as James Bond, Sex and the City and now Madmen. Let’s break down a few of today’s fashionable martini choices. The Gin Martini – Start with a chilled martini glass. Pour 1.5 ounces of gin, add a splash of dry vermouth and put your shaker with ice to good use (15 to 20 shakes should do it). Strain into your glass, and then add your olive garnish. James Bond’s Martini – Again, start with a chilled glass. Pour 1.5 ounces of Gordon’s gin and add 3/4 ounce of vodka and 1/2 an ounce of Lillet4 (substitute dry vermouth, if you must). “Shaken, not stirred.” Strain it into your glass, and add a large, thin slice of lemon peel. 007 named her Vesper and said, “Once you have tasted it, you won’t drink anything else.” Sex and the City’s Martini – Call it a Cosmopolitan (and again, chill your martini glass). Pour 1.5 ounces of vodka, 3/4 ounce of triple sec, 3/4 ounce of cranberry juice and a splash of fresh limejuice. Shake with ice, and then strain it into your glass. Place a lime wedge on the rim of the glass. Madmen Classic Martini – Get your glass chilled. Pour 2.5 ounces of gin and 3/4 ounces of dry vermouth. Option: A little olive juice makes it a dirty martini (the more you add, the dirtier you like it). Shake with ice, and then pour into your glass. Garnish with three olives. According to Jon Hamm, “A three-martini lunch is fun in theory. And it’s fun to look cool while you’re staring out of windows, drinking scotch and smoking. But the reality is, if you have a three-martini lunch, you don’t get much done in the afternoon. And if you stare out the window and smoke too much, you get f**king cancer.”

Ol’ Blue Eyes’ Martini – Get your glass chilled (it goes without saying). Pour 1.5 ounces of vodka and 3/4 ounce of blue curaçao liqueur, shake with ice and then strain into your glass. Garnish with a lemon peel. Option: a splash of pineapple juice (although this makes it more green). Frank Sinatra referred to his alcohol as “gasoline,” and always stressed the importance of a great mixologist to enhance his pleasure as an intoxicologist. The Gibson Martini – Chill the glass. Pour 2.5 ounces of gin or vodka and 1/2 ounce of dry vermouth, shake and pour. Garnish with three to five cocktail onions (Madmen’s version of the Gibson). His Martini – Chill the glass. Pour 2.5 ounces of Texas’ Cinco vodka, and add no vermouth (also known as very, very dry). Shake, shake, shake and pour. Garnish with a lemon twist to get that refreshing burst. Her Martini – Chill the glass. Pour 1.5 ounces of Grey Goose La Poire vodka, 2 ounces of St. Germain liqueur and a splash of fresh limejuice. Garnish with a slice of fresh pear or a twist of lime. These are just a few of the many selections available to you. Martinis have certainly passed the test of time, and they are here to stay. So many choices, so little time. To really know your martinis is well worth the effort. There are many variables to play with, and thus, so many decisions to make in search of that custom fit. At a minimum, please know that vodkas are made in many different ways. You can make vodka from grains (usually rye or wheat), potatoes, grapes, soybeans, beets or even molasses. You can drink vodkas from all over the world (Russia, Ukraine, Belarus, Poland, Finland, Sweden, Australia, Caribbean, Asia) or enjoy Texas vodkas. You may be surprised to learn that Texas boasts vodkas named Cinco, Dripping Springs, Savvy, Deep Eddy and others. A South Texas martini deserves a Texas vodka. Garnish the glass with an olive, olives, olives stuffed with blue cheese, a slice of lemon or lime, a twist of either or cocktail onions or other fruits. If you like, stick with the more classic martinis (whether gin or vodka). If you desire a sweeter drink, the mixes and garnishes are too many to list. You can even dress your martini glass with sugar (if you must), even though the purists will have a fit. Whatever your personal preference, please find the right bartender. Many drinks do not require a true mixologist, but a great martini does. It was getting late. The still of the night had taken over, for the rain showers that had passed. The dining room had quieted, but the pop at the bar was still in full swing. The music playing was more lively – the smiles on the faces a pandemic. Almost everyone knew somebody else at the bar, but that’s just Corpus Christi. He was finishing his second martini. She drank her first one quickly, but then barely touched her second.5 Each drink on the bar witnessed the evening’s cheer, but none stood so prominently as those martini glasses that lent an air of sophistication to the lingering moment. Each martini was its own creation. She gave him that look, and it was time to get home. The best part of the night was still to come.

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For more information on Bleu Bistro, Azur Bar and Havana, call 361-882-5552. We all know that it doesn’t rain in Corpus Christi. Both rain and this writing are fantasy. 2 This is a Mae West quote by some accounts, but others claim credit for the same quote. Whoever first said it, the quote is worth repeating. 3 Gin is easy to make. Therefore, gin was a preferred alcohol during the days of Prohibition. After Prohibition laws were repealed, the instant availability of gin boosted its popularity, including the popularity of gin martinis. 4 Lillet is a French aperitif made from a blend of wine, liqueurs, fruits and herbs. 5 We all know the saying: One martini, two martinis, three martinis, four (“floor”). Don’t live the creed of Dean Martin, who has been quoted as saying: “You’re not drunk if you can lie on the floor without holding on.” Drink responsibly. 1

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storm of savings Get more affordable windstorm insurance, save on your electricity bill and enhance your lifestyle with the new home advantage. By: [bart braselton] Over the last few months, windstorm insurance has been a major topic of discussion in Corpus Christi. From the front-page headlines of the newspaper to the lead-in stories on television news, it is a hot topic. And rightly so – access to good windstorm insurance in our area is vital. Windstorm insurance along the Texas Coast is typically expensive, and because access to it is so limited, Texas got into the insurance business decades ago with the creation of the Texas Windstorm Insurance Association (TWIA). In many cities up and down the Texas Coast, a TWIA windstorm policy is the only policy homeowners can get. Many private insurance companies won’t even offer windstorm coverage along our Gulf Coast. The fact that the Texas Department of Insurance (TDI) has allowed insurance costs to skyrocket, and at the same time allowed more and more insurance companies to opt out of writing coastal windstorm

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insurance, is not only a shame, but a whole article unto itself. So for now, this message will focus only on the anxiety this dilemma has created among Corpus Christi homeowners – especially those owners who don’t live in a new home. A new home is built, inspected and certified to the construction standards of the Texas Windstorm Code, and is therefore eligible to receive windstorm insurance from private insurance companies, as well as from TWIA. The windstorm construction process starts with a home’s design; it must be reviewed and approved of by a TDI-approved engineer and licensed in the state of Texas. Furthermore, the engineer must verify that the home was built to the state windstorm standards and building code by conducting numerous inspections of the home during the vital stages of construction. And after the engineer’s final inspection, and

upon completion of the home, the engineer gives final approval and applies to the state for a WPI-8 form, documenting that the home was designed and built to the rigorous TDI code. So what is that WPI-8 form worth? Well, besides the obvious peace of mind that comes with knowing your home was built to standards that far exceed those of older used homes, a new home with a WPI-8 can save you up to 45 percent on your insurance costs. That’s right: The insurance costs for a new home can be significantly lower than those of a comparable older used home. Also, many new homes are eligible for windstorm insurance from private insurers (vs. TWIA), allowing you to have only one policy for your home (a homeowner insurance policy with windstorm coverage included) versus two policies (one from TWIA for windstorm, with a second from a private insurer for the homeowners policy).

As you can imagine, two different policies are not only more difficult to manage in case of a storm, but they also cost more. Therefore, if your new home can be privately insured, you can see your insurance costs drop even more – to less than half the cost of insuring a comparable used home. At Braselton Homes, all of our homes are built to exceed the wind code and therefore are eligible for private windstorm insurance coverage. Furthermore, in all Braselton neighborhoods, our customers can receive the aforementioned private insurance coverage and save half the cost of insurance, making a Braselton community that’s less expensive to live in, versus other comparable Corpus Christi and Portland communities. Insurance may not be the most exciting topic to discuss, but it’s very important. You must know that you have the right coverage. Contact your insurance agent today, and review your policy. And if you want to see how a new home can both cut your insurance costs and dramatically improve your lifestyle, come out and see us today. Braselton Homes has five fully furnished model homes for you to tour today in Corpus Christi and Portland. We can show you not only your insurance savings, but also the savings generated from today’s record-low interest rates, as well as from the lower energy costs of our eco-homes. Just think how much more home you could afford if your house payment dropped hundreds of dollars each month and your insurance and electricity costs were cut in half. To learn more right now, you can scan the QR

If your new home can be privately insured, you can see your insurance costs drop to less than half the cost of insuring a comparable used home. code in this article with your smart phone or visit us online the old-fashioned way at www.braseltonhomes.com. See you in the neighborhood.

Class 18, has served on many local community and business committees and boards, including positions with the Food Bank of Corpus Christi, Bayfest, the American Heart Association, the Builders Association of Corpus Christi and the CCISD Boundary Committee. Most recently, Braselton began serving as vice president of the board of Citizens in Support of the Corpus Christi Police Department, a foundation envisioned by the police chief to support the men and women of the CCPD. Braselton and his wife, Michelle, are active church members at Corpus Christi Bay Area Fellowship. For more information, visit www.braseltonhomes.com.

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NSIDE travel

Corpus Christi In-ter-na-tion-al Airport

What’s in a name? By: [Kim Bridger]

Of the 25 commercial airports in Texas, about half of them have the word “international” in their name. Some of the communities have scheduled international air service, and some of them don’t. It’s doubtful that anyone traveling from Rick Husband Amarillo International expects to jump on a plane to Guadalajara. While Laredo International does not have scheduled service to Mexico, the airport is known for the huge amount of international cargo that comes in and out of that city. When it comes to airports, the word “international” can mean many different things. Customers of the Corpus Christi International Airport sometimes ask the question, “Why? Why have that word in the airport name when there is no scheduled international service offered here?” The answer begins

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with the federal government. Corpus Christi International Airport is designated as an international airport for entry of aliens. That designation means, essentially, that foreign citizens, whether on board commercial or private planes, can land at this airport. Your hometown airport is well equipped to both accommodate and welcome these visitors. Two years ago, the airport embarked on a project to expand and renovate the Federal Inspection Services (FIS) area in the terminal. The project was funded by the Federal Aviation Administration (FAA). Since the improvements were completed, the airport has seen an increase in the number of international charters coming into the airport. Because the FIS is staffed on demand by U.S. Customs and Border Protection, and be-

cause the facility can accommodate large planes full of passengers, the airport can accept international diversions during times of bad weather or some other kind of emergency. United/Continental has exercised that option many times in recent years. Each time an international flight lands in Corpus Christi, the community benefits from the fees paid by the airlines. As a public-use airport, Corpus Christi International Airport is open to any and all air traffic. With the word “international” in the name, it signifies to the airlines, pilots and private aircraft owners and operators that this airport has a larger mission than what the size of the community might suggest. Will Corpus Christi International Airport someday have scheduled service to Mexico? Airport managers

certainly believe the answer to the question is yes. It will happen once the community can prove there is a demand for the service, and once decision-makers at the airlines believe they can make money by providing the service. What can the community do to help facilitate Mexico air service in Corpus Christi? Be on the lookout for a survey from your airport soon. The survey will attempt to gage the demand for air service to Mexico by trying to determine how many people are driving to San Antonio to fly to Mexico and how many people from our region are driving directly to Mexico instead of flying. There is also the prospect of this community marketing itself to Mexico as a destination. Corpus Christi is uniquely positioned now more than ever to appeal to the Mexican leisure traveler. This community is home to the Texas State Aquarium, the USS Lexington, fabulous museums and amenities on the Bayfront, beautiful beaches, the newly renovated La Palmera mall, Hurricane Alley Waterpark and a new water park development coming to North Padre Island in the next couple of years. Has there ever been a better time to say to our neighbors in Mexico that we have what they want right here in the Coastal Bend? The answer to the original question posed is, “Why NOT have the word ‘international’ in our name?” Your airport is positioned just 140 miles from the Mexico border. Your airport can accommodate international visitors by its designation as an international airport for entry of aliens. Your airport is served by U.S. Customs and Border Protection in a newly expanded FIS facility that is equipped to clear a large plane in one fourth of the time it took just two years ago. And your community has the amenities that are needed to attract new visitors to the region from south of the border. Instead of trying to take “international” out of the name, perhaps it’s time to redefine for ourselves what the word should mean for our community.

Kim Bridger is the PR and marketing coordinator for Corpus Christi International Airport. To learn more, contact her at kimb@cctexas.com, visit www.corpuschristiairport.com or be social with the airport on Facebook and Twitter.

YOUR VOTE, YOUR VOICE NOVEMBER 6, 2012

Political Advertising paid by the Committee to Elect John Garcia For City Council At-Large, Lisa Caballero, Treasurer, P. O. Box 6896, Corpus Christi, TX 78466

t c e l E

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CORPUS CHRISTI INDEPENDENT SCHOOL DISTRICT BOARD OF EDUCATION

www.Marcus4CCISD.com Political Ad paid for by the Marcus4CCISD Campaign, Shannon Sorenson Treasurer, 6405 Avignon, Corpus Christi, Tx 78414

PROVEN

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SALES FOR

DISTRICT ATTORNEY 2012 - EndorsEd by thE Corpus Christi poliCE o ffiCEr’s A ssoCiAtion G PAC pol. Ad. pd. for by JAMEs sAlEs CAMpAiGn, John AllGood, trEAsurEr

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JUDGE MISSY MEDARY 3 4 7 th D I S T R I C T C O U RT



Served the community as a Municipal Court Judge for nine years. Endorsed by Corpus Christi Police Officers’ Association GPAC. Endorsed by the Nueces County Combined Law Enforcement Officers’ Association.

Former Assistant District Attorney who prosecuted violent criminals to make our community a safer place to live. Received Certificate of Appreciation for Outstanding Service on behalf of Crime Victims from the Coalition of Crime Victim’s Rights.

Please vote for Judge Missy Medary.

Chris Adler is small business owner, former public school teacher and a longtime civic and community leader who has lived in Corpus Christi for more than 40 years. She is well known for her work with community organizations and local and national charities.

Serving second term as the District 4 representative on the Corpus Christi City Council Served 11 years on the Del Mar College Board of Regents, two years as board president. Served eight years on the CCISD Board of directors, two years as board president. Chris Adler will help unite Corpus Christi as its mayor. She will: Develop a plan that will improve our tax base and economy. Help businesses create jobs by supporting strong economic development efforts. Work to fix our streets and other basic city services. Develop a strong plan to ensure an adequate water supply for the future.

.P Pd

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by Th eC hr is

Ad ler

Plan to improve quality of life issues that will bring new people to Corpus Christi Ca mp aig n, R

ob ert Adl er,

Represent all people and all geographic areas of the city to improve our quality of life in the best city in the country.

Trea sure r Box 5405, Corpus Christi, T

X 78465

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NSIDE etiquette

wine whisperers Why you need to know your favorite restaurant sommelier

Korey Howell Photography

By: [sharon schweitzer]

For more information on corporate training, contact Sharon Schweitzer, J.D., Corporate Etiquette and International Protocol consultant and founder of Protocol & Etiquette Worldwide, LLC, at 512-306-1845, www. protocolww.com, www.facebook. com/protocolww, www.linkedin. com/in/sharonschweitzer or www.twitter.com/austinprotocol.

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It’s a relationship few of us ever think of establishing, but it can transform our entire dining experience. The relationship I am urging you to develop is with those experts known as “sommeliers” (may be pronounced, “some’ll yays”), the wine stewards whose knowledge not only helps us select the right wine to drink with dinner, but can often secure for us a hard-to-get reservation. Yes, sommeliers really can be your best friends once you are on their list! But before I outline why getting to know the sommelier at your favorite restaurant will be one of the best moves you’ll ever make, I have a confession. Some years ago, a group of us were attending an event at a well-known Texas vineyard. As we were making preparations, one of the bottles I was opening slipped from my hand so that the base banged loudly on the table. Everyone turned to look at me. The vineyard owner graciously explained that wine is a living thing. In her words, it should be handled with as much care as fine porcelain or a Lalique crystal. Banging it roughly as I had unwittingly done could have cracked the bottle, and was probably going to stir up sediment from the bottom of the bottle. A sommelier knows how to treat a good wine with the respect and care it deserves. His or her role involves three key responsibilities: 1) Select the wine for the restaurant; 2) serve wine to the guests; and 3) act as an advocate for guests who need a reservation. To better understand this important relationship (and how you might benefit from the special knowledge these experts have acquired), I interviewed Drew Hendricks, co-founder of the Texas Sommelier Association (TexSom). Of course, before sharing his tips with you, I had to try them out myself. Hendricks told me the best way to initiate a relationship with the sommelier is to help clarify the parameters he or she will use to recommend a wine for you. With that tip in mind, I began my conversation by discreetly advising the wine steward how much we typically were willing to spend on a bottle of wine ($80 to $120), what kinds of wines we like to drink (Pinot Noirs, Burgundy-style Rhônes, etc.) and which wines we had previously experienced and not enjoyed. The wine selected for us was out of this world, not to mention below our price point. Here are some of the things you might like to be aware of during Texas Wine Month (October) and beyond:

“The discovery of a wine is of greater moment than the discovery of a constellation. The universe is too full of stars.” – Benjamin Franklin 1. The taste test: When the sommelier offers you the opportunity to taste the wine before pouring it for the table, it is not to check that you like it, but to ensure that the wine is in good condition and without fault. The feedback the sommelier is looking for from you is whether the wine is oxidized or has some other unpleasant taste or smell. In related news, according to an article at www. corktaint.com, leading U.S. wine expert Christian Butzke, Ph.D., says that TCA, the compound responsible for the musty flavor in some wines, “is no longer a major problem for the U.S. wine industry,” and that cork taint today occurs at levels at or below 1 percent. 2. Red with meat, white with seafood? Have we moved past the point of adhering strictly to the “red with meat and white with seafood” rule? Maybe, maybe not, in Hendricks’ view. Wine should complement the food you are eating. For example, if you select a tannic red wine to drink with shellfish, do not be surprised if you end up with an unpleasant physiological reaction. This combination of shellfish and wine may cause a metallic taste. Again, the sommelier’s expert knowledge can help you avoid such an unpleasant experience. 3. No thanks! If the sommelier is pouring wine for the table and you either do not want any alcohol or have had enough to drink, the best approach is to simply say, “No, thank you.” Avoid placing your palm over your glass or turning it upside down. Both are inappropriate gestures and can lead to broken glass or other unfortunate results. You do not tip the sommelier separately; however, you do tip on the wine, which will be 15 percent of the amount of the pretax bill, not the total check. There are no charges for the services of a sommelier.

Election Dates to Remember: Election Dates to Remember:

Early Voting 10/22 - 11/2 Early Voting 10/22 - 11/2

General 11-6 General 11-6

nueces nueces county county tax tax assessor-collector assessor-collector

pol. adv. paid for by alex garcia campaign for nueces county tax assessor-collector 6050garcia Broadmoor Corpus Christi,county TX 78413 pol. adv. paid for by alex campaign for nueces tax assessor-collector 6050 Broadmoor Corpus Christi, TX 78413N S I D E C O A S T A L B E N D 45

NSIDE español

xx xx xx By: [xx] Photography: [xx]

dive Por: [juan de lascurain]

Hace unos meses tuve la oportunidad de estar en Cozumel exponiendo en un hotel boutique de la isla llamado el hotel b. Mi hermana Michelle que tiene 16 años llevaba años diciendo que quería ir a bucear. Desde el primer día que llego no me dejaba de molestar, ¿Cuándo vamos a ir a bucear? Otra amiga mía también estaba ahí y ella iba a ir a bucear con un amigo de ella que llevaba mas de 25 años como guía. Hablamos con el y nos dijo que hiciéramos un Dicovery dive para ver como nos iba y que le llamaramos para ir con el. Ese mismo día hicimos el Discovery dive y le llamamos. Quedamos de verlo en el muelle al siguiente día. La verdad yo estaba un poco nervioso, no sabía que esperar. Mi hermana estaba muy, muy contenta. Llegamos al muelle y en el barco íbamos a ir 12 personas, la mayoría de ellos ya con mucha experiencia. Nosotros íbamos a bajar a unos 40 pies para acostumbrarnos y poco a poco sacar nuestra licencia de buceo. No sabía que me esperaba, la primera vez que había buceado en Israel no me había gustado mucho,

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me sentía claustrofóbico abajo. Pero no por eso iba a dejar de hacerlo. Nos pusimos nuestro equipo, checamos los reguladores y yo fui el último en aventarme. Comenzamos a bajar, cinco pies, diez pies, veinte pies. Los primeros cinco minutos no podía ni disfrutar la experiencia ya que estaba mas preocupado por el regulador de aire y mi máscara que otra cosa. Hasta que dije, tengo que relajarme y disfrutar de esta experiencia. En ese momento comencé a ver cosas que en mi vida había visto. Había un mundo ahí abajo que no conocía. Comencé a ver los corales inmensos, con todo tipo de animales y plantas. De un momento a otro se convirtió en algo inolvidable. Ese día buceamos dos veces, vimos tortugas, pez mero, langostas y otras cosas. Al día siguiente en punto de las 8:00 am estábamos otra vez en el muelle ya no tan nervioso como el día anterior. Había descubierto un mundo al que no conocía, ese día vimos tiburones, King crabs y mantarayas. Era como sumergerte en un mundo totalmente desconocido. Me imagine que pudiera ser

similar a la experiencia de ir al espacio. Estas en un ambiente totalmente diferente a lo que estas acostumbrado. Esos son los lugares en los que puedes aprender tantas cosas nuevas. Tuve la oportunidad de bucear seis veces y lo hubiera hecho mas si hubiera tenido el tiempo. Creo que muchas veces las personas dejan pasar oportunidades en sus vidas por el miedo a experimentar cosas nuevas. La mayoría de las personas están contentas en el medio ambiente que ellos conocen y no salen de ahí. Es cuando comienzas a explorar otros mundos cuando de adeveras comienzas a vivir. Después de haber tenido esta experiencia no se como las personas pueden decir que Dios no existe. Quién mas pudo haber creado tanta naturaleza, tantos animales perfectamente desarrollados, unos colores increíbles. Solo DIOS!!

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marketing & membership director, halo flight

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No other word describes working for HALOFlight better than “rewarding.” I believe I can speak on behalf of all of the dedicated employees who work for this company. Every time I hear the helicopter start up, I know someone’s life is about to be saved. HALOFlight’s environment is like a big family that I am happy to be a part of. As marketing and membership director, I not only get to market our specialized medical care, but I also get to help maintain financial freedom for individuals who require our services. Thousands of dollars are saved by participating in the Guardian Subscription Plan. Judy Garland once said, “If you aren’t being yourself, you aren’t truly living – you’re merely existing.” Sadly, social pressure to be who someone else wants us to be consumes our lives. It’s so important to accept yourself, every quirk – to improve, grow and become wiser. I’d rather spend my days laughing so hard I cry, falling and picking myself back up and being me.

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www.ccu40.org www.ccu40.org

Nominate achievers in your Nominate achievers in your circlecircle of friends, family, or company for the

technology,ititisis those those individuals with women underunder 40 years age who technology, individuals with and and women 40ofyears of age who perseverance and and determination mademade significant contributions thethe perseverance determination havehave significant contributions of friends, family, or company for the that create culture and opportunity for in their professional fields asfields well as in their professional as well as Corpus Christi Under 40 Award. Each that create culture and opportunity for Corpus Christi Under 40 Award. Each others in our community. through service in the community. The through service in the community. The year CCU40 recognizes 40 individuals others in our community. CCU40 is dedicated to not only event will not only raise awareness year CCU40 recognizes individuals under the age of 40 40 who are excelling CCU40 is dedicated to not only event will not only raise awareness recognizing these men and women, of our young professional community under thein age 40 who while are excelling theirof profession finding time torecognizing these men and women, ouralso young but also to the betterment of our but of it will give aprofessional percentage ofcommunity its in their profession finding time to give back towhile our community. butcommunity. also to theCCU40 betterment of our but ittowill also give a percentage of its is an event proceeds charity. it incommunity. education, health care, or give back toBeour honoring theCCU40 accomplishments community. is an eventof men proceeds to charity. Be it in education, health care, or honoring the accomplishments of men

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