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How To Get More Yelp Reviews Without Breaking The Yelp Review Policy Here at Starfish Reviews, we believe in the power of reviewed advertising. We also believe in the freedom to choose how your business behaves when it comes to advertising (within the appropriate limits of fair competition), and that​ includes requesting reviews.

That’s why we’re disappointed with Yelp’s attitude about asking for updates. They have been warning businesses not to seek revisions for too long now. We are very saddened to learn of their decision to add this to their official policy.

However, Yelp is one of the most influential review platforms out there, so much so that you can damage your business if you choose to ignore it. In this post, we’ll look at a few different strategies you can use to get more updates on Yelp without breaking the firm’s firm review policy.

What is the Yelp Review Policy?

For a long time, Yelp’s position on requesting updates was a puzzling question. On the other hand, they have warned and urged businesses not to solicit or request customer reviews.

These warnings can be read on official pages and blog posts.

On the other hand, their terms of service have never explicitly stated that you cannot request updates. So, you can ask for a review but the company simply advises on it. This was confirmed by an email they sent to Brian Patterson of Marketing Land, saying:

What was confusing is now clear with crystal: You cannot request Yelp updates from your customers, and if you do, you will be in direct violation of the platform’s terms of service.

Yelp review policy is not a risk. Many review platforms, including Google reviews, encourage businesses to request updates. Yelp responded to this with a blog post by saying that such companies are more concerned with the quantity of content on their sites than with quality. In short, Yelp wants its platform to be a source of reliable, impartial customer feedback, even if that means collecting a few updates.

While asking for updates in exchange for payments or discounts is wrong, simply asking customers to leave them should not be illegal. In fact, it is an important marketing strategy and the most important part of today’s customer service.

Asking customers to leave updates does not guarantee that you will only get a positive response. Everything you do is provide your business with a way to get more feedback from customers in general, while increasing the frequency and the total number of updates you receive. This feedback can help you build customer relationships and know the shortcomings of your business.

Why the Yelp review policy is missing Yelp’s biggest concern about asking for updates is that it seems that businesses may only be asking for updates from happy customers. As such, Yelp has a big problem with services and tools like ours, which encourage customers to leave updates if they have good information and provide private feedback if they have a negative experience (aka “review gating”).

While this may seem like an attempt to tarnish your company’s reputation, it actually offers the best way to get your business closer to customers.

Most customers will not take the time to leave a negative review or contact your support staff. Encouraging them to report negative feedback can help you improve relationships with such customers while also identifying specific areas where ​you need to improve.

Additionally, with our “Disable Gateway Update” setting open, Starfish Reviews allow customers to skip negative feedback forms, and leave community reviews. This way, you do not prevent those with negative feedback from leaving a public review. With all that being said, Yelp still won’t let you ask for updates.

How To Get More Yelp Reviews (Without Asking Them) You already know that you can’t ask customers to leave updates of your business on Yelp, even if you ask all satisfied and dissatisfied customers alike. What strategies can you use to get the most updates in this forum?

It’s about making customers more aware of your Yelp page without explicitly asking them to leave updates on it (even if that’s the sole purpose of Yelp). There are many ways to do this, but we will focus on the following:

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It’s about making customers more aware of your Yelp page without explicitly asking them to leave updates on it (even if that’s the sole purpose of Yelp). There are many ways to do this, but we will focus on the following: Encourage Local Customers To Visit Your Yelp Page The first step in getting customers to know more about your Yelp page is encouraging local customers to visit it. Put a ‘Check Us Out on Yelp’ sign in your business window, and repeat it automatically when you close the sale. You can also move the flyers and place a message on items such as business cards and menus.

This is the most effective way to get many Yelp updates when using a local business. While you can’t guarantee that more customers will visit your page, at least you’ll be sure most of them will know.

Add a Yelp badge to your website As more and more businesses deliver marketing features for their online businesses, local businesses are finding success in new ways. The chances of local customers finding out about your online business are high because of this.

You can easily get these customers to know better about your Yelp page by displaying the Yelp badge throughout your website. You will need to have a few platform updates before you can be given access to this feature on Yelp. Once you have access to it, heading to the Review Badges section of your account panel.

You will find several badge designs, each with its own code.

Select the design you like, and enter its selected code wherever you would like to place it on your website, such as the widget at your feet.

Share Your Yelp Page on Social Media Many customers follow suit Start by incapacitating survey gating for channels that have Yelp as an objective. This guarantees clients who are not exactly certain about your business, can skirt the negative input structure, and still leave a public audit. Not ideal, yet more agreeable with Yelp’s standards.

You can likewise change the wording of audit prompts, which is particularly significant for positive surveys. We have “Please rate us 5-stars and leave a supportive survey on one of the

accompanying” as the default text after sure criticism is enlisted (approval/smiley).

To make these prompts more Yelp benevolent, state something along the lines of “Look at us on your preferred survey stage!” or “We’re on each significant audit stage in the event that you’d prefer to leave a survey at your top pick.” Or if it’s a solitary objective channel that alone takes individuals to Yelp, says “We love criticism on our Yelp page.” Something like that will ideally give them the clue to tap the fasten and continue to Yelp, yet without unequivocally requesting an audit.

End In the event that you’ve made it this far, you ought to be a specialist in exploring Yelp’s exacting audit strategy. It can appear to be precarious on occasion, however, it’s certainly possible. On the off chance that you’d prefer to become familiar with how to viably approach clients for surveys and audit advertising, by and large, look at these posts.