Aplicacion MKT

Page 4

By doing this I think it will not only help ER but the other areas in achieving their goals.

3. Which is the main strength and the main weakness of our internal communications processes and how would you improve them in order to achieve our 2011 goals? (focusing on the importance of communications in every area, not only MKT&COMM)

In my opinion overall we are good in ways of communicating inside our Committee, but still I think we have weaknesses, but in my consideration our main weakness is that our communication is not constant, not just inside of our LC but between CAS committees. Still we have a strength, and is that we have so many ways of communicating like the Social Media, myAIESEC, and we just need to use it more effectively. We have to reinforce the way we communicate first inside the LC, make it more effective, and try to do it in a constant way giving the chance to everyone to participate and learn from other areas inside the LC, and then do it in a regional way, and then we will not just learn to communicate more effectively but we will have a learning environment. 4. How would you cover the gaps left by the EB 2010? specifically the ones left by the LCVP MKT&COMM.

We need to make more promotions inside UTP first, I don’t think we need an event to promote ourselves, people already know who we are, or at least have heard from us, and we need to take advantage of that and make effective promotions that captivate the students making them more aware of what is AIESEC, join us or go for an internship. When we are well positioned inside the UTP, then we go for the outside trying to get more appearances in the media, working with ER in planning a way of promote ourselves in companies giving them a great AIESEC XP and a good follow up, supporting the Sales team so they don’t lose communication and have a better tracking and promotion making the companies more interest in AIESEC.


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