NOIR: The AMERICAN Issue

Page 45

dress

Janie Bryant MOD Lace Trench

MOD Ca p Sleev e Lace

collection was all about glamour – faux fur coats and hats, necklaces, brooches and pendants,” she says. “In my spring collection you see lace, floral prints and pastels that have the feel of the romance and femininity of a star like Grace Kelly in a way that is accessible for all women.” Her collections coincide with her fashion guide, Fashion File: Advice, Tips, and Inspiration from the Costume Designer of Mad Men, in which she teaches women how to dress up and become their own leading-lady, allowing fans the opportunity to embrace the looks of their favourite characters and adapts the period’s elegant fashion to complement their own bodies. It’s quite rare for a costume designer to wield so much influence in fashion, but Bryant certainly deserves it for her iconic work on Mad Men and with the show projected to run to a seventh season, it seems that the Mad Men effect on fashion shows little sign of waning and that we’ll continue to be seduced by Bryant’s iconic costume design for some time to come. Yet it remains to be seen whether Bryant will get to experiment with another era and have Joan and Peggy swap their pencil skirts and kitten heels for mini skirts and knee high boots as Mad Men shifts into the early 70’s. If she does then one thing’s for certain; we’ll soon be doing the same!

Janie Bryant

in Los Angeles, invests in original vintage pieces, which are often redesigned, and also designs and builds costumes from scratch. For the suits worn by Don Draper, Pete Campbell, Roger Sterling, Bertram Cooper and Lane Price, Bryant enlisted the help of the established menswear manufacturer Brooks Brothers, which designed suits for the real life ‘mad men’ of the time. The company produced a number of the suits used in the series according to Bryant’s design specifications, and the collaboration also brought about a limited edition Mad Men suit designed by Bryant which sold out within two weeks, indicating the intense popularityof both the series and its costume design. At the end of last year, Bryant stepped out from behind the scenes to produce her own fashion line, Janie Bryant MOD for QVC which takes its cue from the same 50’s/60’s style that Mad Men expounds. Her capsule collections of 20 statement pieces encapsulate the shows and Bryant’s own chic retro style and are also inspired by her grandmother’s closet and jewellery box. “My fall

Janie Bryant’s Collection Picks...

Janie Bryant MOD Ostrich Embossed Leather Shoulder Bag

Find Janie Bryant MOD Collection at: www.qvc.com

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