EVENT MATTERS
December/January
Corporate Opportunities? By Rob Mitchell - Commercial Manager, Black Label Events
A
FC Bournemouth, also known as the Cherries, is a family and corporate friendly football club offering a range of exciting corporate opportunities. The catering is now run in house under the brand name of Black Label Events which enables far greater flexibility. Black Label Events at AFC Bournemouth can accommodate any event and all group sizes from a meeting for 2 to a party for 400 guests or complete venue hire The Cherries play at Dean Court Stadium at Kings Park in Bournemouth which is one of the most unique and versatile venues in Dorset, offering some of the best equipped conference facilities and hospitality suites at unbeatable rates. The Stadium boasts seven main suites and 13 smaller rooms for exclusive hire that can be used for social occasions or corporate events, where guests can enjoy magnificent views of the pitch and stadium. Dean Court provides an ideal venue for breakfast meetings, exhibitions, product launches, banquets, conferences, weddings and Christmas parties. AFC Bournemouth currently plays in Coca Cola Football League 2 and has had a
magnificent start to the new season and increasing attendances. Football is a powerful vehicle which engages with the community and reaches people of all ages and social backgrounds. Businesses benefit from a number of exciting matchday packages and the opportunity to use the Club to reach a captive audience both at the Stadium and across the wider community. Companies can access a range of unique commercial rights with sponsorship at the Cherries that can raise an organisation’s profile and help to connect with the community and other business people. Packages range from individual Matchday Sponsorship to Stadium Naming Rights which give a business the chance to associate itself with one of the biggest and most recognised brands in Dorset AFC Bournemouth. Advertising opportunities at the Club include direct marketing, print, online and broadcast via ‘Cherry TV’ which is shown on TV screens around the Stadium on Matchdays. The Club produces an official Matchday Programme which is sold to up to 3,000 supporters and a circulation of up to 9,000 each match. AFC Bournemouth’s
Official Club Website www.afcb.co.uk topped over 55,000 unique users in July this year and offers business partners a number of advertising and promotional activities. Matchday Hospitality at AFC Bournemouth is very popular amongst supporters and businesses alike. The modern venue offers the perfect location to entertain clients, friends or family on Matchdays in either the Top Floor Restaurant or an Executive Box, which offer panoramic views of the Stadium. One of the Club’s main objectives is to make a positive impact in the local community. AFC Bournemouth’s Community Sports Trust reaches over 100,000 children and families across Dorset, offering football and educational linked projects. Business partners have benefited and hit corporate social responsibility objectives from supporting projects focusing on social inclusion, healthy living campaigns and disability programmes. For more information please contact one of the Black Label Events sales team on 01202 726395. Black Label Events, AFC Bournemouth, Dean Court, Bournemouth, BH7 7AF.
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