AKFCF Fall 2022

QUARTERLY

Association of Kentucky Fried Chicken Franchisees, Inc.

Fall 2022

Who Will Control Congress in 2023?

Several factors will determine the outcome of the midterm elections.

PLUS: Franchise Business Academy | KFC Foundation | 2023 Convention Preview

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CONTENTS

AKFCF QUARTERLY FALL 2022

24 30 FEATURES

38

GAC Report: Who Will Control Congress in 2023?

22

By Amber Peoples With midterm elections quickly approaching, the projected outcomes of congressional races are becoming less clear by the day.

Learning & Growing Together 24

By Alessandra Brown In partnership with the AKFCF, the KFCC Franchise Finance Team launched the Franchise Business Academy in 2021.

30

Unlocking New Possibilities For KFC Employees Through Round Up And More

DEPARTMENTS 4

From the Editor

6

President’s Report

10 NCAC Report 12 In the News 48

RSCS Member Programs

By Elizabeth Edrington

50 Finance Committee

The KFC Foundation is entering an exciting chapter — one where we don’t have to merely consign our dreams to being only dreams, but rather where we’re able to make these dreams a reality.

52 Regional Short

2023 Convention: Welcome to OUR House — A Foundation 38 of Family

53 Executive Director Update 54 Legal Update By Ron Gardner 56 Looking Back

By Kelly Rodenberg Get a front-row seat to the best practices and impactful trends, as well as the most effective brand engagement strategies and creative executions, from the people who make them happen.

On the Cover: Who Will Control Congress in 2023?

This Fall brings an entirely new set of challenges before the elections, with the deadline for a government funding bill fast approaching. Read the GAC Report on page 20.

2

AKFCF Quarterly Fall 2022

x

IT’S BETTER WHEN WE’RE

TOGETHER

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FROM THE EDITOR

QUARTERLY Official Publication of the Association of Kentucky Fried Chicken Franchisees AKFCF QUARTERLY MISSION STATEMENT

JOIN US IN AUSTIN, TEXAS IN 2023!

By Michelle Hunt

F

or once, the weather is paying attention to the calendar. As I write this, we’re experiencing a nice cool down as we hit the first official day of Fall. Our family has transitioned to an empty nest (except for the dog who rules the house) with nice visits from our youngest when he comes home from college. Our oldest and his wife are enjoying married life and looking forward to their first holidays as husband and wife.

Overall, we are feeling so very blessed.

As far as meetings go, let’s call this the calm before the storm. Our Fall regional meetings are coming right up. I will be at the Super Regional October 10-13 in St. Pete Beach, Florida; the Southeast is hosting the region in Nashville from October 16-19; and the Northwest is back in Hawaii with Southern California from October 22-28.

While the Annual AKFCF Convention is still months away, that’s what we’ve all been working on. We opened the 2023 AKFCF Convention registration on September 12, and many of you have already registered. Here are a couple of things to remember: • Early-bird registration ($249) ends on November 30 • Hotel reservations must be made

by February 2 (but don’t wait!)

• All events & meals except for exhibits will be at the JW Marriott Austin • Exhibits are in the Austin Convention Center I hope the registration experience was improved for those who have already registered. The Convention registration was the first event on our new event management platform, Aventri. You’ll hear more about them and why we switched in a future issue.

However, I can tell you those of us who build the sites are much happier.

Feature articles in this issue include a brief update from the GAC, the KFC Foundation’s vision for the future, Franchise Business Academy—a partnership between the AFKCF and KFCC, and of course, a teaser of what’s in store for the 2023 AKFCF Convention. Make your plans now to join us by getting registered and making your hotel reservations. You also can find Convention information at www.akfcf.com.

Don’t forget to catch up with our columnists — AKFCF president Keith Cole, NCAC Vice Chair Tom Broome, Tara Morrison with RSCS Member Programs, AKFCF Finance Chair Jamie Jackson, Southwest Region President Ryan Androes, AKFCF Executive Director Kelly Rodenberg, and AKFCF Legal Counsel Ron Gardner.

I hope you all have a beautiful Fall!

4

AKFCF Quarterly Fall 2022

The AKFCF Quarterly is the voice of today’s franchisee family and supports the mission of the Association of Kentucky Fried Chicken Franchisees, Inc.

AKFCF EDITORIAL TEAM

AKFCF President Editor Assistant Editor AKFCF Administrative Manager Communications Chair Executive Director Past President

Keith Cole Michelle Hunt Julie Mantlo Michelle Hunt Kevin Schlutz Kelly Rodenberg Brandon Robertson

The AKFCF Quarterly (ISSN 1071-9873) is published by the Association of Kentucky Fried Chicken Franchisees for its members and their friends. AKFCF is the independent Association of Kentucky Fried Chicken Franchisees.

FRANCHISEE EDITORS:

Michelle Hunt 14812 N Avenue, Columbus Junction, IA 52738 Phone: (319) 728-3282 Fax: (319) 728-2940 michelle.hunt@akfcf.com Julie Mantlo 855 Lovers Lane, Suite 111, Bowling Green, KY 42103 Phone: (270) 783-8880 julie@rogmancorp.com

Zaira Guevara (International Liaison) 7750 NW 46TH Street PTY 1495 Doral, FL 33166 Phone: (305) 384-4242 (U.S.) (011) 506 2208-7828 (Direct) zguevara@caribla.com

Copyright ©2022 AKFCF, Inc. All rights reserved. Articles may be quoted with credit to the source. Information in the AKFCF Quarterly (ISSN 1071-9873) represents the views of the authors and unless noted otherwise does not necessarily reflect the policies or position of AKFCF, Inc. Acceptance of paid advertising does not imply endorsement by the Association, or approval of the advertiser or its product or service by KFC Corporation.

AKFCF ADVERTISING AND EDITORIAL SUPPORT OFFICE

Send all advertising and editorial submissions for AKFCF Quarterly to:

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9040 Roswell Road, Suite 210, Atlanta, GA 30350 Phone: 770.650.1102 President Vice President/Publisher Publishing Editor Art Director Advertising & Production Manager Account Executive Circulation Manager Accounting

Larry Lebovitz John Hanna Cory Sekine-Pettite Jack Simonetta Megan Willis Jamie Ryan Amy Fine Marilyn Walker

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FROM THE PRESIDENT

HERE TO SERVE

By Keith Cole

W

e are all here to serve and in doing so, we are all connected.

We just finished the fall meeting of our AKFCF board of directors. The board room was alive with great debate and discussion regarding all things KFC. I have witnessed these board meetings for over a decade and we typically have robust discussion, but I really feel this year is somehow different.

The engagement I have seen from the regional leadership has been exemplary. I asked them to come prepared to talk about the issues at hand and they more than rose to the occasion. As I sat there listening, I was filled with an overwhelming sense of pride. It’s a pleasure to serve with a talented group of leaders.

If your business does not allow you to serve on the board or in a committee, you simply need to make your issues known to those who are serving. They will make sure your voice is heard! What may be a problem for you, typically is also a problem for the system. The people sitting at the board table are proud to be there, raising your concerns and representing what is best about you and your region.

Now it is up to those board members to report back to our regions. If you would like to hear more about the topics, please reach out to your regional rep. I am sure they will be happy to update you. They are here to serve.

I know the same feeling flows over to our partners in the NCAC. I was extremely

grateful to Tom Broom for attending our board meeting, presenting from an NCAC perspective and answering questions from the board. Tom was a gracious presenter and left plenty of time for questions and feedback. I also need to recognize Bryan Robinson who stepped in for both the RSCS and the Tech report. Bryan did a fantastic job and hardly disrupted my flow at all.

We were all there to serve our fellow franchisees, so that, hopefully, our fellow franchisees can continue to serve their management teams through more efficient and more economical processes. This, in turn, allows our management teams the opportunity to better serve our restaurant teams, who serve our customers. This is our connection, our greater purpose.

Our restaurant teams need all the support they can get. The last couple of years has seen unprecedented labor shortages and supply chain outages. From pot pie tins to mac & cheese and soda syrups of all flavors, our teams have navigated these shortages with grace and adaptability. Keeping a sense of humor about the situation, keeps things from getting too stressful. In some of my own restaurants, I’ve heard RGMs playfully predicting what they will have to “do without” this week. I have contemplated opening a factory, dedicated to producing pot pie tins, lemonade syrup, and mac & cheese. There is money to be made!

In the meantime, we must hope our next

We were all there to serve our fellow franchisees, so that, hopefully, our fellow franchisees can continue to serve their management teams through more efficient and more economical processes.

6

AKFCF Quarterly Fall 2022

promotion is not a “Mac & Lemonade Pie,” or we are in trouble.

We should all be so proud of our restaurant RGMs, our teams, and the work they’ve done in such difficult circumstances to serve customers. KFC is here to serve and our teams are knee-deep in making that happen. Those teams rely on franchise and corporate people setting them up for success. When we fall short of that, we must re-evaluate what we are doing and make the necessary changes. That is how our service on committees and boards connects us directly to our customers. It flows through our restaurant teams.

The process can be frustrating at times, but the reward of working with like-minded business leaders, such as those on our regional boards, makes it more than worth the frustration. If you talk to your regional rep, thank them for volunteering and representing you and your region. They are here to serve and they are going beyond my expectations in our pursuit of an AKFCF that truly represents its members, our regions.

In closing, I would like to quote our AKFCF secretary, Kevin Schlutz. In 1997, when he was president, he wrote in his first Quarterly article the following passage concerning preparing for the future: “We find ourselves putting things off for the future only to realize, before you know it, that the future is now. What could have been forward-thinking is now just keeping up.”

Words of wisdom! n

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NCAC REPORT

GIVING THE PEOPLE WHAT THEY WANT … KFC!

By Tom Broome, NCAC Vice Chair

T

he summer flew by! Your NCAC has been busy in partnership with KFCC, focusing on demand-driving initiatives in the value and digital arenas, and initiative prioritization discussions. Recently, I met with Tarun Lal, KFCC’s new president, and I know he’s excited to move to Louisville in September. He already has immersed himself into the KFC U.S. family. He brings new leadership, experience, perspective, and excitement. He is focused on the same thing we all are — profitably growing this great brand for all of us.

At the time I write this message, we are well underway with our $5 Mac and Cheese Bowls and the country is loving their “big ol’ bowl for five bucks!” We have seen a nice, positive sales trend and look for it to continue throughout the promotion.

Transactions are moving in the right direction and getting closer to positive, and we all know healthy transaction growth is an important indicator of the overall health of the business. We also are seeing great success in offering our customers a free beverage bucket with the pur-

Our marketing efforts for Bowls will be focused on value while our Holiday Bucket provides an easy choice during a time of group occasion meals.

10 AKFCF Quarterly Fall 2022

chase of a 12-piece or larger meal. When we give customers what they want — our finger lickin’ good food at a great value — we continue to grow sales and transactions.

At the end of August, we launched our $6 two-piece drum and thigh combo aggressively addressing the low-end core of our business and providing abundant value.

Unfortunately, we have seen significant low-end core sales erosion over the last 18 to 24 months and providing meaningful and relevant value with chicken-on-thebone is one way we feel speaks to this audience. I am hopeful we see strong results across the business as we promote our “Easy Dinner Meal” of chicken-on-thebone (no price point) with free beverage bucket (12-piece meal or larger). Midway through this calendar window, we will launch a new Buffalo Ranch sauce, providing flavor news that is easy to execute.

This entire promotion continues through November 13 and is another opportunity to give people what they want from KFC. We enter the holiday season in mid-November by continuing the Bowls momentum we started this summer, promoting our Famous Bowls and our Holiday Buckets.

Our marketing efforts for Bowls will be focused on value while our Holiday Bucket provides an easy choice during a time of group occasion meals. All advertising will continue to feature our “craveable” food and everyday customers enjoying KFC in their daily lives. I look forward to our agency partners continuing to drive our “That’s Finger’ Lickin’ Good!” message through strong advertising creative across all channels, meaningful and relevant media buys, and digital and social placements with a

strong call to action resulting in sales and transactions.

All our media, including our Performance Marketing Media dollars, will work to drive sales, transactions and engagement, and the team will continue to revisit and refine audience targeting to have your marketing dollars work as hard as possible.

In the digital world, our marketing efforts within the KFC-owned channels of kfc.com and the app will continue to be focused and purposeful. An “always on” approach with our aggregator partners is underway so we can continue to meet our customers where they are and have new customers find us — whether on an aggregator’s site or our own.

Our quarterly NCAC Meeting in September is an opportunity to come together, work hard in our Subcommittees, and meet as an NCAC Committee. We held our NCAC Annual Meeting of Members on Thursday, September 15. During this week, we heard important updates from Tarun and his leadership team, as well as the National Marketing Subcommittee,

which refined the 2023 Marketing Calendar. It remains important to get out as far as possible on the calendar allowing everyone, including our RSCS partners, time to plan and execute successfully and giving us the best opportunity to give our customers what they want from us — food that is not just good, but “finger lickin’ good!”

As always, if you have any questions or concerns, please do not hesitate to reach out to your NCAC representative, to Karen Sherman and the NCAC staff or, of course, to me. I wish you all a wonderful start to the close of 2022. I look forward to updating you on the progress of your NCAC in partnership with KFCC in a future issue of the AKFCF Quarterly.

Let’s continue to give people the best of KFC every day — it’s what they want! n

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Fall 2022 AKFCF Quarterly 11

In the NEWS

HOMETOWN HERO JACK HARLOW HELPS USHER IN NEW ERA AT KFC

H

e has three Grammy Award nominations, 43 million monthly Spotify listeners and is the “Hitmaker of tomorrow,” according to Variety. Yet Jack Harlow manages to remember his Kentucky roots every chance he gets, which made his partnership with KFC the perfect match.

“We say Jack Harlow was born and breaded in Kentucky,” said Nick Chavez, KFC’s chief marketing officer.

“It made for this perfect match of a remarkably gifted, talented, and popular young musical artist with a brand he authentically likes.”

KFCC announced the year-long partnership with the 24-year-old rapper and Louisville native in December 2021, promising special menu innovation and exclusive fan experiences.

It kicked off on December 13 with a KFC x Jack Harlow food truck ahead of Harlow’s first hometown show.

“I think that authenticity is so important in these types of celebrity programs or meal relationships, in some ways because for KFC, a big part of the objective here was to expand our reach and expand our engagement with younger audiences of customers,” Chavez said.

He added millennials and Gen Zers “can smell inauthenticity a mile away and can smell fake marketing speak and bogus programs. Fortunately for KFC and Jack Harlow, this ain’t one of those.”

“Growing up, I always dreamed of being that guy who would put Kentucky on the map in the music scene,” Harlow said in a statement. “But to team up with an iconic national staple like KFC, the biggest brand to come out of Kentucky, is truly an honor. I’m looking forward to all the amazing things we’re about to do together.”

In June, customers could order the Jack Harlow Meal, a mix of KFC classics and new menu items including the Spicy KFC Chicken Sandwich, Secret Recipe Fries, Mac & Cheese, a side of ranch and a lemonade, all served in

12 AKFCF Quarterly Fall 2022

customized Jack Harlow x KFC packaging.

Harlow picked out the items after visiting the KFC test kitchen, where he also learned how to bread and fry the chicken with Chris Scott, KFC’s head chef.

“I think of it as a little bit of old school meets new school in Jack Harlow,” Chavez said.

That theory proved accurate when the brand released a 15-second video promoting the meal deal and featuring Harlow’s new song, “Nail Tech.” YouTube comments ranged from “I’m feeling the retro Colonel Sanders vibe Jack’s giving off, good marketing” to “Jack Harlow is from Kentucky and reps Kentucky everywhere he goes so it’s only right that he reps KFC.” A restaurant takeover on June 4 outside of an Atlanta KFC enticed thousands of

Harlow fans who were surprised when Harlow himself made an appearance.

“He actually worked the drive-thru that day, believe it or not,” Chavez said.

“There are very funny clips online of people going through the drive-thru and Jack Harlow is both taking their order and serving them food. He was a great sport about it, and pretty darn good at working the drive-thru.”

KFCC’s social media channels saw a 30-percent increase in reach since the start of their partnership with Harlow in December, driven largely

by Harlow’s fan base, Chavez noted.

Audio clips recorded by Harlow played as customers added the Jack Harlow Meal into their carts in the app, which has seen a “significant increase” in the number of new users.

KFCC hopped on the celebrity partnership train later than its Yum sister brand, Taco Bell, which partnered with Harlow’s friend and music collaborator, Lil Nas X, and named him chief impact officer last year. As KFCC considered potential collaborations with actors, athletes and entertainers, Harlow’s name quickly popped up, Chavez said.

The deal came together with help from Nimbus, a Louisville-based strategic multicultural marketing agency that tapped Latinx-led production company Famous After Death to bring both Harlow’s and KFC’s creative vision to life.

“As we reach more younger customers, reaching better and more authentically connecting with diverse, multicultural and multiethnic customers is a huge priority for us, and is a personal passion of mine as a Latino CMO,” Chavez said.

“The Jack Harlow partnership is a big part of ushering in this new era for an iconic brand and building greater relevance, great engagement and greater authenticity with younger generations.”

Source: Franchise Times

KOREA MEETS KENTUCKY AS KFC UK DADY & GARDNER, LAUNCHES LIMITED EDITION BBQ P.A. ATTORNEYS TWISTER WRAP ARE RECOGNIZED FC UK has revealed a big menu

BY THE BEST K shake-up, including a spicy new LAWYERS IN Twister Wrap. The Korean BBQ-flavored wrap is said to be packed full of AMERICA 2023 flavor, with the salty taste of dark soy and a hint of spice.

It will be available at KFC until November 13 for £1.98 ($2.28) on Mondays and £3.99 ($4.59) throughout the rest of the week. It replaces the Kentucky Mayo as the Twister Wrap of the Day on Mondays.

A spokesperson for KFC UK said it’s “all about street food flavors, with the salty taste of dark soy and sweet molasses alongside gochujang, adding that hint of spice.” It will also be available as part of a Twister box meal or Twister Wrap meal.

Source: Coventry Telegraph

S

even partners at Dady & Gardner, P.A. have been recognized by The Best Lawyers in America© 2023 as among the best franchise lawyers in America. J. Michael Dady, Ronald K. Gardner, Jeffery S. Haff, John D. Holland, Scott E. Korzenowski, Kristy L. Miamen, and J. Mark Dady have all been selected by their peers for this recognition.

For more information on the firm, visit dadygardner.com.

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Fall 2022 AKFCF Quarterly 13

In the NEWS

KFC SOUTH AFRICA ANNOUNCES THAT WOMEN ARE LEADING THE WAY FOR COMMUNITY-BASED INITIATIVES

K

FC South Africa announced in August during Women’s Month that its female employees are leading the way for KFC’s community-based initiatives. The company said it is important to give recognition to the women who work tirelessly behind the scenes to uplift their communities and improve the lives of others.

The brand says that after all, it is these women who are often the critical driving force when it comes to tackling some of the country’s biggest issues, such as hunger. They often are the ones who create opportunities for the youth of today by feeding their potential and thereby securing the success of the future generation, adds the brand.

According to Akhona Qengqe, chief people officer at KFC Africa, the business is following the lead of its parent company, Yum Brands!, when it comes to driving gender parity. Yum Brands!, Qengqe points out, is accelerating its gender parity deadline to 2025 from 2030, after the number of women in its senior leadership recently reached 47 percent.

Qengqe adds, “Locally, we are proud to share that our own leadership team is 50-percent female. While women are clearly the driving force behind our brand, it is also women who play some of the most critical roles in KFC’s socially led initiatives like KFC Add Hope and Mini Cricket.”

“When it comes to these programs, the majority are largely supported and run by women, who often volunteer their time in an effort to make a difference in the community,”

she says. “In fact, 90 percent of the Add Hope beneficiary organizations that KFC work with are championed by women.”

KFC Mini Cricket, for example, delivers over 60,000 matches across the country every year, with over 13,000 volunteer coaches positively impacting the lives of more than 126,000 children.

Qengqe says, “We view sport as a positive vehicle for change, and as a way to holistically help children reach their full potential and inspire their dreams. Certainly, our volunteers ensure that the youngsters learn the basics of a team sport, which in turn improves their lives and leadership skills.”

Qengqe notes that the program witnessed a 131-percent growth in the number of volunteer coaches — 5,916 in 2009 / 10 to 13,673 in 2019 / 20 seasons — during the program’s first decade. As of 2020, over 9,500 of the 13,673 volunteers in the KFC Mini-Cricket volunteer coaching community are women, a total of more than 70 percent overall.

Most of these women are schoolteachers and are largely motivated by the love of cricket, values, social and self-development factors, according to Qengqe. These volunteers have been an integral part of the success of the program, which could not have been

achieved without their active participation.

“Additionally, the other offering that relies heavily on women is our KFC Add Hope program, which was created with the intention of providing underprivileged children with daily, healthy and nutritious meals.

This program has been running since 2009,” adds Qengqe.

Qengqe explains that Add Hope raises money through collections from KFC itself, in conjunction with the R2 customer donations, to provide for children in need. Add Hope partners directly with beneficiary organizations to ensure that this is done as effectively, responsibly and as sustainably as possible.

“This program is fully run by our KFC Purpose team, which is a team of women who collectively oversee all of the purpose work done by KFC, bringing the heart of the brand to life in a tangible and real way. As with Mini Cricket, women are the backbone of the brand,” says Qengqe.

KFC South Africa recognizes the massively important role played by women at all levels of our society.

“And as such we will continue to create opportunities for more inclusion, equity and belonging for the women in the communities within which we operate,” concludes Qengqe.

Source: Media Update

Condolences: James L. Dodd, Jr. (78), passed away on Aug. 27, 2022. Dodd grew up in the town of Lynn, Alabama, where he met his bride of 60 years. They lived in Texas, Georgia, and then Tuscumbia before settling in Hamilton, Alabama. He managed the local KFC for 40 years, moving his family to Hamilton in October 1974 when he opened the restaurant. Known as the “Big Chick” around town, Dodd was generous with his time, energy, money and chicken, serving his community in countless ways. He was much loved by his family, which includes his wife, Becky; daughter Jamie Christian and her husband Cy; daughter Jennifer Taylor and her husband, Brock; granddaughters Kelsi Carlton, MacKenzie Vann (and her husband, Curt); grandson Alex Reid; and a host of great-grandchildren, nieces, nephews, and cousins.

14 AKFCF Quarterly Fall 2022

KFC UK REINVENTS LOYALTY WITH GAMIFIED REWARDS PROGRAM AND BUCKET LOADS OF FREEBIES

K

FC UK is rewarding customers with a newly launched in-app rewards program themed around arcade games, with the chance to win free KFC menu items.

The new rewards program, called ‘KFC Rewards Arcade,’ created by RAPP UK, is available within the KFC app and marks KFC’s move away from the transactional, points-based loyalty schemes that dominate the QSR sector.

KFC UK’s and RAPP’s ambition was to completely reinvent the future of loyalty. Current points-based systems generate an unfair generosity balance with very little personal recognition for customers and prizes that only reward the heaviest users. The new KFC Rewards Arcade instead focuses on generosity, surprise and recognition and is a differentiated loyalty proposition for the category.

Creatively themed around a gaming arcade,

the app features a vibrant, fun and colorful 3D space. Evoking feelings of excitement, chicken fans can play the game to win select menu items. ‘Rewards’ can be claimed in-store or through a click-and-collect order.

The first game to mark the Arcade’s launch is ‘Hammer Time,’ a classic festival-style high-striker game where players choose one of three hammers and swing to win by ringing the bell at the top of the tower.

Customers receive an in-app invite to play after every order over £3.00 (about $3.50).

There are 12 menu items up for grabs as rewards, including: 6-piece Bargain Buckets, Burgers, Wraps, Popcorn chicken and more.

Gabby Ludzker, CEO at RAPP UK, said: “Loyalty has moved on from points which means prizes and brands need to keep up with their customers’ behaviors and motivations.

The Rewards Arcade is a dynamic way to

reward loyalty, customers can have a go, win and claim their prize immediately, making it a win-win for KFC and their guests. We wanted to give every KFC guest an entertaining, interactive and competitive space where they can try out a range of retro games to win free food.

The games are exciting and fun and will definitely keep customers coming back for more.”

Jack Hinchliffe, CMO in KFC UK, said: “We are so excited to be launching our new KFC Rewards Arcade. We strive to be a business which exceeds the wants and needs of our guests. That’s why we’ve transitioned from a stamp-based rewards scheme to a dynamic, modern platform that provides our fans with instant, free prizes. We set out to reinvent the future of loyalty and that’s exactly where we are headed. I can’t wait for customers to give the KFC Arcade a go!”

Source: lbbonline.com

Fall 2022 AKFCF Quarterly 15

In the NEWS

ONLINE TAKEAWAY FOOD MARKET TO WITNESS HUGE GROWTH BY 2030

A

recent report named “Global Online Takeaway Food Market” has been added to the archive of market research studies

by JCMR, a global research and market intelligence consulting organization. The industry experts and researchers have offered reliable and precise analysis of Online Takeaway Food in view of numerous aspects such as growth factors, challenges, limitations, developments, trends, and growth opportunities.

This report will act as a handy instrument for market participants to develop effective strategies with an aim to reinforce their market positions. This Online Takeaway Food report offers pin-point analysis of the changing dynamics and emerging trends in the Global Online Takeaway Food Market.

16 AKFCF Quarterly Fall 2022

Get PDF template of Online Takeaway Food report @jcmarketresearch.com/reportdetails/1110384/sample Additionally, the report provides a futuristic perspective on various factors that are likely to boost the Global Online Takeaway Food Market growth in the years to come. Authors of the report also have shed light on the factors that may hamper the growth of the Global Online Takeaway Food Market.

The report also helps in understanding the Global Online Takeaway Food Market through key segments including application, product type, and end user. This analysis is based on various parameters such as CGAR, share, size, production, and consumption.

The leading industry experts have also scrutinized the market from a geographical

point of view, keeping in view the potential countries and their regions. Market participants can rely on the regional analysis provided by them to sustain revenues.

The Online Takeaway Food report also has focused on the competitive landscape and the key strategies deployed by the market participants to strengthen their presence in the Global Online Takeaway Food Market. This helps the competitors in taking well-versed business decisions by having overall insights of the market scenario. Leading players operating in the Takeaway Food Market include, McDonalds, KFC, Subway, Pizza Hut, Starbucks, Burger King, Dominos Pizza, Dunkin Donuts, Dairy Queen, Papa John’s, and Wendy’s, among others.

Source: Fighting Hawks Magazine

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In the NEWS

YUM! BRANDS NAMES ALLYSON PARK AS CHIEF CORPORATE AFFAIRS OFFICER

Y

um! announced recently that it has named Allyson Park to the role of Yum! Brands Chief Corporate Affairs Officer. An accomplished corporate affairs leader with more than 25 years of strategic communications and government relations experience, Park will have oversight of all aspects of the company’s communications, public policy and government relations, corporate social responsibility and environmental, social and governance (ESG) teams. Park will join the company’s Global Leadership Team, and report to Yum! Brands Chief Operating Officer and Chief People Officer Tracy Skeans.

“Allyson’s proven record serving some of the world’s most recognizable brands makes her an ideal fit for the role of Yum! Brands Chief Corporate Affairs Officer, and she brings a wealth of expertise about business-critical functions,” said Skeans. “The Global Leadership Team and I are excited to work closely with Allyson as a strategic

18 AKFCF Quarterly Fall 2022

thought partner as we continue to advance our Recipe for Growth and Good strategies and elevate our people-first culture.”

Park joins Yum! with deep experience across all aspects of communications and public affairs. Most recently, she worked for Mars, Incorporated serving as Global Vice President, Corporate Affairs, for Mars Wrigley. In that role, she oversaw the company’s purpose initiatives; internal and external communications; ESG; public policy and government affairs; the Mars Wrigley Foundation; and consumer care across 180 countries for brands including M&Ms, Snickers, Skittles, Dove, and EXTRA, among others.

She also led Corporate Affairs, Sustainability and Health & Wellbeing globally for Mars Chocolate, and led Corporate Affairs for Mars Petcare North America. Prior to Mars, Park held five roles in The Coca-Cola Company including as Global Vice President of External Affairs. She began her career in agencies at

Hunter PR and Jackson Spalding. A committed people grower, Park is dedicated to diversity, equity and inclusion. At Mars, Park served as the executive sponsor for business resource groups focused on supporting women and people of color.

“Yum!’s iconic brands, leadership team and reputation for emphasizing culture and embracing the value of people in its business strategy are just a few reasons why I’ve long admired the company,” said Park. “Yum! and its brands continue to demonstrate the resiliency of their business model and ability to drive global growth in a dynamic environment, and I am excited to lead Corporate Affairs for an industry powerhouse with unmatched scale, world-class franchise partners and an unrivaled workforce of more than 1 million employees and restaurant team members.”

A committed advocate for community engagement, Park currently serves as an advocate to OnBoard, whose mission is to increase the number of women in executive leadership and on corporate boards; as an advisor to Globowl, a company of internationally influenced organic baby food; and as a member of the Economic Club of Chicago and Leadership Greater Chicago, where she was selected as one of The Daniel Burnham Inaugural Fellows. She has served nearly a dozen organizations as a Board Director including most recently World Business Chicago, Junior Achievement of Chicago and as a member of the Executive Committee for World Federation of Advertisers.

Source: Yum!

NEW RUFFLES KFC KFC GIVES ROBERTSON ORIGINAL RECIPE CHICKEN SENIOR CENTER $10K FLAVORED POTATO CHIPS GRANT NOW AVAILABLE IN CANADA Kentucky Fried Chicken restaurant in Springfield, Tennes-

K

FC Canada and the Ruffles brand have teamed up for the creation of new Ruffles KFC Original Recipe Chicken flavored potato chips.

Ruffles KFC Original Recipe Chicken flavored potato chips feature the iconic ridges of Ruffles potato chips dusted with the signature flavor of the Colonel’s signature 11 herbs and spices.

You can find Ruffles KFC Original Recipe Chicken flavored potato chips on the shelves at major retailers across Canada in 66g and 180g bags, only while supplies last.

Each bag also includes a printed offer for 20 percent off on your next KFC order over $10 online or via the KFC app.

Source: Canadify.com

A

see surprised the Robertson County Senior Center with a $10,000 grant in early September.

According to Smokey Barn News, which was invited along for the surprise, the senior center’s representative Elaine Spurlock was shocked to tears when KFC manager Heather Rulison presented the large check.

Rulison told Smokey Barn News the check was sponsored by the KFC Foundation which looks for worthy causes like the Robertson County Senior Center. The money comes from customers that donate to the program over time and then nonprofit organizations are then nominated.

“We nominated them and just prayed for God’s favor,” Rulison said. “It was a blessing they got awarded a $10,000 KFC Wish from the KFC Foundation. God bless the KFC Foundation and the Seniors.”

Source: wsmv.com

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In the NEWS

THIS YUM! VP PLAYS FIELD HOCKEY FOR A U.S. NATIONAL SQUAD up and perform for one another is a critical part of a successful team — on the pitch or in the business world,” de Prez said. “I’m fortunate that I’ve been able to manage my sport, personal and work life, so that I can honor all three sets of commitments, but it’s not without sacrifice, not just by me, but from family and sometimes colleagues, too. Having that support makes it possible, and I’m very grateful for it.”

On August 21, The Masters Hockey World Cup ended. The U.S. Over 40 Men’s Team came in eighth overall, beating out Italy, Scotland (in which de Prez scored a hat trick of goals) and Malaysia but losing to France in the final match.

“The United States does not have the same rigorous system of adult men’s hockey leagues as other countries do, so we were always seen as the underdogs,” de Prez explained.

When the team took on France, they’d already suffered a frustrating loss to Argentina, due to missed scoring opportunities, and incurred several injuries.

Overall, de Prez scored five of the U.S. team’s goals, ranking as one of the tournament’s top 10 highest-scoring players, an accomplishment that he hopes to repeat in the next World Cup. But for now, he’s returned to his office at Yum! Brands.

“We all achieve and fail, whether at work or in sports, but the lesson is to keep going,” de Prez said. “I encourage everyone to keep playing, whatever it may be, for as long as you can — that’s certainly my intention!”

Source: Yum! Photo by David de Prez/Yum!

Y

um! Vice President of Global Operations & Restaurant Technology David de Prez took some time off work recently. Time off is normal, even expected, in the corporate world, but de Prez didn’t snap photos of an idyllic island scene and post them to his social media as some opt to do. Instead, his vacation memories are captured on the Masters Hockey World Cup website as de Prez represented the United States in the England-based field hockey tournament featuring teams from around the globe.

“I’m a huge believer in the power of sport to have a positive influence in so many aspects of life and work. I put a lot of my success as an operator down to what I learned on the sports field as well, as it trains my brain to recognize patterns, processes and the logical sequencing of events,” de Prez said.

As a child, British native de Prez always had a stick, racquet or ball in his hand. He can trace back his love for field hockey (or just “hockey” as it’s referred to in Europe) to age 7 when he played on the kids’ team at a local club while his parents played in the adult league. de Prez carried his passion for the sport throughout his adolescence, playing on his university’s team, and then on club teams wherever his Yum! job took him — the United Kingdom, South Africa, Dubai and now, Texas.

“Having been part of the Yum! family for over 14 years now, word certainly gets around that I play hockey,” de Prez said.

He even incorporated the sport into his personal recognition award — a tradition

at Yum! in which colleagues give each other a physical token for a job well done. At one point in his career, de Prez’s award included an image of one of his favorite players taking a “drag flick,” one of the most technically difficult and physically demanding shots in the game.

But field hockey’s influence on de Prez extends beyond corporate recognition. He’s developed his closest friendships on the pitch and even met his wife through the sport. “Internationally, it’s one the largest participation sports, due to both men and women playing from as young as 5 years old to age 80, so many hockey clubs become an extension of your family and a regular weekend hangout,” he said. “Once you start running and the endorphins kick in, there’s no better feeling!”

Like de Prez, his teammates also work full- or part-time off the field, even those who were part of Olympic teams. Their jobs range from investment banking to farming, and with that, comes sacrifice.

“Having that shared commitment to turn

Condolences: Robert John Kremer, passed away on July 28, 2022. He was just 59 years old. Kremer operated the KFC in Pine City, Minnesota for 38 years. Anyone who had the chance to know Kremer knew he was always cracking a joke, or making you laugh at his dry sense of humor. He enjoyed hunting agates, inventing ridiculous things, helping others, and mostly spending his precious time with his loved ones. He is survived by his parents Robert Kremer Sr., and Sharon Kremer of Pine City; his brother Perry Jurek, and his husband Tien Le; his daughter Samantha Schmidt, her husband Alex Schmidt, and their children Xander and Aleksia all of Pine City.

20 AKFCF Quarterly Fall 2022

Know Your Acronyms In our business, there is a great deal of terminology and jargon. As more processes and systems are added, the acronyms continue to pile up. Thus, AKFCF Quarterly decided it is time for us all to brush up on the many acronyms you will hear in your daily lives and read about in this magazine. Be sure to pass this along to your employees, or post a copy in your offices.

RMI

AKFCF Association of Kentucky Fried Chicken Franchisees

SBRA Supplier Business Relationship Agreement

ARL

Restaurant Margin Improvement

ROCC Restaurant Operations Compliance Check

TOL

Territory Operations Leader

TRP

Targeted Rating Point

ROI

Return on Investment

VOC Voice of the Customer (formerly CBCC)

RSC

Restaurant Support Center

YUM

Yum! Brands

YRI

Yum! Restaurants International

RSCS Restaurant Supply Chain Solutions (formerly UFPC)

Above Restaurant Leader

ASAP American Showman Asset Program AUM

Assistant Unit Manager

BOGO

Buy One Get One

BOH

Back-of-house

BSC

Balanced Scorecard

COB

Chicken on the Bone

COGS

Cost of Goods Sold

DMA

Designated Marketing Area

FA (Or F/A) Franchise Agreement FIT

Food Innovation Team

FSC

Food Safety Consultation

GAC

Government Affairs Committee

IAYF International Association of Yum Franchisees (formerly known as the IAKFCF, International Association of KFC Franchisees) KFCC Kentucky Fried Chicken Corporation NAC National Advertising Cooperative (merged with NFAC to become NCAC) NCAC National Council and Advertising Cooperative NFAC National Franchisee Advisory Council (merged with NAC to become NCAC) NMS National Marketing Subcommittee NPC National Purchasing Cooperative (i.e., KFC NPC) OEC Operations Excellence Committee PAC

Political Action Committee

POP

Point of Purchase

POS

Point of Sale

QSR

Quick Serve Restaurant

REC Restaurant Economics Committee RGM

Restaurant General Manager

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Who Will Control Congress in 2023?

Several factors will determine the outcome of the midterm elections.

By Amber Peoples

W

ith midterm elections quickly approaching, the projected outcomes of congressional races are becoming less clear by the day. Initially, political analysts predicted Republicans to see a landslide victory in November, due to record-high inflation numbers and dismal approval ratings for President Joe Biden. However, Democrats on Capitol Hill have gained momentum with a series of legislative successes that have many questioning which side of the aisle will have control of the House of Representatives and Senate in 2023.

Many members of Congress spent the month of August in their home states campaigning for re-election, following a major win for the Democrats with the passage of the Inflation Reduction Act. The massive spending package, which took a year and a major overhaul to pass, is aimed at addressing the cost of prescription drugs, combating the effects of climate change, and raising taxes on large corporations. Biden signed the legislation into law on August 16, giving him the biggest victory of his presidency thus far. Since July 1, Biden has seen a four percent increase in approval ratings.

Although the confidence of Democrats has increased through recent strategic moves, several factors will still determine the outcome of the midterms. Voters are finding their motivation in the polarizing issues of the past two years. Republicans are facing their biggest stumbling block in the Supreme Court’s

June decision to overturn of Roe v. Wade. While this reversal on abortion rights nationwide triggered an uptick in the registration of women voters in key states, the fact remains that the number-one issues on the minds of voters are a distressed economy and raised inflation. President Biden made an additional attempt to inspire Democrat voters with his recent announcement regarding student loan forgiveness. However, the policy remains in limbo, following the threat of a legal challenge from Republicans.

Another determining component in midterm election results will be candidate strength and fundraising. Although Senate Democrats are far outraising their Republican opponents, Leader Mitch McConnell maintains his faith in Senate Republicans, saying that he sees “a greater likelihood the House flips than the Senate.” Meanwhile, the strategy among House candidates is to separate themselves from Trump-era policies. House Republicans were reportedly advised by Rep. Tom Emmer of Minnesota, the chairman of the National Republican Congressional Committee, that mentions of the former president have the potential to derail messaging in general elections. Instead, House leadership has encouraged them to concentrate on issues that are relevant to voters.

September brings an entirely new set of challenges before the elections, with the deadline for a government funding bill fast approaching. With midterms just around the corner, time will tell how the fight for the majority shakes out. n Editor’s note: Your GAC currently is examining new rules regarding the publication of PAC donations and identifying donors. Thus, we are unable to publish the names of our supporters at this time.

Fall 2022 AKFCF Quarterly 23

24 AKFCF Quarterly Fall 2022

Learning & Growing Together Resources Available to All Franchisees

D

By Alessandra Brown id you know that to help you successfully manage your business there are a variety of resources available to you? During this time of unprecedented inflation and labor pressures, we know franchisees need tools to help understand and protect their 4-Wall Economics. Support is provided through monthly workshops hosted by the Franchise Business Academy, quarterly webinars and panels by EmpowHER—Women in Franchising, three pricing rounds by Revenue Management Solutions (RMS), benchmarks on inventory usage in the Efficiency Pacesetters Report, and even a new benchmarking tool with iLumen.

Fall 2022 AKFCF Quarterly 25

In partnership with the AKFCF, the KFCC Franchise Finance Team launched the Franchise Business Academy in 2021. The Franchise Business Academy consists of a series of workshops to provide you, the valued members of our franchise community, with the necessary tools to help you run a successful enterprise. The Franchise Business Academy focuses on building best practices and sharing resources through monthly workshops that are geared toward franchisees and ARLs who are interested in enhancing their business capability. All workshops are designed in a way that even the most experienced of participants will learn new concepts that can level up their knowledge.

Yes, you read that right! We have received great feedback from franchisee partners with 20+ years of experience sharing how insightful and useful the content has been to them.

During our past workshops we’ve had a series of extraordinary speakers, from KFCC field experts and third-party consultants to our very own franchisees! If you have missed any of our previous workshops, playbacks are available on TeamKFC. You’ll find some familiar faces, including fellow KFC franchisees Jim McKenzie and Todd Stewart who kindly agreed to share their expertise.

Our most recent workshop was Strategic Planning for Your Business and Personal Wealth. We understand that as a franchisee you have unique circumstances which require specific planning techniques that will help you continue to grow your business and most effectively transfer your wealth to your family. In this workshop, Rebecca McDade, regional wealth advisor at Northern Trust, explained planning strategies such as business transition planning, wealth

26 AKFCF Quarterly Fall 2022

transfer, gift tax planning, business entity structures, and the importance of a basic estate plan.

We also have some exciting workshops planned for the remainder of the year, including another one hosted by third-party vendor, Northern Trust Corporation. Below is the full workshop schedule, and more details can be found in TeamKFC. Upcoming Workshops Oct. 20: Aggregator Marketing Nov. 15: Optimized Financing & Credit, hosted by Northern Trust Corporation Dec. 19: Future of Digital All workshops are live, from 4-5 p.m. EST, and have a dedicated Q&A portion to expand on any points of interest and to ensure all your concerns are properly and effectively addressed.

Is there a specific topic you would like to see covered? Let us know! Our goal is to make sure the content that is presented remains relevant to you. If you have experiences and insights you would like to share with others and are interested in being a guest speaker at one of our workshops, please reach out to Alessandra Brown on the KFCC Franchise Finance team. We are always looking for new ideas and speakers to highlight in our Franchise Business Academy workshops!

Yum! Brands launched EmpowHER—Women in Franchising in 2020 to invest in women leaders and franchisees across our organizations by providing growth opportunities, recognizing their achievements, and fostering a community that collaborates and grows together. EmpowHER hosts quarterly webinars that help build business acumen and enhance leadership skills.

Most recently, EmpowHER hosted its 3rd Annual Conference with incredible speakers including Tracy Skeans, Yum! Chief People Officer and Chief Operating Officer; Kenny Thompson, Jr., Vice President of External Affairs, North America at PepsiCo; and Ellie Doty, Marketing Consultant, former CMO of Burger King, Chili’s, and KFC. It was an afternoon filled with inspiring stories, franchisee panels, and knowhow building workshops. Some of our previous webinars have highlighted ways to improve employee engagement, career planning, and understanding the Franchise Business Model.

The next EmpowHER event, The Top Characteristics of an Inspirational Leader, is on Tuesday, Oct. 25, 2022, from 4-5

p.m. EST. This event will be hosted by David Gibbs, CEO of Yum! Brands, and will feature guest speaker Greg Creed, former CEO of Yum! Brands. All are welcome and we encourage all leaders within the franchise organizations to attend.

To access additional resources and watch previous conferences, visit Yum!Now and search for EmpowHER.

Revenue Management Solutions (RMS) During this inflationary period, some of our workshops that are focused on Cost of Goods Sold (COGS) & Labor, and are aimed at helping franchisees find opportunities in their P&L statements, may prove useful. We recently

Fall 2022 AKFCF Quarterly 27

Revenue Management Solutions has been KFC’s pricing partner for more than eight years and focuses on data-driven solutions to increase profitability.

28 AKFCF Quarterly Fall 2022

invited the third-party consulting firm, Revenue Management Solutions (RMS), to provide an overview on customer responsiveness, pricing strategies to navigate inflation, and restaurant industry insights.

Revenue Management Solutions has been KFC’s pricing partner for more than eight years and focuses on data-driven solutions to increase profitability. They work directly with franchisees to provide customized, demand-based pricing solutions through rigorous analysis of each restaurant’s historical POS data. Don’t forget: franchisees can get up to three pricing rounds in 2022 funded by the NCAC so please make sure to take advantage of this opportunity!

Additional must-see COGS & Labor workshops include: Big 2 Inflation: What to Expect for Future Food & Labor Costs, COGS & Labor (How to use MERIT Tools), Tools to Combat Inflation, and Benchmarking Against Your Peers.

For more information, reach out to the RMS Consulting Team at kfcsupport@revenuemanage. com, or call 813.569.6722.

Benchmarking with iLumen In partnership with NCAC and AKFCF, KFCC is excited to announce that we offer franchisees who participate with iLumen*, the ability to benchmark certain financial metrics against their peers. This Benchmarking Tool provides an opportunity for participating franchisees to compare restaurant-level financial metrics, such as cost of goods sold and labor, to participating peers on an anonymous basis. Most importantly, it is FREE to participate in iLumen!

Eligible franchisees will get valuable and unprecedented line of sight into potential margin improvement opportunities in their P&Ls. More specifically, franchisees that participate in the program will be able to benchmark their performance against other restaurants in their own geography and sales volume band.

We highlighted this new Benchmarking Tool during the 2022 AKFCF Convention Workshop, Combating Inflationary Pressures, and hosted a Franchise Business Academy workshop for those who were not able to attend. Learn more about this tool by watching the playback available on TeamKFC.

Efficiency Pacesetters Report The Efficiency Pacesetters Report serves as a benchmark that consolidates the inventory efficiency levels, by key product items, for the top-performing restaurants. Inventory efficiency measures how effective our restaurants use inventory such as COB, tenders, super boxes, etc. The Efficiency Pacesetters report is published quarterly and is owned by KFC US Franchise Finance.

Product cost data is based on a sample of 2,500+ KFCC and franchise restaurants BOH inventory usage with at least 100 open days in the fiscal quarter. These efficiencies represent the top 33rd percentile level of performance and exclude units with average efficiencies <50 percent and/or greater than 100 percent.

To learn more about how to use this report, watch the Franchise Business Academy workshop playback on ‘Tools to Combat Inflation,’ available on TeamKFC.

*iLumen is a third-party provider that administers the benchmarking tool. iLumen is designed to keep your financial data secure, anonymous, and confidential.

For more information It’s our franchisees who have helped us grow into the world’s most popular chicken restaurant chain with almost 4,000 units in the United States. Our Franchise Finance team is here to support your efforts to run a successful enterprise. If you have any questions, contact kfcfranchisefinance@yum.com.

For more information on the Franchise Business Academy, please contact Alessandra Brown at Alessandra.Brown@yum.com.

For more information on EmpowHER, please contact Diane Simrall at Diane.Simrall@yum.com.

For more information on Efficiency Pacesetters or iLumen, please contact Sean Roberson at Sean.Roberson@yum.com. n

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Unlocking New Possibilities For KFC Employees Through Round Up And More

30 AKFCF Quarterly Fall 2022

By Elizabeth Edrington

T

he KFC Foundation is entering an exciting chapter — one where we don’t have to merely consign our dreams to being only dreams, but rather where we’re able to make these dreams a reality — thanks to increased revenue through fundraising streams like the Colonel Classic Golf Scramble, Convention silent and live auctions, Round Up, and more.

Where we’ve been, where we’re going Walk with me down memory lane for a moment…

1998 KFC Foundation established

1999-2005 Colonel’s Kids program provided universal access to high-quality care for families who otherwise could not afford it.

2006-2012 Colonel’s Scholars program provided four-year college scholarships to selected winners.

2013 The KFC Foundation turned its focus to taking care of KFC restaurant employees. The REACH Grant Educational Grant Program was established, awarding 508 KFC restaurant employees with $2,000 in scholarships in its first year.

Cole Slaw Donation Program became the main funding mechanism for the KFC Foundation.

2015 KFC Family Fund was created to provide emergency financial assistance to KFC restaurant employees experiencing a hardship or crisis.

“Without the KFC Family Fund, I don’t know where my daughter and I would be today.”

–Kaitlyn, KFC Shift Supervisor with JRN

Rise with GEDWorks began, which provides unlimited free GED testing and support to KFC restaurant employees who didn’t finish high school.

2018 MyChange personal finance program was established to help KFC restaurant employees gain invaluable money management skills.

2019 We began making dreams come true through Kentucky Fried Wishes.

2020 In partnership with NCAC, we provided $500,000 in grocery assistance funds to KFC restaurant employees at the height of the COVID-19 pandemic.

The KFC Family Fund: Here for your employees when they need it most.

kfcfoundation.org

*Standard message rates apply ©2022 Kentucky Fried Chicken Foundation, Inc. The Kentucky Fried Chicken Foundation is a non-profit, 501(c)3 organization.

Employees must meet eligibility criteria for each program.

Fall 2022 AKFCF Quarterly 31

2021 Introduced the $1 for $1 Savings Match Challenge as part of MyChange.

Revamped Kentucky Fried Wishes to empower KFC restaurant teams to make a big difference in their communities by granting $10,000 wishes to 11 local non-profits.

First in-restaurant Round Up fundraising campaign raised $1.5 million in six weeks.

2022 Fries replaced cole slaw as the fundraising menu item for the KFC Foundation. #FriesChangeLives.

Awarded record-breaking $2 million in REACH Grants.

Launched mentoring program for REACH recipients.

Began partnership with Crisis Text Line to provide 24/7 textbased crisis and mental health support to restaurant employees.

Made $500,000 cumulative impact in local communities across the country by awarding 50 non-profits with a $10,000 Kentucky Fried Wishes grant.

Second in-restaurant Round Up fundraising campaign raised another $1.5 million in six weeks.

New Wall of Dreams posters provided to participating restaurants.

2023 We plan to launch a tuition-free college opportunity for KFC restaurant employees!

Plus, REACH Grants are about to get a whole lot sweeter with new award amounts and opportunities for some BIG scholarship money.

32 AKFCF Quarterly Fall 2022

Lean in and buckle up — only exciting things ahead!

From 2013 to 2021, the KFC Foundation received most of its funding through the generosity of KFC franchisees participating in the Cole Slaw Donation Program. As you can see from the timeline, this funding enabled the KFC Foundation to grow to incredible heights.

But never ones to rest on our laurels, we know there is always more to be done; there are new and different ways we could support and empower KFC restaurant employees; there are more people and communities we could impact.

You may recall the KFC Foundation’s bold goal of becoming a $10-million organization by 2024. Round Up fundraising is the biggest key to reaching that goal. Round Up is opening doors for the KFC Foundation that you and I have only dreamed of. This new revenue stream is enabling your KFC Foundation to think and go BIG on supporting your restaurant employees.

A more accurate way to talk about Round Up is that your employees are making these new initiatives possible. Round Up is only successful because your teams are enthusiastically embracing it, taking pride in fundraising for their KFC Foundation, working together as a team to achieve their goals, and going the extra mile to show your customers what the KFC Foundation means to them.

The more we can raise through Round Up, the more we can do to show up for your restaurant employees and make the most meaningful impact.

The next opportunity to Rock the Round Up: November 14 to December 31 Ambassador registration is open from September 26-October 16.

The first 1,500 Ambassadors to register will receive a Round Up Changes Lives hat!

Stay tuned to TeamKFC and email communication from the KFC Foundation for more info. In the meantime, consider these Secret Recipes to Success so you can help your teams rock the Round Up. •M ake sure your restaurants designate a Round Up Ambassador.

Data from the last campaign shows that having a Round Up Ambassador makes a team six times more likely to reach their $1,500 goal. Ambassadors help rally the team, lead culture and morale, communicate important updates and ultimately empower the team to achieve more than they thought possible. Encourage all your teams to designate a Round Up Ambassador this fall!

• Create incentives and competition within your organization.

– Glenda Moreno-Carpio, RGM for Diaz Management in South El Monte, California: Pit your day shift and night shift against each other in a friendly Round Up contest.

– Offer fun prizes at different fundraising milestones — $100, $500, $1000, $1500. Write the prizes on your fundraising tracker poster so everyone knows what they’re working toward!

– Kristina Whited, Area Coach for Tasty Chick’n and Molly Ann Smith, RGM in Hardy, Arkansas: Have a pie-your-manager-inthe-face incentive for reaching your fundraising goal. If the team raised $2,000, RGM Molly Ann Smith would get a pie in the face. If they raised $2,500, Area Coach Kristina Whited would take the pie. Well, they exceeded both goals and raised $3,088!

(Go to KFC Strong and search L518007 to find the video of the pies in action. This team knows how to have fun!)

– S tewart Restaurant Group set custom “stretch” goals for each restaurant. They recommend looking at the average number of transactions for each store, multiply that by the average Round Up donation amount ($.46 was the average from the summer campaign) and “plus it up” to make it a stretch goal for the team. Then, offer prizes (hats or shirts) and throw a party for the whole restaurant if they meet their stretch goal.

– Harman Management gave $10 gift cards to the top fundraising Round Up Ambassadors in their organization.

• Show your customers the impact of the KFC Foundation. The Foundation makes a difference in so many restaurants and communities across the country. If your restaurant has had a REACH Grant winner, GED graduate, Family Fund recipient, MyChange Saver or a Kentucky Fried Wishes grant, showcase that to your guests and tell them about the life-changing impact that’s had.

– Samantha Poore, Assistant Manager for JRN in Ringgold, Georgia dedicated one of the blank walls in their lobby to displaying REACH Grant winners’ photos. “It is our thinking that if the community can see that their spare change has created an impact locally, perhaps it will boost donations and help us reach our goal this time around.” And guess what… the team did meet their goal this time around, raising $1,531.20 for the KFC Foundation! Amazing work to Samantha and Team J718224!

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Celebrating Round Up Rockstars from June 6-July 17 campaign Top 1-10: Total $ Raised #1 prize: $250 Visa gift card for team party, Top Fundraiser plaque for your store AND your franchisee, Round Up Rockstar t-shirts, socks and button pins for the whole team, certificate of recognition. #2-10 prize: $150 Visa gift card for team party, Round Up Rockstar t-shirts, socks and button pins for the whole team, certificate of recognition.

Franchise Org

Store ID

$ Raised

RGM

Harman Management

E720284

$7,117.29

D.E. Foods

E685022

$5,534.70

Stewart Restaurant Group C750078 Desert De Oro Foods, Inc. E003026*

$4,681.08 $4,619.38

Emmanuel Narvaez Flores Edgardo Caraballo Ortiz Umeko Ponce Allyssa Worley

Stewart Restaurant Group Stewart Restaurant Group D.E. Foods Scottish Food Systems Scottish Food Systems D.E. Foods

$4,385.41 $3,965.81 $3,915.34 $3,911.82 $3,747.81 $3,464.17

Cambria Ponce Angelica Sheikh Chaunyve Hunter Meagan Gower Rametta Battle Francis Segura

C750080 C750037 E685027 J970047 J970041* E685023

Round Up Ambassador(s) Alexis Ortiz Garibay Paula Silva Mark Twombley Angelia Ayala, Cari Lake, Austin Mueller Shakia Miles Rebecca Phillips Jazmin Polanco, Ivo Luz Lisamarie Howard Denisha Williams Danielle Wigren, Sean Reilly

Top 11-50: Total $ Raised Prize: Round Up Rockstar socks and button pins for the whole team, certificate of recognition.

Franchise Org

Store ID

$ Raised

RGM

G160005*

$3,204.62

Desert De Oro Foods, Inc. E003036*

$3,197.04

Melodee Timmerman Karl Kremple

Northwest Restaurants, Inc. - Sibert Harman Management Tasty Chick’n

E080095

$3,116.45

Sherry Meadows

E720524 L518007

$3,089.69 $3,087.94

Jason Edwards Molly Molinari

Oak Restaurants, LLC Harman Management D.E. Foods D.E. Foods

J130029 E720523 E685013 E685063

$2,939.79 $2,658.66 $2,619.38 $2,514.25

Stephen Adams Richard Schaefer Jean Belizaire David Sherman

Stewart Restaurant Group KBP Foods Northwest Restaurants, Inc. - Sibert Bower and Son, Inc. Scottish Food Systems Stewart Restaurant Group

C750070 G135344 E080078

$2,501.98 $2,482.13 $2,477.93

Rebekah Avis Mitchell Duffy Scottie Raeburn

J137003 J970027 C750074

$2,447.73 $2,443.24 $2,433.51

Jade Gilson Amanda Smith Kou Her

Central Iowa KFC, Inc.

34 AKFCF Quarterly Fall 2022

Round Up Ambassador(s) Tammy Aplara Jaqueline Vara, Chris Baucum Shahana Borders Julie Reed Kenneth Mansfield, Christopher Shatley, Brenda Cochran Dezerai Adams Jazmyne Reynolds Quinones Ramon Naomi Edwards, Jonathan Babb Valerie Keaveny Rhonda Burrows

Diana Yang

Scottish Food Systems KFC of Taunton

J970009 L560008

$2,356.32 $2,308.16

Toni Spears Nikki Manchester

FMI Stewart Restaurant Group Stewart Restaurant Group Northwest Restaurants, Inc. - Sibert KBP Foods KBP Foods Bells and Birds, Inc. Stewart Restaurant Group Harman Management Northwest Restaurants, Inc. - Sibert KBP Foods Scottish Food Systems Stewart Restaurant Group Graja, Inc. FMI KFCC Ampex Brands

C029066 C750072 C750086 E080088

$2,306.31 $2,291.42 $2,282.10 $2,281.15

Kimberly Worden Ameina Kaleel Jennifer Jantzen Natasha Kelley

G135878 G135834 C044019* C750026 E720346 E080064

$2,260.64 $2,203.56 $2,182.94 $2,177.07 $2,176.62 $2,139.67

Erycka Rawleigh Felicia Ferreira Kayleen Cooper Michael Mayer Paul Painter Rochelle Badger

G135928 J970026 C750125 J118001 C029074 Y300068 J625193

$2,124.50 $2,123.81 $2,096.18 $2,083.36 $2,073.88 $2,061.34 $2,058.98

Teresa Swann Kelley Walker Tanya Lau Antonio Gann Davina Dabbs Shelly Ann Sinanan Ashlee Bertan

STAR BRANDS II, LLC

H343008

$2,057.07

McKenzie Foods Future K, LLC Stewart Restaurant Group KBP Foods Houston Enterprises

H740022 F765002 C750036 G135420 H445011

$2,056.02 $2,050.40 $2,039.64 $2,037.56 $2,032.40

Candace Mcknight, Stacy Williams Thomas Stipes Amber Anderson Ashley Farmer Naomi Bean-Smith Elizabeth Shove Tramas Ault Sandra Hall

#1 Team % of Round Up

Transactions

Skylar Carter Ashley Dias, Natasha Mercier, Sara Soares Blanche Davies Charity Wendt Joshua Whitcher

Bonnie Katzell

Satori Barley Belinda Leach Katie Miller Jennifer White Barbara Vaughn Jesus Rivera Madison Marteney, Donald Gray

Top 1-10: % of Round Up Transactions #1 prize: $250 Visa gift card for team party, Top Fundraiser plaque for your store AND your franchisee, Round Up Rockstar t-shirts, socks and button pins for the whole team, certificate of recognition. #2-10 prize: $150 Visa gift card for team party, Round Up Rockstar t-shirts, socks and button pins for the whole team, certificate of recognition.

Franchise Org

Store ID

% Trans

RGM

PAK Management KBP Foods Ampex Brands PAK Management Ampex Brands

K273006* G135364* J625156* K273019 J625137*

74.25% 63.97% 55.14% 53.92% 51.11%

Leon Tucker Brittney Pouncey Rebecca Currier Ashlie Knighten Karen Bigley

Mitra QSR Kokolas Management Company West Quality Foods Houston Enterprises, Inc. EAB Ventures, LLC, KFC Festus Series

K071293 C253008*

50.42% 49.35%

Brent Bobzien Lindsey Shinn

L775072 H445009* E215002*

49.10% 48.88% 48.82%

Laquita Evans Patricia Pierce Sandra Freese

Round Up Ambassador(s)

Kara Rice Trenidy Barnes, Joann Steed, Ashley Murphy Emily Riggle, Heather Muthler Melba Hatcher Samuel Longenecker

Top 11-50: % of Round Up Transactions Prize: Round Up Rockstar socks and button pins for the whole team, certificate of recognition.

Franchise Org

Store ID

% Trans

RGM

Round Up Ambassador(s)

Harman Management Orchard LLC David R. Sparks and Dianna S. Sparks Harman Management Stewart Restaurant Group Indus KFNY Inc. Harman Management PAK Management D.E. Foods FMI Harman Management Houston Enterprises, Inc. Northwest Restaurants, Inc. - Sibert FMI

E720228 E143006* G255009

48.75% 48.55% 48.51%

Eugene Fleming Michelle Partridge Cheryl Davis

Tanisha Williams

E720436 C750104* J247003 E720043 K273030 E685068 C029044 E720500 H445011 E080075*

48.08% 47.97% 47.17% 47.02% 47.00% 46.66% 46.59% 46.47% 46.36% 46.06%

Vanessa Irineo Colleen Schienbein Lauren Weaver Katherine Ayala Eliza Wright Stephanie Rego Kimberly Craig Melissa Osborn Tramas Ault Earl Sherman-Jr

Wendy Irineo Kyya Bassett Lilly Avery, Kathy Quinn Jon Carlo

C029056*

45.65%

Stephen Brown

Michelle Decker, Abagail Karhoff

Cassey Boughter

Sandra Hall Lisa Martin

Fall 2022 AKFCF Quarterly 35

ee Product Test

Agitator Mop Stewart Restaurant Group C750175 45.58% Connie Vitale

Brush as you mop Harman Management David R. Sparks and Dianna S. Sparks Mitra QSR Diaz Management KBP Foods Stewart Restaurant Group Ampex Brands Stewart Restaurant Group FMI Stewart Restaurant Group Stewart Restaurant Group McKenzie Foods, Inc. Van Dyke and Associates, Inc. Tasty Chick’n JRN Stewart Restaurant Group Harman Management McKenzie Foods, Inc.

uaranteed out perform nd out last our ompetitors at alf the cost!!

ner s

E720428 G255007

44.94% 44.87%

Sandra Monzon Evangeline Carr

K071205 D271002 G135739 C750163 J625155 C750084 C029048 C750169 C750056 H740019 H995002

44.87% 44.84% 44.63% 44.51% 44.28% 43.74% 43.24% 42.93% 42.69% 42.35% 42.09%

John Hallet Glenda Carpio Rosalind Rogers Shana Dandyan Steven Fleishell Vanessa Pineda James Gilvin James Owens Joey Venegas Michael Pierson Jill Dreger

L518058 J718212 C750039 E720519 H740023

42.08% 42.02% 41.89% 41.88% 41.61%

Jessica Montanez Roy Jones Arron Collier Victoria Morris Melissa Webb

Safer Floors

Mops with green pads SIMPLY do not work.

ds wear out quickly, leaving neck of the mop to be used o scrub. This quickly breaks n the yarn, making the mop look unsightly and useless!

Intergrated Scrub Brush Desert DeHead Oro Foods, Inc. E003035 41.58%

James Mcmahan Maria Martinez

Yvette Ramirez Stiff bristles attack stubborn White, David R. J580061 41.50% Cameron Hansondebris, soils and grease Brown buildup, dramatically Harman Management E720317 40.92% Travis Rose Thomas Pate reducing yarn wear. The mop Management formulated E720078 40.65% Stacy Vincent Anita Thomas usesHarman a specially KBP Foods blend that G135603 40.50% Deborah Rosette Lamia Chenvert synthetic Diaz Management Rafael Rios provides faster soilD271003 and 40.14% Juan Martinez grease pick up, creating Stewart Restaurant Group C750027 39.95% Taylor Russell Jayden Arellano a cleaner and safer floor For the purpose of the Round Up competition, these numbers are surface.

Andrea Maloney Santiago Casco

based on in-store transactions from June 6-July 17, 2022. Actual total Round Up donations collected may be higher due to money raised 3CA--L-RR | Red Kitchen through digital channels. n

Jess Brant Leroy Martinez

3CA--L-BB | Blue Dining

Brenda Roberts Kathy Avolio

3 Sided usage HOW DOES THIS LOOK TO YOUR CUSTOMERS!

Agitator mop’s built in tough polypropylene bristles prevent this and reduce yarn wear and tear.

R ENCOURAGES YOU TO COMPARE OUR UALITY AND PRICING VERSUS OTHER PROVED SUPPLIERS

36 AKFCF Quarterly Fall 2022

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38 AKFCF Quarterly Fall 2022

Welcome to OUR House — A Foundation of Family The AKFCF Convention has always been a celebration of … Family!

By Kelly Rodenberg

Fall 2022 AKFCF Quarterly 39

Y

our AKFCF Convention is renowned for inspiration, thought-provoking keynotes, timely and compelling visionary leadership panels, practical and applicable workshops, and meaningful opportunities to connect with peers, sponsors, and industry partners. This year, we’re especially thrilled to continue our amazing celebration in Austin, Texas!

Get a front-row seat (and this year’s seats will be like nothing you’ve seen before) to the best practices and impactful trends, as well as the most effective brand engagement strategies and creative executions, from the people who make them happen.

We've provided a quick rundown of the great programs and events we have in store for you at the 2023 Convention next February:

Sunday, February 26 7:00 a.m. – 1:00 p.m.............. The Colonel’s Classic, Ray Zimmerer Golf Scramble Noon – 6:00 p.m...................AKFCF Registration Open 2:30 p.m. – 5:00 p.m............Workshops Monday, February 27 7:30 a.m. – 8:30 a.m............Networking Breakfast 8:30 a.m. – 9:00 a.m...........AKFCF Welcome from Keith Cole 9:00 a.m. – 12:30 p.m.........KFCC Presentations 1:00 p.m. – 3:00 p.m............ AKFCF Luncheon hosted by GAC (Guest Speaker) 3:15 p.m. – 4:15 p.m............NCAC/RSCS Updates 5:00 p.m. – 8:00 p.m........... Welcome Reception in Trade show Tuesday, February 28 7:00 a.m. – 8:30 a.m............Equality and Belonging Breakfast 7:30 a.m. – 8:30 a.m. ..........Networking Breakfast 8:30 a.m. – 10:15 a.m......... AKFCF General Session (Keynote Speaker) 10:30 a.m. – 11:30 a.m.......KFCC Presentations, Part Two Noon – 2:00 p.m...................Trade Show Lunch 2:30 p.m. – 5:00 p.m............Regional Meetings 6:30 p.m. – 10:30 p.m......... Backyard BBQ Bash at Stubb’s/KFC Foundation Fundraiser Wednesday, March 1 8:00 a.m. – 9:30 a.m...........Women in Leadership Breakfast 8:30 a.m. – 9:30 a.m...........Networking Breakfast 9:30 a.m. – 11:00 a.m......... AKFCF General Session (Closing Speaker) 11:30 a.m. – 1:00 p.m.........AKFCF Legal Update 1:30 p.m. – 3:00 p.m............AKFCF Board Meeting

40 AKFCF Quarterly Fall 2022

What’s now, what’s new, what’s next? Find out what’s what at the 2023 Annual AKFCF Convention and get the essential info, insights, and tools to up your game immediately, and set you up for long-term success. At the AKFCF Convention, the innovation is in the experience. You’ll find fresh, future-focused content, rave-worthy presenters, elevated programming, facilitated networking, interactive workshops, and many other unique features that add relevance and value.

SUNDAY, FEB. 26 Workshops Don’t miss our workshops which are focused on driving restaurant sales and performance. We’ll explore how to deliver an exceptional, service-focused guest experience and how great guest service is made possible when our Team Members are welcomed and supported in a people-first, inclusive culture.

Each workshop will be presented once.

Fall 2022 AKFCF Quarterly 41

SUNDAY, FEB. 26 Colonel Sanders Classic Golf Scramble

Last year's winners

Photo courtesy Omni Hotels

Join the KFC Foundation for the second annual Colonel Sanders Classic, Ray Zimmerer Memorial Golf Scramble held at the incredible Fazio Canyons at the Omni Barton Creek Resort & Spa. Scenic views line this 7,153-yard, par-72 course that boasts the signature touch of Tom Fazio, the legendary golf course architect. The course recently completed a $5-million renova-

tion and will soon be home to PGA Championship events.

The course was ranked #1 “Top Texas Tour Venues That You Can Play” by Golf.com and is listed among the top in the state by GolfDigest.

With these accolades, it’s easy to see why the Fazio Canyons course is not only considered one of the best golf courses in Austin, but also one of the best in Texas.

The Colonel Classic Golf Scramble benefits the KFC Foundation, which has provided $25 million to more than 9,000 students and KFC restaurant employees, making a difference in their lives, helping them reach their goals and inspiring them to do great things.

Their charitable programs are made possible through the ongoing support of participating KFC franchisees, KFCC, vendors, other donors — and everyone who participates in this scramble.

At the 2022 Colonel Classic, Todd Stewart, Brian Jones, Ben Johnson, and Glynn Alan took home bragging rights as the first golfers to win the Colonel Classic Golf Scramble and to have their names engraved on the coveted trophy.

Will 2023 be your year?!

Only 144 people can play this top-rated course during the Colonel Classic. Secure your spot now — go to kfcfoundation.org/golf or scan the QR code!

Fazio Canyons at the Omni Barton Creek Resort & Spa

42 AKFCF Quarterly Fall 2022

MONDAY, FEB. 27 AKFCF Welcome and Keynote with AKFCF President Keith Cole

— KFC franchisees, KFCC & our invaluable vendors! Due to the ever-changing political landscape, this will be a timely update for the system. Expect a fun event with great food, exciting guest presenters, and a raffle giveaway at the end!

You’ll hear from GAC Chair Austin Felkner and Dan Gans of Polaris Consulting. The GAC also is working on bringing you very

special surprise guests! More information to come, but you’re not going to want to miss this!

Updates from NCAC and RSCS NCAC Vice Chair Tom Broome and RSCS Chief Executive Officer Todd Imhoff will discuss hot topics and share trending perspectives.

AKFCF President Keith Cole will share the meaning behind the theme “A Foundation of Family” along with highlights on the Association’s top priorities for 2023 and the progress we’ve made over the last year.

KFCC Presentations

Join KFC U.S. President Tarun Lal and the KFC leadership team as they provide an update on brand results and more details on how we will continue to modernize KFC and accelerate our vision to become a $10-billion brand.

AKFCF GAC Luncheon Join us for the AKFCF Convention Luncheon hosted by your Government Affairs Committee! All groups are invited & encouraged to attend to this event

Fall 2022 AKFCF Quarterly 43

TUESDAY, FEB. 28

Shola Richards

OPENING KEYNOTE SPEAKER SHOLA RICHARDS Uncover a Power Within Yourself Exhausted from his own workplace culture, with an unrecognizable version of himself, hear how one instant life-changing moment reversed his frame of mind. Shola has developed a burning desire to reverse a trend that happens daily to 65 million people in this country alone. This catalyst has since become Go Together™ Movement — a transformational roadmap of mindset, behaviors, and tools that transform workplace cultures and drive results. Leveraging his own personal experience and the Go Together framework, he helps organizations build compassion, competence, and accountability in the workplace. As a result, sustainable and joyful peak productivity, engagement, and satisfaction become the new norm.

KFCC Presentations, Part Two The KFCC Leadership Team will continue to offer perspectives on industry trends, challenges, and opportunities, with a forward look at what is going to drive brand strategy and execution into the future.

BACKYARD BBQ BASH Stubb’s Bar-B-Q Austin, above all else, is known for two things: amazing live music and some of the best darn BBQ in the world. We’re happy to report that Stubb’s Bar-B-Q delivers both of these Austin mainstays to near perfection. In the 1970’s, Stubb’s restaurant became the heart of an explosive music scene. Stubbs was ground zero for musicians like Joe Ely and Stevie Ray Vaughn. Other famous musicians who would “play for their supper” included Muddy Waters, John Lee Hooker, Willie Nelson, Johnny Cash, Robert Cray, George Thorogood,

44 AKFCF Quarterly Fall 2022

Clarence “Gatemouth” Brown, Linda Ronstadt, and the Fabulous Thunderbirds.

We have booked an amazing group of musicians known as the Uptown Music Collective to perform a variety of your favorite blues, country, and classic rock songs. Who is the Uptown Music Collective?

• They are musicians and dreamers.

Teachers and learners. Passionate players and behind-the-scenes tech wizards.

• Together, they form the Uptown Music Collective.

• Together they form a powerful and inspired family that is committed to connecting people with music.

• Together — they play amazing music.

And the food? Mouthwatering. There will be plenty of Texas smoked favorites, such as brisket, chicken, and sausage, along with savory home-cooked sides. There’s no end to the fun you’re going to have at this crazy celebration.

Give back to your teams, while having the night of your life at the historic Stubb’s BarB-Q. The KFC Foundation will host a variety of exciting and cool fundraising experiences that will take place throughout the event. Stay tuned for more information over the next few months.

Come on down for some live music, cold beer, and great food with your KFC Family!

WEDNESDAY, MAR. 1 RON GARDNER'S LEGAL UPDATE A lawyer walks into a bar… Inflation, remodels, technology, and new LT members! The already fast-paced world of the KFC franchisee has been turned upside down again this year with changes coming faster than Ron’s one-liners! And while this session can have its moments of amusement, no one gives AKFCF members more critical information than AKFCF/NCAC General Counsel Ron Gardner.

Please plan on attending this “red badge only” event to get the latest on what is happening now and how to prepare your business for all that 2023 has in store.

CLOSING KEYNOTE SPEAKER JUSTIN PATTON It Starts with You Leadership is not about you, but it starts with you! Therefore, if you ever want to be a great leader of others, you must first be a great leader of yourself! This highly interactive

program has leaders explore who they are at their best, the #1 trait that holds all leaders back, and how their presence builds or erodes trust and connection in their relationships. This program will challenge participants to look at themselves differently, and it will change how they lead and communicate in every part of their life.

This session will tap into the whole group to share new approaches, strategy and planning, novel ideas, and behaviors we need to embrace to manage change, effective ways to engage teams, and how to create real business value for your organization.

The AKFCF Trade Show Like the 2017 Convention in Austin, the Trade Show will be held at the Austin Convention Center, which is just a short, three-minute walk from the JW Marriott or right outside the front doors of the Downtown Marriott.

A visit to the Trade Show provides your best opportunity to find the products, partners, and solutions that will help you solve today’s

challenges and evolve your business. From ontrend food and beverage options to equipment and sanitation products to streamline operations, you’ll find a full range of products across numerous categories from leading suppliers. Plus, you will have the opportunity to thank and talk with your long-time KFC suppliers who attend to show their support.

We will kick off the Convention by reuniting with KFC Family at the welcome reception in the AKFCF Trade Show.

Featuring five of Austin’s famous food trucks, a dessert buffet, and plenty of cold drinks, we can guarantee that Justin Patton this will be a highlight of the Convention. The Trade Show will open again the next day for lunch on Tuesday and your final opportunity to visit with the valued suppliers.

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Fall 2022 AKFCF Quarterly 45

SPECIALTY BREAKFASTS Inclusion & Belonging Breakfast (NEW) Join us for our first-ever Inclusion & Belonging Breakfast, where we are committed to making room for everyone to be comfortable at our table. Connect and share ideas with your peers on how we continue to build a culture of belonging at KFC where all people feel welcomed, supported, valued, heard, and in consequence driven to be and do their best work. ALL convention attendees are invited to join this breakfast.

Women in Leadership Breakfast Join KFCC and AKFCF women leadership team members for the Women in Leadership Breakfast. Connect and share ideas with other women in and around the brand. Lean in and listen to the amazing stories of challenges overcome and lessons learned while we connect, grow, and serve together. ALL convention attendees are invited to join this breakfast.

JW Marriott Austin

REGISTRATION AND HOTEL INFORMATION For the first time in 15-plus years, the AKFCF has increased the Convention registration fee. Due to inflation affecting the meeting industry and still needing to provide a quality program, we agreed it was time to make a minimal increase to help sustain our costs. Every minute of the Convention is carefully curated to optimize your time and maximize your ROI. To register for the Convention and its events, go to www.akfcf. com. Confirmations will be sent via email. Please see the online registration site for details.

Early Bird Rate — $249 Register by November 30th Regular Rate — $349 Register by February 2nd On-Site Rate — $449 Hotel Information AKFCF group room rate at both hotels is $269. Group housing links are on the AKFCF website to each hotel.

Lemon & Double Chocolate Chip Mini Bundt & 16oz Bundt Available

JW Marriott Austin (Host Hotel) 110 East 2nd Street Austin, Texas 78701 www.bonvoy.com Marriott Downtown (Overflow Hotel) 304 E. Cesar Chavez Street Austin, Texas 78701 512.457.1111 www.austinmarriottdowntown.com

Great for a MINI MEAL DEAL! Call Andrew Boyer 479.721.3133 cell aboyer@cafevalley.com www.cafevalley.com

46 AKFCF Quarterly Fall 2022

Get ready to experience more opportunities for networking, learning, brainstorming, and career-enhancing connections than ever before at this Convention. We cannot wait to see you February 26 – March 1, 2023, in Austin, Texas!

Join your KFC Family in Austin for the inspiration, community and ideas that will re-energize, re-launch, and re-power your mindset. n

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Fall 2022 AKFCF Quarterly 47

RSCS MEMBER PROGRAMS

PICTURE YOUR SAVINGS WITH RSCS MEMBER PROGRAMS & EMPLOYEE PERKS

By Tara Morrison

This Total Oil Management program with Restaurant Technologies automates the entire cooking oil process, increasing efficiency and reducing risks that are involved with manually changing out hot fryer oil.

48 AKFCF Quarterly Fall 2022

Member Program Spotlight: *RENEGOTIATED* Total Oil Management Program with Restaurant Technologies You may already be familiar with Restaurant Technologies, as our preferred vendor for KFC oil management, but our new contract terms and increase in used cooking oil credits make this program worth re-evaluating for your restaurants.

The new KFC National Pricing Program features a 37 percent lower weekly program fee, shorter renewal term of one year, and potential reductions in insurance premiums. These new terms, along with an aggressive used cooking oil rebate, offset the rising cost of soybean oil, saving you upwards of $1,856 annually per restaurant.

There are no upfront capital costs and no unexpected service charges. Restaurant Technologies offers a closed-loop, fully automated system for managing new and used frying oil. They deliver and pick up oil via a lockable outdoor box while also using web-based management reporting so that oil usage is always being monitored. In addition, after your initial term with RT, you can expect a shorter one-year renewal, as opposed to the original five-year renewal term.

The dedicated KFC team at Restaurant Technologies will ensure that your team is fully trained when the Total Oil Management system is installed and offers ongoing support and additional training when needed.

Sixty percent of Workers’ Compensation claims in kitchens are related to cooking oil, whether through burns, slips and falls, or soft tissue injuries from handling heavy jugs and waste shuttles. This Total Oil Management program with Restaurant Technologies automates the entire cooking oil process, increasing efficiency and reducing risks that are involved with manually changing out hot fryer oil. With these reductions in risk, KFC restaurants are seeing insurance premium reductions of up to $1,000 annually per store.

Without having to worry about fryer oil, you can get back to what matters most — Finger Lickin’ Good Chicken that Colonel Sanders would be proud to serve. You can find more information on how to get started with Restaurant Technologies at memberprograms.rscs.com. If you are an existing customer with RT and have not yet signed the new agreement, please contact Carlos Benavides at cbenavides@rti-inc.com to receive this new national pricing.

Check out our *NEW* Member Programs Online Directory!

Our goal at Restaurant Supply Chain Solutions is to provide a competitive advantage to our members. Through RSCS Member Programs, we offer discounts on products and services used to run your business, from waste services and pest control to in-store music and security systems. We are constantly adding new programs, categories, and vetted suppliers to our service offering.

Our waste and recycling program alone could save you up to $1,000 per month, but RSCS has many additional programs that can help you save money on products and services you already use today. We have negotiated discounted rates for the following: •C leaning services with Cintas and UniFirst •C ell phone plans with AT&T and Verizon •P refabricated building services with Fullerton Building Systems • S ecurity systems with SimpliSafe •O ffice supplies with Office Depot and Staples • Oil management with Restaurant Technologies • S lip-resistant shoes with Shoes for Crews, Skechers, SR Max, and Careismatic •A ND SO MUCH MORE! Our entire list of programs can be found on the *NEW* Member Programs website at memberprograms.rscs.com. Using our Member

Programs Directory, you can find detailed information on each of the programs we offer, the discounts available, as well as how to sign up through each supplier.

You also can sign up for our email newsletter to receive Member Programs highlights of our various programs, special promos throughout the year, and up-to-date Employee Perks flyers to hang in your restaurants. Our service offering is ever evolving, so join our mailing list by visiting the website or emailing memberprograms@rscs.com.

Employee Perks: Help Employees Save On Nearly EVERYTHING! Make sure your employees are getting the most out of being a KFC Crew Member by utilizing Employee Perks. Our Employee Perks program offers discounts on products and services from a multitude of popular retailers that can help your team SAVE BIG! One of our most requested discounts is on cell phone plans. We offer discounts at AT&T and Verizon. You and your employees could be saving up to 23 percent on your data plans just by being a KFC employee! We also offer discounts on movie tickets, oil changes, hotel, car rentals, security systems, theme parks, electronics, and so much more!

Visit memberprograms.rscs.com > Employee Perks to download our latest flyers for your restaurants. n

$1,856 Estimated annual savings per store 1

Weekly Service Fees

STORE

$ -2002

10

STORES

$ -20,020

New lower weekly fees and shorter renewal terms!

No capital investment Lower insurance premiums (up to $1100/yr/store) Remote oil monitoring ensures delivery before you run too low Safer, easier work environment (no heavy lifting of JIBs) Cleaner, more efficient kitchens More sustainable, less waste (reduced waste pickups) Improved food quality and consistency Web-based oil management tools & reporting

Fresh Oil Savings Yr. * Used Cooking Oil Credit **

Total estimated savings per year

$ 2,415 $ 1,443

$ 24,150 $ 14,430

$ 1,856

$ 18,560

* Due to packaging and delivery method, bulk delivered oil is less expensive. Estimates based on forecasted 2023 forecasted oil pricing. ** Used Cooking Oil Credit estimates are based on the Q2 2022 actual credits.

Estimates provided are based on an average fresh oil usage of 387 lbs/wk and UCO of 85 lbs/wk.

Fall 2022 AKFCF Quarterly 49

FINANCE COMMITTEE REPORT

THE REARVIEW MIRROR AND THE WINDSHIELD

By Jamie Jackson, Finance Committee Chair

A

s we look in the rearview mirror, 2021 is behind us, and it was a “never-before-traveled” trip featuring some flat, wideopen, straight-aways mixed with bumpy, curvy, pothole-filled alleys. Since the AKFCF Convention is a source of the Association’s revenue, shifting to a virtual format in 2021 was a scary challenge. Many thanks to Kelly Rodenberg and the entire Convention Committee for making the shift to a virtual convention in 2021, and then bringing back an in-person Convention earlier this year — and most importantly, making both events financial successes. I can’t begin to describe how important it is for the AKFCF to manage the financial results of our Conventions, and it was done extremely well in each of the last two years. In 2021, we also saw the continu-

No matter what threat, challenge, or obstacle gets thrown our direction, 2020 and 2021 taught us that we can adjust to it.

50 AKFCF Quarterly Fall 2022

ation of franchisee consolidation, which also affects the financial results of the Association.

Fewer franchisees mean less revenue, and we’re aggressively looking for ways to offset the lower income levels.

As I look through the windshield, it needs cleaning because it’s kind of hazy! The bumps and potholes right in front of us are sometimes hard to see and difficult to avoid, but they’re certainly there. Our businesses will likely continue to have staffing and other operational challenges; continue to face rising product costs; face new health and government guidelines; and as always, face customer challenges. But those challenges are counter-balanced by the tremendous opportunities that younger customers, new product offerings, and the digital channel provide. There’s an entire generation of customers out there that we’ve only just begun to reach. But more importantly, there are hundreds of extremely smart and committed franchisees with countless ideas that will help us meet the future head on.

Our Association faces different types of challenges and opportunities that can be summarized as a top line that is getting squeezed, expenses that are increasing, and opportunities that we haven’t yet explored. Those are the same challenges and opportunities that every business is facing today.

Despite the challenges, I’m confident that the AKFCF is moving in the

right financial direction. No matter what threat, challenge, or obstacle gets thrown our direction, 2020 and 2021 taught us that we can adjust to it. Establishing a contingency fund a few years ago proved to be a wise decision, even though we haven’t yet needed to draw on it. The Association is set up well as we move into the future.

Having been in the KFC system for 34 years, one of my most important findings is the importance of remembering and recognizing the countless franchisees that laid such a strong foundation for us. Specifically, I’d like to highlight and thank Jennifer Thomas for her leadership of the AKFCF Finance Committee. In her efforts to bring me up to speed, it quickly became apparent that Jennifer is not only extremely knowledgeable about the workings of the AKFCF finances, but she also cares passionately about the Brand and has been willing to teach and help me in whatever way she can. The entire system owes her a big “thank you,” and wish Jennifer nothing but the best as she moves forward into the next stages of her career.

I also have found that the success of any team is dependent on the talent of the players. Your Finance Committee recognizes that Michelle Hunt and Roger Sparks do the lion’s share of the work, and these two not only collaborate well together, but they also get an incredible amount of work completed. And to top it off, they’re always prepared to report to the Finance Committee and answer any questions thrown in their direction. Many thanks also to Michelle and Roger for their patience and help in explaining the workings of the AKFCF financial picture to me.

I greatly appreciate all the assistance I’ve received and am grateful for the opportunity to serve the system. n

The Hard Way

THE HARDWAY

It is comparatively easy to prosper by trickery, the violation of confidence, oppression of the weak … sharp practices, cutting corners — all of those methods that we are so prone to palliate and do as “business shrewdness.”

It is difficult to prosper by the keeping of promises, the deliverance of value in goods, in services and in deeds — and in the meeting of so-called “shrewdness” with sound merit and good ethics.

The easy way is efficacious and speedy — the hard way arduous and long. But, as the clock ticks, the easy way becomes harder and the hard way becomes easier.

And as the calendar records the years, it becomes increasingly evident that the easy way rests haphazardly upon shifting sands, whereas the hard way builds solidly a foundation of confidence that cannot be swept away.

Thus We Builded

®

*Dictionary: Present participle and verbal noun. To fashion or frame according to a systematic plan or by a definite process, to create, to BUILD reputation.

Reprinted by permission of Colonel Sanders, November 1964.

Copyrighted by Harland Sanders, 1973.

REGIONAL SHORT

SOUTHWEST REGION UPDATE

By Ryan Androes, President, SWKFCFA

I Samantha Schoenhofer

Stanley Richardson

Shane Lovato

Andie Cremer

Scott Duke

52 AKFCF Quarterly Fall 2022

t has been an unprecedented last two years because of COVID and the impact it has had on the world, our businesses, and our personal lives. I don’t think we will ever return to “normal,” but our new normal has many new challenges for us to solve.

Together as the Southwest Region, we have the leadership, experience, and history to persevere and be successful with whatever comes our way.

I wanted to take a moment to introduce the Southwest Board of Directors along with myself. Samantha Schoenhofer is our 1st Vice President. She grew up in the KFC franchise business with restaurants mainly in Oklahoma and Kansas. Stan Richardson is our 2nd Vice President and operates restaurants in the St. Louis DMA. He has been involved with KFC for six years. Shane Lovato is our

Secretary and is a third-generation franchisee operating in New Mexico. Andie Cremer is our Treasurer and she is based in Oklahoma.

She also grew up in the KFC business. Scott Duke is our outgoing president and has done an excellent job of leading the region through COVID and all the challenging issues that occurred.

Lastly, I have been with KFC for a little over eight years and run the KFC Division for Ampex Brands. We have restaurants in seven states. The Southwest Region is the best of the franchisee associations because of the leadership we have had through the years. I hope to continue that legacy and learn from the leaders who have led the way to where we are now.

Thanks for all that you do to keep the SWKFCFA #1! n

EXECUTIVE DIRECTOR UPDATE

LET’S WORK ON MAKING NEW FRANCHISEES WELCOMED AND INFORMED

By Kelly Rodenberg

A

KFCF Past President, Bryan Robinson, will lead the AKFCF Welcoming Committee for New Franchisees. The AKFCF Executive Committee is working with Robinson on designing an onboarding process that will empower and inspire new franchisees to get involved and understand the value of joining the AKFCF. Without onboarding, most new franchisees would never get introduced to all that the AKFCF can do for them. Additionally, without this new process, it could take years for them to grasp the entire picture. Thus, we want to create awareness of all the great benefits and services that we have available.

An onboarding process can help new franchisees understand how AKFCF can help with problems that arise and how they can take advantage of our benefits. It’s not enough simply to list our member benefits on the website — we need to give clear instructions for how, when, and where they can access each of these benefits. Without this, members will be left to their own devices, wondering when we’ll step in to guide them. We don’t want anyone to leave the AKFCF feeling like it wasn’t worth their time or money.

The committee will give new franchisees an idea of what to expect. Members are happiest when their membership experience meets their expectations. We want to help make this happen by letting them know what to expect — how often they’ll receive communications and in what form, what events they will be invited to, what kinds of networking opportunities will be available to them, etc. Setting these expectations during the onboarding process also will get new franchisees excited about what’s to come, so they’ll be much more likely to participate and use their membership to its full extent.

We believe this process will offer an easy way for newcomers to start connecting with other members. A big reason why franchisees join their brand association is because it provides them

with networking opportunities and allows them to connect with like-minded people. However, making connections as a new member can be hard. We want to make new members feel more comfortable by facilitating new connections as part of the onboarding process. We want to include a brief networking component, invite members to do something as a group, or match new members with existing ones to facilitate peer-to-peer support (a buddy system).

When new members are familiar with the benefits available to them, know what to expect, and can form friendships with other members, they are much more likely to have a positive experience and renew their membership when the time comes. Thus, by implementing an effective onboarding process, we can impact directly our leadership ladder and grow our Association.

We are excited for this new committee to get to work and are planning for the first onboarding of new franchisees to take place at the AKFCF’s 2023 spring board meeting! n

We don’t want anyone to leave the AKFCF feeling like it wasn’t worth their time or money.

Fall 2022 AKFCF Quarterly 53

LEGAL UPDATE

TESTING OUR BOND

By Ron Gardner

I

Throughout the leadership changes we have seen on both sides, I was never seriously concerned that our collaborative culture may be threatened, in significant part because of the stability of the remainder of the KFCC leadership team.

54 AKFCF Quarterly Fall 2022

f you were a member of the KFC family in the United States before 2012, you know that the history of the relationship between franchisee and franchisor was a rocky one. The AKFCF championed no fewer than three substantial lawsuits against the Company or its owners between 1970 and 2012. These lawsuits included two class action lawsuits focusing on securing rights under the franchise agreement and a third backing up the NCAC over control of KFC advertising.

Unfortunately, as is often the case with lawsuits, while one side may “win” the case, over the long term, it is often the case that no one wins. It was this dynamic that led organizational expert Harrison Coerver to advise the NCAC in 2012, that “You have a lot of power, but you don’t have any influence.” It was also during this time that the Company (led by Jason Marker), the franchisees (led by Tom Slater at the NCAC), and a series of AKFCF Presidents (including Larue Kohl, Larry Starkey, and Joan Bowling), empowered a small group of franchisees to negotiate a deal that would not only jumpstart the brand turnaround but redefine our culture going forward.

The Acceleration Agreement, signed in February 2015, was remarkable for many reasons. First among them, in my mind, was how it brought the Company and the franchisees together in a longterm agreement to build a culture of daily collaboration. In the early years after the Acceleration Agreement, those of us at the table spoke openly about our need to “institutionalize” our collaborative approach. We all agreed that the system was far better off if we worked together, in good times and bad, than if either side let outside forces or internal motivations compel them to engage in actions or activities that were ob-

viously to the detriment of the other party.

If you have been to any of my legal updates over the last five to six years, you understand then how it is the franchisees have visibility and input on virtually all of the agreements the Company has with vendors; how it is the Technology Committee came to be a gatekeeper in working with the Company on assuring franchisees the digital fee was not a profit center for the Company; and you have likely seen, or been the beneficiary of, the Company’s approach to dealing with individualized issues you may have as their mantra has become over the years to do what is “fair and right.”

Their commitment to our institutionalized collaboration has been exemplary.

Former KFC US President Kevin Hochman was an amazing partner to the franchisees, perhaps because he was brought into the Yum! system at a time when we were focused, in a laser-like fashion, on building this culture. Kevin listened and made decisions consistent with the idea that we were doing what was best for everyone, not just the Company. But Kevin was not alone. CFO Trip Vornholt, who had lived through the bad times, also became an amazing partner to franchisees as we worked through building this culture. Indeed, all of KFCC’s senior leadership team embraced this collaborative ethos — from Chief Legal Officer Melanie Bootes to Chief Development Officer Brian Cahoe, Chief Technology Officer Chris Caldwell, and then Chief People Officer John Kurnick.

Everyone was committed to this approach.

Indeed, perhaps no one embodied this approach more wholesomely than Chief Operating Officer Monica Rothgery. Like Trip, Melanie, Brian, Chris, and John, Monica has been a champion of ensuring the franchisees and their RGMs were listened

Ad index

to when decisions affecting their work lives were involved.

One of the reasons we believed it was so important to “institutionalize” this culture was we all understood while people can come and go, it was critical the culture remain stable. And indeed, on the franchisee side, we have had a lot of turnover since 2015. Tom Slater is no longer the Vice Chair of the NCAC — that torch was handed to Tom Broome two years ago. And on the AKFCF side, there have been at least six Presidents since the Acceleration Agreement was signed, not including our current President, Keith Cole.

Throughout the leadership changes we have seen on both sides, I was never seriously concerned that our collaborative culture may be threatened, in significant part because of the stability of the remainder of the KFCC leadership team. However, our commitment to this culture may be challenged moving forward if we are not careful.

As many of you know, it was recently announced that both Trip Vornholt and Monica Rothgery will be leaving the Company at the end of November. These vacancies are accruing within just days of the arrival of KFCC’s new President, Tarun Lal. At our September NCAC meeting, we had the opportunity to meet Tarun. I have come away extremely impressed and hopeful.

Tarun talked of embracing our collaborative culture, of how important it was to have franchisees as supportive partners, and how he knew he was stepping into a unique situation with a very strong bond between the

franchisees and the Company. Indeed, in our one-on-one conversation, Tarun shared with me that he had never seen a business unit within Yum! anywhere in the world where the franchisees were such essential partners in building and maintaining the strength of the brand. And I understood what he meant by that — of course, franchisees are extremely important to the brand everywhere in the world, but what Tarun could see, virtually immediately, is how the KFC US franchisees are co-partners in the way this brand is operated and led.

As Tarun and his team select new leaders, it will be vital that we all remain committed to our institutional collaborative culture. Indeed, if either side fails to keep this spirit of collaboration alive, the magnificent experience and experiment we have shared since the Acceleration Agreement will be for naught. That would be a tragedy for all of us.

As someone who supports the franchisee leadership, I remain committed and ready to assist our KFC partners in any way they think would be helpful, so long as they remain committed to doing what is necessary to maintain the culture we have built.

Let’s continue to do this together! n This column is for the general information of members of the AKFCF and should not be relied upon as legal advice. Please see your own attorney or professional advisor for questions concerning your franchise agreement. Ronald K. Gardner is General Counsel of both the AKFCF and the NCAC.

1

AT&T Business

13

Auspex Capital

15

Bama Companies

46

Café Valley Bakery

21

Capitol Light

18

Case Farms

C3

Dr. Pepper Snapple Group

17

Ecolab Kay Chemical Company

47

FranBizNetwork

35

Genpak

5

Gycor International

31

KFC Foundation

43

Koch Foods

11

Lennox Commercial

C2

Magnesol

27

NDA, Inc.

7

Pacific Premier Franchise Corporation

37

Partstown

3

PepsiCo

16

Pilgrim’s

19

Procter & Gamble Distributing

8, 9, 49 Restaurant Supply Chain Solutions 33

Restaurant Technologies

45

Rubicon Technologies, LLC

36

SYR Clean

29

Welbilt

C4

Winston Industries

41

Workstream

Fall 2022 AKFCF Quarterly 55

Photo Courtesy of KFC Global

LOOKING BACK

56 AKFCF Quarterly Fall 2022

PARTNERSHIP KFC is still the world’s favorite fried chicken. Winston is proud to have been with you since the beginning, helping to fry up the chicken that humanity craves. Partnership is a two-way street. At Winston, we know our success depends on your success. Together, we will thrive.

Donald Schaper dschaper@winstonind.com 502.541.6038 KFCFryers.com