Nieland Homes

NIELAND HOMES

Family. History. Experience.

We don’t just sell a home, we sell a lifestyle.

Your Success

Listing your home is a partnership between your family and our family. Our long standing roots in the local community and our ties with Sotheby’s International network makes this a combination for success. Clients looking to purchase your home could either be in the neighborhood or across the globe, our team and resources make sure your property is getting the exposure it deserves.

The Nieland family has been helping families sell and buy homes in Lake Oswego and the Greater Portland region since 1972. Having lived here and invested here, we understand why buyers want to live here.

JOHN NIELAND

Principal

john@nielandhomes.com

503.730.5055

NICOLE NIELAND

Buyer Agent | Design

nicole@nielandhomes.com

503.730.6665

QUINN NIELAND

Principal

quinn@nielandhomes.com

503.730.6699

What We Do

Our goal is to attract a buyer to your home that is willing to pay the highest price. We put in the work to help you prepare your home to maximize your price and minimize time on the market. Your four keys to success are pricing, home preparation, staging and marketing.

Pricing

We will not give you a price that you want to hear to simply bind you into an agreement. Pricing strategy must include deep analytics such as past sales, mortgage rates, renter transitions, local corporate hiring forecasts, location, square footage, number of bedrooms and bathrooms, finishes, home preparation, time of year, staging and marketing. Through Sotheby’s databases we have access to the most robust local market data available. Updated daily, these reports along with our experience takes the guesswork out of pricing your home.

Home Preparations

Buyers will pay more for a house if it is clean and fresh and they do not see extensive repair or updating needs. The proper preparation of your home for sale can greatly improve your pricing. Knowing what to do, how much to spend and who to hire are key elements to your sales process. Our vast experience as remodelers and designers will directly influence your financial success. Our internal crew prepares properties daily and is ready to get your home to where it needs to be.

Here are before and after examples of some of the work that we have done. Most of what we coordinate is just updating paint and fixtures, but we can dive deep when needed, a simple refresh affects the demand.

Staging & Design

Whether done professionally or by using your own furniture and decor, staging will affect your sale price. Our background in design and staging will ensure the best exposure.

According to HomeAdvisor, staged homes spend between 33-50% less time on the market than non-staged homes and will attract higher offers.

Nicole is not just an agent, she has owned her own staging company and is a sought after designer in Lake Oswego.

Local & International Marketing

For success in this market, the Real Estate agents representing you must have internal dedicated staff members focused on attracting potential purchasers. We have a two-tier marketing team working for your success. At our base is the exclusive Nieland Homes creative team. Their focus is on the beauty of your home and the lifestyle that it creates. From printed assets to digital media, their creative energy is powerful.

The second marketing tier that we have is the worldwide Sotheby’s International brand and marketing team. They take what we create locally and provide massive global exposure into the direct channels where buyers are located. Our focus is to launch with a sustained force that leaves no stone unturned.

Our services include:

• Elegant property brochures, both physical and digital

• Exposure to the Whisper Market

• Exposure to our private 350 Family Purchase Group

• Social Media

• Email Campaigns

• Home and Lifestyle video

• National and International corporate exposure

• Media placement in larger markets

We base our marketing efforts on the unique attributes of your property and the profile of your ideal buyer.

SUPERIOR PROPERTY EXPOSURE

Over 95% of buyers start their home search Online

It is important to expose your property locally, nationally, and internationally. Over the decades our local database has grown to over 15,000 people. We also bring our properties and media into Sotheby’s International marketing platform to strategically distribute our listings to the most relevant media companies and real estate focused websites around the world.

We provide the highest standard in the industry for quality control of descriptive copy, photography, and videos. This ensures your property receives the attention it deserves.

RECOGNIZED WORLDWIDE

We have the local market covered, so it made sense to attach our brand to Sotheby’s International Realty in order to extend our reach globally.

Since its establishment in 1976, Sotheby’s has transformed the Real Estate industry. As the only truly global Real Estate brand, they ensure that our properties receive farreaching and unparalleled exposure. The culture of the Sotheby’s International Realty brand also helps to create synergy that bring real interest to our market and the homes that we represent.

81 Countries

OUR GLOBAL REFERRAL NETWORK

When a property is represented by the Sotheby’s International Realty brand, it is presented to a highly-qualified global clientele through exclusive channels and relationships. The white glove experience each office in our network delivers makes us a globally sought resource for all real estate services.

$5.2. Billion in Annual Global Referrals

DELIVERING EXCEPTIONAL SERVICE

Typically you have a choice of a single agent, or an agent who delegates tasks to assistants. We are different, with us you have three full time partners working on your behalf. Each of us is a decision maker for the group, so no time is wasted and no detail is left to chance. This allows evening and weekend coverage as well as multiple sets of eyes on the transaction and paperwork.

Collaboration is important in this industry. Agents rely on each other to bring buyers to listings. Through the decades we have built a great reputation within our peers. We hear from fellow agents that they admire our focus on getting transactions to the finish line and although we are tough, we are fair and willing to put in the hard work.

AWARDS

Starting with the “Million Dollar Club” in the 1970’s, to the tens of millions in property sold each year, the generations of the Nieland Family always rank in the top performers of our Real Estate industry.

5 DECADES

3 TEAM MEMBERS

1 FAMILY

Our Story

Our family originally moved to Lake Oswego in 1965. The foundation of our Real Estate business was built by Erin Nieland seven years later in 1972. As a major force in the Real Estate community, Erin set the precedent as a powerful voice for her clients. Her passion and drive for families moving to and living in the area were unparalleled.

In the early 1990’s Erin’s sons, Quinn and John joined the family business and brought additional expertise in investing, building, remodeling, and rental management. Later on, Nicole Nieland joined the team and brought along her experience in design, staging and contracting. These additional Real Estate tools were a tremendous boost to our clientele and served to significantly grow the business and the wealth of our clients along the way. We regularly work with the family members, friends, and contacts of our original clients. Our focus is professionalism with a personal connection, taking care of individuals and families, and making the selling process easy.

Erin Nieland in 1972

Why Partner with Our Team?

THE NIELAND ADVANTAGE

Over the last 50 years and two generations we have been compiling the tools that no other agent or team can match.

Our clients often use the words stability, consistency and strength when describing what we bring to them. As established top players in our industry, we work hard for your success by using front and back channels to get there. Our clients return to us year after year because of the success that we create for them.

In 2023 our agency, Cascade Hasson Sotheby’s had $350,000,000 in sales in Lake Oswego and West Linn, more than double the volume than the second-place firm.

OUR SUCCESS CREATES YOUR SUCCESS

When choosing an agent, look for the proof of success in their own Real Estate.

• Top performing agents for decades

• Holders of multiple multi-million dollar real estate portfolios

• Owners of 9 homes just in Lake Oswego

- 4 Lakefront homes

- 3 Easement homes

• Own the #1 Luxury Property Management Company in Oregon

• Industry leaders in building and maintaining generational wealth

“I have worked with John on selling three homes and purchasing another across Beaverton, Lake Oswego, and SE Portland. He is incredibly personable and knowledgeable, especially regarding Lake Oswego. He helped negotiate and close many difficult transactions with dynamic personalities on the other side. I will continue to use John and the Nieland team for all future Real Estate transactions.”

- Nicole Seeley

“They have done a tremendous job representing us as both sellers and buyers. Great people to represent you in the Real Estate process.”

- Tim Provost

“John deserves six-star rating. He was my Realtor and remained attentive for every stage of purchasing my new home. We started with zoom calls to get the lay of the land and John provided extensive local context throughout our search. My spouse and I bought remotely, John made the distance feel nonexistent. John provided robust research to help us understand the market, such as sending us reports on sold properties for comparison. He always worked with our schedule when we were available to view properties and took the time to show us everything, even if it seemed like an unlikely fit.”

- Stacey Diaz