Liquid Packaging: An uncompromised necessity in the FMCG market
One of the most complex yet often overlooked packaging in the industry is the packing of liquid products. You can always influence your audience with quality packaging that makes you stand out from the other competitors. The growth in the demand for the liquid FMCGs has also increased the demand for the quality of its packaging A report published by Allied Market Research estimated that the global liquid packaging market was worth $331.8 billion and is expected to hit $463.2 billion by 2027, with a CAGR of 4.5% from 2020 to 2027. The growth in demand for fast-moving consumer goods (FMCG), the rise in ecommerce activities and food delivery services, and a spurt in the demand for lightweight and sustainable packaging all work to power the growth of the global liquid packaging industry. Considerations for Liquid Packaging Prior to the products hitting the shelves, packaging and processing facilities must be set up to ensure that the product remains free of contaminants and potential spoilage before consumption. Packaging design is highly important in keeping products protected from contamination and spoilage, but liquids foods need to be protected even prior to the packaging process. It is important to utilize effective packaging equipment throughout the process to ensure that the products remain safe at all times. In the case of liquid food packaging lines, such equipment consists of reliable liquid filling machines and related packaging equipment specially designed to handle the product.