COmmerCIal GrOWerS

Strawberries 500+ 1000+ 5M+/1M 25M+/1M

Allstar, Earliglow, Honeoye, Jewel

Annapolis, Sparkle, *Brunswick, Flavorfest

Cavendish, *Darselect, *Galletta, All Exp. Var.

*Cabot, *Clancy, *Dickens, *Mayflower, *Sonata, *Wendy, *Valley Sunset *Malwina®,* Yambu

Seascape

*Albion, *Evie 2, *Portola, *San Andreas

Mara des Bois

IMPORTANT! Pricing is per variety unless: total combined is between 15,00 and 24,999, use 5M pricing; total order at or over 25,000, use 25M price.

Brambles

Anne, Boyne, Caroline, Heritage, Killarney, Latham, Nova, *BP-1, *Encore, *Joan-J, *Himbo Top®, *Polana, *Polka, *Prelude

*Double Gold, *Eden

Bristol, Jewel, Mac-Black, Chester, Triple Crown, Royalty

*Natchez, *Ouachita

*Niwot, *Caddo, *Ponca, Prime Ark® 45, Prime Ark® Freedom, All Exp. Var.

Asparagus (Available as 1-Year-Old Crowns)

Purple Passion

Millenium

Mary Washington

Blueberries

Bluecrop, Bluegold, Blueray, Chandler, Darrow, Duke, Elliott, Jersey, Northland, Patriot

*Blue Ribbon, *Top Shelf, *Last Call

Horseradish

Big Top

Currants/Gooseberries

All Varieties (except Tixia)

Tixia

Elderberries

Samdal, Samyl 100+ 500+ 1000+

300+ 600+ 1000+ 14M+/1M

10+ 50+ 100+ 250+ 500+

100+ 500+ 1000+

25+ 100+ 250+ 500+

25+ 100-499 500+

Order early! to qualify for early Pay discount.

We encourage you to plan your variety mix early and order soon to ensure the best selection and timely planting. We will gladly provide technical and selection assistance for your commercial operation.

We receive thousands of inquires every year about growing berries. Nourse Farms now offers free and paid videos for all growers. Even the paid videos have previews online at YouTube.com and are easily found on our home page at NourseFarms.com. Don’t hesitate to call if you’re not online to get a copy of our plasticulture guide or newsletters. Our goal is to provide the latest growing information and help you grow happier and healthier plants.

We publish professional newsletters in the spring and fall. You will find detailed information regarding a wide range of cultural practices as well as information on new cultivars. Past topics have included chemical pest control, unique nutrient support for specific varieties, benefits of using compost, how to prune your caneberry plants for optimum plant health and fruit production, and tips for renovating strawberries. Newsletters can also be accessed at our website any time. Commercial growers, please call or write to be added to the mailing list for delivery.

We know that your business depends on the quality of the plants you receive. Nourse Farms is committed to getting large plant orders to our commercial growers in both excellent condition and in a timely manner. We make every effort to accommodate your shipping needs at a reasonable cost and will discuss options with you in detail to determine the best time of shipment and the best shipping method for your plants. Your options include shipment via: • Refrigerated trucking Early • Air freight Pay Discount • 1-, 2-, 3-day ground service; regular or guaranteed Orders over $500, paid in full by: • Common carrier LTL (Plants shipped by this method are Dec. 1, ’20 save 3% Jan 15, ’21 save 2% protected with bubble wrap Order early!insulation to help keep plants cool.)

The purpose of conducting trials is to examine varieties that have been very recently developed in order to determine their value to our customers. We maintain open dialogue with plant breeders around the world. Often, we grow and fruit their plants with the intention of collecting performance data and making recommendations back to the breeders. We evaluate many characteristics including fruit flavor, size and yield, but also, the equally important qualities of plant vigor and disease resistance. If a variety shows promise, we conduct larger trials by distributing plants to a wide group of cooperating fruit producers, collect and analyze additional data, and then decide if the variety should join our list of plant offerings to all customers.

We receive many inquiries from commercial growers regarding the use of plasticulture. We have many excellent resources that we can share with you both on our website and as print/CD materials. Please contact us with any questions you may have.

We attend several tradeshows each year so that we can be available to meet commercial growers across the country. We have found that face to face meetings with our customers provide a great opportunity for us to work closely with you to determine your plant requirements. See our

Not only a great source for local berries, Pick-Your-Own operations or U-Pick, are a great entertainment opportunity for families. Millennials, in particular, enjoy the family time in the field. Let’s not forget our seniors who pick for not only fresh use but canning and freezing!

With busy world we live in, roadside stands give the consumer the ability to purchase local produce with the convenience of being pre-picked. For growers, it’s one of the easiest marketing opportunities to start out as you can begin small and grow the size of your stand as your customer base expands!

CSA’s are one the fastest growing marketing avenues, particularly for growers who do a wide variety of crops through the season. By purchasing a full season of shares, you get cash flow when you really need it. We hear from many CSA growers that small fruit is an integral part of their offerings for the season.

A staple for growers for many years, Farmers Markets’ continue their popularity in towns and cities, small to large. Whether it’s one crop or a dozen you bring, growers find this a great way to move their product in a short time frame.

Social Media, including Facebook, Twitter, Instagram, Snapchat and Pinterest have become important tools in marketing your product whether you are doing U-Pick, Roadside Stands, CSA’s or Farmers’ Market. See past issues of our newsletter in the Commercial Growers section on our website for past social media marketing articles or call us for a consult on social media options to consider!

At Nourse Farms, we continue to be excited about all four primocane raspberry varieties introduced by Advanced Berry Breeding in the Netherlands – Mapema, Imara, Kweli and Kwanza.

We particularly see lots of promise in Mapema (pictured below), the fourth in the series. Mapema is an early fruiting and easy to grow primocane with a high yield. Ripening time is similar to Polka. This variety produces large, conical fruit with a beautiful, deep colour. Based on not only our trials but grower experience, the raspberries are of excellent quality and easy to pick.

We also continue to see lots of potential for both Imara and Kwelli, in the northern United States. Imara ripens slightly after Polka with a large, conical, easy to pick berry with exceptional fruit quality. Kweli is an excellent shipping berry for the mid-season with round-shaped fruit that can have a shelf life of ten days or more.

Kwanza, the latest of the four varieties, is best suited to the west coast/ Mexico and is sold out for the coming season. All varieties have a 200 per variety minimum and, given their licensing requirements, please call us at 413-665-2658 for pricing and details on placing an order.

41 River Rd. • The Best South Deerfield, MA 01373 Berry Plants Since 1932

The Nourse fruit growers’ phone line is open, and we’re standing by to help you with growing and planting advice. Call today. Ask about season-extending varieties and shipment planning. for a longer season and increased production, plan early, plant on time! To order, call (413) 665-2658 or order online at noursefarms.com.

pRSRT STD u.S. postage PAid permit No. 444 Springfield, MA

Nourse Farms – The Leader in the Small Fruit Industry! Nourse Farms offers the highest quality and largest selection of berry plants to meet the needs of growers small to large! Whether you are a commercial grower, home gardener or wholesale customer, you will get the same exceptional customer service and topnotch plants. For over 85 years, Nourse Farms has been a pioneer in the small fruit nursery. Here is some of what we do.

Home Garden Thousands of home gardeners each year enjoy the “fruits of their labor” from Nourse farms plants.

Our website is packed with growing information, our call center is manned with responsive, knowledgeable agents, and each order is shipped with a comprehensive planting and culture guide!

Discover why Dave’s Garden Watchdog website lists us as one of the top nurseries in the u.S.!

Commercial Growers Commercial growers everywhere count on Nourse farms as their “go to” source for high quality plants and extensive technical support.

Our fall and Spring newsletters provide real-time, valuable cultural information along with variety updates and marketing tips. Our website includes a generous section devoted exclusively to the commercial grower. Whether it is at our booth at your local tradeshow, or by email or phone, our experienced staff are available to answer any question.

Wholesale Distribution We take the guesswork out of on-time inventory supply and economical options, supplying hundreds of garden centers, greenhouses, farm stores and retailers with Nourse farms plants each year.

We work with each individual company on variety choices, delivery options and pricing strategies.

Retailers and resellers can count on Nourse farms to stand behind our plants!

Cutting Edge Propagation Tim Nourse is a leader in the small fruit industry, winning many awards for his innovative thinking!

Nourse farms continually works with industry contacts in the u.S. and internationally to introduce new, diverse varieties and cutting-edge propagation techniques, including strawberry tray plants and long cane raspberry and blackberry production.

ffollow us on facebook - Stay up to date on happenings at the farm, converse with other growers, and get notified when we have new videos or articles. Nourse farms is now on Instagram! follow us for a look behind the scenes, as well as tips, reminders, product highlights and more.