We are Newhall
1
We are an employee owned multichannel content publishing and marketing agency
BEST MEDIUM SIZED AGENCY
Hello and welcome Newhall Publishing is an employee owned multichannel content publishing agency offering an integrated marketing and communications service through intelligently written and beautifully designed branded content. We are an agile and imaginative team of 40 dedicated and enthusiastic people working with a strong and diverse portfolio of national, and international, clients offering a unique approach to multichannel content publishing. Having celebrated 60 years in business in 2022 and become an employee-owned agency in the same year, we continue to grow, employing new talent and working with existing and new clients. This booklet provides a snapshot of who we are, what we do and for whom.
We have always run the business with our employees at its heart and truly believe we offer a uniquely transparent approach, working in partnership with clients. The new ownership structure is a further step in setting us apart from our competitors, and we know, supported by the endorsement of our clients, we bring a refreshing approach to working with businesses and membership organisations to gain greater engagement and sales for those with whom we work in partnership.
3
Proud of our track record, we enjoy what we do, strive to go beyond the brief and ensure measurable results for all our clients’ projects. We look to the future with excitement and a continued commitment to deliver. Richard Woolliams Managing Director 07903 700485 richard.woolliams@newhallpublishing.com
Producing a monthly magazine for 50,000+ Candis Club members, digital communications, social media and website management “Newhall continues to deliver a highly engaging and readable magazine for more than 50,000 Candis Club members every month. As the grande dame of the women’s magazine market, Candis remains fresh and relevant.” Bob Hyatt Chairman, Candis Club
Interactive digital magazine, digital communications, social media, data management and website “I have always said the industry needs a good trade magazine and digital platform. I’m just delighted to have Coffee House, as I think the quality makes it a great resource for people in the industry.” John Richardson Coffee consultant, author and speaker
We are Newhall
We are an employee owned multichannel content publishing and marketing agency 6
We know content publishing For over 60 years Newhall has been creating, supporting and delivering effective communication strategies for organisations and businesses, providing a fully integrated content publishing and marketing solution, tailored to your specific needs. Strategy
Editorial
Design
It all starts with a conversation
Creating engaging content
Ensuring on-brand look & feel
Forward-thinking in our ideas and how we work, from the initial phone call we begin research to help identify your business needs. We work in partnership with you and draw on our experience in producing branding and marketing solutions, in print and digital. This creates the right strategy for every individual project. We specialise in providing invaluable insight to help build effective communication and membership strategies, from concept to the beautifully crafted end product.
Our team of talented editors, writers and subs can work alongside your organisation to ease the workload on your existing team, or alternatively, we can take full responsibility and create a publication from start to finish. With a dedicated picture desk, we have access to picture libraries with thousands of stock and bespoke images to choose from. Our clients tell us we are great to work with and we try hard to provide a rewarding partnership experience.
We really pride ourselves on the quality of our design work. Our highly skilled team are experts in providing eye-catching and engaging designs but they also understand the importance of retaining brand guidelines for continuity. Whether it is a magazine – in print or digital – a brochure, an advertising campaign, enewsletters, websites, signage or a complete rebrand, we can deliver in every area.
7
We know content publishing Membership/Community
Media Sales
Event Sales
A sense of belonging
Supporting commercial revenues
End to end deliver
Whether in print or digital, Newhall can offer an end-to-end service to produce beautifully presented magazines which fit your brand perfectly. We handle a range of products, from quick turnaround monthly publications to high quality prestige periodicals. We are one of the country’s leading independent specialists in this field.
With marketing budgets under everincreasing scrutiny, including advertising and sponsorship revenue is an attractive option to help support production costs. Selling advertising space, whether online or in print, on big screens or the radio, is never an easy task and today’s advertisers are looking for a much more innovative, carefully planned approach, sometimes months in advance. Our team takes a targeted approach to attracting the right advertisers to fit each audience with series bookings, resultsdriven brand extensions and partnership packages.
They say you only get one chance to make a good first impression and so the branding and presentation of any event is vital to ensure your company or message has impact the first time it is seen. From delegate management to event branding and technical support, we offer the complete service. Not only can we produce your bespoke and carefully crafted show guide, souvenir programme or show catalogue, we can also sell and distribute publications at events with our friendly and professional event sales team. With an excellent track record working with prestigious clients to achieve successful events, we have a proven ability to contribute to the success of your event.
8
Digital Communication
Subscription & Membership Distribution & Fulfilment
Strategy, delivery, analysis
A friendly approach
A cost-effective solution
Communication with customers and potential customers online is vitally important to any marketing strategy. We provide strategic and practical support in the production and delivery of content digitally via social media, enewsletters, video content and interactive digital magazines available via a range of platforms. We can also deliver website and app development, and paid-for digital marketing campaigns. Critically, we can also provide detailed analysis of results ensuring that your digital strategy is constantly evolving based on the data generated by your ongoing activity.
The management of your subscribers or members is vital to any organisation. Our team prides itself on ensuring all contact with clients and their customers is dealt with effectively and in a timely manner. Our service includes regular reporting, the collection of subscription payments, refunds, preparation of daily banking and the reconciliation of banking as well as working with third parties, giving our clients complete peace of mind that their members are in safe hands.
We can organise a bespoke distribution and fulfilment service to clients. We can handle short runs or full membership mailings of printed membership communications such as magazines, membership packs, letters and flyers. All housed under one roof and an integral part of the Newhall team, we can pass on significant savings to clients.
9
Souvenir Show Guide and Festival Pack, media sales, event sales, event signage design and production and social media support “Newhall impressed us with their creative approach and understanding of CarFest’s ethos. The team were incredibly positive, supportive and helpful throughout the process. It was a pleasure working with them!” Anjna Raheja Show Director, CarFest Management Limited
10
Souvenir Programme, Show Entries and commemorative publications, media sales, event sales and social media support “We have been delighted with the products produced by Newhall. They are an excellent team to work with in terms of efficiency, design levels and openness, and are always a pleasure to do business with.” Jo Peck Marketing Director, HPower Group
Our services Scan or click to see our full range of services
We are an employee owned multichannel content publishing and marketing agency 12
Through our wide range of services and extensive expertise, we specialise in providing invaluable insight to help build effective communication strategies, from the initial concept through to beautifully crafted content and multiplatform delivery.
Dave Stone Digital Development Director 07961 474 548 dave.stone@newhallpublishing.com
13
Editorial
Customer Relations
Design
Brochures & Marketing Material
Websites
Social Media Campaign Stratagies
Books
Cuvée Rosé, chosen by the best.
Illustrated by Quentin Blake
Media Sales
The Dorchester
MAISON FAMILIALE INDÉPENDANTE laurentperrierrose www.cuveerose.com
Photo credit: Iris Velghe / Illustration credit: Quentin Blake
Membership Management
Signage
Distribution & Fulfilment
Digital Magazines
Branding
Videos & Podcasts
Content Strategy
Subscription & Data Management
Event Sales
Our clients Scan or click to see all of our clients
We are an employee owned multichannel content publishing and marketing agency 16
Newhall has built a significant portfolio with a diverse client base of national and international clients. Every client is unique and we aim to ensure our clients always receive the highest quality service. Our team brings a wealth of experience and, together with our services, offers an integrated multichannel content approach. Some of our clients are shown overleaf.
Sue Thompson Client Services Manager 07739 216976 sue.thompson@newhallpublishing.com
17
20–22 APRIL 2023 ROYAL HOSPITAL CHELSEA
Our senior team Scan or click to see all of our people
We are an employee owned multichannel content publishing and marketing agency 20
With a talented, dedicated and enthusiastic team of people, we excel in delivering the highest quality service to our clients. Our company has a strong ethos and way of conducting business and we have developed the existing team, injected new talent, and established a different kind of content publishing agency. And we are growing.
Fergus McShane Editorial Director 07467 838062 fergus.mcshane@newhallpublishing.com
21
Richard Woolliams
Christine Blackford
Gareth Evans
Managing Director
Finance Director
Creative Director
Alex Murphy
Fergus McShane
Kayleigh Hooton
Production & Operations Manager
Editorial Director
Managing Editor
Dave Stone
Tracey Pocock
Heather Borrett
Digital Development Director
Picture Editor
Senior Media Sales Consultant
Gaynor Whorton
Gary Turner
Julie Shaw
Human Resources & Payroll Manager
Commercial Director
Management Accountant
Steve Hatch
Sue Thompson
Peter Stanley
Event Sales Manager
Client Services Manager
IT Support Manager
Lindsay Price
Greg Fountain
Robyn Barr
Art Editor
Managing Editor
Digital Media Manager
Our culture Scan or click to see our core values
We are an employee owned multichannel content publishing and marketing agency 24
Our core values sit at the heart of our operation. They are both the bedrock of our culture and the lodestar informing and guiding everything we do. Commitment to excellence Respect and encouragement of individual initiative To work as a team and treat each other with respect Honesty and absolute integrity Profit – but never at the expense of quality, service or reputation
Gareth Evans Creative Director, EOT Employee Trustee Director 07467 854055 gareth.evans@newhallpublishing.com
25
Magazine, newsletter, data management and website “We have worked with Newhall since 2016 developing our membership communications. The team is professional and care about the quality of our magazine, working with us to produce the best possible product for our members.” Eileen Martin National Chairman, Trefoil Guild UK
Souvenir Show Guide, Show Catalogues, VIP goody bags, media sales, event sales and social media support “A massive thank you to all at Newhall for your help in capturing the magic of CRUFTS. Your team did a great job, both pre and at the Show. It was really great to work with you, and your team, and their input and dedication has made a real difference to our success and ability to promote the health and welfare of dogs.” Sara Wilde Senior Communications Manager, The Kennel Club
Our sustainable approach Scan or click to see our Environment Policy
We are an employee owned multichannel content publishing and marketing agency 28
Newhall recognises that our activities have an impact on the environment. We are committed to minimising this as far as we can through energy reduction programmes while maintaining a safe workplace. We also encourage all our clients to undertake carbon balancing where appropriate.
Alex Murphy Production & Operations Manager 07966 759088 alex.murphy@newhallpublishing.com
29
Follow us
newhall-publishing
@newhalluk
@newhallpublishing
30
@newhall_publishing
Contact us We have a diverse portfolio of national, and international, clients and we are confident that we are different. Our track record speaks for itself and we are always ready to discuss new opportunities.
Gary Turner Commercial Director 07702 881109 gary.turner@newhallpublishing.com
31
Land yachts, Hoylake, Wirral, Merseyside