Chennai Business School Our Vision Our vision is to be the most-preferred B-School by both Industry and the Academia. We will achieve this by continuously striving towards excellence in value creation and by ensuring that every product of the Institution will be ready to contribute to the achievement of business goals from day 1.
Our Motto Learning for the real world.
Course Details Chennai Business School (CBS) offers a one year, full time Post Graduate Program in Marketing and Communications Management.
Eligibility The program is aimed at all young graduates who are desirous of specializing in the areas of Marketing & Communications as well as young executives working in various organizations who wish to qualify themselves with an additional certification in Management.
Curriculum The PGPM in Marketing and Communication has 1,100 hours of classroom contact and field work hours. Of this, around 600 hours will be the General Management module which has been described earlier and which is common to all streams of specialization. The specialization course aims to give a comprehensive understanding of theory and practice in the field of marketing and communications management. The following courses are covered in the Program. Some of them are offered as Elective courses.