RODA—Croatia
NESsT Portfolio Profile
Promoting active parenthood and natural childcare.
The social enterprise also promotes the values of active parenthood and natural childcare through workshops, online educational materials, and its own Baby Eco Fair.
Maternal care practices in Croatia do not fully adhere to the World Health Organization’s standards and intrusive medical procedures cause post-partum complications among women, increasing the costs of healthcare overall. Additionally, as a result of the lack of information about the health benefits of breastfeeding, only about 30% of Croatian mothers breastfeed.
NESsT’s support has strengthened RODA’s capacity in leadership transition, management and human resources planning. Additionally, NESsT helped RODA develop and implement a marketing strategy, optimize supply chain management, introduce a CRM system and develop further opportunities to increase domestic sales and product export. NESsT’s Business Advisory Network member involvement has included assessing expansion of RODA products to a broader clientele.
RODA’s social enterprise designs, produces and markets a line of trendy and eco-friendly cloth diapers and accessories. The social enterprise goal is to educate the public on the social, environmental, health, and financial benefits of using cloth diapers, as well as the advantages of natural childbirth and breastfeeding.
40,000
52%
$88,000
Beneficiaries
RODA’s Budget from Social Enterprise
Annual Income of Social Enterprise
14