Northeast GOLF - February/March 2020

FEBRUARY / MARCH 2020 | VOLUME 3 | ISSUE 1

Home of

AMERICAN Legendary Golf Along GOLF Tobacco Road

Courses That Smoke Top 100 Rankings

New Year, New Gear

+ Bahama

Blessings The Abaco-Winding Bay Relief Fund

No Place Does A Golf Trip Like

The Golf Island

Harbour Town Golf Links

Palmetto Dunes Jones Course

Oyster Reef Golf Club

www.SeaPines.com

www.PalmettoDunes.com

www.HiltonHeadGolf.net

Voted the #1 Island in the Continental U.S. by Travel + Leisure Magazine - 4 Years Running Photo Courtesy of The Sea Pines Resort/Rob Tipton - Hole 15 Atlantic Dunes by Davis Love III

HILTON HEAD ISLAND S O U T H

C A R O L I N A

Plan Your 2020 Golf Vacation at The Island’s #1 Trip Planning Site

HiltonHeadGolfIsland.com

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INSIDE FEBRUARY • MARCH 2020 VOLUME 3 | ISSUE 1

COVER STORY

10

Time to Visit a Timeless Destination:

A legendary destination, what’s the next new thing happening in the Pinehurst area of North Carolina?

DESTINATION

5 Exotic Golf Destinations to consider

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DESTINATION

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Here are a few offthe-beatenpath golf experiences you should definitely consider.

Abaco Club

In the wake of Hurricane Dorian, the Abaco Club counts its blessings.

ENTER THE

SKYTRAK SWEEPSTAKES For a Chance to Win Your Own Launch Monitor Enter at Northeast.Golf/WIN

PRO SHOP

New Year New Gear

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continued NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020 NORTHE AS T.GOLF | D ECE MBE R 2019 / JAN UARY 2020

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SCORE Equipment & Gear

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A COUPLE OF TRAVELERS

Great Lake Michigan

Spring, summer and fall are optimum for golfers’ vacations.

32 DRIVERS

34 FAIRWAY WOODS AND HYBRIDS

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DESTINATION

Casa De Campo

Exceptional 2020 ‘Teeth of the Dog’ Packages

DESTINATION

Reunion Resort

ReUnion Resort and Golf Club is the perfect choice for a no hassle golf vacation to Florida.

36 GOLF BALLS

38 LASERS AND GPS

FASHION FIT 47 SHOES

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BUSINESS ACUMEN

­—Golf Pride

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EQUIPMENT & GEAR

—Snell Golf

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EQUIPMENT & GEAR

—Olson Manufacturing

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Joe Castiglione

History in the Making

MOLORI UNPLUGGED

AROUND THE GAME

50 RAIN GEAR

62

AROUND THE GAME

CBD

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THE CLOSING NINE

Bushnell Wingman GPS Speaker

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FROM THE EDITOR FA I R P L AY

The Roaring 20’s Are Back! Golf’s Huge Comeback

T

HE LAST DECADE by all measures has been a challenge for the golf industry.

Declining revenues, additional course closures, private club challenges, increased operations cost and a general lack of interest had a huge impact on the game’s popularity. As we head into 2020 there is much to be positive about as golf just may have finally found a new beginning that will make the next decade one of the best ever. Golf is an $84 billion industry that is adapting to cultural and behavioral shifts, like many other aspects of society. If “Necessity is the Mother of Invention”, then reinvention will always be the key to maintaining relevance and need. Against all traditions and age-old stubborn logic, golf has evolved and found new life.

Golfers play, watch, engage and consume the game in different ways than in years past. Their spending habits are changing too, not only what they’re buying, but how they’re buying and how often they’re buying. Over the last decade the largest ambassador of the game, Tiger Woods, was removed from the limelight. There were plenty of great players that entered the game but none that had the Woods, Palmer, Nicklaus type impact on the growth of the game. Tiger Woods coming back to the winner’s circle, especially his major at the Masters and leadership at the Presidents Cup in December of 2019 has brought golf back to the world limelight. But golf’s resurgence is deeper than one person now and is rebuilt on innovation, relevance and most of all inclusion.

“If Necessity is the Mother of Invention,” then reinvention will always be the key to maintaining relevance and need.

Since 2011 almost 750 golf facilities were closed leading most to think golf was in a deep decline as a sport. During the same period, new forms of golf like disc golf and foot golf tested the waters of reinvention. But it is the newest emerging trend that has quickly taken the industry by storm that has had the greatest impactalternative golf facilities.

Over 2300 practice facilities, indoor golf centers, majestic TopGolf entertainment venues, and golf learning centers have brought over 1.5 billion in revenue back into the golf industry raising golf participation to over 33.5 million from 24 billion, an increase of over 30%. More importantly, alternative golf for all age groups and genders has become the number one seeding platform for golf.

In 2018 and 2019, heavier precipitation levels than normal across the country had a major impact on golf course revenues. But for the first time in 14 years, golf rounds increased. Golf’s total reach of 107 million overall is noteworthy, representing more than one-third (36%) of the U.S. population over the age of five who play, watch, volunteer or are interested in the game.

Timothy R. Branco Editor, Northeast Golf

Submit Your News & More at:

www.Northeast.Golf/Submit 8

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Editor / Publisher Timothy R. Branco Sales & Marketing Greg Sampson greg@nepubinc.com Paul Mignosa paul@nepubinc.com Creative Director Chris Lewis Creative Designer Brittany Meunier Multimedia Megan Ward Lexi Kindle Bianca Capomolla Contributing Editor David DeSmith Contributors Timothy Branco Dirk Van Der Broek Leigh MacKay Paul Mignosa John Molori Jack Ross Greg Sampson Alice & Danny Scott Ed Travis Henry Wallmeyer Matt Ward Phil Werz Nick Heidelberger Client Relations Mary Branco

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NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

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COVER STORY PINEHURST, NC

Time to Visit a

TIMELESS DESTINATION %

Pinehurst, NC

%

As timeless and legendary

a destination as Pinehurst is within the history of golf, the question usually being asked these days by savvy golf travelers is: What’s the next new thing happening in the Pinehurst area of North Carolina?

This globally-recognized destination is certainly not resting on its laurels as new ones have recently been added to the list of accolades. Golf Digest currently ranks Pinehurst No. 4 second in America among its list for “Best New Public Golf Courses.”

The Gil Hanse redesign has received dozens of accolades since the revamped course was unveiled in the fall of 2018. Plus, the venerable Pinehurst No. 2 has risen to 16th on Golf.com’s 2020-21 World’s Top 100 list. Last summer, those two courses played host to the 119th U.S. Amateur and became the first facility in the history of the event to host the final championship matches.

Legacy Golf Links

While those historic courses are surely on any golfer’s bucket list when they visit the Sandhills region of North Carolina, there are a total of 38 courses within a 15-mile radius that allow golfers of all skill levels and budgets to score an ace whether you are playing as a single, couple, buddy trip, or girls golf getaway.

The best way to get started with a golf trip to the Pinehurst, Southern Pines, Aberdeen Area is to visit the Convention and

By Phil Werz 10

F E B RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

Visitors Bureau’s new website at HomeofGolf.com. Learn about

Pinehurst #4

the golf courses in the destination, locate packages and package providers, and check rates for golf and lodging.

This summer, a new Hilton Garden Inn featuring 103 guestrooms will open in Aberdeen, joining the Hampton Inn and TownePlace Suites in the three hotel cluster, close to quality dining and shopping choices

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

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XXXXXXXXXXX COVER STORY XXX XXX PINEHURST

Longleaf Golf & Family Club

just a few minutes away in Southern Pines. The Homewood Suites, near the Village of Pinehurst, will complete a full renovation in time for peak golf season at the end of March. The historic Mid Pines Inn & Golf Club has been renovating their hotel guestrooms as well. The Manor Inn, part of Pinehurst Resort, completed a full renovation this past fall – a complete transformation from the hotel that was originally build in 1923.

Golf is primarily why people flock to the Pinehurst area and have for more than 125 years. About 75 percent of the courses are rated 4-stars or better by Golf Digest’s “Best Places to Play.” In 2019, out of nearly 600 golf courses throughout North Carolina, courses in the Pinehurst, Southern Pines, Aberdeen area earned 17 spots in the list of Top 100 Golf

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Elliott’s on Linden

GET STARTED:

Visit HomeofGolf.com and order a free destination guide for information on all there is to see and do in the Pinehurst, Southern Pines, Aberdeen area.

Plan your next vacation in a place that is timeless but offers so many new adventures to discover.

Manor Inn

Courses in the state, as determined annually by the prestigious North Carolina Golf Panel.

Some of the more popular courses include Pine Needles Lodge & Golf Club, a Donald Ross course recently renovated by Kyle Franz and a venue that will host the 2022 U.S. Women’s Open and their sister course, Mid Pines Inn & Golf Club, which is a step back in time on an expertly manicured Ross gem. Other great golf recommendations include Talamore Golf Resort, Mid South Club, Tobacco Road, Legacy Golf Links, Longleaf Golf & Family Club and Southern Pines Golf Club.

Off the course, there are four craft breweries in the destination, including the newest, Hatchet Brewing in Southern Pines. Railhouse Brewery in Aberdeen and Southern Pines Brewing Company are popular favorites and create some of the best craft beers around.

Pinehurst Brewing Company is a must visit on any trip to the area, offering great beer and BBQ, all retrofitted into an old steam plant that originally opened in 1895 and once powered the entire Village of Pinehurst.

Dining options are abundant with amazing farm to table dining from places like Elliott’s on Linden, Ashten’s, Ironwood, and Curt’s Cucina. Add to that a variety of local shopping options in the Village of Pinehurst, Southern Pines, Aberdeen and throughout Moore County, and a spring golf vacation to the Home of American Golf is on the list of things to do in 2020.

Hatchet Brewing Co.

Traveling here is effortless, a number of airlines offer direct flights to Raleigh-Durham International Airport (RDU). From there, it’s a quick one-hour drive to the Pinehurst area.

NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

13

It’s Time For A

CHALLENGE

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When you come to the Pinehurst, Southern Pines Aberdeen Area, you come to play. But we’re not just referring to the worldclass golf we’re known for. Here, shopowners along historic Main Street offer local treasures, and chefs craft a range of culinary delights. From hiking and shopping to sipping craft brews, discover a small town that’s big on memory making.

We invite you to come and explore a vacation with a Southern Accent.

homeofgolf.com

DESTINATIONS CASA DE CAMPO

Casa de Campo Resort & Villas

Offers Exceptional 2020 ‘Teeth of the Dog’ Packages Play Caribbean’s No. 1 Layout, Enjoy Luxury Accommodations Including Fully Appointed Villas

from 3 to 11 bedrooms with stylish living areas, a private pool as well as myriad

The Unlimited Teeth of the Dog w/ Breakfast Package | Starts at $349 pppn

Casa de Campo Resort & Villas – home to

creature comforts. From secluded Garden

The offer also includes deluxe accommoda-

Villas showcasing the area’s abundant flora

tions in the resort’s recently renovated

the Caribbean’s premier, luxury golf

to the tranquil splendor of the Caribbean

guest rooms, full daily breakfast buffet at

experiences, including its iconic GOLF

coast in an Oceanfront Villa, each style

Lago Restaurant, use of a four-passenger

Magazine “World Top 100” Teeth of the

offers contemporary designs. Daily

golf cart to travel throughout the resort,

Dog course – is offering two outstanding

breakfast, private maid service and full

complimentary Wi-Fi and use of the

“unlimited” stay-and-play packages perfect

access to a wide range of on-site activities

resort’s fitness center. All golf rounds are

for winter and spring getaways to start the

are additional highlights. Villa stays also

based on availability and include arrival

2020 golf season in grand style.

include use of four-passenger golf carts for

and departure days.

Casa de Campo also offers an array of

easy travel throughout the 7,500-acre

exceptional fully appointed villas perfect

resort, complimentary Wi-Fi and unlimited

for golf groups. The villa options range

use of the resort’s fitness center.

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Paul “Pete” Dye Jr • 1925 - 2020 The Unlimited Teeth of the Dog All Inclusive Package | Starts at $899 pppn This package features all the highlights above plus daily breakfast, lunch, snacks, dinner and drinks by the glass at resort signature restaurants or room service (extra delivery charge), unlimited horseback riding, use of the property’s tennis courts, one round at the 245-acre Shooting Club, non-motorized water sports and family program activities.

For more information on Casa de Campo Resort & Villas please call: 800.877.3643, email: golf@ccampo.com.do or visit: casadecampo.com.do/

Casa de Campo – A Tribute to Pete Dye

F

EW MEN IN GOLF HISTORY have

had an impact on how the game is

played today quite like the late great Pete Dye. His prolific work in golf course

architecture is considered among the very best. However, his personal favorite

course design has always been Teeth of

the Dog, his world-famous masterpiece in the Dominican Republic where he

eloquently quipped, “I created 11 holes

and God created seven.” Since opening in the mid-1970s, Casa de Campo has been a unique luxury retreat where instead of fitting a golf course on open terrain, the resort was built around the golf course, which gave Pete the freedom to create

the No. 1 golf course in the Caribbean.

Pete once said, “It’s a different world

when you are out on the course, a different world all together.” Well, Pete, it’s going to be a different world without you in it, so cheers to you for bringing enjoyment to more than 50 years of golfers, and for countless generations to come.

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DESTINATIONS ABACO CLUB

Building on Hope IN THE WAKE OF HURRICANE DORIAN, THE ABACO CLUB COUNTS ITS BLESSINGS When Hurricane Dorian struck the Bahamas on Labor Day, 2019, it left death and destruction in its wake. In Marsh Harbour on Great Abaco, and at the Baker’s Bay Golf & Ocean Club on Great Guana Cay, the destruction was almost total. Yet just 18 miles away, The Abaco Club fared well enough to reopen in just a matter of weeks. Hurricanes are fickle that way. But what began as a tragedy has become an inspirational tale of overcoming obstacles and building on hope.

In the week after Dorian struck, the focus of everyone at The Abaco Club was on the safety of its 178 employees, their families and the other island residents. The club

the homes of club members—where they were provided with food, housing, and health care.

Within days, the club also launched a global fund-rais-

brought in search and rescue personnel from the U.S. and

ing effort, the Abaco-Winding Bay Relief Fund, which has

later confirmed that, miraculously, every employee had

raised over $3.5 million—including a $1 million matching

survived. Many had been evacuated to Nassau and the U.S.

pledge from Southworth Development Chairman, Joe

Others were offered places of shelter at the club—many in

Deitch. That money is being used in a variety of important

By Dirk van der Broek

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

19

DESTINATIONS ABACO CLUB

destruction that Baker’s Bay and other Abaco businesses did, it was able to reopen on October 30. More than 60 club members returned to the island that weekend to lend their support and give hugs to the employees—their longtime friends. It was a glorious celebration, capped off by the grand opening of The Abaco Yacht Club in nearby Little Harbour. This beautiful new marina facility had been under development by the club for over a year, and like the club’s homes, its sensational golf course, and its other luxury amenities, it fared much better in the destructive winds than other parts of the island did.

“We’re very optimistic about the future of Abaco—and the future of The

ways—from purchasing a mobile medical unit for the island’s doctor to securing dozens of brand-new trailer homes for club employees to live in while their homes are being rebuilt.

“You prepare for the worst and hope for the best,” said David Southworth, Founder and CEO of Southworth Development, an affiliate of which owns The Abaco Club. “In this case, it was nothing short of a miracle that all the club’s staff members survived. That’s the thing we’re most grateful for. The club itself was lucky to have been spared the very worst of Dorian. But without our staff, The Abaco Club is just some really nice homes and a beach.”

Today, Marsh Harbour is recovering.

The airport reopened to U.S. flights in December, and because The Abaco Club didn’t suffer the kind of catastrophic

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“We’re just grateful to be playing a role in the renaissance taking place, and to be helping the people of Abaco create the kind of future they deserve.”

— David Southworth, Founder and CEO of Southworth Development

Abaco Club,” said Southworth. “There’s a reason why people who come here fall in love with this place—many reasons, actually. And none of them have changed. We’re just grateful to be playing a role in the renaissance taking place, and to be helping the people of Abaco create the kind of future they deserve.”

Much more will need to be done to restore the town of Marsh Harbour to the vibrant place it once was. But at The Abaco Club, they’re welcoming new guests, new club members, and new island home buyers with open arms. Most importantly, they’re helping lead the way toward a time when Hurricane Dorian will be but a distant memory.

To contribute to the Abaco-Winding Bay Relief Fund, go to: TheAbacoClub.com

NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

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XXXXXXXXXXX

A COUPLE OF TRAVELERS

XXX XXX

GREAT LAKE MICHIGAN

Boy, Oh Boyne Golf!

Explore northern Michigan from Traverse City to the very magical Mackinac Island and beyond

BY Alice & Danny Scott

The Destination

The Venue

keeps it fresh as new. Cue the heron to the

Great Lake Michigan outlines interior miles that scream “nature” as pure as the driven snow. While winter is lovely in northern Michigan, spring, summer and fall are optimum for golfers’ vacations. The lake is crystal clear and on a windy day the waves are suitable for surfing.

Harbors hold yachts for sailing and charming towns showcase shops and restaurants while forests provide green canopies for outdoor activities.

The Inn at Bay Harbor gallantly stands guard on

fountain and pond on the first tee box for a

the northern shore of Lake Michigan, somewhat

journey’s sendoff through the woods and

reminiscent of San Diego’s Del Coronado. A

wetlands. Grab a Chicago dog at the turn, well

lakefront room rewards senses with surging or

worth the delicious messiness. Number 18 is a

lapping ripples against that shore. Poolside squeals

memorable finish, set below the ski slope with a

of delight mix with sibling tiffs that are quickly

large lake to maneuver front and center.

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squashed as lawn games deliver family fun and

The Links/Quarry/Preserve 9s are truly a treat

hammocks, relaxation. Floral landscaping is icing

at Bay Harbor Golf Club, beginning with four

on the resort cake that serves as a getaway for all

beautiful holes on the Links’ seashore. No, they

Michiganders and world travelers. Lollipop lamb

just seem like ocean holes, but it is Lake

chops and meaty crab cakes are to die for at the

Michigan. Dunes and tall grass feel like Ireland’s

Vintage Chop House where sunset spurs gleeful

Enniscrome. The Quarry is a course Fred

photographers to rush out the patio door. If not

Flintstone would enjoy with Barney’s rubble,

there to take selfies and groupies, peek at the live

deep gorges, steep rock walls and swans

cam on their website. Sunrises are also glorious

swimming in a pond. Nine is a grand finale

with a breakfast buffet in The Sagamore Room.

beginning with a blind tee shot to the top of a hill facing Lake Michigan. Cross the ravine down

The Golf

to the green where trees are swaying on the very

Boyne Golf serves up ten championship-caliber

edge of the lake. Bring it home to the warmth of

courses and two more resorts. The Heather course

the elegant clubhouse perched above, adorned by

at Boyne Highlands was designed by Robert Trent

brilliant flowers. This is just a sampling of the

Jones Sr. over 50 years ago. The maintenance crew

Boyne beauties.

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And More On land, take a hike, bike, or the Hemlock chairlift for panoramic mountain views. On the lake, sail, paddle, motor and fish. Improve your game at Boyne Golf Academy where players are suited up to produce their onscreen avatar. Please the palate in Petoskey at Palette Bistro with stunning views of Little Traverse Bay serving scrumptious fare and small plates that are plenty big to share. Slip into the spa or share some sips in the Petoskey Wine Region, part of the Tip of the Mitt AVA.

Our Takeaway We’ve explored much of northern Michigan from Traverse City to the very magical Mackinac Island and beyond, all dream destinations. Boyne is very special among them for the Magnificent Ten courses within a few miles. Whether reeling in fish, playing rounds of golf,

The Journey

relaxing or reveling in the bounty of nature, this is Pure

Fly into Traverse City Cherry Capital Airport and savor

Michigan at its finest.

the scenic drive north to Boyne Golf.

NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

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XXXXXXXXXXX XXX XXX

DESTINATIONS

O F F T H E B E AT E N PAT H

5

Exotic Golf Destinations for 2020

By David DeSmith

W

HAT COULD BE BETTER THAN discovering a new golf course and exploring a new destination on the same trip? Here are a few off-the-beaten-path golf experiences you should definitely consider adding to your 2020 calendar.

1

3

Keilir Golf Club – Hafnarfjordur, Iceland Another spectacular links course, Keilir GC is located just 15 minutes from Iceland’s capital, Reykjavik. Its setting can only be described as other-worldly. On

the front nine, you play amongst vast black lava fields,

Fairmont Le Manoir Richlieu – La Malbaie, Quebec, Canada Set in Quebec’s glorious Charlevoix region, the Manoir Richlieu is a stunning hotel with all the luxuries you’d expect from Fairmont. When you play its course (now

27 holes), you’ll encounter elevation changes galore along with jaw-dropping views of the St. Lawrence River. Don’t miss the spa—and for a taste of Europe, be sure to visit nearby Quebec City. fairmont.com/richelieu-charlevoix

2

Dumbarnie Links – Fife, Scotland The St. Andrews area didn’t need another great links golf course. But it’s getting one this May anyway. Dumbarnie Links, from clever architect Clive Clark, sits on prime

linksland just a short drive south of St. Andrews. You can see the sea from every hole, and you’ll be challenged on every shot. Not since the debut of Kingsbarns have Scottish golfers been so excited about a new course. dumbarnielinks.com

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Fairmont Le Manoir Richlieu

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while the back nine takes you out on a peninsula that juts into Hafnarfjordur harbor. english.keilir.is

4

Marco Simone Golf & Country Club – Guidonia, Italy Site of the 2022 Ryder Cup matches, Marco Simone makes the most of its historic location in the rolling hills of Tivoli. The tournament course presents a

tough test—and is overlooked by a castle dating back to the year 1000. Best of all, the many joys of Roma are just 30 minutes away. golfmarcosimone.com/en

5

Highland Links – North Truro, Mass.

Closer to home, Cape Cod’s Highland Links boasts the only true links course in New England. It’s just nine holes, and all nine are tight. But you won’t find

a more scenic location than this one, which is part of the Cape Cod National Seashore. highlandlinkscapecod.com

CAD

DESTINATIONS REUNION RESORT

Reunion and Repeat

Reunion Resort and Golf Club is the perfect choice

for a luxurious no hassle golf vacation to Florida. Located just a half hour from Orlando airport sits a magnificent property with 54 holes of championship golf, a waterpark, award winning dining and even a rooftop pool to watch nightly reworks.

The Nicklaus course is a true test at 6,500 yards from the mens tees with elevated tee boxes, small green complexes and challenges you on shot selection as there are many risks that can provide great rewards to your final score. You will enjoy a higher level experience from bag drop to the 19th hole here. The gigantic luxury homes throughout the course are a true site to see.

The Palmer Course offers huge elevation changes with wide fairways, strategically placed bunkers and large green complexes.

BOOKING

At only 6,100 yards from the mens tees this track will produce lower

Booking through their website gives you the Real Reunion Difference.

scores and lots of high fives. The Watson course plays 6,400 yards

Choose a Real Reunion one to three bedroom suite style villa or a

from the mens tees featuring fast firm fairways and huge tiered greens.

multi bedroom vacation home with amazing features like private

Club selection is key to not put stress on your short game. There is also

pools, and game rooms. Booking through reunionresort.com affords

an 18-hole foot golf course mapped around the perimeter of the course

you unlimited access to the water park, golf courses, spa and more.

if you want to try something new that is technically still golf.

GOLF

TIP

The practice facilities are an excellent place for you to work on your

Book on ReunionResort.com so you experience the difference. A four

game featuring a full driving range, two putting/chipping areas, a

night stay and play here is ideal with golf each day while leaving

short game area and 11 teaching professionals on staff for private or

some time to enjoy the amenities and warm weather. Flights are

group lessons. The back of the range is home to the Honma

always very affordable with Orlando being a major hub. Try and

Experience where you can enjoy a 1 on 1 personalized fitting.

book the earliest arrival and latest departure if you want to play as

Three championship courses designed by golf legends Nicklaus,

much golf as possible. Finally, eat at least once at Disney Springs and

Palmer and Watson provide a nice well rounded golf experience and

dine onsite the rest of your stay. Trust me its worth it unless you want

are always in magnificent shape.

to eat at chain restaurants on vacation.

BY Greg Sampson

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F E B RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

Reunion Resort and Golf Club will certainly leave you wanting to plan a repeat visit in the near future!

CONTEMPORARY RESORT LIVING REIMAGINED 296 LUXURY VACATION RESIDENCES FROM THE $370,000s DESIGNER MODELS NOW OPEN

54 Holes of Championship Golf

Private Clubhouse

5 Acre Water Park

Minutes from the MAGIC

LiveSpectrumReunion.com | 407.567.0058 ARTIST CONCEPTUAL RENDERING. DEVELOPER MAY CHANGE WITHOUT NOTICE. ORAL REPRESENTATIONS CANNOT BE RELIED UPON AS CORRECTLY STATING THE REPRESENTATIONS OF THE DEVELOPER. FOR CORRECT REPRESENTATIONS, MAKE REFERENCE TO THIS BROCHURE AND TO THE DOCUMENTS REQUIRED BY SECTION 718.503, FLORIDA STATUTES, TO BE FURNISHED BY A DEVELOPER TO A BUYER OR LESSEE. OBTAIN THE PROPERTY REPORT REQUIRED BY FEDERAL LAW AND READ IT BEFORE SIGNING ANYTHING. NO FEDERAL AGENCY HAS JUDGED THE MERITS OR VALUE, IF ANY, OF THIS PROPERTY. THE INFORMATION PROVIDED, INCLUDING PRICING, IS SOLELY FOR INFORMATIONAL PURPOSES, AND IS SUBJECT TO CHANGE WITHOUT NOTICE. THIS IS NOT AN OFFER TO SELL, OR SOLICITATION OF OFFERS TO BUY, THE CONDOMINIUM UNITS IN JURISDICTIONS WHERE SUCH OFFER OR SOLICITATION CANNOT BE MADE OR ARE OTHERWISE PROHIBITED BY LAW. THIS OFFERING IS MADE ONLY BY THE OFFERING DOCUMENTS FOR THE CONDOMINIUM AND NO STATEMENT SHOULD BE RELIED UPON IF NOT MADE IN THE OFFERING DOCUMENTS.

AGENT One of the Largest Concentrations of Golf Courses in the Country Experience the ultimate golf destination.

Valley Forge and Montgomery County, PA offer an affordable and complete stay, play, and dining experience. Home to 53 golf courses – that’s 300,000 yards of pre-

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See beyond golf by discovering the

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nation’s best shopping at King of

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Prussia Mall, the largest retail mall

been ranked in Golf Digest and GolfWeek’s

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Top 10 and 100 Classic Courses, and wel-

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come tens of thousands of players annu-

the story of the Continental Army’s

ally. When you visit MontcoGolf.com, you

winter encampment of 1777-78,

can plan the perfect golf getaway. With 80 hotels in Montgomery County, be on the first tee quickly, no matter where you stay.

Valley Forge and Montgomery County, PA are just a quick trip from the Philadelphia

and enjoy recreation, events, and group tours at Valley Forge National Historical Park. Enjoy your choice from 1,600 restaurants, and explore 100 miles of trails, 200 arts and culture venues, and more than 30

International Airport with access to all

award-winning breweries, wineries,

major highways.

and distilleries.

28

F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

HOME TO MORE THAN 50 GOLF COURSES, INCREDIBLE ATTRACTIONS, DELICIOUS DINING OPTIONS AND 80 NEARBY HOTELS, MONTGOMERY COUNTY ISN'T JUST A PLACE TO PLAY GOLF, IT'S A DESTINATION

SAVE. WIN. VOTE. READ.

REPEAT. Join at WWW.NORTHEASTGOLF.CLUB

V

YOUR $50 MEMBERSHIP INCLUDES: • Links Card

alley Forge & Montgomery County hosted the 2018 and 2019 Valley Forge Invitational, an LPGA Symetra Tour, at Raven’s Claw Golf Club. The Philadelphia Cricket Club

hosted the Big 10 Golf Championships in 2019. The region will also host the 2020 30th Annual International Network of Golf Spring Conference, and they have also previously hosted American Junior

($65 value)

• Premium Golf Hat ($30 value)

• Subscription to Northeast Golf ($30 value)

• Sleeve of Snell Golf Balls ($10 value)

• Chances to Win Prizes All Year (Priceless)

Golf Association events at Huntingdon Valley Country Club, and the PGA Junior Tour at Plymouth Meeting Golf Club. Just across the county line, the BMW Championship was held at Aronimink Golf Club in 2018 with the top 70 pros in the world.

1000 1st Ave, Suite 101, King of Prussia, PA 19406 610-834-1500 | www.montcogolf.com

NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

29

PRO SHOP NEW GAME

New Year, New Gear, New Game

Y

By NEG Player Staff

OU KNOW YOU ARE TRULY A GOLFER

Every year the golf industry introduces a vast number of

when your new year’s resolution list begins with

products from golf balls to golf clubs, to the newest gear, game

play more golf and improve my scoring average.

improvement products and hottest fashion for the upcoming

For most of us, the holidays are still the best time of year

season. Over 1,200 exhibitors showcase over 10,000 products

with family celebrations and gatherings. But if you are a

to crowds of more than 50,000 buyers and industry profes-

golfer or part of the golf industry at any level, the PGA

sionals. Here each year you will find just about everything that

Show in Orlando, Florida in January each year is the Su-

will be available in golf retail stores, pro shops and online sup-

per Bowl of Golf. Going to the show means having the

pliers for the 2020 golf season. With so much new every year,

opportunity to see the newest, most innovative, advanced

the obvious question for every golfer is what will fit my game

technology products and merchandise in the game, all un-

and will I improve by using it. The simple answer is yes but

der one roof for 3 consecutive days at Orange County Convention Center and at the

finding what works for you is an integral part of the journey in this game called golf.

demo range at Orange County Na-

Let’s take a look at the newest woods,

tional Golf Center.

hybrids, balls, lasers and GPS’s.

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

31

EQUIPMENT & GEAR DRIVERS

The Long Game

BY Greg Sampson Every year we are all in search of hitting it longer down the fairway, reaching a par five in two and giving yourself a birdie putt on a long par three. Here is a look at some of the hottest new products for your long game in 2020.

TOUR EDGE EXOTICS EXS 220

COBRA KING SPEEDZONE $450 | COBRAGOLF.COM Two different models and two colors to choose from.

Features six zones of optimized speed and front to back full CG adjustability.

The CNC Milled Infinity Face provides the ultimate in ball speed.

$350 | TOUREDGE.COM The diamond face produces faster ball speeds, reduced spin and better performance on off-center hits. The triple carbon tech with the elongated head and sound diffusion bar make this driver sweet on the eyes, the ears and your long game.

WILSON LAUNCH PAD

MIZUNO ST200

$500 | MIZUNOUSA.COM This might be the straightest driver on the market. Amazing low spin forgiveness from a beta rich titanium face that reaches the current tournament regulations and maintains its characteristics over time. Choose from three models.

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F E B RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

$300 | WILSONGOLF.COM Designed to solve your slice with a small offset hosel, additional weight in the heel and an upright lie angle. This is one of the lightest drivers on the market to help you effortlessly increase clubhead speed. Straighter longer drivers are in your future.

LYNX VT PROWLER

$500 | LYNXGOLFUSA.COM Featuring Switch Face Technology allowing for loft adjustment without change the face angle or lie of the driver. Choose from 25 different loft and face angle options. Switching to this new breakthrough technology and let the big cat eat! Available late spring/early summer.

TAYLORMADE SIM

$550 | TAYLORMADEGOLF.COM An asymmetric sole and inertia generator for increased swing speed where you need it most. This paired with a speed injected twist face, moveable sole weight and adjusted loft sleeve makes this driver one of the best of the year.

HONMA TR20

CALLAWAY MAVRIK

$500 | CALLAWAYGOLF.COM Designed by A.I. with an all-new Cyclone Aero Shaped head for reduced drag. Three models to choose from with more speed off the entire face than ever before.

$650 | HONMAGOLF.COM A ultra lightweight high COR titanium frame and carbon body construction transfers extraordinary amounts of energy from your swing to the ball.

Three adjustable weights to tune your flight. Non-rotating hosel technology keeps the shaft spine perfectly aligned for all loft-lie settings. Performance is worth every penny.

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

33

EQUIPMENT & GEAR FA I RWAY W O O D S • H Y B R I D S

TOUR EDGE EXOTICS EXS 220

COBRA KING SPEEDZONE

FW: $250 | HY: $200 | TOUREDGE.COM Featuring a hot diamond face and a slipstream sole that creates more solid contact due to smoother turf interaction. The fairway features dual carbon tech resulting in extreme weight savings. These clubs are game changers.

FW: $280 | HY: $230 | COBRAGOLF.COM These traditionally shaped clubs feature back weighting and shallower face for easy launch producing high towering trajectories. The new hollow split rails put a modern twist on their traditional baffler producing more speed than ever.

PXG GEN2

FW: $425 | HY: $375 | PXG.COM Both feature their signature Precision Weighting System, a carbon fiber crown, and feature a honeycomb tpe insert which makes these clubs as sweet sounding as they are looking. These clubs are designed to fly straight and go far!

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F E B RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

EQUIPMENT & GEAR FA I RWAY W O O D S • H Y B R I D S

CALLAWAY MAVRIK

FW: $300 | HY: $250 | CALLAWAYGOLF.COM Powered by their new A.I. Flash Face with Jailbreak technology these clubs just speak performance. The fairway features a carbon fiber crown while the hybrid has a unique iron like profile. Both available in three models. Playing with this line up is surely a “smart” move this season.

WILSON LAUNCH PAD

FW: $200 | HY: $180 | WILSONGOLF.COM Featuring a slight hosel offset to reduce a slice spin these clubs are simple and affordable. Designed with lightweight components to increase club head speed.

Optimized loft to length ratio in the hybrids will make them the easiest to hit combination for 10+ handicappers.

MIZUNO ST200 & 2020 CLK

FW: $250 | HY: $250 | MIZUNOGOLF.COM The fairway sets up beautifully with a “tour ready” profile and features a new multithickness Maraging steel face for increased initial ball speeds. The hybrid has an eightway adjustable hosel to be precisely fit to fill a distance gap. This hybrid is a true game changer.

NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

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EQUIPMENT & GEAR BALLS

Have a Ball

BY Paul Mignosa One might say that the golf ball completes the gofer. From core to cover to markings to color no one golf ball is exactly the same just like no two golfers are the same. My suggestion is “have a ball” and try them all. You never know which one might complete you!

SNELL

MTB BLACK/MTB-X | $32.99 For golfers looking for a high-performance golf ball, the MTB BLACK/MTB-X is an award-winning 3 piece design that doesn’t break the bank. Snell has climbed the golf ball ranks over the past years and now sits as one of the best in the field.

CALLAWAY

RZN HS TOUR

$35.00 - MS TOUR | $30.00 Found at the 2020 PGA Show, RZN Tour offer a 3 & 4 piece golf ball with soft urethane cover and a 3D resin outer core manufactured with state of the art micro dimple technology. It’s designed to provide Tour level spin control without sacrificing distance.

BRIDESTONE

TOUR B X/XS, RX/RXS | $44.99 The reinvented TOUR B X/XS features the new REACTIV cover technology. Until now you had to choose more distance or more spin. With REACTIV you can now get more distance and more spin out of the same golf ball. X/XS are for swings over 105mph – RX/RXS under 105mph. Tigers ball of choice…just sayin

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F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

CHROME SOFT/X | $47.99 Available in March, the new and improved Chrome Soft and Chrome Soft X’s have been completely overhauled as the company found some QC issues last year. 2020 brings a thinner cover and larger core which should yield longer distance and more spin.

TITLEIST

AVX | $52.00 Higher Speed, Longer Distance,and More Control. The new Titleist® AVX™ golf balls are designed for golfers seeking a Premium Performance golf ball while prioritizing distance and extremely soft feel.

TAYLORMADE

TP5/X | $44.99 The key to achieving enhanced speed without negatively affecting spin comes from TaylorMade’s proprietary 5-layer construction.TP5/TP5x offer complete tee-to-green performance without sacrifice.

WILSON

DUO SOFT+ | $19.99 The world’s softest and longest premium 2-piece ball delivers supercharged performance with VelocitiCOR™.

Advanced materials in the core amplify every ounce of power from your swing, for greater consistency distance. The DUO family of golf balls has been engineered to deliver the distance you need, the feel you love and the consistency you demand.

SRIXON

TAYLORMADE

TP5/X Pix | $44.99 Powered by the same 5-layer construction as the hottest Tour balls in the game, TP5/X Pix combines the revolutionary technology of ClearPath Alignment™ and the unmatched swagger of Rickie Fowler with Tour-proven performance.

Z-STAR/XV | $39.00 The new Srixon Z-STAR/XV delivers maximum distance for skilled players. Featuring a FastLayer Core and 4th generation Spin Skin with SeRM, the Z-STAR/XV offers tour-caliber performance in a premium, four-piece construction for maximum distance and feel.

TITLEIST

PROV 1/X | $52.00 Faster from core to cover, the Titleist Pro V1 and Pro V1x golf balls have been designed to leave the clubface with more ball speed and lower long game spin for more distance while providing the best short game control to help golfers shoot lower scores. #1 ball on Tour for a reason!

SEED

SRIXON

Q STAR TOUR | $32.99 The new Q-STAR TOUR is their softest golf ball with tour-level performance. Get tour-caliber spin and distance from its three-piece construction and urethane cover, with exceptionally softer feel than traditional tour balls.

SD-01 THE PRO | $28.00 As good as anything out there, at a price everyone can afford.™ The ultimate combination of tour distance & control. Long off the tee with the feel and spin control you need, particularly on approach shots and around the greens.

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

37

EQUIPMENT & GEAR LASERS & GPS’S

A GAME OF YARDS

BY Greg Sampson At any level of the game a yard can be a matter of an under or over par hole. Many golfers never factor in distance to or over a hazard for example.

Whether you want to be laser sharp or have a range of distances to analyze one of these devices should be added to your must haves list this season.

NIKON COOLSHOT20i GII

$230 | NIKONGOLF.COM Long eye relief is a magnificent feature. The laser is rainproof, has bright crystal clear images, and features Incline/Decline slope mode. Even measure objects 800 yards away.

VOICE CADDIE HYBRID GPS LASER $500 | VOICECADDIE.COM The price is well worth it for a true hybrid GPS/laser rangefinder. Features pin point laser accuracy, gps distances to bunkers, hazards, and front/back of green plus slope off mode for tournament play.

TECTECTEC ULT-X

PRECISION PRO NX9 HD SLOPE

$320 | PRECISIONPRO.COM The redesigned LED screen is brighter and wider is absolutely amazing. Pair that with a Magnetic Grip to mount the unit easily to a cart and free lifetime battery replacement make for the best value on the market.

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F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

$250 | US.TECTECTEC.COM This laser is jam packed with industry leading technology but at a more affordable price. Crystal clear optics with optional slope functionality and target lock capabilities are all included.

BUSHNELL TOUR V5 SWITCH

$400 | BUSHNELL.COM BITE Magnetic cart mount and Visual Pin Seeker JOLT technologies have been added. The optics are also mindblowing and switch now has a new improved slope algorithm with switch technology.

SKYCADDIE SX400

$360 | SKYGOLF.COM Responsive clear display on a 4� touch screen.

Wi-Fi connectivity to streamline updates and downloads. Preloaded with over 35,000 ground verified, error-corrected maps for unmatched accuracy. Dynamic HoleVue automatically re-orients the golf hole as you move tee to green.

GARMIN APPROACH S62

$500 | GARMIN.COM This smart watch has too many features to list. The Virtual Caddie factors in wind speed, direction and suggests a club. 41,000 preloaded courses, adjust yardage for slope mode, auto shot tracking, smart notifications and health monitoring. This is a must have.

GOLF BUDDY AIM V10

$130 | GOLFBUDDYAMERICA.COM Simple and affordable distance measuring device with a 16 hour battery life. Preloaded with 40,000 courses worldwide with free updates. Distances to front/center/back of green, targets and hazards. Shot distances measurement.

Male or female voice option.

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

39

EQUIPMENT & GEAR BUSINESS ACUMEN

Golf Pride

Innovation & Commitment

A

BY Ed Travis

T THE PGA MERCHANDISE SHOW we had the opportunity to talk with Bruce Miller, Golf Pride’s Retail Product Manager, about the golf grip business and particularly how his company is working to maintain and strengthen their number one position.

product development close to the consumer.

The expansion of our Pinehurst offices and the building of a fitting center shows our determination and commitment.”

Golf Pride had an excellent 2019 on the PGA Tour with their grips played by 13 times the number of winners compared to the next closest brand and they were used by the victors in all four major championships. Week to week about 80% of Tour players use Golf Pride with roughly half playing the Tour Velvet and half the MCC and all without being paid to do so.

Pride’s sales are for products

Tour Velvet is a staple in the industry and

brought to market since 2014.

for a decade has almost been considered the

Miller, who received a degree from Michigan State and an MBA from Clemson, began his 17-year career with Golf Pride in territory sales then

grips and the theme of Miller’s comments was

“Tour Velvet is used by OEMs [original equipment manufacturers] as the place they start in thinking about grips for their new

completed a stint building Golf Pride’s

clubs.” He also shared with us some makers

presence in the United Kingdom. Last year the

such as Callaway Golf use the Tour Velvet

company moved to a new 36,000 square foot

with the Align feature as the stock grip on

headquarters on 10 acres located near the

their new Mavrik family of drivers.

front gate of Pinehurst Resort’s No. 8 golf

Golf Pride is the top manufacturer of golf

standard for all grips. Miller pointed out,

MCC is a so-called hybrid grip with cord

course. In addition to corporate and

on the upper part, under the left hand for

administrative offices the facility includes a

right handed golfers, which provides

state-of-the-art fitting center and full line

aggressive nonslip contact even in wet

retail shop.

conditions and what Golf Pride calls a

Miller spoke of the significance of this

performance rubber material in the lower part

the necessity of constantly looking for ways

“pushing the envelope” decision to expand on

of the grip for the feel players need under the

to enhance current products plus develop new

the grounds of a premier golf resort as a way

right hand.

ones to lead fill a need in the marketplace.

to be tied more closely to the needs of golfers

This commitment to innovation is revealed in

saying, “The players on Tour give us visibility

lineup and for the new season the MCC

the simple statistic that 50 percent of Golf

but the business plan is to continue having

Teams line was introduced. An important

40

F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

The MCC is the bestselling grip in their

trend especially among young players is

Open showing those who may have been

personalization of equipment, for example

reluctant to switch it really did perform at

grips in nontraditional colors with logos of

the highest level.

their favorite college or professional team.

A current topic of discussion among golfers

“Many players have two passions - their

is the use of an oversized grip on the putter

sport’s team and golf. Combine those

based on the idea the larger profile promotes

passions with the first hybrid technology

a one-piece stroke by reducing the tendency

grip, the MCC, and it now allows players

to use the wrists. Golf Pride has a new

who love their team to showcase their

offering in this category, the Tour SNSR

allegiances every time they grip their club,”

Contour Pro putter grip. The flat paddle front

said Miller in the product announcement.

shape promotes a square to the putter face

“The new MCC Teams collection allows

placement of the hands while the pistol

fans to show their team pride while

contour is the most oft oversize shaping used

maintaining the same high-level performance

on Tour. Miller pointed out the material used,

and quality MCC consistently delivered to

SNSR rubber, was formulated to provide both

win over 20 Majors.”

feedback and feel.

He also explained another Golf Pride

Golf Pride as a division of the multibillion-

innovation, the Online Fitting Tool, a

dollar Eaton Corporation based in Dublin,

consumer-friendly way to ensure players

Ireland has access to an immense depth of

regrip with the model that best fills their

talent and capital to fund growth and the

“Many players have two passions - their sport’s team and golf.

Combine those passions with the first hybrid technology grip, the MCC, and it now allows players who love their team to showcase their allegiances every time they grip their club.”

—Bruce Miller, Golf Pride Retail Product Manager

needs. Available on GolfPride.com the tool

leather which had been in use since golf’s

industry-leading initiatives for which they

asks a series of questions starting with glove

beginning. Among the positives of rubber

are known.

size or hand measurement from wrist to

grips were better control and more

longest fingertip. Then what are the most

durability plus they were lighter than leather

continues to develop more advanced products

frequent playing conditions—dry sunny, wet

while absorbing some of the jarring at

and illustrated this with the latest addition to

humid, etc.—and whether hand perspiration

impact without hurting shot performance.

the Golf Pride Tour Wrap family, the

is a factor plus the typical turf condition at

Going forward Miller said the company

The real groundbreaking innovation

MicroSuede. Many golfers buying their grips

the course most often played and any

occurred in 1953 with the introduction of

opt for the Tour Wrap model which mimics

preference in grip texture. The Fitting Tool

“slip-on” grips which within a few years

the old-time leather wrappings. Tour Wrap is

then gives a primary and two alternative

became the standard as OEM’s quickly

their third most popular grip family and the

recommendations including the possibility of

realized the inherent utility and cost savings.

new MicroSuede surface gives “soft traction”

a grip with a larger diameter section under

Slip-ons also meant the average player could

that users find to be confidence inspiring.

the lower hand.

regrip their clubs easily without the tedious

Golf Pride was started in 1949 with what

Miller closed by emphasizing innovation is

application of leather wraps. Tommy Bolt

the key to their business plan with the

was then a new idea that rubber would

brought instant visibility and acceptance for

commitment to help golfers play better, score

make a superior golf grip compared with the

the new grip when he won the 1958 U.S.

lower and have more fun.

NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

41

EQUIPMENT & GEAR SNELL GOLF

The SNELL of Success

BY Matt Ward NEG: How was 2019 for Snell Golf?

DS: It was tremendous year. We had over

their game, and make it affordable. By

60% growth and our 5th straight year of

sponsorship costs and marketing expenses

large double digit growth. After launching

the big brands have. Then that savings is

our MTB Black in 2018, we added to our

all given back to the consumers. Taking the

lineup the perfect companion model, the

consumer feedback, developing products,

MTB-X. Now our biggest seller, the

and seeing the positive feedback is what we

MTB-X features an updated 3-piece

strive for each day.

going direct on line, we eliminate

construction composed of a thicker mantle

BACKGROUNDER — With more than 30 years in golf ball research and development, 40+ U.S.. granted patents and a successful background in plastics engineering, Dean Snell is considered one of the foremost golf ball authorities. In March 2015, he founded Snell Golf, a golf ball company committed to developing premium golf balls at affordable, direct pricing.

approach shots. Both our MTB Black and

NEG: How long a time frame from initial prototypes to full bore production?

MTB-X received multiple awards including

It usually takes 4 to 5 prototype cycles

Golf Digest’s Hot List Gold Medal &

before the finished product is achieved.

MyGolfSpy.com’s #1 Ball in Distance and

This process can take 9 to 12 months to

in Value.

complete, depending on the ball model,

layer and smaller core, the MTB-X offers a firmer feel and more spin control on

and what changes are required.

NEG: You wake up in the morning — what’s the driving passion?

things in order and make it happen. In this

NEG: What specifically distinguishes Snell Golf from your major competitors in the ball arena in the golf industry and is the ultimate aim to be the number one ball in the sport?

business, every day is a new adventure.

We have no desire to be #1 in the world.

Leaving the office with a sense of

The big competitors have a business

accomplishment is a great feeling.

model that is much different than Snell

Being a ex-hockey player, the first thing I do when I wake up is get out of bed slowly and see what aches today. I like to get up and get things done. Get to work early, get

Golf. They focus on big marketing dollars,

42

F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

NEG: What was the genesis for Snell Golf?

big tour player contracts, big TV spots,

After 25 plus years working in the

Our business model is Direct to

corporate world and developing balls for

Consumer. No middlemen. Premium

the best players in the world, I wanted to

products at affordable prices. Free, fast

give back. Design products for everyday

Shipping to our customers and personal

players, the consumers. Give them the

customer service. Keep it small, simple,

performance and technology that helps

and try to reduce mistakes.

sales reps, pro shops and off course stores.

NEG: You’ve played a major role in the creation of various golf ball types for leading providers such as Titleist and TaylorMade. How did those specific experiences influence the creation of Snell Golf and the product you create now?

NEG: How critical an issue is price points for your products and what your thinking has been for your entire golf ball product line?

Both Titleist and TaylorMade are top notch

savings can be passed back to consumers

companies. I have been blessed to be part of

based on volumes. Since we also pay

both of them. During that time, my real

shipping in the US, and it is free to the

focus was developing golf balls for the best

consumer, when larger volumes are

players in the world. Spent many hours with

purchased, the shipping cost per dozen

these players, at their homes and out on

goes down. So, we again pass this savings

tour. Satisfaction came from seeing them win

back to the consumer.

Our goal from the beginning has been make it affordable for consumers. We have created a tiered pricing model, where more

Listening to what they like and don’t like,

NEG: If you could change one thing in golf unilaterally — what would it be and why?

then using their voice to start the

The rules of golf. They are way too

prototyping. A ball for Dustin Johnson may

complicated for everyday players. Heck,

not be the right ball for the average player.

the tour players cannot even keep track

So my focus now is the customers we have,

and they do this for a living. Simplify the

“Today, I spend lots of time reading feedback from our customers. Listening to what they like and don’t like, then using their voice to start the prototyping.”

and making products with outstanding

game and make it fun. And I can never

performance, but affordable for everyone.

understand when you hit a shot in your

—Dean Snell, founder of Snell Golf

major tournaments using the ball that we developed. Today, I spend lots of time reading feedback from our customers.

own fairway, and it lands in a divot or

NEG: How important is golf ball fitting and what’s the biggest misconception golfers have regarding golf balls?

sand divot, why you cannot take drop.

Golf ball fitting is the most important part of

penalized for something someone else

golf. The ball counts on every shot. Most

has done.

Makes no sense. Your own fairway is not a penalty area — so why are you

players do not spend time testing golf balls. My yards and in. Find the ball that fits your game.

NEG: Best advice you ever received — what was it and who from?

Some like soft, some firm. Some low spin, some

When growing up playing hockey, my father

high spin. The short game is where most of

taught me to be humble. He said if you have

your scoring happens, so this is where you

to tell someone how good you are, then you

should test golf balls, and it is also where they

are not that good.

recommendation is test golf balls from 100

have the biggest difference in performance.

Find the one that fits your game, then trust that they will be similar off the driver.

@snellgolf

snellgolf.com

SHOP NOW FREE SHIPPING ALL ORDERS

NORTHE AS T.GOLF | FEB RUARY / M ARC H 2020

43

EQUIPMENT & GEAR O L S O N M A N U FAC T U R I N G

NEG: When it comes to choosing materials, is there one that performs better?

LO: I choose the best material

Olson Manufacturing is a small locally run business located in the heart of the beautiful redwoods in Northern California. Logan Olson, Owner, specializes in handcrafted

that I can possibly get my

customizable golf putters that are

hands on so that I have the

made with utmost attention to detail

most consistency from putter to

along with the highest quality

putter. As far as a material that

materials. At just 22 years young,

would perform better than

Logan has a cult like following on

others, I think that’s completely

Instagram and creates some of the

subject to those using it.

most visually stunning putters you

Someone who prefers a really

will ever see. I had the pleasure of

soft putter might say copper, whereas someone preferring a

chatting with Logan and got to meet him in person at the PGA Show in

much firmer feel might say that

Orlando. Below gives you a little

a stainless putter is best. It’s all about who’s swinging it and

perspective on the mastermind

what they like to feel.

behind Olson Putters.

NEG: What got you into the boutique putter market?

LO: It wasn’t necessarily the plan from the beginning to be

NEG: Besides being unique, what makes Olson Putter better others?

LO: “Better” all comes down to personal preference, so it’s

completely honest. I had such a love for the game and

hard to classify one thing over another without incurring

wanted a way to connect to golf on an equipment level. I

bias. Everyone is different, and maybe prefers something a

got interested in the idea of having a putter in my bag that

little different from the next person in line. I always try

was entirely my vision and just went from there.

really hard to design and make something that looks really good to my eye. If someone else likes the look of it too

NEG: Who are some of your influencers?

LO: I was influenced by a lot of really key people in my life

then that’s great!

on but didn’t even know how to get started on learning.

NEG: What are some ways you try and break the mold in Putter Design?

LO: I typically lean towards more simple and elegant

Teachers in school, a great machinist mentor as well as

designs, however some of the more complicated builds can

family all helped me hone the skills I know I now have and

allow me to showcase a wider variety of the skills I have and

give me a base to continue to grow from and build on.

bring more of my artistic expression to the table.

leading up to this point. Making putters involves so many different sets of skills. Skills I not only didn’t possess early

By Paul Mignosa 44

F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

NEG: How has social media, specifically Instagram, assisted in your branding efforts?

LO: Instagram has been a driving engine for being able to expand to people all across the world, which has allowed me to take my business to the next level. It’s truly special when people send me pictures of the putters that I have built for them hanging over a flag at Augusta National or somewhere in Dubai. It makes me feel like a piece of me has gotten to see and experience something that I could never have dreamed of. That’s what’s amazing! It’s truly special when people will send me pictures of the putters I have built for them hanging over a flag at Augusta National, in Dubai or somewhere across the world I have never been to or seen. It makes me feel like a piece of me has gotten to see and experience something that I never could have

“I typically lean

dreamed of and that’s amazing!

towards more

NEG: Any mantra or quote that you find yourself going back and looking at often?

LO: There’s a quote I often find myself coming back to. A good friend and mentor of mine told me, “Always strive for perfection without the hope to

simple and elegant designs, however some of the more complicated builds

reach it.” It’s that idea of the never ending, ever

can allow me to

revolving goal. I really enjoy embodying that

showcase a wider

mentality every day. Knowing that you did the best you possibly could today but striving for more

variety of the skills

tomorrow is a powerful tool. I think people really

I have and bring

underestimate how far persistence can take you. I look at the first putter I ever made and where I am at today

more of my artistic

as the same project I started 3 years ago. I look at the

expression to the

first putter that I ever made and the one I am making

table."

today as the same project. I started 3 years ago and I’m still trying to finish that first putter. I just haven’t

completing the putters that I have taken

completed one that I can sleep on just yet.

orders for so far. My goal is to re-open for orders at some point this year so be sure to

NEG: How can someone reach out if they are interested in ordering a putter?

LO: I reopened my books for orders on January 1st, 2020 and I have already reached the max order limit for the year. That said, please stay tuned and connect with me on social media as I will be working on

follow me on Instagram for updates and special promotions or you can visit my website for more information.

@olsonmfg

olson-mfg.com

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

45

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MOLORI UNPLUGGED

By John Molori

Castiglione setting his own course in Boston sports media

His name is Duke, but in the realm of Boston sports, he is

WHDH in Boston. He is a recipient of an Associated Press

more like a prince. Duke Castiglione, 46, is the son of Red

Award for Best Sports Show.

Sox broadcasting icon Joe Castiglione, but he has certainly forged his own path to sports media stardom.

A veteran anchor/reporter for NY1, WNYW, and WCBS in New York, as well as ESPN, Castiglione joined Boston’s

With a busy career and a 5 year-old daughter, Charlee, Castiglione still finds time to hit the links. He explains, “I love being a dad and Charlee loves to go with me to the driving range. I can’t wait until we play together when

WCVB Channel 5 in 2018.

she’s older. I think a lot of

He was recently named lead

dads out there with young

sports anchor succeeding

kids can relate. Fortunately,

the legendary Mike Lynch

my daughter has shown a

who retired from full-time

lot of interest in playing, and

anchoring last summer. Sports

I’m hopeful to play more this

broadcasting has been a part

coming season.”

of Castiglione’s life since birth.

A graduate of Marshfield

It also kindled his ongoing

High School and Stonehill

passion for golf.

College, Castiglione recounts his

“I started playing at age 24,” explains Castiglione. “I was a young sportscaster at WGGB,

top golfing moment. “My best Course at Winged Foot. I am a

the ABC affiliate in Springfield, MA. My wife Kiki, who was

20 handicap so a 92 was great for me. The biggest challenge

my girlfriend then, told me that if I really want to be a

for me is around the greens - the chipping and putting.”

sportscaster, I should up my golf game. “She understood

Castiglione also has faced the challenge of walking with

the importance of being able to talk about the game when

legends, from his famous father to the ultra-popular Mike

covering it on television, not to mention the incredible

Lynch. He relates, “My dad is my idol. I have been going to

social connections golf offers.”

work with him since I was six weeks old when he was a

Castiglione was hooked and eventually took lessons from Tom DiRico, the well-respected head pro at Chicopee

sports anchor in Cleveland.

“We moved to Boston when I was 10, and I was at Fenway

Country Club. His top courses are varied. “I love what Jeremy

and on the road with him all the time. He’s a great dad

Roenick did with Pembroke Country Club,” says Castiglione.

and the absolute best grandfather. As for Mike Lynch, he is

“I’m also a big fan of Pinehills, Willowbend and Brae Burn. My favorite course of all time is Winged Foot, which I have been lucky enough to play several times. My bucket

arguably the best to ever do this job locally or nationally, and he’s an even better person.

“We are very fortunate that Lynchie is continuing as a

list of courses includes Pebble Beach, Shinnecock Hills, and

special sports correspondent for us with his popular High 5

St. Andrews.”

franchise and reporting on major sporting events. He built

Castiglione’s media career began at Cape 11 News in Hyannis. He has covered multiple Super Bowls, World Series, and hosted numerous television and radio sports programs and special events.

Before joining WCVB, Castiglione worked as a reporter at

56

round was a 92 on the West

Duke Castiglione and his dad Joe.

F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

something very special here at WCVB and I hope to honor that tradition going forward. I am very blessed.”

John Molori is an author and columnist for numerous publications. Like him on Facebook at John Molori, Twitter@ MoloriMedia. Email molorimedia@gmail.com.

AROUND THE GAME H I S TO RY I N T H E M A K I N G

Sample this Smorgasbord of

championship

GOLF in the

Northeast 2020

G

By Jack Ross

OLF FANS in the Northeast will have a rare opportunity to attend major events

in 2020. Three USGA championships will be contested over some of the region’s most historic courses, all of which reflect imprints of the renowned architect A.W. Tillinghast. collapse on the 18th hole in 2006. Holding

(ten of which exceed 400 yards) will create

at the iconic Winged Foot Golf Club in Ma-

a one-stroke lead, he bounced shots off a

an unrelenting test. Finding fairways will be

maroneck, N.Y. (June 18-21). Tillinghast’s

hospitality tents and trees in route to a double

critical. Spines running through many of the

arduous West Course has wreaked havoc

bogey which allowed Geoff Ogilvy to claim his

greens can turn would-be birdies into bogeys

on the game’s best players in five previous

only major. But since the removal of many trees

or worse. Don’t expect to see a repeat of Gary

Opens, only one of which saw the winner

in a 2017 redesign, Phil might have hopes of

Woodland’s 13-under finish at Pebble Beach

emerge under par. In what became known as

claiming the $2,250,000 winner’s check.

last year. 13-over, perhaps, if the USGA is in a

Topping the lineup is the 120th U.S. Open

vengeful mood.

the “Massacre at Winged Foot,” Hale Irwin

The West Course (which normally plays to

captured the first of his three U.S. Opens in

7,426 yards) is a supreme test, featuring long,

1974 with a 7-over total; the treacherous

narrow holes bordered by deep rough. In 2017,

golf moves up I-95 to the historic Newport

USGA set-up yielded only seven subpar

a rework by Gil Hanse enlarged the greens to

Country Club. Perched on Breton Point near

rounds during the tournament.

their original size and restored Tillinghast’s

the mansions in Newport, R.I., the club was

Phil Mickelson, still seeking his first U.S.

presentation of the holes by removing trees.

one of the five founding clubs of the USGA

Open, will return to the site of his infamous

The series of long, exacting par-4 holes

in 1894 and hosted the first U.S. Open the

One week after Winged Foot, championship

following year. Tiger Woods won his second U.S. Amateur at Newport in 1995, and Annika Sorenstam prevailed in a playoff in 2006 to capture her third U.S. Women’s Open.

The USGA expects 100,000 people to descend upon Newport June 25-28 during the peak of the Newport tourist season. “It’s not like throwing a family reunion,” said championship director Hank Thompson. “I like to say it’s a big jigsaw puzzle, where you take all these pieces and start fitting them together. I think the Senior Open will be a great fit for Newport.” Club president Barclay Douglas Jr. remarked that “our ‘City by the Sea’ will

58

F EB RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

be enhanced by having the world’s best senior players compete on our historic Tillinghast course.”

Redesigned by Tillinghast in 1923, winds are always a factor on the scenic seaside course. Sorenstam observed that “course management will be key, along with the ability to control your ball under windy conditions.”

Some of golf’s luminaries will have hit the 50-year eligibility mark for the Senior Open for the first time this year: Phil Mickelson, Jim Furyk, Ernie Els, K.J. Choi, and Angel Cabrera. All the more reason to make the trek to Newport in June.

Rounding out the 2020 Northeast championship circuit, venerable Brooklawn Country Club in Fairfield, CT will host the U.S. Senior Women’s Open July 9-12. Brooklawn was founded in 1895, and in 1930 hired Tillinghast to design an 18-hole course. The club has hosted five USGA championships, including the 1979 U.S. Women’s Open and the 1987 U.S. Senior Open.

The Senior Women’s Open is the newest USGA championship, inaugurated in 2018. “To have Brooklawn Country Club host our newest championship is truly special for the USGA family and will continue to build the strong momentum we have created,” said USGA senior managing director John Bodenhamer. Rick Ryan, Brooklawn’s championship chairman, noted: “We can’t think of a better way to celebrate our club’s 125th anniversary than hosting this significant USGA championship.”

So mark your calendars, buy your tickets and take advantage of this opportunity to experience championship golf at some of the Northeast’s most prestigious venues. You won’t be disappointed.

For more information go to: usga.org/tickets

NORTHE AS T.GOLF | FE B RUARY / M ARC H 2020

59

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BY Greg Sampson NORTHE AS T.GOLF | F E B RUARY / M ARC H 2020

61

AROUND THE GAME CANNABIS

CBD T

Plants Roots in the Golf Industry

here’s one name in golf that’s gained popularity faster than any other over the last few years. It’s not a major champion or controversial star, or even a Ryder Cup hero. It’s CBD.

If you’ve paid attention to the PGA TOUR,

In May of 2019, Bubba Watson became the most notable professional golfer to endorse CBD when he partnered with cbdMD. There are almost as many different ways

industry is expected to continue its growth,

to take CBD as there are companies selling it.

your local pro shop, or your weekly four-

with global CBD sales predicted to reach

Use oils and tinctures to drop it under your

some, you’ve probably noticed CBD’s recent

$1.8 billion by 2022.

tongue. The creams and lotions treat your

invasion into the golf territory. CBD, short for

Given the supplement’s aim to relieve

cannabidiol, is a supplement that promises to

anxiety and pain, golf has been a primary

including the FDA-approved Epidiolex, and

reduce anxiety and pain. CBD is derived from

market for CBD. Every golfer can relate

edible gummies, take the guesswork out of

hemp, and since the 2018 Farm Bill defined

to the first-tee jitters, or that stressful final

your dose. You can even vape CBD.

“hemp” as any part of the Cannabis sativa L.

stretch of holes with an important round in

plant containing less than 0.3 percent THC,

the balance. With golf’s lifelong nature, many

try, but given its ties to Cannabis and how

CBD became legal nationwide.

players experience more and more pain from

quickly it gained popularity, many questions

the repetitive motion of the golf swing as they

remain unanswered. Regardless of the an-

the annual PGA Merchandise Show, a num-

age. By pinpointing these problems, CBD

swers to those questions, expect CBD to be a

ber that ballooned to nearly 20 in 2020. The

companies look to offer every golfer an edge.

household name for years to come.

In 2019 there were six CBD companies at

muscle and joint pain. Capsules and pills,

CBD has planted roots in the golf indus-

By Nick Heidelberger of the New England PGA 62

F E B RUA RY / M A RC H 2 02 0 | NORTHE AST.G OLF

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