ADVANCE INTERIOR DESIGN
THE MIGHTY PERSIAN:RESTAURANT
ProjectBrief
The given space should accommodates small families, group of friends and couples. This space should be a breakfast hangout spot and evening dinner outlet too. The furniture involved in this space should be multifunctional and can be used for buffet system. The space can be converted into a banquet hall for posting of events.
KeyInformation:
Type:
Restaurant
Location:
Chembur,Gymkhana
BuildingArea:
7200sq.meter
RENDERED FLOOR PLAN.
LEGEND 2.Dining Area 3.Bar Lounge 4.Lower Sitting 8.Kitchen 6.Gents Toilet 1.Main Entry 5.Reception 7.Ladies Toilet
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THE MIGHTY PERSIAN DesignProcess
Here the project portrays a restaurant with t o u c h o f l u x u r y c o n t e m p o ra r y visualisation. The idea was to design a space with vibrant and rich colors which gives pleasure also the royal Islamic experience.Here the palette used is rich pink ,roses that symbolize nature and sanctity as well as energetic blues and indigos that represent the ocean.
EXISTING SITE PHOTOS.
CONCEPT.
The concept of this restaurant is based on persian style interior which in which pure form of geometry is being used. The palette of this restaurant is very rich in material. Glossy flooring, dark wood, velvet and printed fabric. Combination of vintage and lounge furniture has been done. Different type of sitting arrangements has been done for families, couples and solo's as-well.Over and all this restaurant should be comfortable to all the type of people So basically this is not just a restaurant its a celebration.
FURNITURE WORKING PLAN
ABRIC FABRIC FABRIC PATTERNED TILE MATERIAL BOARD EXISTING SITE PLAN. Main entrance Main dininghall Commercial kitchen Bararea Toilets Male Female ZONING 230 230 1700 D3 9540 250 C1 D1 2060 250
FLOORING DETAIL.
DINING AREA
Brand:Orientbell Tiles
Type: Patterned Tile
Size:800mmx800mm
TOILET
Brand:Orientbell Tiles
Type: Vitrified Tile
Size:300mmx300mm
LOWER SITTING
Brand:Centuryply
Type: Wooden
Size:1200mmx200m
KITCHEN AREA
Brand:Orientbell Tiles
Type: Ceramic Tiles
Size:800mmx800mm
REFLECTED CEILING PLAN.
There is no false ceiling in kitchen keeping it simple. And the whole area is light up by using led linear light.
The main highlight of restaurent is this mdf jaali ceiling.Beside the jaali the gap will be covered with gypsum sheet and the whole area will lit up with cove and spot light.
The ceiling in the dining area used is marine plywood of size 1750mmx200mm.The whole area exluding the middle portion which is above lower sitting is covered with wooden planks.Holes are made between the planks for spotlights.
SEA TING AREA CROCKER Y ST ORE GAS ST OVE (UNDER COUNTER ST ORAGE) FR YING (UNDER COUNTER ST ORAGE) BOILER (UNDER COUNTER ST ORAGE) GENTS T OILET LOBBY LADIES T OILET BILL COUNTER SIGNAGE BOARD 1200X200 250 3749 3749 250 800X800 722 UTENSILWASH 950 SERVICE ENTR SEATINGAREA 1000 PASSAGE STARTING TILE 300x300 1200 2700 100 150 693 100 1275 800 1500 800 1500 800 1500 800 826 230 2300 2300 2300 2208 1477 2228 4151 8061 9540 ASSAGE 2442 SEATINGAREA FREEZER BEVERAGES 3198 922 WASH STATION (UNDER COUNTER STORAGE) PREPARATIONAREA VEGETABLEAND SPICES RACK 250 250 2849 6399 150 2550 1149 400 1413 650 1409 9836 5763 601 50 2746 1584 2100 STARTINGTILE 1000 1000 1200X800 MAIN ENTRY 250 FLOOR PLAN.
SECTIONS.
3D VIEWS.
THE HEAVEN:SPA DESIGN
ProjectBrief
In this spa project the space should contain one hair studio,one nail studio for manicure and pedicure,one couple massage room,two separate massage rooms for male and female with saunas and bathroom.This design will prioritize spatial organization, provide efficient storage systems, simplify the shape of furniture and rooms, present a minimalist and modern impression, and increase openings in the building to accentuate tropical elements.
THE HEAVEN
This spa tries to present the concept of Tropical Modern Minimalist namely a space that is clean, healthy,spacious,free. The space arrangement supported by natural materials that still look elegant and modern,plus the use of bamboo partition and many rattan/wicker hanging baskets are used to enhance the space.
The concept of colors and materials chosen for this tropical house presents a natural and simple impression, and the use of stone on the accent wall emphasizes the concept of elegance without being ostentatious concept the wood used for the partitions and floors creates a cozy and warm atmosphere
TROPICAL,MODERN,MINIMALIST.
MOODBOARD.
RENDERED FLOOR PLAN.
Name: Nidhi Katariya Year: IN - Second year 2022-23 Roll No.: MID2021009 Subject:Advance Interior Design
12.Couplebathroom 14.Common Toilet 04.Waxing room 10.Male sauna room 01.Reception and waiting area LEGEND 02.Nail studio 03.Hair salon 05.Female massage room 06.Female bathroom 07.Female sauna room 08.Male massage room 09.Male bathroom 11.Couple massage room 13.Couple sauna room 16.Laundry area 15.Consultant area
VIEW OF CONSULTANT AREA
ELECTRICAL LAYOUT
FLOORING LAYOUT
VIEW OF HAIR SPA
SPA DESIGN AXONOMETRIC VIEW
Receptionandwaitingarea
Nail studio
Hair salon
Waxing room
Female massage room
Male massage room
Couple massage room
Common Toilet
Laundry area
CHANNEL OFFICE: COMMERCIAL SPACE
CHANNEL CASE STUDY
Founder :Coco Chanel
Year Founded:1909
Origin:France
No. of Employees:20,000
Company Type:Private
Market Cap:$1.59 Billion (2020)
Annual Revenue:$10.1 Billion (2020)
Net Profit:$2.05 Billion (2020)
ABOUT CHANEL
Concept: elegance and simplicity. «Fashion changes, but style endures » said Gabrielle
Codes: Black and White, pearl, pink, quilted
Values: modernity simplicity, freedom, requirement
Worship Products: li leblack dress, Chanel No. 5, quilted bag
Art Direc on:Karl Lagerfeld
Celebrites associated with the brand: Nicole Kidman, ClaudiaSchiffer,Marylin Monroe, Vanessa Paradis.
Chanel Costumers are women who want to identify what Chanel represents which is Elegance,simplicity, modern and class.
Ÿ Younger consumer but they still retain the "classic" market, which is their forte.
Ÿ With its brand image of strong, flattering and feminine Chanel clothes are designed to appeal to women of a free spirit who don't need to sexualize themselves to still look flattering.
GENDER
More popular with Women.
With 53% posi e opinion.Chanel is more popular among Women than among Men.
Women Men Posi e 53% 35% opinion Popular anking 25th 49th
TARGET AUDIENCE among group.
CHANEL’s INSPIRATION.
Ÿ Chanel takes much of its Inspira onfrom old styles, eviving fashions from the past in o a more contemporary comfortable and stylish look, ofen adding its own simplis ctwist to it in the process.
Ÿ Coco Chanel the ounder of Chanel, based much of her designs on highligh ng feminine boldness in character and believed in a strong Independent. desexualized woman who was s llflalering to look upon in a more elegan way
Ÿ When Chanel was put into new ownership in 1983under Karl Lagerfeld as the head designer he followed Coco's beliefs and stuck to a similar yet elegant style design, keeping the brands Image.
CHANEL LOGO FONT
The custom Chanel logotype is said to be a variation on Chanel’s own handwriting. Placed underneath the emblem, the word “Chanel” is set in all capitals, with bold, yet sophisticated lines.
This font is similar to a traditional sans-serif typeface like ITC Blairs Pro Bold, but with lines modified.The spacing between the letters is also quite broad, creating an air of clean sophistication for the brand.
CHANEL LOGO COLOURS.
Typically the Chanel logo colors are black and white, although it’s possible to see the Chanel sign in a range of colors, depending on where you look. Throughout numerous fashion collections, designers have transformed the Chanel logo colors into different shades to bring an impact to various pieces.
It’s also common to see the Chanel logo in silver and gold when placed on bags and other accessories.
CHANEL LOGO SYMBOL.
The official Coco Chanel logo symbol of the interlocking Cs has remained the same for several years now The logo may have a muddy history at this point, but it remains an effective way to highlight the luxury and elegance of the brand.
The interlocking C’s sitting back-to-back create a unique pattern on their own, while still conveying meaning.
Resonance: Chanel has a strong brand presence and its current target market enjoy a high repeat purchase ate from this group of consumers. By owning a Chanel product, consumers eel that they are a part of the elite community
Judgement Consumers have a pre-conceived idea of Chanel as a brand, it has a posi e brand s atus and view from its customers- they can recognise it from its quil ng extures and iconic jackets.
Feelings: Most individuals have an opinion of Chanel and Karl Largerfeld- his 25 year period of working with Chanel means he is vastly known as part of Chanel as a brand. Consumers also have a great sense of pride when they wear or own a Chanel item; they eel elite, fashionable and a racte.
Performance: Chanel has a high global s atus; “it is the third most searched luxury brand in China in 2013ʺ, it is also globally known for its iconic adverts because of its celebrity endorsemen and loca on. It eeps with a sophisstated theme using Coco Chanel and this allows consumers to iden y with the brand. The Chanel trademark gives customers the assurance of consistency in the quality and durability of products delivered. It creates an individual rela onship with the customer and a new standard of service.
Imagery: Chanel has a strong brand image- its theme of colours and appearance emphasise sophis aa on and and recogni on. The trong image is synonymous with quality, style and elegance- consumers apprecia e the brand as well as its cra smanship and hitory. “Chanel don’t just sell a product they sell, a lifestyle, they re selling status and most importantly, they re selling heritage” (Ka an, 2013) Salience Chanel has a moderate brand salience, it has high brand recogni on though use of its logo and scores low with brand recall status. Its presence of the logo and quil ng on bags are highly recognisable o a consumer. Chanel is highly recognised for women’s handbags as in “2012 it was the third mos
Chanel provides its cus omers with a wide range of products. Following are some of the product ca egories tha Chanel provides: Clothing,Shoes,Accessories,Watches,Fragrances,Jewellery,Eyewear,Makeup,Skincare,Handbags
CHANEL COMPETITIVE ANALYSIS.
Chanel is a luxury fashion brand that is known or its classic and elegan style, and the same principles of sophis aa on and melessness ae reflected in their interior design policy
Chanel's in erior design policy is centered around crea ng a luxurious and exclusive experience for their customers, whether it be in their bou ques or in their pri ate spaces.
Chanel's in erior design policy emphasizes the use of highquality materials such as marble, lacquered wood, and glass to create a sophis a ed and refined atmosphere. The brand's signature colors of black, white, and beige are ofen used in their interior designs to create a clean and meless aethee c.
Chanel's in erior design policy also emphasizes the importance of atenn ono detail, with a ocus on creaea ng ohesive and harmonious atmosphere that is consisten with the brand's image and values. The use of cus om-made furniture and accessories is common, as well as the incorpora on of art ork and decora e elements that reflect the brand's heritage and ar s c fluences.
Overall, Chanel's interior design policy is focused on crea ng an immersive and exclusive experience or their customers, one that reflects the brand's values of sophisstaca on, eance, and meless tyle.
CHANEL INTERIOR SPACE.
PRODUCT TIMELINE.
CHANELs RESONANCE PYRAMID CHANEL PRODUCTS.
CORPORATE IDENTITY
Worldwide, Chanel S.A. operates around 310 Chanel bou ques; 94 in Asia, 70 in Euope, 10 in the Middle East, 128 in North America, 1 in Central America, 2 in South America, and 6 in Oceania.
FURNITURE DESIGN
THE STEPS:STREET FURNITURE
CONCEPT VIEWS
Taking inspiration from STADIUM SEATING which faces tge ground. This public furniture can be placed in public space facing the beach or park etc.Understanding that, people also need shaded space to relax so the back of the steps cab ve used as seating. Thereafter seating faces both the edges
JOINERY
Dowel Joint
APPLICATION: This joinery is used to connect two pieces of sawn timber for making the sitting underneath the stairs and for backside sitting .
THICKNESS: 32mm
TYPE: PINEWOOD
PLANTATION SECTION
Tenon and Mortise Joint
APPLICATION: This joint is used to join the blocks to make the treads and riser of stairs.
THICKNESS: 32mm
WIDTH: 1828
TYPE: PINEWOOD
Plantings Soil Soil
30mm Draincell SIDE ELEVATION FRONT ELEVATION
Washed coarse river sand Geotextile
PLAN
3D VIEW.
WATCH:STREET FURNITURE
DESIGN CONCEPT
The design is solar Energy equipped street furniture to suit today’s requirement of electronic equipment usages amongst youngsters and office going people, the main focus of the design is to provide seating arrangement with solar lightng & power points for charging. The above solar panel acts as a shading device as well as power generation.
ROOFLVL3000mm
ROOFLVL2100mm
ROOFLVL1900mm
VIEWS
3RD STEP LVL 600mm
2ND STEP LVL 450mm
1ST STEP LVL 200mm
GROUND LVL 00mm
ELEVATION
TENON MORTISE JOINT HALF LAP JOINT WOOD JOINERY SOLAR PANEL SYSTEM
800 3000 mm height 2200 mm height 1900 mm height 600 mm height 450 mm height 200 mm height 90 264 264 52 3650 41
3D RENDER
45° 45° 3517 750 1500 800 750 329 41 90 90 800 200 200 200 200 2D DRAWING PLAN SECTION DESIGN CONSIDERATION ACCESSIBILITY DISABLED PEOPLE CAN SEE AND ACCESS THE SEATING CIRCULATION PROVISION OF AMPLE CIRCULATION DESPITE THE LIMITED AREA FOR MOVEMENTS SUSTAIN ABILITY APPLICATION OF SUSTAINABLE INNOVATION APPLICATION OF UP TO DATE TECHNOLOGY THAT CATERS TO SUSTENANCE
SECTION A-A’
SECTION B-B’
