Nichrome Packs Delicious Prospects For Ready-to-Eat Industry India’s Food Processing industry is one of the largest in the country. It is ranked fifth in terms of production, consumption, exports and projected growth. According to a recently published report by TechSci Research “India Ready-to-Eat Food Market Forecast and Opportunities, 2019”, the country’s ready-to-eat (RTE) food market is projected to grow at a CAGR of around 22% during 2014-19. The market size of ready-to-eat snacks and namkeens is estimated at more than Rs.50,000 crore; having grown at a compounded annual growth rate (CAGR) of around 13% since 1998 till 2014 and expected to grow at a CAGR of 22% during 20142019. The main USPs that RTE food offers is convenience and variety. It saves time and energy – elements of great value in contemporary India with its changing lifestyle, growing urbanization, and increase in nuclear families and rise in disposable income. Other factors which have contributed to the growth of this industry include product innovations, strong marketing initiatives and low cost pricing strategies making products more affordable for consumers (starting from Rs.5 per packet). The sale of snack food category (ready-to-eat packed foods like chips, extracted food, etc.) alone have grown more than six-fold from Rs.8,000 crore in 2004 to more than Rs.50,000 crore in 2014. The Indian RTE food market is dominated by Mavalli Tiffin Room (MTR), GITS Food Products Pvt Ltd, Indian Tobacco Company (ITC), Kohinoor Foods and Priya Foods. Product innovation, branding and attractive packaging have also provided impetus to the RTE industry. The players in the packaged food industry tweak their product offerings to suit the taste of Indian consumers and launch new variants of the products to cater to region-specific demand which have widened their consumer