Who we are and what we do…
Lacy Scott & Knight is an independent multi-disciplined property consultancy and fine art auctioneers practicing across the East of England. With a qualified team of experienced and motivated agents and valuers operating in the residential, commercial, rural and antique and collectables sectors we provide a range of bespoke services that are focused on the individual needs of our clients.
Our Brand Positioning
Our Brand Essence
Our Brand Benefits
Functional Benefits:
• Residential property: sales, letting and management, valuation appraisals, surveys
• New Homes: sales and letting and management
• Commercial property: sales, letting and management, valuation appraisals, surveys
• Rural: sales, letting and management, valuation appraisals, surveys, Estate management/ agricultural, renewables
• Planning & Development: strategic planning and sales?
• Professional Valuation: IHT/Tax Planning, Expert Witness
• Auctioneers: specialist sales – Fine Art, Toys/Models, Wine, Coins,Twentieth-Century design sales
• Auctioneers: House clearance, valuation probate/divorce
• Commitment to excellence whilst ensuring value for money
0.1 0.1.1 Lacy Scott & Knight Our Brand
04 05 LSK Identity Guidelines LSK Identity Guidelines
Leading the industry through its forward thinking, innovative and approachable people, striving to exceed the needs of its customers through quality long-term relationships.
Our Brand Character
0.2 Our Logotype
Our Target Market
• Residential property – sales value £400,000 to £2 million across target patch (East of England), local lettings and management
• New Homes – sales values £400,000 plus
• Rural/agriculture – farms and estates, agricultural legislation and farm subsidies
• Auctioneers – general antiques and collectables sales for all sectors, with specialist fine art & antiques, specialist toys & collectors Models, Twentieth-Century Design, Coins and Medals & Militaria and Fine Wines with Ports & Spirits.
0.1.2 Lacy Scott & Knight
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We are Qualified, Professional, Transparent, Honest, Personable, Adaptive, Trustworthy,
LS&K Identity Guidelines Version 01 — March 2016
Our Primary Logotype
The LSK logotype is the most recognisable brand asset.
It is therefore vital that it is always applied consistently wherever it appears.
Wherever possible use the primary logotype ensuring that it has clear standout for maximum impact.
The minimum logotype size is 20mm across.
Our Logotype
Logotype
Exclusion Zone
An exclusion zone exists around the logotype to help protect it’s clarity and to ensure it communicates effectively.
• Nothing should encroach within this space as it would effect the visibility of the logotype.
• The exclusion zone surrounds the logotype and is the half the height of the LSK logotype block ‘x’.
Other Logotypes
Black Logotype
Alternative versions of the logo can be used when required.
White Logotype
• When using the logotype on our primary red a white logotype may be used that incorporates a white keyline.
• Always use the logotypes from the master versions provided.
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09 LSK Identity Guidelines LSK Identity Guidelines x 20mm 20mm 20mm ½ x ½ x 08
it all works together
Typeface
Weights
It has 6 styles and weights.
Regular ABCDEFGHIJKLMNOPQRST abcdefghijklmnopqrstuvwxyz
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Semibold
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Bold
ABCDEFGHIJKLMNOPQRST abcdefghijklmnopqrstuvwxyz
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Italic
ABCDEFGHIJKLMNOPQRST abcdefghijklmnopqrstuvwxyz
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Semibold Italic
ABCDEFGHIJKLMNOPQRST abcdefghijklmnopqrstuvwxyz
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Bold Italic
ABCDEFGHIJKLMNOPQRST abcdefghijklmnopqrstuvwxyz
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22 LSK Identity Guidelines 23 LSK Identity Guidelines
How
LSK Identity Guidelines Version 01 — March 2016
0.5
Rural Consultancy
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www.lsk.co.uk
Solid foundations. Exciting future.
Commercial
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www.lsk.co.uk
Solid foundations. Exciting future.
Residential
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www.lsk.co.uk
Solid foundations. Exciting future.
0.5.1 0.5.2
How
Divisional Adverts Divisional Pull Ups 26 27 LSK Identity Guidelines LSK Identity Guidelines Bury St Edmunds 01284 748600 Stowmarket 01449 612384 www.lsk.co.uk Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built Hill Residential to the most luxurious specifications and set within half an acre of landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 sq m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Solid foundations. Exciting future. NEW INSTRUCTION Chris Philpot Senior Partner cphilpot@lsk.co.uk 01449 612384 Jan Jones Senior Valuer 01284 748615 jjones@lsk.co.uk Michael Shea Senior Valuer 01284 748613 mshea@lsk.co.uk Robert Swiney Associate Partner rswiney@lsk.co.uk 01284 748636 Find out more at www.lskauctioncentre.co.uk THERE’S LOTS TO LOVE AT LACY SCOTT & KNIGHT East Anglia’s leading auction professionals are holding FREE valuation days 2016 SALES CALENDAR Lorem ipsum dolor amet, lorem eu, vel elementum erat diam, sodales sapien interdum fringilla. Mollitia litora varius quis phasellus varius, commodo nisl faucibus eget quam dolor, fermentum felis, orci porttitor non ultrices dis consequuntur, malesuada diam ipsum eleifend sed amet. Facilisi mollis scelerisque. Molestie velit eget, integer facilisis faucibus sapien, non diam odio pellentesque pellentesque et, ut justo ac euismod. Volutpat in cras non erat. 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques & Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables 13th February General Antiques Collectables
How it all works together
it all works together
2 Bedrooms, Bathroom, Separate WC. Outside: Delightful Gardens. Rures praemuniet pretosius zothecas, etiam fiducias fermentet concu bine, sem per adlaudabilis oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius saburre, semper pessimus parsimonia concubine, semper adlaudabilis ety oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius Rures praemuniet pretosius zothecas, etiam fiducias fermentet concu bine, sem per adlaudabilis oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius saburre, semper pessimus parsimonia concubine, semper adlaudabilis ety oratori aegre celeriter Rures praemuniet pretosius zothecas, etiam fiducias fermentet concu bine, sem per adlaudabilis oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius saburre, semper pessimus parsimonia concubine, semper adlaudabilis ety oratori aegre celeriter DESCRIPTION Rures praemuniet pretosius zothecas, etiam fiducias fermentet concu bine, sem per adlaudabilis oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius saburre, semper pessimus parsimonia concubine. n Madfabilis saburre fermentet cathedras n Madfabilis saburre fermentet cathedras n Madfabilis saburre fermentet cathedras, saburre utilitas suis pessimus semper n Madfabilis saburre fermentet cathedras
Rures praemuniet pretosius zothecas, etiam fiducias fermentet concu bine, sem per adlaudabilis oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius saburre, semper pessimus parsimonia concubine, semper adlaudabilis ety oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius Rures praemuniet pretosius zothecas. ENERGY RATING Rures praemuniet pretosius zothecas, etiam fiducias fermentet concu bine, sem per adlaudabilis oratori aegre celeriter circumgrediet chirographi, quod gulosus catelli conubium santet pretosius saburre.
nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid commodi consequatur? Quis autem eum iure reprehenderit voluptate velit esse quam nihil molestiae consequatur, illum qui dolorem eum fugiat quo voluptas nulla pariatur.
Sed perspiciatis unde omnis iste natus error voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas aspernatur aut odit fugit, sed quia consequuntur magni dolores eos ratione voluptatem sequi nesciunt. Neque porro quisquam est, dolorem ipsum quia dolor amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt labore dolore magnam aliquam quaerat voluptatem. Ut enim minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi aliquid ea commodi consequatur? Quis autem eum iure reprehenderit qui voluptate velit esse quam nihil molestiae consequatur, illum dolorem eum fugiat quo voluptas nulla pariatur. Solid foundations. Exciting future.
0.5.3 0.5.4
How it all works together How it all works together
Property Advertising
28 29 LSK Identity Guidelines LSK Identity Guidelines Bury St Edmunds 01284 748600 www.lsk.co.uk A charming Grade II listed cottage in this popular south west Cambridgeshire village. Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre of landscaped gardens in prime south city location Gross Internal Floor Area: 5,300 sq (498 m) • Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony & Dressing Room further Bedrooms & Bath/Shower Rooms Solid foundations. Exciting future. Glebe Road Cambridge Guide Price £650,000 01284 748600 01449 612384 www.lsk.co.uk Chris Philpot Senior Partner cphilpot@lsk.co.uk 01449 612384 Jan Jones Senior Valuer 01284 748615 jjones@lsk.co.uk Michael Shea Senior Valuer 01284 748613 mshea@lsk.co.uk Robert Swiney Associate Partner rswiney@lsk.co.uk 01284 748636 Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential the most luxurious of specifications and set within half an acre landscaped gardens in prime south city location Gross Internal Floor Area: 5,300 sq (498 Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential the most luxurious of specifications and set within half an acre landscaped gardens in prime south city location Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Solid foundations. Exciting future. NEW INSTRUCTION Bury St Edmunds 01284 748600 Stowmarket 01449 612384 www.lsk.co.uk Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential the most luxurious of specifications and set within half an acre landscaped gardens in prime south city location Gross Internal Floor Area: 5,300 sq (498 Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built Hill Residential to the most luxurious specifications and set within half an acre of landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 sq m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential to the most luxurious of specifications and set within half an acre landscaped gardens prime south city location Gross Internal Floor Area: 5,300 (498 m) Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Glebe Road Cambridge Guide Price £650,000 Magnificent new family home built by Hill Residential the most luxurious of specifications and set within half an acre landscaped gardens in prime south city location Gross Internal Floor Area: 5,300 sq (498 Reception Rooms Kitchen/Breakfast Room Master Suite with Balcony Dressing Room further Bedrooms Bath/Shower Rooms Solid foundations. Exciting future. NEW INSTRUCTION NEW INSTRUCTION Chris Philpot Senior Partner cphilpot@lsk.co.uk 01449 612384 Jan Jones Senior Valuer 01284 748615 jjones@lsk.co.uk Michael Shea Senior Valuer 01284 748613 mshea@lsk.co.uk Robert Swiney Associate Partner rswiney@lsk.co.uk 01284 748636 Bury St Edmunds 01284 748600 www.lsk.co.uk Copyright Lacy Scott Knight 2016 Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae illo inventore veritatis quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt. Neque porro quisquam est, qui dolorem ipsum quia dolor amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt labore dolore magnam aliquam quaerat voluptatem. Ut enim ad minima veniam, quis
Sales Particulars Property summary Ground Floor: Entrance Hall, Dining Room, Sitting Room, Kitchen, Shower Room Bedroom. First Floor:
0.5.5 0.5.6 How it all works together How it all works together Sales Boards Magazine 30 31 LSK Identity Guidelines LSK Identity Guidelines 01284 748600 | www.lsk.co.uk SOLD
0.5.6 0.5.6
32 33 LSK Identity Guidelines LSK Identity Guidelines
How it all works together How it all works together
0.5.7 0.5.7 Digital Applications Digital Applications Website 34 35 LSK Identity Guidelines LSK Identity Guidelines
0.5.8 0.5.9 Digital Applications Digital Applications E Newsletter Social 36 37 LSK Identity Guidelines LSK Identity Guidelines
Chris Philpot Senior Partner BSc FRICS FNAEA FARLA cphilpot@lsk.co.uk 01449 612384
Robert Bryce Partner MRICS FAAV rbryce@lsk.co.uk 01449 612384
Gerard Smith Partner BA MRICS FAAV gsmith@lsk.co.uk 01284 748604
Edward Crichton Associate Partner ASFAV BA Hons ecrichton@lsk.co.uk 01284 748622
Robert Swiney Associate Partner BSc(Hons) MRICS MNAEA rswiney@lsk.co.uk 01284 748636
Alex Turner Associate Partner Bsc(Hons) MRICS aturner@lsk.co.uk 01284 748614
Rosie Ansell Bury St Edmunds 01284 748607 ransell@lsk.co.uk
Debbie Austin Stowmarket 01449 612384 07939 552814 daustin@lsk.co.uk
James Boreham 01284 748626 07801 188215 fineart@lsk.co.uk
Aimee Brinkley Stowmarket 01449 612384 07817 448592 abrinkley@lsk.co.uk
Rachel Buckingham-Howard Bury St Edmunds 07850 774602
rbuckingham-howard@lsk.co.uk
Edward Coller Auction Centre 01284 748630 07952 284692 postage@lsk.co.uk
Shaun Crichton Auction Centre 01284 748618 07766 502708 scrichton@lsk.co.uk
Amanda Crouch Stowmarket 01449 612384 07837 283865 acrouch@lsk.co.uk
Roger Davison Bury St Edmunds 01284 748611 07801 188212 rdavison@lsk.co.uk
Elizabeth Ellis Bury St Edmunds 01284 748602 07738 629030 eellis@lsk.co.uk
Geoff Farrow Auction Centre 01284 748630 fineart@lsk.co.uk
Graham Ford Bury St Edmunds 01284 748634 07503 684374 gford@lsk.co.uk
Brian Fullam Bury St Edmunds 01284 748608 bfullam@lsk.co.uk
Alice Howard Bury St Edmunds 07514 546512 ahoward@lsk.co.uk
Leah Ivory Bury St Edmunds 01284 748605 07415 772128 livory@lsk.co.uk
Georgina Johnson Stowmarket 01449 612384 07702 405299 gjohnson@lsk.co.uk
Jane Johnson Stowmarket 01449 612384 jjohnson@lsk.co.uk
Jan Jones Bury St Edmunds 01284 748615 07899 082463 jjones@lsk.co.uk
Julie Kersey Stowmarket 07475 916015 julie.kersey1@btinternet.com (not public)
Louise Leeder Stowmarket 01449 612384 07507 796804 lleeder@lsk.co.uk
Oliver Leggett Auction Centre 01284 748628 07702 296679 oleggett@lsk.co.uk
Caroline Lesley Auction Centre 01284 748623 07861 111788 clesley@lsk.co.uk
Alex Manning Auction Centre 01284 748627 07856 062187 amanning@lsk.co.uk
Jason Miller Stowmarket 01449 612384 07748 985390 jmiller@lsk.co.uk
Crispin Muir Bury St Edmunds 01284 748609 07572 108423 cmuir@lsk.co.uk
Glenn Pearl Auction Centre 01284 748627 07772 961545 gpearl@lsk.co.uk
Carol Robins Bury St Edmunds 01284 748635 07799 054818 crobins@lsk.co.uk
Helen Robson Auction Centre 01284 748624 07551 717670 hrobson@lsk.co.uk
Louis Rolph Stowmarket 01449 612384 07769 699503 lrolph@lsk.co.uk
Charlie Shallow Bury St Edmunds 01284 748603 07541 484885 cshallow@lsk.co.uk
Michael Shea Bury St Edmunds 01284 748613 07736 958109 mshea@lsk.co.uk
Tricia Usher Bury St Edmunds 01284 748601 07768 172229 tusher@lsk.co.uk
Our People 36 37 LSK Identity Guidelines LSK Identity Guidelines
Thank you. If you have any queries regarding these identity guidelines… LSK Identity Guidelines Version 01 — March 2016 …or if you require brand assets/templates please contact the LSK Marketing department. Please contact: Georgina Johnson BA (Hons) MARLA Marketing Manager 01449 612384 gjohnson@lsk.co.uk