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No. 17 Vol. 2
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Wayne Sisters’ beadCAUSE Ode to Mom Lost to COVID
Experience the Tina Cali Difference Ranked Top Selling Century 21 Agent in New Jersey!
February 2021
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By Jillian Risberg or the Bead Sisters who lost lots of loved ones, including their beloved mother to COVID on April 1 — creating beaded mask chains that were fashionable, functional and fabulous with her beads was a true homage to the amazing woman who loved them for her lifetime. “I want to keep her memory alive with these beads, continue the tradition of what she started,” says Caryn Chow. “The main thing is when people find out the beads came from mom’s collection and this is how MaskLifts™ was created — they’re interested in supporting it.” In these tumultuous times that show no signs of slowing down, one thing remains an effective constant to stop the spread of COVID-19 — universal mask-wearing. Chow can’t think of a better way to honor their mom and keep people safe. “I know she would be proud of us,” the beader says. “It’s a way to give back to the community that helped her when she was in the hospital and also helped me.” They’re producing them with a vengeance and a purpose at the core of it all. “When the pandemic is over that doesn’t mean our business will be over ‘cause we’re expanding to bracelets,” says Chow. “But right now the MaskLifts™ are hot because they’re needed and fun and makes you feel normal again — like just wearing jewelry.” She and sister Sheryl Chin have one in every color. “The clasps are small so just clasp onto the cords on either side of your mask, then put the mask on and it looks like you have long earrings,” says the beader. “When you take ‘em off, it looks like it’s attached to a long necklace.” According to Chow, they’re especially happy that people
have been buying in bulk. “Every five that a customer purchases, we donate one to a healthcare worker,” she says. “Our goal is to build it to the point where we have a substantial amount that we can donate. I’m thinking of the COVID center here in Wayne that’s probably going to be our first mark.” At the onset of the pandemic in March, Chow was in the hospital trying hard to recuperate from the virus. But her heart was elsewhere when their mom fell seriously ill, with sister Sheryl her caregiver and at her bedside conti nued on page 2
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