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THE OFFICIAL PUBLICATION OF THE U.S. VIRGIN ISLANDS HOTEL & TOURISM ASSOCIATION

St. Thomas, St. John and St. Croix 2018/2019 MEDIA KIT


AS THE EXCLUSIVE PUBLISHING PARTNER OF THE U.S. VIRGIN

Visit St. Thomas, St. John and St. Croix is the best media buy in

ISLANDS HOTEL & TOURISM ASSOCIATION (USVIHTA), North South

the USVI by miles. Can you afford NOT to be in it?

Net, Inc. (NSN) is the official publisher of the Visit St. Thomas, St. John and St. Croix in-room hotel magazine. Our goal is to promote

Additional benefits FREE of charge:

the U.S. Virgin Islands to potential visitors, increase the actual

DIGITAL MAGAZINE (E-ZINE)

number of overnight guests, and provide on-island visitors with the

A digital version of the magazine appears on the USVIHTA

highest quality information to enable them to make the best choices

website at no additional cost to advertisers, thereby reaching

during their vacation. This benefits a wide range of businesses across

visitors before they arrive. The e-zine allows readers to easily

the U.S. Virgin Islands.

share the magazine via e-mail to a much larger audience.

Visit St. Thomas, St. John and St. Croix is a high-quality, full-color

In addition, it contains interactive features including active

upscale magazine that will be placed on an EXCLUSIVE basis in the

hyperlinks to advertiser sites, quick links to ads and content,

guest rooms of over 100 hotels comprising more than 5,500 rooms

thumbnails and a printable PDF of each page. It is promoted

in St. Thomas, St. John and St. Croix covering the vast majority of

to the USVI’s top tour operators so they can share it with their

overnight visitors to the islands.

clients before they reach our islands.

In order to generate more visitors to the U.S. Virgin Islands, NSN provides the USVIHTA with a substantial print and radio-advertising

MOBILE APPS

budget for use in USVI’s key airlift markets across the United States.

A mobile app for tablets and smartphones contains information

NSN has also developed and funded a number of other programs with

from Visit St. Thomas, St. John and St. Croix magazine and is

USVIHTA that will increase the number of tourists to the island.

promoted on the USVIHTA website to tour operators and their

By supporting our partnership with your advertising, you are

clients. This easily downloadable app provides everything a

supporting the USVIHTA, helping to increase the number of tourists

visitor needs to know while on vacation and provides another

to the U.S. Virgin Islands and providing these tourists with the means

platform for additional advertising exposure.

to make the best choices during their stay. Below you will find all the reasons why you should make Visit St. Thomas, St. John and St. Croix

LOCAL RADIO SPOTS

your primary advertising choice for 2017/2018.

Radio spots run on the island’s most popular radio stations promoting the magazine to island visitors as the leading source

Why advertise in Visit St. Thomas, St. John and St. Croix?

of information about St. Thomas, St. John and St. Croix.

• It is the official in-room magazine of the U.S. Virgin Islands Hotel & Tourism Association (USVIHTA). • It is distributed EXCLUSIVELY and prominently displayed in more

U.S. MARKET ADVERTISING Substantial radio promotions and ads run in the USVI’s most

than 5,500 hotel rooms throughout St. Thomas, St. John and

important U.S gateway markets, encouraging more visitors

St. Croix.

to come to the USVI. Radio promotions include monthly trip

• It reaches almost all the overnight visitors in St. Thomas, St. John and St.

contests that are created with the participation from hotels,

Croix, providing advertisers with access to a captive audience and the

airlines, retail establishments, restaurants and sightseeing

largest number of accommodations on the islands.

companies. Names gathered from these promotions are

• Reach upscale visitors in the comfort of their hotel room or villa while they are planning what to see and do, where to shop, dine and more. • Free window decals for USVIHTA members to proudly display.

re-marketed through a series of e-blasts in which there are additional advertising opportunities for USVIHTA members and magazine advertisers.


HOTEL DISTRIBUTION* ST. THOMAS HOTELS

Gallows Point Resort

Bellavista Bed & Breakfast

Grande Bay Resort

Bellavista Scott Hotel

Hillcrest Guest House

Best Western Plus Emerald Beach Resort

Island Getaways

Bluebeard’s Beach Club & Villas

Lavender Hill Suites

Bluebeard’s Castle Hotel

Seaview Homes

Bolongo Bay Beach Resort

Serendip Vacation Condos

Bunker Hill Hotel

St. John Inn

Calypso Realty PC

St. John Properties

Coldwell Banker – Stout Realty

St. John Savvy

Crystal Palace

St. John Ultimate Villas

Elysian Beach Resort

The Inn at Tamarind Court

Flamboyant on the Bay at Magens Point

The Westin St. John Resort and Villas

Galleon House

Vacation Vistas

Island Beachcomber Hotel

VIVA! Vacations and Villas

Island View Guest House

Windspree Vacation Homes

Lindbergh Bay Hotel & Villas Mafolie Hotel

ST. CROIX HOTELS

Margaritaville Vacation Club by

Arawak Bay: The Inn at Salt River

�Wyndham – St. Thomas

Caravelle Hotel

Marriott Frenchman’s Cove

Caribbean Breeze Apartments and Villas

Marriott Frenchman’s Reef &

Caribbean Dream & Villa Dawn

�Morning Star Marriott Beach Resort

Chenay Bay Beach Resort

Paradise Cove Cottages

Club Comanche

Paradise Properties

Club St. Croix

Pavilions and Pools Villas Hotel

Colony Cove Beach Resort

Pineapple Village Villas

Company House Hotel

Point Pleasant Resort

Cottages By the Sea

Sapphire Beach Resort & Marina

Discovery Grove

Secret Harbour Beach Resort

Divi Carina Bay Resort

Serendipity Villa

Frederiksted Hotel

Sugar Bay Resort & Spa

Hibiscus Beach Resort

The Green Iguana

Holger Danske

Villa Marbella Suites

Hotel on the Cay

The Ritz-Carlton Resort & Club

King Christian Hotel

Virgin Islands Campground

Kings Alley Hotel

Windward Passage Hotel

Kronegade Inn Longford Hideaway

ST. JOHN HOTELS

Mill Harbor Condos, Christiansted

Artistic Beach Villas

Mt. Victory Camp Eco Lodge

Caneel Bay

Northside Valley Vacation Villas

Carefree Getaways

Renaissance St. Croix Carambola

Caribbean Villas & Resorts

�Beach Resort

Cimmaron Property Management

Sand Castle on the Beach

Cinnamon Bay Campground

Sugar Beach Condo Resort

Coconut Coast Villas

Tamarind Reef Hotel

Concordia Eco-Tents

The Buccaneer Hotel

Estate Concordia Studios

The Palms at Pelican Cove

Estate Lindholm

The Waves at Cane Bay

Estate Zootenvaal

Vacation St. Croix

*VISIT will be distributed in open properties and as they open in 2018 & 2019


Annual Advertising Rates

*If a high-quality color proof/Matchprint such as Kodak

Two-page spread

$36,800

Approvals or Epson (or similar analog proofs with a color

Full page

$19,400

control bar) is not provided, we cannot guarantee color.

1/2 page (Horizontal)

$11,600

Please note that all proofs must be made according to

1/4 page (Vertical)

$8,350

SWOP standards. Proofs that do not meet these criteria

1/6 page (Vertical)

$5,570

cannot be used for color matching.

1/12 page (Square)

$2,000 Closing Dates

Covers and Premium Positions

Space reservations

July 29, 2018

Back cover

$25,500

Materials due

August 12, 2018

Inside front cover (Spread)

$46,500

Publication

October 2018

Inside back cover (Spread)

$43,000

Pages 2-3 (Spread)

$42,400

Terms

Full page opposite table of contents

$22,500

50% deposit with contract

Full page opposite commissioner’s letter

$23,500

Balance upon publication

Full page opposite USVIHTA letter

$23,500

Full page opposite masthead

$23,500

Inquiries and Space Reservations

Full page opposite contributors

$22,500

Media Marketing, Inc. 1000 Blackbeard’s Hill, Suite #7

Mechanical Specifications

St. Thomas, Virgin Islands 00802 Height

Tel: 340.774.0920

x

10 7/8”

Fax: 340.774.3144

9 1/4”

x

11 1/8”

E-mail: rjmedia@hotmail.com

8”

x

4 3/4”

1/4 page (Vertical)

3 7/8”

x

4 3/4”

Ad materials should be sent to:

1/6 page (Vertical)

2 1/2”

x

4 3/4”

Lisa Lawlor

1/12 page (Square)

2 3/8”

x

2 1/8”

Media Marketing, Inc.

Ad Size

Width

Full page (Trim)

9”

Full page (Bleed) 1/2 page (Horizontal)

1000 Blackbeard’s Hill, Suite #7 Ad Material Requirements

St. Thomas, Virgin Islands 00802

• Electronic files are to be sent in Macintosh format only.

Tel: 410.544.0808

Accepted programs include Adobe Photoshop, Adobe

Fax: 410.544.5898

Illustrator and Adobe InDesign. Include all postscript and

E-mail: USVI@northsouthnet.com

screen fonts. Include all images as EPS, JPEG or TIFF in high resolution (at least 300 DPI at 100%) in CMYK. If files

Payments

are not provided in CMYK, we will be forced to convert the

Checks should be made payable to:

color and we cannot guarantee an exact match of color on

North South Net, Inc.

press. PDF/X-1a files are preferred.

4848 SW 74 Court

• A color proof must accompany each ad for all formats; otherwise, NSN will not accept liability for files that do not print correctly.* • Live material not intended to bleed must be kept at least 3/8” from all sides to allow for trim. • Double-page spreads. Perfect alignment of type or design across the gutter of two facing pages is not guaranteed. Live matter in the facing page subject cannot be closer than 1/8” to the gutter. • There will be an additional charge if the advertiser requires ad design and production.

Miami, Florida 33155

Profile for North South Net, Inc.

US Virgin Islands Rate Card 2019  

US Virgin Islands Rate Card 2019