Communicate programme 2022 - ONLINE

COMMUNICATE 2022 - CONFERENCE PROGRAMME

AMPLIFYING AWARENESS, FOCUSING ACTION

BOOK TICKE TS HERE

15 - 16 NOVEMBER ONLINE. LONDON. BRISTOL

2022 @nat_his_con

#communicate2022

15 - 16 NOVEMBER

ONLINE. LONDON. BRISTOL

WELCOME TO COMMUNICATE 2022 We're looking forward to welcoming you to this year's Communicate conference, a first in our 19 year history as we welcome delegates to both live and online sessions. It is a crucial year for the environment, and as organisations and audiences continue to face challenges, we have worked with our partners to pull together a programme packed full of opportunities, inspiration, and practical help, alongside facilitated and open networking sessions. Please do join us, and continue to send us your suggestions and ideas anytime at communicate@bnhc.org.uk. Book your tickets for the conference HERE

#communicate2022

ABOUT US

Registered Charity: 1123432

@nat_his_con Communicate Conference has been running since 2004, and is produced by The Natural History Consortium, a charitable collaboration between Avon Wildlife Trust, Bath & Northeast Somerset Council, BBC, Bristol City Council, Bristol Zoo Gardens, Defra, Forestry England, National Trust, Natural England, University of Bath, University of Bristol, University of the West of England, Wildfowl and Wetlands Trust, and Woodland Trust.

COMMUNICATE 2022 - ONLINE PROGRAMME BOOK TICKE TS HERE

AMPLIFYING AWARENESS, FOCUSING ACTION

ONLINE TUESDAY 15 - WEDNESDAY 16 NOVEMBER

COMMUNICATE CONFERENCE ONLINE ALL YOU NEED TO KNOW Is Communicate online or in-person this year?

Communicate will be held online, with an additional option to attend a day of in-person workshops and masterclasses in London (Day 1, November 15) and Bristol (Day 2, November 16). The events for live audiences will take place alongside the online conference and will follow the theme of the day.

How do I attend the online conference?

You can purchase your tickets here. Passes for the two-day online conference cost £25 +VAT per delegate. Passes for the in-person workshops and masterclass days in London or Bristol cost £75 +VAT per delegate.

What is the duration of the online conference?

Communicate online will take place over two days (15-16 November). Each day will run from 10am-4.30pm, with individual sessions lasting around 45 minutes.

Do I need to book onto a session in advance?

You do not need to book onto an online session in advance except the Roundtable Sessions which have a limited capacity of 20 people so require sign up prior to or during the conference.

How do I join a Roundtable Session?

Anyone can join a Roundtable Session, but they do have a limited capacity and must be signed up to. You can sign up for a Roundtable Session by putting your name and email down here, either before the conference or during it (subject to availability).

Will the talks be recorded and available to watch at a later date?

With speakers' permission, sessions will be recorded and available on the Natural History Consortium YouTube channel after the event. Please note that this could take up to 3 weeks and we will announce when they are online through our social media and newsletter. We will not be recording Q&As or roundtable sessions.

ONLINE

COMMUNICATE 2022 - ONLINE DAY 1: TUESDAY 15 NOVEMBER Putting nature at the heart of the conversation 10:00 - 10:45 Opening plenary: Putting nature at the heart of the conversation 11:00 - 11:45 The state of direct activism

Behind the Scenes: The Working Class Nature Writing Prize

Roundtable session: ROUNDTABLE SESSION: OR Green and blue skills

GREEN AND BLUE SKILLS

12:00 - 13:00 Online networking / Lunch 13:00 - 13:45 Environmental communications and the cost of living crisis

Wild Isles and The People's Plan for Nature

Inspiration and learning from the 14:00 - 14:45 Festival of National Nature Reserves 15:00 - 15:45 Nature connection in the digital age

Sport as a way to drive behaviour change

OR Innovative practice showcase

16:00 - 16:30 Closing session: Amplifying Awareness, Focusing Action

OR session: Roundtable Nature content creators

Roundtable session: Inclusivity and citizen science

ONLINE 10:00 - 10:45 Opening plenary: Putting nature at the heart of the conversation Our opening panel will explore the headline themes of Communicate 2022 in light of current headlines and policy changes, before setting a personal challenge to delegates at the start of two days of debate, sharing and network building. Chair: Laura Rawlings, BBC Bristol Mike Collins, Arts & Humanities Research Council | Marian Spain, Natural England | Harry Bowell, National Trust

11:00 - 11:45 Behind the Scenes: The Working Class Nature Writing Prize In 2020, Natasha Carthew launched the Nature Writing Prize in order to create opportunities for working class nature writers, and burst the stereotype of what it means to be a nature writer whilst celebrating the diversity of authentic voices in our country.

Now in its third year, the prize has the support of Arvon Foundation, Campaign for National Parks and Octopus Books. Join us for a frank discussion of the voices we hear in nature writing, and how our organisations can better support working class writers and audiences.

Natasha Carthew | Dr Rose O'Neill, Campaign for National Parks | Simon Moreton (Chair)

OR 11:00 - 11:45 The state of direct activism What role does direct activism play in our ecosystem of communication and engagement techniques?

Join us for an exploration of current campaigns, partnerships, and perspectives from our audiences.

Dr Charlie Gardner, XR | Paul Powlesland, Lawyers for Nature | Alison Crowther, MadeToLast Resilience

OR

ONLINE

11:00 - 11:45 Roundtable: Green and blue skills The Net Zero transition requires huge societal change to meet challenges we face in our homes, workplaces, and behaviours.

What skills will our future world need? Explore topics including: jobs in nature restoration and food production; how can nature groups champion green and blue jobs with political leaders; diversity of young people accessing these jobs; and how can we present those jobs as essential for life on earth and therefore worthy of higher pay and support? Join others in the Communicate community for an interactive roundtable discussion and share your experiences.

Chair: Laura Fogg Rogers, UWE

13:00 - 13:45 | Environmental communications and the cost of living crisis How are environmental organisations responding to the cost of living crisis, and how is it changing our operations, our communication and engagement programmes, or even our ambitions? Does the cost of living crisis represent an opportunity or a crisis for the sector? Chair: Hayley Coristine Ruth Hyde, Woodland Trust | Caroline Sigley, National Trust | Rob Percival, Soil Association

OR 13:00 - 13:45 Environmental communications the cost of living crisis Wild Isles and The People's Planand for Nature How are environmental organisations responding the costJoin of living and how is it changing do we mobilise a generation to take action fortonature? us forcrisis, a behind the scenes look our operations, our communication andon engagement programmes, or even ourNature ambitions? at Wild Isles, a new broadcast focused UK nature, and the People's Plan for - newDoes the cost ofbeing living delivered crisis represent an opportunity or RSPB, a crisisNational for the sector? initiatives in partnership between Trust and WWF-UK. Hyde, Woodland Trust Helen Meech, RSPBRuth | Emma Collacott, WWF-UK

ONLINE 14:00 - 14:45 Celebrating Nature – inspiration and learning from the Festival of National Nature Reserves How do we connect people to places and spaces that are important for nature? Join us to discuss and share ideas for inspiring people and communities through nature connection and communications. We'll start the conversation with a behind the scene look at the Festival of NNR's, a summer long celebration of over 250 events for the 70th anniversary of National Nature Reserves.

Jamie Neale | Stephen Gledhill | Piers Griffin | Danielle Walsh | Sarah Barfoot | Jo Newton | Mike Downey, Natural England (Chair)

OR 14:00 - 14:45 Sport as a way to drive behaviour change How can sport be used for a vehicle for reaching new audiences, and ultimately bringing about behaviour change? As the World Cup approaches, Katie Cross from Pledgeball will share research on the criteria for success in bringing about a transformative shift, engagement lessons from the world of sport and address some of the barriers and challenges for our audiences.

Katie Cross, PledgeBall | David Powell, Climate Outreach (Chair)

OR 14:00 - 14:45 Roundtable: Nature content creators How can we use powerful and impactful nature content to inspire deeper connection and action?

Join this interactive roundtable discussion for nature content creators (e.g. social media, podcasts, filmmaking, campaigns). Explore common challenges, share best practice and learnings, make new connections. (max 20 delegates per session) Chair: Heather Knight

ONLINE 15:00 - 15:45 Nature connection in the digital age Join activists, writers and gardeners to consider how mythtelling can help us restore our connection to nature and envision an alternative future, a radical world where all species flourish. The panel will explore the importance of stories and mythtelling for nature connection in the digital age and the role of technology in restoring our connection to the natural world.

Kalpana Arias, Nowadays on Earth | Daze Aghaji | Isaias Hernandez | Emma Latham Phillips

OR 15:00 - 15:45 Innovative practice showcase Always a Communicate conference favourite: a series of quick-fire practical presentations from innovative projects and people in the field. Come and be inspired, and find out how you can get involved in emerging work in the sector. Chair: Anna Woolman, Environment Agency James Riley, Birmingham University | Fenella Dawnay, Trigger Stuff | Alex Hall, McMaster University | Sam Langford

OR 15:00 - 15:45 Roundtable: Inclusivity and citizen science What are the physical and social factors that might impact inclusive participation in citizen science events? We will consider together enablers and barriers within urban diversity citizen science from the perspective of practitioners, research and real-life experiences. Join others in the Communicate community for an interactive roundtable discussion and share your experiences. (max 20 delegates per session) Chair: Jen Weston, UWE

ONLINE 16:00 - 16:30 Closing session: Amplifying Awareness, Focusing Action How can we work together as a sector to Amplify Action, and Focus Action? Join us to close the end of Day 1 with a personal perspective from Lucy Hodson, whose social media content (@Lucy_Lapwing) reaches thousands of people across the UK. Lucy Hodson, 'Lucy Lapwing' - Wildlife Communications

ONLINE

COMMUNICATE 2022 - ONLINE DAY 2: WEDNESDAY 16 NOVEMBER Winning back our audiences 10:00 - 10:45 When nature sets the communications agenda

Tackling eco-anxiety: behind the scenes of www.holdthis.space

11:00 - 11:45 We are who we are: Understanding current attitudes

The Equity Compass

Roundtable: Innovative membership ROUNDTABLE SESSION: comms OR

GREEN AND BLUE SKILLS

12:00 - 13:00 Online networking / Lunch 13:00 - 13:45 In Conversation with Danielle Mulder

Communicating beyond consumerism

14:00 - 14:45 'OK Doomer' - positive communications

Involving young people in conservation decision-making

15:00 - 15:45 Intersectionality and environment

Speaking up for our oceans OR new terms for conservation

16:00 - 16:30 In our hands: Behaviour change for climate and environmental goals

Roundtable: Partnerships with artists and arts organisations OR

Roundtable: Using collections for environmental engagement

ONLINE 10:00 - 10:45 When nature sets the communications agenda As environmental communicators, rapid responses to the natural world are part of the job. We'll take a look at two case studies - the British heatwaves in 2022 and Storm Arwen - and discuss approaches for creating sensitive and reactive communications.

Grahame Madge, Met Office | Mark Holroyd, Forestry England | Sophie Duncan, NCCPE (Chair)

OR 10:00 - 10:45 Tackling eco-anxiety: Behind the scenes of www.holdthis.space Eco-anxiety is a key topic for the environmental communication sector - nearly half of young people report feeling distressed or anxious about the climate in a way that affects their daily lives. Join us for a behind the scenes look at an innovative engagement project that brought young people, environmental scientists and engagement experts together to develop new thinking on how we can support our audiences and each other.

Emma Lawrance, Climate Cares | Sacha Wright, Force of Nature | Caroline MacFarland, Common Vision (Chair)

11:00 - 11:45 We are who we are: Understanding current attitudes What are the wider social trends at play which influence how people think about the environment? Michael Clemence, ​Associate Director for Trends & Futures at Ipsos will share current research and data.

Michael Clemence, Ipsos MORI | Ellie Turner-Wallace, Natural History Consortium (Chair)

OR

ONLINE

OR 11:00 - 11:45 The Equity Compass Join researchers from University College London for a taster session on a new research-based tool, the Equity Compass, to help move your practice in a more equitable direction.

Dr Jen DeWitt, Dr Spela Godec, University College London

OR 11:00 - 11:45 Roundtable: Innovative membership comms How can we involve, inspire and engage our members in innovative ways? Where are the bridges between the content we create for our members, and the action they take, and how can we strengthen these to support uptake, action and even behaviour change? Join others in the Communicate community for an interactive roundtable discussion to share best practice, strengths and challenges as we work together to inspire action for nature. (max 20 delegates per session) Chair: Anna Russell, National Trust

13:00 - 13:45 In Conversation with Danielle Mulder Join us for a special 'In Conversation' session with Danielle Mulder, BBC Group Director of Sustainability.

Danielle Mulder, BBC Sustainability | Hannah Stitfall, BBC Studios (Host)

OR

ONLINE 13:00 - 13:45 Communicating beyond consumerism Natasha and Charlotte from Global Action Plan share their top tips for communicating about the climate and nature crisis in ways that activate your audience's compassionate values, uniting diverse audiences around your cause. In this session, you will have the chance to put your new skills for developing inspiring comms for action toward a positive future beyond consumerism, into action!

Natasha Parker, Charlotte Zamboni, Global Action Plan

OR 13:00 - 13:45 Roundtable: Partnerships with artists and arts organisations Art has a pivotal role to play in bridging the gap between ideas and behaviour change for sustainability and climate change. It can provide a place where creativity and dynamism combine to transform our minds and ways of thinking. So how can we work in partnership with artists and arts organisations to engage audiences around the complex environmental issues we face? Join others in the Communicate community for an interactive roundtable discussion and share your experiences (max 20 delegates per session) Chairs: Mark Leach, Elise Hurcombe, Bristol City Council

14:00 - 14:45 'OK Doomer ' - positive communications Join us for a special 'In Conversation' session with Alaina Wood, Founder of 'The Garbage Queen', a social media platform dedicated to discussing climate science and solutions to an audience of over 300k. Featured in The New York Times in March 2002, Alaina will be joining us live from the Appalachian Mountains in the US. Chairs: MarkChair: Leach,Robin Elise Clegg, Hurcombe, City Council Alaina Wood, The Garbage Queen CurveBristol Communications

OR 14:00 - 14:45 Involving young people in conservation decision-making How can we effectively and authentically involve youth voices in our governance and decision making? Our inspiring panel will share current projects and programmes as well as practical steps to take your ideas forward.

Cath Hare, The Wildlife Trusts | Connor Davies, Chester Zoo | Abby Charlesworth, NHC (Chair)

15:00 - 15:45 Intersectionality and Environment Communications charity Media Trust are guest curating this session, which brings together speakers from the charity sector and media industry to explore how environmental organisations can address the overlap between environmental and social justice movements in their communications, with suggestions on how to re-engage audiences historically excluded from the conversation.

Fahmida Miah, Media Trust | Becky Stormer | Sinead Molloy, Media Trust | Ceri Jones, Purpose Disruptors

OR 15:00 - 15:45 Speaking up for our oceans - new terms for conservation Join consultant and cartoonist Ralph Underhill for a special workshop exploring how talking about our marine life in new ways can create positive change. Together we'll be identifying problematic terms and coming up with new exciting alternatives.

Ralph Underhill, Framing Matters

ONLINE

ONLINE 15:00 - 15:45 Roundtable: Using collections for environmental engagement How can we use physical and digital collections and objects to communicate complex environmental topics? Where can we strike a balance between conservation and public engagement with artefacts?

How can a static object and the reflective space of a museum make people take action for the natural world and change behaviour? Join others in the Communicate community for an interactive roundtable discussion and share your experiences. (max 20 delegates per session) Chair: Anna Perman, Linnean Society

16:00 - 16:30 In our hands: behaviour change for climate and environmental goals Professor Lorraine Whitmarsh MBE will take us through the crucial headlines from the recently released House of Lords Environment and Climate Change Committee Report 2022-23: 'In our hands: Behaviour change for climate and environmental goals' Lorraine Whitmarsh, UK Centre for Climate Change & Social Transformations