PROFILE: OZBREED
Ozbreed Easy Access – Our New No-fuss Offering By Ally Jackson, Communications and Business Relations
At Ozbreed we’ve been breeding no fuss, functional and reliable plants for landscape professionals since 2002. For almost 20 years, our plants have graced roadsides, commercial and residential landscapes, and gardens Australia-wide. Todd Layt and his family have been synonymous with the Ozbreed enterprise, whose humble beginnings started in turf breeding in 1995. The success of a decision by Todd to breed Lomandra cultivars in the early days of the business, has grown into what it is today. We are now represented by licenced propagators and growers in Australia, New Zealand, the USA, Europe and Japan, supplying each country’s landscape industry with a huge variety of greenlife products. In 2021, while Todd remains at the forefront of the breeding and research arm of the business, the day-to-day running of the company is undergoing some radical changes. Whereas, in the past Ozbreed were perceived as a ‘closed book’, with
access to our signature plants and growing options limited – things are changing. Industry feedback has been building and we are listening. After almost 20 years, we are evolving to make access to our plants easier and meet ever-increasing industry demand.
Ozbreed Easy Access Offering From 1 July 2021, we are launching a new offering called Ozbreed Easy Access (OEA). The OEA will make it easier to access young plants from specialist propagators and growers to pot on and sell. Fewer complications in accessing available propagation stocks for approved OEA growers, will in-turn
Blue Gem™ Westringia hybrid ‘WES03’ A
Yareena™ Myoporum parvifolium ‘PARV01’ A
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GROUNDSWELL JUNE 2021
Low Horizon™ Westringia fruticosa ‘WES06’ A